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Strategy

2014

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Articles 1 - 27 of 27

Full-Text Articles in Business

Youth Development In Albania, Armanda Keqi, Bora Kokalari, Sabina Beqiri Nov 2014

Youth Development In Albania, Armanda Keqi, Bora Kokalari, Sabina Beqiri

UBT International Conference

Young generations are those who make lives livelier and happier, who design the future and make the change, the ones with full hope and enthusiasm to go further and make the impossible possible. As every country of Europe, Asia or America, Albania as well is surrounded by a very fruitful young ladies and gentlemen’s. This paper aims to analyse the changes of the youth development in Albania during the transition period. The young development in Albania has faced many problems, such asthe difference between the levels of development of the youths that live in the other cities of Albania with …


Strategic Management In Agriculture (Recording), Steven Slezak Nov 2014

Strategic Management In Agriculture (Recording), Steven Slezak

Steven Slezak

No abstract provided.


Regional Jet Aircraft Competitiveness: Challenges And Opportunities, Tamilla Curtis, Dawna Rhoades, Blaise Waguespack Oct 2014

Regional Jet Aircraft Competitiveness: Challenges And Opportunities, Tamilla Curtis, Dawna Rhoades, Blaise Waguespack

Dr. Tamilla Curtis

The regional jet aircraft is a unique market niche. Particularly suitable for providing capacity in the 30 to 90 seat range, these jets are often used to connect smaller airports to network carrier hubs, as well as to fill in during slow periods. The market is currently dominated by two manufacturers: Brazil's Embraer and Canada's Bombardier. Due to the nature of the global aircraft industry, Embraer and Bombardier are largely dependent on the international sale of their aircraft for steady revenue streams. Orders and deliveries of aircraft with fewer than 100 seats have grown rapidly over the past ten years. …


Using A Priority Grid As A Tool For Shaping Strategy And Building Impact, Lori Fuller Oct 2014

Using A Priority Grid As A Tool For Shaping Strategy And Building Impact, Lori Fuller

The Foundation Review

· This article describes the priority grid – an analytic tool to assess grant proposals – and how it has fundamentally changed and improved the work of the Kate B. Reynolds Charitable Trust.

· Developed by the Trust, the priority grid focuses staff attention on key strategic elements: alignment with focus areas, depth of impact, and scope of impact. It has also served as an agent to develop, disseminate, and implement a foundation’s grantmaking strategy, helping program officers understand how specific projects serve the larger goal and cultivate projects and applications that align with the foundation’s long-term mission.

· With …


Interpreting, Stephanie Jo Kent Aug 2014

Interpreting, Stephanie Jo Kent

Doctoral Dissertations

What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …


The Power Of Words In Tension: Enterprise/Strategy As A Dilemma In Neoliberalism’S Persistence., Brendan O'Rourke Aug 2014

The Power Of Words In Tension: Enterprise/Strategy As A Dilemma In Neoliberalism’S Persistence., Brendan O'Rourke

Conference papers

We address how enterprise is related to, another important discourse, strategy. From a discourse analysis of the talk of small firm owner-managers, emerges a view of strategy and enterprise as a single, integrated entity, bound together by some commonalities but more importantly by paired opposites reminiscent of ideological dilemmas (Billig, Condor, Edwards, Gane, Middleton & Radley, 1988). This dilemmatic nature of enterprise/strategy discourse adds to explanations for the persistence of the neoliberal form of enterprise, with the entrepreneur as the heroic saviour of all, based on the entrepreneur as an empty signifier (Jones & Spicer, 2009; Kenny & …


Conference Presentation: The Power Of Words In Tension: Enterprise/Strategy As A Dilemma In Neoliberalism’S Persistence., Brendan O'Rourke Aug 2014

Conference Presentation: The Power Of Words In Tension: Enterprise/Strategy As A Dilemma In Neoliberalism’S Persistence., Brendan O'Rourke

Conference papers

We address how enterprise is related to, another important discourse, strategy. From a discourse analysis of the talk of small firm owner-managers, emerges a view of strategy and enterprise as a single, integrated entity, bound together by some commonalities but more importantly by paired opposites reminiscent of ideological dilemmas (Billig, Condor, Edwards, Gane, Middleton & Radley, 1988). This dilemmatic nature of enterprise/strategy discourse adds to explanations for the persistence of the neoliberal form of enterprise, with the entrepreneur as the heroic saviour of all, based on the entrepreneur as an empty signifier (Jones & Spicer, 2009; Kenny & …


Hospital Competitive Strategies And Performance Outcomes, Wei Wu Aug 2014

Hospital Competitive Strategies And Performance Outcomes, Wei Wu

Doctoral Dissertations

Hospitals are under increasing pressure to improve performance and healthcare outcomes. The existing literature does not point to a clear conclusion on whether competition can help address the performance challenges of hospitals which lead to improvements in clinical outcomes. Prior research on the effects of hospital competitive strategies usually focuses on one strategy or one type of outcome at a time. As such, there is a dearth of systematical studies on different hospital competitive strategies and their consequent performance outcomes.

The main objective of this dissertation is to examine several hospital competitive strategies and quantitatively validate the implications of each …


Evaluate Your Business School’S Writings As If Your Strategy Matters, John Cotton, Alex Stewart Jul 2014

Evaluate Your Business School’S Writings As If Your Strategy Matters, John Cotton, Alex Stewart

Alex Stewart

Business school publications are widely criticized for their lack of managerial or teaching relevance. One reason for this criticism is that business school scholarship is typically evaluated purely in terms of one type of work: academic journal articles that are meant to be read by other scholars. However, academics produce multiple types of publications, and business schools serve a wider range of stakeholders. These other stakeholders are often central to the schools’ purposes and may be critical in acquiring resources. These stakeholders probably prefer to see scholarship that is relevant for students or for practitioners. They may prefer scholarship that …


Corporate Social Responsibility: Why Bother?, Lars Isaksson, Timothy Kiessling, Michael Harvey Jul 2014

Corporate Social Responsibility: Why Bother?, Lars Isaksson, Timothy Kiessling, Michael Harvey

Lars Isaksson

Corporate Social Responsibility (CSR) is not a new concept, but unfortunately has been defined in so many ways, it is often misinterpreted. In fact it has had 40 years to evolve from a somewhat infant concept to a successful managerial tool to build a company's reputation in the global market arena. Corporate social responsibility has become corporate strategic responsibility - an imperative element of corporate global business strategies. Many leaders, entrepreneurs, investors, executives and politicians now recognize CSR's potential for differentiation and positioning in the global marketplace. In the 21st century, we find CSR to have a remarkable acceptance among …


Growth Of Business Schools On Social Media: A Comparative Analysis With Focus On Iba Karachi, Erum Hafeez Aslam Jul 2014

Growth Of Business Schools On Social Media: A Comparative Analysis With Focus On Iba Karachi, Erum Hafeez Aslam

Business Review

When the Institute of Business Administration Karachi established a presence on various social media platforms in 2009, its audience and followers grew dramatically. Face book, Twitter, YouTube and LinkedIn all proved to be useful tools to disseminate information for its target audience including prospective and current students, faculty, staff, alumni, parents and industry. By 2012, however, social media activity became somewhat stagnant, as it was observed that content on various interfaces, although informative, lacked engagement and interaction with the audience. After several months of close monitoring, a number of issues were identified; for example, content only consisted of program and …


A Game Theoretic Approach For Optimum Strategy In Life, Sat Gupta, Kuldeep Kumar Jun 2014

A Game Theoretic Approach For Optimum Strategy In Life, Sat Gupta, Kuldeep Kumar

Kuldeep Kumar

Game theory presupposes that there are at least two players with conflicting interests and the outcome of the game depends on the decisions of all the players, while the decision theory presumes that the decision of only one agent affects the outcome because the decision maker (group or individual) has to reckon with only a passive environment (i.e. he has no opponent). In this study we treat life as a game with the human being on one side and the Nature (not the passive environment) on the other. Using the results of the game theory, it is shown that an …


Sentosa (B): Creating A Platform For Integrated Customer Engagement, Jason Woodard, Kevin Sproule Jun 2014

Sentosa (B): Creating A Platform For Integrated Customer Engagement, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the second part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (B): After helping Sentosa define their business model in the A case, the focus shifts to developing an integrated information technology system to enable business growth while working with existing the constraints of existing infrastructure. The goal is to have an IT platform that would provide a total customer experience ranging from tickets to personalised offers. The second case …


Sentosa (A): Asia’S Favourite Playground, Jason Woodard, Kevin Sproule Jun 2014

Sentosa (A): Asia’S Favourite Playground, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the first part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (A): This case starts as Esther Wong, deputy director of solutions technology is tasked with boosting local attendance to Sentosa, the resort island near the heart of Singapore. The island had done well in attracting foreign visitors, and management saw the next challenge to be attracting locals to the island, who often saw it as expensive and difficult to …


Sentosa (C): Advancing Sentosa’S Strategy Through Integrated Customer Engagement, Jason Woodard, Kevin Sproule Jun 2014

Sentosa (C): Advancing Sentosa’S Strategy Through Integrated Customer Engagement, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the third part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (C): After successfully answering the ‘big’ questions like how to drive Sentosa’s core revenue and designing a new IT platform, students are asked to tie it all together. How can their learning be used to chart a strategy for the Sentosa Leisure Group? How can they realise the aggressive revenue and profit goals set forward by the board? In …


What My Grandfather Taught Me About Strategy, Bob Porter Jun 2014

What My Grandfather Taught Me About Strategy, Bob Porter

UCF Forum

In 1862, the most important naval battle of the American Civil War took place in Hampton Roads, Va., adjacent to Norfolk. The battle was between two ships, the Monitor and the Merrimac.


Corporate Social Responsibility: A Case Study On Carlsberg, Anne Sofie Brusendorff May 2014

Corporate Social Responsibility: A Case Study On Carlsberg, Anne Sofie Brusendorff

Mahurin Honors College Capstone Experience/Thesis Projects

In today’s business environment corporate social responsibility (CSR) and sustainability are extremely influential in a firm’s competitiveness. A literature review will provide an analysis of past cases illustrating the importance of CSR, considering both positive and negative impacts CSR strategy can have on business success. Furthermore, important definitions and terminology critical to understanding CSR will be highlighted. This paper explores the evolution of CSR and provides a general overview of the effects CSR can have on a company’s reputation. The way a company can effectively utilize a CSR-strategy as a competitive advantage is also examined, along with scholarly views both …


Parallel Sessions (Advertising): Growth Of Business Schools On Social Media: A Comparative Analysis With Focus On Iba Karachi A Case Study, Erum Hafeez May 2014

Parallel Sessions (Advertising): Growth Of Business Schools On Social Media: A Comparative Analysis With Focus On Iba Karachi A Case Study, Erum Hafeez

International Conference on Marketing

When the Institute of Business Administration Karachi established a presence on various social media platforms in 2009, its audience and followers grew dramatically. Face book, Twitter, YouTube and LinkedIn all proved to be useful tools to disseminate information for its target audience including prospective and current students, faculty, staff, alumni, parents and industry. By 2012, however, social media activity became somewhat stagnant, as it was observed that content on various interfaces, although informative, lacked engagement and interaction with the audience. After several months of close monitoring, a number of issues were identified; for example, content only consisted of program and …


Strategic Flexibility In Not-For-Profit Acute Care Hospitals, Donna Fe Jamieson May 2014

Strategic Flexibility In Not-For-Profit Acute Care Hospitals, Donna Fe Jamieson

Theses and Dissertations

ABSTRACT

STRATEGIC FLEXIBILITY IN NOT-FOR-PROFIT ACUTE CARE HOSPITALS

by

Donna F. M. Jamieson

Despite multiple industry cycles of rapid and complex changes in the last three decades, the body of research in health care services strategy has not addressed the idea of strategic flexibility, that is, when and how should strategy evolve under conditions of environmental turbulence. Strategic flexibility has been defined in the literature as the ability to adapt to rapidly changing conditions by leveraging internal resources and competencies to effectively compete. With increasing scope of responsibility in both nursing and non-nursing functional areas, nurse executives have not only …


Do Market Anomalies Add Up?, Larissa C. Steinfeldt May 2014

Do Market Anomalies Add Up?, Larissa C. Steinfeldt

Undergraduate Honors Theses

This is a study about abnormal characteristics in the stock market and how to successfully use them in personal portfolios. Market anomalies are unexpected excess returns that occur in relation to certain variables. Five commonly known market anomalies (market cap, price-earnings ratio, price-book value, momentum, volatility) are tested to give evidence for their presence. Existing variables are then combined in different portfolios in order to observe whether they generate greater excess returns combined rather than individually. This study will also reveal whether long-term holding is possible and how the anomalies react in bullish and bearish markets.


Building A Successful Publishing Company, Joshua M. Buechner Apr 2014

Building A Successful Publishing Company, Joshua M. Buechner

Senior Honors Theses

Abstract

In the present book publishing industry, it is becoming increasingly difficult for traditional book publishing companies to compete and adapt due to the changing structure of the industry. By examining the history and industry of book publishing and lessons from Disney, TOMS Shoes, and the film industry, a feasible business strategy will be formulated for a book publishing company. Trends such as the rise in self-publishers and the balance between print books and eBooks are dramatically changing the industry environment, shifting the power towards authors more than ever before. Where once the only way to publish was through a …


Pay Attention To The Weather Of Business And Life – And Don’T Steer Into An Iceberg, Bob Porter Apr 2014

Pay Attention To The Weather Of Business And Life – And Don’T Steer Into An Iceberg, Bob Porter

UCF Forum

A big part of my day is spent thinking about improving business strategy and developing a competitive advantage. It’s what I do in the classroom, as director of UCF’s executive development center, and when I help other businesses. It even spills over into the cycling club I manage.


The Invisible Hand Of Business Strategy Processes: Culture, Power And Politics In Stragegy In A Developing Country, Ananda Wickramasinghe Mar 2014

The Invisible Hand Of Business Strategy Processes: Culture, Power And Politics In Stragegy In A Developing Country, Ananda Wickramasinghe

Ananda Wickramasinghe

This paper argues the reasons for limited compatibility of western strategic approaches with production relations in Sri Lankan tea plantation sector from findings of case study research. Reasons for this include the great diversity within the sector in relation to key issues including caste and class, ethnic groups and their political groupings, and in particular to modes of production which span traditional, capitalist and state capitalist models. Managers in developing countries struggle to assimilate such prescriptive perspectives and frameworks into their firms in response to external pressures. This suggests strategy research needs to be informed beyond generalised strategy and national …


Introducing The Super Consumer, Leisa Reinecke Flynn, Ronald E. Goldsmith Jan 2014

Introducing The Super Consumer, Leisa Reinecke Flynn, Ronald E. Goldsmith

Association of Marketing Theory and Practice Proceedings 2014

Who are our best consumers? One can imagine all sorts of businesses asking this question on a regular basis. The 80/20 rule, the heavy half, the high frequency and high spending consumers are traditionally the backbone of many successful brands or companies. Relationship marketing, a key element of modern marketing strategy, is the outgrowth of the interest in heavy users because of their importance in terms of revenue and potential word-of-mouth. However, who are these best consumers? The present study is motivated by a body of research on a constellation of consumer characteristics that reflect a unique consumption pattern we …


Back Translation: An Emerging Sophisticated Cyber Strategy To Subvert Advances In 'Digital Age' Plagiarism Detection And Prevention, Michael Jones, Lynnaire Sheridan Jan 2014

Back Translation: An Emerging Sophisticated Cyber Strategy To Subvert Advances In 'Digital Age' Plagiarism Detection And Prevention, Michael Jones, Lynnaire Sheridan

Faculty of Business - Papers (Archive)

Advances have been made in detecting and deterring the student plagiarism that has accompanied the uptake and development of the internet. Many authors from the late 1990s onwards grappled with plagiarism in the digital age, presenting articles that were provoking and established the foundation for strategies to address cyber plagiarism, including software such as Turnitin. In the spirit of its predecessors, this article presents a new, less-detectable method of cyber-facilitated plagiarism known as 'back translation', where students are running text through language translation software to disguise the original source. This paper discusses how this plagiarism strategy attempts to subvert academic …


Conversational Dynamics: Decision Making As Discourse, Zackary R. Edens Jan 2014

Conversational Dynamics: Decision Making As Discourse, Zackary R. Edens

Theses and Dissertations--Management

This dissertation examines decision making as discourse to capture subtle characteristics and processes within top management team discussions and examines their influence on decision outcomes. Additionally, this approach allows for exploration of decision making processes in real time by utilizing audio analysis techniques that can provide a more dynamic and integrative view of conversations and discussions as they relate to the dialogue and debate that goes on within top management teams, as well as providing an alternate pathway of study for top management team and group research, decision making studies, and the fields of communication and conversational analysis.


Estrategias De Internacionalización Para Empresas Del Subsector De Turismo En Colombia: Un Enfoque Al Turismo Ecológico En El Eje Cafetero En El Periodo 2009-2012, Manuel Fernando Fuentes Rodríguez, Diana Marcela Gutiérrez Segura, Mónica Alexandra Ospina Amador Jan 2014

Estrategias De Internacionalización Para Empresas Del Subsector De Turismo En Colombia: Un Enfoque Al Turismo Ecológico En El Eje Cafetero En El Periodo 2009-2012, Manuel Fernando Fuentes Rodríguez, Diana Marcela Gutiérrez Segura, Mónica Alexandra Ospina Amador

Finanzas y Comercio Internacional

Este trabajo tiene por objeto la formulación de estrategias de internacionalización para las empresas operadoras turísticas ecológicas ubicadas en la región del Eje Cafetero, con el fin de brindar un aporte al sector de servicios turísticos, en donde inicialmente se identifican las etapas que ha atravesado el sector, realizando un comparativo entre las estrategias que se han implementado, el comportamiento y la evolución del sub sector eco turístico dentro del país; aportando nuevas ideas de desarrollo en donde las empresas inicien o mejoren el proceso de internacionalización, identificando los factores potenciales que determinen la oferta turística que estas compañías podrían …