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Full-Text Articles in Business

Determining The Degree To Which Ideational Behavior Predicts Occupational Identity Achievement In Emerging Adult College Students Preceding Entry Into The Fourth Industrial Revolution Workforce, Carrington M. Faulk May 2023

Determining The Degree To Which Ideational Behavior Predicts Occupational Identity Achievement In Emerging Adult College Students Preceding Entry Into The Fourth Industrial Revolution Workforce, Carrington M. Faulk

STEMPS Theses & Dissertations

As emerging adults transition into the Fourth Industrial Revolution (4IR) workforce, it is essential to understand the factors that predict successful occupational identity achievement, as automation will impact human occupational identity crises. This descriptive cross-sectional study implemented a correlation design to determine the degree to which ideational behavior predicts occupational identity achievement preceding entry into the 4IR workforce. Using a sample of 166 emerging adult college students from a Mid-Atlantic, diverse, four-year university, data were collected using Runco’s Ideational Behavior Scale (RIBS) and Melgosa’s Occupational Identity Achievement subscale (OIA). Results showed that ideational behavior significantly predicted occupational identity achievement ( …


B The Change: Why And How B-Corporations Are Entering Our Economy, Jessica Linley Apr 2023

B The Change: Why And How B-Corporations Are Entering Our Economy, Jessica Linley

Nonprofit and NGO Studies Student Projects

This qualitative and quantitative study will examine and analyze the practices of fourth-sector businesses and how they interact with and compare to our decades old three-sector economy model. Fourth-sector organizations, also called “B-Corporations” or “For-Benefits” are businesses that have decided to get a certification that allows them to benefit from a social cause. This creates a hybrid model business that takes the consumer aspect of business and combines with the social change aspect of nonprofits to create a new business model in our economy. This study will focus on a well-known B-Corporation, TOMS, and how their business model and success …


The Economic Impact Of The Cruise Ship Industry On Destination Port Countries During Covid-19, Katherine Snowberger Apr 2023

The Economic Impact Of The Cruise Ship Industry On Destination Port Countries During Covid-19, Katherine Snowberger

Honors College Theses

The travel and tourism industry was the fastest-growing industry in 2019. With more discretionary income available, many people spent their time traveling and exploring new cultures. One major sector of the travel and tourism industry is the cruise industry. In this sector of the industry, the clientele pays a flat fee to cover room, food, travel, and entertainment, which allows them to explore new and exciting ports of call. These port destinations rely heavily on tourism income to support their communities and infrastructure. This economic study aims to show how the COVID-19 pandemic has impacted destination port cities and how …


Cryptocurrency And The Stock Market, Can We Trust Them?, Natalie Snead Apr 2023

Cryptocurrency And The Stock Market, Can We Trust Them?, Natalie Snead

Honors College Theses

Cryptocurrency is a relatively new investment method and currency. Daily, the news media reports about its instability and the perceptions surrounding it. To provide a measure of its perceived stability and trustworthiness, I have conducted a survey of undergraduate and graduate students in various accounting courses. The questions asked in this survey are used to gauge the overall perceptions and opinions of students concerning the stock market and cryptocurrency. The survey uses a five point opinion ranking system, ranging in opinions from 1-5 (strongly disagree, disagree, neutral, agree, and strongly agree). This survey is also used in conjunction with questions …


An Imc Approach To Building Trust Among Nonprofit Donors, Catherine A. Romaine Apr 2023

An Imc Approach To Building Trust Among Nonprofit Donors, Catherine A. Romaine

Honors Theses

This thesis explores the role of a holistic Integrated Marketing Communications strategy within the nonprofit sector. The research aims to identify the effectiveness of different marketing communication tactics in soliciting donations for nonprofit organizations. It examines the influences and motivations of donors when choosing one organization over another for their monetary contributions. The thesis investigates the impact of specific integrated marketing strategies in building and maintaining relationships with different stakeholders such as donors, volunteers, and employees.

Through a literature review of successful nonprofits and missteps within the sector, this thesis identifies various factors that contribute to nonprofit marketing success, including …


Rso Longevity Fund, Martin Fitzgerald Walker Apr 2023

Rso Longevity Fund, Martin Fitzgerald Walker

Honors Theses

The reason for this research is to create a solution for fraternity and sororities as well as registered RSO’s on campus to allow them to create a fund that can provide a steady stream of income that will be used to pay national expenses, chapter expenses and fund future programs and events which may include scholarships or initiatives that the organizations feel the need to support.

Throughout my research I look to solve problems such as: How to Generate the Funds to support the renewable investment, how to manage the fund and who within the organization should manage and spend …


The Cultural Impact On International Marketing: Understanding How Different Cultures Influence Advertising Perception And Strategies, Nathaniel Roffman Apr 2023

The Cultural Impact On International Marketing: Understanding How Different Cultures Influence Advertising Perception And Strategies, Nathaniel Roffman

Honors Projects

This case study evaluates the effectiveness of standardized international marketing campaigns versus globalized international marketing campaigns in the context of two multinational corporations, McDonald's and Burger King, both operating in the United Kingdom. The study compares the outcomes of a standardized marketing approach, which uses the same marketing messages and materials across all regions, to a globalized approach that considers local cultural differences and modifies the marketing messages accordingly. The study analyzes the impact of each approach on brand recognition, and customer engagement, as well as the benefits and challenges associated with each strategy. Additionally, the study examines the importance …


Lucky’S Legacy: Determining An Effective Relationship Between Music And Business Management Principles, Jacob Joseph Apr 2023

Lucky’S Legacy: Determining An Effective Relationship Between Music And Business Management Principles, Jacob Joseph

Honors Projects

The Recognition-Conversation-Reflection (hereafter “RCR”) framework is modeled after popular change management frameworks for accomplishing projects and goals, utilizing concepts found often in business management and strategy. While traditionally these ideas are found in the workplace, they also serve as complex practices that can be used in various contexts. The music industry is composed of a plethora of professions exploring vast genres and interpretations of melody around the world. Despite its diverse perspectives, music is rooted in performance involving ensembles of varying capacities. With the complexities of the RCR framework and the diversity of the music industry, the question I looked …


Catholicism Online: How The Church Is Communicating In The Visual Field, Alexandra Barfield Apr 2023

Catholicism Online: How The Church Is Communicating In The Visual Field, Alexandra Barfield

Honors Theses

ABSTRACT

Given the rise and importance of social media in the last two decades, religious institutions, especially the Roman Catholic Church, have an important place online to fulfill their mission and belief of spreading the Gospel message. Communicating this message on social media and with contemporary marketing practices is an opportunity and a challenge for churches, Catholics, and apostolates alike. In this study, I analyze a variety of Catholic-related Instagram accounts and interview individuals involved in Church management and content creation. This primary research is prefaced with secondary research exploring the status of the Catholic Church in the United States, …


The Impact Of Instagram Usage On Body-Esteem In Young Women In College, Kirsten Etzinger Apr 2023

The Impact Of Instagram Usage On Body-Esteem In Young Women In College, Kirsten Etzinger

Honors Projects

Instagram as a platform is increasing in popularity, especially among young women. Young women may use Instagram to keep up with their peers, follow trends, or as a way to express themselves. However, it is evident that young women can be negatively affected by the content they are exposed to on Instagram. This study examines the impact that increased Instagram usage can have on body-esteem in young women in college by evaluating their degree of Instagram usage, motivation to use social media for body comparison, and feelings of body-esteem. An online survey was conducted with BGSU college-age female students and …


Fafsa Completion Trends And How State Initiatives Impact High School Student Fafsa Completion Rates, Joseph Cecil Apr 2023

Fafsa Completion Trends And How State Initiatives Impact High School Student Fafsa Completion Rates, Joseph Cecil

Honors Theses

Eight states currently have policies in place that make FAFSA completion mandatory/highly incentivized at some level (Granville, 2022, and Hughes, 2022). Texas, Louisiana, and Illinois were early adopters, and were then followed by Alabama; These four states have shown significant increases in state wide completion rates. Increases in completion were recorded to be as high as 26% in the first year of policy enactment and serve as tests to see what methods encourage students to complete the FAFSA. National data shows that low income and high minority schools can have college enrollment and FAFSA completion rates up to 13 times …


Flexibility Is Key: Managing Rubber’S Elastic Sourcing Demands, Alexander Kennedy Apr 2023

Flexibility Is Key: Managing Rubber’S Elastic Sourcing Demands, Alexander Kennedy

Honors Projects

A contemporary study of how tire manufacturers are responding to supply chain challenges resulting from the Russian invasion of Ukraine by comparing them to actions taken during World War II. Supply chain management principles are applied within the context of the tire and rubber industry to provide recommendations for dealing with supply disruptions in future conflicts.


Should We Move Our Headquarters Abroad?: An Analysis Of Corporate Inversion, Rowen Newlon Apr 2023

Should We Move Our Headquarters Abroad?: An Analysis Of Corporate Inversion, Rowen Newlon

Honors Projects

In recent years, companies from a plethora of industries have participated in the act of corporate inversion, which is essentially moving the headquarters of a company to a subsidiary branch located in another country. There are some substantial benefits as well as drawbacks to this practice; therefore, the objective of this project is to examine this from an accounting and international business perspective. This project will investigate the research of corporate inversion, including both current and potential legislation, and give guidance to companies deciding to move abroad as well as using a hypothetical company to examine this phenomenon in a …


Fundraising In The Theatre: A Reflection Of The Wmu Theatre Guild President's Performance, Lindsey Beck Apr 2023

Fundraising In The Theatre: A Reflection Of The Wmu Theatre Guild President's Performance, Lindsey Beck

Honors Theses

Fundraising is an important element to the success of any nonprofit organization, but arts organizations have unique opportunities to produce exciting, engaging, and creative fundraising events that coincide with their season programming. My thesis will explore what makes a successful fundraising event and compare best practices with the practices used at Western Michigan University for the annual Theatre Guild President’s Performance. I analyze the inner workings of the Theatre Guild Board of Directors and their approach to producing a special event, and interview professionals and board members to get a comprehensive overview of what defines a successful fundraising events look …


Japan: Where Did All The People Go? An Empirical Study On Economic And Social Impacts On Low Fertility In Japan, Sasha Heasley Apr 2023

Japan: Where Did All The People Go? An Empirical Study On Economic And Social Impacts On Low Fertility In Japan, Sasha Heasley

Business and Economics Honors Papers

This project analyzed potential impacts on the Total Fertility Rate (TFR) in Japan (2010 and 2015), which is dealing with both a declining population and an ageing population in parallel. Results indicate that income per person has the largest impact on TFR, and it is highly considered when making fertility decisions. Results also show that government policies are largely ineffective in impacting TFR. Results were obtained through two panel regressions and two Ordinary Least Squares (OLS) regressions, in which TFR was the dependent variable.


Utilizing A Text-Mining Approach To Investigate Consumers’ Perception Of Secondhand Fashion Consumption: Mass-Market Vs. Luxury Market, H M Rakib Ul Hasan Apr 2023

Utilizing A Text-Mining Approach To Investigate Consumers’ Perception Of Secondhand Fashion Consumption: Mass-Market Vs. Luxury Market, H M Rakib Ul Hasan

LSU Doctoral Dissertations

The dissertation aimed to investigate (i) the difference in consumer perception between the mass-market and luxury market of secondhand fashion services, (ii) determine the types of value and strategies that can be adopted into mass-market SHF from luxury SHF business platforms, (iii) investigate the word-of-mouth communication of mass-market SHF consumers, and (iv) investigate the consumer perception of the ‘quality’ and ‘fashionability’ of the mass-market SHF product. Two studies were designed to address the research questions due to the nature of available data. The data were collected from third-party consumer review sites where consumers can review their perception of secondhand fashion …


Case Study Summary: Johnson & Johnson And Macy's Inc., Cameron Richardson Apr 2023

Case Study Summary: Johnson & Johnson And Macy's Inc., Cameron Richardson

Honors Theses

This thesis, over a one-year period, covers conclusions derived from research on two different companies: Johnson & Johnson and Macy’s Inc. Through a two-semester course taken within the scope of the honors college alongside Dr. Victoria Dickinson, I, alongside my respective group members for each company, were able to compile a thorough analysis of risks and business strategies the two corporations could identify and implement to manage present and future complications. This analysis followed standard conventions of the accounting profession, as our research was focused on identifying risks and strategies affiliated with audit, tax, and advisory services, modeling how professional …


A New Approach To Financial Literacy Education Through An Introductory Business Course, Megan Klein Apr 2023

A New Approach To Financial Literacy Education Through An Introductory Business Course, Megan Klein

Honors Theses

This study discusses the overall definition of financial literacy, dissects the shortcomings of financial education, and identifies key factors that influence financial awareness of young adults. The survey is conducted through the use of classroom-based survey on a population of collegeage students at Western Michigan University in Kalamazoo, Michigan. As a result, we found that although significant improvement was not present between the pre and post-course surveys, the student’s perception of their personal knowledge and confidence in applying the topics tested significantly improved throughout the course of the semester. In conclusion, we believe that further research should be examined into …


The Life Of Una Estudiante Americana: Here Y Allí, Madeline Kastel Apr 2023

The Life Of Una Estudiante Americana: Here Y Allí, Madeline Kastel

Honors Theses

The purpose of this study is to analyze the differences between studying Spanish at an American university, Western Michigan University, in Kalamazoo, Michigan to that of a study abroad program at La Universidad de Burgos, in Burgos, Spain in three main areas: teaching styles in classes, extracurricular activities and student experiences.

To begin this study, it is important to note the differences in demographics and available public transportation where each study took place: Kalamazoo, Michigan, USA and Burgos, Spain. In Kalamazoo, students have the option to use the city bus system, the Metro, for free, but tend to use their …


The Impact Of Federal Reserve Monetary Policy On Sector Etf And Market Cap Etf Performance, Maverick J. Boring Apr 2023

The Impact Of Federal Reserve Monetary Policy On Sector Etf And Market Cap Etf Performance, Maverick J. Boring

Honors College Theses

This study explores the impact of Federal Reserve policy changes on returns and volatility of U.S. equity markets, including large cap, mid cap, and small cap as well as the eleven sectors of the S&P 500. Federal Reserve policy changes in this study are measured by changes in the federal funds target rate. To measure the impact of these rates on U.S. equity markets, I construct a longitudinal dataset inclusive of exchange traded funds (ETFs) that serve as proxies for all eleven sectors, as well as one index and two ETFs that capture the performance of small, mid, and large …


The Introduction Of Financial Fair Play Regulations In European Football And Its Effect On The Success Of Clubs, Thomas Jackson Apr 2023

The Introduction Of Financial Fair Play Regulations In European Football And Its Effect On The Success Of Clubs, Thomas Jackson

Honors College Theses

This study explores the effects that Financial Fair Play (FFP) regulations introduced by the Union of European Football Associations (UEFA) in the 2011-12 season have on the success of football teams within the league. The rationale of FFP was to make the league more competitive by restricting a team’s ability to spend on player salaries. Through the construction of a comprehensive longitudinal dataset, I analyzed team performance from the 2004-05 season through to the 2020-21 season, measuring club success in points-per-game, wins, losses, and draws and financial success using team profit margin and salary expenditures. Using difference-in-differences approaches, I find …


An Industry Study Of Best Practices In Life Insurance Automated And Accelerated Underwriting Models, Kartik Sakthivel Apr 2023

An Industry Study Of Best Practices In Life Insurance Automated And Accelerated Underwriting Models, Kartik Sakthivel

Theses and Dissertations

Having life insurance is critical for hundreds of millions of people around the world as a key part of sound financial protection for individuals and families, but there are unacceptably high populations that lack coverage. 106 million Americans are uninsured or underinsured, the protection gap being pronounced in communities of color. Making the rigorous process of purchasing insurance easier is crucial in helping protect the financial security of millions. Automated and accelerated underwriting, a relatively nascent practice in the mature life insurance industry, is intended to streamline this process and narrow this coverage gap by making it easier to obtain …


Recidivism Rates In The United States Versus Europe: How And Why Are They Different?, Madalyn Hayden Apr 2023

Recidivism Rates In The United States Versus Europe: How And Why Are They Different?, Madalyn Hayden

Honors Theses

Recidivism rates in the United States (70%) are almost triple that of most European countries (20% in Norway). The question that this project aims to answer is “How and Why are Recidivism Rates in the United States and Europe Different?”. High recidivism rates like the ones we have in the United States indicate that a criminal justice system is perpetuating a crime cycle, rather than rehabilitating or reforming its prisoners. High recidivism rates in the United States are first and foremost caused by high incarceration rates and high juvenile incarceration rates. Other causes are a focus on punishment in our …


Exploring The Influence Of County Government Collective Bargaining On High-Performance Work Practices, Jay Peno Apr 2023

Exploring The Influence Of County Government Collective Bargaining On High-Performance Work Practices, Jay Peno

Dissertations

Purpose: The purpose of this qualitative multicase study was to identify and describe the high-performance work practices (HPWP) of county government management lead negotiators who have negotiated in the collective bargaining agreement (CBA). In addition, it was the purpose of this study to describe the challenges and benefits of negotiating HPWP in the CBA as perceived by management lead negotiators. Lastly, it was the purpose of this study to identify and describe the strategies used by management lead negotiators to mitigate challenges when negotiating HPWP in the CBA.

Methodology: A qualitative multiple-case study methodology was used. I conducted semistructured, in-depth …


Moving Forward By Looking Back: How Family Firms Create Competitive Advantage By Embracing Their History, Adam Goldman Apr 2023

Moving Forward By Looking Back: How Family Firms Create Competitive Advantage By Embracing Their History, Adam Goldman

Dissertations

Family businesses are the engine that drives the United States economy. While extensive implications have been made in the literature about the advantages or disadvantages of family-owned businesses compared to non-family-owned businesses, the focus of this study was to show how small to medium-sized family-owned firms (FF SMEs) based in the United States can use their unique history to create a competitive advantage. Drawing on imprint theory and the resource-based view (RBV), this history-informed study helped identify the impact that founder imprints, business traditions, and storytelling have on the business performance of FF SMEs. Using quantitative methods, the findings of …


Ethics And Nil, Jackson Krause Apr 2023

Ethics And Nil, Jackson Krause

Honors Projects

Research diving into the ethics surrounds NIL, and how it is affecting the current collegiate athletic atmosphere.


The Impact Of Firm Size, Job Embeddedness, And Job Engagement On Turnover In Public Accounting Firms, Amy Cooper Apr 2023

The Impact Of Firm Size, Job Embeddedness, And Job Engagement On Turnover In Public Accounting Firms, Amy Cooper

Dissertations

Retention in public accounting firms has been and continues to be a top concern in the accounting profession. The direct and indirect cost of turnover; the decrease in accounting enrollment and graduation; the Great Resignation; and changes to work environments due to the pandemic elevate what was already a serious problem into a critical problem for the accounting profession. The size of public accounting firms is a well-used descriptor when employees talk about where they work. The purpose of this study was to examine the role of the size of firm in predicting an employee’s level of job embeddedness and …


To Seek Or Not To Seek? An Inquiry Into Feedback-Seeking Behavior Among Non-Clinical Healthcare Workers, Abigail R. Ortiz Apr 2023

To Seek Or Not To Seek? An Inquiry Into Feedback-Seeking Behavior Among Non-Clinical Healthcare Workers, Abigail R. Ortiz

Organization, Information and Learning Sciences ETDs

Understanding what motivates non-clinical healthcare workers to seek feedback in the workplace is critical in supporting such behavior within organizations. This study aims to answer the following research question “Why do non-clinical healthcare workers seek feedback in the workplace?” To conduct this study, I analyzed 13 semi-structured interviews with non-clinical healthcare workers. Findings confirmed the presence of four self-motives (self-assessment, self-improvement, self-enhancement, and self-verification). Additionally, study findings highlighted the presence of other-oriented motives, when individuals seek feedback due to their concern or care for others (i.e., patients, teams, and supervisors). The research also illustrated the interplay of self- and other-oriented …


An Evaluation Of The Effectiveness Of Innovation Ecosystems In Facilitating The Adoption Of Sustainable Entrepreneurship, Dana Sami Bakry Apr 2023

An Evaluation Of The Effectiveness Of Innovation Ecosystems In Facilitating The Adoption Of Sustainable Entrepreneurship, Dana Sami Bakry

Dissertations and Theses

Sustainable entrepreneurship has a substantial role of a steadily growing economy and advanced industrial economies. Several strategies have been formed and employed to support the adoption of innovation and technologies in the sustainable entrepreneurship sector. However, the successful outcome of these strategies in achieving their goals depends on how effective they are in satisfying their objectives and thus increasing innovation adoption. One measurement for effectiveness of ecosystem implements can be their support to the input of the process of innovation and technologies adoption and their impact on satisfying regional goals.

The objective of this research is evaluating the effectiveness of …


Examining The Complexity Of Cross & Collaborative Selling And Service-Sales Ambidexterity In Multi-Practice Professional Service Firms, Eduardo A. Suarez-Solar Apr 2023

Examining The Complexity Of Cross & Collaborative Selling And Service-Sales Ambidexterity In Multi-Practice Professional Service Firms, Eduardo A. Suarez-Solar

USF Tampa Graduate Theses and Dissertations

What does it truly cost to acquire a new client? Managing Partners (MP) of Multi-Practice Professional Service Firms (MPPSF) have been asking themselves this question for years, mostly to no avail. The questions that should be deliberated are whether there exists an alternate method of acquiring new business in a more efficient, effective, and productive manner” and “whether such a procedure exists within the MPPSF that has not yet been fully developed? Neither of these questions can be determined until the following fundamental question is answered, namely whether and how does cross collaborative and service-sale ambidexterity sales occur within an …