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Organizational Communication Commons

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Eastern Illinois University

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Full-Text Articles in Organizational Communication

Crisis Communication Guidebook For Small And Medium-Sized Food Business: From Theory To Practice, Yixin Li Jan 2026

Crisis Communication Guidebook For Small And Medium-Sized Food Business: From Theory To Practice, Yixin Li

Masters Theses

This creative thesis aims to develop a practical crisis communication guidebook for small and medium-sized food businesses. Compared with larger businesses that have greater human and financial resources, small and medium-sized food businesses are often more vulnerable to the influences of crises on revenue and reputation. For this reason, they have a bigger need for practical and systematic crisis guidance. This project is grounded in crisis communication theory and analyzes existing literature in order to translate academic research and theoretical knowledge into an applied guidebook.

The guidebook is organized into three sections based on the timeline of crisis development: before …


The Influence Of Family-School Communication On Junior High School Students’ Academic Success, Stephen Junior Amoah Jan 2025

The Influence Of Family-School Communication On Junior High School Students’ Academic Success, Stephen Junior Amoah

Masters Theses

This study examines the influence of family-school communication on students' academic success in the context of Ghana, with a particular focus on Junior High School (JHS) students. While existing research emphasizes the importance of family involvement in educational outcomes, limited studies explore how family-school communication directly affects academic success in Ghana. By using a mixed-methods approach, the study combines quantitative and qualitative data collection. The quantitative component includes an online survey distributed to JHS graduates, assessing the frequency, impact, methods, and barriers of communication between families and schools, as well as their perceived effect on academic performance. The survey includes …


“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde Jan 2024

“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde

Masters Theses

The term “Sustainability” has come to stay as it is deeply integrated into our everyday life, although it seems complex to understand and engage with. The purpose of this thesis is to know how Unilever, a global consumer goods organization, makes meaning of its sustainability efforts. The method used to achieve this is a thematic analysis of Unilever’s campaign “What Planet Are You On?” a brand campaign documenting their sustainability efforts. Building on storytelling as a theoretical framework, it delves into the strategic use of stories as a communication tool for sustainability efforts, emphasizing its impact on brand narrative, stakeholder …


Exploring International Graduate Students’ Internship Experiences In The Usa: A Case Of Eastern Illinois University Students, Wale Ishola Jan 2024

Exploring International Graduate Students’ Internship Experiences In The Usa: A Case Of Eastern Illinois University Students, Wale Ishola

Masters Theses

International graduate students in the United States begin their academic journey with the goal of professional growth, but they frequently struggle to secure internships due to bureaucratic barriers and competitive marketplaces. This study explores Eastern Illinois University's international graduate students' experiences through the perspective of sensemaking theory, with the goal of understanding how they make sense of the internship process. In-depth qualitative interviews with ten students revealed that students make sense of their internships in two ways: on one end, the struggles, and on the on the other end, how they are strengthening. Through sensemaking, students analyze and adapt to …


Effective Communication Strategy During Crisis: A Case Of The 2010 Toyota Recall Crisis, Masud Mensah Jan 2024

Effective Communication Strategy During Crisis: A Case Of The 2010 Toyota Recall Crisis, Masud Mensah

Masters Theses

Crisis communication is an integral part of public relations and organizational management at large involving the timely and strategic sharing of information during a crisis or emergency. Its primary purpose is to ensure that organizations effectively manage and minimize the negative impact of the crisis on their operations and stakeholders, which invariably helps to maintain trust, credibility and restore their reputation. Based on an interpretivist standpoint, the study utilizes qualitative approaches and takes the form of a case study. It offers a comprehensive account of the crisis, including key occurrences, media representation, and public responses, showcasing its international impact via …


More Than Just Sticks And Stones: Effects Of Interpersonal Interactions On Liminality And The Negotiation Of Identity, Conlon Muhr Jan 2022

More Than Just Sticks And Stones: Effects Of Interpersonal Interactions On Liminality And The Negotiation Of Identity, Conlon Muhr

Masters Theses

The following study contains the detailed findings of my lived experiences studied in an autoethnographic method with a focus on the effects of interpersonal communication on identity negotiation during liminality. This study is conducted to expand upon the large and dense web of communication studies. During the use of the autoethnographic process, I provide in-depth insight into my lived experiences during liminality. The main goal of the study is to explore how interpersonal interaction affects liminality and the formation of identity. Liminality support, rejection, complication, and acceptance are the emergent themes found by combining liminality with interpersonal communication.


How All In Are We Really?: An Examination Of Eastern Illinois University’S “All In” Branding Campaign’S Impact On Tenured Faculty Members’ Organizational Identification And Commitment, Melissa A. Stone Jan 2020

How All In Are We Really?: An Examination Of Eastern Illinois University’S “All In” Branding Campaign’S Impact On Tenured Faculty Members’ Organizational Identification And Commitment, Melissa A. Stone

Masters Theses

Organizations are constantly putting out messages to the world, and many of these external messages speak on behalf of the organization’s internal members. While organizations often thoroughly examine whether these messages have the intended effect on target audiences, current research lacks answers to how internal members perceive and are impacted by these messages. To gain greater insight into the relationship between an organization’s external messages and the impact those messages have on internal members, this thesis examines Eastern Illinois University’s “All In” branding campaign and its perceived effect on tenured faculty members’ organizational identification and commitment. Ten tenured-faculty members were …


Introduction To Communication Theories, Richard Jones Jan 2019

Introduction To Communication Theories, Richard Jones

Syllabi

How does communication work? Why does communication work thatway? Scholars in communication studies begin to answer these questions through the applicationof communication theory. This course serves as an introduction to a broad range ofcommunication theories related to interpersonal, group and public, intercultural, media, gender,and organizational communication. This core course is required for communication majorsbecause it serves as a building block for upper level communication courses that depend upon aworking knowledge of communication theories and processes. This course serves as part of youroverall training as a communication scholar/professional in regards to critical thinking, analyticthinking, critical reading, and listening skills. In this …


Case Studies In Organizational Communication, Samantha Szczur Jan 2019

Case Studies In Organizational Communication, Samantha Szczur

Syllabi

This course examines key issues inOrganizational Communication through an analysis of case studies. Students will apply various theories of Organizational Communication to real-­‐‑life (or real-­‐‑life inspired) cases from contemporary organizational settings. 


Introduction To Organizational Communication, Samantha Szczur Jan 2019

Introduction To Organizational Communication, Samantha Szczur

Syllabi

This course includes basic theories, structures and functions of communication in business and professional settings.  It also includes effective leadership, decision-­‐‑making, and management of communication techniques. 


Obtaining And Retaining Engagement In Nonprofit Organizations, Sierra Price Jan 2019

Obtaining And Retaining Engagement In Nonprofit Organizations, Sierra Price

Masters Theses

This project is a guide for directors to strategically communicate and display behavior that will influence volunteers to be engaged nonprofit settings. Engagement and motivation is influenced by communicative patterns from directors. Volunteer engagement can result to acceptance of leadership styles, clear understanding of vision, and building trust. Directors should minimize disengagement by fostering behavior that is correlated to working with volunteers in a partnership.


Communication In Organizations Curriculum - Online Degree Program, Communication Studies Jan 2017

Communication In Organizations Curriculum - Online Degree Program, Communication Studies

Curriculum Programs

This online degree completion option will help students enhance their marketability in today’s professional environment through the integration of theory and practice and the development of relational and organizational communication skills. Individuals who are proficient communicators are more valuable in contemporary organizations that are increasingly global, team-based, and feature flatter hierarchical structures.


Corporate Communication Curriculum, Communication Studies Jan 2017

Corporate Communication Curriculum, Communication Studies

Curriculum Programs

Communication is identified as one of the top skills required in any organization. This option provides students with the knowledge, values, perspectives, and skills necessary to understand the roles, functions, strategies, and management of positions within organizations with high communication demands.


Service Standards In Higher Education: Lasswell's Communication Model As A Training Tool, Crystal R. Alston Jan 2017

Service Standards In Higher Education: Lasswell's Communication Model As A Training Tool, Crystal R. Alston

Masters Theses

This paper examines a service standards training process established during the 2016/2017 academic year for Prairie State College (PSC), a two-year community college located in Chicago Heights Illinois. The goal of examining and revising the service training process was to enhance the quality of service after the college received poor service reviews from a recent satisfaction survey. Lasswell's Communication Model was used to create content and structure for a training manual and workshop as part of the overall service training process at PSC. The service standards and training manual was successfully developed and is currently being tailored to accommodate the …


Barriers To Communicating Sexual Orientation Identity At Work, Marissa A. Guenzi Jan 2015

Barriers To Communicating Sexual Orientation Identity At Work, Marissa A. Guenzi

Masters Theses

Previous research emphasizes the benefits associated with having open gay and lesbian employees. However, many gay and lesbian employees still remain in the closet. This project examines barriers preventing gay and lesbian individuals from coming out at work. Four lesbian women and three gay men in the early stages of their careers were interviewed about their experiences of being closeted at work. Analysis reveals four barriers preventing gay and lesbian individuals from coming out at work and explores how these barriers are reinforced by informal organizational communication. Theoretical and practical implications for organizational communication research are discussed, and recommendations for …


Organizational Culture, Knowledge Structures, And Relational Messages In Organizational Negotiation: A Systems Approach, Vincent P. Cavataio, Robert S. Hinck Jan 2014

Organizational Culture, Knowledge Structures, And Relational Messages In Organizational Negotiation: A Systems Approach, Vincent P. Cavataio, Robert S. Hinck

Journal of Collective Bargaining in the Academy

This study examines a recent bargaining process between the Faculty Association and Central Michigan University. Taking a systems approach, we began with the assumption that a healthy organizational culture produces negative feedback which can help keep participants at the bargaining table despite disagreement. However, if organizational members’ relationships are threatened, organizational culture unravels as destructive messages provide positive feedback to disrupt the system and make impasse more likely. To understand how an university’s culture is impacted during contract negotiations we examined messages published in a university student newspaper, transcripts from the local NPR station, CMU’s press releases, a Facebook page, …


Corporate Historical Responsibility (Chr): Addressing A Past Of Forced Labor At Volkswagen, Claudia Janssen Danyi Jan 2013

Corporate Historical Responsibility (Chr): Addressing A Past Of Forced Labor At Volkswagen, Claudia Janssen Danyi

Faculty Research and Creative Activity

This article introduces corporate historical responsibility (CHR), a concept that can guide organizations when addressing dark corporate histories. CHR holds that organizations have responsibilities toward victims of past corporate practices and toward present reconciliatory discourse. Volkswagen’s discourse about its history of forced labor during WW II serves as an example of CHR. The rhetorical analysis illustrates that CHR hinges on the recognition of the past as a moral issue and on the organization’s ability to create historical accountability, take responsibility, make public acknowledgements, and remember its past. It further illustrates that CHR creates sustainable policies that can strengthen corporate citizenship …


A Strategic Communication Campaign To Build Effective Relationships, Lauren Kluge Padillo Jan 2013

A Strategic Communication Campaign To Build Effective Relationships, Lauren Kluge Padillo

Masters Theses

This creative thesis discusses a strategic communication campaign that will help build effective relationships with the use of several communication strategies and marketing plans. I used our department's move to a new location as an opportunity to initiate dialogue to solve communication problems that are currently an issue. A brochure was developed as a tool that can be later used for reference. The project was successful and did bridge the communication gaps. Based on the success of the project, we will continue to use the literature and make visits to our internal and external customers.


Addressing Corporate Ties To Slavery: Corporate Apologia In A Discourse Of Reconciliation, Claudia Janssen Jan 2012

Addressing Corporate Ties To Slavery: Corporate Apologia In A Discourse Of Reconciliation, Claudia Janssen

Faculty Research and Creative Activity

Pressured by activists to take responsibility, American corporations recently found themselves in the spotlight for their past ties to slavery. Responding to the issue, they stepped into a complex discourse of reconciliation. Taking a rhetorical approach, this article analyzes the response of Aetna Inc. It explores how corporate rhetoric functions within present discourses about historical injustices and illustrates that Aetna's response informed by common strategies of corporate apologia inhibited meaningful reconciliation. The article thus furthers criticisms of (corporate) apologia in the context of historical injustice and raises questions about the potentialities and limitations of corporate rhetoric for reconciliation.


Addressing Corporate Ties To Slavery: Corporate Apologia In A Discourse Of Reconciliation, Claudia Irene Janssen Jan 2012

Addressing Corporate Ties To Slavery: Corporate Apologia In A Discourse Of Reconciliation, Claudia Irene Janssen

Faculty Research and Creative Activity

Pressured by activists to take responsibility, American corporations recently found themselves in the spotlight for their past ties to slavery. Responding to the issue, they stepped into a complex discourse of reconciliation. Taking a rhetorical approach, this article analyzes the response of Aetna Inc. It explores how corporate rhetoric functions within present discourses about historical injustices and illustrates that Aetna's response informed by common strategies of corporate apologia inhibited meaningful reconciliation. The article thus furthers criticisms of (corporate) apologia in the context of historical injustice and raises questions about the potentialities and limitations of corporate rhetoric for reconciliation.


Theorizing The Transcendent Persona: Amelia Earhart’S Vision In The Fun Of It, Robin E. Jensen, Erin F. Doss, Claudia Irene Janssen, Sherrema A. Bower Jan 2010

Theorizing The Transcendent Persona: Amelia Earhart’S Vision In The Fun Of It, Robin E. Jensen, Erin F. Doss, Claudia Irene Janssen, Sherrema A. Bower

Faculty Research and Creative Activity

In this article, we define and theorize the ‘‘transcendent persona,’’ a discursive strategy in which a rhetor draws from a boundary-breaking accomplishment and utilizes the symbolic capital of that feat to persuasively delineate unconventional ways of communicating and behaving in society. Aviator Amelia Earhart’s autobiography The Fun of It (1932) functions as an instructive representative anecdote of this concept and demonstrates that the transcendent persona’s persuasive force hinges on one’s ability to balance distance from audiences with similarities to them. Striking such a balance creates a platform for rhetors to promote transformative visions of society. Earhart utilized the transcendent persona …


Theorizing The Transcendent Persona: Amelia Earhart’S Vision In The Fun Of It, Robin Jensen, Erin Doss, Claudia Janssen, Sherrema Bower Jan 2010

Theorizing The Transcendent Persona: Amelia Earhart’S Vision In The Fun Of It, Robin Jensen, Erin Doss, Claudia Janssen, Sherrema Bower

Faculty Research and Creative Activity

In this article, we define and theorize the ‘‘transcendent persona,’’ a discursive strategy in which a rhetor draws from a boundary-breaking accomplishment and utilizes the symbolic capital of that feat to persuasively delineate unconventional ways of communicating and behaving in society. Aviator Amelia Earhart’s autobiography The Fun of It (1932) functions as an instructive representative anecdote of this concept and demonstrates that the transcendent persona’s persuasive force hinges on one’s ability to balance distance from audiences with similarities to them. Striking such a balance creates a platform for rhetors to promote transformative visions of society. Earhart utilized the transcendent persona …


Connecting People: An Exploration Of Building An Intranet Through Autoethnography, Christopher J. Martinez Jan 2002

Connecting People: An Exploration Of Building An Intranet Through Autoethnography, Christopher J. Martinez

Masters Theses

This study examines the development and failure of an Intranet at a small company in Southern Illinois. Using autoethnographic methods, I analyzed the events surrounding the development and rejection of the Intranet by the organization's president. Using Burke's concepts of identification and mystery, I analyzed the relationship between the failure of the Intranet and the president's reasoning for not supporting its development. Throughout this study I evaluate the lntranet's development, the impact of other's involvement, as well as the impact that the design of the layout could have on communication at the Company. I find that the failure to develop …


An Analysis Of Employee Print Media Content, Michelle M. Accardi Jan 1993

An Analysis Of Employee Print Media Content, Michelle M. Accardi

Masters Theses

This content analysis studies an area that has had limited research: university print media. University print media helps maintain communication between management and employees. Past research links three communication categories together: organizing, relationship and change. Organizing is found to be the dominant content category in business newsletters, according to past research.

The uses and gratifications theory, exchange theory and structural-functional theory all play an integral part in the communication process. Continuous two-way comunication between management and each public can lead to a successful organization. Internal communication, wants vs. needs, and finding common ground are additional variables that determine the effect …


Listening Training In An Organization, Susan E. Maclean Jan 1990

Listening Training In An Organization, Susan E. Maclean

Masters Theses

Listening training and development in organizations is becoming increasingly popular. Much literature has examined different aspects of listening and the training in this area used by organizations. The purpose of this thesis is to examine several areas concerning listening training in an organization.

A random sample of faculty at a medium sized midwestern university were utilized as the participants for this study. A fifty five percent usable return rate provided the data base. A self generated questionnaire was the instrument used. This questionnaire focused on listening skills and the training of these skills in a particular educational organization.

The research …


Communication, The Missing Ingredient, Rex W. Eddy Jan 1983

Communication, The Missing Ingredient, Rex W. Eddy

Masters Theses

This writer feels that communication is a very significant aspect of the educational process. Upon assuming the principalship at Winchester High School, action was undertaken to aid the development of good lines of communication between the administration, faculty, student body and community. Basically, four distinct steps were pursued in an attempt to develop and improve upon the communication system at Winchester High School.

The first step concerned itself with the development of a comprehensive new "Student Handbook." It was immediately obvious to this writer that the rules and regulations for the daily operation of Winchester High School needed to be …


An Analysis Of The Casey School District's School-Community Relations Program, Juanita E. Worden Fribley Jan 1982

An Analysis Of The Casey School District's School-Community Relations Program, Juanita E. Worden Fribley

Masters Theses

Communication with the public is an essential facet of any school-community relations program. This study examines both external and internal communication methods. Before a school district can have a purposeful school-community relations program, the internal communication of the school personnel needs to be working effectively.

The survey used for this field experience was developed by the writer to determine the effectiveness of the Casey School District's school-community relations program. This telephone survey consists of eleven questions concerning an awareness of school news. One hundred people were randomly called and asked to respond to the survey.

The Casey School District utilizes …


Planning To Improve The Public Relations Program In The Mattoon Community Unit School District #2, Mattoon, Illinois, Howard Price Powell Jr. Jan 1980

Planning To Improve The Public Relations Program In The Mattoon Community Unit School District #2, Mattoon, Illinois, Howard Price Powell Jr.

Masters Theses

The purpose of the field experience was to improve the public relations program in the Mattoon Community Unit School District #2, Mattoon, Illinois. Since no one had been specifically assigned the responsibility for co-ordination of public relations, it was decided that a public relations committee would be established under the direction of the assistant superintendent of schools. I was in charge of the committee and was directed to report to the assistant superintendent of schools.

Since the Illinois Education Association had already set up a series of training sessions for Region 34, it was decided to take advantage of these …


An Internal Public Relations Plan For Neoga Community Unit #3'S Title 1 Project, Marilyn Gilmer Rennels Jan 1977

An Internal Public Relations Plan For Neoga Community Unit #3'S Title 1 Project, Marilyn Gilmer Rennels

Masters Theses

No abstract provided by author.


A Communication Channel: Its Existence And Its Use, Michael Lee Klipp Jan 1975

A Communication Channel: Its Existence And Its Use, Michael Lee Klipp

Masters Theses

No abstract provided.