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2012

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Full-Text Articles in Business

Experience, Effectuation, And Something Good : Does The Use Of Effectuation Lead To Positive Outcomes?, Thomas E. Nelson Dec 2012

Experience, Effectuation, And Something Good : Does The Use Of Effectuation Lead To Positive Outcomes?, Thomas E. Nelson

Electronic Theses and Dissertations

The theory of effectuation is ascending in entrepreneurship education. Hundreds of articles have been written on the topic. Many textbooks mention the theory, and one college level textbook teaches entrepreneurship entirely from an effectual perspective. Given its acceptance, the natural assumption is that effectuation is somehow 'good.' That is, there is some unique benefit that an entrepreneur gains from using effectuation. This dissertation examines the concept of effectuation, and its value to entrepreneurship. It seeks to determine if entrepreneurs who use effectual logic outperform entrepreneurs who don't. Four hundred and fifty entrepreneurs across three states are surveyed to determine if …


Comparing Division Ia Scholarship And Non-Scholarship Student-Athletes: A Discriminant Analysis Of Academic Performance, Lisa Melanie Rubin Dec 2012

Comparing Division Ia Scholarship And Non-Scholarship Student-Athletes: A Discriminant Analysis Of Academic Performance, Lisa Melanie Rubin

UNLV Theses, Dissertations, Professional Papers, and Capstones

Many research studies have examined the academic performance and graduation rates of college student-athletes. The limited focus on scholarship student-athletes has overlooked the majority of NCAA student-athletes, those participating in collegiate athletic programs without athletic scholarships. Therefore, this study contributes to a gap in the literature about non-scholarship student-athletes. The following dissertation examined the academic performance, time-to-degree, and demographic and profile characteristics of Division IA scholarship and non-scholarship student-athletes. The theoretical framework for this study was work motivation viewing athletic scholarships as extrinsic rewards. The researcher applied descriptive discriminant analysis utilizing secondary data to compare scholarship and non-scholarship student-athletes across …


Examination Of Employee Work-Life Balance Within Healthy Organizational Cultures, Cari Ann Lyle Dec 2012

Examination Of Employee Work-Life Balance Within Healthy Organizational Cultures, Cari Ann Lyle

Communication & Leadership Dissertations and Theses

This study examined the work-life balance of employees within the U.S. communications industry, specifically focusing on how employees can build collaborative relationships with their colleagues while maintaining active lifestyles outside the office. The effects of a healthy work-life balance on organizational culture has become a popular topic in American organizations during the past decade, and this research used focus groups and interviews to help determine how leaders can encourage employees to prioritize their professional and personal obligations. Study participants were asked questions developed around Edgar Schein’s organizational culture research, Abraham Maslow’s hierarchy of needs, and communication theories about balance and …


Listening To Organizational Change: Exploring Dialogue During Sensemaking, Dianna L. Stratton Dec 2012

Listening To Organizational Change: Exploring Dialogue During Sensemaking, Dianna L. Stratton

Communication & Leadership Dissertations and Theses

This qualitative study explored the role of dialogue during sensemaking and how that affects receptivity to organizational change. The philosophical framework for this study comes from Buber’s (1958) I and Thou dialogue theories concerning the value of existential acknowledgement. Both communication and organizational study theories grounded this research. Bohm (1996) and Isaacs’ (1999) dialogue theories converge with Weick’s (1995) sensemaking theories as a means to explore the role of listening during organizational change. Data was obtained through ethnographic observation and interview. A cultural research framework provided the means to explore the relationships between dialogue, sensemaking and organizational change. The results …


Ethical Sales And Marketing For Small Businesses, Margaret E. Gonzalez Dec 2012

Ethical Sales And Marketing For Small Businesses, Margaret E. Gonzalez

Communication & Leadership Dissertations and Theses

This thesis examines the importance of ethical sales and marketing in relation to small businesses. Most research in this area has focused on large businesses and therefore ignores the importance of factors such as financial and time limitations. Because of these limitations, many small businesses are viewed as having cutthroat sales and marketing teams that ignore basic ethics and are primarily motivated by business and financial growth. The thesis examines ethical marketing in relation to Kant’s Categorical Imperative, Habermas’ Discourse Ethics, and Pearce’s Coordinated Management of Meaning (CMM). A content analysis was completed to determine how small businesses can ethically …


Organizational Socialization Practices For Successful Newcomer Adjustment, Stacey L. Holleran Dec 2012

Organizational Socialization Practices For Successful Newcomer Adjustment, Stacey L. Holleran

Communication & Leadership Dissertations and Theses

This research study examines the practices organizational leaders can employ to assist newcomers in their adjustment to the organization, thereby creating an increase in the number of successful, long-term employees. In the workplace setting, organizational newcomers who fail to properly adapt are at risk for early “turnover” or an extended period of disengagement, producing an extremely costly scenario for the organization. Literature in the area of organizational socialization and successful newcomer adjustment suggests myriad ways to positively influence the newcomer’s experience; however, no single source offers a comprehensive approach that can be universally applied. Grounded by interpersonal communication theory and …


The Impact Of Mergers On Those Left Behind - Maintaining Employee Engagement After Merger-Based Restructuring In A Financial Services Firm, Victoria L. Basinger Dec 2012

The Impact Of Mergers On Those Left Behind - Maintaining Employee Engagement After Merger-Based Restructuring In A Financial Services Firm, Victoria L. Basinger

Communication & Leadership Dissertations and Theses

This study explored the impact of organizational restructuring on associate engagement in a financial services firm due to a merger. It determined how much weight interpersonal relationships carry on associate opinions of the new organization, and what the new organization can do to reduce uncertainty and re-engage their newly acquired associates. The literature review looked at Uncertainty Reduction Theory, Belongingness and principles from Social Information Processing Theory to identify solutions for a decrease in engagement. A survey distributed to all associates at a financial services firm that recently underwent a merger yielded data for this study, as did five individual …


Rhetorical Analysis Of Successful Brands In Social Media Discourse, Maja Stevanovich Dec 2012

Rhetorical Analysis Of Successful Brands In Social Media Discourse, Maja Stevanovich

Communication & Leadership Dissertations and Theses

The expression "content is king" is a sentiment those in the marketing and public relations industries live by. When it comes to social media, still considered a newer form of communication, not all brands are sure of what makes for successful utilization of the medium. This study performed a rhetorical analysis on three brands considered to be social media standouts in their respective industries, Coca-Cola, Southwest Airlines and the U.S. Army and identified patterns on what makes these brands successful in their social media discourse. The study proved that social media discourse has much to do with sound communication principles …


The True Value Of Value-Added Services In Digital Print, Noemi Garcia Dec 2012

The True Value Of Value-Added Services In Digital Print, Noemi Garcia

Graphic Communication

This study compares the success of five digital printers in California’s central coast based on whether they choose to charge for value-added services. It questions past research that shows digital printers who implement an additional fee for such services are more successful than digital printers who do not always bill the customer for the extra services. It focuses on determining the reasons behind each printer’s strategy through a questionnaire. The study concludes printers not charging are not necessarily losing money because they have found ways to eliminate non-value-adding steps in their value chain. Therefore success must be redefined other than …


Exploring The Factors Affecting The Perceived Program Quality Of International Sports Education Programs: The Case Of A Chinese Sports University, Luke Lunhua Mao, James Zhang Dec 2012

Exploring The Factors Affecting The Perceived Program Quality Of International Sports Education Programs: The Case Of A Chinese Sports University, Luke Lunhua Mao, James Zhang

Journal of Applied Marketing Theory

This study explored and tested factors affecting the perceived quality of international sports education provisions in the context of a Chinese sports university. Based on a comprehensive literature review, on-site observations, interviews with students and administrators, and a test of content validity by a panel of experts, a questionnaire was developed and administered to 61 international students attending a sports university in China. An exploratory factor analysis produced five factors related to perceived program quality, with 22 items retained (i.e., leaning environment, service orientation, administrative professionalism, content assurance, and academic growth). Hierarchical regression analyses revealed that these program quality factors …


المشاريع الصغيرة والمتوسطة ودورها في النمو الاقتصادي في العراق, كاظم خماط سلمان Dec 2012

المشاريع الصغيرة والمتوسطة ودورها في النمو الاقتصادي في العراق, كاظم خماط سلمان

Muthanna Journal of Administrative and Economics Sciences

تلعب المشروعات الصغيرة والمتوسطة دورا اساسيا في التنمية الاقتصادية والاجتماعية وهي مركز اهتمام الحكومات والمنظمات الدولية وفي مقدمتها منظمة الامم المتحدة للتنمية الصناعية ( UNIDO ) والبنك الدولي وتزداد اهميتها في الدول النامية لكونها تمثل الافاق الواقعية الوحيدة للتنمية الاقتصادية واداة فعالة لمعالجة مشكلة البطالة والفقر فيها . وتضمن البحث عدة مفاهيم للصناعات الصغيرة والمتوسطة وخاصة مفهوم المنظمات الدولية وكل دولة في العالم نامية كانت ام متقدمة تختار المفهوم الذي يلائمها وينسجم مع واقعها وتطورها الصناعي والاقتصادي . وفي العراق اعتبر المشروع الذي يستخدم اقل من ( 10 ) عمال مشروع صغير اما المشروع الذي يستخدم من ( 10 – …


تقويم اداء المصارف التجارية باستخدام ادوات التحليل المالي دراسة تطبيقية في مصرف دجلة والفرات للتنمية والإستثمار, سالم محمد عبود Dec 2012

تقويم اداء المصارف التجارية باستخدام ادوات التحليل المالي دراسة تطبيقية في مصرف دجلة والفرات للتنمية والإستثمار, سالم محمد عبود

Muthanna Journal of Administrative and Economics Sciences

تعد المصارف من المؤسسات المالية ذات الفاعلية واالتاثير في الاقتصاد الوطني كونها تمثل مصدر من مصادر التمويل والادخار لذا فان تقويم ادائها يعد ضروريا للتعرف على نقاط القوى والضعف والاستجابة للتطور البيئي في ظل المزايا المتناقسية والانفتاح نحو اقتصاد السوق. ومازالت التقارير المالية بكل انواعها و رغم اهميتها في التعبير عن حجم و طبيعة النشاط و نتيجة الاعمال, لم تاخذ أهميتها في عملية التخطيط و اتخاذ القرار و خصوصاً على المديات الاستراتيجية. لذا لابد من تحديد التوجهات الحالية والمستقبلية وطبيعة النشاط بما يمكن الادارة من معرفة أدائها الاستراتيجي. من هنا لابد من دراسة واقع النشاط في المصرف وتقويم اداء المصرف …


أثر الحوافز على الرضا الوظيفي للعاملين في المؤسسة دراسة حالة المجمع الصناعي لإنتاج الألبان – تلمسان-, ليا زيد وهيبة Dec 2012

أثر الحوافز على الرضا الوظيفي للعاملين في المؤسسة دراسة حالة المجمع الصناعي لإنتاج الألبان – تلمسان-, ليا زيد وهيبة

Muthanna Journal of Administrative and Economics Sciences

ترتبط فاعلية أي مؤسسة بكفاءة العنصر البشري، و قدرته على العمل و رغبته فيه وهو العنصر المؤثر والفعال في استخدام الموارد المادية المتاحة .وعليه فالمؤسسات الجزائرية تسعى جاهدة للتكفل بمواردها البشرية لما لها من دور فعال في الرقي بالبلاد وبروز المؤسسات الاقتصادية و حصولها على مكانة في الأسواق العالمية. إلى جانب هذا تؤثر الحوافز على العديد من الظواهر الإنسانية في المؤسسة، إذ أن عدم اهتمام المؤسسة بتنمية الدوافع الإيجابية نحو العمل يِؤدي إلى بروز بعض الظواهر السلبية لدى العاملين، ولعل من أهم هذه الظواهر، هي ظاهرة عدم الرضا الوظيفي. وعليه فإن الرضا عن العمل هو عامل هام يوفر للفرد العامل …


مدخل محاسبي لجدوى المشاريع الاستثمارية دراسة تطبيقية في مدرسة أوروك الابتدائية الأهلية, محمد محمود جاسم الطائــي Dec 2012

مدخل محاسبي لجدوى المشاريع الاستثمارية دراسة تطبيقية في مدرسة أوروك الابتدائية الأهلية, محمد محمود جاسم الطائــي

Muthanna Journal of Administrative and Economics Sciences

تسعى هذه الدراسة لتحقيق هدفين رئيسين ، فأما الأول فأنه يتمثل بتسليط الضوء على دراسات الجدوى وماهية القرار الاستثماري العقلاني في قطاع من القطاعات الاستثمارية والذي يحتاج إلى درجة من الاطمئنان على رأس المال المستثمر ، إذ تعد تلك الدراسات والتي تسبق ذلك القرار من الأمور المهمة والعلمية والعملية لصحة اتخاذ ذلك القرار من عدمه ، إذ إن تلك الدراسات إذا ما أعدت وفقاً لأسس صحيحة بتعددها وتنوعها كجوانبها الفنية والتسويقية والمالية وغيرها تتسم بالتكامل . والهدف الثاني يتمثل بتوضيح العلاقة بين دراسات الجدوى والقرارات الاستثمارية ، إذ كلما كانت تلك الدراسات صحيحة وجدية كلما كانت عملية اتخاذ القرار الاستثماري …


إدارة القيمة المحققة الضبابية مع تطبيق عملي, سهيل نجم عبد الله, حاجم عات دحام Dec 2012

إدارة القيمة المحققة الضبابية مع تطبيق عملي, سهيل نجم عبد الله, حاجم عات دحام

Muthanna Journal of Administrative and Economics Sciences

إن تقنية إدارة القيمة المحققة هي من التقنيات الحاسمة التي تستخدم في التحليل والمراقبة على أداء المشروع ، والتي تعطي مقياس دقيق لكل من الأداء والتقدم للمشروع ، إن هذا البحث يقدم نموذج إدارة قيمة محققة اساسه ضبابي مع الفائدة في تطوير وتحليل دلائل القيمة المحققة ، والوقت والكلفة المقدرة للانجاز في ظل وجود حالة عدم التأكد . وبما ان عدم التأكد هي حالة متأصلة في أنشطة الحياة الواقعية ، فأن النموذج المطور مفيد جداً في تقدير التقدم للمشروع حيث عدم التأكد يكون موجوداً ، مع تطبيق عملي يصور كيف إن النموذج الجديد يمكن إن يطبق في الواقع.


لتوجه الريادي في منظمات الاداء العالي: دراسة تحليليه لآراء عينة من القيادات الإدارية في جامعة الإمـــارات العربية المتحـــدة, صالح عبد الرضا رشيد, علي عصام السلطاني Dec 2012

لتوجه الريادي في منظمات الاداء العالي: دراسة تحليليه لآراء عينة من القيادات الإدارية في جامعة الإمـــارات العربية المتحـــدة, صالح عبد الرضا رشيد, علي عصام السلطاني

Muthanna Journal of Administrative and Economics Sciences

تناولت هذه الدراسة أثر الخصائص التي تميز منظمات الأداء العالي في التوجّه الرِّيادي لتلك المنظمات، إذ حاولت تقديم إطار نظري متكامل لأهمّ ما تناوله الكتاب والباحثون حول متغيرات الدراسة، إلى جانب إطار عملي تحليلي لآراء عينة مختارة ضمن مجتمع الدراسة شملت القيادات الجامعية في كليات جامعة الإمارات العربية المتحدة: ( مساعد رئيس الجامعة، وعميد، ومعاون عميد، ومدير بحث وتطوير، ورئيس قسم)، والبالغ عددهم ((101 قائداً إدارياً، وقد تم اختيار جامعة الإمارات العربية المتحدة لكونها حصلت على المرتبة ( (227من بين أفضل 500)) جامعة في العالم لعام ( (2008وفقاً لتصنيف ((Time Higher Education (THE-QS). وتمثل المتغير المستقل للدراسة بخصائص منظمات الأداء …


Ftc Antitrust Enforcement Relative To The Business Cycle, Seth Mullikin Dec 2012

Ftc Antitrust Enforcement Relative To The Business Cycle, Seth Mullikin

All Theses

This paper sought to determine if antitrust enforcement by the FTC is explained by models that explain traditional ouput by regulatory agencies. The study examines different types of antitrust enforcement from the FTC. The results showed that some types of antitrust enforcement fit neatly into Peltzman's model explaining regulatory output, while others are more nuanced and difficult to explain.


Measuring Learning Through Cross Sectional Testing, Steve Lovett, Jennie Johnson Dec 2012

Measuring Learning Through Cross Sectional Testing, Steve Lovett, Jennie Johnson

Management Faculty Publications

The measurement of student learning is becoming increasingly important in U.S. higher education. One way to measure learning is through longitudinal testing, but this becomes especially difficult when applied to cumulative learning within programs in situations of low persistence. In particular, many Hispanic Serving Institutions (HSIs) find themselves in such situations. Cross sectional testing is a pragmatic alternative, so long as maturity and selection effects can be estimated. The purpose of this paper is to demonstrate the utility and mechanics of measuring learning through cross sectional testing.


Designing Selection Systems For Medicine: The Importance Of Balancing Predictive And Political Validity In High-Stakes Selection Contexts, Fiona Patterson, Filip Lievens, Máire Kerrin, Lara Zibarras, Bernd Carette Dec 2012

Designing Selection Systems For Medicine: The Importance Of Balancing Predictive And Political Validity In High-Stakes Selection Contexts, Fiona Patterson, Filip Lievens, Máire Kerrin, Lara Zibarras, Bernd Carette

Research Collection Lee Kong Chian School Of Business

Selection into medical education and training is a high-stakes process. A key unanswered issue is the effectiveness of measuring noncognitive predictors via both low-fidelity and high-fidelity selection approaches in this high-stakes context. We review studies investigating the effectiveness of multiple selection instruments in terms of predictive validity, incremental validity, and applicant reactions in both entry-level and advanced-level medical selection. Our results show that the situational judgment test (SJT) is the best single predictor of performance, operationalized in multiple ways. In addition, the low-fidelity SJT has incremental predictive power over cognitively oriented tests, and high-fidelity assessment center (AC) exercises add incremental …


Do Banks Monitor Corporate Decisions? Evidence From Bank Financing Of Mergers & Acquisitions, Sheng Huang, Anand Srinivasan, Ruichang Lu Dec 2012

Do Banks Monitor Corporate Decisions? Evidence From Bank Financing Of Mergers & Acquisitions, Sheng Huang, Anand Srinivasan, Ruichang Lu

Research Collection Lee Kong Chian School Of Business

We examine whether banks, in providing nancing for the deals, monitor rms mergers and acquisitions to the extent that will bene t acquirers shareholders. Incon- sistent with the conventional theoretical argument, we do not nd that bank- nanced deals are associated with better stock or accounting performance than bond- nanced deals or deals paid with internal cash. There is strong evidence instead that banks tighten up the loan contract terms in nancing the deals, such as cutting short the loan maturity and imposing higher collateral requirement and more covenant restrictions. However, bank- nanced deals are more likely to be terminated …


Cyberloafing At The Workplace: Gain Or Drain On Work?, Vivien K. G. Lim, Don Jiaqing Chen Dec 2012

Cyberloafing At The Workplace: Gain Or Drain On Work?, Vivien K. G. Lim, Don Jiaqing Chen

Research Collection Lee Kong Chian School Of Business

This study examined the impact of cyberloafing on employees' emotion and work. We also examined gender differences in employees' perception towards cyberloafing. In general, respondents felt that some form of cyberloafing at work was acceptable. Men were also more likely to report that cyberloafing has a positive impact on work compared to women. As well, our findings suggest that browsing activities have a positive impact on employees' emotion while emailing activities have a negative impact. Results of our study provide useful insights for researchers and managers in understanding employees' attitudes towards cyberloafing, and how cyberloafing can result in gain or …


Differential Impact Of Directors’ Social And Financial Capital On Corporate Interlock Formation, Nicholas Harrigan, Matthew Bond Dec 2012

Differential Impact Of Directors’ Social And Financial Capital On Corporate Interlock Formation, Nicholas Harrigan, Matthew Bond

Research Collection School of Social Sciences

Exponential random graph models (ERGMs) are increasingly applied to observed network data and are central to understanding social structure and network processes. The chapters in this edited volume provide a self-contained, exhaustive account of the theoretical and methodological underpinnings of ERGMs, including models for univariate, multivariate, bipartite, longitudinal and social-influence type ERGMs. Each method is applied in individual case studies illustrating how social science theories may be examined empirically using ERGMs. The authors supply the reader with sufficient detail to specify ERGMs, fit them to data with any of the available software packages and interpret the results.


Knowledge-Driven Autonomous Commodity Trading Advisor, Yee Pin Lim, Shih-Fen Cheng Dec 2012

Knowledge-Driven Autonomous Commodity Trading Advisor, Yee Pin Lim, Shih-Fen Cheng

Research Collection School Of Computing and Information Systems

The myth that financial trading is an art has been mostly destroyed in the recent decade due to the proliferation of algorithmic trading. In equity markets, algorithmic trading has already bypass human traders in terms of traded volume. This trend seems to be irreversible, and other asset classes are also quickly becoming dominated by the machine traders. However, for asset that requires deeper understanding of physicality, like the trading of commodities, human traders still have significant edge over machines. The primary advantage of human traders in such market is the qualitative expert knowledge that requires traders to consider not just …


An Extensible Framework For Selecting Incremental Innovations, Arcot Desai Narasimhalu Dec 2012

An Extensible Framework For Selecting Incremental Innovations, Arcot Desai Narasimhalu

Research Collection School Of Computing and Information Systems

There are several innovation methodologies reported in the literature starting from simple concepts such as technology push and market pull all the way to Disruptive innovation. Almost all these methods do not provide for customizability and extensibility. The method described in this paper is called Quick and Dirty Innovation Method or QaDIM in short to represent the fact that the method can be used rather easily to identify incremental innovation opportunities. The paper will first describe the basic concept, and then proceed to give a sample framework before proceeding to describe the extensibility. The method allows firms and individuals to …


Tripartism’S Stress Points Are Showing, Tan K. B. Eugene Dec 2012

Tripartism’S Stress Points Are Showing, Tan K. B. Eugene

Research Collection Yong Pung How School Of Law

SMU Assistant Professor of Law Eugene Tan discussed the implications of the SMRT strike incident and whether tripartism has lost its relevance. Assistant Prof Tan highlighted that there are deep, systemic issues within SMRT, and that the reach of the triapartism is not enough. He also highlighted the need to stamp out discrimination, and said that employers need to review their mindsets towards workers, especially foreign ones, and act ethically, equitably and responsibly given the default imbalance of power in the workplace.


An Enhanced Model For Managing Change In Organizations, Thomas A. Pollack, John M. Lanasa, Dorene Ciletti Dec 2012

An Enhanced Model For Managing Change In Organizations, Thomas A. Pollack, John M. Lanasa, Dorene Ciletti

Journal of Applied Marketing Theory

Change has become a “way of life” in organizations. The pace of change has increased substantially in recent years as a result of issues such as the pressures of global competition the impact of the Internet, customer demands and ever changing enhancement of technical capabilities. These changes affect what people do and how they fulfill their responsibilities, and therefore, there are varied reactions Historically, failures in change implementation have not been attributable to a lack of technical feasibility and functionality but instead have been the result of employee resistance. The difficulty of implementing organizational change has presented an ongoing challenge …


Observational Research In A Marketing Classroom: A Guidebook, Kristen Winterton Dec 2012

Observational Research In A Marketing Classroom: A Guidebook, Kristen Winterton

Undergraduate Honors Capstone Projects

Qualitative research plays an integral part in marketing research (Denzin and Lincoln, 1998). In fact, a search of the website for the American Marketing Association for the term “qualitative research” reveals literally hundreds of documents (white papers, case studies, etc) discussing methods of conducting observational research, examples of observational research studies, and the importance of observational research in marketing. Interestingly, though qualitative methods are used frequently by practitioners, they receive very limited attention in marketing textbooks. This seems particularly true of observation research, which is among the least expensive and easily conducted qualitative methods (Mann, 2003). The purpose of this …


2012 December, Office Of Communications & Marketing, Morehead State University. Dec 2012

2012 December, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for December of 2012.


On Export Intermodal Transportation Problem, Supriya Arun Jadhav Dec 2012

On Export Intermodal Transportation Problem, Supriya Arun Jadhav

Graduate Theses and Dissertations

This thesis investigates a logistics problem facing companies that export their products to other countries. The problem is called export intermodal transportation problem. In the export intermodal transportation problem, goods ordered by overseas customers need to be transported from production plants or warehouses of an export company to the customers destinations overseas. The transportation involves using multiple transportation modes such as trucks and rails for the inland portion and ocean liners for the overseas portion, and its objective is to have the goods moved and the cost minimized subject to various constraints. Cost can be minimized by combining orders from …


Analyzing Revenue Sharing And Buyback Contracts: An Experimental Study, Chinthana Ramaswamy Dec 2012

Analyzing Revenue Sharing And Buyback Contracts: An Experimental Study, Chinthana Ramaswamy

Graduate Masters Theses

This paper considers a standard newsvendor problem in a two-echelon supply chain setup. We use an experimental approach to investigate the deviation of decision makers from choosing optimal values in the context of supply chain contracts. Literature suggests that the coordinating contracts, such as revenue sharing or buyback contracts, do not necessarily improve the performance. Approaches to improve the existing revenue sharing and buyback contracts are examined in this paper. A rational supplier, who is likely to commit decision errors, sets the contract parameters to a retailer. These approaches are observed in a laboratory setting where human subjects are used …