Business Commons^™

Balancing Our Capacity To Serve: A Phenomenological Exploration Of Black Women Navigating Personal, Professional, And Community Leadership Roles, Shemeka K. Brathwaite

Student Theses

This phenomenological study explores the lived experiences of Black women community leaders as they navigate a balance between their professional, personal, and community leadership roles. The research design uses the theoretical frameworks of Black Feminist Intersectionality and Role Theory, specifically addressing the cultural burdens imposed by the Strong Black Woman archetype, which adds additional role strain. The study began with a questionnaire completed by 54 Black women community leaders, followed by 20 in-depth, semi-structured interviews selected from this pool. The study’s key findings are illustrated in a Black Women’s Sustainable Community Leadership Framework. Black women community leaders exude high self-efficacy, …

Mobilizing Social Capital In Social Entrepreneurship: Strategies, Networks, And Growth In The Egyptian Context, Doaa Alaa

Theses and Dissertations

This thesis examines how social entrepreneurs in Egypt strategically mobilise social capital to access resources, legitimacy, and opportunities within a fragmented and institutionally ambiguous ecosystem. Drawing on qualitative case studies of eight legally registered, mission-driven for-profit enterprises, the study analyses how founders build and leverage offline and online networks through practices such as emotional bonding, community formation, knowledge sharing, symbolic positioning, ecosystem engagement, and digital presence. Through thematic analysis of semi-structured interviews and secondary data, the research identifies a set of relational strategies that function as core mechanisms for entrepreneurial growth in contexts where formal support structures and legal definitions …

Jalzap: An Agile Hybrid For Ai-Accelerated Software Development, Pouya Nouri

University Honors Theses

The rapid adoption of generative AI tools allows software teams to quickly code applications, but it comes at a cost: high scope volatility, technical debt, and unrealistic expectations, which break traditional Agile frameworks. This thesis introduces JALZAP, a lightweight, hybrid Agile framework designed to serve small, high-agility teams facing compressed timelines and unpredictable schedules. This framework was evaluated over 16 weeks through a Portland State University Capstone project working for a pre-seed startup sponsor, where a six-person team built Flowmind: an AI-powered iOS task management app meant to serve users with neurodevelopmental disorders like ADD/ADHD. JALZAP implements structural boundaries, including …

Daniels Distinction Portfolio By Adrian Minde Hunshammer, Adrian Minde Hunshammer

Finance: Undergraduate Distinction Portfolios

A Daniels Distinction Portfolio of experiential education by Adrian Hunshammer.

Daniels Distinction Portfolio By Ally Weix, Ally Weix

International Business: Undergraduate Distinction Portfolios

A Daniels Distinction Portfolio of experiential education by Ally Weix.

The Dynamics Of Beta Mean Reversion, Dimitry Afanasenko

Finance: Undergraduate Distinction Theses

This thesis examines whether firm-specific characteristics help explain cross-sectional variation in the speed of beta mean reversion among large-cap U.S. equities. Using WRDS market-model betas based on trailing weekly returns, the study constructs non-overlapping annual June beta observations for a stable sample of 190 firms that remained continuous constituents of the S&P 500 from 2000 through 2024. The analysis proceeds in three stages. First, pooled and fixed-effects panel regressions test whether beta mean reversion exists in the sample overall. Second, a firm-specific persistence parameter, gamma, is estimated from rolling ten-year windows of annual betas in order to measure differences in …

Driving Development: Coalitions, Policies, And Upgrading Brazilian Automotive Technology (1988–2025), Henrique Estides Delgado

Electronic Theses and Dissertations

Among industrial activities in Brazil, the automotive sector generates some of the most significant and multifaceted multiplier effects on the country’s gross domestic product (GDP). The sector integrates activities ranging from raw materials to high-tech services, incorporating advanced technologies that influence innovation and positioning in global value chains (GVCs). Remarkably, this industry has been structured over time by public policies that have decisively shaped incentives for its participants. The world’s largest automotive multinationals have been attracted to operate in the country through varied institutional arrangements involving domestic capital and incentives across federative units. This dissertation analyzes how variations in institutional …

The Palm Farm Next-Door: Land Concessions, Livelihoods, And Nutrition In Plantation-Adjacent Communities, Julia Entwistle

Electronic Theses and Dissertations

Large-scale land concessions have reshaped agrarian landscapes globally, yet their implications for community land tenure, livelihoods, and nutrition remain unevenly understood. This dissertation examines how plantation agriculture and foreign investment have transformed land access, labor relations, and food systems in Liberia, a country with one of the highest proportions of land under concession globally. Guided by a political ecology framework, the study employs a mixed-methods design integrating policy analysis, in-depth interviews, and household surveys across two palm oil concession sites. The findings show that ambiguous land policies historically facilitated dispossession, while recent legal reforms have enabled communities to strategically mobilize …

She Believed She Could, So She Did: A Lifecycle Approach To Understanding Leadership And Self-Efficacy Development In Women Astronauts, Savanah Faith Sellars Bray

Electronic Theses and Dissertations

This dissertation examines how women leaders develop and sustain self-efficacy, and develop as leaders, throughout their lives. Although decades of research document the barriers women face navigating leadership journeys, including the challenges described in the Women’s Leadership Labyrinth of prejudice, discrimination, and childcare issues, existing literature offers limited insight into how women actively build belief in their capacity to lead and accomplish their goals. Further, research consistently shows that women report lower leadership self-efficacy than men, even with comparable experience, yet the developmental processes that shape this gap, beginning in childhood, remain underexplored. Guided by self-efficacy research and its four …

Becoming The Phoenix: Black Women’S Experiences And Leadership Growth Through Humanized Black Feminist Action Learning, Jovan Keith

Electronic Theses and Dissertations

This study examined the workplace learning experiences of Black women professionals in corporate leadership contexts. Leadership development programs often rely on standardized models that overlook the lived realities shaping Black women’s professional experiences. In response, this study introduced Humanized Black Feminist Action Learning, a leadership development intervention that integrates Black feminist scholarship, humanizing pedagogy, and critical action learning.

Using a qualitative case study design, the research examined a cohort of midcareer Black women professionals who participated in four facilitated learning sessions structured around workplace dilemmas. During these sessions, participants engaged in reflection, dialogue, and action as they examined workplace dynamics …

Modeling Volatility Dynamics In The U.S. Public Real Estate Stock Market: Evidence From Conditional Volatility Decomposition And Sector Benchmarking, Mariam Mohamed El Naghi

Theses and Dissertations

This study examines volatility dynamics between the U.S. public real estate stock market and the broader equity market, with a focus on sectoral conditional volatility sensitivity to market conditional volatility across different volatility regimes. Using daily stock price data from  to , conditional volatilities of real estate stocks and the market index are estimated through a GARCH-framework that incorporates Monday and Friday dummy variables in both the conditional mean and conditional variance equations as controls for calendar-based anomalies. The estimated conditional volatilities are used to estimate volatility-to-volatility elasticities at the firm and aggregate levels and are benchmarked against other equity …

Shaping Egypt’S Transition To Sustainable Electric Transport: Current Policies And Future Directions, Noha A. Ragab

Theses and Dissertations

Egypt has enacted policies to promote the adoption of electric vehicles (EVs) in order to reduce their overall carbon footprint. However, the pace of transition remains limited, so the research aims to answer the following question: “How do current policies shape Egypt’s transition towards sustainable electric transport, and what additional measures can support this transition?" The study employs a qualitative analysis methodology, based on diffusion of innovation theory and conceptual framework, to analyze current policies in Egypt and identify challenges and gaps in their implementation. It also analyzes responses from 23 interviews with experts in the field, manufacturers, dealers, EV …

Does Green Pay Less? Global Corporate Bond Evidence On Primary And Secondary Yields, Youssef El Kenawy

Theses and Dissertations

The greenium, or green premium, refers to the lower yield that arises from a bond’s green label, conditional on otherwise identical contractual features and credit risk. In our study, we estimate the greenium by combining causal matching techniques with a neural network–based propensity score approach to construct a closely comparable set of green and conventional bonds. Our empirical framework incorporates issuer fixed effects and currency × issuance-year fixed effects, ensuring that our estimates reflect the impact of the green label itself rather than differences in macro-financial conditions or issuer composition.

Our findings indicate that, once currency-specific issuance-year conditions are absorbed, …

The Style Of Decision: Consumer Wisdom And The Mediating Role Of The Heuristic-Systematic Model Of Information Processing In Clothes Shopping, Nourane Sakr

Theses and Dissertations

Rationality and emotions are often treated as opposing forces in decision-making. Yet what if the more productive question is not which one prevails, but how a balance between the two might be achieved? Wisdom offers precisely this kind of integrative paradigm. Wisdom is a central trait for self-development; yet, little has been explored on Consumer Wisdom from a communications perspective. The theory has been initially examining ecology principles with an extensive space in consumer behavior and marketing practices. This research approaches consumer wisdom in online fashion advertising context whilst understanding the common information processing modes; evoked by the mediation of …

The Role Of Project Managers And Pmp Principles In Improving Operational Efficiency In Healthcare Organizations, Karan Thakkar

Harrisburg University Dissertations and Theses

Healthcare organizations operate in increasingly complex, regulated, and resource-constrained environments while managing a growing volume of projects tied to digital transformation, process improvement, regulatory compliance, and infrastructure development. Despite the project-intensive nature of healthcare operations, many organizations do not formally employ trained project managers or consistently apply Project Management Professional (PMP) principles; project responsibilities are frequently absorbed by clinical or administrative leaders whose primary expertise lies outside formal project management. This qualitative study examined how the project manager role and PMP principles contribute to operational efficiency in healthcare organizations. The study was conducted as a qualitative document analysis and thematic …

Foundations' Deep, Emily Williams, Morgan Williams

University Honors Theses

Most historic buildings do not survive as they were built, yet preservation frameworks still tend to evaluate them as if they did.

Foundations' Deep begins with a structure located in Helena, Montana 59602, a building that sits uneasily within the categories it has been asked to meet. Built in the early twentieth century, it has persisted through alteration, abandonment, and use. What remains is not a stable artifact but a record of accumulated decisions, some careful and many indifferent, now embedded in the fabric of the building itself.

The thesis grows from this condition and from the limits of the …

From Story To Stage: A Journey In Pursuit Of Virtuous Leadership And Artistic Intentionality Through Student Directing A Full Play Production At University Level Theatre, Josephine L. Partridge

Honors Projects

A passionate storyteller and artist, earning her Bachelor of Arts Degree in Honors Liberal Arts and Theatre-Performance, explores her personal potential as the play Director of Little Women, a stage play adaptation based on the 1868 novel by Louisa May Alcott, adapted from the 1912 play by Marian de Forest and Jessie Bonstelle written by Josephine Partridge. Throughout the course of four months, Partridge adapted the script and works as Director and Marketing Director for this production with SPU Theatre Company club. She uses this experience to deepen her understanding and practice of intentionality with artistic vision and virtuous leadership. …

The Perception Of Advertising Disclosures From Social Media Influencers And Its Impact On Consumers, Maria Lindquist

Masters Theses

Social media influencers play a commercial role on social media platforms such as Instagram, where sponsored content is often integrated into personal and relatable content. Content which could be considered a “normal” post by social media influencers. Sponsorship disclosures are required and regulated by the Federal Trade Commission to signal paid advertising and partnerships between Influencers and brands. Sponsorship disclosures are theorized to activate persuasion knowledge and psychological reactance, potentially reducing consumer purchase intentions. This study examined how varying levels of sponsorship disclosure affect purchase intentions, perceived authenticity, and psychological reactance among young adult social media users. Sourcing information from …

Independent Apparel Brand Launch Campaign Strategy, Nick S. Schottenfeld

Graphic Communication

Soleil Lune is an independent California apparel brand with an established visual identity, a growing social media following, and a live product collection but lacks a coordinated marketing system to connect those pieces into a unified launch. Without that structure, the brand’s Instagram, Shopify store, and print materials were operating independently, making it difficult to build consistent customer trust or drive sales. This project developed a full launch campaign producing a print and digital lookbook, 10 Instagram campaign assets, a printed poster, and a branded care insert card all designed to work together to tell the brand story, grow the …

San Luis Obispo Farmers' Market Mobile App & Rebrand, Joelle To

Graphic Communication

The San Luis Obispo Farmers’ Market, a five-block downtown event featuring nearly 100 vendors, currently lacks a centralized platform for visitors and vendors to easily access information, navigate the market, and communicate efficiently.

This project addresses that opportunity through the design of a mobile app that streamlines vendor information, provides interactive market navigation, delivers real-time event updates, and enhances connections between vendors and attendees.

In addition, the project includes a rebrand and comprehensive brand guidelines integrated into the app design, creating a cohesive visual identity that improves user experience, operational efficiency, and long-term engagement for the San Luis Obispo Farmers’ …

2nd Summer Music Festival: Branding A Small-Scale Music Festival, Scout Corpuz-Carr

Graphic Communication

2nd Summer is a fictitious music festival created to address a gap in the live music event market for Cal Poly students. Existing festivals are often too expensive, poorly targeted toward students, or lack opportunities for student musicians. This project focuses on developing a festival’s branding and marketing, including the visual identity, promotional materials, and overall brand strategy. Designed as an affordable and community-driven event, 2nd Summer emphasizes inclusivity, student culture, and the promotion of emerging student artists. Through cohesive branding and targeted marketing, the project aims to create a recognizable festival identity that resonates with college students and strengthens …

Aged 539 Internship Report: Cal Poly Rodeo Media And Marketing, Anna Grace Durham

Agricultural Education: Graduate Internship Reports

This internship report examines the role of media and marketing within the Cal Poly Rodeo Program and highlights the integration of leadership, athlete development, and strategic communications in a collegiate athletics setting. Serving as the Media Manager for Cal Poly Rodeo, the internship focused on strengthening the program's digital presence, enhancing brand identity, and increasing community engagement, particularly surrounding the 2026 Poly Royal Rodeo. Through collaboration with University Administrators, the Officer Team, sponsors, and external media partners, comprehensive marketing campaigns were developed and implemented, resulting in significant increases in social media reach, audience engagement, and ticket sales. The project included …

Homelessness And Business: Perception, Affect And Opportunity, Asatur Nor-Ashkarian

University Honors Theses

This thesis examines the relationship between business owners and individuals experiencing homelessness within urban commercial districts in the United States, arguing that the dynamic is shaped primarily by spatial concentration, uneven power structures, economic pressure, and public framing rather than simple conflict between competing interests. Drawing on stakeholder analysis, business perception surveys, a mixed-methods study, and an original content analysis of 50 news articles spanning 23 states, this thesis identifies a consistent pattern: business owners broadly perceive homeless presence as negatively impacting safety, cleanliness, and consumer behavior. Local news media reinforces those perceptions through predominantly negative framing of homeless individuals. …

Walking The Path Of Conocimiento: Understanding And Navigating Workplace Conflict Through A Chicana Feminist Lens, Elisa A. Ortega-Schultz

Dissertations

The growing presence of Latinas in the U.S. workforce underscores the need for deeper understanding of their workplace experiences. Latinas represent one of the fastest growing segments of the labor force; however, research consistently shows that this growth is not matched by equitable access to leadership, compensation, or culturally responsive workplace environments. Latinas continue to experience persistent barriers related to pay inequity, career advancement, cultural belonging, and overall well-being.

Conflict frameworks that account for the unique experiences of Latinas are needed, as dominant approaches rooted in neutrality, procedural efficiency, and Western individualism often fail to account for the embodied, relational, …

The Effect Of Positive Communication On Leadership Development: A Qualitative Phenomenological Study, Philip J. Lowe

Electronic Theses and Dissertations

This qualitative phenomenological study explores the lived experiences of Christian college professors in the Midwest who utilize positive communication within mentoring relationships to develop leadership capabilities in students preparing for ministry. The research addresses the development of leadership capabilities in Christian colleges and examines how mentoring relationships serve as a sustainable alternative to costly and often ineffective formal programs. Following a descriptive phenomenological approach informed by the methods of Husserl and Giorgi, the researcher conducted semi-structured interviews with faculty members who have at least five years of teaching experience at a Christian college in the Midwest. The study utilized Bowlby’s …

The Influence Of Chief Executive Officer Personality On Mergers And Acquisitions (M&A) Completion, Nikisha Alcindor

Dissertations, Theses, and Capstone Projects

In Mergers & Acquisitions (M&A), a deal is completed when it has been announced, a fully executed agreement is in place, and the target's ownership is consolidated with the acquirer. The completion of an M&A deal is vital because it is a labor-intensive process that requires a tremendous number of resources from the firm. Yet even though 39,494 deals were announced in 2025, few studies have examined the variables that influence deal completion. This dissertation examines whether the Chief Executive Officer (CEO)'s personality influences the likelihood of deal completion. CEOs typically initiate the deal and see it through to completion, …

The Impact Of Multi-Brand Promotions On Visual Distinctiveness And Consumer Choice, Melanie Isabel Paul Austin

Dissertations, Theses, and Capstone Projects

In cluttered retail environments, marketers must often decide whether to showcase a brand alone in a single-brand promotion, or alongside other brands in a multi-brand promotion. Prior research has explored the role that different retail promotions play in consumers’ choice contexts. This research explores how multi-brand promotion versus single-brand promotions impact consumers’ purchase behavior. Study 1 uses secondary scanner data to show that multi-brand promotions lead to significantly higher sales of the promoted product compared to single-brand promotions. Study 2 replicates our secondary data findings in a quasi-field study with actual choice behavior. A series of lab studies again confirm …

From Campus To Community: The Role Of Higher Education In Strengthening Regional Entrepreneurial Ecosystems In Appalachia, Anne M. Montgomery

Dissertations

This study addresses a gap in understanding how small, rural liberal arts higher education institutions (HEIs) in the Appalachian College Association Entrepreneurial Alliance (ACAEA) support regional entrepreneurial ecosystems (EEs), and how, if at all, those strategies vary across Appalachian Regional Commission (ARC) county economic classifications. Using a qualitative multi-case design, the study examined 10 ACAEA institutions and drew on semi-structured interviews, site observations, institutional documents (including strategic plans), and ARC county-level economic data. The analysis produced five cross-case themes describing how these institutions support entrepreneurship: (a) strategic leadership and institutional culture, (b) experiential and embedded entrepreneurial education, (c) community-driven partnerships …

The Impact Of Artificial Intelligence And Neuro-Linguistic Programming On Candidate Assessment In Talent Acquisition, Amna Fahim

Dissertations

Digitalization in human resource management led to the implementation of Artificial Intelligence (AI) and Neuro Linguistic Programming (NLP) in recruitment practices. However, although AI and NLP were adopted globally, the empirical evidence in emerging countries, especially Pakistan, was scanty. Hence, this study investigated the impacts of individually and jointly implementing AI and NLP on candidate assessment outcomes in the telecommunications industry in Pakistan. According to the literature, this study is grounded in Technological Determinism, Machine Learning Theory, Psycholinguistic Theory, and Cognitive Behaviorism. A quantitative correlational approach was used in this study. To investigate the proposed research questions, descriptive statistics, Pearson …

Disability Employment In Côte D’Ivoire: Human Resources Managers’ Experiences And Challenges, Kinanpy Vanessa Toure

Dissertations

This study examined the critical role of human resource (HR) managers in promoting workforce integration and addressing the persistent barriers faced by people with disabilities (PWDs) in Côte d'Ivoire. Focusing on the perspectives, challenges, and lived experiences of HR managers, the research explored how inclusive workplace practices were developed and implemented within the Ivorian context. Employing a qualitative case study design, the study utilized semi-structured, scenario-based interviews and analyzed allowable public documents, specifically the Ivorian Labor Code, a relevant NGO publication addressing disability inclusion in Côte d’Ivoire, and the publicly available websites of participating organizations. This approach was intended to …