Business Commons^™

A Strategic Analysis Of Project Learn Of Summit County, Alex Kennedy, Tyler Hutchinson, Haley Guest, Zach D. Thomas, Lizzie Sisler

Williams Honors College, Honors Research Projects

Our group is working with Project Learn of Summit County, a GED and ESL assistance program located in the Akron Public Library. Our group will be performing a strategic analysis and providing them with a strategic plan, to be presented to them at the end of the term. We aim to increase awareness for the program, point out areas of growth, and increase functionality.

Project Learn Strategic Analysis Project, Isabel Ladaika, Kalpana Ghimire, Noah Johnson, Caleb Keiper

Williams Honors College, Honors Research Projects

This honors project involves working in a team to conduct a comprehensive strategic analysis of Project Learn of Summit County. We will evaluate the organization’s external environment (such as industry trends, competition, and community factors) and internal operations (including strengths, weaknesses, resources, and capabilities). Using strategic management frameworks, as a team we will develop actionable recommendations to strengthen the organizations marketing, financial sustainability, and community outreach efforts. Throughout the semester, we will engage directly with the client organization to gather data and insights that inform our analysis. Final deliverables include a formal written strategic analysis paper and a professional presentation …

Project Learn Strategic Analysis, Kendall Hegan, Hunter Kay, Abigail Miller, Rina Xayasy

Williams Honors College, Honors Research Projects

The strategic analysis of Project LEARN seeks to analyze the background, purpose, internal structures, and external factors of the organization. After further analysis the team will propose strategic recommendations backed by academic research and concepts learned throughout the strategic management course. Through consistent personal communication and documents provided by the Project LEARN staff the team will develop an in-depth analysis that seeks to add creative new initiatives as well as highlighting the current core competencies of the organization.

Proof Of Recovery: A Model To Enhance Data Integrity In Data Management Systems, Gustaf Barkstrom

Theses and Dissertations

Businesses lose millions of dollars every year when they can’t restore data from backups. Research shows that Disaster Recovery Plan (DRP) testing is not conducted frequently enough, nor are records maintained that demonstrate full data recovery from backups. This work introduces a design science artifact called PRTOK that aims to increase DRP testing. The design science artifact is a software solution that integrates with Data Management Systems (DMS)

such as iRODS and DSpace, and can work with formats such as HDF5 and BagIt. Proof-of- recovery records, or tokens, are recorded in a replicated, resilient, and indelible proof-of- authority blockchain data …

Customer Perceptions Of Tipping In Minimal-Service Food Settings, Fabian R. Rodriguez Gomez

Honors Undergraduate Theses

As digital payment systems and point-of-sale technologies become increasingly common, customers are encountering more frequent requests to tip in minimal-service food settings, such as coffee shops, pizza parlors, and quick-service restaurants. These changes have prompted discussions regarding the fairness of tipping, customer willingness to tip, and the growing phenomenon of tipping fatigue. The purpose of this study was to examine how employee effort, social pressure, and social obligation influence customer perceptions of tipping in minimal-service food settings.

A quantitative experimental research design was used with 328 participants recruited through the online platform Prolific. Participants were randomly assigned to scenarios manipulating …

An Examination Of The Determinants Of Audit Quality: Implications From Firms Listed In Us Stock Markets, Abdelrahman Naser Elmaria

Theses and Dissertations

The purpose of this thesis is to examine the effect of several audit determinants, namely audit tenure, non-audit to audit fees ratio, auditing firm size, and firm size, impact on audit quality. This thesis extends the existing literature on audit determinants effect on audit quality using a Generalized Linear Model, (GLM) regression with robust estimation by analyzing a sample of 446 companies from the USA in the manufacture and service sectors. This is conducted through a series of diagnostic tests to identify an appropriate regression model. Such tests include testing and checking of baseline regression models to check for multicollinearity, …

Evaluating Machine Learning Models For Corporate Financial Forecasting: A Study Of The Dow Jones 30, Faizan Arjamand Ali

Senior Honors Theses and Projects

This research seeks to determine the effectiveness of machine learning models in predicting revenues of corporations compared to conventional models of financial forecasting. The investigation is based on a group of 21 companies that maintained membership in the Dow Jones Industrial Average (DJIA) between 2010 and 2025. Two machine learning algorithms are assessed: Random Forest and XGBoost. They are compared with the naïve growth model and deterministic linear trend, which serve as benchmarks. To check for statistical significance, the Wilcoxon signed-rank tests are used to compare the mean absolute percentage error (MAPE) and the root mean squared error (RMSE) of …

Documenting Sustainable Social Media Workflows: Supporting Student Professionalization In Faculty-Student Teams, Jenny Rissen

Master's Projects

This capstone project, Documenting Sustainable Social Media Workflows: Supporting Student Professionalization in Faculty-Student Teams, examines how departmental social media teams serve as informal training grounds where students build professional identities through collaborative, often undocumented communication work (Buck; Leon & Pigg). Addressing writing studies concerns about experiential learning gaps (McNabb; Carr et al.), the project creates a handbook offering practical guidance for onboarding, workflow continuity, accessibility, and ethical social media practices. It shows how mentorship and structured documentation turn everyday digital work into meaningful professional development. Situated in technical communication and rhetoric, the project demonstrates how social media teams help …

The Impact Of Executives’ Social Networks And Digital Capabilities On Firm Performance In Dynamic Environments, Lijun Men

Dissertations and Theses Collection (Open Access)

With the acceleration of digital transformation, improving firm performance in complex and dynamic market environments has become a central challenge for companies. This study examines the effects of executives’ social networks and firms’ digital capabilities on firm performance. Further, it investigates the moderating roles of digital capabilities and environmental dynamism in these relationships. Using panel data for Chinese listed firms from 2005 to 2024, we conduct empirical analyses with fixed-effects models. The results indicate that executives’ political, business, and academic networks all contribute positively to firm performance, underscoring the importance of executives’ social networks in resource acquisition, information flows, and …

The Impact Of Corporate Mergers And Acquisitions On Performance From The Perspective Of Growth Pressure, Jiandong Wang

Dissertations and Theses Collection (Open Access)

Against the backdrop of economic volatility and intensified industry competition, firms generally face multidimensional growth pressures, including historical growth pressure, social growth pressure, and market competition pressure. Growth pressure is not only related to firms’ operational stability, but also profoundly influences their strategic choices, particularly merger and acquisition (M&A) behaviour.Grounded in performance feedback theory, this study constructs an integrated analytical framework encompassing growth pressure, M&A strategic decisions, and M&A performance, and systematically examines how different types of growth pressure affect firms’ M&A decisions, as well as how M&A performance varies across different firm characteristics and different types of M&A.

The …

Design Thinking For Corporate Social Responsibility Program Proposal Creation, Michelle "Mindy" D. Danovaro

University of the Pacific Theses and Dissertations

This qualitative study used action research to explore how the use of design thinking engaged employees in the creation of a corporate social responsibility (CSR) program proposal in a small- to medium-enterprises (SME) in the Sacramento region of California. The purpose of the study was to assess whether employee participation in a design thinking exercise could improve employee perception of engagement, inclusion, and reciprocity during the CSR program proposal creation. The study was grounded in social exchange theory, stakeholder theory, and design thinking methodologies. The iterative research process followed action research cycles (i.e., plan, act, observe, and reflect) integrated with …

Making Sense Of Membership: Organizational Socialization Of African Immigrant Employees In U.S. Workplaces, Ikeola J. Bodunde

Theses and Dissertations--Communication

This dissertation examines how African immigrant employees make sense of organizational socialization in U.S. workplaces. As global mobility reshapes the labor force, nearly one in five U.S. workers is foreign-born, making organizational socialization an increasingly complex communicative process. Classic socialization models assume linear, uniform adjustment, yet international employees often face ambiguity, cultural mismatch, and racialized expectations that complicate early workplace experiences. Guided by sensemaking theory, this study conceptualizes socialization as an ongoing, nonlinear process through which newcomers notice cues, construct interpretations, act on provisional understandings, and revise meanings as contexts shift. Using a qualitative, interpretive design, I conducted semi-structured interviews …

The Peoples Of The Pomegranate: Identifying Commonalities Between Diasporic Art Market Successes To Inform Broader Business Strategy, Jacob Hopkins

MA in Art Business Dissertations

This dissertation explores the teleological ties between victim diasporas and successful art market participation through an examination of the Jewish diaspora at its dominance within the art world’s expansion in the 19th Century and the Armenian diaspora at present. It argues that diasporic conditions, particularly those shaped by historical trauma, foster heightened capacity for cultural assimilation and risk taking, identifying and committing to market gaps. The dissertation then examines how these qualities can have business applications to new and emerging galleries. It achieves this through reframing the art world as an example of diaspora or a microcosm of global culture, …

Gendered Value: The Economics Of The Modernist Nude: Comparative Study Of Market Asymmetries Between Amedeo Modigliani, Suzanne Valadon, And Paula Modersohn-Becker, Ines Natuzzi

MA in Art Business Dissertations

This dissertation investigates the complex dimensions of gendered valuation through a comparative study of Amedeo Modigliani, Suzanne Valadon, and Paula Modersohn-Becker. Leading figures in the modernist reimagining of the nude in the early twentieth century, with shared ties to the Parisian milieu, their markets have since followed markedly different trajectories. Combining market and historiographical analysis with feminist theory, this study considers the structural, ideological, and discursive mechanisms that underpin these asymmetries and continue to inform the artists’ reception and valuation today.

By interrogating the gender ideologies, institutional barriers, and critical discourses behind these market asymmetries, this study argues that the …

Size Matters: How Physical Scale Is (Or Is Not) Rewarded In A Global, Ultra-Contemporary, Online Art Market, Odd Halvdan Sakse Orstavik

MA in Art Business Dissertations

This dissertation examines how the relationship between the size and price of paintings has evolved throughout the 21st century by analysing an up-to-date dataset of 18,821 works by 103 artists offered at auction between 2000-2025 within 3 distinct segments of the market (Blue-Chip, Contemporary and Ultra-Contemporary). The main finding is that the size elasticity differs in each of these segments. It is highest for the Blue-Chip segment (0.71), lower for the Contemporary segment (0.59) and lowest for the Ultra-Contemporary segment (0.55). Contrary to many previous results, it finds no optimal size within the range of works offered at auction. As …

Changing Art Market Trends And Collector Preferences In India’S Metropolitan Hubs Amid Economic Growth, Gauri Minocha

MA in Art Business Dissertations

The dissertation aims to explore how India’s post-liberalisation economic rise has shaped the structure, buying trends, and consumer behaviour within the urban art market, with the focus being on the country’s two main hubs- Delhi and Mumbai. It investigates the role of economic liberalisation, demographic shifts, globalisation, digitisation, and regulatory frameworks in reshaping the market. A mixed-method approach, combined with site visits, studying existing research, and conducting semi-structured interviews with key market players- gallerists, collectors, advisors, and fair directors, was employed. The findings reveal that the Indian market followed a ‘boom-bust-boom’ cycle post liberalisation, with the pandemic serving as a …

Contemporary Art And Cultural Identity In Post-Soviet Kazakhstan, Dinara Saduakassova

MA in Art Business Dissertations

This dissertation explores the development of contemporary Kazakhstani art after 1991, arguing that the independent nation’s international cultural visibility is defined by artists rather than institutions. Operating without state infrastructure, Said Atabekov, the Kyzyl Tractor collective, Almagul Menlibayeva, Saule Suleimenova, and Yerbossyn Meldibekov gained international recognition via biennales, exhibitions, and transnational networks. Their practices challenge state narratives of heroic nationalism and Western expectations. Case studies, interviews, and analysis of Rukhani Zhangyru and new institutions like Tselinny, enable this dissertation to argue that Kazakhstan’s position in global art history is artist driven.

Censorship In The Indian Art Market: Legal, Institutional, And Commercial Implications, Kritika Salhotra

MA in Art Business Dissertations

This dissertation examines censorship of art in an Indian context, focusing on artistic production, exhibition practices, and the commercial viability of dissenting art. Drawing on case studies from institutional controversies, legal judgments, and interviews with practitioners, the study analyses how censorship operates not only through law but also through institutional gatekeeping and market mechanisms. The research finds that while Indian courts, particularly at the higher levels, have shown slow progress towards becoming liberal, the persistence of vague obscenity provisions and inconsistent jurisprudence sustains a climate of legal ambiguity. Extralegal pressures often shape curatorial decisions, leading art organisations to retreat or …

From Visibility To Value: How Can Digital Art Achieve Long-Term Legitimacy In The Contemporary Artworld?, Ziyuan Wang

MA in Art Business Dissertations

This dissertation explores the evolving legitimacy of digital art within the contemporary artworld, addressing the central question: How can digital art achieve long-term legitimacy in a cultural landscape increasingly shaped by decentralised networks and technological innovation? Through a qualitative methodology involving interviews with digital artist, curator, collectors, and platform leader, this study aims to discover how value, legitimacy, and aesthetic quality are constructed in digital art markets.

Within the art ecosystem, digital art often emerges from community based, peer-to-peer validation, which generates visibility and drives market activity such as high-profile sales. Yet, participants continue to place value on institutional endorsement …

From Regulation To Practice: Exploring Aml/Kyc Compliance, Proportionality, And Technology In The Art Market, Layla Rujugiro

MA in Art Business Dissertations

To sum - this dissertation examines how the UK’s adoption of 5AMLD through MLR 2019 has shaped compliance practices within the AM, focusing on SMEs classified as AMPs. Five interviews and a survey of 24 London galleries, highlight how uniform regulation create uneven impacts across the sector. The study argues that clearer guidance, proportionate fees, and accessible training are essential for effective compliance, while RegTech tools, though helpful, cannot replace AMP responsibility.

Determinants Of The U.S. Experience Economy: A Macroeconomic, Demographic, And Technological Analysis, 1984–2023, Chloe Ross

CMC Senior Theses

Pine and Gilmore et al. 1999 examine American consumers’ preferences for experiences over durable goods. Since then, there has been a multitude of research on the psychology behind this shift in consumption preferences, and there has been an abundance of media coverage of the new “experience economy.” This thesis goes beyond psychology and examines the macroeconomic, demographic, and technological determinants of experiential spending in the United States from 1984 to 2023. I use annual data from the Bureau of Labor Statistics’ Consumer Expenditure Survey (CES) and variables from the Bureau of Economic Analysis (BEA), Federal Reserve Economic Data (FRED), US …

Auditor Independence And Its Impact On Debt Financing Outcomes, Harry Zhou

CMC Senior Theses

This study investigates whether perceived auditor independence, proxied through proportions of non-audit service fees and client dependence of the auditor, is associated with the outcome of debt contracts. While prior research examines how these proxies relate to auditor independence itself, and other strands of literature assess how audit quality influences debt contracting, few studies evaluate whether lenders interpret auditor independence signals in ways consistent with auditors. This study aims to contribute to the broader literature by examining the auditor independence proxies and its direct relationship to debt contract structure holistically. Two OLS models were employed to investigate the relationship between …

Macroeconomic Resilience And Sentiment Dynamics In The Global Luxury Fashion Industry, Mehr Gupta

CMC Senior Theses

The global luxury fashion industry is often viewed as a sector where broad economic conditions intersect with individual spending behavior. Yet despite this common assumption, it remains unclear whether macroeconomic fluctuations meaningfully shape luxury firms’ financial performance. This thesis examines the relationship between four key macroeconomic indicators - consumer sentiment, disposable income, unemployment, and exchange rates - and firm-level quarterly revenue for twelve publicly listed luxury companies from the early 2000s through 2024. Firm financial data from S&P Capital IQ are matched with macroeconomic measures from the Federal Reserve (FRED), and the analysis employs a two-way fixed-effects framework with firm …

Audit Fee Spillovers Following Sec Scrutiny: Evidence From Auditor Portfolio Effects, Rakhshaan R. Adamjee

CMC Senior Theses

This paper examines whether audit firms reprice clients that are not under Securities and Exchange Commission (SEC) review when a greater share of the auditor’s other clients face SEC scrutiny. Results indicate economically meaningful pricing spillovers. In the full sample, a ten-percentage-point increase in auditor-level exposure is associated with approximately 2% higher fees for non-scrutinized clients. The effect is stronger for Big Four networks: the Big Four slope is about 3.6% per ten points, and a Big Four only replication yields roughly 8.9%. Among Big Four, measuring exposure at the signing-office level also produces a positive but smaller association (~0.4% …

From Static Λ To Moving Penalties: Dynamic Regularization In Mean-Variance Portfolio Choice, Ariel Santiago

CMC Senior Theses

This thesis evaluates whether dynamically tuned weight penalties can improve high-dimensional mean-variance portfolio choice. Classical Markowitz portfolios perform poorly when the number of assets is large relative to the data, because small estimation errors in means and covariances can generate extreme, fragile allocations. A common remedy is to regularize the weights using L1 (lasso), L2 (ridge), or elastic-net penalties, but these are typically chosen once and held fixed. Using monthly excess returns on the 48 Fama-French industry portfolios from January 2010 to June 2025, this thesis compares penalized mean-variance and minimum-variance strategies under long-only and long-short constraints, with and without …

Pillpetz: A Smarter Way To Encourage Medication Adherence In Children, John H. Begley

CMC Senior Theses

Medication adherence is usually framed as a problem of patient behavior, but this thesis argues that it is equally a problem of design. Children who take daily medication face barriers that adults often do not: developing executive function, dependence on caregivers, shifting school and home routines, privacy concerns, and stigma around being perceived as different. The standard prescription bottle, by contrast, was designed primarily for dispensing efficiency, safety, and accidental ingestion prevention—not for sustained daily use by a developing child.

This thesis proposes PillPetz, a smart pill case and digital companion that uses routine, play, dose confirmation, and caregiver-connected support …

Revenue Sharing: Effects On Small Market Teams, Bryant Smaaladen

CMC Senior Theses

The gap between small market teams and big market teams in the MLB

has done nothing but grow in this era, seeing vast differences in payroll and

performance. To try and counteract this, team revenue sharing was introduced in

1996 to try and level the playing field. Revenue sharing was designed to promote

a more competitive balance by redistributing resources from higher revenue

teams towards ones in smaller markets. This study aims to examine the impact

revenue sharing has on team payrolls, and particularly examining the difference

between both markets, by using panel data of teams revenue and the amount …

Ceo Linguistic Stress And Abnormal Stock Returns Evidence From S&P 500 Earnings Conference Calls, Yiqi Sun

CMC Senior Theses

Stress is pervasive among corporate executives, yet its effect on firms' future abnormal return remains largely unexplored. This paper examines whether CEO's Linguistic stress exhibited during earnings conference calls predicts future abnormal stock returns. I provided a Large Language Model (Claude Sonnet 4.6) psychology-backed prompts to analyze CEO stress from linguistic patterns in 7491 earnings call transcripts from 470 companies in the S&P 500 during 2020-2024. I found three main results. First, the CEO linguistic stress is negatively and significantly associated with the immediate market reaction, with a one-unit increase in stress score associated with a 0.9% decrease in the …

Eurovision As A Platform For Cultural Diplomacy In Times Of Conflict, Lucy Meza

CMC Senior Theses

This thesis examines how states utilize the Eurovision Song Contest as a platform for soft power, focusing on the conditions under which cultural performance translates into reputational gains. Drawing on Joseph Nye’s concept of soft power, Biasioli’s theory of songwashing, Zamorano’s typology of cultural diplomacy, Anholt’s competitive identity framework, and Feklyunina’s analysis of identity and narrative, it argues that Eurovision’s effectiveness as a soft power platform is fundamentally contingent on the alignment between a state’s cultural narrative and dominant international perceptions of its legitimacy. Through a qualitative comparative case study approach, the thesis examines two nations whose Eurovision participation during …

Do The Oscars Move Markets? Best Picture Recognition And Public Equity Responses, Avi Dayani

CMC Senior Theses

This thesis examines when culturally salient events become financially material by testing whether Academy Awards recognition is reflected in public equity markets. The central question is whether Best Picture nomination announcements and wins generate abnormal returns or abnormal trading activity for the publicly traded parent firms linked to nominated films, and whether those responses depend on the firm’s exposure to filmed entertainment. I study Best Picture nominees from 2000 through 2024, map each film to the public parent of its primary distributor, and construct a firm-by-Oscar-year sample of 119 observations. Using an event-study framework, I calculate abnormal returns as firm …