Business Commons^™

Graduate Internship Report - Cal Poly Bull Test, Kayla Marie Dubowsky

Agricultural Education: Graduate Internship Reports

The Cal Poly Bull Test has a long-standing history on the university campus. The program has continued to grow and improve since it was founded in 1956 and with these improvements to the program, the marketing and curriculum need to adapt as well. For this internship, I worked in partnership with Dr. McFarlane on three main projects focusing on rebranding, curriculum development, and the creation of marketing materials. The rebranding consisted of the creation of a new logo and an updated brand guide. The curriculum development consisted of the creation of a marketing module for the enterprise-class that focuses on …

Advising Communication In Finance, Jordan J. Schumann

Communication Studies

Communication is an important factor in relationships. When it comes to financial advising and the advisors’ relationship with their clients, it is no different. However, the driving factor of what makes a client choose one advisor over another remains in question. As such a question builds: what does an advisor do to maintain a client and promote gaining new ones? This study examines the experiences current advisors have had in their respective careers. To examine this topic, communication theories (Social Cognitive Theory, Source Credibility Theory, and Uncertainty Reduction Theory) are called upon to inform the outcomes of advisors' experiences. The …

Cutting Board Business Model, Austin W. Dasis

Construction Management

This paper covers a business model and investment proposal for a cutting board business. The cutting board industry is a lucrative sector where there is room to grow as a business while being profitable. There are alot of factors that go into starting a business and making it successful. The student has put this together to be able to give it to a potential investor to demonstrate what he has done and what he plans on doing upon an investment. The student enjoys woodworking and wants to be able to start his own business but has minimal knowledge of what …

Profitability Analysis Of The Commons, Chloe E. Meyer

Construction Management

Given the current saturated housing market, prices of single-family dwellings have exponentially increased. Due to this housing crisis, alternative housing approaches need to be considered. One potential solution to increasing the supply of affordable housing units is a tiny house village community. Tiny house communities can carry with them a stigma of rundown looks and an RV park aesthetic, but they don't need to. Tiny house communities, at their best, can be thriving communities that are anchored in communal living, shared resources, and affordability.The Commons is a proposed tiny house village development that would be located on 1.6 acres. The …

The Impact Of Working From Home On Employee Creativity: A Cross Cultural Comparison Of Germany And China, Andrew Heng

Dissertations and Theses Collection (Open Access)

The rise of work-from-home (WFH) arrangements has brought significant changes to how employees work and interact with each other. This dissertation aims to examines the potential impact of WFH arrangements on employee creativity and investigates whether this impact varies across high-context and low-context cultures, with a particular focus on how demographic characteristics such as gender, age, and education may affect this relationship. The study is conducted within a top 10 global automotive supplier with associates in China (high-context culture) and Germany (low-context culture). As individual creativity often arises from collaboration and interaction with others, I hypothesised that as WFH frequency …

The Interactive Effects Of Societal And Organizational Cultural Tightness On Employee Work Related Outcomes, Na Zhao

Dissertations and Theses Collection (Open Access)

Individuals are shaped by both their organizational and societal cultures, yet existing research often approaches these cultural dimensions in isolation, ignoring their combined impact on individual behaviors. In response to this research gap, I developed a novel theoretical framework by combining cultural tightness literature with social information processing theory. This framework highlights the interactive impacts of societal and organizational cultures on employees’ outcomes, including job performance, work attitudes, and mental health. Moreover, I proposed several mechanisms, including motivational, cognitive, and emotional mechanisms, through which these forms of cultural tightness could shape these specified work-related outcomes. To validate this framework, I …

Essays On Stakeholder Economy, Hanyu Zhang

Dissertations and Theses Collection (Open Access)

The dissertation consists of two chapters on stakeholder economy. It looks at how firms interact with the stakeholders, including not only investors, employees, customers, governments, but also the broader community and society at large, and examines how such interactions affect corporate behavior in China and the global setting. The first chapter studies how societal culture shapes firm behavior and growth by analyzing the trade-off of relying on trust in acquiring stakeholder resources, and testing with data on the number of historic Confucian schools surrounding a current firm’s location in China. Companies more exposed to Confucianism have greater social contributions and …

Esg Ratings Rewriting Or Recalibration?, Chengshuang Zhang

Dissertations and Theses Collection (Open Access)

ESG ratings are the nexus of sustainable development. Are ongoing retroactive adjustments of ESG scores rewriting or recalibration? Using datasets from 20 random weeks of downloads of Refinitiv ESG universe between 7 October 2021 to 14 December 2022, we find that the positive link between ESG scores or E&S scores to firms’ stock returns existed between 2011 to 2017, disappeared between 2002 to 2011 and attenuated between 2017 to 2021. Using the formation of the International Sustainability Standard Board on 3^rd November 2021 as the external shock event, we further find that the retroactive ESG score adjustments are not …

Essays On Corporate Social Responsibility And Strategic Choices, Yah Ling Liew

Dissertations and Theses Collection (Open Access)

CSR is receiving significant attention from both academics and businesses. However, CSR and economic goals are still perceived as conflicting. To address this gap, this dissertation put together three essays that to inform about the instrumental value of CSR and how CSR could be compatible with economic objectives.

Chapter Two reveals CSR reporting has strategic value for firms by improving firms' relationships with stakeholders and facilitating the development of sustainable development capabilities. Firms are responsive to shareholders' and governments' demands for reporting. As society increasingly demands for CSR reporting, the overlooked issue of costs and benefits of reporting is costly …

Maintaining Institutional Memory For Non-Commercial College Radio Fundraising, Samantha K. Riordan

Journalism

This paper outlines how to run a non-commercial, non-profit radio station fundraising program, commonly called a Pledge Drive. Cal Poly’s radio station, KCPR 91.3, hosts an annual Pledge Drive in the spring. KCPR staff, specifically the fundraising manager and marketing director, lead the KCPR team in raising funds that support our operations for the upcoming year. This paper will detail the strengths of past fundraising drives and potential improvements to fundraising drives in the future while addressing the question of: How do college radio stations create continuity in non-commercial radio fundraising to ensure success amid changing economic conditions and the …

Battaglini Winery: Marketing Collateral Development & Rebranding, Lexi L. Battaglini

Graphic Communication

The Battaglini Winery is a small family-run winery located in Sonoma County. The winery has no existing brand guidelines and any marketing collateral in current use has outdated information and design elements. The purpose of this project is to provide the winery with cohesive and refreshed brand guidelines while using these guidelines to generate relevant marketing materials for consumers.

Moondoggie's Ad, Mia Horvath

Graphic Communication

I created a 2 minute ad for Moondoggies that defines the brands “attitude” as well as establishes its demographic, highlights the products they sell, and showcases the natural beauty of the region Moondoggies was founded in.

Rebranding Lauren Hope Photography, Lauren H. Toomey

Graphic Communication

Lauren Toomey has been building her business, Lauren Hope Photography, for the past six years. During this time, she has developed a website as well as a social media presence, but has yet to establish a clear brand identity. This project served as motivation for Lauren to define her brand identity, which allowed her to create branding guidelines that could then be implemented across print and digital media.

Effects Of Concussion And Visuomotor Metrics On Nhl Performance: An Explainable Ai Approach, Michael T. Moschitto

Master's Theses

Cognitive motor integration (CMI), the simultaneous coordination between cerebral function and motor output, is known to deteriorate following a mild traumatic brain injury (mTBI). This thesis explores the relationship between mTBI, CMI, and the performance of elite athletes in the National Hockey League (NHL). The approach focuses on examining the predictive value of various supervised Machine Learning (ML) models with an emphasis on Explainable Artificial Intelligence (XAI) models. Since the ML solution is intended to complement human scouting decisions, we evaluate the experiments based on both interpretability and accuracy on a limited class imbalanced dataset. The contributions of this research …

Sustainable To The Core: Essays On Strategy And Sustainability, Junghoon Park

Dissertations, Theses, and Capstone Projects

This dissertation investigates the intricate relationship between business strategies and sustainability. A growing awareness has emerged among firms about the importance of embracing sustainability—integrating the environmental, social, and economic implications of their actions and decisions into their core strategies—to attain long-term success and competitive advantage. In this context, strategic management research has primarily concentrated on the benefits that firms and their stakeholders can derive from adopting and executing sustainability initiatives. Despite the numerous efforts made by firms to tackle sustainability concerns, pressing issues persist. This situation raises questions about the effectiveness of strategic management research in guiding firms to embed …

Assessing Diversification Of S&P500 And Cdx Indexes, Jeffrey A. Palma

Doctoral Dissertations (DBA)

In this paper, I conduct a study of comovement between equity and corporate bonds using S&P500 and Investment Grade and High Yield CDX Indexes to evaluate the diversification benefits of holding these assets in portfolios. I assess comovement and diversification potential using DCC-GARCH and copulas. This approach allows for a review of equity and credit linkages through multiple lenses and evaluation of how these relationships have evolved over time. In general, I find only modest potential for diversification between equity and CDX markets and strong evidence of increased comovement over time.

But Is It Material? A Case Study Evaluating Climate Risk’S Place In Financial Disclosures, Matilda Lindberg

Student Theses and Dissertations

The year of 2022 highlighted the importance of understanding how Environment, Social, and Governance (hereafter, ESG) factors impact investors. By the end of 2021, 37.8 trillion USD had been invested in ESG funds, a number expected to grow to $53 trillion by the end of 2025. Despite this bullish projection, controversy has grown about the “materiality” of ESG factors, especially climate risks, as defined by the Securities and Exchange Commission (hereafter, SEC). On March 21, 2022, the SEC proposed rules to enhance the standardization of climate- related disclosures (hereafter The Proposal) to promote consistent, comparable, and reliable information for investors …

Racial Empathy Gap In The Workplace: The Existence Of And Consequences For Racial Workplace Disparity Through Lack Of Empathy, Kathleen Bahr

Undergraduate Honors Theses

Extensive research has been done on racial disparities in the workplace and the racial biases and discrimination that causes and contributes to said disparities. This research explores the existence of and causes for a racial empathy gap in the workplace, focusing on empathy between peers. An experimental study was conducted with a sample of 451 people in the United States and the United Kingdom. Using a scenario experiment, I manipulated the gender and race (randomized between male or female and Black or White) of a co-worker who had a negative event occur in their life. The study showed that there …

Communication Use In Non-Profit Maternal Health, Marliatou Barry

Student Theses and Dissertations

The promotion of maternal health centrally involves a communication strategy. Effective communication aids in recognizing current issues, determining potential fixes, and persuading others to take action. Therefore, nowadays it is very difficult to dispute the significance of communication in the healthcare industry.In the early 1980s, the World Health Organization (WHO) acknowledged communication as one of the add-on strategies to be employed in promoting health as a result of its pivotal role (WHO, 1984).

This thesis project uses a case study method to explore how non-profit organizations use communication strategies to influence various stakeholders about issues of maternal health. First, a …

Navigating Uncertainty: The Role Of Gold, Silver, Oil, Cryptocurrency, And Esg Indices In The Mena Region, Rahaf Zakaria Sakr

Theses and Dissertations

This study examines the effectiveness of various financial instruments as hedges and safe havens during different market conditions in the MENA region. It compares traditional safe-haven investments ( gold, silver, and oil) and non-traditional safe-havens (cryptocurrencies and ESG stocks) to determine which investments function better as hedges and safe havens during different market conditions. The data covers eight years, starting in 2015 and ending in early 2023. DCC GARCH is utilized to examine time variation in conditional correlations. This study finds that Gold, Silver, and cryptocurrency can be considered strong hedges to the MENA market on average and weak safe …

Globalizing Investments: Enhancing Retail Investor Portfolios Through Cross-Asset International Diversification, Charlotte T. Kline

University Honors Theses

Diversification is frequently reiterated, but for the standard retail investor, the what, how, and why often slide between the cracks. Diversifying internationally appears even more seldom discussed. A wealth of research has been integrated throughout this paper to focus on the what, how, and why of foreign diversification, all from a retail investor's perspective. This synthesis provides a comprehensive background followed by a discussion of a variety of asset classes available for diversification and biases and factors that lead to these gaps in diversification. The findings were divided into two categories: possible asset classes favorable to international diversification and causes …

Do Firms Overreact To The Enactment Of Corporate Laws: Evidence From Anti-Price Gouging Laws, Mario Marshall

USF Tampa Graduate Theses and Dissertations

The enactment of state corporate laws increases attention to issues related to price fairness.I present evidence that firms become less efficient in generating margins but not revenue upon enacting anti-price gouging laws. This finding is consistent with a prediction of salience theory that increased attention to unfair pricing induces firms to adopt more conservative pricing strategies. I provide evidence that companies that are more sensitive to unfair pricing risks have larger changes in efficiency. The results are consistent with the salience theory of choice and imply that attention that corporate laws generate may substantially impact firms.

Millenial & Gen Z Experience- A Meta-Analysis, Karrine S. Rahman

Student Theses and Dissertations

This meta-analysis highlights five subtopics that are imperative to understanding Millennials and Gen Z. The five topics include characteristics, Millennials becoming managers, the Digital Revolution, mental health, and finally a phenomenon pioneered by the two younger generations, quiet quitting. The aim of this research is to find what characteristics motivate professional Millennials and Gen Z. After learning the main attributes that define these two generations, it is crucial to understand the expectations they have and how employers should accommodate them based on their unique work ethic. This study analyzes the work of multiple authors and scholars who assert that embracing …

Do Ask, Do Tell: Lessons Learned From Marginalized Gay Or Bisexual Males In Male-Dominated Organizations, Charles Tienken

Student Theses and Dissertations

Abstract

Purpose: The purpose of this research paper is to consider the experiences of gay or bisexual males in male-dominated organizations and apply the lessons learned to help facilitate meaningful culture change in Diversity, Equity, and Inclusion initiatives. This paper examines the dynamics of hegemonic masculinity, marginalization and hypervisibility as they relate to the perception of professionalism and leadership capabilities of gay or bisexual males in organizational cultures including the military as well as other male-dominated organizations.

Design/methodology/approach: This research uses thematic meta-analysis of recurring themes including numerous peer-reviewed journal articles to assess the current data on the LGBTQ+ …

Utilizing New Technologies To Measure Therapy Effectiveness For Mental And Physical Health, Jonathan Ossie

Dissertations

Mental health is quickly becoming a major policy concern, with recent data reporting increasing and disproportionately worse mental health outcomes, including anxiety, depression, increased substance abuse, and elevated suicidal ideation. One specific population that is especially high risk for these issues is the military community because military conflict, deployment stressors, and combat exposure contribute to the risk of mental health problems.

Although several pharmacological approaches have been employed to combat this epidemic, their efficacy is mixed at best, which has led to novel nonpharmacological approaches. One such approach is Operation Surf, a nonprofit that provides nature-based programs advocating the restorative …

Safeguarding From Scrutiny: Toward A Critical Consciousness Of Organizational Culture In Humanitarian Ngos, Andrew Henck

Dissertations

Humanitarian nongovernmental organizations (HNGOs) face a moment of reckoning brought on by decades of operational complexity and conceptual tensions between self-espoused values and external pressures as social change movements like #MeToo and Black Lives Matter demand organizational accountability. Humanitarian aid is being questioned systematically as most HNGOs continue reconciling with their colonialist origin stories from the Global North. Alongside a shrinking British foreign aid budget, and mounting pressures for proving value for money, HNGOs face a record number of natural disasters, energy crises, armed conflicts, and other major emergencies to respond to across the globe.

As the British aid sector …

Using Drama Therapy To Foster Peer Support Among Nurse Leaders, Chyela Rowe

Expressive Therapies Dissertations

This study explored the use of drama therapy to support the social-emotional experiences of nurse leaders at a mid-sized regional hospital system in the Southeastern United States. Nurse leaders have experienced profound changes to their work environments in recent years and burnout has been at an all-time high among healthcare workers globally. Organizational supports for nurses and nurse leaders are both inadequate to meet the needs and under-resourced. The research questions explored 1) whether the drama therapy peer support initiative improved outcomes and 2) whether there was a significant relationship between measures, and 3) what nurse leaders described as facilitators …

Healthcare Employees’ Perceptions On The Effects Of Internal Audits, Jeremy Mason

MUSC Theses and Dissertations

With limited research on the perceptions of internal audits, this study was

able to add more literature to the subject. The study’s aim was to survey

employee perceptions of the effects of internal audits. This study will provide organizations with results pertaining to how employees perceive the usefulness of internal audits. The study team conducted a single-site study and invited the healthcare organization's employee population to participate in the study. The survey captured 40 responses from 361 invitees (11%). The survey explored the perceptions on six categories of internal audits: Efficiency, Ethical Behavior, Effectiveness, Auidotr-Auditee Relationship Exchange, Learning from Audit, …

Financial Literacy: The Basics To Learn In High School, Christopher J. Wisely

Honors Projects

Humans are capable of not only understanding but operating with certain levels of autonomy to prepare for future circumstances, a fact pivotal to many problems facing society in today’s world. Among these problems is the issue of both poverty and financial instability, consequences in part due to a lack of understanding of personal finances in many adults. A partial solution being presented to this issue is the integration and teaching of eight significant finance related concepts to promote healthier financial decision-making, improve autonomy, and increase long-term happiness in individuals. Rather than covering specific teaching methods, the intent is to demonstrate …

Burnout: An Examination Of How Human Services’ Cultures Impact Person-Centered Care And Job Satisfaction, Ebony Webb

Master's Projects and Capstones

In a world that demands the constant requirement of adaptability and technology, the need for ‘hands on the ground’ continues to persist, and perhaps even grow. This research project explores burnout in the healthcare and nonprofit settings, as a pre-existing and ongoing issue, that was brought to centre-stage during the Covid-19 pandemic. The researcher explores the intersections of burnout with workplace culture, person-centered care (PCC), sweat equity and duty-of-care, through expert interviews and literature reviews. Data collected provides an immediate understanding of current workplace cultures and environments for human service providers, in both healthcare and nonprofit sectors. While the data …