Business Commons^™

The Impact Of The 2016 Election On The Financial Performance Of Major Healthcare Companies, Joshua T. Blotter

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

Healthcare reform was a significant political issue during the November 2016 US general elections, and played an important role in campaigning and political discourse leading to the election. Donald Trump, the Republican presidential candidate, and Republicans running for congressional office, campaigned on a platform advocating for the repeal and replacement of the Patient Protection and Affordable Care Act of 2010 (ACA), among other changes. Hillary Clinton, the Democratic presidential candidate, and Democrats running for congressional office, campaigned on a platform that included support for the ACA, as well as increased regulations on the pharmaceutical industry and health insurers, among various …

Financial Development And The Liquidity Of Cross-Listed Stocks; The Case Of Adr's, Jed Decamp

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

This study examines the relationship between financial development in a particular country and the volatility and illiquidity of ADR’s cross-listed on American exchanges, that correspond to the particular home country. Tests show that financial development and illiquidity are inversely related, thus, financial development improves liquidity and reduces volatility. The results have important implications for individual investors, firms seeking to lower their cost of capital, and the economic well-being of countries in general.

Impacts Of Human Computer Interaction (Hci) On Translation In The Hospitality Industry, Ethan Fishbane

UNLV Theses, Dissertations, Professional Papers, and Capstones

More than ever, globalization affects the hospitality industry with tremendous growth of international travelers—in the United States, inbound international visitation rose from around 25 million in 1985, to almost 67 million in 2012 (Mowforth & Munt, 2016). The concept of globalization, according to Robertson (1992), associates the integration and connectivity of culture and communities, while minimizing preformed boundaries. Half of all United States visitation comes from overseas travelers, with the largest share of foreign visitors coming from Japan, China, Brazil and South Korea (U.S. Travel Association, 2016). The United States predicts visitation from Brazil to increase by 70% from the …

Impacts Of Wechat On Millennials’ Perceptions And Consumption Behaviors In The Hotel Industry, Mengqi Cai

UNLV Theses, Dissertations, Professional Papers, and Capstones

Social media, known as interactive Web 2.0 Internet-based applications, has deeply changed and reformed interpersonal communication and business operation with the wide spread of Internet and the development of technology. In the past few years, since mobile apps are becoming more and more popular, the access of social media is not limited to tablet computers only, but is also available for almost all kinds of smart phone devices, such as iPhone, Android, Symbian and so on. The function of social media is not confined to real- time message transmission or information sharing any more. It has expanded to a widely …

Practical Applications Of Revenue Management In Full Service Restaurants, Sean Aten

UNLV Theses, Dissertations, Professional Papers, and Capstones

Revenue management is the act of skillfully, carefully, and tactfully managing, controlling and directing capacity and sources of income, given the constraints of supply and demand (Forgacs, 2010). This field grew out of the yield management strategies developed for use in the airline industry beginning in the 1960s. They used data driven decision making to maximize revenues gained from every seat on every flight. The hospitality industry now views this field as one of the core competencies for successful profitability (Hayes & Miller, 2011). It is a multidisciplinary approach that blends elements of marketing, operations, and financial management to effectively …

Is There A Link Between Fantasy Sports Players And Sports Bettors?, Wayman Wittman

UNLV Theses, Dissertations, Professional Papers, and Capstones

This paper will explore the consumer base playing fantasy sports and comparing it with the consumer base that is currently betting on sports. According to the Fantasy Sport Trade Association, (FSTA), there are an estimated 41 million people that actively participate in fantasy sports in the United States of America and Canada (Dwyer, Achen & Lupninek, 2016). The FSTA also estimated that $1 billion was spend directly on fantasy products with an additional $4 billion spent on related services such as media (Dwyer, et al., 2016). If there is a link between playing fantasy sports and sports betting, then being …

Proposing A Manager Profile That Is Predictive Of Employee Job-Embeddedness, Satisfaction, And Engagement, Lauren Stephens

UNLV Theses, Dissertations, Professional Papers, and Capstones

Numerous studies have been conducted on leader-member exchange (LMX) theory and its application to organizational growth and development with a focus on the quality of relationships between leaders and their employees. There is an opportunity to expand upon the theory and its application to the hospitality industry. Understanding that this industry focuses on service delivery, which is influenced by relationships between leaders and employees, hospitality organizations can benefit from understanding what attributes of leaders contribute to high quality LMX relationships with employees.

A Systematic Literature Review: Existing Hospitality & Tourism Research On Big Data, Jiaojiao Song

UNLV Theses, Dissertations, Professional Papers, and Capstones

Big Data has been in the eye of storm in all walks of live. Since the tourism industry is able to generate tons of data each day, Big Data has caught the attention of scholars and professionals of the industry. People might hear of Big Data here and there, yet are they clear about what Big Data means? Does Big Data refer to a certain amount data or a technology to acquire information to support evidenced decision?

Unfortunately there is no general consensus in academic area according to the book, Big Data: Principals and Paradigms (Buyya, Calheiros, & Dastjerdi, 2016) …

Examining The High-End Gaming Segment: Toward A Shift In Market Focus, Jiaqi Wu

UNLV Theses, Dissertations, Professional Papers, and Capstones

The Las Vegas gaming and hospitality industry has seen many changes over the last two decades. For the longest time, casinos were illegal everywhere except in Nevada, and gambling was viewed as a vice. It was not until the 1970s when attitudes started to shift. The Nevada Gaming Control Board was established to oversee and govern many aspects of the business, in order to promote the industry and reduce the perceived negative social impacts. LVCVA (Las Vegas Convention and Visitors Authority) also strategically promotes the city as the ideal tourist destination. Las Vegas has now become a highly competitive tourist …

How Healthcare Accounting Adapts To Lean Practices, Caitlin R. Duke

Undergraduate Honors Theses

Healthcare has recently begun a push towards more lean practices and management. Healthcare accounting, in an effort to reflect business practices, must change to accurately reflect reality. This research seeks to explore how healthcare providers improve their accounting systems to keep up with an ever-changing lean environment. By examining both healthcare and accounting literature, this comprehensive literature review seeks to answer the question, “How does healthcare accounting adapt to lean philosophies?”.

Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters

Undergraduate Honors Theses

This study aims to establish current levels of narcissistic tendencies among the major Snapchat demographic, 18 to 34-year-olds in the United States. Like the Raskin and Terry 40-item Narcissistic Personality Inventory, commonly referred to as NPI-40, the present survey utilized a smaller variant with 16 items, known as NPI-16, for participants. This study may provide indications for further research and advertising techniques using social media, specifically Snapchat.

Factors Affecting Intentions To Use Social Commerce In Shopping For Fashion Products, Tiffany Bounkhong

Graduate Theses and Dissertations

The purpose of this study was to examine factors affecting millennials’ attitudes and intentions to purchase fashion products through Social commerce. The current study adopted the technology acceptance model (TAM; Davis, 1989) to develop a theoretical framework. A total of 531 college students completed an online survey at a university. The sample was appropriate because millennials are a highly educated generation (Goodman, 2015) and most college students are Social media users (eMarketer, 2015). The sample was predominantly female Caucasian American students (71%) who are daily visiting Social media networking sites over four times.

Results of exploratory factor analysis with varimax …

Exploring The Impacts Of Study Abroad On Hospitality Student’S Perceptions Of Emotional Intelligence, Diversity And Sustainability, Jordan Glynn Griffin

Graduate Theses and Dissertations

This study investigated if there was a significant difference in hospitality students who did and did not participate in a study abroad program to determine if study abroad had an impact on their emotional intelligence, diversity, and sustainability awareness. The results of this study will assist both hospitality education and study abroad by providing information.

A descriptive, four-section survey was distributed online via Qualtrics utilizing snowball sampling. A total of 110 respondents participated in the study; 72 nonstudy abroad and 38 abroad. The respondents completed the questionnaire that measured emotional intelligence, career longevity, perceptions of diversity, sustainability awareness, and demographic …

On The Right Track: Exploring Influences Contributing To Successful Track-Switching Of Indians Working For A U.S. Company, Rose-Marie Speck

Graduate Theses and Dissertations

The purpose of this study was to explore how Indian managers assessed the influences leading to their transition from technician to manager when working for a company in the U.S. This study was based on interviews with fifteen Indian managers who had track-switched from a technical job to a management position in the U.S. in a U.S. company. The interviewees were asked five questions about what they believed made them successful in track-switching, and the consensus among interviewees was that for a technician to track-switch effectively, the technician had to have excellent technical skills. In addition to technical skills, the …

Measuring Racial Competence In Athletic Academic Support Staffs, Aquasia Thornhill

Graduate Theses and Dissertations

Critical Race Theory, a theoretical framework that has been gaining much recognition in sport literature, is a useful and beneficial tool in discussing race and racism. To better understand the context in which academic support staff appreciate the functionality and significance of race, the present study measures the racial competence of athletic academic support staffs. This research study explores the need to integrate a model such as Critical Race Theory that promotes “racial competency” among academic support staffs working closely with student-athletes of color, and measures Color-Blind Racial Attitudes that may have effects on the types of interactions individuals are …

Exploring Effects Of Organizational Culture Upon Implementation Of Information Security Awareness And Training Programs Within The Defense Industry Located In The Tennessee Valley Region, Robert Luther Grant

Theses and Dissertations

Data breaches due to social engineering attacks and employee negligence are on the rise. The only known defense against social engineering attacks and employee negligence is information security awareness and training. However, implementation of awareness and training programs within organizations are lagging in priority. This research used the constructivist grounded theory methodology to explore the effects organizational culture had upon the implementation of information security awareness and training programs and to discover why those programs were lagging in priority within the defense industry located in the Tennessee valley region.

A Qualitative Study Of Millennials In The Workplace: Gaining Their Long-Term Employment In News Media Firms In North Alabama, Harry L. Hobbs

Theses and Dissertations

This qualitative phenomenological study was conducted to understand why millennials are not remaining long-term in news media firms located in North Alabama. Long-term is defined as three or more years of employment in the news media firm where they are currently employed (Deal et al., 2010; Deloitte, 2014; Gedeon, 2013 & Saiidi, 2014). There is a lack of understanding as to why millennial generation employees in North Alabama news media firms, on average, fail to remain employed long-term. As of March 2015, millennials are the largest working generational cohort in the U.S. workforce (Feeney, 2015; Pew Research Center, 2015). The …

Business Practices Which Have The Greatest Influence On Retention As It Relates To Wired Boomers In The Aerospace Industry In Huntsville, Alabama, Karen L. Newsom

Theses and Dissertations

The purpose of this qualitative study was to identify the business practices which have the greatest influence on retention as it relates to wired boomers (born 1956-1964) in the aerospace industry in Huntsville, Alabama, and was directed toward maintaining technical expertise, job skills, experience, and knowledge within the organization. Baby boomers (born in 1946-1964) represent the largest generation in U.S. history to reach the traditional age of retirement and prepare to leave the workforce, vacating approximately 152 million jobs by 2030. Researchers have suggested the baby boomer cohort is actually two separate groups, with the second half (1956-1964, presently 53-61) …

A Comprehensive Study Of Intrapreneruship As A Cultural Form Of Innovation And Sustainable Competive Advantage, Timothy Charles Mcdowell

Theses and Dissertations

Intrapreneurial activity within the firm varies within the contexts of employee perception and motivation. The problem explored in this study is to better understand complex internal workings of organizational dynamics, discovering what factors energize employees to perform intrapreneurially in the aerospace industry. This study examines antecedents and consequences of intrapreneurial activity within firms leading to innovation as a sustainable competitive advantage. The need for specific research is evident from limited data available regarding intrapreneurial motivation from the individual perspective within the aerospace community. The phenomenon of intrapreneurship within the aerospace industry often occurs over multiple years. This study examines the …

Factors Contributing To Millennial Turnover Rates In Department Of Defense (Dod) Organizations, Christine Danielle Schaefer

Theses and Dissertations

According to research, Millennials are becoming the predominant generation in the workforce with only 7% of them working for Department of Defense (DOD) organizations. It is critical for DOD organizations to recognize and understand the strengths and challenges in a multigenerational workplace to maximize performance and reduce turnover. DOD organizations need to be able to attract and retain Millennials to build a strong workforce to prepare for a global, technological, changing, and a connected future. This study examined the factors that contributed to turnover among Millennials in DOD organizations within the Tennessee Valley region. The researcher’s intentions were to find …

Green Marketing Effects On The Consumer, Alice O. Townsend

Honors Theses

The purpose of this study is to gauge the influence of green marketing efforts directed at the consumer. Green marketing is a marketing strategy used by businesses that emphasizes the environmental improvements a company has implemented. Green marketing is not a new concept but it is one that is still relevant to consumers and companies alike as concern for the environment continues to grow. This particular study looks at a relatively new frontier for green marketing in how it appears on social media by testing brand perception and purchase intent of an environmentally conscientious social media post by a consumer …

Cia Or Ceo: Who Will Be Responsible For Helping Protect National Security?, Jamie Elizabeth Crandal

All Graduate Theses and Dissertations, Spring 1920 to Summer 2023

As technology advances businesses are being called upon to take an active role in helping protect national security. A variety of different companies and industries within the private sector, which are at the forefront of encryption and hacking technologies, have the option to aid or subvert the intelligence community by sharing breakthrough technology in the interest of helping ensure domestic tranquility.

Many industries and companies within the private sector argue that while they are not actively trying to subvert efforts to protect national security it is not in their best interest, or the best interest of their customers, to hand …

An Exploration Of Recording And The Music Business, Erika Nalow

Honors Projects

A creative project focused on the ability of an independent musical artist to compose, arrange, record, produce, mix, master, market, and promote their own musical composition.

Gospel With A Groove:
A Historical Perspective On The Marketing Strategies Of Contemporary Christian Music In Relation To Its Evangelistic Purpose With Recommendations For Future Outreach, Autumn E. Gillen

Selected Honors Theses

Contemporary Christian Music (CCM) is an effective tool for the evangelism of Christianity. With its origins dating back to the late 1960s, CCM resembles musical styles of popular-secular culture while retaining fundamental Christian values in lyrical content. This historical perspective of CCM marketing strategies, CCM music television, CCM and secular music, arts worlds within CCM, and the science of storytelling in CCM aims to provide readers with the context and understanding of the significant role that CCM plays in modern-day evangelism. This thesis will present CCM as an integrational religious style of music, meaning that it targets both Christian and …

Financial Management Issues Of College-Aged Students: Influences And Consequences, Katharine N. Widener

Selected Honors Theses

College students have acquired a reputation of irresponsibility and impulsivity, which has contributed to the perception that they are poor managers of money. This researcher sought to establish a clearer picture of the full story behind how college students handle their finances through a comprehensive literature review. Several searches were conducted on the topics of college students, finances, money management, debt levels, and other related terms. Scholarly articles were analyzed for common themes and research patterns, and the various strings of research identified were categorized into three main headings: Financial situation, financial influences, and financial consequences. The three major headings …

Comprehensive Overview Of Exchange Traded Funds, Their Place In Portfolio Construction, And A Short Term “Scale In” Investment Strategy, Samuel Lewis Bonnie

Honors Capstones

No abstract provided.

A Cross-Cultural Comparative Analysis Of Print Advertisements: Fifa World Cup Sport Magazine Issues, Sarah Elliott

Undergraduate Theses

This study analyzes advertisements in the top sports magazines in the United States and United Kingdom, Sports Illustrated and SPORT respectively, during the 2014 FIFA World Cup. Sports magazines see an increase in sales during the time of the FIFA World Cup, meaning companies will put more effort into the production of their advertisements as the audience is larger and more diverse. The study uses content analysis methods to gain insight into the informational content and gender representation in the advertisements. The results demonstrate both hard and soft-sell approaches to selling goods and services. The study uses predictive analysis to …

Gaap And Ifrs: The Convergence Phenomenon, Paul R. Walter

Selected Honors Theses

The past few decades have birthed dialogue regarding the convergence of U.S. and international accounting standards. With over a hundred countries using International Financial Reporting Standards (IFRS), it becomes natural to notice the purple elephant in the room in that a set of different principles serve as guide to accounting in the U.S. and for U.S. companies known as Generally Accepted Accounting Principles (GAAP). Some see it as simply a matter of time before a convergence of sorts takes place more completely between the two accounting rule frameworks. A look at GAAP and IFRS reveals some fundamental differences produced by …

The Influence Of Perceptions On Entrepreneurial Success, Josiah P. Peterson

Selected Honors Theses

The purpose of this work is to investigate and identify the influence of perceptions on entrepreneurial success. Entrepreneurs have been identified as instrumental to the economic survival of society and have therefore become the focus of an increasingly large number of studies. This thesis will expound upon those studies by focusing on aspects of the studies that pertain to entrepreneurial perceptions and success. This work will focus on three types of perceptions and how they influence success. It will focus on the perceptions the entrepreneurs have of themselves, the perceptions they have of their environments and the perceptions others have …

Restaurant Entrepreneurship: Theory And Practice, Margaret Leach

Selected Honors Theses

Mirroring its industry, restaurant entrepreneurship is an expansive, evolving topic. This thesis seeks to answer the question, “How do community-focused restaurants, operated by lifestyle entrepreneurs, launch and scale?” A case study approach is taken and literature regarding restaurant ownership, entrepreneurship, and social enterprise is reviewed. Interviews of ten different non-franchise restaurant owners were obtained and analyzed. The interviewees detailed the processing of launching the venture, scaling and growing the business, and supporting and partnering with the surrounding community.