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Full-Text Articles in Business

Market-Based Asset Management And Shareholder Value: Investigating The Roles Of Human Capital And Factor Markets In Maximizing Returns On Customer Relationships, Chad Milewicz Jan 2009

Market-Based Asset Management And Shareholder Value: Investigating The Roles Of Human Capital And Factor Markets In Maximizing Returns On Customer Relationships, Chad Milewicz

Electronic Theses and Dissertations

The accountability of marketing investments continues to be a key area of concern for researchers and practitioners (MSI Research Priorities, 2008). In particular, market-based assets, specifically customer relationships, and their potential impact on firm performance are a significant source of interest. Though research in this area continues to grow, little is understood about how investments in human capital and the acquisition of alliance partners through factor markets relate to customer relationship management and the impact of customer relationships on performance. This dissertation presents two studies which, together, investigate how investments in market-based assets influence on abnormal stock returns. In the …


Marketing Partnerships: Impact Of Monitoring Schemes And Cooperative Advertising Agreements, Pavan Chennamaneni Jan 2009

Marketing Partnerships: Impact Of Monitoring Schemes And Cooperative Advertising Agreements, Pavan Chennamaneni

Electronic Theses and Dissertations

Marketing partnerships may involve either horizontal relationships (e.g., a co-marketing alliance between firms selling different products) or vertical relationships (e.g., between an upstream manufacturer and its downstream retailers). Either type of partnership often includes multiple members and the marketing efforts (e.g., level of advertising) of any member typically affect the profitability of the other members. When selecting their effort levels, however, the individual members of the partnership do not account for such externalities. Consequently, the overall effort on behalf of the partnership is not optimal. This dissertation investigates the value of contractual mechanisms such as monitoring schemes (for horizontal partnerships) …


Impact Of Returns Policies And Group-Buying On Channel Coordination, Thanh Tran Jan 2009

Impact Of Returns Policies And Group-Buying On Channel Coordination, Thanh Tran

Electronic Theses and Dissertations

This dissertation investigates the role of two marketing practices—returns policies and group-buying services—in improving channel coordination. The first study (presented in Chapter Two) focuses on the interaction between two types of returns policies—returns of unwanted products from consumers to retailers and returns of unsold inventory from retailers to manufacturers. Even without the right to return unsold inventory to the manufacturer, the retailers may accept returns from consumers; by doing so, they benefit from a less pricesensitive market demand, an ability to screen for high-valuation consumers, and a competitive advantage (offering a returns policy makes a retailer more attractive to consumers). …


Cruising: A Whole Other World On Water, Exhibit Brochure, Grenka Bajramoski Jan 2009

Cruising: A Whole Other World On Water, Exhibit Brochure, Grenka Bajramoski

Rosen Library Exhibits

No abstract provided.


Critical Success Factors In Florida's Bed And Breakfast Industry, Catherine I. Rash Jan 2009

Critical Success Factors In Florida's Bed And Breakfast Industry, Catherine I. Rash

HIM 1990-2015

Florida bed and breakfasts (B&Bs) were surveyed for the purpose of discovering the attitudes, beliefs, and actual behaviors of B&B owners and operators that contribute to an operation’s success. This study had several objectives: 1) to provide an analysis of attitudes and beliefs perceived to be necessary for success and the actual behaviors exhibited by operators based upon their self-definition of success, 2) to collect demographic information from various bed and breakfasts in Florida, and 3) to expand the limited amount of research that has addressed issues in the bed and breakfast industry. Between July 2009 and August 2009, data …


An Investigation Into Hotel Employees' Perception Of Green Practices, Sun-Hwa Kim Jan 2009

An Investigation Into Hotel Employees' Perception Of Green Practices, Sun-Hwa Kim

Electronic Theses and Dissertations

This study examined how employees of the hotel industry perceived green practices. Data was collected from 220 employees working in eight green certified hotels in Orlando. Research results revealed that performance levels of green practices implemented by hotels were lower than the importance levels of those same green practices as perceived by hotel employees. The results of the study illustrated that (1) the employees' perception regarding green practices was not different than one of hoteliers in terms of importance and performance, and (2) employees weighted the green practices that were beneficial to them as more important than green practices that …


Individual Reactions To Organizational Ethical Failures And Recovery Attempts: A Recovery Paradox?, James Caldwell Jan 2009

Individual Reactions To Organizational Ethical Failures And Recovery Attempts: A Recovery Paradox?, James Caldwell

Electronic Theses and Dissertations

The vast majority of behavioral ethical research focuses on the antecedents of unethical behavior. Consequently, questions involving the consequences of organizational unethical behavior remain largely unanswered. Therefore, extant business ethics research largely neglects the impacts of organizational unethical behavior on individuals. Moreover, questions involving what organizations can do to correct or recover from having engaged in unethical behavior as well as individual responses to those efforts are also mostly ignored. Therefore, the purpose of this study is to investigate the impact of unethical activity on employees and explore organizations that have failed ethically and their attempts at recovery. This study …


An Examination Of An Antecedent And Consequences Of Supervisor Morally Questionable Expediency, Rebecca Greenbaum Jan 2009

An Examination Of An Antecedent And Consequences Of Supervisor Morally Questionable Expediency, Rebecca Greenbaum

Electronic Theses and Dissertations

Supervisor morally questionable expediency occurs when subordinates perceive that their supervisors engage in morally questionable behavior to expedite their work for self-serving purposes (Greenbaum & Folger, 2008). A supervisor's preoccupation with the bottom-line (Greenbaum, 2007; Greenbaum & Folger, 2008; Wolfe, 1988) is examined as an antecedent of morally questionable expediency. It was hypothesized that subordinates experience deontic reactions (Folger, 2001) in the form of a moral psychological contract violation. Consequently, subordinates were hypothesized to reduce performance, engage in antisocial behavior and supervisor-directed deviance. Survey data from 259 subordinate-supervisor dyads provided general support for this hypothesized model. However, post hoc analyses …


A Theory Of Complex Adaptive Inquiring Organizations: Application To Continuous Assurance Of Corporate Financial Information, John Kuhn Jan 2009

A Theory Of Complex Adaptive Inquiring Organizations: Application To Continuous Assurance Of Corporate Financial Information, John Kuhn

Electronic Theses and Dissertations

Drawing upon the theories of complexity and complex adaptive systems and the Singerian Inquiring System from C. West Churchman's seminal work The Design of Inquiring Systems the dissertation herein develops a systems design theory for continuous auditing systems. The dissertation consists of discussion of the two foundational theories, development of the Theory of Complex Adaptive Inquiring Organizations (CAIO) and associated design principles for a continuous auditing system supporting a CAIO, and instantiation of the CAIO theory. The instantiation consists of an agent-based model depicting the marketplace for Frontier Airlines that generates an anticipated market share used as an integral component …


Dags: An Information System Design Research Framework Supporting The Design, Development And Delivery Of More Effective Informat, Lascelles Adams Jan 2009

Dags: An Information System Design Research Framework Supporting The Design, Development And Delivery Of More Effective Informat, Lascelles Adams

Electronic Theses and Dissertations

Many IT systems fail to realize their objectives because not enough attention has been paid to the business context in which the system functions. One reason expressed--an emphasized technical focus which tend to omit business and organizational issues germane to the organization's and the system's success. When an organization's information system is in line with, and provides support for its business strategy--strategic alignment--superior business performance is often the result. Within the Requirements Engineering (RE) community there has been several attempts to develop and utilize approaches which can illuminate business and organizational informational needs. In this dissertation, the DAGS framework is …


Understanding The Antecedents And Consequences Of Sales And Use Tax Policy: Evidence From Three Studies, Amy Hageman Jan 2009

Understanding The Antecedents And Consequences Of Sales And Use Tax Policy: Evidence From Three Studies, Amy Hageman

Electronic Theses and Dissertations

This dissertation consists of three separate but interrelated studies examining the antecedents and consequences of sales and use tax (SUT) policy. The first study investigates whether elements of the SUT system influence elements of economic development, and tests whether SUT rates and/or bases influence state-aggregated levels of capital expenditures and employment within the manufacturing sector from 1983-2006. Results indicate that elements of the tax base (i.e., SUT exemptions) affect these indicators of economic development, but the same relationship was not seen for SUT rates. The second study examines individual taxpayer compliance across different tax settings (i.e., the state use tax …


Essays On Corporate Governance, Minhua Yang Jan 2009

Essays On Corporate Governance, Minhua Yang

Electronic Theses and Dissertations

This dissertation is composed by two essays that explore the changes in corporate governance around the passage of Sarbanes-Oxley (SOX) 2002. In the first essay, I examine the relation between board structure and compensation as a bargaining game between the board and the CEO. Bargaining game theories describe an endogenous process of determining the structure of director and CEO compensation. The Sarbanes-Oxley Act (SOX) altered the equilibrium of power between the board and CEO by changing the monitoring role of the board. SOX essentially provides a natural experiment to test how a shock to the bargaining game alters the balance …


World Series Recap, Richard C. Crepeau Oct 2008

World Series Recap, Richard C. Crepeau

On Sport and Society

Now that the rain that lasted for forty hours and forty minutes has ended, a World Series winner has been determined, and Commissioner Selig has disembarked from his Ark, I want to say a few things about the series itself, as well as take a look at some of the “solutions” to the problems raised by the circumstances of Game Five.


Swingin' In The Rain, Richard C. Crepeau Oct 2008

Swingin' In The Rain, Richard C. Crepeau

On Sport and Society

Everybody talks about the weather but no one ever does anything about it.


The Rays' Makeover, Richard C. Crepeau Oct 2008

The Rays' Makeover, Richard C. Crepeau

On Sport and Society

The success of the Tampa Bay Rays may seem to be quite remarkable to the baseball world, but it can only be fully appreciated if you have some idea of how truly dreadful this team and this franchise has been over the past decade. Everything associated with or touched by it was a disaster on a scale that is difficult to wrap your mind around.


The Cubs' Postseason Exit, Richard C. Crepeau Oct 2008

The Cubs' Postseason Exit, Richard C. Crepeau

On Sport and Society

It has been a brutal week as Americans have watched helplessly as the stock market went into freefall. Those with 401K’s tried to joke about not retiring until they’re in their eighties. Pensions were drying up. Bailout and rescue plans were passed without any impact. No one really seemed to have any idea of how to stop the hemorrhaging. The entire country was beginning to resemble a deer caught in the headlights.


The Accelerator, Volume 1 Issue 2, Fall 2008, Christa Santos Oct 2008

The Accelerator, Volume 1 Issue 2, Fall 2008, Christa Santos

The Accelerator

No abstract provided.


Baseball's September And Postseason, Richard C. Crepeau Oct 2008

Baseball's September And Postseason, Richard C. Crepeau

On Sport and Society

It is difficult to think of any sport that could provide more than baseball has delivered over the past six months. Sure fire winners have tanked. Big payroll teams have missed the playoffs. Small payroll teams have gone to the wire and beyond. Improbable scenarios driven by individual stars have developed over the last six weeks in Milwaukee and Los Angeles. A dismal team playing in a dismal ballpark has gone from last to first passing the two most powerful teams in the American League. Two ballparks with substantial histories in New York have closed as both of their occupants …


Silly Season Miscellany, Richard C. Crepeau Sep 2008

Silly Season Miscellany, Richard C. Crepeau

On Sport and Society

Ohio State Football Inc. announced that Jim Tressel will be getting a raise of over $1M to $3.5M next year. That was before he went out and hammered the formidable Youngstown State Football Inc. on Saturday, 43-0. Certainly this drubbing will require another raise this week or next.


The Beijing Olympics, Richard C. Crepeau Aug 2008

The Beijing Olympics, Richard C. Crepeau

On Sport and Society

The Olympics in Beijing has been a great disappointment. No one has collapsed into a coughing fit from the air pollution. This seemed a certainty from all the reports leading up to the opening of what are so quaintly termed “the games.” The American cyclists who arrived in the Beijing Airport wearing face masks seemed to have made it through the opening ceremonies without contracting “black lung” or suffering a terminal case of “ring around the collar.” I feel I have been let down yet again by the press.


Uggla's Ugly Adventure: The All-Star Game, Richard C. Crepeau Jul 2008

Uggla's Ugly Adventure: The All-Star Game, Richard C. Crepeau

On Sport and Society

Some will remember it as Uggla’s Ugly Adventure. Others will remember it for its record length in both innings and time. Some will remember it as nearly replicating the game of 2002 in Milwaukee when the managers ran out of players and someone (the Commissioner) had the good sense to stop the game. That was the infamous tie. Tuesday night it was beginning to look as though another tie, the third in All-Star History, was in the offing. In fact it was probably only an inning away.


The Cubs And The Rays, Richard C. Crepeau Jul 2008

The Cubs And The Rays, Richard C. Crepeau

On Sport and Society

We have arrived at that moment in mid-summer when baseball takes a break for the All-Star Game. I read the other day that Wednesday will be the only day of the year in which there is not a major professional sporting event taking place in the United States. That is a fact worth some thought and contemplation and may lead to some conclusions about overkill and saturation. Rather than that, I would like to make a few observations about the current baseball season which I have found to be strange and maybe even portentous.


Williams Vs. Williams, Federer Vs. Nadal, Richard C. Crepeau Jul 2008

Williams Vs. Williams, Federer Vs. Nadal, Richard C. Crepeau

On Sport and Society

It was a magnificent tennis match. Two evenly matched players, who admired each other’s game, competed as they had done many times before. It turned out to be the best tennis match that each had ever played against the other, and it was on the Centre Court of the All England Club for the Championship at Wimbledon.


The Death Of Jules Tygiel, Richard C. Crepeau Jul 2008

The Death Of Jules Tygiel, Richard C. Crepeau

On Sport and Society

Yesterday the long and courageous struggle of Jules Tygiel ended. For the last several years Jules has been battling cancer with considerable success against high odds. In the past several weeks the options for treatment began to close down, and from his last health update two weeks ago it was clear that the battle was coming to its tragic conclusion.


The Accelerator, Volume 1, Summer 2008, Christa Santos Jul 2008

The Accelerator, Volume 1, Summer 2008, Christa Santos

The Accelerator

No abstract provided.


Big Brown And The Troubled State Of Racing, Richard C. Crepeau May 2008

Big Brown And The Troubled State Of Racing, Richard C. Crepeau

On Sport and Society

Big Brown's victory at The Preakness yesterday has set the stage for a possible Triple Crown winner. At Belmont Park on June 7, and in the three weeks leading up to it, there will be much excitement and speculation in anticipation of Big Brown's big race. Ten horses have made it to this stage over the past three decades only to fall short at the Belmont Stakes. Nearly all of these ten, and now Big Brown, were felt to have an excellent chance to join the elite group of Triple Crown winners.


Annika Sorenstam And Justine Henin, Richard C. Crepeau May 2008

Annika Sorenstam And Justine Henin, Richard C. Crepeau

On Sport and Society

I have been trying to remember a time when two players who dominated their sport retired within a day of one another. Two of the most significant people in sport have walked away well before time demanded. In the case of Justine Henin the fact that she is only 25 adds to the surprise, while even with Annika Sorenstam at age 37 it seems as if she is leaving early.


The Draft, New Bowls, Army, And Sportsmanship, Richard C. Crepeau May 2008

The Draft, New Bowls, Army, And Sportsmanship, Richard C. Crepeau

On Sport and Society

This is always a difficult time of year for me. I am never sure which leaves me with a greater numbness of the brain, the NFL Draft or grading final exams. This is a question that will have to be resolved by greater minds than mine, particularly in my current mental state.


Economic Impact Analysis Of The Tourism Industry, Robertico R. Croes May 2008

Economic Impact Analysis Of The Tourism Industry, Robertico R. Croes

Dick Pope Sr. Institute Publications

The tourism industry in Osceola County has undergone some significant changes over the past ten years. The inventory of the accommodation sector increased by more than 20%; the industry became more diversified and complex by a greater number of timeshare properties in the area, the emergence of vacation homes as a prominent market segment and the emergence of convention hotels. The continuing evolution of the tourism industry has kept it a significant player in the economic landscape of the county. The analysis considered the local tourism industry from the perspective of both direct impacts (i.e. employment, value-added and government revenues …


Spatial Dimensions Of The Orlando Destination Region, Shaul Krakover, Youcheng Wang May 2008

Spatial Dimensions Of The Orlando Destination Region, Shaul Krakover, Youcheng Wang

Rosen Faculty Scholarship and Creative Works

This article aims to empirically examine the concept of a destination region using a case study approach. Two conflicting hypotheses are considered for the spatial structure of tourism in Orlando's destination region: the bubble pattern vis-à-vis a dispersed pattern. Locational concentration and the industrial mix of Orlando's tourist-related firms are examined by analyzing data revealing their location and business specialization. Findings reveal the concentration of the accommodation and dining firms near the theme parks area in a bubble-like pattern. Conversely, smaller scale attractions, convention services, and visitor and professional services tend to locate in high proportions outside of the core …