Social Media Commons^™

The Problem Of Technology: Human Communication In The Age Of Automation, Alyona Leontyeva

Honors Undergraduate Theses

With the introduction of technology, our existence became different. Today we use technology for every aspect of our lives. We can study, work, communicate, and entertain ourselves. We find it very convenient to communicate via e-mail, text messaging, WhatsApp, Facebook, Twitter, Instagram, Myspace, and Snapchat to connect with people in work, school, social and familial networks. Mark Zuckerberg proclaimed that Facebook's new mission is to "bring the world closer together" (Zuckerberg, 2017). The means of accomplishing that is through technological communication. According to research on close relationships and the use of technology as a way of communication, "mobile phone-based channels …

Live Ambience And Homestead Away From Home: Social Media Use And Dependency By Visiting Chinese Students In The United States, Zixue Tai, Jue Lu, Fengbin Hu

Journalism and Media Faculty Publications

This study investigates social media dependency relations among Chinese college students during their three-month study abroad sojourn in the United States. Data were collected using a multimethod approach of ethnography, field observation, and in-depth interviews. Inspired by the lens of media system dependency (MSD) theory, the analysis focuses on the diverse goals and motivations that drive student behavior in social media engagement, as well as various contextual factors leading students to adapt and transition to the U.S. social networking sites (SNS), and the subsequent outcomes. The findings indicate that task-driven and assignment-centered goals dominate social media use, and that multidimensional …

#Metoo And The Politics Of Collective Healing: Emotional Connection As Contestation, Allison Page, Jacquelyn Arcy

Communication & Theatre Arts Faculty Publications

Participants in the #MeToo movement on Twitter expressed emotions like rage, pain, and solidarity in their personal accounts of sexual violence. This article explores the digital circulation of these affects and considers how the outpouring of tweets about sexual harassment and abuse contribute to a feminist politics centered on collective healing. The particular emotions expressed in the #MeToo Twitter archive subvert the logics of quantification and visibility that undergird popular feminism and the attention economy, and produce an affective excess that works toward movement founder Tarana Burke’s original project of “mass healing.” At a moment wherein popular feminism emphasizes individual …

Snapchat And Civic Engagement Among College Students, Laurie Rice, Kenneth Moffett

SIUE Faculty Research, Scholarship, and Creative Activity

During the 2016 presidential election cycle, Clinton and Trump used Snapchat as one part of their overall voter outreach and engagement efforts. This portion of their campaign strategy was disproportionately targeted toward younger voters, since those between 18 and 25 comprise a vast portion of Snapchat’s user base. Did their efforts, those of political parties, or those of interest groups on Snapchat produce higher levels of civic engagement among college students? We utilize a survey that we conducted from a college campus in the Midwest in October 2016 to answer this question. Using a series of matching analyses, we discover …

2019 Icrcc Proceedings Table Of Contents, Conference Organizers

International Crisis and Risk Communication Conference

These proceedings are a representative sample of the presentations given by professional practitioners and academic scholars at the 2019 International Crisis and Risk Communication Conference (ICRCC) held March 11-13, 2019. The ICRCC is an annual event that takes place the second week in March in beautiful sunny Orlando, Florida. The conference hosts are faculty and staff from the Nicholson School of Communication. The goal of the ICRCC is to bring together prominent professional practitioners and academic scholars that work directly with crisis and risk communication on a daily basis. We define crisis and risk broadly to include, for example, natural …

Do Directionality And Network Size Affect Network Structure In Online Social Networks?, Nitin V. Mayande, Charles Weber

Engineering and Technology Management Faculty Publications and Presentations

A study of the online social networks of six Twitter conversations about six YouTube product categories reveals that directionality and network size affect the structure of online social networks. Our results indicate that large networks tend to be non-random, regardless of whether they are directional or not, suggesting that structural attributes of the online networks under study are a true reflection of network's features. Smaller non-directional networks also tend to be non-random, whereas smaller directional networks tend to be random in nature. However, very small networks tend to be random in nature, whether they are directional or not. Our results …

Sight-Seeing In School: Visual Technology, Virtual Experience, And World Citizenship In American Education, 1900-1930, Katie Day Good

University Faculty Publications and Creative Works

This article argues that the influx of media technologies into schools between 1900 and 1930 was facilitated by an emergent techno-utopian rhetoric in American culture that placed new social value on the acquisition of virtual and worldly experience. Against a backdrop of rising immigration, global visual culture, and American intervention in foreign affairs, the burgeoning educational technology industry-including producers of stereographs, slides, and National Geographic magazine-made inroads into schools by endowing technology with the capacity to "bring the world to the pupil" and serve as a substitute for travel. Aligning with progressive reformers, boosters of early educational technology highlighted these …

Social Networking Sites And Indian Students: A Study On The Usage Pattern, Dhanyasree V.K., Jaideep Sharma

Library Philosophy and Practice (e-journal)

Social networking has become an inevitable part of our routine life. Such media open up a wide variety of tools that facilitate communication with fellow beings. This study tried to understand the use of social networking sites by the youth; especially the engineering students. Data was collected through survey method using a structured questionnaire. The results show that students keep profiles on multiple social networking sites, but use only one site actively. Majority of the students use them at least once a day, major purpose of visit being keeping in touch with their existing friends and finding old friends. Chat …

A Systematic Review Of Process Modelling Methods And Its Application For Personalised Adaptive Learning Systems, Kingsley Okoye

Journal of International Technology and Information Management

This systematic review work investigates current literature and methods that are related to the application of process mining and modelling in real-time particularly as it concerns personalisation of learning systems, or yet still, e-content development. The work compares available studies based on the domain area of study, the scope of the study, methods used, and the scientific contribution of the papers and results. Consequently, the findings of the identified papers were systematically evaluated in order to point out potential confounding variables or flaws that might have been overlooked or missing in the current literature. In turn, a critical structured analysis …

Table Of Contents Jitim Vol 27 Issue 4, 2018-2019

Journal of International Technology and Information Management

ToC JITIM - Special Issue on ICT4D

Table Of Contents Jitim Vol 28 Issue 1, 2019

Journal of International Technology and Information Management

Table of contents

A Multilayer Secured Messaging Protocol For Rest-Based Services, Idongesit Efaemiode Eteng

Journal of International Technology and Information Management

The lack of descriptive language and security guidelines poses a big challenge to implementing security in Representational State Transfer (REST) architecture. There is over reliance on Secure Socket Layer/Transport Layer Security (SSL/TLS), which in recent times has proven to be fallible. Some recent attacks against SSL/TLS include: POODLE, BREACH, CRIME, BEAST, FREAK etc. A secure messaging protocol is implemented in this work. The protocol is further compiled into a reusable library which can be called by other REST services. Using Feature Driven Development (FDD) software methodology, a two layer security protocol was developed. The first layer is a well hardened …

Table Of Contents Jitim Vol 28 Issue 4, 2019

Journal of International Technology and Information Management

Table of Contents

Applying A Modified Technology Acceptance Model To Qualitatively Analyse The Factors Affecting Microblogging Integration, Tian Luo, David Richard Moore, Teresa Franklin, Helen Crompton

STEMPS Faculty Publications

The purpose of this research is to examine factors affecting students’ perception and engagement of microblogging integration using a qualitative approach. We employed a qualitative case study design to explore potential factors affecting microblogging integration in a hybrid course. Using the technology acceptance model (TAM) model as an umbrella framework, we examined through in-depth interviews with 18 participants the impact of microblogging integration into instruction that affected students’ reported use and perceptions of their microblogging-supported learning experiences. We found that individual differences, system characteristics, social influence and facilitating conditions all have impact on student participation and engagement in microblogging integration …

Automatic Misogyny Detection In Social Media: A Survey, John Cardiff, Elena Shushkevich

Conference Papers

This article presents a survey of automated misogyny identification techniques in social media, especially in Twitter. This problem is urgent because of the high speed at which messages on social platforms grow and the widespread use of offensive language (including misogynistic language) in them. In this article we survey approaches proposed in the literature to solve the problem of misogynistic message recognition. These include classical machine learning models like Sup-port Vector Machine, Naive Bayes, Logistic Regression and ensembles of different classical machine learning models and deep neural networks such as Long Short-term memory and Convolutional Neural Networks. We consider results …

Classification Of Schoolchildren On Professional Trajectories Using Experience Of Successful Specialists, John Cardiff, Elena Shushkevich, Svetoslav Zverev, Mikhail Alexandrov, Angels Catena, Dmitry Srefanovskiy

Conference Papers

In the paper, we propose a new approach to vocational guidance of schoolchildren based on classification of pupil wishes between given professional trajectories, which are presented by profiles of successful professionals. Both wishes and profiles are replies in free text form on a questionnaire proposed by skilled psychologists. Such an approach avoids the well-known deficiencies of traditional methods including binary questioning, talks about concrete professions, and interviews with school psychologists. We use the simple terms selection for preprocessing and the traditional method of voting for classification. The mentioned procedures are discussed and the proposed approach is preliminary checked on invited …

Influencer Marketing: Consumer Responses To Instagram Influencers, Gloriann Schaefer

Senior Honors Theses

Influencer marketing is the promotion of services and products through individuals with a large social media following. The research contained within this thesis will discuss the topic of influencer marketing and the responses of the consumers targeted. This study observed the different types of responses and comments that followers of Instagram influencers left on their posted content.

The themes and characteristics of responses of Instagram influencer followers will be found through a qualitative content analysis. The study is supported by self-presentation theory, which suggests that individuals, in this case social media influencers, present themselves in a way that results in …

Homeland And Ethnic News Consumption Among Ghanaians In The Washington Metropolitan Area, Kwabena Boateng Bediako

Graduate Theses, Dissertations, and Problem Reports (ETD)

Among the many applications of the Internet is its use for news. Ghanaian immigrants, like others living away from their country of birth, use the Web to access news from home via ethnic media in their host country or homeland media or both. Employing online surveys and telephone interviews, this study explores the daily use of online media by Ghanaians resident in the Washington metropolitan area to obtain news about their native country. It assesses how factors like demography, length of stay abroad and devices used affect time spent daily on the Internet looking for news as well as the …

Making Armenian Politically Exposed Persons’ Money Public: A Data-Driven Journalism Project That Aims To Create A Database Of Armenian Mps’ Assets, Ani Hovhannisyan

Graduate Theses, Dissertations, and Problem Reports (ETD)

This data-driven journalism project tackles an age-old problem that seems common in virtually every government around the world: governmental officials hiding assets. By applying the theory of social responsibility, this paper uses data-journalism methods to trace the full financial assets of Armenian members of parliament and eventually making those assets and income declarations available via an interactive website to the Armenian public as well as other journalists throughout the country and region.

Personal Integrative Needs And Use Of Social Media Among Information Professionals, Ashfaq Hussain, Dr. Taimoor-Ul-Hassan Prof., Dr. Ghulam Shabir Prof.

Library Philosophy and Practice (e-journal)

This article has been designed to examine personal integrative needs from social media among information professionals in the conceptual framework of uses and gratification theory. Personal integrative type need includes elements of both cognitive and affective needs and relates to firming credibility, respect, status, confidence and stability Gratification sough and gratification obtained are two distinct components of the uses and gratification theory. For this quantitative research, study a self-administered survey questionnaire was used to collect data from the participants of the study. Sample of this study was 700 information professionals necessarily user of social media. Finding of this study testifies …

The Global Disinformation Order: 2019 Global Inventory Of Organised Social Media Manipulation, Samantha Bradshaw, Philip N. Howard

Copyright, Fair Use, Scholarly Communication, etc.

Executive Summary

Over the past three years, we have monitored the global organization of social media manipulation by governments and political parties. Our 2019 report analyses the trends of computational propaganda and the evolving tools, capacities, strategies, and resources.

1. Evidence of organized social media manipulation campaigns which have taken place in 70 countries, up from 48 countries in 2018 and 28 countries in 2017. In each country, there is at least one political party or government agency using social media to shape public attitudes domestically.

2.Social media has become co-opted by many authoritarian regimes. In 26 countries, computational propaganda …

Exploring The Effectiveness Of Social And Digital Media Communications On Organization-Public Relationship Building With Employees, Iris Cumberbatch

Antioch University Dissertations & Theses

More than a decade after the emergence of social and digital media, professional communicators increasingly use these channels to interact with a wide array of stakeholders. Simultaneously, public relations (PR) and communications leaders seek to understand whether their efforts to communicate and engage with stakeholders through these channels are effective in establishing and building relationships, as well as to measure “effectiveness” in the new technology-driven communications landscape. With this study, I addressed a gap in the academic research with regard to understanding the effectiveness of social and digital media as a communications tool by assessing employees’ perceptions of their organization …

An Examination Of The Organization-Public Relationship Dimensions Of Communication Between Museums And Its Publics, Christine Swartz

UNF Graduate Theses and Dissertations

This study examines how museums build relationships with audiences to gain financial contributions and volunteer support. Financial support to museums has been dwindling in recent years and new revenue streams are needed for low-resource museums to survive. A content analysis of 485 Facebook posts of four small and large sized museums along with a survey of 131 respondents were conducted within the theoretical lens of organization-public relations. Results from study one indicate that larger museums fared better than smaller museums in terms of transparency, authenticity and positivity measures whereas on measures of credibility both the large and the smaller museums …

Micro-Influencers’ Impact On Engagement Levels For Fashion Retail Brands On Instagram, Marilia Quiterio Capeli

UNF Graduate Theses and Dissertations

With the increase of social media usage and its relevance for the millennial generation, social media influencers rise as credible sources who influence their followers purchase behaviors. Micro-influencers have up to 400,00 followers and fashion brands are constantly collaborating with them to generate brand awareness. The purpose of this study is to analyze how micro-influencers impact engagement levels on fashion retail brands’ accounts on Instagram and what common visual patterns the posts with higher levels of engagement present. A sample of 817 posts from three different brands were analyzed to provide insight in what kind of posts generates higher engagement …

Beauty Boys: The Aesthetic Labour Of Transformation, Keer Wang

Theses and Dissertations (Comprehensive)

Under the advertising banner of recognizing gender fluidity, the past year has seen global makeup brands announcing male spokesmodels for campaigns that seek to be more diverse in capturing the emerging Generation Z by promoting makeup for boys. The media has described the rise of the “boy in makeup” as propelled by male social media influencers known as beauty boys who are destabilizing the traditional boundaries of gender roles. I turn my attention to the necessary interrogation of the corporeality of these socially mediated bodies in manner of a Foucauldian genealogy approach to trace the power relations of subjectification and …

Parental Verbal Mediation For Children's Internet Use, Daeun Grace Lee

Graduate Theses, Dissertations, and Capstones

This study explores the different communication strategies parents employ when speaking to their children about their Internet use. The Internet is continuously and rapidly expanding in terms of content range and mobility, and is becoming more and more an integrated and essential part of children across the nation. Thus, parents must be willing and equipped to educate their children about their habits of Internet use through effective mediation strategies. The goal of this study is to understand not only how parents speak to their children about their Internet use, but also how parents currently perceive the significance of these conversations. …

Crude Oil Prices Forecasting: Time Series Vs. Svr Models, Xin James He

Journal of International Technology and Information Management

This research explores the weekly crude oil price data from U.S. Energy Information Administration over the time period 2009 - 2017 to test the forecasting accuracy by comparing time series models such as simple exponential smoothing (SES), moving average (MA), and autoregressive integrated moving average (ARIMA) against machine learning support vector regression (SVR) models. The main purpose of this research is to determine which model provides the best forecasting results for crude oil prices in light of the importance of crude oil price forecasting and its implications to the economy. While SVR is often considered the best forecasting model in …

Table Of Contents Jitim Vol 27 Issue 3, 2018

Journal of International Technology and Information Management

Table of Contents

Using Social Media To Assess The Consumer Nutrition Environment: Comparing Yelp Reviews With A Direct Observation Audit Instrument For Grocery Stores, Ying Shen, Philippa Clarke, Iris N. Gomez-Lopez, Alex B. Hill, Daniel M. Romero, Robert Goodspeed, Veronica J. Berrocal, Vg Vinod Vydiswaran, Tiffany C. Veinot

Urban Studies and Planning Faculty Research Publications

Objective
To examine the feasibility of using social media to assess the consumer nutrition environment by comparing sentiment expressed in Yelp reviews with information obtained from a direct observation audit instrument for grocery stores.

Design
Trained raters used the Nutrition Environment Measures Survey in Stores (NEMS-S) in 100 grocery stores from July 2015 to March 2016. Yelp reviews were available for sixty-nine of these stores and were retrieved in February 2017 using the Yelp Application Program Interface. A sentiment analysis was conducted to quantify the perceptions of the consumer nutrition environment in the review text. Pearson correlation coefficients (ρ) were …

Leap Of Faith: Megachurches And The Struggle To Create A Brand Experience That Sells, Carly Middleton

Posters-at-the-Capitol

Leap of Faith: Megachurches and the struggle to create a brand experience that sells

Carly Middleton

Marcie Hinton, PhD

Department of Journalism and Mass Communications

Murray State University

As churches across the Commonwealth experience a decline in attendance, membership and giving, religious organizations are failing to connect with their audience and their organizational goals on social media. This exploratory content analysis evaluated the social media branding practices of Kentucky’s 20 megachurches and proposed areas of improvement.

A megachurch is defined as a Protestant Christian congregation with an average of 2,000 weekly attendees, including adults and children across all worship locations. …