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Other Communication Commons™

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2016

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Articles 31 - 60 of 135

Full-Text Articles in Other Communication

Online Information Seeking By Patients With Bipolar Disorder: Results From An International Multisite Survey, Jörn Conell, Rita Bauer, Tasha Glenn, Martin Alda, Raffaella Ardau, Bernhard T. Baune, Michael Berk, Yuly Bersudsky, Amy Bilderbeck, Alberto Bocchetta, Letizia Bossini, Angela Marianne Paredes Castron, Eric Yat Wo Cheung, Caterina Chillotti, Sabine Choppin, Maria Del Zompo, Rodrigo Dias, Seetal Dodd, Anne Duffy, Bruno Etain, Andrea Fagiolini, Julie Garnham, John Geddes, Jonas Gidebro, Ana Gonzalez-Pinto, Guy M. Goodwin, Paul Grof, Hirohiko Harima, Stefanie Hassel, Chantal Henry, Diego Hidalgo-Mazzei, Vaisnvy Kapur, Girish Kunigiri, Beny Lafer, Chun Lam, Erik Roj Larsen, Ute Lewitzka, Ramus Licht, Anne Hvenegaard Lund, Blazej Misiak, Patryk Piotrowski, Scott Monteith, Rodrigo Munoz, Takako Nakanotani, René E. Nielsen, Claire O'Donovan, Yasushi Okamura, Yamima Osher, Andreas Reif, Philipp Ritter, Janusz K. Rybakowski, Kemal Sagduyu, Brett Sawchuk, Elon Shwartz, Ângela Miranda Scippa, Claire Slaney, Ahmad Hatim Sulaiman, Kirsi Suominen, Aleksandra Suwalska, Peter Tam, Yoshitaka Tatebayashi, Leonardo Tondo, Eduard Vieta, Maj Vinberg, Biju Viswanath, Julia Volkert, Mark Zetin, Iñaki Zorrilla, Peter C. Whybrow, Michael Bauer Aug 2016

Online Information Seeking By Patients With Bipolar Disorder: Results From An International Multisite Survey, Jörn Conell, Rita Bauer, Tasha Glenn, Martin Alda, Raffaella Ardau, Bernhard T. Baune, Michael Berk, Yuly Bersudsky, Amy Bilderbeck, Alberto Bocchetta, Letizia Bossini, Angela Marianne Paredes Castron, Eric Yat Wo Cheung, Caterina Chillotti, Sabine Choppin, Maria Del Zompo, Rodrigo Dias, Seetal Dodd, Anne Duffy, Bruno Etain, Andrea Fagiolini, Julie Garnham, John Geddes, Jonas Gidebro, Ana Gonzalez-Pinto, Guy M. Goodwin, Paul Grof, Hirohiko Harima, Stefanie Hassel, Chantal Henry, Diego Hidalgo-Mazzei, Vaisnvy Kapur, Girish Kunigiri, Beny Lafer, Chun Lam, Erik Roj Larsen, Ute Lewitzka, Ramus Licht, Anne Hvenegaard Lund, Blazej Misiak, Patryk Piotrowski, Scott Monteith, Rodrigo Munoz, Takako Nakanotani, René E. Nielsen, Claire O'Donovan, Yasushi Okamura, Yamima Osher, Andreas Reif, Philipp Ritter, Janusz K. Rybakowski, Kemal Sagduyu, Brett Sawchuk, Elon Shwartz, Ângela Miranda Scippa, Claire Slaney, Ahmad Hatim Sulaiman, Kirsi Suominen, Aleksandra Suwalska, Peter Tam, Yoshitaka Tatebayashi, Leonardo Tondo, Eduard Vieta, Maj Vinberg, Biju Viswanath, Julia Volkert, Mark Zetin, Iñaki Zorrilla, Peter C. Whybrow, Michael Bauer

Marriage and Family Therapy Faculty Articles and Research

Background

Information seeking is an important coping mechanism for dealing with chronic illness. Despite a growing number of mental health websites, there is little understanding of how patients with bipolar disorder use the Internet to seek information.

Methods

A 39 question, paper-based, anonymous survey, translated into 12 languages, was completed by 1222 patients in 17 countries as a convenience sample between March 2014 and January 2016. All patients had a diagnosis of bipolar disorder from a psychiatrist. Data were analyzed using descriptive statistics and generalized estimating equations to account for correlated data.

Results

976 (81 % of 1212 valid responses) …


Understanding How Intentionally Unplugging From Cell Phones Shapes Interpersonal Relationships And The Undergraduate College Experience, Jadelin P. Felipe Aug 2016

Understanding How Intentionally Unplugging From Cell Phones Shapes Interpersonal Relationships And The Undergraduate College Experience, Jadelin P. Felipe

Master's Theses

The purpose of this study was to gain an understanding of what motivated college students—the Unplugged Students—to intentionally use their cell phones less and how they understood the impact that unplugging had on their interpersonal relationships and college experience. Nine undergraduate college students from four private schools were interviewed in one-on-one semi- structured interviews. These students, considered non-users, provided a particularly useful perspective as these students made a conscious choice to counteract social norms and experienced both being plugged in and unplugged. Cell phones and the act of unplugging proved to make up a complex and more nuanced topic than …


Development And Validation Of The Communication Apprehension About Death Scale, Heather J. Carmack, Jocelyn M. Degroot Aug 2016

Development And Validation Of The Communication Apprehension About Death Scale, Heather J. Carmack, Jocelyn M. Degroot

SIUE Faculty Research, Scholarship, and Creative Activity

Two studies (N=621) were conducted to develop and initially validate the Communication Apprehension About Death Scale (CADS). In Study 1, 302 general public participants completed a preliminary list of 66 items. An exploratory factor analysis identified two distinct dimensions of communication apprehension about death: communication anxiety and communication avoidance. A different group of participants (n=319) participated in Study 2. Participants in Study 2 completed the CADS measure, a fear of death measure, and a general communication apprehension measure. Concurrent validity support was provided through the significant positive correlations between communication apprehension about death and fear of death as well as …


A Discourse Analytic Approach To Accusations Of Infidelity In Romantic Couples' Natural Conversations, Neill Korobov Jul 2016

A Discourse Analytic Approach To Accusations Of Infidelity In Romantic Couples' Natural Conversations, Neill Korobov

The Qualitative Report

This study uses a discourse analytic approach to examine how twenty young adult heterosexual romantic couples (ages 19-26) formulate accusations and insinuations of infidelity in their unstructured natural conversations. The analyses demonstrate how accusations of infidelity among romantic partners work to pursue and avert relational trouble. They indirectly index local interactional breaches that may, if left unattended, lead to non-affiliative interactional outcomes. Unlike mainstream psychological work that would treat talk about infidelity as a sign of emotional insecurity or jealousy, the present study posits that accusations of infidelity may function as a brief but effective way for one partner to …


Rupturing The World Of Elite Athletics: A Feminist Critical Discourse Analysis Of The Suspension Of The 2011 Iaaf Regulations On Hyperandrogenism, Ella Browning Jul 2016

Rupturing The World Of Elite Athletics: A Feminist Critical Discourse Analysis Of The Suspension Of The 2011 Iaaf Regulations On Hyperandrogenism, Ella Browning

USF Tampa Graduate Theses and Dissertations

In 2011 the International Association of Athletic Federations (IAAF) published the Regulations on Hyperandrogenism, a health policy banning female athletes from track and field competition if their natural levels of testosterone were found to be higher than those of most female athletes. In 2014, Dutee Chand, a sprinter from India, was banned from competition based on these regulations. She appealed her ban in the Court of Arbitration for Sport (CAS) and as a result the 2011 IAAF Hyperandrogenism Regulations were suspended for two years. The issues at stake in the suspension of these regulations are, at their core, rhetorical issues …


Digital Integration, Jacob C. Boccio Jun 2016

Digital Integration, Jacob C. Boccio

USF Tampa Graduate Theses and Dissertations

Artificial intelligence is an emerging technology; something far beyond smartphones, cloud integration, or surgical microchip implantation. Utilizing the work of Ray Kurzweil, Nick Bostrom, and Steven Shaviro, this thesis investigates technology and artificial intelligence through the lens of the cinema. It does this by mapping contemporary concepts and the imagined worlds in film as an intersection of reality and fiction that examines issues of individual identity and alienation. I look at a non-linear timeline of films involving machine advancement, machine intelligence, and stages of post-human development; Elysium (2013) and Surrogates (2009) are about technology as an extension of the self, …


Drop, Cover, And Hold On: Analyzing Fema's Risk Communication Through Visual Rhetoric, Samantha Jo Cosgrove Jun 2016

Drop, Cover, And Hold On: Analyzing Fema's Risk Communication Through Visual Rhetoric, Samantha Jo Cosgrove

USF Tampa Graduate Theses and Dissertations

This project seeks to understand the relationship between visual rhetoric and power structure between FEMA’s Earthquake publications and their audience. Research shows images leave a longer impression on readers than text, causing more studies to focus on visuals rather than just text in technical communication. Author uses Critical Discourse Analysis to analyze the images in relation to text, design, and intended audience to determine what information is being privileged. It is determined that homeowners are being privileged with information over non-homeowners, established through a collection of images and image types. The lack of information for non-homeowners could result in injury …


Professional Resource: The Routledge Companion To Remix Studies (2015), Benjamin Thevenin Jun 2016

Professional Resource: The Routledge Companion To Remix Studies (2015), Benjamin Thevenin

Journal of Media Literacy Education

No abstract provided.


Padawan’S Journey: Remixing Star Wars Radio For Adolescent Literacy Education, Mark J. Davis Jun 2016

Padawan’S Journey: Remixing Star Wars Radio For Adolescent Literacy Education, Mark J. Davis

Journal of Media Literacy Education

The Star Wars phenomenon motivates adolescents who may be disengaged in the classroom. The wealth of visual content may overshadow the power of the music, sound effects, and dialogue. In literacy education, skills are often practiced by reading and discussing traditional texts. In this digital literacy project, struggling readers remixed the Star Wars canon through audio storytelling. Students served as actors, Foley artists, and directors in the recording of brief episodes based on the original trilogy. The project heightens students’ oral fluency and text comprehension by engaging in close reading and structured dialogue. The recordings demonstrate how students can be …


The Think Aloud Approach. A Promising Tool For Online Reading Comprehension, Stefania Carioli, Andrea Peru Jun 2016

The Think Aloud Approach. A Promising Tool For Online Reading Comprehension, Stefania Carioli, Andrea Peru

Journal of Media Literacy Education

Despite its unquestionable interest from a theoretical and practical point of view, so far there has been little research on online reading and there is a lack of attention paid to this topic in most European educational institutions. In particular, primary and secondary school teachers are not adequately trained on how and when to intervene to support students’ proficiency in the online reading comprehension. After presenting a rationale demonstrating why students may struggle with online reading comprehension and the importance to adopt a self-regulated reading, this study proposes a Teacher’s Guide that could support late primary and secondary school teachers …


The Issues And Challenges Of Assessing Media Literacy Education, Evelien A. Schilder, Barbara B. Lockee, D. Patrick Saxon Jun 2016

The Issues And Challenges Of Assessing Media Literacy Education, Evelien A. Schilder, Barbara B. Lockee, D. Patrick Saxon

Journal of Media Literacy Education

In the media literacy literature, the challenges associated with assessment have, to a great extent, been ignored. The purpose of this mixed methods study was therefore to explore the views of media literacy scholars and professionals on assessment challenges through qualitative interviews (n = 10) with the intent of using this information to develop a quantitative survey to validate and extend the qualitative findings with a larger sample of media literacy professionals and scholars from around the world (n = 133). The findings offer an overview of the assessment challenges encountered by these participants.


Why Does Film And Television Sci-Fi Tend To Portray Machines As Being Human?, Edward Brennan Jun 2016

Why Does Film And Television Sci-Fi Tend To Portray Machines As Being Human?, Edward Brennan

Conference Papers

This paper identifies, and attempts to explain, a lack of diversity in the way that cinema and television science fiction represents robotics and artificial intelligence (AI). Through a qualitative content analysis of recent film and television portrayals, it is argued, that a limited and limiting vision predominates. This limitation may serve to ideologically reinforce the power of corporate elites. It may also hamper discussion and debate around technological possibilities and their relationship with society.

There has been a slew of entertainment productions since 2013 that represent AI and robotics. This work examines Her (2013), Transcendence (2014), Interstellar (2014), Chappie (2015), …


Texting Etiquette And Its Effects On Our Perceptions Of Intimate Relationships, Taylor Clarke Jun 2016

Texting Etiquette And Its Effects On Our Perceptions Of Intimate Relationships, Taylor Clarke

Communication Studies

Abstract

This study seeks to understand the association between texting habits and characteristics and partner perceptions of intimate relationships. This study investigates multiple aspects of texting such as: temporality, participants’ perceived satisfaction with their significant other, length of text messages, frequency of communication, among others. It is hypothesized that texting etiquette and its various sub-components will be influential in how participants will rate their level of satisfaction (closeness, intimacy, emotional support, and effort) with their significant other. Ten in-depth interviews were conducted with college-aged participants. They were asked questions regarding the texting etiquette of their significant other as well as …


Broadband And Mobile Internet Services In Nonmetropolitan Nebraska: 2016 Nebraska Rural Poll Results, Rebecca Vogt, Cheryl Burkhart-Kriesel, Randolph Cantrell, Bradley Lubben, Larry J. Mcelravy Jr. Jun 2016

Broadband And Mobile Internet Services In Nonmetropolitan Nebraska: 2016 Nebraska Rural Poll Results, Rebecca Vogt, Cheryl Burkhart-Kriesel, Randolph Cantrell, Bradley Lubben, Larry J. Mcelravy Jr.

Publications from the Center for Applied Rural Innovation (CARI)

A recent Pew Research Center survey revealed that home broadband adoption has plateaued in the United States. In addition, there has been an increase in adults who use a smartphone to access the Internet but do not have traditional broadband service in their home. Given these national trends, how do rural Nebraskans access the Internet? Are they accessing the Internet from their cell phones? Are they subscribing to high-speed Internet services at home? How satisfied are they with their Internet services? How important do they feel Internet access is for various items? This paper provides a detailed analysis of these …


Beneath The Surface Dive And Beach Cleanup Festival, Megan Van Hamersveld Jun 2016

Beneath The Surface Dive And Beach Cleanup Festival, Megan Van Hamersveld

Communication Studies

No abstract provided.


A Fish Out Of (Open) Water: A Close Textual­-Intertextual Analysis Of The Monterey Bay Aquarium, Danielle Berton Jun 2016

A Fish Out Of (Open) Water: A Close Textual­-Intertextual Analysis Of The Monterey Bay Aquarium, Danielle Berton

Communication Studies

No abstract provided.


Officer On Duty: How An Image Can Change In An Instant, Derrick Battle Jun 2016

Officer On Duty: How An Image Can Change In An Instant, Derrick Battle

Masters Theses

The deaths of Eric Garner, Michael Brown, and Tamir Rice sparked an uproar in many communities across the United States. These incidents brought to light that there is an issue that remains prevalent between citizen and police officers. The New York Police Department, Ferguson Police Department, and the Cleveland Department of Police have all dealt with tension involving the communities they serve. Since these incidents changes have been made within each department. Some had the help of the Department of Justice to reform old polices. While law enforcement does what they believe it is necessary to protect the public, sometimes …


Psychological Abuse, Mental Health, And Acceptance Of Dating Violence Among Adolescents, Jeff R. Temple, Hye Jeong Choi, Joanna Elmquist, Michael L. Hecht, Michelle Miller-Day, Gregory L. Stuart, Meagan Brem, Caitlin Wolford-Clevenger May 2016

Psychological Abuse, Mental Health, And Acceptance Of Dating Violence Among Adolescents, Jeff R. Temple, Hye Jeong Choi, Joanna Elmquist, Michael L. Hecht, Michelle Miller-Day, Gregory L. Stuart, Meagan Brem, Caitlin Wolford-Clevenger

Communication Faculty Articles and Research

Purpose

Existing literature indicates that acceptance of dating violence is a significant and robust risk factor for psychological dating abuse perpetration. Past work also indicates a significant relationship between psychological dating abuse perpetration and poor mental health. However, no known research has examined the relationship between acceptance of dating violence, perpetration of dating abuse, and mental health. In addition to exploring this complex relationship, the present study examines whether psychological abuse perpetration mediates the relationship between acceptance of dating violence and mental health (i.e., internalizing symptoms of depression, anxiety, and hostility).

Methods

Three waves of longitudinal data were obtained from …


A Tale Of Two Mommies: (Re)Storying Family Of Origin Narratives, Elizabeth A. Suter, Jody Koenig Kellas, Stephanie K. Webb, Jordan A. Allen May 2016

A Tale Of Two Mommies: (Re)Storying Family Of Origin Narratives, Elizabeth A. Suter, Jody Koenig Kellas, Stephanie K. Webb, Jordan A. Allen

Department of Communication Studies: Faculty Publications

This study examined co-mother family of origin stories. Origin stories, representing the formation of a family, are culturally understood within a master narrative of heterosexual love and biological childbearing. Beginnings of co-mother families rupture this dominant, gendered, boy-meets-girl script. Investigating whether or not co-mother stories reify the normative master narrative or if instead their narrations resist and/or possibly transform conventional understandings, analysis identified three co-mother origin story themes: Becoming a Family (1) as Normal, (2) as Negotiation, and (3) as Normalization. Themes differ in terms of depiction of co-mother family formation as congruent with current norms, as something that needs …


Family Communication Motivating Athletics Over Generations: A Mixed Method Expansion Of Self-Determination Theory, Elizabeth Hanson Smith May 2016

Family Communication Motivating Athletics Over Generations: A Mixed Method Expansion Of Self-Determination Theory, Elizabeth Hanson Smith

Dissertations

Mixed methods were utilized to test the communication within a model of self-determination (Deci & Ryan, 1985) in a multi-generational sports framework in order to argue for an update to self-determination theory (SDT) that includes a communication element. Fourteen qualitative research questions were posed to examine how communication functioned to move tennis players, golfers, and runners from the initial family influence in participating, to integrating family values to the extent that participants modeled athletic values to offspring and community members. Three hypotheses correlating the variables of self-efficacy, autonomy-controlling and autonomy-supportive family communication supported the argument that communication functioned to develop …


Facilitating Effective Communication Between First Responders And Older Adults During Fall Incidents: An Educational Intervention, Krystin M. Beeman, Erica L. Berger, Isabel A. Cabezas, Nicole M. Mathews May 2016

Facilitating Effective Communication Between First Responders And Older Adults During Fall Incidents: An Educational Intervention, Krystin M. Beeman, Erica L. Berger, Isabel A. Cabezas, Nicole M. Mathews

Dissertations, Masters Theses, Capstones, and Culminating Projects

PURPOSE. The purpose of this project was to provide first responders with communication strategies for older adults that may help when responding to fall- related calls. General information was also provided to First Responders on working with older adults with a focus on the aging process, fall risk factors, and communications strategies.

METHODS. A series of educational sessions to first responders at a local fire district were developed and presented by occupational therapy students. Materials were developed by presenters from evidence-based resources and tailored to the target population. Each presentation focused on statistics about older adults, the aging process, fall …


Cinematic Transmedia: A Physiological Look At Engagement With Marvel's Cinematic Universe As Measured By Brainwaves And Electrodermal Activity, Tabitha Cassidy May 2016

Cinematic Transmedia: A Physiological Look At Engagement With Marvel's Cinematic Universe As Measured By Brainwaves And Electrodermal Activity, Tabitha Cassidy

Masters Theses

This study looks at engagement levels within the Marvel Cinematic Universe (MCU) at physiological and neurological levels, and with self-reported measures. One show or movie in each of three categories of Marvel media (a movie, television show, and streaming show) were shown to participants who then had their brainwaves and galvanic skin response recorded to determine whether or not they were engaged with the transmedia aspects of the MCU. Results showed that participants were consistently engaged with the transmedia throughout all three media types, with brainwaves varying only slightly between each content. The Marvel movie, “The Avengers” was most engaging …


Fandom And Social Media Marketing: Looking At Doctor Who Tumblr Engagement Through The Lens Of Participatory Culture, Elizabeth Demeo May 2016

Fandom And Social Media Marketing: Looking At Doctor Who Tumblr Engagement Through The Lens Of Participatory Culture, Elizabeth Demeo

Masters Theses

In social media marketing, the most important aspect that brands and companies try to reach for is engagement with their audience. Today’s audience is no longer filled with passive consumers, but active participants. Nowhere is this more obvious than with fans of entertainment television. When television fans go on social media, they look to actively discuss, share content, and engage with other fans of the show. In the realm of entertainment television and social media marketing, the Doctor Who Tumblr has both a strong presence and an engaged audience. In 2013, the Tumblr page won a Shorty Award for its …


The Ebola Crisis: A Communicative Response From Samaritan's Purse, Bailie Porter May 2016

The Ebola Crisis: A Communicative Response From Samaritan's Purse, Bailie Porter

Masters Theses

Crisis does not discriminate. It can strike without warning, at any time or place. Managers, organizations, and leaders alike, must be ready at all times to respond to them, whether they are planned for or not. An efficient and quick response is especially necessary when health crises or natural disasters strike, because human life may be at stake. Crisis communication has become more and more important in a world that is daily filled with catastrophes. This study uses W. Timothy Coomb’s situational crisis communication theory as a lens to view the Ebola crisis. The purpose of the research is to …


Adapting Nonverbal Coding Theory To Mobile Mediated Communication: An Analysis Of Emoji And Other Digital Nonverbals, Carley Durante May 2016

Adapting Nonverbal Coding Theory To Mobile Mediated Communication: An Analysis Of Emoji And Other Digital Nonverbals, Carley Durante

Masters Theses

Nonverbal communication has been an area of communication theory studied for decades. Despite more daily communication occurring over mediated communication, there is a lack of research surrounding digital communication, specifically mobile-mediated communication (MMC). While there has been research conducted regarding computer-mediated communication (CMC), specifically studies examining email communication and instant messaging (IM), the mobile conversation is relatively untouched by current scholarship. This paper will streamline nonverbal coding research to set the groundwork for application and translation of nonverbal coding elements to mobile-mediated communication and the text message conversation. Even more specifically, the elements of kinesics, vocalics, and chronemics will be …


"Nobody Can #Dragmedown": An Analysis Of The One Direction Fandom's Ability To Influence And Dominate Worldwide Twitter Trends, Nicole Kelsey Santero May 2016

"Nobody Can #Dragmedown": An Analysis Of The One Direction Fandom's Ability To Influence And Dominate Worldwide Twitter Trends, Nicole Kelsey Santero

UNLV Theses, Dissertations, Professional Papers, and Capstones

With more than 25 million followers and counting, One Direction is currently the biggest boy band in the world, and its fans—known as “Directioners”—have become one of the most visible and recognizable fandoms to utilize social media, especially Twitter. Drawing upon an updated version of a fan theory highlighting the interpretive community and social hierarchy that exist within a fandom, this study examines the participatory culture among One Direction fans online that helps them create and dominate worldwide Twitter trends, as well as overshadow what is regarded as more serious news topics. Although previous research studies have examined Directioners and …


Investigating How Restaurant Week's Price Promotion Affects Diners' Online Perceptions, Jian Zhao May 2016

Investigating How Restaurant Week's Price Promotion Affects Diners' Online Perceptions, Jian Zhao

UNLV Theses, Dissertations, Professional Papers, and Capstones

Price promotion is being widely employed in the global restaurant industry. This exploratory study uses online user-generated content (UGC) to investigate how price promotion affects diners’ perceptions. The study uses secondary data extracted from a Chinese third-party review website, Dianping.com. The data was separated into Restaurant Week’s price promotion group and non-price promotion group for comparison. Structured content analysis and further chi-square tests were used to analyze qualitative data, and a two-way MANOVA was applied to analyze quantitative data. Empirical evidence shows that food, service, and environment are the top three determinant attributes for full-service restaurants, and they are not …


A Rhetorical Analysis Of The Feminist And Patriarchal Themes Within Shonda Rhimes' Television Shows "Grey's Anatomy," "Scandal," And "How To Get Away With Murder", Katelyn Roshetko May 2016

A Rhetorical Analysis Of The Feminist And Patriarchal Themes Within Shonda Rhimes' Television Shows "Grey's Anatomy," "Scandal," And "How To Get Away With Murder", Katelyn Roshetko

Masters Theses

No abstract provided.


The Rhetorical Fantasies Of The Kent State Rioters: A Study Of Sds Peripheral Influence, Amanda Stanley May 2016

The Rhetorical Fantasies Of The Kent State Rioters: A Study Of Sds Peripheral Influence, Amanda Stanley

Masters Theses

In the 1960s and early 1970s, American colleges were shaken by a group whose collective view of the country was so abhorrent that they tried, through word and action, to tear the country apart. The Students for a Democratic Society (SDS) created and sustained a vision that was shared by thousands and fueled by stories of members who traveled the country recruiting college students to carry out the organization’s mission of war against society. The words spoken in speeches and written in publications created by the SDS demonstrate the power in a shared vision and served to create unity among …


Position The Brand: Identify The Role Of Social Media For Public Accounting Firms In Digital Age, Linbo Yao May 2016

Position The Brand: Identify The Role Of Social Media For Public Accounting Firms In Digital Age, Linbo Yao

Masters Theses

Due to the popularity of social media, accounting industry gradually adapts to using social media for their social benefits and social business. Various social media platforms provide new approach for accounting companies to get involved in this modern digital age. The present study is intended to investigate the roles of social media in public accounting firms in modern digital age by comparing three largest public accounting firms’ social media usages in Facebook, Twitter, and LinkedIn. Facebook is community-based network that allows people to connect and make friends with each other. Twitter is a micro blogging network that delivers short and …