Journalism Studies Commons^™

An Investigation Of The Chicago Tribune's Treatment Of Political News In The 1936 Election, Frederick James Zusy

Bachelors’ Theses

Before any attempt was made to gather material for this thesis, the writer interviewed Mr. Victor Sholis, political writer with the Chicago Times, who traveled with Roosevelt and Landon during the campaign, being to the Times what Arthur Sears Henning was to the Tribune. Mr. Sholis offered many valuable hints regarding what to look for in the study that was to be made. He made special mention of the "Riga dispatch," which is discussed in the first chapter, and the "Mellowdrama" of the Button Hoax and the Social Security pictures discussed in chapter two of this work.

With these points …

A History Of The Milwaukee Journal From 1921 To The Present (1937), Marcella Marguerite Connelly

Bachelors’ Theses

Though the title, A History of The Milwaukee Journal from 1921 to the Present (1937), may suggest merely a compilation of facts and figures showing material changes during that fifteen year period, that is not the primary object of this study. The author has chosen to pass lightly over the matters of mechanical changes, minor personnel adjustments, circulation increases and the like. Even the great work of Lucius Niemann, founder and inspiration of the paper, will be only briefly referred to, for that might well be the subject of another research.

What Makes Big News Stories, Gordon R. Lewis

Bachelors’ Theses

Since so many elements of interest and importance are evident in an examination of the "big" news stories of any year, this study was made for the purpose of determining whether or not there could be found any norms or standards by which the "bigness" of news stories could be determined.

It is also the aim of this work to learn whether the factors which make a story one of the biggest one year recur in the selection of the big stories for another year.

In examining and analyzing the lists of stories, an attempt is made to see if …

History Of The Wisconsin News From 1838 To 1927 With Special Emphasis On The Significant Editorial Policies From 1919 To 1934, Frederick F. Johnson

Bachelors’ Theses

The purpose of this thesis is to record the history of The Wisconsin News from its beginning in 1836 to the present day. In addition to tracing the lineage from its start as The Milwaukee Advertiser to the inception of The Wisconsin News in 1919, the thesis also includes the drastic changes in makeup and, in detail, describes the national and local editorial policies.

An Analysis Of The Trend Of Newspaper Advertising For The Years 1931-1935, Lucretia Moffatt

Bachelors’ Theses

The purpose of this thesis is to show the more. definite trend toward use of newspaper advertising today than was apparent in the past, in spite of the depressing effects of the economic crash of 1929. Advertising lineage, for most products, experienced a decided decrease between the years 1931 and 1935, but as budgets begin to increase, more and more money is being given over for advertising, the largest part of which is being used for buying newspaper space.

The Trend In Department Store Advertising For 1931 And 1935, Anne Kelly

Bachelors’ Theses

The purpose of this thesis is to show the close connection between economic conditions and all newspaper advertising, in general, and department store newspaper advertising in particular.

Competition Of The Small Daily With The Weekly Newspaper, Perry G. O'Brien

Bachelors’ Theses

Weekly newspaper publishers complain that the small city daily is cutting in on their market and offering the same material daily that they depend upon to sell their product once a week. The purpose of this study is to determine if there is such competition.

Magazine Article Trends In Harper's American Mercury Scribner's From (1930 - 1936), William E. Maher

Bachelors’ Theses

The purpose of this thesis is to determine whether or not there exist certain trends in the type of articles comprising Harper’s. American Mercury, and Scribner’s. magazines during the period beginning January, 1930 and ending December, 1935.

Survey Of The Trend Of Women's Clubs In Four Wisconsin Papers, Helen C. Mereness

Bachelors’ Theses

The purpose of this thesis is to present the trend of women’s club news. The author accounted each club and tried to show the position or standing of the club in regard to prestige in the community and the importance of each club.

The Trend In Magazine Articles Contained In Saturday Evening Post, Collier’S, And Liberty (July, 1934--December, 1935 Inc.), Agnes Van De Kamp

Bachelors’ Theses

The purpose of this thesis is to group into categories the subject matter of magazine articles carried in the three weeklies, Collier's, Saturday Evening Post, and Liberty, for a period of a year and a half commencing with July, 1934, and concluding with December, 1935, and to compute the amount of space devoted to each category in order to reveal recent trends in subjects for articles.

A Study Of Foreign News Pertaining To International Relations In The Chicago Daily News For 1936, Charles H. Franks

Bachelors’ Theses

It is the purpose of this thesis to furnish a study of how one newspaper, The Chicago Daily News, handled edi­torially and in its news columns the foreign news pertaining to international relations during 1936. Both minor and major events will enter the scope of study although stress will be laid on the outstanding news stories.

Eighteenth Century Periodical Essays, Ruth Betty Nelson

Bachelors’ Theses

No abstract provided.

The Chicago Tribune'S Attitude Toward The New Deal During April, May, And June, 1934, Isadore Lichter

Bachelors’ Theses

The purpose of this thesis is to ascertain, by a study of the news, editorial pages, and cartoons, the general attitude of the Chicago Tribune towards the New Deal. Page make-up, style, controversial attitude, tone, handling, and scope are considered in judging the character of the paper.

Methods And Services Of The Milwaukee Journal Merchandising Service Bureau, Theodore R. Garvey

Bachelors’ Theses

The purpose of this thesis is to study the functions, services, and activities of the Merchandising Service bureau of The Milwaukee Journal, and to describe the methods whereby they are performed.

Interpreting The Advertising Budget Of A Milwaukee Department Store, Helen Duras

Bachelors’ Theses

The purpose of this thesis is to interpret t e amount of advertising done by one of Milwaukee's leading department stores for the months of September, October and May, 1934. It will be the endeavor of the author to explain why the various products sold in this store received more advertising stress during some periods than in others, why the store purchased more advertising space in the various media in some seasons than in others and why certain advertising media were given preference over others.

A Study In Contrast Of The Manner Of Treatment Of The Italo-Abyssinian Controversy Of 1934-1935 In The New York Times, The Chicago Daily News And The Milwaukee Journal. Files Examined Were The Times And The News Of December, 1934, And Of January And February, 1935; Journal Of December, 1934, Bernard J. O'Connor

Bachelors’ Theses

No abstract provided.

Publicity Principles Of Milwaukee Women's Clubs (Selected), Jane Alice Gruender

Bachelors’ Theses

The purpose of this thesis is to make a survey of the principles and methods used in handling the publicity of nine women's clubs in Milwaukee in an attempt to ascertain how many of these women’s clubs in Milwaukee that were covered used the word "publicity" in the sense of propaganda wherever necessary. The thesis also attempts to arrive at budgets spent for publicity where such information was available.

A History Of The Catholic Press Of Milwaukee, Donald E. Lynch

Bachelors’ Theses

It is the purpose of this thesis to show the development of the Catholic press in Milwaukee and to attempt to determine to what degree it has fulfilled its obligation to the reader and to the Church.

In order to do this it has been necessary to show the methods and practices employed by the Catholic press in handling editorial problems. This I have done by quoting extensively from each of the English Catholic newspapers.

It has been discovered during the preparation of this thesis that there is no up to date history of the Catholic press. In the volume. …

Methods Of Choosing And Supervising The Staffs Of High School Newspapers In Public High Schools Of Milwaukee County, Margaret Isabelle Paulus

Bachelors’ Theses

The purpose of this thesis is to discover the methods employed by public high schools of Milwaukee county in supervising and choosing the staffs of the school newspapers. Consideration was given to the matter of scholastic requirements, methods of try outs for staff membership, advancement among staff members, requirements for and methods of choosing editors, training in journalistic writing and editing, and the type and extent of supervision given by the teacher serving as adviser for the paper. Some consideration has been given to the type of paper in each school, its size and frequency of publication, so as to …

A Survey Of Publications In The Junior High Schools Of Milwaukee And Suburbs, Nina M. Polcyn

Bachelors’ Theses

The purpose of this thesis is to analyze the publications in the junior high schools of the city of Milwaukee and suburbs. In brief, the history, the methods of assigning news, the selection of staffs, the instruction in journalism, the supervision by the adviser are included. The thesis portends to be a survey of the junior high school publications as revealed by the publications themselves and by the advisers. The dissertation further considers the type of publication, the number of subscriptions, the frequency of publication and whether or not the publication is self-supporting. While there have been innumerable studies treating …

A Partial Study Of Anti-Social Influences Of The "Agony" Column Of Personal Items In The London Times, L. James Bormann

Bachelors’ Theses

The purpose of this thesis is to present facts which may in some measure indicate the possible existence of an anti-social influence exerted by the column of personal items which appears daily in the classified advertising section of the London Times and which is commonly known as the "Agony" column.

No attempt will be made in this thesis to establish definitely the exact measure of this influence, since to do this with any degree of accuracy would be impossible in the absence of an adequate knowledge of the total conditions which accompanied publication of the items in the column. An …

A Consideration Of The Advertising Carried In The New York Times And The New York Herald During The Civil War Period (1861-64, Inc.), Franklin R. Ullrey

Bachelors’ Theses

The purpose of this thesis is to consider the nature of the advertising carried in the New York Times and the New York Herald during the Civil War period (1861-64 inc.). Particular attention is given to what is advertised, in what manner the advertising advanced or was detrimental to social betterment, content and layout of the advertisements and to exaggerated claims made in the advertisements.

Wirephoto And Its Effect On The Leading Milwaukee Evening Newspapers, Robert H. Van Driel

Bachelors’ Theses

As is the natural sequence to the introduction of a new idea in the "business world, results follow that affect a change in the old order of affairs. It takes only a short time for something new to render old devices obsolete.

Such is the situation following the introduction of wirephoto into the picture service in the newspaper field. It is the purpose of this thesis to show what the picture service in Milwaukee was before the introduction of wirephoto and then to point out how this picture service was altered following the appearance of wirephoto.

While it is true …

A Study Of Some Of The Editorial Policies Of The Milwaukee Leader During The Twelve Months Which Constituted The First Year Of President Franklin D. Roosevelt’S Administration, Joseph P. Wright

Bachelors’ Theses

The method followed in this thesis is the presentation of editorial subjects arranged according to the primary phases of the first year of the New Deal administration, and subdivided into minor categories which give successive cross-views of the general scene.

Comparison Of Type Faces, Norbert J. Duehren

Bachelors’ Theses

The journalist, by the very nature of his task, is constantly working, directly or indirectly, with type. It is the medium through which he expresses himself; his whole effectiveness depends upon the efficiency of that medium. If he wishes to be an advertiser, publicity director, layout man, make-up editor, magazine editor, or any one of a dozen related fields, his position is aggravated--he must have at least a rudimentary knowledge of the type with which he is to work.

Bowling And Amateur Basketball As Handled By The Milwaukee Journal -- 1934, Forrest P. Perry

Bachelors’ Theses

This thesis is the result of a survey to determine why The Milwaukee Journal devotes so much space in its sports section to bowling and amateur basketball. As these two sports are comparatively unimportant relative to the extensive professional and collegiate exhibitions now so prevalent, adherence to this policy has made The Journal unique so far as state and local newspapers are concerned and anything that is unique is worthy of analysis.

However, it is not to be construed that this work by means of general summary and accompanying comment is forwarded as a means of explaining the general attitude …

Frank Leslie's Illustrated Weekly Newspaper: A Survey Of The First Illustrated Weekly In The United States From Its Inception In 1855 Till Its Demise In 1905, Dorothy H. Winding, Robert A. Hamilton

Bachelors’ Theses

In writing this thesis we endeavored to study the issues of FRANK LESLIE'S ILLUSTRATED WEEKLY NEWSPAPER during the period of 1855 to 1905 and show how this paper mirrored the times though its illustrations and content and also to show how the reproductions of pictures was improved from wood engravings to half tone pictures.

A Study Of The American Druggist The Dry Goods Economist And The Merchandise Manager Magazines, Eugene H. Dailey

Bachelors’ Theses

The purpose of this thesis was to make a study of three quality trade publications in order to learn just what type of material each one uses, what some of their differences are and the various ways in which they attempt to gain and hold reader interest.

The magazines surveyed were the American Druggist, the Merchandise Manager and the Dry Goods Economist.

A Survey Of Publicity Methods Employed By Fraternal Organizations And Civic Groups Of Milwaukee, C. A. Bertmann

Bachelors’ Theses

The purpose of this thesis is to determine to what extent fraternal and civic organizations of Milwaukee make use of publicity, to determine the principles that are taken into consideration by such groups in the dissemination of propaganda and, also, to discover the technique and methods which they employ.

A Comparison Of The Photographs In The Milwaukee Journal, The Milwaukee Sentinel And The Wisconsin News For One Week Before The Wirephoto And For One Week After The Wirephoto, Paul T. Dix

Bachelors’ Theses

The object of this thesis is to survey all three metropolitan newspapers of Milwaukee to ascertain what has been the effect of the wirephoto upon the Milwaukee Journal, The Milwaukee Sentinel and the Wisconsin News, and also to discover what can be done by a newspaper without the use of the wirephoto to overcome the effects of the wirephoto upon the readers.