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Articles 6541 - 6570 of 89110

Full-Text Articles in Communication

Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught Jan 2023

Jrsm 7080: Quantitative Research Methods (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.


Jrsm 7320: Mass Media & Diversity (Syllabus), Chalise Macklin Jan 2023

Jrsm 7320: Mass Media & Diversity (Syllabus), Chalise Macklin

Journalism and Strategic Media Syllabi Archive

Course Description: Research and analysis of the relationship among mass media, women and minorities.


Jrsm 7350: Advanced Multimedia Reporting (Syllabus), Robby Byrd Jan 2023

Jrsm 7350: Advanced Multimedia Reporting (Syllabus), Robby Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: This course will explore recent research findings in news reporting, writing and editing principles; and also provide students with practical experience in preparing finished news reports suitable for publication or dissemination in professional-level mass media.


Jrsm 7412: Social Media Analytics (Syllabus), Ruoxu Wang Jan 2023

Jrsm 7412: Social Media Analytics (Syllabus), Ruoxu Wang

Journalism and Strategic Media Syllabi Archive

Course Description: Research for strategic communicators, including focus groups and surveys. Basic qualitative and quantitative research skills will be discussed, including how to conduct and analyze focus groups, write survey questions, and perform basic statistical analyses. Gathering, understanding, and utilizing social media analytics for a variety of platforms will also become Hootsuite-certified.


Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach Jan 2023

Jrsm 7990: Media Portfolio (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)


Pbrl 6301: Event Planning For Pr (Syllabus), Taylor Nicole Ackerman Jan 2023

Pbrl 6301: Event Planning For Pr (Syllabus), Taylor Nicole Ackerman

Journalism and Strategic Media Syllabi Archive

Course Description: Development, execution and evaluation of events that support strategic communication practices; special attention will be given to the needs of the public relations industry as well as advertising and public relations tactics for non-profit, for profit, and community-based initiatives and organizations. Hands-on experience will be integrated into the curriculum.


Pbrl 6432: Nonprofit Public Relations (Syllabus), Sheri D. Neely Jan 2023

Pbrl 6432: Nonprofit Public Relations (Syllabus), Sheri D. Neely

Journalism and Strategic Media Syllabi Archive

Course Description: Examines the concepts, methods, and writing tactics that help nonprofit professionals strategically communicate and promote their organization’s mission and goals. Explores various techniques and channels to communicate for nonprofits, and develop an academic, creative and strategic understanding of nonprofits.


Pbrl 6431: Music Promotion And Public Rel (Syllabus), Sheri D. Neely Jan 2023

Pbrl 6431: Music Promotion And Public Rel (Syllabus), Sheri D. Neely

Journalism and Strategic Media Syllabi Archive

Course Description: Examines publicity and promotion of artists and events within the music industry. Focuses on music journalism, advanced writing of collateral material, and planning and working special events for artists in various capacities.


Pbrl 4440: Public Relations Campaign (Syllabus), Kim Marks Malone Jan 2023

Pbrl 4440: Public Relations Campaign (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: Application of theory, research data, and problem-solving techniques in the development of a comprehensive public relations plan book.


Pbrl 4706: Public Relat Ethics & Advocacy (Syllabus), Taylor Nicole Ackerman Jan 2023

Pbrl 4706: Public Relat Ethics & Advocacy (Syllabus), Taylor Nicole Ackerman

Journalism and Strategic Media Syllabi Archive

Course Description: An approach to ethics and advocacy through case studies and their application to the work of public relations professionals as they interact with employers, publics and society as a whole.


Jrsm 1750: Precision Language (Syllabus), Ashley B. Craig Jan 2023

Jrsm 1750: Precision Language (Syllabus), Ashley B. Craig

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.


Jrsm 1700: Intro To Media (Syllabus), Terris King Jan 2023

Jrsm 1700: Intro To Media (Syllabus), Terris King

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 3900: Visual Media (Syllabus), Michael Robinson Jan 2023

Jrsm 3900: Visual Media (Syllabus), Michael Robinson

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to and application of principles of visual communication, including typography, color and organization for print and digital media using Adobe Creative Cloud.


Jrsm 4700: Media Law (Syllabus), Thomas J. Hrach Jan 2023

Jrsm 4700: Media Law (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.


Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig Jan 2023

Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and AP style; information gathering and composition of news stories; media literacy. One lecture hour, four laboratory hours per week.


Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach Jan 2023

Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, I will be given.


Advr 3300: Intro To Advertising (Syllabus), Matthew J. Haught Jan 2023

Advr 3300: Intro To Advertising (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 7990: Thesis (Syllabus), Thomas J. Hrach Jan 2023

Jrsm 7990: Thesis (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Development of digital portfolio of professional and/or academic work and presentation. S/U. (2 hours)


Jour 3526: Multimedia Storytelling (Syllabus), Robby Byrd Jan 2023

Jour 3526: Multimedia Storytelling (Syllabus), Robby Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to the basic elements of multimedia journalistic storytelling. Students will produce news-driven multimedia packages for various storytelling platforms, including photography, audio, video, and data visualization.


Jrsm 6700: Media Law (Syllabus), David Arant Jan 2023

Jrsm 6700: Media Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.


Pbrl 3400: Intro To Public Relations (Syllabus), Taylor Nicole Ackerman Jan 2023

Pbrl 3400: Intro To Public Relations (Syllabus), Taylor Nicole Ackerman

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope, and modern role of public relations; emphasis on problem solving, lectures, and application of major public relations tools and practices.


Jrsm 7330: Social Media & Community Engag (Syllabus), Kim Marks Malone Jan 2023

Jrsm 7330: Social Media & Community Engag (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: This course looks at how to create campaigns and relationships that build organizational voice, serial storytelling, and working with a community to encourage strong organization-public relationships. We will also look at content creation on multiple technologies and platforms including both social and traditional media. Students will be exposed to a variety of case studies and community examples for analysis.


Advr 3300: Intro To Advertising (Syllabus), Matthew J. Haught Jan 2023

Advr 3300: Intro To Advertising (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 1700: Intro To Media (Syllabus), Terris King Jan 2023

Jrsm 1700: Intro To Media (Syllabus), Terris King

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jrsm 1750: Precision Language (Syllabus), Ashley B. Craig Jan 2023

Jrsm 1750: Precision Language (Syllabus), Ashley B. Craig

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to grammar and writing style for use in journalism and mass communication; foundations of research and information gathering, media literacy, and plagiarism.


Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig Jan 2023

Jrsm 2121: Media Writing (Syllabus), Ashley B. Craig

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and AP style; information gathering and composition of news stories; media literacy. One lecture hour, four laboratory hours per week.


Jrsm 4930: Media Internship (Syllabus), Michael Robinson Jan 2023

Jrsm 4930: Media Internship (Syllabus), Michael Robinson

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Jrsm 6700: Media Law (Syllabus), David Arant Jan 2023

Jrsm 6700: Media Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright and other statutes that affect communication in fields of publishing and broadcasting.


Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach Jan 2023

Jrsm 7002: Pro Seminar (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Self-paced, online orientation for incoming master's students, addressing skills and issues relevant to graduate studies in mass communication. Grades of S/U, I will be given.


Jrsm 7330: Social Media & Community Engag (Syllabus), Kim Marks Malone Jan 2023

Jrsm 7330: Social Media & Community Engag (Syllabus), Kim Marks Malone

Journalism and Strategic Media Syllabi Archive

Course Description: This course looks at how to create campaigns and relationships that build organizational voice, serial storytelling, and working with a community to encourage strong organization-public relationships. We will also look at content creation on multiple technologies and platforms including both social and traditional media. Students will be exposed to a variety of case studies and community examples for analysis.