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Articles 35071 - 35100 of 89110

Full-Text Articles in Communication

Jour 4900/6900: Multimedia Mass Communication (Syllabus), Art Terry Jan 2011

Jour 4900/6900: Multimedia Mass Communication (Syllabus), Art Terry

Journalism and Strategic Media Syllabi Archive

Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.


Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley Jan 2011

Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.


Jour 6712: Mass Media & Cultures (Syllabus), E. W. Brody Jan 2011

Jour 6712: Mass Media & Cultures (Syllabus), E. W. Brody

Journalism and Strategic Media Syllabi Archive

Course Description: Designed for the professional communicator who needs to understand different cultures, both foreign and domestic; intercultural communication, comparison of cultural values and behaviors, the nature of news in different cultures, the international flow of news, growth and impact of global journalism, television, advertising, and public relations.


Jour 7015: Precision Language For Journalists (Syllabus), Olivia Miller Jan 2011

Jour 7015: Precision Language For Journalists (Syllabus), Olivia Miller

Journalism and Strategic Media Syllabi Archive

Course Description: The purpose of JOUR 7015, Precision Language, is to strengthen and fine-tune your writing skills. It is designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and concision.


Jour 7025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin Jan 2011

Jour 7025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin

Journalism and Strategic Media Syllabi Archive

Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.


Jour 7100: Mass Communication Administration Methods (Syllabus), Lurene Kelley Jan 2011

Jour 7100: Mass Communication Administration Methods (Syllabus), Lurene Kelley

Journalism and Strategic Media Syllabi Archive

Course Description: Administration of advertising, news, and public relations enterprises; systems analysis exploration of classic management principles in organization, assessment of environment, planning and strategy, budgeting, staffing, decision-making, and other functions in advertising, news, and public relations.


Jour 7075: Mass Communication Research Methods (Syllabus), Rick Fischer Jan 2011

Jour 7075: Mass Communication Research Methods (Syllabus), Rick Fischer

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.


Jour 7200: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith Jan 2011

Jour 7200: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: This course will combine theory and practice to help you develop your understanding of the many changes rocking the media landscape and build the skills you will need to join the fray. Social media is altering how journalists and public relations professionals do their jobs and how we communicate in a Web 2.0 world. You will read research and theory by some of the most formative thinkers in our field examining the impact of social and new media and applying these core concepts to your real-world use of digital tools. We will be actively using blogs, RSS feeds, …


Jour 7320: Mass Media & Diversity (Syllabus), Sandra H. Utt Jan 2011

Jour 7320: Mass Media & Diversity (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: Research and analysis of the relationship among mass media, women and minorities.


Jour 7440/8440: Organizational Public Relations (Syllabus), Rick Fischer Jan 2011

Jour 7440/8440: Organizational Public Relations (Syllabus), Rick Fischer

Journalism and Strategic Media Syllabi Archive

Course Description: Students who successfully complete this course will be able to: • Conceptualize and apply appropriate models of the organization and of public relations. • Analyze the administrative needs of public relations departments and consultancies with an emphasis on internal relations and crisis communications. • Prescribe solutions to problems arising in the administration of these organizations.


Jour 1700: Survey Of Mass Communication (Syllabus), Joe Hayden Jan 2011

Jour 1700: Survey Of Mass Communication (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jour 1700: Survey Of Mass Communication (Syllabus), Beena White Jan 2011

Jour 1700: Survey Of Mass Communication (Syllabus), Beena White

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Jour 2121: Media Writing (Syllabus), Pamela Denney Jan 2011

Jour 2121: Media Writing (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.


Jour 2121: Media Writing (Syllabus), Pamela Denney Jan 2011

Jour 2121: Media Writing (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.


Jour 2123: Editing (Syllabus), Darrin M. Devault Jan 2011

Jour 2123: Editing (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Practice in copy editing, headline writing, photo editing, and presentation of news for print and online publications; issues faced by editors in all media are addressed.


Jour 3120: Reporting (Syllabus), Thomas J. Hrach Jan 2011

Jour 3120: Reporting (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.


Jour 2121: Media Writing (Syllabus), Pamela Denney Jan 2011

Jour 2121: Media Writing (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Basic instruction in journalistic forms and style; use of computer in composition of news reports or articles and in solution of news writing problems; laboratory writing exercises on computer; one lecture, four laboratory hours per week.


Jour 3120: Reporting (Syllabus), Carrie Brown-Smith Jan 2011

Jour 3120: Reporting (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.


Jour 3120: Reporting (Syllabus), Ron Maxey Jan 2011

Jour 3120: Reporting (Syllabus), Ron Maxey

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.


Jour 3130: Feature Writing (Syllabus), Candy Justice Jan 2011

Jour 3130: Feature Writing (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced practice in writing, publishing feature stories for magazines and newspapers and the Web; finding and developing publishable ideas; freelance techniques; advanced reporting skills; writing techniques with emphasis on leads, endings, description, effective use of anecdotes and quotations; critiques of student work.


Jour 3130: Feature Writing (Syllabus), Pamela Denney Jan 2011

Jour 3130: Feature Writing (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced practice in writing, publishing feature stories for magazines and newspapers and the Web; finding and developing publishable ideas; freelance techniques; advanced reporting skills; writing techniques with emphasis on leads, endings, description, effective use of anecdotes and quotations; critiques of student work.


Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger Jan 2011

Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of creative function of advertising; emphasis on role of media.


Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger Jan 2011

Jour 3300: Survey Of Advertising (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Exploration of creative function of advertising; emphasis on role of media.


Jour 3324: Advertising Copy Writing & Layout (Syllabus), R. Spielberger Jan 2011

Jour 3324: Advertising Copy Writing & Layout (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for writing effective copy, approximately half of the course devoted to practice in writing copy and preparing rough layouts. One lecture/four laboratory hours.


Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis Jan 2011

Jour 3400: Introduction To Public Relations (Syllabus), Robert L. Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.


Jour 3400: Introduction To Public Relations (Syllabus), Darrin M. Devault Jan 2011

Jour 3400: Introduction To Public Relations (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.


Jour 3410: Public Relations Research (Syllabus), Deborah Townsend Jan 2011

Jour 3410: Public Relations Research (Syllabus), Deborah Townsend

Journalism and Strategic Media Syllabi Archive

Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures include sampling, instrument design, information gathering, data processing, analysis and reporting.


Jour 3421: Public Relations Writing (Syllabus), Erin Willis Jan 2011

Jour 3421: Public Relations Writing (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media.


Jour 3421: Public Relations Writing (Syllabus), Kimberly Keller Jan 2011

Jour 3421: Public Relations Writing (Syllabus), Kimberly Keller

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media.


Jour 3526: Photojournalism/Digital Image (Syllabus), Eric Wilson Jan 2011

Jour 3526: Photojournalism/Digital Image (Syllabus), Eric Wilson

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation.