Communication Commons^™

Online Burst Events Detection Oriented Real-Time Microblog Message Stream, Guozhong Dong, Jun Gao, Liang Huang, Chunlei Shi

Research Collection School Of Computing and Information Systems

The rapid spread of microblog messages and sensitivity of unexpected events make microblog become the public opinion center of burst events. Online burst events detection oriented real-time microblog message stream has become an important research problem in the field of microblog public opinion. Because of the large amount of real-time microblog message stream and irregular language of microblog message, it is important to process real-time microblog message stream and detect burst events accurately. In this paper, an online burst events detection framework is proposed. In this framework, abnormal messages are detected based on sliding time window and two-level hash table. …

Psychological Reactance Applied To Instruction To Disregard, Jessica Louise Bozeman

Graduate Research Theses & Dissertations

This study applies theory of psychological reactance to instructions to disregard (ITD). When inadmissible testimony is made in front of jurors, a judge may issue an ITD that orders jurors to not consider the inadmissible evidence when making their verdicts. The theory of psychological reactance proposes that when a person’s choices are limited or their freedom is threatened, there will be a resulting attempt to regain or prioritize their freedom. Using a jury transcript study, the experiment has both a control condition including the evidence but without an ITD and a condition where the ITD is included. Results showed that …

From Tony Soprano To Donald Trump: Situating The Rhetoric Of The 2016 Trump Presidential Campaign In The Antihero Genre, Harry Bodell

Graduate Research Theses & Dissertations

In the wake of Donald Trump’s stunning victory over Hillary Clinton in the 2016 U.S. presidential election, scholars and political pundits alike were left scrambling to understand what had occurred. While there is no single explanation for this unexpected turn of events, the present study argues that an overlooked and central aspect of Trump’s appeal was foreshadowed by the increased prominence of antihero protagonists in American media, particularly exemplified by the recent “Golden Age” of television wherein television series like The Sopranos, Breaking Bad, Mad Men and Dexter found critical and popular success by building compelling narratives around morally flawed …

A Child Shall Lead Them: Exploring Discourses Of Efficacy And Climate Change As They Appear In Children's Animated Film, Jason Derry

Electronic Theses and Dissertations

Recent climate change discourse has tended to presume scientific knowledge and rational argumentation as the principle factor in convincing peoples and publics toward climate action. However, scholarship across numerous fields reveals myriad other contributing factors in how people think about and respond to this environmental crisis, which leans predominately toward silence and apathy. Alongside this, children are often centered as inheriting a calamity, yet find themselves largely disempowered. From out of this rhetorical milieu I interject by way of a multidisciplinary grounding to examine the predominate framings of efficacy in the context of children, climate change, and environmental discourse. To …

Using Digital Storytelling To Create Intercultural Awareness At Eastern Illinois University, Toluwalase Solomon

Masters Theses

Despite the increasing enrollment of international students at Eastern Illinois University (EIU), little is known about the integration of international students into the larger community. This creative thesis employs photovoice as a form of digital storytelling to amplify the voices of international students at EIU. Over an 8-week period, 7 international students from Cameroon, India, Ghana, Philippines, South-Korea, China, and France and the researcher captured images that told their stories of acculturation and socio-cultural adjustment in EIU. The main goal of this project is to improve college wide understanding on the actual lived experiences of international students in Eastern Illinois …

Student Use Of Institutional Social Media, Hayley Elizabeth Hanger

Masters Theses

This study is a quantitative exploration of student use of their university's social media accounts at a mid-sized Midwestern institution. The survey was conducted via Qualtrics and was emailed to all undergraduate on-campus students. T-tests showed that differences in reason for use existed across gender, race, and first-generation status. Chi Square test results showed a statistically significant gap between the amount of White and non-White students following institutional social media accounts. Descriptive statistics also indicated that lack of awareness is the driving reason students do not follow institutional social media accounts. Recommendations were made to increase advertisement of social media …

Obtaining And Retaining Engagement In Nonprofit Organizations, Sierra Price

Masters Theses

This project is a guide for directors to strategically communicate and display behavior that will influence volunteers to be engaged nonprofit settings. Engagement and motivation is influenced by communicative patterns from directors. Volunteer engagement can result to acceptance of leadership styles, clear understanding of vision, and building trust. Directors should minimize disengagement by fostering behavior that is correlated to working with volunteers in a partnership.

Small Non-Profit Website And Social Media Efficacy, Juliana Maria Leprich

Graduate Research Theses & Dissertations

This thesis examines the website design and social media platform usage of small non-profit organizations (defined as less than $1M operating budget and less than ten staff). This research will be completed by first reviewing other studies that have been done on marketing in the non-profit sector, then by exploring marketing challenges firsthand through a mini-ethnographic case study as described in the mini-ethnographic case study approach, and finally through the examination of tax and financial data provided by Guidestar. The researcher was involved in website collaboration with The Gracie Center in a volunteer capacity and was employed with the two …

Rate My Professors: Electronic Word Of Mouth And Expectancy Violations Theory In The Classroom, Dathan Nathaniel Simpson Ii

Graduate Research Theses & Dissertations

Sites like Rate My Professors (RMP) offer abundant, potentially problematic foundations of expectations about instructors in higher education. Framed in Expectancy Violations Theory, this thesis investigated the relationship between online ratings and learning. To conduct an experimental test of EVT in this context, three RMP reviews (i.e., positive, neutral, negative) were created to induce an expectation of instructor clarity. Two lectures were filmed (i.e., clear, unclear) to violate or affirm the expectation students may have formed from the reviews. The results of the experiment indicated that violation of expectations did not influence learning (i.e., quiz score, cognitive learning, or most …

A Journey Of Cross-Cultural Adaptation: An Autoethnography Of A Vietnamese Graduate Student In The American Classroom, Tram Nguyen

Masters Theses

Cross-cultural adaptation is not a new area of study, however, there is very little research focusing on the cross-cultural adaptation of Vietnamese students studying in America. The process of cross-cultural adaptation occurs naturally and necessarily regardless of the intentions of the individuals as long as they continuously engage in communication with the host environment and are functionally dependent on it. This research examines on the difference, the challenge and the way Vietnamese students have undergone throughout the process of adaptation from the original Asian culture to American culture, especially in the classroom context. The theoretical construct to guide the study …

Students Reception Of Ethnic Diversity Topics From White And Non-White Faculty, Cobi Christiansen

Masters Theses

The purpose of the study is to investigate the phenomenon of the student population being more ethnically diverse than the teacher population as well as examining student perceptions of ethnic diversity topics based on their perceptions of faculty ethnicity. A quantitative using a survey method was designed to investigate students' reception of ethnic diversity topics from White and Non-white faculty. From three different institutions in Central Illinois, 141 undergraduate education students, which included students who are majoring in early childhood, elementary, or secondary education as well as students who are receiving teaching certificates with their majors, participated in this study. …

The Influences Of Social Media: Depression, Anxiety, And Self-Concept, Emily Baker

Masters Theses

The current study examined correlations between social media use and its effects on depression, anxiety, and changes in self-concept through quantitative and qualitative data. Variables included in the analysis of Study 1 were depression, anxiety, time spent using social media, number of platforms used, perception of addiction, and type of use. Study 1 showed no significant correlations between social media used and depression or anxiety, however observational analyses of correlation tables revealed a relationship between time spent using and number of platforms used; time spent using and perception of addiction; time spent using and perception of addiction; time spent using …

Please Tweet Responsibly: The Social And Professional Ethics Of Public Defenders Using Client Information In Social Media Advocacy, Nicole Smith Futrell

Faculty Scholarship

Every day the criminal legal system hauls poor and marginalized individuals through a process wrought with trauma, indignity, and abuse. Public defenders representing the criminally accused view their clients and the system from a unique vantage point: they bear witness to the human costs of a system that falls far short of its purported norms and ideals. For the public defender who works within this reality day in and day out, fighting for each individual client might feel limited in its wider impact. Some public defenders have found that using online and social media platforms, such as Twitter, to provide …

What Works And What Doesn't: An Analysis Of Brand Engagment On Facebook, Laurie Hiebert

All Graduate Theses, Dissertations, and Other Capstone Projects

Brands and organizations utilize Facebook ‘likes’ and connections in order to promote brand awareness, a positive brand image, and improve purchase intention. Compared to Twitter and Instagram, Facebook remains the dominant platform for brands to sell products and engage consumers with new and upcoming merchandise and events. Consumers are dependent on their friends ‘likes’ and comments in order to make decisions about brands more than they are brand-made posts. This study looks at brand intention, message type, and the ‘like’ to determine what messages, days, and months are the most effective in generating consumer engagement.

Making The Most Of People We Do Not Like: Capitalizing On Negative Feedback, Christopher Edward Anderson

Graduate Student Theses, Dissertations, & Professional Papers

Capitalization was first articulated by Langston (1994) to describe how individuals increase their own positivity by sharing good news with others. This study tests the idea that sometimes people share positive news with others they do not like in an attempt to savor their dissatisfaction with shared accomplishments. A fully crossed randomized 2 X 2 experiment was used to set an initial impression (positive or negative) followed by an interview procedure where the participants would disclose some recent positive event and the confederate interviewer would provide feedback (positive or negative). This procedure was used to test capitalization processes in a …

Beauty Boys: The Aesthetic Labour Of Transformation, Keer Wang

Theses and Dissertations (Comprehensive)

Under the advertising banner of recognizing gender fluidity, the past year has seen global makeup brands announcing male spokesmodels for campaigns that seek to be more diverse in capturing the emerging Generation Z by promoting makeup for boys. The media has described the rise of the “boy in makeup” as propelled by male social media influencers known as beauty boys who are destabilizing the traditional boundaries of gender roles. I turn my attention to the necessary interrogation of the corporeality of these socially mediated bodies in manner of a Foucauldian genealogy approach to trace the power relations of subjectification and …

The Legitimation & Networked Unification Of #Nodapl: Diverse Discourses Of Value Validate A Collective Identity, Jacqueline Marie Ouellette

Theses and Dissertations (Comprehensive)

NoDAPL was, first and foremost, an Indigenous-led resistance against the construction of a pipeline in North Dakota. It was also a movement that built solidarity, bridging networks between international Indigenous peoples, Black Lives Matter activists, veterans, and feminists. This discourse analysis of social media and digital texts addresses the networked publics, collective identities, social capital, and intersectionality in applying Van Leeuwen’s (2007) understanding of legitimation. In doing so, the practice of reproducing and extending the values, themes, and images of various algorithmic imaginaries will be explored, as they relate to network homophily, identity construction, and mobilization. This study will argue …

An Examination Of The Organization-Public Relationship Dimensions Of Communication Between Museums And Its Publics, Christine Swartz

UNF Graduate Theses and Dissertations

This study examines how museums build relationships with audiences to gain financial contributions and volunteer support. Financial support to museums has been dwindling in recent years and new revenue streams are needed for low-resource museums to survive. A content analysis of 485 Facebook posts of four small and large sized museums along with a survey of 131 respondents were conducted within the theoretical lens of organization-public relations. Results from study one indicate that larger museums fared better than smaller museums in terms of transparency, authenticity and positivity measures whereas on measures of credibility both the large and the smaller museums …

Representation Of Women Leaders In Business Magazines: 2010-2018, Kia Ja'shona Cooper

UNF Graduate Theses and Dissertations

This framing analysis focuses on the portrayal of women leaders in popular business magazines. Framing theory was used to examine how women leaders were portrayed in Forbes, Fortune, Entrepreneur, and Bloomberg Businessweek magazines from 2010-2018. The study identified three key frames, which include the minority frame, asset and fixer frame, and the work-life balance frame. Further findings from the study suggested that the portrayals of women have changed following the women's movement in the 1970's and that women are indeed beneficial to organizations in senior-level positions, although there is still a low percentage of women in these roles.

Framing Female Leadership In A Television Drama, Shanoiya S. Clark

UNF Graduate Theses and Dissertations

Stereotypes play a vital role in the perception of gender roles in American society. This concept is illustrated through low representation of female leadership in the U.S. Women are overrepresented in roles that are communal, which causes backlash when they display agentic traits (Arnold & Loughlin, 2019). Olivia Pope, the main character in the television series Scandal, was a leader who displayed an agentic leadership style and was revered for doing so. Agentic leadership traits are competitiveness, independence, and assertiveness (Arnold & Loughlin, 2019). This study analyzes how Olivia Pope was framed and the potential impact of those frames. …

Micro-Influencers’ Impact On Engagement Levels For Fashion Retail Brands On Instagram, Marilia Quiterio Capeli

UNF Graduate Theses and Dissertations

With the increase of social media usage and its relevance for the millennial generation, social media influencers rise as credible sources who influence their followers purchase behaviors. Micro-influencers have up to 400,00 followers and fashion brands are constantly collaborating with them to generate brand awareness. The purpose of this study is to analyze how micro-influencers impact engagement levels on fashion retail brands’ accounts on Instagram and what common visual patterns the posts with higher levels of engagement present. A sample of 817 posts from three different brands were analyzed to provide insight in what kind of posts generates higher engagement …

Use Of Mobile Telephones: Experiences Of First Responders In Rural African Communities, James Harding

Walden Dissertations and Doctoral Studies

Emergency medical technicians (EMTs) usually participate in disaster response in rural African communities. Disasters in African communities are often characterized by huge fatalities, which are associated with a slow pace of response. The use of information and communication technology in disaster response is recognized as an effective conduit for enhancing response. Previous research indicates the efficacy of the use of mobile telephones in disaster response in advance countries. However, there remains a critical gap in the available literature on the experiences of EMTs with the use of mobile telephones in disaster response in rural African communities. The purpose of this …

Personal Integrative Needs And Use Of Social Media Among Information Professionals, Ashfaq Hussain, Dr. Taimoor-Ul-Hassan Prof., Dr. Ghulam Shabir Prof.

Library Philosophy and Practice (e-journal)

This article has been designed to examine personal integrative needs from social media among information professionals in the conceptual framework of uses and gratification theory. Personal integrative type need includes elements of both cognitive and affective needs and relates to firming credibility, respect, status, confidence and stability Gratification sough and gratification obtained are two distinct components of the uses and gratification theory. For this quantitative research, study a self-administered survey questionnaire was used to collect data from the participants of the study. Sample of this study was 700 information professionals necessarily user of social media. Finding of this study testifies …

Addressing Divergent Audiences In Conservation Communication: An Examination Of Land Trust Websites In Northern California, Tova Fleming

Cal Poly Humboldt theses and projects

In a world rich with a diversity of stories and values, successful conservation must not rely on everyone thinking and feeling the same way. Values are the foundation of the cognitive hierarchy of human behavior and are relatively fixed and unlikely to change. As a result, environmental communication that is reliant on a particular set of values may cause polarization around conservation issues. The reasoned action approach offers a way to explore communication techniques that address the cognitive hierarchy of human behavior at its most malleable point, behavioral intentions. Because land trusts work with historically divergent audiences who are often …

The Impact Of Social And Cognitive Variables On Communication Competence, Griffin Cheek

University of the Pacific Theses and Dissertations

College students are increasingly engaged in watching online videos and using social media. Therefore, researchers should attempt to better understand how these variables as well as other social and cognitive variables, affect the communication competence of students. The researcher administered a questionnaire to 392 college students from a private medium-sized West Coast university using various modified scales examining student-to-student confirmation, social support through social media, online video viewing, self-esteem, personal reports of public speaking anxiety, and communication competence. Student-to-student confirmation and online video viewing were measured using new sets of scales developed by the researcher. The data from the surveys …

Poison Ivy's Green Screen Debut: A Rhetorical Criticism On Erasing Identity On Screen, Jennifer Baney

University of the Pacific Theses and Dissertations

This project investigates the loss of power on screen for female comic book characters. Specifically, I investigate how scenes create narratives using heteronormativity and over-sexualization of female characters. The artifact of analysis included in this project is Batman and Robin (1997). This text focuses on Poison Ivy, including the background of the character before dissecting her role in the film. Turning to Sonja J. Foss (2009) and her feminist critique as a guide to understanding the implications of this research. Using feminist criticism, I argue that Poison Ivy was put in a lesser position, removed of her power, and was …

How A Small Business Negotiates Digital Inclusion Of People With Disabilities: A Case Study, Belo Miguel Cipriani

University of the Pacific Theses and Dissertations

Technology has provided more people access products and services, yet some individuals who would benefit the most from digital access to resources are frequently excluded from participation. One group that is largely neglected is the disability community. Despite federal regulations intended to ensure that people with physical/mental disabilities are included in public digital platforms, organizations continuously design websites, applications, and interfaces without people with disabilities in mind. This is particularly the case with small businesses, which are most commonly reported as having inaccessible digital platforms.

Digital inclusion attempts to ensure equity in digital properties by providing a model to operationalize …

Dialogue During Team Problem Solving Using Visual Representation Boundary Objects: A Case Study, Julie Marie Webb

University of the Pacific Theses and Dissertations

Organizations benefit from the knowledge held by individual members as well as knowledge that is shared among those members. In order for knowledge to co-develop between members, and to spread, organizations must provide opportunities for members to collaborate. Organizational teams sometimes require assistance with interpersonal communication, establishing consensus, and sharing knowledge when collaborating. Group facilitators can offer guidance and intervene when teams need support. In addition, teams can find support through the use of visual representation boundary objects (VRBOs) to build trust, improve communication, increase cooperation, and share ideas. This study explores how knowledge is shared between team members and …

The Paradox Of Patient Consent: A Feminist Perspective Of Illness And Healthcare, Kristen Cole

Faculty Publications

Through autoethnographic analysis, I present my personal illness story as a case study in patient consent. In doing so, I explore the complexities that emerge at the intersection of gender and health, including issues of autonomy and choice. Specifically, I reflect on the ideological and systemic factors that contribute to a paradox of consent versus noncompliance in US healthcare contexts. Within this paradoxical binary, control is both persistent and illusive, which is a condition fueled by individualism, paternalistic antagonism, and medical colonization. As an alternative, I offer two viable options for facilitating patients’ agency in gendered health contexts, even under …

Postpartum Celebrity Images: Influence On Self- Thoughts And Appearance Management Behaviours Of Postpartum Women, Alyssa Dana Adomaitis, Kim K. P. Johnson

Publications and Research

Within previous decades, opinions about pregnancy and post-partum behaviour featured in various news articles and within popular literature emphasized issues related to pregnancy and liquor; campaigns against teen pregnancy; pregnancy and weight gain; and pregnancy and dieting behaviour. Attention has shifted from these issues to appearance-related topics including rapid weight loss, exercise regiments and food restriction. For example, photographs of celebrities have provided visual evidence that women can gain weight during pregnancy, give birth and within weeks revert to a thin, pre-pregnant body size. A qualitative method was used to explore to what extent, if any, images of post-partum celebrity …