Open Access. Powered by Scholars. Published by Universities.®

Social and Behavioral Sciences Commons

Open Access. Powered by Scholars. Published by Universities.®

Mass Communication

Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 451 - 480 of 35095

Full-Text Articles in Social and Behavioral Sciences

Arab Citizens’ Contributions To Investigative Reporting: An Examination Of Arabs' Awareness, Willingness, And Satisfaction Toward Citizen Investigative Reporting, Ahmed Makharesh Aug 2024

Arab Citizens’ Contributions To Investigative Reporting: An Examination Of Arabs' Awareness, Willingness, And Satisfaction Toward Citizen Investigative Reporting, Ahmed Makharesh

Dissertations

This dissertation aims to measure Arabs' understanding of investigative reporting and willingness to engage in investigative reporting practices through a survey of 421 Arab citizens from countries that include the Eastern African, Northern African, Arabian Peninsula, and Fertile Crescent regions. It also aims to measure Arabs' understanding of gatekeeping and their willingness to serve as gatekeepers. Further, this dissertation emphasizes various hypotheses, including that increased investigative reporting would benefit the region's citizens and increase the quality of journalistic work. The gatekeeping theory fits into this dissertation because of the significant development of the news delivery process on social media in …


Youtube Influencers In Bangladesh: Analyzing Message Strategies Of Sponsored Ads In Vlogs, Monira Begum Aug 2024

Youtube Influencers In Bangladesh: Analyzing Message Strategies Of Sponsored Ads In Vlogs, Monira Begum

Master's Theses

Social media influencers, particularly YouTube influencers marketing emerged as a growing industry in Bangladesh. However, research on this topic is limited. This study effectively addresses this gap and following quantitative methods and content analysis, this study mainly examines Influencers and brand categories, the narration of sponsored brands in advertising, influencers’ interactivities, and engagement with the followers, and message strategies in ads employing Taylor’s six-segment message strategy wheel, advertising appeals, and message formats. Results indicate that influencers' dominant vlog content is entertainment, as well as technology as prevalent brand characteristics in the study.

Regarding the narration of the sponsored ads, this …


News Media Coverage And Framing Of Human Trafficking In The United States, Chloe Junkerman Aug 2024

News Media Coverage And Framing Of Human Trafficking In The United States, Chloe Junkerman

Graduate Theses and Dissertations

This study examines what makes mainstream news media representations of human trafficking cases newsworthy, and how news media choose to frame sensationalized human trafficking stories. While there have been several notable studies examining news media framing of human trafficking as a social issue more generally, prior research has yet to empirically investigate how the news media cover specific human trafficking cases, thus overlooking what types of attributes make cases newsworthy. This is an important gap in research as the types of cases that get covered, or ignored, by news media, and how stories frame various aspects of these crimes, informs …


The Guardian The Month Of August 2024, Wright State Student Body Aug 2024

The Guardian The Month Of August 2024, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of August 2024. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Further Developing Drought Early Warning Information Systems Using Mixed-Methods And Multiple Streams Of Data, Caily Claire Schwartz Aug 2024

Further Developing Drought Early Warning Information Systems Using Mixed-Methods And Multiple Streams Of Data, Caily Claire Schwartz

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

Drought is a complex phenomenon with varying degrees of impacts and monitoring methods. No drought is alike, creating a challenge for both water managers and communities. No area is immune to a drought. Due to the cyclical nature of drought events, clear information to those impacted is necessary to reduce risk and move towards proactive responses, as opposed to reactive responses. To better provide communication and mitigation tools, Drought Early Warning Information Systems (DEWIS) have been developed in various regions and contexts. To improve early warning, an understanding of the end user’s perceptions of risk, and the applicability of data …


To Be Framed: Investigating The Influence Of American Media Frames On Gun Control, William C. Chamblee Aug 2024

To Be Framed: Investigating The Influence Of American Media Frames On Gun Control, William C. Chamblee

Graduate Theses and Dissertations

Gun control may be one of the most polarizing political issues facing America today. While there are many factors that contribute to gun control controversy, one may be how it is framed by news organizations. Research suggests that the emergence of partisan news media, differing levels of issue salience, and the public’s increased willingness to selectively expose could widen the gap between both Republicans and Democrats through their opinions on the issue of gun control, causing polarization. Using a survey, this study found that both Republicans and Democrats are likely to selectively expose to partisan media outlets and that a …


Empowering Change To Shape Tomorrow: An Integrated Marketing Communications Plan For The Building Wealth Initiative, Ramtin Ranjpour Aug 2024

Empowering Change To Shape Tomorrow: An Integrated Marketing Communications Plan For The Building Wealth Initiative, Ramtin Ranjpour

Electronic Theses, Projects, and Dissertations

We are witnessing a renaissance — one where organizations are expected to be a community with a valued culture. With the rise of this wave, incorporating integrated marketing communications (IMC) into organizations is more vital than ever. This project uses the public relations theory of relationship management, and the marketing model of AIDAR (attention, interest, desire, action, retention) to craft a professional IMC plan for the Building Wealth Initiative (BWI), an Inland Empire nonprofit organization specializing in financial literacy and services. The project uses focus groups and secondary research through informal online observations to gain the essential understanding for creating …


Interpretation Of Beauty Privilege In Film (Case Study Of Reception Analysis Of The “Backstage” Film), Jocelyn Jocelyn, Stefanus Andriano, Hardika Widi Satria Hardika Widi Satria Jul 2024

Interpretation Of Beauty Privilege In Film (Case Study Of Reception Analysis Of The “Backstage” Film), Jocelyn Jocelyn, Stefanus Andriano, Hardika Widi Satria Hardika Widi Satria

Jurnal Vokasi Indonesia

The "Backstage" film is an Indonesian film that addresses the issue of beauty privilege wrapped in a drama genre. Beauty privilege often occurs in Indonesia, creating injustices in society. This film tells the story of two siblings pursuing their careers, but injustice occurs in terms of popularity due to the differences in appearance between Sandra and Elsa. The problem lies in the difference in treatment they receive based on their conformity to beauty standards. This study aims is to understand and analyze the meaning of beauty privilege as perceived by the audience after watching the film "Backstage". The theories used …


Systematic Literature Review On Parental Involvement In Digital Education, Dóra Szabó, Krisztina Győri, Panna Lajos, Gabriella Pusztai Jul 2024

Systematic Literature Review On Parental Involvement In Digital Education, Dóra Szabó, Krisztina Győri, Panna Lajos, Gabriella Pusztai

Journal of Media Literacy Education

Today it is generally known that digital tools suitable for enriching education can benefit and hinder teaching-learning. To understand the reasons behind students’ behavior, one must take an ecological approach to digital education. It would be misleading to think that only teachers experience difficulties; Digital education raises many questions and is the subject of constant debate, to which the COVID-19 pandemic has contributed significantly. In our systematic literature review, using the PRISMA model, we aimed to explore parental techniques and the degree of parental efficiency revealed by the literature on the digital education of children in families. After the multi-step …


Assessing Information Literacy Levels Among Underprivileged Communities, Nurul Hazlina Noordin Jul 2024

Assessing Information Literacy Levels Among Underprivileged Communities, Nurul Hazlina Noordin

Journal of Media Literacy Education

This study examines the levels of Media and Information Literacy (MIL) among underprivileged communities, shedding light on their digital literacy and online behaviour. Rooted in the UNESCO Media and Information Literacy framework, focusing on specific dimensions of MIL, with an emphasis on assessing the ability to retrieve, critically evaluate, and manage information. 366 participants among the targeted community were involved, where survey instruments aligned with MIL principles were adopted in identifying the strength and areas for improvement for the targeted underprivileged community. Participants’ awareness of data privacy was also assessed. The findings emphasize the critical role of targeted interventions and …


The Role Of New Media Literacy In Shaping Online Learning Satisfaction: Evidence From Egyptian Universities, Abdelmohsen Hamed Okela Jul 2024

The Role Of New Media Literacy In Shaping Online Learning Satisfaction: Evidence From Egyptian Universities, Abdelmohsen Hamed Okela

Journal of Media Literacy Education

The pervasive adoption of online learning in educational systems worldwide has resulted in delivering this learning to digital natives, today’s university students. In this context, it is crucial to acknowledge the significance of students’ satisfaction in determining the success or failure of online learning. This study examines the impact of the four New Media Literacy (NML) dimensions on students’ satisfaction with online learning (SOL). A total of 640 university students from four universities in Egypt were included in the data collection process. The findings derived from structural equation modelling revealed that the four dimensions of (NML), namely functional consumption, critical …


What Kinds Of Personal Data Do Primary School Pupils Share With Whom? Children’S View Of Personal Data And Its Implications For Teaching About Privacy, Martin Hermida, Raffael Meier, Iwan Schrackmann, Nina Imlig-Iten, Eva Marinus Jul 2024

What Kinds Of Personal Data Do Primary School Pupils Share With Whom? Children’S View Of Personal Data And Its Implications For Teaching About Privacy, Martin Hermida, Raffael Meier, Iwan Schrackmann, Nina Imlig-Iten, Eva Marinus

Journal of Media Literacy Education

Safeguarding personal digital data is crucial and requires appropriate training. However, privacy remains a novel topic, leaving teachers with limited guidance. This study investigates how elementary school students perceive personal data and assesses pre-service teachers’ accuracy in predicting children’s responses. Employing Nissenbaum’s contextual integrity framework, the outcomes of this research offer a nuanced perspective on privacy, considering different recipients and data types. The study surveyed 94 Grade 3 and Grade 5 students, asking them to indicate with which recipients (no one, parents, best friends, class, all other people) they would share specific information. In addition, 75 pre-service teachers were asked …


Newsletter, Wku Staff Senate Jul 2024

Newsletter, Wku Staff Senate

Staff Council

Newsletter created by WKU Staff Council to report on work accomplished.


Communication Monographs Summer 2024 Newsletter, Martina Santia, Srividya Ramasubramanian Jul 2024

Communication Monographs Summer 2024 Newsletter, Martina Santia, Srividya Ramasubramanian

CODE^SHIFT Research

No abstract provided.


Fan, Friend, Or Foe: An Exploratory Scale Development Of Perception Of Social Media Influencers On Instagram, Katelynn Danyell Stewart Jul 2024

Fan, Friend, Or Foe: An Exploratory Scale Development Of Perception Of Social Media Influencers On Instagram, Katelynn Danyell Stewart

Theses and Dissertations

This study aims to start the scale-building process of perception of social media influencers. This dissertation analyzes lifestyle Instagram influencers' followers’ perceptions of the influencer, their brand, and their communication and interaction efforts with followers through Instagram. This survey will help test the independent variables and dependent variables through the public relations lens using a combination of parasocial relationship theory, source credibility theory, and uses and gratifications theory to determine the effects and behaviors that lifestyle Instagram influencers have on their followers connected to influencer brand and influencer interactivity; and how lifestyle Instagram influencer usage, influencer authenticity, and parasocial relation …


The Guardian The Month Of July 2024, Wright State Student Body Jul 2024

The Guardian The Month Of July 2024, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of July 2024. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Black Radio’S Contribution To Collective And Cultural Memory: Personnel Perspectives Of Black Radio History In The United States, Kim Fox Jul 2024

Black Radio’S Contribution To Collective And Cultural Memory: Personnel Perspectives Of Black Radio History In The United States, Kim Fox

Faculty Journal Articles

This interdisciplinary research investigates the significance of the community connection between Black radio personnel and their audiences through the lens of collective and cultural memory narratives. The study addresses two key research questions. First, how do Black radio personnel’s collective and cultural memories contribute to the Black public sphere? Second, what are the defining characteristics in developing parasocial relationships and interactions between Black radio personalities and their audiences? The qualitative research employs an autoethnographic methodology and a questionnaire, utilizing insights gained from the author’s experiences working at a Black-owned radio network and station. The questionnaire, distributed to key informants in …


Assessing Role Of Social Media Labels In Countering Misinformation Using Information Processing Perspective: Findings From University Of South Carolina, Ali Zain Jul 2024

Assessing Role Of Social Media Labels In Countering Misinformation Using Information Processing Perspective: Findings From University Of South Carolina, Ali Zain

Theses and Dissertations

In the context of online misinformation, this study integrates Heuristic-Systematic Model (HSM), Elaboration-Likelihood Model (ELM), and Motivation, Opportunity, and Ability (MOA) to investigate the impact of three social media labels on information processing and verification. It adopts experimental design with single manipulation involving undergraduate students. Psychophysiological measures (i.e., dwell time, peaks per minute, and frontal alpha asymmetry) are used along with self-report methods. Findings reveal significant effects of social media label 1 which explicitly flagged misinformation on perceived message credibility, intentions to adopt counter behaviors and information verification, and actual behaviors. The findings were also endorsed by regression analyses using …


Managing The Relationship Between Hispanic Voters And The State Of Florida: A Quantitative Survey Analysis, Selena M. Gonzalez Jul 2024

Managing The Relationship Between Hispanic Voters And The State Of Florida: A Quantitative Survey Analysis, Selena M. Gonzalez

USF Tampa Graduate Theses and Dissertations

In recent years, the relationship between registered voters of minority groups and the government of the states they reside in has become increasingly complex due to controversial legislation proposed and often passed in these states. Specifically, some states have passed laws that make it more difficult for Hispanic/Latinx residents to live and work. In particular, Florida has enacted legislation that makes it more difficult for members of the minority groups to vote, drive, and gain access to healthcare. Much of this legislation impacts the Hispanic/Latinx community, which can influence perceptions of the relationship this racial minority has with Florida’s state …


The Impact Of Iphone Digital Advertising Campaigns On The Purchasing Behavior Of Jordanian Youth, Ibrahim F. Al Khasawneh Jun 2024

The Impact Of Iphone Digital Advertising Campaigns On The Purchasing Behavior Of Jordanian Youth, Ibrahim F. Al Khasawneh

Association of Arab Universities Journal for Arts مجلة اتحاد الجامعات العربية للآداب

The study deals with the role of advertising in increasing the purchasing culture of members of society by explaining the advantages of products when the basic idea of advertising is focused on attracting the attention of the consumer, after the rapid technological and cognitive transformations that the world witnessed in light of the fifth generation of the Internet and artificial intelligence, which made a quantum leap in advertising marketing, And it helped spread it globally, as advertising became a tool for change and effective influence on various business operations, because it is one of the means of communication that deals …


Media Regulatory Dynamics: A Case Study Of Taiwan’S National Communications Commission And Its Implications For Media Independence., Chih-Jeng (George) Huang Jun 2024

Media Regulatory Dynamics: A Case Study Of Taiwan’S National Communications Commission And Its Implications For Media Independence., Chih-Jeng (George) Huang

USF Tampa Graduate Theses and Dissertations

In alignment with the US-led regime that champions free speech, the Republic of China (Taiwan) has assumed a prominent role in upholding the freedom of expression stance in East Asia. Rooted in historical origins and institutional conflicts between Taipei and Beijing, Taiwan has established a democratic system, presenting a distinct contrast with the Beijing system, and showcasing an alternative Chinese economy that embraces liberalism. Nevertheless, as Beijing’s influence grows stronger globally, Taiwan’s democratic politics have become increasingly delicate and sensitive. In the winter of 2020, Taiwan faced a critical moment in its control over media freedom, highlighting the ongoing tensions …


Reaching New Generations: Exploring Museums' Social Media Strategies For Engaging Younger Audiences In The Post-Covid-19 Era, Lauren Parker Jun 2024

Reaching New Generations: Exploring Museums' Social Media Strategies For Engaging Younger Audiences In The Post-Covid-19 Era, Lauren Parker

USF Tampa Graduate Theses and Dissertations

This study explores the evolving landscape of museum communication and marketing strategies on social media, particularly focusing on engaging younger audiences in the post-COVID-19 era. Through qualitative interviews with marketing managers and social media coordinators from ten American museums, this research identifies strategic communication goals, changes in social media strategies post-pandemic, and specific tactics for engaging younger audiences, especially on TikTok. The study revealed that museums have key strategic communication goals for their use of social media: increasing visibility and awareness, fostering community engagement, and providing educational outreach. Post-pandemic, museums significantly enhanced their digital presence by increasing digital programming, utilizing …


Constructing Fame: A Phenomenological Study Of Online Impression Management Among Indonesian Tiktok Celebrities, Vidi Sukmayadi, Dante Darmawangsa, Suffian Hadi Ayub, Sarah Annisa Fadhila Jun 2024

Constructing Fame: A Phenomenological Study Of Online Impression Management Among Indonesian Tiktok Celebrities, Vidi Sukmayadi, Dante Darmawangsa, Suffian Hadi Ayub, Sarah Annisa Fadhila

The Qualitative Report

The relevance of social media platforms in our daily lives is intensifying. Social media have become a "showcase" for our life experiences. In addition, they represent a range of dimensions of our status in the virtual and actual social world. These two factors trigger people to construct particular identities to thrive in dual social ecosystems. Subsequently, Tiktok's prominence as a current trending social media platform with a total of 500 million users globally transforms its function from a communication medium to a medium for gaining social capital. This phenomenon notably influences Indonesian society, with people being heavily invested in that …


Emotional Diplomacy From Tel Aviv To Baghdad: Analyzing The Impact Of Emotional Appeals On Social Media Engagement, Soheil Kafiliveyjuyeh Jun 2024

Emotional Diplomacy From Tel Aviv To Baghdad: Analyzing The Impact Of Emotional Appeals On Social Media Engagement, Soheil Kafiliveyjuyeh

LSU Doctoral Dissertations

This study investigates the use of emotional appeals in the diplomatic communication of U.S. ambassadors in the Middle East. In the realm of diplomacy, actors might strategically and deliberately exhibit emotions to shape and control how their nation is perceived internationally. The project's primary objective is to explore the effectiveness of emotional appeals in generating social media interactions with politicians’ and ambassadors’ messages, and in building relationships with their target audience through these engagements. Using three studies, I examine the diplomatic communications of U.S. ambassadors in the Middle East by focusing on their utilization of Twitter/X and emotional diplomacy strategies. …


Same Story, Different Narratives: The Influence Of Refugee Concerned Organizations On Egyptian Media, Shaimaa Gheith Jun 2024

Same Story, Different Narratives: The Influence Of Refugee Concerned Organizations On Egyptian Media, Shaimaa Gheith

Theses and Dissertations

It has been documented in the literature that media usually portrays refugees negatively, which affects how the public reacts to them. Consequently, organizations catering to refugees, referred to in this thesis as Refugee Concerned Organizations (RCOs), try to influence the media aiming to influence the public. So, they produce prepacked information and employ different communication tools. Using the agenda building theory, this research investigated the influence of communication tools used by RCOs on Egyptian media focusing on Facebook and news websites. Qualitative content analysis was conducted for 615 Facebook posts and 111 News reports and supplemented by semi-structured interviews with …


How Do They See Us?: Unhcr's Representations Of Syrian Refugees In “Every Second Counts” Campaign, Marah Khalid Jun 2024

How Do They See Us?: Unhcr's Representations Of Syrian Refugees In “Every Second Counts” Campaign, Marah Khalid

Theses and Dissertations

Representation is not just an opinion; it is the recreation of realities, facts, and stories that encourage receivers, who are readers and viewers, to build perceptions of a certain topic, objects, events, and human beings. Studying the representation of refugees in the media, UN agencies, and International organizations' press releases, videos, and images has been the main focus for many scholars for decades. However, little is known about refugees' perspectives on visuals produced by UN agencies. This research tries to add to the few studies concerning the captured human object, refugees, perspective using Hall’s encoding/decoding model (Hall, 1997) to analyze …


The Guardian The Month Of June 2024, Wright State Student Body Jun 2024

The Guardian The Month Of June 2024, Wright State Student Body

The Guardian Student Newspaper

News articles from The Guardian for the Month of June 2024. The Guardian is the official student-run newspaper for Wright State University. It has been published regularly since March of 1965.


Framing Teacher Migration: An Analysis Of Jamaican Media Coverage From 2016–2023, Denise Wiley Jun 2024

Framing Teacher Migration: An Analysis Of Jamaican Media Coverage From 2016–2023, Denise Wiley

Dissertations, Theses, and Capstone Projects

The emigration of teachers from Jamaica has attracted significant media coverage highlighting an increase in resignations and vacancies in many classrooms. This paper analyzes media framing on the topic, and how such framing might preclude the exploration of policy alternatives to address the issue. Methods A qualitative content analysis was conducted on articles published between August 1, 2016, and September 30, 2023. Relevant articles were retrieved from the Gleaner digital archive. Using a survey instrument of 13 questions, a total of 78 articles were analyzed for coding. Results Four frames emerged from the analysis: crisis – urgent attention is required …


Framing The Fight: Revolutionary Feelings In Virtual Communities, James Reilly Jun 2024

Framing The Fight: Revolutionary Feelings In Virtual Communities, James Reilly

Dissertations, Theses, and Capstone Projects

This study considers how social media impacts emotional processing, and ultimately social movement development. Through a multidisciplinary lens, I explore how social media fits within larger media ecologies, particularly during times of social upheaval and collective action. Grounded in an examination of organizational efforts in advance of the 2011 Egyptian revolution, I look at how communication patterns create common emotional cues that help form the movement. Considering framing, emotional habitus, and subjective agency within digital spaces, I demonstrate how social media has emerged as an articulating space for social movements to develop and plan before drawing wider, offline populations to …


Catering And Hospitality Trade Press Periodicals: Their Emergence, Their Memories, Their Preservation, Carina J. Mansey May 2024

Catering And Hospitality Trade Press Periodicals: Their Emergence, Their Memories, Their Preservation, Carina J. Mansey

Dublin Gastronomy Symposium

In Victorian England, cultural, industrial, technological, and financial flows led to two industries being subject to processes of professionalisation: catering and hospitality, and the independent press. As such, a new form of media emerged, the trade press, which catered for those working in the catering and hospitality industry. This press content documents not only the industry’s operations, but also the aspirations and attitudes of employees, their employers, and other key stakeholders. This allows for us to glimpse into past lifeworlds and extract forgotten memories. We are able to witness how ethnoscapes characterised the trade, but also led to integration conflicts. …