Open Access. Powered by Scholars. Published by Universities.®
Social and Behavioral Sciences Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Institution
-
- San Jose State University (12757)
- Western Kentucky University (7288)
- University of Central Florida (4994)
- Wright State University (4585)
- Colby College (3024)
-
- Lindenwood University (2940)
- Morehead State University (2713)
- University of Memphis (2140)
- Providence College (2072)
- Winthrop University (2025)
- St. Mary's University (1499)
- Columbia College Chicago (1481)
- Hollins University (1401)
- Parkland College (1373)
- University of Nebraska - Lincoln (1184)
- University of Texas at Arlington (1128)
- Minnesota State University, Mankato (1047)
- University of Massachusetts Boston (904)
- Purdue University (854)
- Singapore Management University (813)
- CentraCare Health (780)
- Marquette University (748)
- University of Dayton (737)
- Georgia College (735)
- Old Dominion University (727)
- Eastern Illinois University (655)
- Seton Hall University (650)
- Portland State University (643)
- California Polytechnic State University, San Luis Obispo (622)
- University of Texas at El Paso (616)
- Keyword
-
- Spartan Daily (12401)
- Newspaper (12317)
- Western Kentucky University (6672)
- Student newspaper (4562)
- Student newspapers (3601)
-
- Communication (3429)
- Wright State University (3325)
- American newspapers (3003)
- Agricultural newspapers (3000)
- Central Maine (3000)
- Maine history (3000)
- Popular literature (3000)
- Student life (2775)
- 19th century newspapers (2670)
- Newspapers (2444)
- Future (2302)
- Central Florida Future (2282)
- Athletics (2141)
- Syllabus, syllabi, journalism, communication, media, strategic media (2138)
- African Americans (1966)
- Alumni (1929)
- Blacks (1929)
- Athletics (WKU) (1657)
- Faculty (1650)
- Local History (1554)
- Chester County SC (1552)
- Digital Collections (1552)
- Events (1520)
- Staff (1395)
- Community college (1366)
- Publication Year
- Publication
-
- Spartan Daily (School of Journalism and Mass Communications) (11410)
- WKU Administration Documents (6441)
- The Guardian Student Newspaper (2691)
- Central Florida Future (2281)
- The Waterville Mail (Waterville, Maine) (2161)
-
- Journalism and Strategic Media Syllabi Archive (2139)
- The Cowl (2008)
- Rowan County News Archive (1488)
- The Rattler (Previous issues) (1404)
- Hollins Student Newspapers (1384)
- Jessie Maye Smith Birds and Watchers Columns Collection (1036)
- Theses and Dissertations (1010)
- Columbia Chronicle (932)
- The Eastern Mail (Waterville, Maine) (839)
- On Sport and Society (805)
- Association for Communication Administration Bulletin (764)
- The Linden Bark (1924-1969) (759)
- Colonnade (724)
- Electronic Theses and Dissertations (653)
- Basic Communication Course Annual (641)
- Lindenwood Digest (592)
- CLCWeb: Comparative Literature and Culture (580)
- Masters Theses (575)
- Organization Management Journal (542)
- Kno.e.sis Publications (540)
- Communiqué (527)
- Journal of International and Global Studies (497)
- Morehead Independent Archive (497)
- Chulalongkorn University Theses and Dissertations (Chula ETD) (468)
- College of Communication Faculty Research and Publications (446)
- Publication Type
Articles 931 - 960 of 89156
Full-Text Articles in Social and Behavioral Sciences
Editorial For Issue 20(3): Special Issue: Developmental Trajectories In Lgbtqiqa+ Lifeways, Jeff Moe, Aaron Albright
Editorial For Issue 20(3): Special Issue: Developmental Trajectories In Lgbtqiqa+ Lifeways, Jeff Moe, Aaron Albright
Counseling & Human Services Faculty Publications
[Introduction] Hello and welcome to the community of counselors, advocates, and scholars who read the Journal of LGBTQ Issues in Counseling. Over the course of the past 20 years, affirmative counseling with and on behalf of LGBTQIQA+ people has developed into a profession-wide expectation as opposed to a specialty area. The synergy of consistent and prolonged social and professional activism with research and practice led the leaders of organizations like the American School Counselors’ Association (ASCA) and the American Counseling Association (ACA) to adopt LGBTQ+ affirmation as the ethical and professional perspective of the counseling field. The leaders of the …
Merger Crisis Role-Play: Organizational Behavior In Action, Jyro B. Triviño
Merger Crisis Role-Play: Organizational Behavior In Action, Jyro B. Triviño
Leadership and Strategy Faculty Publications
To advance professionally, students must be prepared to navigate dynamic and contentious organizational environments by articulating their varied views, protecting their personal and professional intentions, anticipating challenges, and then fostering consensus. This paper addresses a high-stakes, multi-round immersive role-play simulation of a company merger in an undergraduate Organizational Behavior course. Grounded in the core pillars of experiential learning, adaptive leadership, and organizational sensemaking, this classroom exercise places students in a pre-set, realistic post-merger leadership team facing immediate business challenges. Compared to traditional case studies, this method requires students to demonstrate real-time organizational behavior competencies, providing a powerful platform for negotiation …
Headset Chatter, Lynn G. Lower
Headset Chatter, Lynn G. Lower
Senior Honors Theses and Projects
No abstract provided.
Nbc Peacock North Winter 2026 Newsletter, Peacock North Staff
Nbc Peacock North Winter 2026 Newsletter, Peacock North Staff
NBC Peacock North Newsletter
Highlights include: Al Roker is our Guest Speaker, NBC Turns 100! --Tom Wolzien interviewed by Karen Curry and Marilyn Altman -- When Vinnie Novak Met Fidel Castro -- Silent Microphones -- The Oscars will be Streamed in 2029
Image Repair Differences Between Human And Ai-Generated Messaging: The Case Of The Chicago White Sox, Joseph R. Blaney, Kevin R. Meyer, Peter M. Smudde, Stephen K. Hunt, Lance R. Lippert, K. Megan Hopper, Roy D. Magnuson
Image Repair Differences Between Human And Ai-Generated Messaging: The Case Of The Chicago White Sox, Joseph R. Blaney, Kevin R. Meyer, Peter M. Smudde, Stephen K. Hunt, Lance R. Lippert, K. Megan Hopper, Roy D. Magnuson
Faculty Publications - Communications
With 121 losses in 2024, the Chicago White Sox set an unwanted record for the most losses in a single Major League Baseball season. Team owner Jerry Reinsdorf wrote a letter apologizing to fans following the season, including additional attempts at image repair. The increasing availability of artificial intelligence (AI) raises unique questions concerning how apology messages ought to be generated and how effective such messages are with disgruntled fans. To determine if the real message from Reinsdorf was effective, we generated a similar apology using AI. Fans were randomly assigned to read the real message from Reinsdorf, one generated …
A Meaningful Theory: 25 Years Of Relational Dialectics Theory In The Journal Of Family Communication, Lindsey J. Thomas, Kristina M. Scharp
A Meaningful Theory: 25 Years Of Relational Dialectics Theory In The Journal Of Family Communication, Lindsey J. Thomas, Kristina M. Scharp
Faculty Publications - Communications
In commemoration of the 25th anniversary of the Journal of Family Communication (JFC), the present essay celebrates two and a half decades of relational dialectics theory (RDT) in JFC, highlighting the reciprocal relationship between theory and journal. The authors, both of whom have a breadth of experience in conducting RDT research, first provide a history of RDT and an overview of key terms and assumptions. The essay then traces the history of RDT through the first 25 volumes of JFC. A review of the RDT-based original research articles in JFC turns an eye toward the family …
Bodies, Bottles, And Emotions: Emotional–Material Tensions In Exclusive Pumping, Jessica M. Rick
Bodies, Bottles, And Emotions: Emotional–Material Tensions In Exclusive Pumping, Jessica M. Rick
Faculty Publications - Communications
Exclusive pumping (i.e., providing breast milk solely via pumping) is increasingly common in the United States, yet remains largely invisible in public discourse. This study uses photo-elicitation interviews to examine how exclusive pumping mothers narrate the emotional and material tensions of their feeding journeys. Participants’ photographs revealed profound pride in sustaining breast milk for their children, alongside frustration at not nursing “naturally.” Participants also documented the substantial responsibilities, financial costs, and emotional labor inherent in exclusive pumping. Despite these challenges, mothers framed their experiences through cultural narratives of intensive and total motherhood, positioning exclusive pumping as a morally and socially …
Talking Black: The Construction Of Blackness In Film, D'Andre M. Person
Talking Black: The Construction Of Blackness In Film, D'Andre M. Person
Undergraduate Honors Thesis Projects
Media, such as film, plays a pivotal role in representing marginalized groups to general audiences. The portrayal of Black people in advertisements, novels, art, and film has perpetuated harmful stereotypes which associate Black men and women with negative traits that justify their marginalization, such as the "Coon" stereotype that frames Black men as lazy or the "Mammy" stereotype that positions Black women as subservient. Stereotypes in film are produced through images, but language plays a vital role in constructing general audiences' understanding of Black people as well. Through a rhetorical analysis of seven films released between 2016 and 2026, I …
Stages Of Being Foreign As Portrayed In Daughter Of Keltoum And Lost Birds, Fran Hassencahl
Stages Of Being Foreign As Portrayed In Daughter Of Keltoum And Lost Birds, Fran Hassencahl
Communication & Theatre Arts Faculty Publications
In this paper, I use the intercultural communication model, The Stages of Being Foreign, developed by anthropologist Oberg (1960) and modified by Gullahorn & Gullahorn (1963), Lewis & Jungman (1986), and Ward, Bochner, and Furnham (2001) to explain the experience of culture shock. This model describes the stages that individuals experience when they leave, either voluntarily or involuntarily, their home country/culture and must adapt to a new culture. These stages as described by Oberg are a preliminary stage (a spectator stage), an increasing participation stage, the pit of the culture shock stage, the adaptation stage, and for some migrants a …
Digital Diplomacy And Activism: Sustaining Institutional Legacy Through State-Proxy Discursive Competition In The Aftermath Of The Usaid 2025 Suspension, Maryam Alaa Elprince
Digital Diplomacy And Activism: Sustaining Institutional Legacy Through State-Proxy Discursive Competition In The Aftermath Of The Usaid 2025 Suspension, Maryam Alaa Elprince
Capstone and Graduation Projects
This study examines how the 2025 suspension of the United States Agency for International Development (USAID) transformed the arena of U.S. foreign-aid diplomacy by eliminating the agency’s operational capacity and erasing its digital presence, thereby redistributing discursive authority across a fragmented communicative field. The research aims to determine how diplomacy adapts when a bilateral institution central to American soft power is dismantled through top-down decision, and whether discursive power exercised online can extend institutional relevance and legitimacy beyond structural collapse. Using an interpretivist qualitative design that combines digital-forensic reconstruction, document-based content analysis, and elite interviews with top ranking officials, the …
What Is Hate Speech? A Proposal For An Ordinary And Legal Definition, Hannah Van Dijcke
What Is Hate Speech? A Proposal For An Ordinary And Legal Definition, Hannah Van Dijcke
SJD Dissertations
The term “hate speech” has been stretched in legal and public debates to cover speech ranging from insults to Holocaust denial. This definitional stretching has consequences beyond mere conceptual confusion: it risks obscuring the profound harm that hate speech does, and it facilitates the term’s misuse.
In this dissertation, I aim to precisely define hate speech and its harm, both in an ordinary (colloquial or non-legal) sense and in a legal sense. To do so, I examine real-world examples of speech widely understood to express hate, including texts from the context of the Holocaust and the Rwandan genocide, and conduct …
Community Care During Austerity: Mutual Aid And Online Connection Among Disabled Americans, Maeve J. King
Community Care During Austerity: Mutual Aid And Online Connection Among Disabled Americans, Maeve J. King
College of Graduate Studies: Theses & Dissertations
Amidst a mental health epidemic and rising inequality, online communities offer a medium for peer support networks for disabled Americans. Community care, especially in the form of mutual aid, has increased in popularity since the beginning of the COVID-19 pandemic. Considering troubling increases in eugenics-based messaging and disproportionate economic inequality, disabled Americans in particular have leaned into community care. Previous research establishes social media as a hub for resource mobilization and safe space for members of marginalized communities to connect. This research aims to explore the impacts of social, political, and economic unrest on the development of community care and …
Reward Deficits In Co-Occurring Social Anxiety And Depression: The Roles Of Anhedonia, Boredom, Loneliness, And Covid-19 Social Restriction, Nathan M. Hager, Alicia L. Milam, Hannah C. Hamrick, Benjamin Swanson, Matt R. Judah
Reward Deficits In Co-Occurring Social Anxiety And Depression: The Roles Of Anhedonia, Boredom, Loneliness, And Covid-19 Social Restriction, Nathan M. Hager, Alicia L. Milam, Hannah C. Hamrick, Benjamin Swanson, Matt R. Judah
Psychology Faculty Publications
Prior research points toward reward deficits as crucial to the link between social anxiety disorder and major depressive disorder. However, studies have not explored specific types of reward deficits or how social-environmental factors may impact them. The current study examined whether the indirect effects of three reward deficits (anhedonia, boredom, and loneliness) accounted for the connection between social anxiety and depression. Questionnaires were collected in a sample of college students (N = 523) during the first year of the COVID-19 pandemic, allowing examination of environmental stressors (i.e., remote learning and current friend network size) on reward deficits. Indirect effect models …
Formation-Based Ai Ethics: Ethical Formation, Responsibility, And Opportunity Cost In Ai Ecosystems, Maurice Emelu
Formation-Based Ai Ethics: Ethical Formation, Responsibility, And Opportunity Cost In Ai Ecosystems, Maurice Emelu
2026 Faculty Bibliography
Recent efforts in AI ethics have been dominated by the proliferation of high-level principles intended to guide responsible development and deployment. Yet persistent implementation failures suggest that principlism and tool-based approaches alone do not cultivate the moral capacity required to govern sociotechnical systems. This article advances a formation based framework for AI ethics that situates moral agency throughout the developmental conditions of design, use, and the AI lifecycle. Drawing on Aristotelian-MacIntyrean virtue ethics applied to media ecology, and sociotechnical responsibility, the argument reframes AI as a formative environment that shapes patterns of attention, judgment, delegation, and accountability over time. Against …
The Effects Of Inadequate Training On Knowledge Management Systems: Retention Crisis Of Captains In The United States Army, Lexis R. Grudzinski
The Effects Of Inadequate Training On Knowledge Management Systems: Retention Crisis Of Captains In The United States Army, Lexis R. Grudzinski
Theses and Dissertations
This research explores the relationship between the United States Army’s communication strategy in knowledge management for officers and the desires of captains to continue serving beyond their service obligation. Amidst the current retention crisis (Winkie, 2023) at the captain rank, blame often falls on factors outside of the Army’s control. This research, however, seeks to investigate a factor within the Army’s control and offer workable solutions.
For this research, we will use the common definition of knowledge management (KM): the process of creating, capturing, and organizing knowledge within an organization in a way that improves efficiency. KM includes both explicit …
Crisis Communication Guidebook For Small And Medium-Sized Food Business: From Theory To Practice, Yixin Li
Crisis Communication Guidebook For Small And Medium-Sized Food Business: From Theory To Practice, Yixin Li
Masters Theses
This creative thesis aims to develop a practical crisis communication guidebook for small and medium-sized food businesses. Compared with larger businesses that have greater human and financial resources, small and medium-sized food businesses are often more vulnerable to the influences of crises on revenue and reputation. For this reason, they have a bigger need for practical and systematic crisis guidance. This project is grounded in crisis communication theory and analyzes existing literature in order to translate academic research and theoretical knowledge into an applied guidebook.
The guidebook is organized into three sections based on the timeline of crisis development: before …
Speaking For The Families: Organizational Socialization Of Military Spouses In Volunteer Leader Positions, Virginia Klaus
Speaking For The Families: Organizational Socialization Of Military Spouses In Volunteer Leader Positions, Virginia Klaus
Murray State Theses and Dissertations
Military spouses holding volunteer leadership positions in military unit family readiness groups, provide a link between commanders and families of service members. They act within military organizations as the only official voice of spouses, a stakeholder group recognized as influential in retention rates and force readiness. Despite their importance, military spouses are often portrayed in research as passive members, taking on roles to meet the expectations of their peers and military organizations. That contradicts historical evidence of military spouses as active organizational members who have socialized other spouses, and as family advocates who have challenged military organizational practices and policies. …
Legal Professional Identity Development: An Exploration Of The Social And Emotional Processes By Which Law Students Transition From Novices To Professionals, David Hall Abney Ii
Legal Professional Identity Development: An Exploration Of The Social And Emotional Processes By Which Law Students Transition From Novices To Professionals, David Hall Abney Ii
Theses and Dissertations--Communication
This dissertation seeks to heed the call for expansion of instructional communication research (ICR) beyond the undergraduate classroom and undergraduate learning objectives by exploring older learners and higher-order affective learning objectives. Legal professional identity development (LPID) is a discipline-specific type of higher-order affective learning that is conceptualized as a continuous nonlinear process that begins in law school and extends throughout a lawyer’s career, involving the internalization of the legal profession’s core values and norms and their integration with an evolving identity. Using a pragmatic ICR approach and a mixed-methods design, Phase 1 employed individual interviews and focus groups to investigate …
“We Do Things A Little Different Exactly As You'd Expect Here...": Egocentric Network Structures As Predictors Of Organizational Culture Type, Ray Celeste S. Tanner
“We Do Things A Little Different Exactly As You'd Expect Here...": Egocentric Network Structures As Predictors Of Organizational Culture Type, Ray Celeste S. Tanner
Theses and Dissertations--Communication
This dissertation examines organizational culture as an outcome of communication structures by integrating the Competing Values Framework (CVF) with egocentric network analysis. Although CVF is one of the most widely used frameworks for diagnosing organizational culture and predicting organizational effectiveness, prior research has overwhelmingly treated culture as an independent variable. Responding to calls for greater attention to the antecedents of culture, this study reconceptualizes organizational culture as a dependent variable and investigates how individuals’ perceived communication networks predict perceptions of CVF culture types. Using egocentric network data collected from employees across a diverse range of organizations and industries, this study …
Can Love Bloom On A Battlefield: An Analysis Of Queer Militaristic Fanfiction, Brandon Bost
Can Love Bloom On A Battlefield: An Analysis Of Queer Militaristic Fanfiction, Brandon Bost
Theses and Dissertations--Communication
It is noted that readers and fans hold unique and valid interpretations of texts, interpretations that become expressed in fan works like fan art, memes, or the subject of this study, fanfiction. This study performs textual analysis on queer fanfiction in Metal Gear Solid and Code Geass fandoms. It examines the unique relationship militarism holds with intimacy, and how intimacy intersects with violence and control in unique ways in these fan texts. Within these fanfics, militarism can serve as a barrier to intimacy, forcing relationships to adapt to militaristic structures within these fan interpretations.
Exploring The Relationship Between Self-Esteem And Communication Among Equestrians In Facebook Groups, Jenna Young
Exploring The Relationship Between Self-Esteem And Communication Among Equestrians In Facebook Groups, Jenna Young
Theses and Dissertations--Communication
People’s interpersonal relationships and social groups are connected to their self-esteem. Equestrians, a social group unified around riding or working with horses, form identities based on their involvement in the equine industry, whether that be recreationally or professionally. Equestrians’ subjective views of self-esteem may be related to their overall well-being. Theories related to self-esteem and identity indicate that communication within social relationships, like within the equine industry, may impact an individuals’ sense of self-worth. Facebook groups have increased in popularity in the equine industry due to the ease of communication between equestrians. Therefore, this study investigated the relationship between self-esteem …
Conflict Management In Heterosexual Romantic Relationships: A Cognitive Dissonance Perspective, Benjamin Grissom
Conflict Management In Heterosexual Romantic Relationships: A Cognitive Dissonance Perspective, Benjamin Grissom
Theses and Dissertations--Communication
This paper examines how cognitive dissonance corresponds with conflict management strategies in heterosexual romantic relationships from the perspective of romantic partners. The paper synthesizes current findings on how conflicting beliefs and attitudes impact partners' approaches to handling disagreements. Patterns are identified in how cognitive dissonance co-occurs with competition, avoidance, accommodation, compromise, and collaboration. Findings suggest that the discomfort arising from holding conflicting cognitions corresponds to their conflict management approaches depending on the degree of discomfort. Additionally, relationship length is examined as a moderator of the connection between cognitive dissonance and conflict management. Understanding these perceptions can provide insights into enhancing …
Students As Information Responders – Extending Our Understanding Of Students At A Pwi, Anyiah S. Chambers
Students As Information Responders – Extending Our Understanding Of Students At A Pwi, Anyiah S. Chambers
Theses and Dissertations--Communication
As school shootings continue to rise across the United States, understanding how students respond to and share information during crises has become a critical concern for higher education institutions. While prior research has examined the role of students as first information responders (FIRs) during emergencies, few studies have investigated how these processes unfold among Black and non-Black students at predominantly white institutions (PWIs). This mixed methods study is a replication and extension of Omilion-Hodges and Edwards (2021), examining how undergraduate Black and non-Black students at PWIs evaluate, construct, and disseminate crisis-related messages, particularly during active-shooter events. Grounded in channel specification …
Hyena Den Distribution, Human-Hyena Interactions And Mitigation Strategies In The Greater Amboseli Ecosystem, Katherine Elizabeth Davis Matczak
Hyena Den Distribution, Human-Hyena Interactions And Mitigation Strategies In The Greater Amboseli Ecosystem, Katherine Elizabeth Davis Matczak
Honors Theses and Capstones
The Spotted Hyena (Crocuta crocuta) is a prevalent predator across Africa, recognized for their noticeable gait and powerful jaws which enable them to maul and scavenge on prey. Due to human population growth and encroachment onto wildlife territory, the overlap between human settlements and hyena den sites has become a growing concern, particularly regarding livestock predation. Livestock is intrinsic to livelihoods across Africa, with most individuals deriving their livelihoods from pastoralism. This paper provides an evaluation of den proximities to communities, hyena diet preference, human-hyena conflict/attitudes, and mitigation strategies used to protect hyenas, livestock, and the people. Results …
Gendered Coverage In Sports Media: An Analysis Of Espn’S Representation Of Women’S Sports, Abigail C. Leonard
Gendered Coverage In Sports Media: An Analysis Of Espn’S Representation Of Women’S Sports, Abigail C. Leonard
Honors Theses and Capstones
Despite growing participation in women’s sports, media coverage continues to reflect significant gender disparities. This thesis examines how ESPN, as a leading sports media network, contributes to the construction of gendered narratives through its coverage of women’s sports and female athletes. Drawing on framing theory, agenda-setting theory, and social identity theory, this study analyzes headlines, visuals, language, narratives, and broadcast patterns to explore how meaning is constructed in sports coverage.
The findings suggest that while coverage of women’s sports has increased, it often remains positioned as secondary to men’s sports. Female athletes are more frequently described using language that emphasizes …
Social Media, Masculine Body Ideals, And The Drive For Muscularity: A Serial Mediation Model Across Sexual Identities, Sean P. Mcdaniel
Social Media, Masculine Body Ideals, And The Drive For Muscularity: A Serial Mediation Model Across Sexual Identities, Sean P. Mcdaniel
Theses and Dissertations
Body image concerns among men are increasingly prevalent yet remain understudied compared to women’s experiences. Drawing on objectification theory, the present study examines the relationship between social media influence and men’s drive for muscularity through a serial mediation model. Specifically, the present study investigates whether the internalization of masculine body ideals and engagement in body surveillance behaviors mediate the link between social media influence and the drive for muscularity. Furthermore, the present study model attempts to explore how these processes differ across sexual identities, given evidence that sexual minority men face distinct sociocultural pressures regarding appearance. Adult male-identifying social media …
A Delphi Study: Communication Practices For Expert Elementary Administrators During Day-To-Day Crises On Elementary School Campuses, Anthony Michael Langford
A Delphi Study: Communication Practices For Expert Elementary Administrators During Day-To-Day Crises On Elementary School Campuses, Anthony Michael Langford
Dissertations
Purpose: The purpose of this Delphi study was to identify the communication practices expert elementary school administrators consider the most effective for informing their district office, staff, students, parents, and the community during day-to-day crises. The study also evaluated the effectiveness of these identified practices and determined the best methods for implementing the top three practices in each area. Methodology: This Delphi study focused on three areas of research: (a) the practices expert elementary administrators use to communicate during day-to-day crises, (b) the way expert elementary administrators rate the effectiveness of those practices, and (c) the methods expert elementary administrators …
A Holistic Approach To Country Branding: Examining A Master Brand And Sub-Brand Framework, Musa Pinar, Aycan Duran Tekoglu, Tulay Girard
A Holistic Approach To Country Branding: Examining A Master Brand And Sub-Brand Framework, Musa Pinar, Aycan Duran Tekoglu, Tulay Girard
Atlantic Marketing Journal
Recently, nation branding has drawn the attention of policymakers worldwide, as nations recognize its strategic importance in achieving and sustaining success in the global competitive landscape. This study provides a conceptual framework based on master brand and sub-brand architecture to examine country branding holistically by integrating macro and micro perspectives, country brand equity, and their effects on consumer preferences. The specific objectives are to 1) identify the dimensions of master brand, sub-brand, and country brand equity and develop reliable and valid measurement scales for each dimension, and 2) develop a conceptual framework that integrates the master brand, sub-brand, and brand …
Know Fear: The Culture Of Fear In Community Conversations, Penelope Meredyk, Lotus Porte-Moyel, Fiona Carson, Cosley Bruno, Barrett Clement, Sophia Sproull, Morgan Davis
Know Fear: The Culture Of Fear In Community Conversations, Penelope Meredyk, Lotus Porte-Moyel, Fiona Carson, Cosley Bruno, Barrett Clement, Sophia Sproull, Morgan Davis
Undergraduate Theses, Professional Papers, and Capstone Artifacts
“K(no)w Fear” is an award winning piece of verbatim theater based on word-for-word interviews and collected research that's goal was to cultivate a connective and thoughtful community open to exploring what shapes us all: fear. Our GLI Capstone team gathered the resources for this theater piece by conducting interviews with a mixed demographic of people we know as well as strangers on the street, asking questions like: “How do you feel about death?” and “If fear were a place for you, where would it be?” With consent, their answers were used to build an immersive, verbatim theatre piece where actors …
Viral Misunderstandings: Reddit Posts And The Covid-19 Infodemic, Julia C. Knutson
Viral Misunderstandings: Reddit Posts And The Covid-19 Infodemic, Julia C. Knutson
Scripps Senior Theses
Information epidemics or “infodemics” became the center of misinformation conversations, due to a global increase in information spread surrounding the COVID-19 pandemic. While many academic scholars and institutions, such as the World Health Organization (WHO) attribute the cause of infodemics to anti-science attitudes and the public’s lack of scientific literacy, scholars in Science, Technology, and Society argue that analyzing misinformation within these isolated bounds limits our understanding of its underlying social and historical contexts. Using the COVID-19 pandemic as a case study for misinformation analysis reveals a gap in our current understanding of how people who resonate with or spread …