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Gaming and Casino Operations Management Commons™
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- Gaming (28)
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Articles 151 - 180 of 328
Full-Text Articles in Gaming and Casino Operations Management
Proposal For A Special Issue On Internet Gambling, Betty Mcneal, Rhys Stevens
Proposal For A Special Issue On Internet Gambling, Betty Mcneal, Rhys Stevens
UNLV Gaming Research & Review Journal
No abstract provided.
The Responsible Gambling Code In Queensland, Australia: Implementation And Venue Assessment, Helen Breen, Jeremy Buultzens, Nerilee Hing
The Responsible Gambling Code In Queensland, Australia: Implementation And Venue Assessment, Helen Breen, Jeremy Buultzens, Nerilee Hing
UNLV Gaming Research & Review Journal
In Australia, the state of Queensland introduced a voluntary Responsible Gambling Code of Practice in 2002. This investigation examines levels of implementation and perceptions of adequacy of the Code in casinos, hotels and licensed clubs in three Queensland regions. It involved on-site inspections of 30 venues and semi-structured interviews with 35 venue managers and staff. The level of implementation varied but most venues had implemented between 40 and 60 percent of the Code's practices. Managers' perceptions of the adequacy of the Code's practices revealed that some practices, such as physical layout of the venue, were considered much more effective than …
Gambling In A Fantasy World: An Exploratory Study Of Rotisserie Baseball Games, Bo Bernhard, Vince Eade
Gambling In A Fantasy World: An Exploratory Study Of Rotisserie Baseball Games, Bo Bernhard, Vince Eade
UNLV Gaming Research & Review Journal
The purpose of this article is to map the social landscape of the burgeoning fantasy baseball gaming phenomenon. This study relies upon two approaches: an analysis of the existing gambling literature to look for useful theory and research applications, and observations of fantasy baseball players to better understand their behaviors. The authors seek to provide an exploratory framework that will aid in the development of future theory and research on these phenomena.
An Assessment Of Crime Volume Following Casino Gaming Development In The City Of Detroit, Omar Moufakkir
An Assessment Of Crime Volume Following Casino Gaming Development In The City Of Detroit, Omar Moufakkir
UNLV Gaming Research & Review Journal
Debates surrounding casino gaming development in the US often are based on the assumption that the opening of a casino is followed by an increase in crime in the host community and surrounding areas. This paper examined crime volume in Detroit, Michigan and neighboring communities before, during and after the three Detroit casinos opened. Findings indicated that total Index Crime offenses did not increase in Detroit. However, it appeared that the volume of certain types of crime slightly increased while others decreased. Based on the analysis, this paper concluded that there is no alarming indication to suggest that the volume …
Profile Of Internet Gamblers: Betting On The Future, Christopher Woodruff, Susan R. Gregory
Profile Of Internet Gamblers: Betting On The Future, Christopher Woodruff, Susan R. Gregory
UNLV Gaming Research & Review Journal
The commercial casino industry in 2002 provided more jobs, higher wages, and more tax revenues to states and local communities than ever before. At the same time Internet gambling sites operated by offshore companies have seen explosive growth since the introduction of the World Wide Web in 1995 (Rose, 2003). This research developed profiles of current land based casino patrons who have gambled on the Internet, those who have not but are willing to try, and those who have not and would not in the future consider Internet gambling. Two hundred surveys were collected at two Detroit, Michigan casinos, asking …
An Assessment Of The Many Contributions Of Native American Gaming: Connecticut Then And Now, Ronald A. Nykiel
An Assessment Of The Many Contributions Of Native American Gaming: Connecticut Then And Now, Ronald A. Nykiel
UNLV Gaming Research & Review Journal
No abstract provided.
Gaming: Introduction And Perspectives, Thomas E. Merz
Gaming: Introduction And Perspectives, Thomas E. Merz
UNLV Gaming Research & Review Journal
No abstract provided.
Las Vegas Locals As Gamblers And Hosts To Visiting Friends And Family: Characteristics And Gaming Behavior, Rachel S. Shinnar, Cheri A. Young, David L. Corsun
Las Vegas Locals As Gamblers And Hosts To Visiting Friends And Family: Characteristics And Gaming Behavior, Rachel S. Shinnar, Cheri A. Young, David L. Corsun
UNLV Gaming Research & Review Journal
Local gamblers are an important market segment for casino marketers providing a reliable source of revenue during slow periods. This paper presents selected gaming behavior of local residents in the Las Vegas area, linking socio-demographic characteristics with gaming behavior. In addition, this article examines the relationships of Las Vegas area locals and their visiting friends and family members in two aspects. First, we identified the influence local residents have on visiting friends and family in terms of recommendations made regarding gambling in general and specific gaming locations. Second, this article describes how visiting friends and family influence local residents in …
Chinese Casino Gambling Behaviors: Risk Taking In Casinos Vs. Abstract Investments, Bernadete Ozorio, Davis Ka-Chio Fong
Chinese Casino Gambling Behaviors: Risk Taking In Casinos Vs. Abstract Investments, Bernadete Ozorio, Davis Ka-Chio Fong
UNLV Gaming Research & Review Journal
Capitalizing on the recent developments in casino gambling in Macao and the dominance of Chinese gambling at Macao casinos, the purpose of this research was to study how Chinese behaved in gambling and how these behaviors related to another risk taking activity, investment, which has been documented to be in a different risk taking domain from gambling. A survey was carried out in Macao with casino gamblers as the target respondents. In addition to socio-economic data, each respondent was asked about the extent of his gambling involvement and his responses to some standardized investment decision making situations. Bet-to-income ratio was …
Assessing Discount Policies And Practices In The Casino Industry, Jordan Salmon, Anthony F. Lucas, Jim Kilby, Michael C. Dalbor
Assessing Discount Policies And Practices In The Casino Industry, Jordan Salmon, Anthony F. Lucas, Jim Kilby, Michael C. Dalbor
UNLV Gaming Research & Review Journal
No abstract provided.
Casino Atmospherics From A Customer's Perspective: A Re-Examination, Lesley Johnson, Karl J. Mayer, Elena Champaner
Casino Atmospherics From A Customer's Perspective: A Re-Examination, Lesley Johnson, Karl J. Mayer, Elena Champaner
UNLV Gaming Research & Review Journal
Considerable research in recent years has examined the influence of physical evidence, or atmosphere, in a variety of service settings, including leisure services. Not fully covered has been the area of atmosphere in a casino gaming setting. This extension of a previous study further investigates atmospherics in casinos. The findings showed that customers defined casino atmosphere in five key elements: theme, floor layout, ceiling height, employee uniforms, and noise level. Three of the five contributed positively to a player's satisfaction with the gaming experience as shown by the regression analysis. This reinforces previous indications of the need for casino management …
Book Review: Gaming Law: Cases & Materials, Betty Mcneal
Book Review: Gaming Law: Cases & Materials, Betty Mcneal
UNLV Gaming Research & Review Journal
No abstract provided.
Impact Of Light, Medium And Heavy Spenders On Casino Destinations: Segmenting Gaming Visitors Based On Amount Of Non-Gaming Expenditures, Omar Moufakkir, A.J. Singh, Afke Moufakkir-Van Der Woud, Donald F. Holecek
Impact Of Light, Medium And Heavy Spenders On Casino Destinations: Segmenting Gaming Visitors Based On Amount Of Non-Gaming Expenditures, Omar Moufakkir, A.J. Singh, Afke Moufakkir-Van Der Woud, Donald F. Holecek
UNLV Gaming Research & Review Journal
This article discusses the viability of targeting heavy spenders on non-gaming products and services in gaming travel marketing. A sample of visitors to two commercial casinos was divided into light, medium and heavy spenders based on spending per person per day, excluding gambling. Findings indicated that a large number of heavy-spending tourists were not interested in gaming, but in the destination's other tourism products. This suggests that the region's tourism assets play an important role in enhancing casino visitation. Promoting the casino as part of the overall tourism attractions may benefit both the casino and related businesses in the community.
Challenges In Responsible Provision Of Gambling: Questions Of Efficacy, Effectiveness And Efficiency, Nerilee Hing, Jo Mackellar
Challenges In Responsible Provision Of Gambling: Questions Of Efficacy, Effectiveness And Efficiency, Nerilee Hing, Jo Mackellar
UNLV Gaming Research & Review Journal
This paper aims to explain why responsible provision of gambling is an important corporate social issue facing many gambling providers by examining its status with reference to three characteristic features of such issues proposed in the corporate social responsibility literature--expectational gaps, impacts and controversy (Wartick and Mahon, 1994). The existence of expectational gaps, impacts and controversy relating to contemporary gambling operations thus clarifies why gambling providers are under pressure to manage their gambling operations in a more socially responsible manner. A second aim is to clarify why resolving this issue has been difficult. Drawing on a second explanatory framework from …
Community Leader Perceptions Of The Social And Economic Impacts Of Indian Gaming, Patricia L. Janes, Jim Collison
Community Leader Perceptions Of The Social And Economic Impacts Of Indian Gaming, Patricia L. Janes, Jim Collison
UNLV Gaming Research & Review Journal
The development of casino gambling in recent years whether through state-regulated or Native American gaming operations has resulted in increased concern over social and economic impacts. This study assessed perceptions of eight community leaders as to how the area was affected by a major expansion of a Native American casino. Leaders were interviewed prior to and several years after the completed expansion. Leaders felt the expansion had contributed positively to the community but noted increased social concerns. Overall, economic impacts were positive, however, the uniqueness of a Native American casino operation posed other challenges.
Political Culture And Gambling Policy: A Cross-National Study, William N. Thompson, Carl Lutrin, Asher Friedberg
Political Culture And Gambling Policy: A Cross-National Study, William N. Thompson, Carl Lutrin, Asher Friedberg
UNLV Gaming Research & Review Journal
This paper seeks to find relationships between political culture and policy making on gambling in four jurisdictions, including Nevada and California, two adjacent U.S. States, and also in Great Britain and Israel. While the stages of political culture have not advanced to a tightly knit theory from which an array of testable hypotheses can flow, the concept can be helpful in understanding policy developments in gambling across national borders. Though this discussion leans toward the academic style, it offers a practical approach to cultural sensitivity that casino operatives should consider when expanding to divergent populations in new host communities, to …
Trends Of Japan's Giant Leisure Industry: Pachinko, Ko Hirano, Kiyomi Takahashi
Trends Of Japan's Giant Leisure Industry: Pachinko, Ko Hirano, Kiyomi Takahashi
UNLV Gaming Research & Review Journal
Japanese law does not treat Pachinko as a form of gambling but rather as a leisure activity. Even though it is classified as a leisure activity, regulators still see a risk that Pachinko may stir up one's gambling spirit. Pachinko parlors are facing a reduction in number of visitors. Pachinko is becoming a popular investment for chain operators through domestic and foreign capital.
Crm In Gaming: It's No Crapshoot!, Sudhir H. Kale
Crm In Gaming: It's No Crapshoot!, Sudhir H. Kale
UNLV Gaming Research & Review Journal
CRM, or Customer Relationship Management, though slightly more than a decade old, has become the management craze of the 21st century. Yet, managerial understanding of what CRM is, what it does, how to implement it, and the grounds for success or failure in CRM implementation, seem far from crystallized. This paper looks at why so many CRM endeavors fail, and proceeds to discuss issues critical to CRM's success. CRM projects in casinos will have a higher chance of success if CRM is viewed as a business philosophy and becomes a part of the corporate culture. Appropriate customer strategy, organizational transformation, …
The Roles Of Casino Controllers, Collin Ramdeen, Bernard Fried
The Roles Of Casino Controllers, Collin Ramdeen, Bernard Fried
UNLV Gaming Research & Review Journal
The purpose of this research was to examine the managerial and finance roles of casino controllers. Controllers were surveyed and interviewed about the current state of their role within their companies. A survey was given to 60 casino controllers attending the casino controllers' conference at the Monte Carlo Resort in Las Vegas on March 16, 2000. Interviews were conducted with five casino controllers to obtain qualitative information that could not be obtained through the questionnaire. The results provide detailed information on the role behavior of casino controllers and their contribution to organizational goal attainment.
Residents' Perceptions And Attitudes Towards Native American Gaming (Nag) In Kansas: Demographics, Policies & Future Development, Daniel L. Spears, Carl A. Boger Jr.
Residents' Perceptions And Attitudes Towards Native American Gaming (Nag) In Kansas: Demographics, Policies & Future Development, Daniel L. Spears, Carl A. Boger Jr.
UNLV Gaming Research & Review Journal
This study applies a tourism model developed by Perdue, Long, and Allen ( 1990) to investigate residents' perceptions of Native American Gambling in Kansas. A survey was administered to 1038 households, on a population proportionate basis, in Brown County (35 .65% ), Doniphan County (25.30% ), and Jackson County (39.05% ). Results indicated several relationships among perceived impacts of NAG development, including the respondent's gender, gaming trips, age, employment status, and income level. Additionally, this study identified an association or dependence between the resident's perceived future of the community and support for additional NAG development, support for restrictive NAG development …
Glass Ceiling Or Saran Wrap™? Women In Gaming Management, Wanda M. Costen, Christian E. Hardigree, Michael A. Testagrossa
Glass Ceiling Or Saran Wrap™? Women In Gaming Management, Wanda M. Costen, Christian E. Hardigree, Michael A. Testagrossa
UNLV Gaming Research & Review Journal
This study explores women's representation in gaming management in the 24 highest gross revenue gaming establishments in America. While almost 54% of foodservice and lodging employees are women, and approximately 44% of the managers in foodservice and lodging are women, one area of hospitality seems to be lagging-gaming. Our data indicated that women held 123 of 496 positions or 24.8% of casino management positions. Almost 68% of these female managers were in non-gaming positions. Our findings appear to support social closure theory since 11 of the 40 women in gaming management positions were in the cage department, and 4 of …
A Virtual Pandora's Box: What Cyberspace Gambling Prohibition Means To Terrestrial Casino Operators, David G. Schwartz
A Virtual Pandora's Box: What Cyberspace Gambling Prohibition Means To Terrestrial Casino Operators, David G. Schwartz
UNLV Gaming Research & Review Journal
Recently, there has been increased pressure on the U.S. Congress to act against Internet gambling. While it may be tempting for terrestrial casinos to watch idly as the federal government moves to eliminate a potential competitor, those in the business of gaming must be leery of any federal efforts to halt gambling online. In the final analysis, the same arguments to restrict consumer choice in cyberspace can be easily used against gambling in real casinos-a compelling reason for terrestrial gaming operators to forcefully oppose any federal restrictions on Americans' rights to gamble.
Perceptions Of A Bible Belt State's Proposed Casino Gaming Legislation By Religious Affiliation: The Case Of Kentucky Residents, Desmond O. Brown, Mary G. Roseman, Sunny Ham
Perceptions Of A Bible Belt State's Proposed Casino Gaming Legislation By Religious Affiliation: The Case Of Kentucky Residents, Desmond O. Brown, Mary G. Roseman, Sunny Ham
UNLV Gaming Research & Review Journal
This study seeks to explore whether differences exist among Kentucky residents' perception of casino gaming based on religious affiliation. A survey was conducted to sample 600 residents regarding currently a widely debated introduction of land-based casinos in the state, yielding a response rate of 38.4%. The results support earlier studies regarding the impact religion has on people's attitudes toward gaming. The findings suggest that Catholics have a more positive attitude toward the legalization of gambling than persons of Protestant faiths.
Principles, Processes And Practices In Responsible Provision Of Gambling: A Conceptual Discussion, Nerilee Hing
Principles, Processes And Practices In Responsible Provision Of Gambling: A Conceptual Discussion, Nerilee Hing
UNLV Gaming Research & Review Journal
This paper develops a definition and conceptual framework of responsible provision of gambling that integrates three central constructs in the corporate social performance literature. It depicts responsible provision of gambling as the congruence between the socially responsible principles, socially responsive processes and socially desirable practices that gambling operators pursue and those expected by their key stakeholders in managing the social impacts of gambling. The framework therefore provides some theoretical underpinnings to clarify the meaning of responsible provision of gambling and to facilitate its implementation in order to inform scholarly research and applied initiatives. Some potential research applications of the framework …
A Customer-Based Assessment Of Casino Atmospherics, Karl J. Mayer, Lesley Johnson
A Customer-Based Assessment Of Casino Atmospherics, Karl J. Mayer, Lesley Johnson
UNLV Gaming Research & Review Journal
This study investigates the elements of casino atmospherics from the perspective of slot machine players in a Las Vegas Strip casino. Guest responses to a survey instrument that was developed to measure the elements of casino atmosphere were collected and quantitatively analyzed. The results of this study suggest that the design elements of floor layout and theme may be most closely aligned with the concept of casino atmosphere from the perspective of a slot player. This outcome supports the gaming industry's long-standing emphasis on these two areas of casino design. The study also provides further insight about physical evidence in …
The Determinants And Effects Of Slot Servicescape Satisfaction In A Las Vegas Hotel Casino, Anthony F. Lucas
The Determinants And Effects Of Slot Servicescape Satisfaction In A Las Vegas Hotel Casino, Anthony F. Lucas
UNLV Gaming Research & Review Journal
Scales representing ambient conditions, ability to navigate the slot floor, cleanliness, interior decor and seating comfort all produce a significant effect on slot servicescape satisfaction. Scales representing slot servicescape satisfaction and gaming value produce significant effects on overall satisfaction with the slot experience. Overall satisfaction with the slot experience produces a significant effect on behavioral intention variables such as repatronage, word of mouth and desire to remain in the casino environment. This exploratory study uses data from a Las Vegas hotel casino to extend the work of Bitner (1992) and Wakefield and Blodgett (1996) related to servicescape effects. Simultaneous multiple …
Editor's Comments: Benefits Of A Marketing Plan, John Bowen
Editor's Comments: Benefits Of A Marketing Plan, John Bowen
UNLV Gaming Research & Review Journal
No abstract provided.
Developing The Casino Marketing Plan, Andrew M. Klebanow
Developing The Casino Marketing Plan, Andrew M. Klebanow
UNLV Gaming Research & Review Journal
This article stresses the need to develop and implement structured marketing plans. He discusses the benefits of formal planning and the challenges of developing a researched, realistic plan. An outline or framework for a casino marketing plan appears at the end.
Performance Gaps Between U.S. And European Casinos: A Comparative Study, Zheng Gu
Performance Gaps Between U.S. And European Casinos: A Comparative Study, Zheng Gu
UNLV Gaming Research & Review Journal
Recent years have seen the fast spread of legalized gaming throughout the world. Amid the frenzied gaming boom, new casinos have mushroomed on every continent. Casinos in different continents operate in different legal and market environments and may have performed quite differently. This study examines the performance results of U. S. casinos, those in Nevada and on the Las Vegas Strip in particular, in comparison with Dutch and French casinos in 1998. It was found that Dutch and French casinos outperformed U. S. casinos in both revenue efficiency and profitability. Noncompetitive European gaming markets most likely have helped European casinos …
Diversify Into European Markets To Enhance Revenue: A Strategy Proposed For The Las Vegas Strip And Atlantic City, Zheng Gu
UNLV Gaming Research & Review Journal
In recent years, the casino industry in some European countries has experienced remarkable growth in gaming revenues. This study examines the growth momentum of casino gaming in Europe and its implications for casinos on the Las Vegas Strip and in Atlantic City. Five factors that make European markets attractive for U. S. casinos were considered: the fast growth of the European slot market; unfavorable tax structures and high legal barriers to entry into the European casino industry; the growth of leisure time; low spending on marketing by European casinos; and the use of European slot players to balance table games …