Business Commons^™

Evaluation Of House Staff Candidates For Program Fit: A Cohort-Based Controlled Study, Soo-Hoon Lee, Phillip H. Phan, Sanjay V. Desai

Management Faculty Publications

Background: Medical school academic achievements do not necessarily predict house staff job performance. This study explores a selection mechanism that improves house staff-program fit that enhances the Accreditation Council for Graduate Medical Education Milestones performance ratings.

Objective: Traditionally, house staff were selected primarily on medical school academic performance. To improve residency performance outcomes, the Program designed a theory-driven selection tool to assess house staff candidates on their personal values and goals fit with Program values and goals. It was hypothesized cohort performance ratings will improve because of the intervention.

Methods: Prospective quasi-experimental cohort design with data from two house staff …

Global Identity: Conceptualization, Measurement, And Implications For Marketing Strategy, Irem Yoruk

Wayne State University Dissertations

Identity is an important predictor in consumer behavior; but marketing managers’ understanding of global identity is limited. This dissertation develops a more comprehensive conceptualization of the construct of global identity than those currently proposed in the literature. Anchored in identity and social identity theories, this work develops a multidimensional scale for measuring global identity, and validates this scale across two cultural environments, Turkey and the United States. This new scale is composed of four dimensions that explain the domain of global identity, three of which are comprised of two sub-dimensions. This work shows that these converge into a third-order global …

Analyse The Influence That Music Has On Students’ Concentration Levels., Leonardo Calixto De Barros

Business ETD Collections

This project aims to present the influence that music has on concentration levels while studying. It will present the results of some experiments that have been developed by specialists, specifically to measure the performance of students with and without music. It will also be presented how the music industry can benefit from it financially.

An Innovative Framework: Evaluating The New German Business Stabilization And Restructuring Law (Starug), Andreas Rauch

Northwestern Journal of International Law & Business

This comment examines the restructuring framework, restrukturierungsgesetz (“StaRUG”), and argues that this new law represents an effective—albeit radical—departure from Germany’s previous, conservative insolvency regime. Passed in response to a 2019 EU Directive aimed at modernizing restructuring law Union-wide, and integrated into the German legal system against the backdrop of the COVID-19 pandemic, StaRUG and its ancillary reforms in other areas of German law create a restructuring proceeding that places a premium on a debtor’s continued business operations. Thus, in a striking shift from the traditional German approach to business distress, which strongly emphasized creditor rights, the new StaRUG focuses on …

Effective Strategies To Reduce Voluntary Employee Turnover Intentions In The Retail Sector, Connie Latoyia Owens

Walden Dissertations and Doctoral Studies

Voluntary employee turnover is a complex business problem that hurts organizations’ productivity and profits. High employee turnover rates require retail business leaders to implement strategies to help prevent employees from leaving their jobs. Grounded in transformational leadership theory, the purpose of this qualitative multiple-case study was to explore leadership strategies retail store managers use to reduce voluntary employee turnover. The participants included six retail managers from two mid-to-large retail food organizations in Chicago who successfully reduced voluntary employee turnover. Semistructured interviews and public company information were used for data collection. Data were analyzed using Yin’s five-step method. Four themes were …

Bank Management Compliance Strategies To Avoid Regulatory Sanctions, Henry Emetseme Akiotu

Walden Dissertations and Doctoral Studies

Fines and penalties assessed against a bank for failure to comply with regulatory sanctions result in loss of revenues and reputation. Bank managers who fail to implement effective strategies to prevent sanctions compliance could experience reduced bank profitability, reputational loss, and possible bank failure. Grounded in Goldratt’s theory of constraints, the purpose of this qualitative single case study was to explore compliance strategies bank managers use to avoid regulatory sanctions. The participants were three senior bank compliance managers from the Dallas, Texas, metropolitan area with a minimum of 5 years of experience who have successfully implemented strategies to avoid regulatory …

Talent Management Strategies For Managing Employee Career Advancement At Fortune 500 Companies, Kimberly Chennel Burke

Walden Dissertations and Doctoral Studies

The focus on attracting talent versus an internal focus on advancing talented employees has become costly for corporations. Senior leaders at Fortune 500 companies need to advance the careers of internal employees to achieve their business objectives. Grounded in the path-goal theory, the purpose of this qualitative multiple-case study was to explore the talent management (TM) strategies senior leaders at Fortune 500 companies use to manage the career advancement of internal employees. Methodological triangulation was used to analyze data collected from semistructured interviews and company documentation. The participants were six Fortune 500 leaders in the United States Midwest region who …

Strategies To Retain Seasoned Federal Acquisition Employees, Patricia Dianne Wells

Walden Dissertations and Doctoral Studies

Failure to retain seasoned acquisition employees negatively impacts an organization’s performance and outcomes. Managers need retention strategies to retain seasoned employees, as failure to retain seasoned employees results in capability gaps, decreased productivity, and increased expenses associated with recruiting and training new hires and transfers. Grounded in the social exchange theory, the purpose of this qualitative single case study was to explore strategies midlevel managers use to retain seasoned acquisition employees. The primary participants consisted of six midlevel federal acquisition managers of a federal agency who used strategies to retain seasoned acquisition employees. The secondary participants were five employees from …

Business Planning Strategies To Sustain Hair Salons, Charity T. Adams

Walden Dissertations and Doctoral Studies

Small businesses employ most Americans in the workforce; however, more than half of small businesses fail within the first 5 years of operation. Small business owners who lack business planning strategies are at a higher risk of failure. Grounded in the sustainable activity model, the purpose of this multiple case study was to explore strategies hair salon owners used to sustain their business beyond 5 years. The participants comprised seven hair salon owners in the Southern region of the United States who successfully sustained their business beyond 5 years. Data were collected from semistructured interviews and reviews of organization documents …

Retention Strategies For Human Service Nonprofit Employees, Ebonee F. Shaw

Walden Dissertations and Doctoral Studies

Human resource challenges are a pressing issue for nonprofit organizations. Nonprofit leaders who do not successfully implement retention strategies negatively impact organization performance and turnover rates. Grounded in the motivational needs theory, the purpose of this qualitative multiple case study was to explore retention strategies leaders use to reduce turnover in the nonprofit industry. Study participants included three nonprofit leaders who successfully implemented retention strategies in human service agencies focused on children and families in North St. Louis County. Data were collected using semistructured interviews, a review of the current strategic plan, employee retention statistics, public records published by Guidestar, …

Impact Of Islamic Financial Principles On Mitigating The Covid-19 Financial Crisis In Pakistan, Mohammed Monzur Murshid

Walden Dissertations and Doctoral Studies

The COVID-19 pandemic caused a global financial crisis. Governments and central banks around the world took unprecedented measures to mitigate the effect of the pandemic-triggered financial crisis and maintain the stability of the financial system. The purpose of this cross-sectional quantitative study was to examine the capability of the Islamic financial system to mitigate the effect of the pandemic-induced financial crisis on the economy of Pakistan in 2020. The International Monetary Fund enhanced dynamic stochastic general equilibrium (IMF-DSGE) model provided the framework for this study. Data collection included conventional financial sector parameters, Islamic financial sector parameters, and country-level macroeconomic data …

Meaningful Work And Remote Employee Engagement During The Covid-19 Pandemic, Monique Foster

Walden Dissertations and Doctoral Studies

The COVID-19 pandemic accelerated the remote working trend, causing workplace leaders to be challenged and remote employees to feel meaninglessness and lose interest in their work. The subjective nature of meaningful work and enforced remote work is a relatively recent socioeconomic phenomenon, creating a gap in the literature regarding how middle managers foster meaningful work for employees in a remote work environment. The purpose of this qualitative narrative inquiry study was to understand how middle managers fostered meaningful work for employees in a remote work environment during the COVID-19 pandemic. Data were collected from semistructured interviews with 10 middle managers …

Center For Real Estate Quarterly, Volume 18, Number 8, Portland State University. Center For Real Estate

Center for Real Estate Quarterly

Table of Contents:
-- Economic Analysis by Jerry Johnson
-- Will the City of Portland’s Charter Reform be Democratic? by Gerard Mildner
-- The Office Market by Anthony Bertenelli
-- The Industrial Market by Antwon Ali
-- The Retail Market by Frewine Kiros
-- The Multifamily Residential Report by Jason Guralnick
-- Housing Production by Jordan Mulvihill
-- Ownership Housing Market by Parker Webb
-- Renter Assistance by Dan Noyes
-- Rental Evictions by Rachel Luoto
-- Portland Housing Bond and Metro Housing Bond by Nate Grein
-- Middle Housing by Rick Brody

Ira Disclosure Framing Effects On Purchase Decisions, Eugene Cautillo, Mary M. Long

Atlantic Marketing Journal

This research examines the use of disclosures included in IRA advertisements to determine their impact on purchase decisions. Disclosures were manipulated through different framing language to examine the investor’s risk perception. The Hayes Process Model was used to test the significance of investor risk perception and risk propensity (investor’s likelihood to act on risk perception) related to framing manipulation and ultimately, the purchase decision. The level of risk propensity was then used to assess the impact on the purchase decision for investors with varying sophistication levels. Additionally, the investor’s sophistication level, determined via a series of investment questions, was also …

Customer Perceptions Of Diversity In Health Services: How Other Customers’ Race Influences Customer Perceptions, Ayse Banu Elmadag, Gallayanee Yaoyuneyong, Brigitte W. Burgess, Mehmet Okan

Atlantic Marketing Journal

Using the Similarity Attraction perspective, this study examines racial diversity in health services. An initial review of the literature summarizes currently known findings related to the effects of Other Customers on Customer experiences in healthcare service settings. Two experimental studies, adopting Byrne and Nelson’s (1965) Similarity-Attraction perspective, test the effects of Customer-Other Customer Race (Black vs. White) interaction on Revisit Intentions and Customer Perceived Anxiety. Results indicate that Perceived Anxiety is not reduced by Customer-Other Customer race match (i.e., Black and Black, or White and White), though Other Customer Race (Black vs. White) drives Perceived Anxiety. Customer-Other Customer …

The Complexity Of Understanding Online Product Evaluation Expressions In The Chinese Cultural Context: How Ratings And Reviews Tell A Different Story, Mousumi Bose, Lei Ye

AMTP Proceedings 2022

Most online retail websites provide consumers the opportunity to elicit feedback about products and services through ratings and reviews. Extant research has suggested that product ratings and reviews may be reflective of consumers’ cultural views. Little research exists that discusses this lack of consistency between ratings and reviews beyond that suggested by Hofstede’s cultural typology. This research shows that although consumers may provide higher ratings, review texts provide a different perspective: consumers use reviews to provide negative feedback, however, with some tempering nuances.

The Effects Of Shape-Taste Congruence On Product Evaluations, Jurui Zhang, Raymond Liu, Yufang Jin, Menglin Li

AMTP Proceedings 2022

The background design of a product presented online is important to attract consumers’ attention and further help them make proper judgments about the product. Although many studies have investigated factors of advertising background design, few focus on the effect of shape feature in the background on product evaluations. The present research investigates the influence of congruency between the shape in the background design and product taste perception on consumer product evaluations by using a pretest and three experiments. The results show that shape-taste congruency intensifies product evaluations with an increase evaluation of sweet-taste products and a decreases evaluation of sour-taste …

Developing Marketing Capabilities To Mitigate Perceived Cybersecurity Risk In Healthcare Organizations, Manisha Mathur

AMTP Proceedings 2022

The effective delivery of health care relies on sharing electronic health records across multiple providers in the healthcare system. On the other hand, cybersecurity efforts mostly rely on centralizing sensitive and valuable data and securing devices, networks, and electronic systems. Hence, cybersecurity in healthcare is complicated due to the contradictory characteristics of healthcare delivery and cybersecurity. The firms’ unsuccessful attempts to prevent massive data breaches in the recent past have heightened cybersecurity risk perceptions of customers and cybersecurity-related marketing challenges and opportunities. Therefore, it is critical for marketers to step up and devise strategies and tactics to avert the negative …

The New Grocery Retail Journey: Stimuli And Mobile Influences On A Consumer’S Unplanned Shopping And Spending Behavior, Dale A. Cake, Vikas Agrawal, Douglas Johansen, Wooyang Kim

AMTP Proceedings 2022

In the new digital age, knowing what new variables may be affecting unplanned shopping and spending in a grocery store environment has had little conclusive study academically, albeit is very important to academic theory, grocery store chain management and manufacturers. Many grocery shoppers are now utilizing mobile phones and other digital stimuli (via an app or website, pricing information, coupons, QR codes, or other information) in addition to traditional stimuli for product or promotional information during their in-store purchase phase. In past research, new in-store digital stimuli or mobile phone technology was shown to increase unplanned shopping and/or spending (Cake …

Destruction And Reconstruction Of Corporate Reputation In The International Business Network Context, Nikolina Koporcic, Maria Ivanova-Gongne, Jan-Åke Törnroos, Olga Dziubaniuk

AMTP Proceedings 2022

The purpose of this study is to illustrate how a firm’s corporate reputation can be destroyed by the actions of business partners and other network actors, and what the company can do to reconstruct its reputation. The study case exemplifies the importance of reputation and close interactions with foreign business partners in developing countries. Secondary data of a Nordic-based MNC, Stora Enso, is collected, interpreted, and analyzed. We observed issues surrounding the reputation change of the MNC, while focusing on the actions of their business partners. The paper provides empirical insights into the process of reputation destruction and …

The Corporate Remedy Strategies For Product-Related And Business Ethical Misdeeds, Lei Huang

AMTP Proceedings 2022

Firms take various approaches to mitigate the negative impacts from the misdeeds and repair the damages of the consequences. The current study examines the moderation role of two types of misdeed, business ethics or product performance related, in the relationship between three major crisis remedy strategies and the purchase intentions for both current and potential consumers. The results from 440 participants suggest that a promptness apology is important for current consumers but not for potential consumers. More importantly, the response plan has less impact on the current consumers when a misdeed is business ethics related than product performance related while …

The Relationships Between Prosocial Consumer Behavior, Consumer Resilience, Consumer Risk Taking Propensity And Consumer Hoarding During Covid-19, Christy M. Cook, Pia A. Albinsson, James E. Stoddard

AMTP Proceedings 2022

The Relationships Between Prosocial Consumer Behavior, Consumer Resilience, Consumer Risk Taking Propensity and Consumer Hoarding During COVID-19

Transaction-Based Cause-Related Marketing: The Role Of Consumer Trust And Self-Congruity On Purchase Intention, Dawn D. Hart, Doug Johansen

AMTP Proceedings 2022

The link between corporations, their socially responsible activities, and business performance has become irrefutable (Marconi, 2002). Companies grapple with how to successfully implement their socially responsible marketing activities (Marconi, 2002). Corporate social responsibility has various initiatives including corporate philanthropy, corporate statesmanship, through-the-firm giving, and profit motivated giving (Varadarajan & Menon, 1988). Cause-related marketing includes a profit motive (Varadarajan & Menon, 1988). Several studies find cause-related marketing efforts have the potential to affect consumers’ purchase intentions (Webb & Mohr, 1998).

Bank Consolidation And Its Effect On Service Quality, Thomas L. Powers, William S. Spears, Seongwon Choi

AMTP Proceedings 2022

The perceived quality of customer service plays a significant role in high involvement products and services. Previous research in the area of bank service quality suggests that as a bank is acquired the quality of service at the new larger bank does not equal what customers received at their old smaller bank. In addition, a newly consolidated bank may eliminate tailored services and create customer dissatisfaction due to higher fees, lower levels of service, and credit availability. Although prior research has focused on specific aspects of bank services, a contribution to the literature can be made by examining this topic …

Gamification Usage And Platform Loyalty In Esports Livestreams: An Analysis Of Unobserved Heterogeneity With Fimix-Pls And Ipma, Yizhou Qian, Jeam Martinez, Robbie Matz

AMTP Proceedings 2022

Although gamification as a marketing strategy has been implemented by various domains, there is still a dearth of research on the use of gamification in social livestreams. In this study, we examined the relationships between technology acceptance model (TAM) variables, gamification usage, and loyalty toward a social livestreaming platform, where gamification was adopted to enhance the viewing of an esports event. Data from 396 viewers were analyzed using partial least squares structural equation modeling (PLS-SEM), finite mixture partial least squares (FIMIX-PLS), and importance performance map analysis (IPMA). To this end, our study underpinned the application and extension of TAM in …

Mothers With Empty Arms: Marketing, Stigma, And Bereaved Mothers, Elizabeth A. Minton, Carissa Anthony, Cindy Xin Wang, Alexa Fox

AMTP Proceedings 2022

Despite over one-quarter of females suffering baby loss, there is virtually no research in marketing examining the devastating impacts of such loss from a consumer standpoint. There are incredible stigmas that overshadow these vulnerable consumers and understanding how marketing helps and hurts consumers post-loss in the marketplace is of critical importance. Through 30 in-depth interviews with bereaved mothers in the U.S. (specifically mothers who lost a baby during pregnancy or within one year after birth), this research builds off stigma theory to shed light on the consumer journey post-loss in an effort to bring these consumers what they desire – …

Awareness Marketing: Cause Marketing Without Contribution, Elizabeth A. Minton, Frank Cabano

AMTP Proceedings 2022

Much research has examined the benefit of brands that participate in cause marketing initiatives and give a portion of proceeds or product to a charity. However, what has been lacking from this investigation is how consumers respond when brands raise awareness for a cause but do not take any further action to contribute resources to the cause – what we term awareness marketing. Through five studies, we examine awareness marketing specifically among the potentially divisive context of social justice causes. We show that consumers with higher levels of religiosity are more likely to support products marketed with awareness marketing, that …

An Examination Of Portrayal Of Disability In Brand Ads, Sphurti Sewak, Jayati Sinha

AMTP Proceedings 2022

This research explores why marketers can utilize disabled models to their advantage. Although brand inclusivity has attracted some attention, much is still unknown. The current research addresses this gap by establishing that using disabled brand models can lead to higher customer-brand relationships and also explores when it could potentially backfire by establishing that the personal attitude towards disability could moderate this main effect. The findings will help brands to be more open to including diverse models that do not exactly fit “the ideal” and fighting the prevailing prejudice towards disabled people in society. Representing them in their advertisements and online …

Exploring The Impact Of Brands Roasting On Social Media, Sphurti Sewak, William F. Humphrey Jr., Jayati Sinha

AMTP Proceedings 2022

Brands regularly post content on social media and look for consumer engagement through these posts. However, this research uncovers a novel domain that shows increased consumer engagement but decreased persuasion: when brands resort to roasting on Twitter. We find that the perceived inappropriateness of the roasting posts lead to lower brand preference when brands choose to roast on social media and tease apart the difference between B2B and B2C roasting. This research establishes that not everything that goes viral leads to a favorable offline behavior. Social media managers of brands can use the findings of this research by understanding why …

Empathy, Altruism, Csr, And Consumer Buycott Behavior During Covid 19: Lessons Learned, Ania Izabela Rynerzewska, Eliza Hetrick

AMTP Proceedings 2022

As Covid-19 became a global pandemic, life as businesses and consumers know it changed dramatically. Suddenly, in-person shopping became rare while social distancing and working remotely became common practice. The impact of Covid-19 reached beyond the obvious death toll and economic recession and contributed to a shift in what is considered relevant and what is secondary. This study analyzed the impact of consumer levels of altruism and empathy on interest in Covid-19 exacerbated topics like employee treatment, social justice, and the environment. Further, this study emphasized the importance of CSR efforts supporting current topics, which have been found to contribute …