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Comments From The Editors, Tulay Girard, Melek Meral Anitsal

Journal of Applied Marketing Theory

Comments from the Editors:

We welcome you to the current issue of the Journal of Applied Marketing Theory. The objective of Journal of Applied Marketing Theory (JAMT) is to provide a reputable platform for publishing academic research that advances marketing knowledge and offer insights for marketing managers. In the current issue we are pleased to present five manuscripts that offer unique insights into a number of diverse topics. Each article received praise from our review team and we are happy to have the opportunity to present them to you in this edition of JAMT.

Investigating Consumer Concept In A Niche Retail Market, Gary R. Holmes, Clinton Amos, Grace Lixuan Zhang

Journal of Applied Marketing Theory

This paper examines the relationship between self-concept, store image, service quality, loyalty, and share of wallet in a high-end niche retail market. Data was obtained from a high-end outdoor retail store customer email database. Partial Least Squares (PLS), was used to assess the psychometric properties of the measurement model and to test the hypotheses. A significant positive relationship was found between actual self-concept and store image; store image and loyalty; service quality and loyalty; and loyalty and share of wallet. This research suggests service quality perceptions, and particularly store image will enhance loyalty and increase share of wallet. The concurrent …

Evaluating Performance Competencies In The Royal Saudi Air Force Engineering Directorate And Squadrons, Faisal A. Al Dawood

Theses and Dissertations

The effectiveness of tasks performed by the directorate of aeronautical engineering and squadrons in RSAF directly impacts flight safety, which in turn influences the organization either positively or negatively. Therefore, improving engineers' competencies will improve the overall performance of the organization. The study refined and reconstructed a model, namely a T-shape competency model, to assess the engineers' competencies which revealed some management and competency-related deficiencies and concluded with managerial recommendations.

A Case Study Of The Efficacy Of Model-Based Requests For Information, Kyle J. Arruda

Theses and Dissertations

The Department of Defense (DoD) has encouraged the transition to digital engineering, yet there are limited guides for how to transition and there is limited data to show where an organization like a program office can reap the most benefit from the transition. To identify areas where potential benefits may be realized, this thesis compares two Requests for Information (RFIs), one document-based and one model-based, from generation to response. A survey was developed and administered to 7 members of a single program office to grade the RFI responses. The survey was based on the 43 benefit categories identified in the …

Antecedents Of High Performance Work Practices In Smes: An Attention-Based View, Javier Martínez-Del-Río, Pingshu Li, James P. Guthrie

Management Faculty Publications

Relative to the large body of work in the broader strategic HRM (SHRM) literature, knowledge about determinants of SMEs’ approaches to HRM remains limited. We argue that heterogeneity in the use of high performance work practices (HPWPs) is influenced by top managers’ exposure and attention to information obtained via environmental scanning. Invoking an attention-based view (ABV), we develop hypotheses suggesting that competition tracking, participation in trade associations, and social network embeddedness will be associated with greater use of HPWPs. We also propose direct and moderating roles for top managers’ perceptions of competitive intensity. We test our hypotheses using a database …

Can You Escape? Using Mobile App Escape Games To Create A Holistic Experiential Learning Process Online, Mai P. Trinh

Management Faculty Publications

Mobile app escape games are excellent tools to create an experiential learning process in online contexts. Through the act of solving puzzles to escape the rooms, students experience a process in which they need to discover new information and clues, adjust their strategies repeatedly, and become more aware of the way they learn. Their emotional and behavioral reactions when they encounter difficulties can shed light on their learning identity and learning flexibility. The experiential learning cycle is complete with the addition of after-game reflection, debrief, and discussion. Escape games are versatile and can be used to teach a variety of …

Social Attention In Realistic Work Environments, Theodore Charles Masters-Waage

Dissertations and Theses Collection (Open Access)

Social attention – the process by which individuals select which aspect of the social world to mentally process – is a key antecedent to all organisational behaviour in groups. This central role of attention has long been appreciated by organisational theorists, but our understanding of this core cognitive process has been hampered by a lack of empirical evidence. To create a method through which organisational scholars can study social attention, this dissertation combines cognitive science measures of attention with recent innovations from social and applied psychology using virtual reality to study naturalistic social behaviour (Chapter 1). This method is then …

Private Market Impact Investing Firms: Ownership Structure And Investment Style, Theodor Florian Cojoianu, Andreas G. F. Hoepner, Yanan Lin

Research Collection College of Integrative Studies

Impact investing and ESG investing are specific “ethical” investing types integrating social, environmental, and moral values with financial goals. Despite receiving heightened scholarly attention, the difference between impact and ESG investing is largely unexamined, and it is not clear how they differ from conventional investment. To explain the differences between ESG, impact, and conventional investing, this paper draws on a dataset of over 8000 private market investment (PMI) firms. It compares impact, ESG, and conventional investment across firm characteristics, investment preference, and ownership. Results show that impact investors are more likely to be owned by the government, focusing on agriculture, …

Nonprofit Spotlight: Rise Up School Of Dance

Journal of Nonprofit Innovation

Mission

To harness the power of dance, mentorship and community to empower students to realize their unique value and develop physical, mental, emotional and social skills that equip them to become the people they are meant to be.

Property In Whose Name? Intrahousehold Bargaining Over Homeownership In China, Jia Yu, Cheng Cheng

Research Collection School of Social Sciences

Previous research typically examined homeownership inequality across individuals or households, overlooking the intrahousehold allocation of homeownership. Using couple-level data of the 2016 China Family Panel Studies, our study addresses the gap by examining the bargaining over homeownership between husbands and wives in China. Descriptive results reveal a large gender gap in homeownership: only about one-quarter of couples listed the wife as an owner on the Housing Ownership Certificate, whereas about 92% listed the husband. The gender gap in ownership, however, has narrowed among couples married after 2000. Multivariate analyses show that economic autonomy, relative resources, housing purchase conditions, and modernization …

Singing And Healing: Thought Paper, Kimberly Nearon

Journal of Nonprofit Innovation

Singing can be a healing experience, both for the body and the soul (1, 3, 4). “Music has the ability to repair brain damage and return lost memories” (3). Common themes in recent studies and articles discuss how “singing releases endorphins, serotonin and dopamine - the ‘happy’ chemicals that boost your mood and make you feel good about yourself” (3). “Singing also counts as an aerobic activity as it introduces more oxygen into the blood leading to better circulations - and a better mood” (3). Singing can “stimulate the immune response”, “improve snoring”, and “improve lung function” benefiting those who …

Nonprofit Spotlight: Trauma-Informed Utah

Journal of Nonprofit Innovation

Mission

The mission of the TIU Center is to promote and support efforts to move Utah toward becoming a trauma-informed state

Case Study 7: Effects Of Tai Chi On Patients With Mild Cognitive Impairment

Journal of Nonprofit Innovation

“Background and Purpose. Mild cognitive impairment (MCI) is a common condition, which threatens the quality of life of older adults. Tai Chi (TC) is growing in popularity among patients with MCI. This study is aimed at evaluating the effectiveness and safety of TC in older adults with MCI.”

Case Study 3: Next Steps: Applying A Trauma-Informed Model To Create An Anti-Racist Organizational Culture

Journal of Nonprofit Innovation

“Although there has been a significant increase in the delivery of evidence-supported, trauma-informed care over the past few years, there has been less discussion around the consideration of the broader cultural, political, and societal factors that contextualize client trauma and that also need to be recognized and understood to promote healing and prevent future trauma."

Taking Flight, Georgia Southern University

College of Business: News & Publications

• Taking Flight- September 2022
• Message from the Dean

Risk-Aware Procurement Optimization In A Global Technology Supply Chain, Jonathan Chase, Jingfeng Yang, Hoong Chuin Lau

Research Collection School Of Computing and Information Systems

Supply chain disruption, from ‘Black Swan’ events like the COVID-19 pandemic or the Russian invasion of Ukraine, to more ordinary issues such as labour disputes and adverse weather conditions, can result in delays, missed orders, and financial loss for companies that deliver products globally. Developing a risk-tolerant procurement strategy that anticipates the logistical problems incurred by disruption involves both accurate quantification of risk and cost-effective decision-making. We develop a supplier-focused risk evaluation metric that constrains a procurement optimization model for a global technology company. Our solution offers practical risk tolerance and cost-effectiveness, accounting for a range of constraints that realistically …

The Impact Of Fear Of Losing Out (Folo) On College Students’ Performance Goal Orientations And Learning Strategies Insingapore, Haelim Choi, Chi-Ying Cheng, Sheila Xi Rui Wee

Research Collection School of Social Sciences

The current research investigated the influence of the Fear of Losing Out (FoLO) mindset on learning strategy via performance goal orientation and its interaction with social comparison amongst Singaporean college students. In Study 1, a positive relationship between FoLO and performance goal orientations (i.e., avoidance and approach) was found. Study 2 replicated this finding and further revealed a downstream effect of FoLO on surface learning via performance goal orientations. In addition, social comparison moderated the link between performance goal orientation and surface learning in the mediation model. Specifically, in downward social comparison conditions, FoLO facilitated high performance-avoidance goal orientation, which …

2022 September, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for September of 2022.

Comparing The Environmental And Social Factors Of Uk And Us Firms: A Case For Stringent Disclosure Regulation, Jasmine Pybas

Dissertations, Theses, and Capstone Projects

Variation in “good” corporate behavior can be observed across countries. Corporate social re- sponsibility (CSR) can be measured with a quantifiable environmental, social, and governance (ESG) score, which was developed in part from investor demand. ESG scores are popular among investors to make sound, responsible investment decisions and corporations to demonstrate their commitment to sustainable business practices. In a comparison of environmental and social fac- tors of US and UK firms among three industries, the British outperform their American counter- parts. The degree of disclosure regulation by their respective financial authoritative bodies ac- counts for this discrepancy.

Mandatory Disclosures And Investment Efficiency: Evidence From The Conflict Minerals Disclosure Requirement, Ge Dong

Dissertations, Theses, and Capstone Projects

I examine the effects of mandatory disclosures on firms’ investment efficiency using the conflict minerals disclosure requirement of the Dodd–Frank Act of 2010. I find that firms’ investment efficiency improves following the adoption of the regulation. I then examine whether this improvement in investment efficiency is due to the regulation forcing managers to acquire new information and I document two important findings. First, I find that firms with a better internal information environment are more likely to experience improved investment efficiency. Second, I find that firms manage raw materials more efficiently and make changes to their supply chains after disclosing …

Therapeutic Servicescapes, Covid Stress, And Customer Revisit Intention In The Hospitality Industry Post-Lockdown, Oluwatobi A. Ogunmokun, Juliet E. Ikhide

Journal of Global Business Insights

As the post-pandemic era gradually dawns upon us, the hospitality industry seems to be slow in recovery, partly due to the continuous stress over being infected in public and hospitality places. Scholars have recommended that hospitality establishments seriously consider the potential benefits of artificial intelligence, social distancing, and cleanliness to fast-track the industry’s recovery post-lockdown. This study contributes to that stream of research by proposing and testing a model that demonstrates that through alleviating COVID stress, therapeutic servicescapes at hospitality establishments could promote customers’ revisit intention post-lockdown. We argue that therapeutic servicescapes have potential marketing and strategic benefits that could …

How Airline Managers Assess Their Competitive Positions: A Case Study In Turkey, Huseyin O. Aldemir, Ferhan K. Sengur

Journal of Global Business Insights

This study focused on how airline managers perceive their competitive positions. Based on the perceptions of the airline managers, strengths-weaknesses-opportunities-threats (SWOT) analyses were carried out. All scheduled and unscheduled passenger carriers in Turkey were used as sample for this research. The data were acquired through qualitative research by semi-structured interviews with senior executives of the airlines. This research demonstrated how airline managers assess their competitive positions in the market. The similarities and differences related to each airlines’ strengths, weaknesses, opportunities, and threats were put forward. Interviews among managers of the airline companies operating in Turkey revealed varied perceptions on business …

Baseball Eclipsed: No Longer America’S Pastime, Travis Shumate

Undergraduate Theses and Capstone Projects

This paper will discuss the reasons for the decline in Major League Baseball (MLB) attendance levels and what might be done to stop this decline. It will also introduce an idea that the decline in attendance might not be as much of an issue as fans might perceive it to be. Along with being a super fan of a team, marketing and promotion play a big role in game-to-game attendance. Various ways that marketing is used and might be used better to gain interest for baseball are talked about in this paper. The argument made is that baseball has lost …

Broken Effects? How To Reduce False Positives In Panel Regressions, Xina Li, Phebo D. Wibbens

Research Collection Lee Kong Chian School Of Business

Many published papers in the management field have used statistical methods that, according to the latest insights in econometrics, can lead to elevated rates of false positives: results that appear “significant, ” whereas they are not. The question is how problematic these less robust econometric analyses are in practice for management research. This paper presents simulations and an empirical replication to investigate two widespread but now largely discredited practices in panel data analysis: nonclustered standard errors and random effects (RE). The simulations indicate that these two practices can lead to strongly elevated rates of false positives in typical empirical settings …

Uncovering The Value Of Blockchain Applications In The World Of Finance, Qiang Cheng

Research Collection School Of Accountancy

This article discusses the benefits of using blockchain in the context of asset-backed security (ABS) issuance: reducing information asymmetry between issuers and investors, reducing yield spread of ABS, disciplining credit rating agencies, increasing the quality of underlying assets, and reducing issuers’ risk exposure. Such benefits should apply to other blockchain applications in the world of finance.

Insider Trading Restrictions And Real Activities Earnings Management: International Evidence, Yuanto Kusnadi, Yuanto Kusnadi, Jiwei Wang, Yujie Wang

Research Collection School Of Accountancy

We examine the implications of insider trading restrictions on firms’ real activities earnings management in an international setting. Using a sample of 28 countries over the period from 1992 to 2007, we find evidence that is supportive of the substitution hypothesis, in that managers have incentives to substitute accruals earnings management for real activities earnings management. This effect is found to be more pronounced for firms in countries with more restrictive insider trading regulation. Our result is robust to alternative measures of real activities earnings management and insider trading restrictions, alternative sub-samples, alternative regression specifications, and controlling for endogeneity. In …

Out Of The Trap: Conversion Funnel Business Model, Customer Switching Costs, And Industry Profitability, Niloofar Abolfathi, Andrea Fosfuri, Simone Santamaria

Research Collection Lee Kong Chian School Of Business

Research Summary: Across many industries, firms employ a conversion funnel business model to attract customers with basic and affordable products, generate lock-in, and then sell them more advanced and expensive products. We argue that this business model, coupled with high customer switching costs, results in a market outcome characterized by aggressive pricing and reduced profits. A sudden reduction in customer switching costs disrupts the conversion funnel and can eventually increase industrywide prices and profitability, an outcome that contradicts conventional wisdom in strategy research. We develop a stylized model to formalize our ideas and provide supportive evidence using a difference-in-differences methodology …

Contextualizing The Organizational Mindset, Joseph A. Carpini, Burak Oc

Research Collection Lee Kong Chian School Of Business

Although Schneider and Pulakos (2022, p. 2) call for scholars to adopt an “organizational mindset,” which includes “an increased organizational frame of reference on variables of interest,” the authors have overlooked the importance of contextualizing such a mindset. Contextualizing “entails linking observations to a set of relevant facts, events, or points of view that make possible research and theory that form part of a larger whole” (Rousseau & Fried, 2001, p. 1). Contextualizing is essential because it provides a common vernacular that facilitates the valid and reliable extension of the industrial-organizational (I-O) mindset to the study of organizational differences and …

Overnight Returns, Daytime Reversals, And Future Stock Returns, Ferhat Akbas, Ekkehart Boehmer, Chao Jiang, Paul D. Koch

Research Collection Lee Kong Chian School Of Business

A higher frequency of positive overnight returns followed by negative trading day reversals during a month suggests a more intense daily tug of war between opposing investor clienteles, who are likely composed of noise traders overnight and arbitrageurs during the day. We show that a more intense daily tug of war predicts higher future returns in the cross section. Additional tests support the conclusion that, in a more intense tug of war, daytime arbitrageurs are more likely to discount the possibility that positive news arrives overnight and thus overcorrect the persistent upward overnight price pressure.

What You See Is What You Get? Measuring Companies' Projected Employer Image Attributes Via Companies' Employment Webpages, Christian P. Theurer, Philipp Schapers, Andranik Tumasjan, Isabell M. Welpe, Filip Lievens

Research Collection Lee Kong Chian School Of Business

Information on a company's employment webpage sends signals about the employer image the company intends to project to applicants. Nonetheless, we know little about the content of recruitment signals sent via company employment webpages. This study develops a method to measure companies' projected employer image attributes based on their employment webpages. Specifically, we analyze companies' projected employer image attributes by applying computer-aided text analysis (CATA) to the employment webpages of 461 Fortune 500 companies (i.e., more than 11,100 individual pages). Our results show that projected employer image attributes remain relatively stable over time. Moreover, we find relatively low levels of …