2018-11-01 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter for November 1, 2018.

2018-11-01 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes for November 1, 2018.

Jobsense: A Data-Driven Career Knowledge Exploration Framework And System, Xavier Jayaraj Siddarth Ashok, Ee-Peng Lim, Philips Kokoh Prasetyo

Research Collection School Of Computing and Information Systems

Today’s job market sees rapid changes due to technology and business model disruptions. To fully tap on one’s potential in career development, one has to acquire job and skill knowledge through working on different jobs. Another approach is to seek consultation with career coaches who are trained to offer career advice in various industry sectors. The above two approaches, nevertheless, suffer from several shortcomings. The on-the-job career development approach is highly inefficient for today’s fast changing job market. The latter career coach assisted approach could help to speed up knowledge acquisition but it relies on expertise of career coaches but …

Double Learning Or Double Blinding: An Investigation Of Vendor Private Information Acquisition And Consumer Learning Via Online Reviews, Nan Hu, Kevin E. Dow, Alain Yee Loong Chong, Ling Liu

Research Collection School Of Computing and Information Systems

In this paper, building upon information acquisition theory and using portfolio methods and system equations, we made an empirical investigation into how online vendors and consumers are learning from each other, and how online reviews, prices, and sales interact among each other. First, this study shows that vendors acquire information from both private and public channels to learn the quality of their products to make price adjustment. Second, for the more popular products and newly released products, vendors are more motivated to acquire private information that is more precise than the average precision to adjust their price. Third, we document …

Differentiated B2b Marketing Strategy Of Dongwon Systems, The No.1 Packaging Solution Company In Korea, Mina Jun, Sang Yong Kim, Janghyuk Lee, Koo

Asia Marketing Journal

Dongwon Systems established in 1977 to exclusively supply Dongwon tuna cans, the parent company. Instead of its stable management and profits by relying on the parent company, the company was not complacent and started innovating and challenging new markets. Dongwon Systems decided to expand the business area and pioneer new markets so that it becomes the first domestic company to successfully expand into independent businesses other than parent company products. Such success of Dongwon Systems was driven by its differentiated B2B strategies. Unlike the characteristics of usual B2B companies, Dongwon Systems has been thinking both of its client companies and …

Online Mpa Degree Ranks In List Of Most Affordable For 2019, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Are Mexican And U.S. Workers Complements Or Substitutes?, Raymond Robertson

Mission Foods Texas-Mexico Center Research

Fears of NAFTA in the United States were largely based on the belief that Mexicans and U.S. workers were substitutes: lowering barriers would allow competing products into the United States and investment outflows that would cause U.S. workers to lose their jobs to Mexico. While this may have been true when NAFTA first went into effect, subsequent production specialization between Mexico and the United States may suggest that Mexican and U.S. workers are now complements. In particular, NAFTA may have induced production restructuring throughout North America to generate integrated value chains in which workers in the three NAFTA countries work …

Customer-Contact Employee Support And Service Recovery Efforts, Younhee Moon

Asia Marketing Journal

The purpose of this research is to investigate the effect of customer-contact employees support on service recovery efforts. Service companies should try to prevent the service failure situation from occurring, but it is realistic that the service failure occurs due to the characteristics of the service. Service recovery efforts of service providers are important because effective responses to service failures can enhance customer satisfaction despite service failures. Social support for customer-contact employees needs to improve service recovery efforts. Specifically, this study focuses on the mediation roles of job burnout and customer orientation in relationship between social support for customer-contact employees …

The Dark Side Of Star Marketing, Hojoon Jang, Kyoungmi Lee

Asia Marketing Journal

This research examines how the announcement of a celebrity endorsement contract with a brand can influence consumers’ judgment of its future growth in a market. Using both behavioral experiments and an event study analysis, we find that when the brand is perceived to be technology-focused (versus marketing-focused), the information about the celebrity contract can lead consumers to view the brand’s future as less promising. Furthermore, we identify consumers’ inferences about the quality of the brand as a psychological factor underlying this effect. This paper provides evidence that star-marketing can sometimes signal management’s misjudgment about resource allocation for a brand, which …

The Impact Of Salesperson Look-Brand Personality Congruence On Brand Affect, Heekyung Lee, Youjae Yi

Asia Marketing Journal

Branded service encounters, in which various aspects of frontline employees are strategically aligned with the firm’s brand positioning, can be achieved along several dimensions such as employee appearance, manner, and personality. While previous research has mainly focused on behavioral traits of employees, this research examines the employee’s physical appearance in association with the brand personality trait across two studies. Study 1 shows that salesperson look-brand personality congruence enhances brand affect by inducing positive affect. Specifically, a brand-congruent look of a salesperson increases positive affect among customers by confirming their prior expectations about what a salesperson of a certain brand should …

Exploring Consumers’ Alcoholic-Beverage Type-Specific Drinking Motives, Hyejeung Cho

Asia Marketing Journal

Despite the abundance of research on alcoholic-beverage consumption in the food and beverage marketing literature, research directly assessing and comparing consumers’ psychological motives for drinking different types of alcoholic beverages is relatively limited. There is also a paucity of research comparing drink-type specific consumption motivations in an Asian market. Paying attention to some recent new changes in the alcoholic-beverages market of South Korea, this study investigated South Korean young adult female consumers’ alcoholic-beverage type-specific drinking motives. A self-administered online survey of 340 young adult female drinkers about their alcohol-consumption patterns, alcoholic-drink preferences, involvement with alcohol, and four types of drinking …

Lifestyles, Income, Health Factors, And Life Satisfaction Of Older Hispanic Adults, Gina Fe G. Causin Ph.D., Hyunsook Kang Ph.D., Mary S. Olle Ph.D.

Journal of Human Services: Training, Research, and Practice

The aim of this study was to explore to what extent life styles, income, and health factors contribute to the life satisfaction of Hispanic older adults. A secondary data analysis from a national survey of Hispanic Established Populations for the Epidemiologic Study of the Elderly (HEPESE) (Markides, Ray, Angel, & Espino, 2012) was used. Subjects were Hispanic older adults (over 75 years, n = 1542). For this study, Hispanics and Latinos were considered as one and the same. A two-step hierarchical regression was conducted to address the research question. The results showed health status and income were unique predictors in …

Asia Marketing Journal Vol.20 No.3 목차

Asia Marketing Journal

No abstract provided.

Eighth Annual Dark Carnival Takes Place On Halloween Night, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Innovative Strategic Positioning Of Capital Flows Mobilization Of The Original Five Asean Countries: Which Are Leading?, Eric J. Nasution, Nila Krisnawati

The South East Asian Journal of Management

Research Aims - The study was conducted to employ the capital flows mobilization (CFM) indicators as the leading economic indicators to determine the leadership role among the five original ASEAN countries. It sought to simplify and answer three research questions on the differences of CFM indicators among the ASEAN countries, their ranks, and how they were positioned in terms of CFM performance and Granger causality risk level. Methodology - Nonparametric statistics and the economic game theory using a four-quadrant matrix were used to answer the three research questions. Research findings - The first hypothesis was accepted, which indicates that the …

2018-October-30-Chasing Portraits, University Marketing And Communication, East Tennessee State University

ETSU News

'Chasing Portraits'

JOHNSON CITY (Oct. 30,2018) – Over 70 years ago, as Moshe Rynecki watched Hitler’s regime becoming more and more ominous, the Jewish art store owner and artist began bundling his 800-or-so paintings and sculptures and seeking safe places for his life’s work in and around his home of Warsaw, Poland.

“Moshe hid his work with the notion that whatever this was – nobody knew it was the World War and the Holocaust – when it was over, he would collect his paintings and his collection would be whole once again … and that’s not at all what happened,” …

2018-October-30-It Is Curtain Time, University Marketing And Communication, East Tennessee State University

ETSU News

UPSTATE exhibit

JOHNSON CITY (Oct. 15, 2018)  – White curtains frame a ’50s-style diner table with red vinyl bench seats and a cup of coffee. Leafless trees, patchy snow, empty warehouses and unmanned equipment dot the Hudson River’s edge. Dark clouds loom over a weathered yellow house rimmed with weeds, featuring an unwelcoming “Private Property” sign in the yard.

Tema Stauffer’s lens sees barns collapsing, weeds encroaching, structures deteriorating, cars rusting and world-worn eyes staring, long after history has been made and nature often has reclaimed the landscape. There are both a haunted quality and an eerie sense of peace. …

2018-October-30-Slow Road To Healing, University Marketing And Communication, East Tennessee State University

ETSU News

‘Slow Road to Healing’

JOHNSON CITY (Oct. 30, 2018) – “Slow Road to Healing” is the topic of a talk to be delivered by Dr. Victoria Sweet on Thursday, Nov. 1, at 6 p.m. in the Grand Soldiers Ballroom at the Carnegie Hotel on State of Franklin Road.

Sweet is a physician, Guggenheim Fellow of Medical History and author of two books, “God’s Hotel: A Doctor, a Hospital, and a Pilgrimage to the Heart of Medicine” and “Slow Medicine: The Way to Healing.”

Her free public talk, which will focus on the “slow medicine movement,” or “spending time to save …

Bridging Perspectives Of Customer Value Proposition And Customer Perceived Value Of Intercity Non-Bus Transportation Service In Indonesia, Ihsan Hadiansah, Rendika Nugraha, Adhi Setyo Santoso, Mustika Sufiati Purwanegara

The South East Asian Journal of Management

Research Aims - The study aim is to explore value proposition creation from the perspectives of non-bus transportation services and to investigate the factors in customer perceived value, especially functional value (operations, facilities, professionalism, and price), that influence purchase intention from customers’ perspectives. Design/methodology/approach - This mixed methods study used personal interviews, participant observation, and a survey to collect the data. Then, we conducted exploratory case study by using organisational level logic model as a qualitative analysis technique. Finally, we used regression for hypothesis testing of the quantitative section. Research Findings - The results indicated that non-bus transportation services should …

Effect Of Managers' Communication On Training Application With Motivation To Learn As An Intervening Variable, Azman Ismail, Nurul Afiqah Foboy, Azmawaty Mohamad Nor

The South East Asian Journal of Management

Research Aims - According to the present research concerning organizational training, managers’ communication are often seen as a critical training management issue that may help to maintain and enhance organizational competitiveness and performance in a borderless world and era of globalization. In this study, the relationship between managers’ communication, motivation to learn and training application was evaluated at military hospitals in Peninsular Malaysia. Design/methodology/approach - The SmartPLS path model analysis was utilized to examine the research hypotheses and evaluate the validity and reliability of instrument used. Research Findings - The results demonstrate that the capability of managers to communicate the …

Mapping The Terrain: An Indonesian Business Perspective Of The Asean Economic Community, Marko S. Hermawan, Lena Choong

The South East Asian Journal of Management

Research Aims - This paper focuses on the institutions that the ASEAN Economic Community (AEC) project will affect. By employing institutional logics theory, this study scrutinizes academics and business practitioners as institutions and the cultural context embedded within them. Methodology - A mixed method of newspaper data analysis and semi-structured interviews was used to obtain comprehensive data from both sources. Research findings - The findings suggest a definite orientation gap between business practitioners, associations, and academics—the three groups have less information and contributions compared with the government and association influences. This study concludes that more participation is needed from these …

Knowledge Inertia In The Innovation Of Coffee Production, Hafiz Rahman, Hanjaya Putra Siswowiyanto

The South East Asian Journal of Management

Research Aims - This paper aims at discussing the existence of knowledge inertia and its influence to the product innovation, with particular analysis given to the coffee production during the preharvest and post-harvest periods. Design/methodology/approach - The study uses quantitative methodology, and operates multiple and partial regression analysis between variables of the study to measure the impact of knowledge inertia to the innovation of coffee production. To put the findings in detail, the study separates the innovation of coffee product in two sequences, named [a] pre-harvest period and, [b] post-harvest period. Data and information were collected based on cross-sectional cohort …

2018-10-30 Message From The President, Morehead State University. Office Of The President.

Staff Congress Records

Message from the President issued to university employees on October 30, 2018.

Growth Options And Corporate Goodness, Linh Thompson

USF Tampa Graduate Theses and Dissertations

I find evidence to support the negative impact of growth options on corporate social responsibility (CSR). I propose that attention-constrained managers reduce corporate goodness to focus on growth opportunities. The effect is more pronounced for well-governed firms, for financially-constrained firms, and for capital-intensive social dimensions. Firms reduce their research and development (R&D) and capital expenditures, and experience lower annual buy-and-hold abnormal returns (BHAR) subsequent to significant increases in their social performance. I also report value implications of CSR investments. The empirical evidence suggests that managerial choices to divert attention from growth projects toward CSR hurt shareholders.

Impact Of Airplane Crashes On Firm's Credit Risk Under The Creditgrades Model, Alexandros Bougias

Undergraduate Economic Review

The paper examines the impact of airplane accidents with 40 or more fatalities, on airline's firm credit risk. The sample contains 20 airplane crashes for the period 2000-2017. The analysis proposes the CreditGrades model introduced by Finger et al. (2002) , which is an extension of the first passage time model of Black and Cox (1976). The study concludes that airplane accidents lead to a statistically significant increase in airline's Probability of Default. The results are both significant and robust under the t-Test and the non-parametric Wilcoxon Signed-rank test.

Disaster Management In Bangladesh: Developing An Effective Emergency Supply Chain Network, Mahmud Akhter Shareef, Mohammad Mahboob Rahman, Yogesh K. Dwivedi, Rafeed Mahmud, Angela Wright, Hatice Kizgin, Nripendra P. Rana

Dept. of Organisation & Professional Development Publications

This study has addressed and identified the problems in managing the existing emergency supply chain of Bangladesh in all phases of operation in terms of the primary drivers of the supply chain. It has also attempted to conceptualize and suggest an effective emergency supply chain. In this context, a thorough field investigation in several districts was conducted among the employees of the organizations sharing common information with similar protocols and implications (interoperable). Information was collected from the employees of all the participating organizations involved in disaster management through a semi-structured questionnaire based survey. The respondents addressed and illustrated several interconnected …

Understanding Long-Standing Belief Systems In Business: A Qualitative Study Of The Equine Industry, Robyn Lord

USF Tampa Graduate Theses and Dissertations

Change management is a highly researched topic. With industry changing at record speed, it is inevitable that corporations will engage in a change management endeavor. As humans innately resist change at first exposure, corporations strive to acquire knowledge in adoption. It may not be enough to understand status quo proponents, but rather their underlying long-standing belief systems which may be affecting how they view change. What makes an employee resist corporate change? Most studies conclude that humans will resist innately. This research dives into the unique environment of the equine industry to uncover how long-standing belief systems contribute to adoption …

2018-10-29 Memo From The President, Morehead State University. Office Of The President.

Staff Congress Records

Memo issued to the employees of Morehead State University by the president on October 29, 2018.

Law School News Tim Baxter '83 Elected Chair Of Rwu Board Of Trustees 10/29/2018, Edward Fitzpartick

Life of the Law School (1993- )

No abstract provided.

Teams As Boundaries: How Intra‐Team And Inter‐Team Brokerage Influence Network Changes In Knowledge‐Seeking Networks, Prasad Balkundi, Lei Wang, Rajiv Kishore

Management, Entrepreneurship and Technology Faculty Research

What role does an ego's brokerage location—within a team (intra‐team) or outside the team (inter‐team)—play in the evolution of an instrumental knowledge‐seeking network in terms of both proximal (i.e., within the team) and distal (i.e., outside the team) tie formation and tie decay? We address this question by drawing on literature about social networks, brokerage, and teams. We use temporally separated data from 302 students embedded in 97 teams to test our hypotheses about the impacts of intra‐team and inter‐team brokerage on proximal and distal network evolution, specifically on four network changes in knowledge‐seeking networks: proximal tie formation, proximal tie …