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2015

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Articles 2701 - 2730 of 4981

Full-Text Articles in Business

2015-April-03-Early Childhood Colloquium Series Features Dr. Kevin Sutherland, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Early Childhood Colloquium Series Features Dr. Kevin Sutherland, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-5k To Raise Money, Awareness Of Genetic Disorder, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-5k To Raise Money, Awareness Of Genetic Disorder, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Jane Hicks And Rita Simms Quillen Guests At Annual Higgs Reading Series Event, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Jane Hicks And Rita Simms Quillen Guests At Annual Higgs Reading Series Event, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Don Mccarty Earns Regional Mail Manager Of The Year Award, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Don Mccarty Earns Regional Mail Manager Of The Year Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Dr. Cecilia Mcintosh Receives Ywca 2015 Tribute To Women Award, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Dr. Cecilia Mcintosh Receives Ywca 2015 Tribute To Women Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Pitcaithley To Give Talk, ‘The National Park Service Confronts Secession’, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Pitcaithley To Give Talk, ‘The National Park Service Confronts Secession’, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Dr. Ted Olson's Project Receives Award, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Dr. Ted Olson's Project Receives Award, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-April-03-Kilaru’S Study Of Moss May Tell More About Adaptability Of Other Plants, University Marketing And Communications, East Tennessee State University Apr 2015

2015-April-03-Kilaru’S Study Of Moss May Tell More About Adaptability Of Other Plants, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2015-04-03 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council. Apr 2015

2015-04-03 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council.

Faculty Senate Records

General Education Council meeting minutes from April 3, 2015.


The Easy Expensive Way Doesn't Work. Why Not Try The Difficult Cheap Way?, Karl A. Koehler Apr 2015

The Easy Expensive Way Doesn't Work. Why Not Try The Difficult Cheap Way?, Karl A. Koehler

Purdue Policy Research Institute (PPRI) Policy Briefs

Smokestack chasing and related ad hoc efforts to create techno/commercial clusters are examples of failed economic development activities, because they are generally poorly integrated into the networks of interactions that support a local, state, or national economy. This is a general problem because it is difficult to characterize and understand such complex webs of interactions. Thus, it is the dynamic complexity of combined state innovation systems, related policy systems, and the broader economy that stands between state governors and legislators, their piecemeal enactment of ‘economic development initiatives’, and the economic growth they desire. This brief describes the social, governmental, and …


2015-04-02 Faculty Senate Meeting Minutes, Faculty Senate. Morehead State University. Apr 2015

2015-04-02 Faculty Senate Meeting Minutes, Faculty Senate. Morehead State University.

Faculty Senate Records

Faculty Senate Meeting Minutes for April 2, 2015.


The Perpetuation Of Graffiti Art Subculture, Camille Lannert Apr 2015

The Perpetuation Of Graffiti Art Subculture, Camille Lannert

Butler Journal of Undergraduate Research

Graffiti art and the subculture that supports it is a form of graffiti that differs from gang graffiti, immediate graffiti, and street art. This research is a qualitative analysis using partial participant observation of a graffiti art subculture in a Midwestern city. Six themes which characterize this subculture were individual identity, communication, competition, criminality, aesthetic criteria, and changing forms of communication. The implications of the findings for labeling theory and differential association theories are discussed.


The Evolution Of American Microtargeting: An Examination Of Modern Political Messaging, Luke Bunting Apr 2015

The Evolution Of American Microtargeting: An Examination Of Modern Political Messaging, Luke Bunting

Butler Journal of Undergraduate Research

The usage of targeted messaging by political campaigns has seen a drastic evolution in the past fifty years. Through advancement in campaign technology and an increasingly large amount of personal information for sale to organizations willing to pay for it, campaigns have continually narrowed their scope from targeting large demographic groups to targeting voters individually through a process called microtargeting. This paper examines the history of microtargeting in American presidential campaigns, which has resulted in a smaller, more polarized electorate.


Table Of Contents Apr 2015

Table Of Contents

Butler Journal of Undergraduate Research

Front cover, a list of the article contents in this issue, and editorial information.


How Financial Literacy Affects Budgeting Behaviors, Haowen Yuan Apr 2015

How Financial Literacy Affects Budgeting Behaviors, Haowen Yuan

Student Scholarship - College of Business

A survey was administered at a private, liberal arts university in the Pacific Northwest to discover how financial literacy can have an impact on students budgeting behaviors. Respondents were asked different kinds of financial literacy questions to assess how much they knew about financial knowledge, and respondents were asked financial behaviors questions to analyze the relationship between financial literacy and financial behaviors. Other questions included demographics, math ability, education, and personal discernment. I find that the only factor that affects students budgeting behaviors is their year in college. When students stay at the school for a long period of time, …


Scholarly Pursuits: It Takes A Community To Raise A Brand Apr 2015

Scholarly Pursuits: It Takes A Community To Raise A Brand

Business Exchange

DePaul Marketing Professor Al Muniz's research on brand communities--people who, united by their loyalty to a particular brand, feel a responsibility to share brand narratives and offer support and solutions associated with the brand--has changed the marketing discipline. He is currently researching the LEGO brand community.


Zink Scholarship Advances Opportunity And Excellence Apr 2015

Zink Scholarship Advances Opportunity And Excellence

Business Exchange

Public accountant and philanthropist Bill Zink recalls his motivation for entering the business school at DePaul and for establishing an endowed scholarship for the master's program in taxation.


Faculty Focus: Marketing Professor Prepares Students To Embrace Big Data Apr 2015

Faculty Focus: Marketing Professor Prepares Students To Embrace Big Data

Business Exchange

Assistant Professor of Marketing Marina Girju is preparing students to find new and better ways to analyze and predict consumer behavior using big data.


Connect To Your Dream Job Apr 2015

Connect To Your Dream Job

Business Exchange

DePaul's Corporate Connectors program, a part of alumni career services, offers students and alumni a way to network with each other for information about particular companies and industries, as well as help new hires transition smoothly into their new jobs. Gustavo Marquez, a 2014 business graduate and a financial analyst with Morgan Stanley in New York, used Corporate Connectors to connect with the a chief operation officer of a trading firm who helped him understand the trading industry,


Social Marketing: Delivering On Passion, Singapore Management University Apr 2015

Social Marketing: Delivering On Passion, Singapore Management University

Perspectives@SMU

Focus on your audience’s desire and motivations, and deliver your product’s unique proposition with every interaction on social media


How To Create Value Like Master Negotiators, Singapore Management University Apr 2015

How To Create Value Like Master Negotiators, Singapore Management University

Perspectives@SMU

Be thoroughly prepared but know when there is no deal


A Tale Of Two Stores, Singapore Management University Apr 2015

A Tale Of Two Stores, Singapore Management University

Perspectives@SMU

Customised and personalised online shopping brings benefits to consumers and profits to retailers


Becoming An Online Business Owner, Singapore Management University Apr 2015

Becoming An Online Business Owner, Singapore Management University

Perspectives@SMU

Here are four ways to start an online business as quickly as over the weekend


Advertising In The Digital Age, Singapore Management University Apr 2015

Advertising In The Digital Age, Singapore Management University

Perspectives@SMU

Algorithms, big data and real-time computing are revolutionising the advertising industry, but brands still need to be clear about their business objectives to maximise advertising returns


Marketplace Lending: Investors Beware, Singapore Management University Apr 2015

Marketplace Lending: Investors Beware, Singapore Management University

Perspectives@SMU

Marketplace lending could help finance SMEs that might otherwise be denied loans by banks, and investors could earn high returns by financing these deals. However, risk of default is high


Entrepreneurship As A Sign Of Common Grace, Bruce D. Baker Apr 2015

Entrepreneurship As A Sign Of Common Grace, Bruce D. Baker

SPU Works

Entrepreneurship benefits society in many ways. It delivers obvious and tangible economic blessings. The spiritual blessings of entrepreneurship are harder to see, and yet these are essential in order to arrive at a more complete understanding of the role entrepreneurship plays within a virtuous society. This paper considers common grace as a helpful lens through which to view the spiritual reality of entrepreneurship and to discern the intangible contributions it provides to economic shalom. Viewed from the perspective of common grace, we can see that entrepreneurship bears witness to the beauty, creativity, power and the responsibility bestowed upon God’s image …


Video Advertisement Mining For Predicting Revenue Using Random Forest, Yuan Hsin Huang Apr 2015

Video Advertisement Mining For Predicting Revenue Using Random Forest, Yuan Hsin Huang

Open Access Theses

Shaken by the threat of financial crisis in 2008, industries began to work on the topic of predictive analytics to efficiently control inventory levels and minimize revenue risks. In this third-generation age of web-connected data, organizations emphasized the importance of data science and leveraged the data mining techniques for gaining a competitive edge. Consider the features of Web 3.0, where semantic-oriented interaction between humans and computers can offer a tailored service or product to meet consumers' needs by means of learning their preferences. In this study, we concentrate on the area of marketing science to demonstrate the correlation between TV …


Narcissism And Leadership: A Meta-Analytic Review Of Linear And Nonlinear Relationships, Emily Grijalva, Peter D. Harms, Daniel A. Newman, Blaine H. Gaddis, R. Chris Fraley Apr 2015

Narcissism And Leadership: A Meta-Analytic Review Of Linear And Nonlinear Relationships, Emily Grijalva, Peter D. Harms, Daniel A. Newman, Blaine H. Gaddis, R. Chris Fraley

P. D. Harms Publications

Past empirical studies relating narcissism to leadership have offered mixed results. This study integrates prior research findings via meta-analysis to make four contributions to theory on narcissism and leadership, by (a) distinguishing between leadership emergence and leadership effectiveness, to reveal that narcissism displays a positive relationship with leadership emergence, but no relationship with leadership effectiveness; (b) showing narcissism’s positive effect on leadership emergence can be explained by leader extraversion; (c) demonstrating that whereas observer-reported leadership effectiveness ratings (e.g., supervisor-report, subordinate-report, and peer-report) are not related to narcissism, self-reported leadership effectiveness ratings are positively related to narcissism; and (d) illustrating that …


How Functionalist And Process Approaches To Behavior Can Explain Trait Covariation, Dustin Wood, Molly Hensler Gardner, Peter D. Harms Apr 2015

How Functionalist And Process Approaches To Behavior Can Explain Trait Covariation, Dustin Wood, Molly Hensler Gardner, Peter D. Harms

P. D. Harms Publications

Factors identified in investigations of trait structure (e.g., the Big Five) are sometimes understood as explanations or sources of the covariation of distinct behavioral traits, as when extraversion is suggested to underlie the covariation of assertiveness and sociability. Here, we detail how trait covariation can alternatively be understood as arising from units common to functionalist and process frameworks, such as self-efficacies, expectancies, values, and goals. Specifically, the expected covariation between two behavioral traits should be increased when a specific process variable tends to indicate the functionality of both traits simultaneously. In 2 empirical illustrations, we identify a wide array of …


Supplier Selection Criteria For Sustainable Supply Chains, Amy Terracciano Apr 2015

Supplier Selection Criteria For Sustainable Supply Chains, Amy Terracciano

Honors Projects in Management

In today’s global business environment, suppliers can have a significant impact on the buyer’s supply chain. Selecting the right supplier can be a critical decision for manufacturers and distributors, and to aid in the supplier selection decision making process a large number of selection criteria have been proposed in the literature. Supplier selection criteria have traditionally focused on metrics that impact the buyer’s costs. But due to increased business awareness of the importance of sustainability, supplier selection criteria have now come to include measures on environmental and social performance. While environmental metrics for supplier selection have received some attention in …