Business Commons^™

An Analysis Of The Changing Competitive Landscape In The Hotel Industry Regarding Airbnb, Dean D. Lehr

Dissertations, Masters Theses, Capstones, and Culminating Projects

This thesis analyzes the competition between hotels and Airbnb in San Francisco. Airbnb is an internet platform that allows hosts to rent shared space, private rooms or homes to tourists. This study identifies the affect Airbnb has on hotels, workers, renters, neighborhoods, and tax revenue.

Interviews and research was engaged with travel industry professionals. Hoteliers were found to be apathetic about the competition between hotels and Airbnb.

Airbnb can be a meaningful experience between hosts and tourists. Budget travelers might not travel if not for low Airbnb rates. Airbnb rooms supplement hotel inventory during extraordinary events.

This utopian view …

The Corporate Social Responsibility And Financial Performance Debate, Andrew K. Nunn

Finance Undergraduate Honors Theses

Much controversy surrounds the theoretical link between corporate social responsibility (CSR) and financial performance. Many different empirical studies have reached conclusions that this link is either positive, neutral, negative, or non-existent. In this paper, a thorough literature review is conducted seeking an explanation for the contradiction and disagreement present in current literature on the subject. Six key factors causing this contradiction were highlighted and examined in the review. A comprehensive understanding of the contradiction in this field will help researchers avoid historic pitfalls in future research, and may eventually lead to a definitive understanding of the financial implications of CSR. …

Self-Concept And Product Extension: Why Some Products “Wear In” While Others “Wear Out”, Carmen M. Hawkins

Honors Capstones

No abstract provided.

Best Strategic Practices For Small And Medium-Sized Procurement Organizations, Peter O'Reilly

Publications

Presentation discusses best practices, goals and objective, and strategies, and for small and medium-sized procurement organizations.

Nonprofit Leadership: A Study Of Governance Changes Over Time, Daisha M. Merritt

Publications

This is a leadership study understood through board governance in nonprofit organizations. The study sought to discover if there were indicators of coercive institutional isomorphism occurring in human service nonprofit organizations in the United States. IRS 990 tax forms were compiled from 2008- 2012 to determine if there were increasing levels of reported governance practices. Methodology included factor analysis, comparison of means, trend analysis, and regression models. Results indicated that there is an overall trend of increasing reported practices of governance in human service nonprofit organizations. Board size is the most significant indicator associated with changes in reported governance practices. …

An Information Privacy Examination Of The Practices Of Pharmaceutical Companies Regarding Use Of Information Collected Through Their Websites, Shonda Dellena Brown

CCAC Theses and Dissertations

Consumers have begun to take a more proactive approach to their healthcare by accessing pharmaceutical companies Websites to obtain health and drug information, support groups, rebates, coupons, as well as free drug trials. In exchange for these benefits, companies require consumers to voluntarily disclose information. However, research has shown that consumers continue to be concerned about how their information is managed, used, and distributed by companies, especially if accessed via the Web. To date, there has been limited empirical research to examine the actual online practices of companies when it comes to privacy, especially those of pharmaceutical companies. Using Delphi …

An Empirical Development Of Critical Value Factors For System Quality And Information Quality In Business Intelligence Systems Implementations, Paul Dooley

CCAC Theses and Dissertations

Business intelligence (BI) systems have been widely recognized as a leading technology for many years. However, despite the high priority and importance placed on BI, there has been a significant lack of BI system implementation (BISI) success. BI systems are not considered to be conventional information systems (IS) and often rely on the integration of a complex information infrastructure. Consequently, the degree of information quality (IQ) and system quality (SQ) have not met expectations for BISI success.

This study was designed to determine how an organization may gain benefits in the context of BISI by uncovering the antecedents and critical …

Is America Still Free?, Connor P. Daigle

Senior Honors Projects

If we take a moment and observe our current societal landscape, we may be intrigued by what we find. If we paint a broad brush over the 21^st century, we are engaged in war in the Middle East, we have allowed our politicians to purchase their seats in office, and have overcome two large economic downturns. The economic issues are the collapse of Enron, the world’s largest energy supplier, and the housing market collapse of 2008. How many know what actually created the housing bubble? How many know about Enron? How many American Citizens understand how our current society …

2015-May-01-Gold, Silver, Bronze, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2015-May-01-Dr. Jason Moore, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2015-May-America's Best Award - 2015, University School, East Tennessee State University, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Analysis Into The Effect The Sarbanes-Oxley Act Of 2002 Has Had On Investor Confidence In Audited Financial Statements, Richard F. Pino Iii

Business/Business Administration

This paper studies the impact that the Sarbanes-Oxley Act of 2002 (SOX) has had on investor confidence in audited financial statements. Most studies of SOX examined its effect on audit quality, but the principal goal that government officials wanted to accomplish was to restore investor confidence in audited financial information following the frauds at Enron, WorldCom, and other public companies. The main method used in gathering data is a small survey to investors, where they answered questions regarding certain parts of SOX to gain insights into investors’ perspectives. After analyzing the survey results as well as researching scholarly works on …

A Commentary On Women In The Workforce: Has The Issue Of Gender Discrimination Pierced Through To The Accounting Profession?, Jennifer A. Roman

Accounting

The following is intended to be a theoretical commentary on the issue of gender discrimination against women in the modern professional workforce. The content is designed to discuss the issue at hand and explain its pertinence within modern society. The relevant discussion will suggest that there seems to be a sufficient quantity of anecdotal evidence in order to suggest that this issue may have penetrated the accounting profession. This raises the concern that women may be experiencing discrimination within the accounting profession, in terms of leadership roles, monetary earnings, and employer-provided benefits. Ultimately, this discussion will raise questions to be …

Coins In The Air: A Literature Review On The Evolving Framework Of Bitcoin And Its Relevance To The Accounting Profession, Javin H. Forrester

Accounting

Bitcoin is an innovative virtual currency, which has gained much commercial traction, yet is widely overlooked by the accounting profession. Due to its parallels with actual currencies and its growing use, accountants should be aware of what bitcoin is, including its risks and benefits, in order to properly leverage its business uses. Of the existing financial instruments, derivatives stand out in their potential to stabilize the bitcoin market. Bitcoin regulation is sparse, but evolving, especially in the face of the emerging bitcoin securities and derivatives markets. The accounting profession is poised to play a major role in facilitating the future …

Nike Marketing Strategy: A Company To Imitate, Patrick Flynn

Accounting

This paper takes an in depth look at how Nike became the largest company in its industry and how other companies across various industries have tried to model Nike’s plan for success. At the heart of Nike’s business plan are the company’s unique marketing strategy and culture that significantly helps foster innovation and creativity. First I will go into a brief history of the company and its most popular brand. Then an in-depth analysis will be provided of these two important pillars of success. The next part of the paper will focus on how other companies in the same industry …

The Controversy Of Mandatory Audit Firm Rotation: Has Quantitative Accounting Research Misinformed Us About The Relationship Between Audit Tenure And Audit Quality?, Courtney Stern

Accounting

There is controversy between regulators and audit firms over the policy of mandatory audit firm rotation. Many regulators favor mandatory audit firm rotation whereas audit firms are against such a policy. Regulators argue that mandatory firm rotation would improve audit quality while audit firms claim that audit quality increases with audit tenure. Typically, regulators and audit firms refer to academic research that supports their position. One early paper on mandatory audit firm rotation that is commonly cited by academics and opponents of mandatory rotation is Carcello and Nagy (2004), which finds that longer audit tenure does not reduce audit quality. …

Effects Of Tax Evasion In The United States, Matthew Morse

Accounting

This study identifies, highlights and approaches the economic impact imposed by tax evasion. Tax evasion is overlooked as a common matter, but the economic consequences of not alleviating evasion can be deadly. This paper utilizes a collection of research to define tax evasion. From the literature it will provide a history of income taxation in the United States as it relates to tax evasion. The effect of tax havens have on the amount of tax evasion is approached according to literature. Specific cases of evasion are mentioned to further evaluate the effect of tax evasion on the United States economy. …

Large American Banks And Economic Recovery: A Look At 2009 And 2014, Robert Bonilla

Accounting

I analyzed the financial performance and stock performance of the largest four banks in the United States after the banking crisis of 2008. By using 2009, the year that recovery for the financial sector began, as a benchmark, I could determine the level of success each of the four banks reached in 2014 in relation to themselves and to one another. Using simple, but effective ratios and equations I could compare the efficiency with which upper management in each company has made use of asset, debt, and equity accounts. My results support the fact that larger accounts do not necessarily …

Exploring The Fantasy World Of Internet Gambling, Bobby Philip Meek

Accounting Undergraduate Honors Theses

This thesis explores the gambling activities arising from Fantasy Sports Leagues, in particular the gambling behavior of college students within these leagues. In my research, I investigated the development of the industry, the rules and surrounding internet gambling, and conducted a survey of college students over their Fantasy Sports behavior.

The Effect Of Showrooming On Specialty Retailers: Leveraging A Framework For Success, Erin Jodi Belk

Accounting Undergraduate Honors Theses

As technology continues to increasingly infiltrate the lives of consumers around the globe, retailers are being faced with new challenges. Not only is there a push for retailers to be faster and more responsive, but retailers are also expected to have high integration across all channels. Over the past few years, as online shopping expanded and e-commerce became the norm, phenomena such as showrooming — consumers using their phones to comparison shop in stores — seemed like the evident and looming death of brick and mortar retailers (Adler, 2013). Historically, offline retailers have tried various methods to eliminate showrooming, going …

Human Capital, Capital Structure, And Employee Pay: An Empirical Analysis A Replicated Confirmation, Yiling Ke

All Graduate Plan B and other Reports, Spring 1920 to Spring 2023

This paper replicates the paper named Human capital, capital structure, and employee pay: An empirical analysis written by Thomas J. Chemmanur, Yingmei Cheng, and Tianming Zhang in 2013. In this paper, I examine the effect of market leverage on labor expenses to prove the predictions of Titman (1984) and Berk, Stanton, and Zechner (2010). Through the OLS regression analysis, I find that market leverage has a significantly positive effect on total, cash, equity-based compensation of chief executive officers (CEOs). So an increase market leverage will always lead to an incremental labor cost, and in fact labor costs will limit the …

Design, Programming, And User-Experience, Kaila G. Manca

Honors Scholar Theses

This thesis is a culmination of my individualized major in Human-Computer Interaction. As such, it showcases my knowledge of design, computer engineering, user-experience research, and puts into practice my background in psychology, com- munications, and neuroscience.

I provided full-service design and development for a web application to be used by the Digital Media and Design Department and their students.This process involved several iterations of user-experience research, testing, concepting, branding and strategy, ideation, and design. It lead to two products.

The first product is full-scale development and optimization of the web appli- cation.The web application adheres to best practices. It was …

My Experience With Fundamental Analysis, Nicolas Chapman

Honors Scholar Theses

In finance, there are several overarching schools of thought when viewing equity prices in the stock market, such as technical and fundamental analysis. I find the most enjoyment in quantitative matters, so naturally most of my experience with the stock market includes fundamental analysis. Proponents of this methodology purport that there is a true value of a security based on its financials, and that it will trade around that number eventually. Perhaps the most successful investor who uses fundamental analysis is Warren Buffett. Specifically, he believes in valuing a company’s equity by gauging their cash flows and projecting how they …

Organizational Study Of Information Technology, Law, And Purchasing Departments : City Of Fitchburg, Massachusetts, Edward J. Collins, Jr. Center For Public Management, University Of Massachusetts Boston

Edward J. Collins Center for Public Management Publications

The Edward J. Collins, Jr. Center for Public Management was hired by the City of Fitchburg to perform organizational studies of three departments, including the Information Technology (IT) Department, the Law Department, and the Purchasing Department. All three of the studies were to review the respective departments’ organizational structures, responsibilities, and practices with a goal of identifying areas of improvement that could result in improved operations and time and cost savings (IT and Purchasing) and areas in need of improvement (Law Department).

The Collins Center project team met with the directors of the three departments under review to understand their …

Residential Property Values And Historic Districts: A Kalamazoo Case Study, Curtis Aardema

Masters Theses

Historic districts have been a point of contention in political, economic and community circles since their inception in the early twentieth century, but their impact has grown since the 1966 passage of the National Historic Preservation Act. Often cited by proponents as a productive tool for preserving the cultural and physical elements of the American built environment, historic districts are alternately branded as burdensome and regressive to future development by critics. In order to provide a quantitative assessment of the economic impact of historic districts, this project compares property values from 1990, 2000 and 2010 in both a historically designated …

Application Of Heritage Tourism Development Frameworks To Jenkins County, Georgia, Shelby R. Herrin

Honors College Theses

With the decline of traditional agriculture and extraction industries, many small towns in the Southeast US are facing challenges of economic decline and looking for alternative development trajectories. The city of Millen in Jenkins County, Georgia is one of such small towns. With the discovery of a large Civil War heritage resource, Millen’s administration became interested in developing the town’s tourism potential. However, the community possesses neither the resources nor knowledge to develop and promote this potential. In this project, the combination of Gunn’s functioning tourism system model as a conceptual framework and Jamal and Getz’s three-step collaborative community tourism …

An Examination Of Athletes And Non-Athletes Academic Performance At The Division Iii Level, Troy A. Lemke

Undergraduate Distinction Papers

This research examines athletes and non-athletes’ academic performance at the Division III collegiate level. The sample that was taken for this study was comprised of two groups of Division III college students. Athletes, that participate in intercollegiate athletics and non-athletes, that do not. Results of this study supports the following hypothesis: Division III college athletes have similar to lower academic success than those that do not participate in sports. A behavioral and demographic survey was administered to one hundred and sixty seven students and student-athletes (84 non-athletes and 83 athletes) at a Division III University, in the Midwest. A twelve …

Assessment Of The United States National Security Space Management And Organization, Charles G. Simpson

Theses and Dissertations

This research analyzes the results of the Report of the Commission to Assess the United States National Security Space Management and Organization, dated January 11, 2001 in order to determine which recommendations were beneficial, which recommendations are still in effect and what additional measures should be undertaken to continue, and even advance, our standing as a premier space power. It analyzes the potential managerial and organizational shortcomings of National Security Space within the United States Government, specifically the Department of Defense. Additionally, this paper reviews the various management and organizational force restructuring which occurred as a result of the commission’s …

Improving Antibiotic Resistant Infection Transmission Situational Awareness In Enclosed Facilities With A Novel Interface Design For Tactical Biosurveillance, Ann L. Fruhling, Devika Ramachandran

Interdisciplinary Informatics Faculty Proceedings & Presentations

The implementation of the Electronic Health Record to substantially improve the practice of medicine has not fully reached its projected potential partly due to many barriers to its adoption. There is growing evidence that one of the reasons for the delay in the adoption of EHR has been due to the negative impact of current EHRs on the clinician-patient interaction, clinician workflow and communications. This research studies the usability of the Electronic Health Record for clinicians involved in cardiac care by evaluating various clinician-patient interaction workflows. The aim of the study is to identify inefficiencies by examining the similarities and …

The Influence Of Direct To Consumer Advertising Of Oral Contraceptives And The Consumer’S Attitudes And Perceptions That Ensue, Olivia A. Till

Marketing Undergraduate Honors Theses

This paper seeks to gain a better understanding of the influence that Direct-to-Consumer Advertising has on the willingness of a consumer to request a prescription of a particular brand of birth control. More specifically, it assesses how willing a consumer is to undertake the risk of potentially serious side effects to gain some advantageous secondary effect. In this case, the promise of clearer skin for mild to moderate acne was the secondary benefit promoted. Participants were given an advertisement for the fictitious brand of oral contraceptive, Ortho TriRegularis. One group received a version with minor side effects, while another group …