Business Commons^™

Modularity, Value And Exceptions To The Mirroring Hypothesis, Nicholas Burton, Peter Galvin

Research outputs 2022 to 2026

The mirroring hypothesis suggests a correspondence between product, firm and industry architecture, however, empirical support to date has been mixed. Drawing upon an inductive study of the UK pensions industry, we break new ground by investigating the extent to which product, firm and industry architectures correspond in the face of changing institutional dynamics – most notably dynamic regulatory change. In considering periods of both correspondence and non-correspondence at the aggregate sector level, our results show that firms in the sector seek the efficiency benefits of product component-level mirroring, but only to the extent that the component has low value. In …

2022-January-01-Covid-19 Safety Protocols For Spring, University Marketing And Communication, East Tennessee State University

ETSU News

Dear Students,

As we prepare to begin the spring semester next week, we are faced, yet again, with combatting another dangerous variant of COVID-19. The Omicron surge has battered our hopes that we might leave the struggles of the past two years behind. We are tired. We are frustrated. But we must not give in to the temptation to surrender. Instead, we must resolve to stay strong and fight this wearisome and perilous pandemic together.

Following the CDC’s recommended health and safety precautions is the best way to care for one another and protect those most vulnerable. Yes, wearing a …

2022-January-01-Etsu Department Of Accountancy Partners With Bcs To Fund Faculty Fellowship, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – Blackburn, Childers & Steagall (BCS), a longtime supporter of East Tennessee State University and the College of Business and Technology, has partnered with the Department of Accountancy to fund a faculty fellowship. The program is designed to stimulate and facilitate projects by faculty members to improve their teaching, to advance their scholarly and creative work, to enhance the University's academic programs, and to realize institutional goals.

“In recognition of the 60-year anniversary of BCS, we are thrilled to reestablish our partnership with Blackburn, Childers & Steagall,” said Joel Faidley, interim chair of the Department of …

Financial Uncertainty From A Dual Shock At Global Level–Insights From Kuwait, Talal A.N.M.S. Alotaibi, Lucia Morales

Articles

Global stock markets experienced a dual shock in 2020 due to the impact of the global health crisis, parallel to a simultaneous shock derived from the Saudi Arabia and Russia oil price war. The dual shock fueled oil market volatility with lasting effects as the global economy is immersed in an energy crisis combined with high inflationary pressures exacerbated by heightened energy costs. This research paper implemented GARCH and FIGARCH models on daily returns from 31 December 2015, to 9 December 2021, to examine volatility persistence and long memory processes. The world’s most prominent economies are represented by the G7, …

Instructional Design Learners Make Sense Of Theory: A Collaborative Autoethnography, Holly Fiock, Sally Meech, Mohan Yang, Yishi Long, Tadd Farmer, Nathan Hilliard, Adrie A. Koehler, Zui Cheng

STEMPS Faculty Publications

Understanding theory is essential to instructional design (ID) research and practice; however, novice designers struggle to make sense of instructional design theory due to its abstract and complex nature, the inconsistent use of theoretical terms and concepts within literature, and the dissociation of theory from practice. While these challenges are generally understood, little is known about the sensemaking process of learners as they encounter these challenges in pursuit of deeper theoretical understanding. Using a collaborative autoethnographic approach, six ID learners investigated their sensemaking experience within an advanced ID theory course. Autoethnography, a form of qualitative research, focuses on self-reflection “to …

A Human Factors Study Of Risk Management Of Complex Agile Scrum Projects In Large Enterprises, Ravi Kalluri

Engineering Management & Systems Engineering Faculty Publications

Agile Project Management methods have gained phenomenal success in the IT software world in managing projects of high complexity and uncertainty. However, Agile projects come with their unique set of risks. This paper seeks to explore the risks posed by human factors to complex Agile Scrum projects in large enterprises. Project Risk Management is crucial in determining the future performance of a complex project. Increasing project complexity makes it more and more difficult to anticipate potential events that could affect the project and to make effective decisions to reduce project risk exposure. This is even more true for Agile projects …

Artists As Assets: Labor And Capital In The Unity Asset Store, D'An Knowles Ball

English Faculty Publications

The Unity Asset Store sells amateur designers and artists a promise of being able to participate in an idealized, rationalized vision of how the game design industry operates. However, the Unity Asset Store depends on marketing the content created by amateur artists in ways that require the artists to essentially package their work as labor and to mask their role as artists. This essay views labor and capital in the Unity Asset Store through a Marxist lens, informed by Kline, Dyer-Witheford, and de Peuter's (2003) model of technological, cultural, and marketing forces as "three circuits of interactivity" in the mediatized …

The Role Of Response Efficacy And Risk Aversion In Promoting Compliance During Crisis, Veronica L. Thomas, Hooman Mirahmad, Grace Kemper

Marketing Faculty Publications

This research examines consumers' compliance with behaviors that focus on preventing the spread of COVID‐19. Drawing on Protection Motivation Theory and research on efficacy, we find that, during a pandemic, consumers who have higher perceptions of response efficacy are less likely to engage in risky consumption behaviors (Study 1) and more likely to engage in protective consumption behaviors (Study 2). This effect is moderated by risk aversion, such that as risk aversion increases, COVID‐compliant behaviors increase even when consumers do not believe in their ability to effectuate change. Further, the relationship between response efficacy and COVID‐compliant behaviors is mediated by …

All-Inclusive Coral Reef Restoration: How The Tourism Sector Can Boost Restoration Efforts In The Caribbean, Macarena Blanco-Pimentel, Nicolas R. Evensen, Camilo Cortés-Useche, Johanna Calle-Triviño, Daniel J. Barshis, Victor Galván, Erika Harms, Megan K. Morikawa

Biological Sciences Faculty Publications

Following a strong decline in the health of Caribbean coral reefs in the 1970s, disease outbreaks, overfishing, and warming events have continued to push these reefs towards a point of no return. As such, researchers and stakeholders have turned their attention to restoration practices to overcome coral recovery bottlenecks on Caribbean reefs. However, successful restoration faces many challenges, including economical and logistical feasibility, long-term stability, and biological and ecological factors yet to fully understand. The tourism sector has the potential to enhance and scale restoration efforts in the Caribbean, beyond simple financial contributions. Its strengths include long-term presence in several …

Network Orientation, Organisational Improvisation And Innovation: An Empirical Examination, Ao Zhang, Weiyong Zhang

Information Technology & Decision Sciences Faculty Publications

In today's highly competitive world market, businesses can hardly maintain their competitiveness without strong innovation abilities. In the past, many Chinese enterprises have enjoyed success through imitation. But to continue to succeed in a global marketplace, they must develop ambidextrous innovation abilities. The resource‐based theory eloquently posits that competitive advantage is associated with different and heterogeneous resources. To obtain such resources, firms must establish an external network to acquire necessary knowledge and skills. In this paper, we develop a theoretical model linking network orientation, organisational improvisation, ambidexterity and competitive tension. We postulate that organisational improvisation has a mediating effect and …

The Online Ordering Behaviors Among Participants In The Oklahoma Women, Infants, And Children Program: A Cross-Sectional Analysis, Qi Zhang, Kayoung Park, Junzhou Zhang, Chuanyi Tang

Community & Environmental Health Faculty Publications

The Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) is a nutrition assistance program in the United States (U.S.). Participants in the program redeem their prescribed food benefits in WIC-authorized grocery stores. Online ordering is an innovative method being pilot-tested in some stores to facilitate WIC participants' food benefit redemption, which has become especially important in the COVID-19 pandemic. The present research aimed to examine the online ordering (OO) behaviors among 726 WIC households who adopted WIC OO in a grocery chain, XYZ (anonymous) store, in Oklahoma (OK). These households represented approximately 5% of WIC households who redeemed …

A Strategic Audit Of A24, Jackson Bartak

Honors Program: Senior Projects (Public)

A24 is an independent film production and distribution company founded in 2012. The company performs both duties for independent films as well as television programs, and a small portion of company revenue comes from merchandise it sells in an online kiosk. As of 2021, A24 had around 300 employees while maintaining a large catalog of movies and shows. Using a focus strategy, the company targets a more cultured audience for its unique (and sometimes outright bizarre) subject matter. To achieve this, A24 attempts to cast top B-list personnel both in acting and technical roles in order to corner its market. …

Enhancing The Impact Of Student-Led Entrepreneurial Initiatives In Egyptian Public Universities, Sherwat Elwan Ibrahim, Hend Ahmed, Lama Atef

Papers, Posters, and Presentations

Innovation and entrepreneurship are increasingly viewed as key contributors to the creation of sustainable livelihood opportunities for youth and increased socioeconomic resilience. Mindful of this, a noticeable part of the existing literature underscores the essential role played by university-based student-led entrepreneurship clubs in widening students’ engagement in the entrepreneurship ecosystem; increasing their entrepreneurial intention; improving their interpersonal and enterprise skills, and giving them the opportunity to gain hands-on experience through practical learning. This, in turn, improves their self-employment prospects and supports them in the creation of successful future entrepreneurs and employees. Additionally, the student-led entrepreneurship clubs help students bridge the …

Managing High Potentials And Executives: Results Of The 2022 Hr@Moore Survey Of Chief Human Resource Officers, Patrick M. Wright, Anthony J. Nyberg, Donald J. Schepker, Sam Strizver

Reports

Part of the 2022 HR@Moore Survey of Chief Human Resource Ofcers focused on the management of three pools of talent: high potentials, executives, and potential CEO successors. In terms of identifying high potentials, CHROs reported that the most important aspect is ensuring a diverse pool of talent. They also noted that providing access to senior executives serves as the most efective development tool for high potentials. CHROs also noted the importance of tracking retention of high potentials. In terms of executives, the survey asked a number of questions to understand turnover issues among executive-level talent. CHROs expressed a high priority …

Retaining College Students Experiencing Shocks: The Power Of Embeddedness And Normative Pressures, David B. Wangrow, Kristie M. Rogers, Delia Saenz, Peter W. Hom

Management Faculty Research and Publications

Why do college students persist with their education, especially when facing challenges? We answer this question by exploring the complexities surrounding college student retention, using the organizational research lenses of job embeddedness, normative pressures, and the unfolding model of turnover. We first developed a college embeddedness scale and adapted a measure of normative pressures on college persistence. Then, we surveyed 287 first-year students from a broad range of racial and ethnic groups to understand their re-enrollment intentions and behavior. We found a positive relationship between re-enrollment intentions and normative pressures. Additionally, both college embeddedness and normative pressures predicted actual re-enrollment. …

2022 Crummer Suntrust Portfolio Recommendations: Crummer Investment Management 23rd Anniversary, Jason Philips, Michael Capra, Denis Golubev, Connor Jensen, Kovi Katz

Crummer Truist Portfolios

SunTrust (now Truist) endowed this portfolio to provide scholarships for future Crummer students and to give current students a practical, hands-on learning opportunity. This year, we are pleased to be able to disburse $55,000 to be used for scholarships. We are extremely grateful for SunTrust’s generosity and investment in higher education. We have all learned a great deal from this experience and the responsibility of managing real money. Our first challenge is to establish a portfolio position that takes advantage of economic opportunities while avoiding unnecessary risk and conforming to the Crummer SunTrust Investment Policy Statement (IPS). We are also …

A2k4d’S Webinar Series: Women & The Future Of Work: The Urgency Of Inclusion, Naglaa Rizq

Faculty Journal Articles

No abstract provided.

Employment Recovery: It Doesn't Advance At The Same Pace Everywhere, Manuel Reyes-Loya

Hibbs Brief

In this issue of the Hibbs Brief, we discuss post-pandemic employment recovery levels across the country and state.

Learning To Manipulate A Financial Benchmark, Megan Shearer, Gabriel V. Rauterberg, Michael P. Wellman

Law & Economics Working Papers

Financial benchmarks estimate market values or reference rates used in a wide variety of contexts, but are often calculated from data generated by parties who have incentives to manipulate these benchmarks. Since the London Interbank Offered Rate (LIBOR) scandal in 2011, market participants, scholars, and regulators have scrutinized financial benchmarks and the ability of traders to manipulate them.

We study the impact on market welfare of manipulating transaction-based benchmarks in a simulated market environment. Our market consists of a single benchmark manipulator with external holdings dependent on the benchmark, and numerous background traders unaffected by the benchmark. We explore two …

Impact Of Covid-19 Pandemic On Household Financial Decisions: A Consumer Vulnerability Perspective, Atefeh Yazdanparast, Yasser Alhenawi

School of Business

This study joins a rapidly growing body of research that investigates the multi-faceted impacts of the Covid-19 pandemic on consumers' behavior. Specifically, we examine how the pandemic-induced state of vulnerability impacts consumers' saving, investing, and spending decisions. Using survey data from four different countries (i.e., USA, UK, South Africa, and Mexico), we examine the role of personality on consumer vulnerability, create an index of consumer vulnerability, and establish the role of vulnerability in impacting important financial decisions. We report evidence that perceptions of vulnerability and the pandemic-induced changes in financial and consumption behaviors vary across residents of developed and developing …

“Work For The Night Is Coming": How Christian Hymns Frame Human Labor, Monty L. Lynn, Sarah Easter, Ryan Jessup, Greg Straughn

Management Sciences

No abstract provided.

Promoting A Walk/Run Event To Expand Services For Individuals With Disabilities, Mckenzie Rodgers

Mahurin Honors College Capstone Experience/Thesis Projects

The Suzanne Vitale Clinical Education Complex (CEC) at WKU provides services to many individuals and families affected by autism spectrum disorders and other developmental delays and disabilities. As a nonprofit organization, the clinic relies heavily on donations and fundraisers as sources of income. One of the CEC’s primary fundraisers is the annual LifeSkills Run/Walk for Autism. This event is held each April during autism awareness month, at the Bowling Green Ballpark, providing an opportunity for the community to support the clinic in an enjoyable way.

For an honors capstone experience, the author promoted the 15th annual LifeSkills Run/Walk for Autism …

Leadership Evolution: The Rise Of Lawyers In The C-Suite, Garry Jenkins, Jon J. Lee

Faculty Articles

The traditional thinking about the path to the top corporate executive leadership posts, reaching the so-called C-suite, is that it begins with earning an MBA degree. By contrast, the JD degree is thought of as one that prepares graduates for the practice of law, for government service, or for public interest advocacy. Since lawyers have historically been trained to protect clients from risk, law is not associated with senior business leadership. Yet, an evolving and accelerating trend is emerging: more lawyers are reaching or crossing over to become part of top corporate management teams. We present findings from our empirical …

Disruptive Technologies In Smart Farming: An Expanded View With Sentiment Analysis, Sargam Yadav, Abhishek Kaushik, Mahak Sharma, Shubham Sharma

Articles

Smart Farming (SF) is an emerging technology in the current agricultural landscape. The aim of Smart Farming is to provide tools for various agricultural and farming operations to improve yield by reducing cost, waste, and required manpower. SF is a data-driven approach that can mitigate losses that occur due to extreme weather conditions and calamities. The influx of data from various sensors, and the introduction of information communication technologies (ICTs) in the field of farming has accelerated the implementation of disruptive technologies (DTs) such as machine learning and big data. Application of these predictive and innovative tools in agriculture is …

Prosocial Messaging During The Covid-19 Pandemic: A Longitudinal Examination Of Email Advertisements, Ashley Deutsch Cermin, Ashton Mouton

Marketing Faculty Research and Publications

Purpose

This study aims to evaluate how brands communicate with consumers through the COVID-19 pandemic and how messaging has shifted over time. The authors identify a typology drawn from extant literature and use it to understand how brands shape consumers’ behavior.

Design/methodology/approach

Through a mix of interpretive and thematic analysis, the authors examine 858 US email advertisements and how these messages have evolved throughout the pandemic.

Findings

The authors findings demonstrate brand communication ranges from prosocial to brand messaging and brands employed different strategies at different phases of the pandemic. Specifically, while brands started out emphasizing socially desirable behavior before …

Does Librarian Job Satisfaction Mediate The Relationship Between Librarian Leadership Styles, Library Culture And Employees Commitment?, Tahammul Shah, Naveed Saif, Imrab Shaheen, Naseeb Ullah

Library Philosophy and Practice (e-journal)

The current study tries to align various model of mediation through leadership styles (Transformational, Transactional), organization culture types (innovative, supportive and bureaucratic) with employee’s commitment thorough job satisfaction among the employees of government libraries from Khyber pakhtoonKhwa Pakistan. The data was collected through adopted construct from finite sample and it was analyzed through (Barron and Kenny) meditational procedure. Findings depict that employees commitment with job depend upon the leadership styles and it is positively mediated by their satisfaction from job. In contrast from three different cultural set up only bureaucratic cultural attribute shows significant relationship with employee’s commitment through meditational …

The Influence Of International Oil Price Fluctuation On The Exchange Rate Of Countries Along The “Belt And Road”, Yijing Wang, Xueqing Geng, Kun Guo

Research Collection Lee Kong Chian School Of Business

In recent years, the international crude oil price has become increasingly volatile. It influences the exchange rate changes of relevant countries through economic growth, price level, international balance of payments, and other channels. Such exchange rate fluctuations have caused certain risks for the development of China’s “Belt and Road” Initiative. This article analyzes the impact of oil price changes on the exchange rates of countries. Because the fluctuation of oil prices and exchange rates has shown the characteristics of multiple time scales, this study used the empirical mode decomposition (EMD) method to obtain the long-cycle and short-cycle sequences of oil …

Gap, Inc., Jeffrey S. Harrison, Caroline Broadfoot, Julie Farmer, Surabhi Vittal

Robins Case Network

Sonia Syngal was appointed President and Chief Executive Officer of Gap Inc. in March of 2020. In an interview with the Stanford Graduate School of Business, Syngal directly addressed the 70% loss of revenue and $140 million in cash spending per week that occurred at the height of the COVID-19 pandemic, and how she plans to lead the executive leadership team to redefine their purpose. Syngal emphasized the decision to become “inclusive by design” and to use that as Gap’s guiding North Star as it makes decisions, both big and small, going forward.

Gap, previously known as The Gap Stores, …

Entrepreneurial Ecosystems And Industry Knowledge: Does The Winning Region Take All?, Yating Li, Martin Kenney, Donald Patton, Abraham Song

All Faculty Open Access Publications

Entrepreneurial ecosystems (EE) are composed not only of startups but also the organizations that support them. Theory has been ambivalent about whether an EE is spatially bounded or includes distant organizations. This exploratory study uses a time series of all Internet industry initial public offerings (IPO) to explore the locational changes not only of startups but also four key EE service providers: lawyers, investment bankers, venture capitalists, and board directors. We find that while the startups became only slightly more concentrated, the EE service providers concentrated more rapidly, as an industry center in Silicon Valley emerged. Our results suggest that …

Technology, Gender And Organizations: A Systematic Mapping Study, Gonzalo Valdes, Bobbi Thomason, Andrea Bentancor, Isidora Jeria, Constanza Troncoso

All Faculty Open Access Publications

In this article, we employed a systematic mapping methodology to examine the existing literature at the intersection of technology, gender and organizations. While much has been written about gender in organizations, the research has not consistently considered that modern organizations are increasingly technology-driven - in technology may lie an underexplored lever that could help expand our understanding of gender issues at the workplace. By analyzing a final sample of 168 research papers, we found that two main forms of conceptualizing technology emerged: technology as culture and technology as tools. Papers in the first category are concerned with environments in which …