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Nsu Huizenga College Of Business And Entrepreneurship 2022-2023 Graduate Catalog, Nova Southeastern University

Huizenga Postgraduate Course Catalogs

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Television Strategies In Digital Media: How The Tonight Show Has Transformed In The Age Of Digital Distribution, Julia Hansen

Honors College Theses

Digital Media has impacted the ways in which people consume and engage with media, and this change influences the strategies of television networks, from content style, production practices, and distribution methods. This study explores the implications of digital media in television strategies through the examination of NBC’s The Tonight Show, first through a comparative analysis of historical host, Johnny Carson, to the show's most recent host, Jimmy Fallon. This analysis found that the two hosts have contrasting personalities which cater well to the audiences of their time. Additionally, it was discovered that the programming of the show has grown more …

The Death Of Print Magazines In Fashion: The Fight To Stay Relevant During The Digital Era And A Look At The Future Of Fashion Print Magazines, Mary Shannon Donnelly

Honors College Theses

We have found ourselves in a digital era. For the past ten years, the public’s Internet usage per day has skyrocketed across all age groups, which in turn, has had an effect on the print industry (e.g. books, magazines, newspapers). As technology has progressed, many have turned to online magazines and journals to receive their fashion news. Given this rapid advance in digital technology, in my honors thesis, I plan to focus on the effect of digital media on print, specifically in the context of fashion magazines. Specifically, I will explore the history of the fashion magazine, its efforts to …

Natural Disasters’ Effect On Tourism Employment, Caterina Messina

Honors College Theses

Not only do natural disasters cause immediate physical damage to an area, but they often have long-lasting social and economic effects as well. Tourism is a sector of the economy that is relatively fragile and relies heavily on a stable economy. This paper attempts to capture the effect of natural disasters on the tourism industry, specifically tourism employment. This research uses panel data and focuses specifically on 7 metropolitan statistical areas in the United States between 2002-2018. Data collected from the BEA as well as SHELDUS is used in order to quantify this effect. A fixed effects model with a …

Pivoting To Robo-Advisor Services In Wealth Management, Guan Liu Lee

Asian Management Insights

A white space for digital banks.

Designing Successful Strategic Partnerships, Anurag Vij

Asian Management Insights

The Achilles’ heel of digital transformation.

Digital Entrepreneurship In Asean, Chiraphol N. Chiyachantana, Pattarawan Mai Prasarnphanich

Asian Management Insights

Capitalising on the COVID-driven digitalisation phenomenon.

External Asset Managers In Singapore, T. Mandy Tham, Esther Kong, Juliana Koh

Asian Management Insights

Opportunities and challenges for the sector.

Turtletree: Cultivating Food Sustainably, Fengru Lin

Asian Management Insights

Lin Fengru, co-founder of TurtleTree, speaks about her entrepreneurial journey in the biotech space.

Nio's Battery-As-A-Service Strategy, Shantanu Bhattacharya, Lipika Bhattacharya

Asian Management Insights

A game changer in the EV industry?

Rock On: The State Of Rock Music Among Generation Z, Gianna Cicchetti

Honors College Theses

Rock music is a significant part of American culture and has always had ties to the socialization of the youth since its rise in the 1950s. Many musicians and music journalists have pushed forth the opinion that the genre is “dead” as its relevance in young adult culture has faded away in favor of different genres of mainstream music. However, rock artists have seen more success and virality in the past few years. This is primarily true through the social media platform TikTok, the largest platform of its kind with most young people as part of its userbase. The following …

Hospitality Art: A Research Note On The Main Factors Affecting Attractiveness Of Visual Art In Airbnb Settings, Maksim Godovykh, Carissa A. Baker

Faculty Scholarship and Creative Works

The hospitality sector has a long history of creating aesthetic landscapes. Artworks, from paintings and photographs to sculptures and architectural features, have received prominent placement in hospitality spaces. Decades of discussion in the industry and academia exist on art in hotels as well as the aesthetic communication present in a service- scape, or the physical environment of a service landscape that influences image, brand perception, and emotional and cognitive processes (Bitner, 1992; Lin, 2004, 2016; Wakefield & Blodgett, 2016). Art-based initiatives function as a form of value creation that strengthens emotional attachment and relationships with brands (Koronaki, Kyrousi, & Panigyrakis, …

2022-May-01-Meet Joshua Trimm, University Marketing And Communication, East Tennessee State University

ETSU News

When Joshua Trimm crossed the commencement stage at East Tennessee State University less than a month ago, the person who once thought a graduate degree may not be for him conquered those fears. In June, Joshua will begin a new job at one of the largest employers in the Appalachian Highlands – Eastman Chemical Company. 

 

Joshua is from Kingsport. He attended Northeast State Community College for two years and earned an associate degree in web design. A self-described “non-traditional student” who began his collegiate journey seven years ago, Joshua said time allowed him to learn the real value of higher …

Engaging Undergraduate Students In An Introductory A.I. Course Through A Knowledge-Based Chatbot Workshop, Thomas Menkhoff, Ying Teo Lydia Qian

Research Collection Lee Kong Chian School Of Business

In this paper we share interim results of an ongoing mixed method evaluative study of 43 students enrolled in an elective course “Doing Business with A.I.” at the Lee Kong Chian School of Business (LKCSB), Singapore Management University. A key component of the course design is an experiential chatbot workshop that provides non-STEM students with an opportunity to acquire basic skills to build a chatbot prototype using the ‘Dialogflow’ program. The workshop and the experiential learning activity were designed to impart students with relevant knowledge and skills such as conversation and user-centric design know how and know why that are …

Aggregate Online Brand Name Pharmacy Price Dynamics For The United States And Mexico, Thomas M. Fullerton Jr., Steven L. Fullerton

Border Region Modeling Project

Virtual cross-border medical tourism allows many residents in the United States to purchase brand name medicines from companies in Mexico without travelling there. Monthly economic reports indicate that the online brand name pharmaceutical product prices in Mexico are noticeably lower than the corresponding internet prices in the United States. There have been very few econometric studies on how these prices are linked and the dynamic nature of those relationships. Results in this study indicate that online medicine prices in Mexico respond very rapidly to online prices changes in the high-price market.

Related Party Transactions And Corporate Environmental Responsibility, Wonseok Choi, Chune Young Chung, Monika K. Rabarison, Kainan Wang

Finance Faculty Publications

We examine the effect of related party transactions on corporate environmental responsibility and find that firms with more related party transactions tend to have more controversial environmental reports, less emissions reduction, and less environmental expenditures. This relationship is more significant for firms with a high investment-cash flow sensitivity and those with a low ESG score. Overall, the results corroborate the hypothesis that the marginal costs of corporate environmental responsibility outweigh the benefits for financially constrained firms, thus deterring these firms from engaging in corporate environmental responsibility activities.

The Trends And Determinants Of Board Gender And Age Diversities, Mauro Oliveira, Shage Zhang

School of Business Faculty Research

We investigate trends and determinants of board gender and age diversities using a sample of 8,590 firms for 20 years. Gender diversity and the average age of boards increased, while age diversity decreased in this period. We find that larger, older firms tend to have more gender diversity but less age diversity. More board independence is related to higher gender diversity, while more firm complexity is associated with less age diversity. For younger (older) boards, more female directors are associated with less (more) age diversity. We also find that female directors in older boards generate value for the firm.

Aicpa Adopts Changes To Auditor’S Report, Ashley Bentley

ETSU Faculty Works

Throughout 2019 and 2020, the AICPA’s Auditing Standards Board (ASB) issued a collection of seven new auditing standards. Due to the coronavirus pandemic, the original effective date of the guidance was deferred. All seven standards went into effect in 2021. The new requirements build on the AICPA’s continuous effort to improve audit quality and promote audit consistency between public and private companies. Many of the provisions of the new standards are closely aligned with previously issued standards by the PCAOB and IAASB. Statement on Auditing Standards (SASs) Nos. 134-140 impact several aspects of the audit, including the concept of materiality, …

Agility And Focus Save The Day, Eddy Kusnadi Sariaatmadja, Chin Tiong Tan

Asian Management Insights

Eddy Kusnadi Sariaatmadja, Founder and President Commissioner of Indonesia’s PT Elang Mahkota Teknologi (Emtek), tells Tan Chin Tiong how the company not only survived, but thrived during the COVID-19 pandemic.

Emotions, Feelings, And Moods In Tourism And Hospitality Research: Conceptual And Methodological Differences, Maksim Godovykh, Asli Tasci

Faculty Scholarship and Creative Works

Researchers often tend to use the words emotions, feelings, moods, and affect interchangeably, which creates confusion in both conceptual and methodological domains of tourism and hospitality research. However, the insights from neuroscience and psychology demonstrated that there are fundamental differences between these concepts, including their causes, duration, intensity, and outcomes. This research note aims to discuss conceptual and methodological aspects related to using emotions, moods, feelings, and affect, provide comprehensive definitions, and outline opportunities to capture them comprehensively in tourism and hospitality research.

Does Performance Breed Slack? Ownership As A Contingency To The Performance Feedback And Slack Relationship, Varkey K. Titus Jr., Jonathan P. O'Brien, Jaya Dixit

Department of Management: Faculty Publications

Although organizational slack is a prominent construct in strategic management, it is often treated as an antecedent or enabler of other organizational outcomes, and thus our understanding of where slack comes from is underdeveloped. We draw on the behavioral theory of the firm to develop a better understanding about the antecedents of organizational slack. In so doing, we address a gap in the literature on the antecedents of slack by developing base models showing how and why performance feedback influences the three most common types of slack studied in the literature. Moreover, we contend that ownership is an important contingency …

Teaching Users About Real World Of Finance, Aurobindo Ghosh

Research Collection Lee Kong Chian School Of Business

In a commentary, SMU Assistant Professor of Finance (Education) and Director of Citi-Foundation SMU Financial Literacy Programme for Young Adults Aurobindo Ghosh shared his views on the metaverse and the opportunities to make money in the metaverse economy. While pointing out that lowering the cost of service and standardising service, as a virtual banking establishment, might increase customer experience for financial services, Asst Prof Ghosh cited a 2021 survey conducted by the Citi-Foundation SMU Financial Literacy Programme which found evidence that financial inclusion among young adults reduces impediments to banking like access to branches and documentation requirements.

Inflation Expectations Of Households And The Upgrading Channel, Sumit Agarwal, Yeow Hwee Chua, Changcheng Song

Research Collection Lee Kong Chian School Of Business

Motivated by the evidence that households purchased better quality goods across time in Singapore, we use a survey experiment to study the relationship between consumption upgrading and households’ beliefs about inflation. We find that providing price information on better-quality products will lead to higher inflation expectations. The effects on inflation expectations are smaller when price information on both higher- and lower-quality products is made available, suggesting that product replacement increases inflation expectations. Additional tests show that our results are not driven by mixing price with quality or numeracy. Our findings highlight the relationship between product replacement, product variety, and inflation …

Addressing Work-Related Traumatic Stress Nebraska - Needs Assessment Summary, Quality Improvement Center For Workforce Development

Other QIC-WD Products

Exploration of Needs

The Quality Improvement Center for Workforce Development (QIC-WD) worked with the Nebraska Department of Children and Family Services (DCFS) to conduct a needs assessment. The team leveraged: (1) administrative data, primarily from the Nebraska Department of Children and Family Services’ Human Resource department (DCFS-HR); (2) formal surveys of child welfare staff and supervisors; (3) QIC-WD team expertise; and (4) subjective perceptions and expertise from the Nebraska Workforce Project Team members.

DCFS-HR data included metrics and processes related to recruitment, hiring, and retention; culture and climate; and other workforce processes and initiatives, such as onboarding, mentoring, supervision, …

Covid's Effect: World Dependency On Chinese Supply Chains, Rhiannon Toole

Senior Honors Projects

COVID’s Effect: World Dependency on Chinese Supply Chains

Since the 1990s, China has accelerated to become a global economic superpower. After the nation overtook Japan as the world’s second largest economy in 2010, it began to become clear to the world that China was no longer a nation to be overlooked, and that utilizing their massive economy would prove to be invaluable from a growth and monetary standpoint. Of course, this all came to a halt in early 2020 due to COVID’s impact on global supply chains, many of which were sourced out of the virus’ origin country. Companies worldwide …

Egypt’S Pediatric Oncology Hospital 57357: A Case Study Analysis, Ashley A. Clegg

Honors Program: Senior Projects (Public)

Hospital 57357 is the foremost pediatric oncology hospital in Egypt and provides treatment free of charge to children with cancer. Since its establishment in 2007, the hospital has grown to a capacity of 380 patient beds across three locations. Its quest for continuous improvement led to the development of a new performance management system emphasizing the tracking and measurement of a multitude of Key Performance Indicators across all departments. While this new system enables objective and perpetual monitoring of key patient care metrics, its integration into the existing structure introduces challenges that must be addressed. To analyze the external environment …

Hci In Southeast Asia: The Journey Forward, E. Sari, J.A. Tedjasaputra, Y. Kurniawan, E. Zulaikha, A. Asfarian, M. Ghazali, A. Sivaji, J.A. Abu Bakar, C.Y. Wong, N.M. Norowi, Tamas Makany, D. Perera-Schulz, T. Chintakovid, S. Nuchitprasitchai, Ethel Ong

Research Collection Lee Kong Chian School Of Business

SEACHI 2022 has been conducted to bring HCI and UX leaders in Southeast Asia to discuss the current state-of-the-art HCI and UX teaching, practice, and support they experience in their region. This activity aims to explore the potentials and challenges and identify the gaps amongst different sectors in different countries. Through this workshop, we will have a common understanding of what we face. It explores how we can work collaboratively to achieve a better purpose, i.e., to grow HCI and UX fields in Southeast Asia. This one-day online workshop was conducted as a collocated event of CHI 2022 and was …

History Matters: The Impact Of Online Customer Reviews Across Product Generations, Linyi Li, Shyam Gopinath, Stephen J. Carson

Research Collection Lee Kong Chian School Of Business

We examine how online customer reviews for one generation of a product affect sales of another generation in the same product series. The main intriguing result is that previous generation valence has a positive impact on current generation sales; however, current generation valence has a negative impact on previous generation sales. The positive impact of previous generation valence becomes even stronger (1) as the uncertainty (standard deviation) in reviews for the current generation increases and (2) when the current generation valence is high. In contrast, it becomes weaker (1) as the uncertainty in reviews for the previous generation increases and …

A Black-Scholes User's Guide To The Bachelier Model, Jaehyuk Choi, Minsuk Kwak, Chyng Wen Tee, Yumeng Wang

Research Collection Lee Kong Chian School Of Business

To cope with the negative oil futures price caused by the COVID-19 recession, global commodity futures exchanges switched the option model from Black-Scholes to Bachelier in April 2020. This study reviews the literature on Bachelier's pioneering option pricing model and summarizes the practical results on volatility conversion, risk management, stochastic volatility, and barrier options pricing to facilitate the model transition. In particular, using the displaced Black-Scholes model as a model family with the Black-Scholes and Bachelier models as special cases, we not only connect the two models but also present a continuous spectrum of model choices.

Employer And Internal Branding Research: A Bibliometric Analysis Of 25 Years, Gordhan K. Saini, Filip Lievens, Mukta Srivastava

Research Collection Lee Kong Chian School Of Business

Purpose: In the past 25 years, employer and internal branding have grown significantly. Prior reviews tended to focus on either one of these domains. This study aims to map the intellectual structure of research on both employer branding and internal branding, thereby identifying impactful authors and journals, current and evolving themes and avenues for future research. Design/methodology/approach: Using VOSviewer and Biblioshiny software packages, a bibliometric analysis of 739 articles was conducted using various methods such as citation analysis, bibliographic coupling, cluster analysis, keyword analysis and three-field plot. The Scopus results were further validated using 297 articles produced by the Web …