Business Commons^™

Geopolitics Of Semiconductor Supply Chains: The Case Of Tsmc, Us-China-Taiwan Relations, And The Covid-19 Crisis, Aditya Sehgal

Independent Study Project (ISP) Collection

As the demand for more advanced forms of technology continues to grow, so does the global importance and reliance on semiconductors. This research paper examines the impact of semiconductor shortages on both consumer and military production, as well as the geopolitical implications embedded within the global supply chain.

The paper begins by providing an overview of semiconductors, the global semiconductor market, and the impact of COVID-19 on the industry’s supply chain. It also discusses the importance of the Taiwan Semiconductor Manufacturing Company (TSMC) in the industry and its role in addressing semiconductor shortages.

Next, the paper discusses the impact of …

A Transition Point: The Role Of The Global Power Shift In Facilitating Saudi Internal Reforms, Aidan Aguilar

Independent Study Project (ISP) Collection

The increasing political and economic influence of China represents a pivotal point within international relations. This paper aims to explore the implications of this global power shift on Saudi Arabia’s attempted economic reforms. The Kingdom’s reliance on oil has created an unsustainable economic model, and this model is intrinsically linked to Saudi Arabia’s relationship with the United States. Its growing relationship with China could create change. As such, this paper analyzes the intersection of economics and security in relation to the Saudi Vision 2030. I argue that, not only does China serve as an important source of the investment necessary …

Variation In The Growth Parameters And Biomass Of Rhizophora Mangle Seedlings With Distances From Playa Estrella, Bocas Del Toro, Panama, Thiny Tep

Independent Study Project (ISP) Collection

Mangrove is a salt-tolerant, intertidal, tropical tree or shrub and make up a rich community of various organism. On the Caribbean coast of Panama, in Bocas del Toro, mangrove forests cover 28 km² and are dominated by R. mangle, followed by L. racemosa and A. germinans. Simultaneously, Isla Colón, the most populated and developed among all islands in the Bocas del Toro Archipelago, is a tourist center. Unfortunately, tourism comes at the price of environmental degradation via alteration of natural habitats, solid and wastewater pollution. Therefore, this study aims to gain a preliminary understanding on how the …

2023 April, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for April of 2023.

Mediation Of Inventory Management In The Relationship Between Knowledge And Firm Performance, Aamir Rashid, Rizwana Rasheed

Publications and Research

The role of inventory management is pivotal to improving the overall firm performance, but when it comes to the healthcare sector, then it becomes more crucial. This sector often countenances stocks-outs for life-saving drugs and equipment and competent staff that ascent the mortality rate. Thus, the current research aimed to analyze the effect of knowledge on firm performance through inventory management. For this research, a survey questionnaire with a deductive approach was utilized by collecting data from 200 respondents through multistage cluster sampling. IBM SPSS AMOS version 22.0 as a statistical tool was utilized to analyze the measurement model. Results …

The Dao Of Real Estate, Joseph Bizub, David Reiss

Cornell Law Faculty Working Papers

Real Estate Investment Trusts (REITs) have long proven their worth as liquid securities that give investors access to many real estate asset classes. Decentralized Autonomous Organizations (“DAOs”) are one of several blockchain real estate innovations seeking to provide a new path to those searching to invest in real estate. While the success of the DAO model of real estate investment is far from assured, these new investment options could offer real competition to REITs one day.

But This Rewards Me! An Examination Of Consumer Status And Social Dominance Orientation In The Donation Of Reward Points, Clancy R. Slay, Katharine Howie

AMTP Proceedings 2023

A newer development in rewards programs allows consumers to donate points rather than personally receive benefits. Research on the topic is virtually absent and represents a significant opportunity for worthy causes to receive new streams of financial support. Reward programs are uniquely characterized by hierarchical or “tiered” consumer status. Social dominance orientation represents the degree to which consumers support status inequities and is highly relevant in a reward context. This individual difference characteristic is studied to gain insight into which consumers are willing to donate earned rewards and why. Implications for understanding consumer decision making and encouraging charitable giving are …

Innovation In The Economy: An Examination Of The Role Of Innovation On Economic Growth, Samuel Macchiarolo

Honors Projects

This paper will be examining factors that may have contributed to past economic recessions, particularly in the US, by looking at levels of both financial innovation and physical innovation, as well as research and development. The paper will take a deeper look into how previous economic recessions happened, how the changes in the level of innovation played a part in those recessions, why innovation levels change so much, and what can be done to eliminate the variation of innovation to help stabilize economic output.

Metaverse Marketing: How The Metaverse Will Shape The Future Of Consumer Research And Practice, Yogesh K. Dwivedi, Laurie Hughes, Yichuan Wang, Ali A. Alalwan, Sun J. (Grace) Ahn, Janarthanan Balakrishnan, Sergio Barta, Russell Belk, Dimitrios Buhalis, Reto Felix

Marketing Faculty Publications

The initial hype and fanfare from the Meta Platforms view of how the metaverse could be brought to life has evolved into an ongoing discussion of not only the metaverse's impact on users and organizations but also the societal and cultural implications of widespread usage. The potential of consumer interaction with brands within the metaverse has engendered significant debate within the marketing‐ focused discourse on the key challenges and transformative opportunities for marketers. Drawing on insights from expert contributors, this study examines the marketing implications of the hypothetical widespread adoption of the metaverse. We identify new research directions and propose …

Extending The Diversity Conversation: Fashion Consumption Experiences Of Underrepresented And Underserved Women, Lena Cavusoglu, Deniz Atik

Marketing Faculty Publications

This research brings in the voice of underserved and underrepresented women of various racial or ethnic origins and social classes, who have differing buying powers, sexual orientations, body shapes, and physical appearances, into the conversation of fashion diversity. Through a qualitative inquiry with 38 semi-structured in-depth interviews, the researchers analyzed the consumption experiences of diverse women to expose what the fashion scene is lacking. The study's main contribution is the depiction of overlooked diversity categories in fashion, such as the non-White and non-Black women of color, women of average sizes, and women with characteristics that the fashion industry has long …

Junior Analyst Burnout, Mccain P. Wnek

Student Publications

This paper explores the issue of burnout among junior analysts in the finance industry, specifically focusing on the role of workplace motivation in contributing to this issue. The review draws on a range of studies and literature related to burnout, motivation, and management practices in the finance industry, analyzing the factors that contribute to junior analyst burnout and identifying effective management practices that can help reduce burnout and promote a positive work culture. The review highlights the importance of adopting a Theory Y management approach that prioritizes employee empowerment, autonomy, and self-direction in addressing burnout among junior analysts. The findings …

Why Industry Professionals Should Care About Fandom, Abigail Minzer

Student Publications

A fandom is a community of people who share a common interest and interact with each other on the basis of that common interest. When a fandom comes together on the basis of a creative work, it allows a mutually beneficial relationship to form in which the fandom will eagerly consume existing content, allowing new content to be produced for their consumption. Thus, professionals in industries such as publishing, theater, and television and film should be aware of the integral role fandoms play in the consumption of their content and how to nurture fandoms through the means discussed in this …

The Impact Of Stakeholder Orientation On Tax Avoidance: Evidence From A Natural Experiment, Gary Chen, Ani Manakyan Mathers, Bin Wang, Xiaohong Wang

Finance Faculty Research and Publications

We study the effect of stakeholder orientation on corporate tax avoidance. Using the staggered passage of constituency statutes across U.S. states between 1983 and 2006, we show that greater stakeholder orientation results in increased tax avoidance. We further find greater tax avoidance among firms with limited financial resources and that employees benefit from the change. Our results are consistent with stakeholder salience theory that resource-constrained managers prioritize the claims of salient stakeholders, such as employees, at the expense of secondary stakeholders, such as the government.

2023-April-01-A Name Says A Lot - This One Does Too, University Marketing And Communication, East Tennessee State University

ETSU News

Writing not long after the end of World War II, author David Sinclair Burleson noted that what was then East Tennessee State College (ETSC) had always aimed to assist the region while at the same time evolving with changing times.  

 

“While from its beginning in 1911 the school has sought to adapt itself to conditions in the area and thereby render its best service,” wrote the longtime ETSC professor and dean, “yet the administration has kept in mind that changing conditions make new demands and call for growth and development internally as well as externally.” 

 

Such a conviction has guided …

2023-April-01-Etsu Professor Awarded For Research On Infants With Neonatal Abstinence Syndrome, University Marketing And Communication, East Tennessee State University

ETSU News

East Tennessee State University assistant professor Dr. Kara Boynewicz has been awarded the American Physical Therapy Association’s Academy of Pediatric Physical Therapy Dissertation Award for her research of motor development and neurobehavior in infants with neonatal abstinence syndrome.

Boynewicz studied hospitalized infants for the first two weeks of their life. Her research uses standardized outcome measures to determine the effects of prenatal opiate use on newborns to better understand early brain development for early identification of developmental delays.

“I was in shock when I won the award, as there are many P.T.-Ph.D. programs across the country who produce high-quality researchers,” …

2023-April-01-A Space To Be Authentically You, University Marketing And Communication, East Tennessee State University

ETSU News

Located in the D.P. Culp Student Center, the ETSU Pride Center is an open and welcoming space for all students, staff and faculty to find their sense of belonging on campus.

Jordan Bond comments on finding the Pride Center saying, “It is where I found the best friend group I’ve ever had.” 

The Pride Center is committed to providing a safe space for anyone to be themselves, learn about the LGBTQ+ community and access support resources.

Learn more about the Pride Center here.

2023-April-01-What Are The People Of Breathitt Left With?, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY — A pair of East Tennessee State University graduate film students, Patrick Cooley and Jake Higgs, have created and produced a new documentary exploring Breathitt County, Kentucky, after significant flooding occurred in summer 2022.

The film’s accolades are impressive.  

“When the Water Goes Down” has been accepted to Tennessee Film Nights; the Southern Studies Conference at Auburn University in Montgomery, Alabama; and the Story? -  International Student Documentary Festival in Cork City, Ireland. The documentary was written about and published in Appalachian Places.

“With the news vans packed up and onto the next natural disaster, what are …

2023-April-01-A Golden Opportunity For A Reunion, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Graduates of East Tennessee State University’s class of 1973, as well as all former Golden 50s Club members, are encouraged to attend the Golden 50s Reunion on May 5 and 6. ETSU President Dr. Brian Noland will host the groups during the two-day spring weekend extravaganza. 

On Friday, May 5, registration at the James and Nellie Brinkley Center (formerly Millennium Center) ballroom begins at 9:30 a.m. The reunion groups will tour the campus and the Johnson City area to see changes that have taken place since these graduates left the university. 

During a special reunion brunch, …

2023-April-01-A Sincere Commitment To Our Mission, University Marketing And Communication, East Tennessee State University

ETSU News

Last week during the quarterly meeting of the ETSU Board of Trustees, our staff presented the results of the recent State of the University Survey. I was pleased — but not surprised —  to see that students, faculty, and staff overwhelmingly rated East Tennessee State University as a strong community with a positive and supportive atmosphere. Perhaps even more importantly, survey respondents were nearly unanimous in saying they believe ETSU is fulfilling its charge to improve the quality of life for people in the region and beyond.  

This steadfast commitment to our mission is one of the best …

2023-April-01-Former Attorney General Coming To Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – John Ashcroft, a former United States attorney general, is coming to Johnson City.  

He will be the keynote speaker at East Tennessee State University’s Pre-Law Society and Pi Sigma Alpha end-of-year banquet.  

John Ashcroft, a former United States attorney general

“It is a true honor to include a keynote address from former United States Attorney General, the Honorable John Ashcroft. We are excited to share our beautiful campus and community with Attorney General Ashcroft and to hear about his experience as a lawyer, public servant and the chief law enforcement officer of the United States,” said Michael …

2023-April-01-Hitting The Right Note, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Most graduating students look forward to leaving the books, papers, projects and exams of college behind and jumping into their chosen careers, but East Tennessee State University senior Lydia Hamby plans a different path.

Hamby, who graduates Saturday, May 6, with a bachelor’s degree in human services and a minor in bluegrass music, came to ETSU as a junior right out of high school after earning an associate degree through dual enrollment from McDowell Technical Community College (MTCC) in Marion, North Carolina.

Hamby grew up in Marion in a family that loved music. Her sister began playing …

2023-April-01-She's Going To Africa. Then She Will Help Refugees., University Marketing And Communication, East Tennessee State University

ETSU News

An East Tennessee State University student will spend time in Tanzania this summer thanks to a prestigious scholarship.

ETSU’s Jessica Potter, a child psychology major and University Honors scholar, will study Swahili in the East African country from mid-June through early August. 

“We are so proud of Jessica and what she has accomplished,” said Dr. Christopher Keller, senior international officer at ETSU and dean of the Honors College. “Jessica has worked hard and is very deserving of this. The award is a perfect fit to help her realize her personal and professional goals in the non-profit and NGO (non-governmental …

2023-April-01-Day Of Giving Beyond Limits To Opportunities, University Marketing And Communication, East Tennessee State University

ETSU News

Learn more about Day of Giving
The first time Atlanta native Kendra Whitehurst visited East Tennessee State University was for a track meet in high school. She never dreamed she would be back.

“I had never heard about this school and had never thought about coming here, but a year later, I got a recruiting call from the track coach, and that was the beginning of my journey toward getting clarity about what I wanted,” Whitehurst said. “I’m from metro Atlanta, and I knew I wanted something different because I had been there so long and needed a new environment …

Union Pacific Strategic Audit, Maureen O'Hara

Honors Program: Senior Projects (Public)

Union Pacific is the largest domestic railroad in the United States, responsible for nearly all of the rail-based shipping in the 23 states making up the Western two-thirds of the country. The company provides a crucial link in the global supply chain. By utilizing internal and external analysis tools, this report seeks to understand how Union Pacific’s business model and strategies have led them to create and sustain competitive advantages against other big competitors in the transportation industry. The analysis utilizes tools such as PESTLE, Porter’s Five Forces, and SWOT analyses. Following the application of the analysis, strategic recommendations are …

A Strategic Audit Of A Company In The Alcoholic Beverages Industry: Anheuser-Busch Inbev, Ava Dunne, Patrick Malec, Andrew Shank, Elizabeth Foral, Hannah Rethmeier

Honors Program: Senior Projects (Public)

This strategic audit provides a comprehensive analysis of Anheuser-Busch InBev, the world's largest brewer. The audit examines the company's business model, competitive position, financial performance, and future growth prospects. It also assesses the impact of external factors such as changing consumer preferences, government regulations, and technological innovations on the company's operations. The audit identifies key strengths and weaknesses of Anheuser-Busch InBev, as well as potential opportunities and threats in the beer industry. Based on this analysis, the audit provides recommendations for strategic actions that the company can take to enhance its competitive position, achieve sustainable growth, and mitigate potential risks. …

Technology Within Cultures: Segmenting The Wired Consumers In Canada, France, And The Usa, Maria Petrescu, Aidin Namin, Marie-Odile Richard

Publications

This paper uses a state-of-the-art quantitative modeling approach to latent class analysis to analyze American, Canadian, and French consumers’ perception of technology-based products and their cultural values. It identifies hidden segments of consumers based on technology adoption propensity, cosmopolitan characteristics, and identification with the global consumer culture. The study emphasizes the diversity and variability between and among countries regarding localism, globalism, cosmopolitanism, and the global consumer culture. The framework provides a new way to evaluate modern consumers and reflects the combination of national/regional cultural characteristics and global culture elements while highlighting the relevance of modern technologies and communication methods in …

Predictability Augmentation By In-Silico Study To In-Vivo And In-Vitro Results Of Lung Doses Of Airborne Fine And Ultrafine Particles Inhaled By Humans At Industrial Workplaces, Mohammed Ali

Technology Faculty Publications and Presentations

This study correlates computational predictions with in vivo and in vitro experimental results of inhaled fine and ultrafine particulate matter (PM) transport, dissemination, and deposition in the human respiratory airways. Epidemiological studies suggest that workplace exposure to anthropogenic pollutant PMs is a risk factor for increased susceptibility to acute bronchopulmonary illnesses. However, investigations on detailed human inhalation and PM transport processes are restrictive from time, cost, and ethical perspectives. Computational simulation based on the Multiple Path Particle Dosimetry (MPPD) model was employed to quantify the risks associated with workplace exposure of these PMs. Here, the physical, mechanical, and electrical properties …

Insights Into The Accuracy Of Social Scientists’ Forecasts Of Societal Change, Sangsuk Yoon

Management and Marketing Faculty Publications

How well can social scientists predict societal change, and what processes underlie their predictions? To answer these questions, we ran two forecasting tournaments testing the accuracy of predictions of societal change in domains commonly studied in the social sciences: ideological preferences, political polarization, life satisfaction, sentiment on social media, and gender-career and racial bias. After we provided them with historical trend data on the relevant domain, social scientists submitted pre-registered monthly forecasts for a year (Tournament 1; N = 86 teams and 359 forecasts), with an opportunity to update forecasts on the basis of new data six months later (Tournament …

Antecedents Of Organizational Resilience After Covid-19: The Case Of Uae, Khadija Ali Mohammed Abdulrahman Al Ameri

All Works

The main purpose of this paper is to investigate the relationship between work stress, employee engagement, employee well-being, and employee and organizational resilience, in order to develop a model that can be used to investigate the effects of these variables on organization performance. A quantitative approach was used and structural equation modeling with AMOS 28 was applied to investigate the relationship between the variables in a convenient sample of 394 employees in the UAE. Based on the results of the study, it can be concluded that work-stress negatively impacts the resilience of organizations, while work engagement and employee resilience are …

Csr Communication Strategy: Avoiding Consumer Skepticism Considering Product Type And Firm Size, Maisy Dauphinais, Setare Mohammadi, Lin Guo

AMTP Proceedings 2023

According to prior study, applying a promotional tone may diminish the credibility of the CSR message. To the best of our knowledge, prior studies did not distinguish between luxury and everyday products when determining the most effective technique for highlighting their CSR initiatives and accomplishments. Furthermore, these tactics may need some adjustments for organizations of various sizes, which hasn't been researched before. Results show that three variables—company size (small/large), product type (luxury/fairly priced), and communication style (factual/promotional)—influence customer CSR skepticism. According to our findings, if a firm is big and sells luxury goods, it's ideal to use a factual tone …