Business Commons^™

Eco-Label Certification, Hotel Performance And Customer Satisfaction: Analysis Of A Case Study And Future Developments, Michele Preziosi, Alessia Acampora, Roberto Merli, Maria C. Lucchetti

University of South Florida (USF) M3 Publishing

The hospitality industry is a significant contributor to environment degradation and over the last years has started to implement voluntary instruments to manage environmental sustainability of its operations. The main goal of this research is to examine guest perception of these practices with respect to other hotel service quality attributes. The first objective is to identify the existence of a specific environmental dimension among hotel service quality dimensions. Taking as baseline for the analysis the three-factor theory of customer satisfaction, the second objective of the study is to evaluate if green attributes are considered by guest as basic, performance, or …

State-Of-The-Art Next Generation Open Innovation Platforms, Murielle De Roche, Monika Blaser, Patrick Hollinger, Thomas Hanne

University of South Florida (USF) M3 Publishing

Over the last years, more and more companies recognized the potential of external innovative people and experts working as powerful crowd of creativity. This results in a growing number of Open Innovation Platforms (OIPs) and related publications. What is currently missing, is an overview and comparison of existing OIPs considering their strengths and weaknesses and an outlook to the next generation of OIPs in terms of improvements and new functions this next generation is expected to provide. By analyzing seven of the most relevant OIPs (Atizo, Crowdwerk, Ideas4all, InnoCentive, Jovoto, OpenIDEO, Quirky) and one software provider (Qmarkets), this paper points …

The Regulation Problem Of Cryptocurrencies, Lamiha Ozturk, Ece Sulungur

University of South Florida (USF) M3 Publishing

The purpose of this article is to analyze the difficulties associated with the lack of regulations in cryptocurrencies. Indeed, the absence of a uniform and international common regulation brings many legal conflicts. This lack of legal framework partly slows down the development of cryptocurrencies. Investors who wish to invest in this type of currency or asset are often discouraged due to the lack of legal framework. In order to highlight the difficulties caused by the lack of regulation, this paper proposes to analyze the different approaches and the beginning of a legal text developed by certain countries to respond to …

Analysis Of E-Complaints Regarding Hotel Restaurants During Covid-19 Process: The Case Of Antalya, Sevim Usta, Serkan Sengul

University of South Florida (USF) M3 Publishing

The study aimed to determine the customer complaints about hotel restaurants during the COVID-19 pandemic. The study was conducted in restaurants of 50 5-Star Hotels in Antalya, Turkey's most visited tourist destination. The authors consider that the findings of this study are important for comparing with the studies in current literature. Among the TripAdvisor reviews written in English between December 2019 and March 2021 on hotel restaurants, 300 complaints were detected. Of the 300 complaints, 825 content of complaint was determined. It was determined that the customer complaints are generally related to "average" services and that among the produced codes, …

Perceptions Of Teachers In Educational Institutions Regarding The Principles Of Teaching Professional Ethics, Gulsah Aki, Nejat Ira, Hasan Arslan

University of South Florida (USF) M3 Publishing

The aim of this study is to determine the characteristics that an ethical teacher should have, based on the teachers' opinions, to determine what can be done to raise the awareness of teaching professional ethics in teachers and to bring teachers' perspectives on teaching professional ethics principles to a conceptual analysis with focus group discussion. This research was carried out with the participation of 6 teachers working in public schools in the first semester of the 2020-2021 academic year. The focus group discussion was carried out with 6 teachers working in public schools and was held on an online platform. …

To Be Or Not To Be A Female Entrepreneur In The Mexicali Valley, Roberto B. Romero, Jose J. D. L. Torrez

University of South Florida (USF) M3 Publishing

At present, the need arises for women to prepare themselves every day to face the challenges that the local and regional market holds for them since they constitute a fundamental component for the economy of all countries, through the development and economic growth of urban areas. and rural in the face of unemployment and poverty. Likewise, women should have a priority place on the scene of public policies in favor of them due to their ability to contribute to local dynamics by creating more job opportunities with new companies. This article aims to analyze the characteristics that govern decision-making in …

Value Chain For A B School In India, Vimal C. Verma, Devashish D. Gupta

University of South Florida (USF) M3 Publishing

Education has become the largest advertiser, according to estimates, with a large chunk of that money going toward enhancing the industry’s reputation. Due to the introduction of WTO rules, management education is becoming more competitive, and the Indian market is now open to foreign competitors as well, B schools in India are anticipating what would please their customers. The high number of applicants taking the CAT exam this year shows how popular management education is becoming. Students at B-schools and those aspiring to them are interviewed for this study, which aims to determine the value chain of an ideal B …

Significance Of Vr In The Spa: A Spatial Analysis, Irini L. F. Tang, Schultz Z. B. Xu, Eric Chan

University of South Florida (USF) M3 Publishing

The pandemic became a real part of daily life. We do not know whether it was God’s will or fate to halt worldwide travel. Both worldwide travelers and those who prefer to stay close to home were made more hyper aware of their physical and mental well-being. Keeping healthy and remaining well in terms of living a quality life became a priority. In this regard, spa visitors also desired to visit or travel somewhere else when the opportunity arose and the cost is affordable. Virtual Reality (VR) was one of the Smart Technologies that helped serve this wanderlust need when …

Effect Of Social Media Marketing On Online Retail Performance Of Konga Nigeria Ltd, Abubakar A. Adamu, Muhammed Yazeed, Mohammed A. Dantsoho, Jamilu Abdulkadir, Aliyu A. Gemu

University of South Florida (USF) M3 Publishing

In Nigeria, e-commerce companies treat estimated delivery dates with a lack of confidence, as some industry insiders suggested. In an already small and addressable market, potential customers can shop on international e-commerce platform alternatives far more conveniently than on local, fragmented ones. With a market unsuitable for e-commerce, underdeveloped digital payment services and poor logistics and shipping infrastructure have resulted in high operating costs. With that in mind, this study examines the effect of social media marketing on the online retail performance of Konga Nigeria Ltd. In this study, data was collected using a questionnaire technique and a sample size …

Ai As A Boost For Startups Companies: Evidence From Italy, Irene Di Bernardo, Marco Tregua, Greco Fabio, Ruggiero Andrea

University of South Florida (USF) M3 Publishing

Innovative startups are growing everywhere; clearly, digital transformation is imperative for all businesses to compete, or better survive. Institutions prompt companies and businesses to adopt digital transformation tools, providing funds too, especially to startups (MISE, 2019).In particular, this study analyzes Artificial Intelligence, understanding its implications, ties and features in startups. No commonly agreed definitions are given about AI and startups, thus the tie between them should be deepened. One of the most cited definitions considers startup as a temporary organization looking for scalable business models (Blank, 2013). In literature little attention has been paid to the connection between startup and …

Determination Of Students’ Characteristics And Perspectives About Social Entrepreneurship: A Case Of Anadolu University, Muhammed Kavak, Ipek I. Can, Emre O. Aksoz

University of South Florida (USF) M3 Publishing

Social entrepreneurship enables stakeholders to take innovative and inclusive approaches to social, environmental, and economic problems and to produce solutions to eliminate social injustice. It is not only self-sufficient by providing an economic return, but also offers people the opportunity for a more sustainable common world. Considering that, training of tourism faculty students to develop both entrepreneurial and social entrepreneur characteristics will bring the tourism industry to the forefront and lead to the increase of social, sectoral, and public benefits. Thus, the aim of this study is to examine the social entrepreneurship characteristics and perspectives of students taking tourism higher …

All Aboard! Is Space Tourism Still A Fantasy Or A Reality: An Investigation On Turkish Market, Emrah Tasarer, Vahit O. Kiper, Orhan Batman, Oguz Turkay

University of South Florida (USF) M3 Publishing

This paper aims to investigate the spending limit of space enthusiasts in Turkey. To determine this, space tourism activities are divided into 3 sections as earth-based space tourism activities, suborbital and orbital space tourism activities. Data were collected through one of the biggest open-air events held yearly by space enthusiasts. In addition to that, researchers reached social media groups which are solely focused about space tourism. 1041 questionnaires were collected which are available for analyses. According to additional variables about interest on space tourism, the sample of this research is highly interested in space tourism although they have limited budget …

Marketing A Destination On Social Media: Case Of Three Municipalities Of Izmir, Huseyin O. Altin, Ige Pirnar

University of South Florida (USF) M3 Publishing

Social media, which emerged as a result of rapid developments in information and communication technologies, is known all over the world. Social media and Web 2.0 systems provide huge benefits to its users when compared with conventional media tools such as newspapers, televisions and radio. Destinations from all over the world utilize social media liberally to compete with each other to grab bigger market shares in an overly-saturated market. Aware of the benefits it provides, municipalities use social media for various reasons such as mass announcements, information dissemination and self-promotion. Within this context, main aim of this study is to …

Factors Affecting Investors’ Buying Decision In Real Estate Market In Northern Cyprus, Gurkan Arslan, Karen Howells

University of South Florida (USF) M3 Publishing

North Cyprus has some mixed features in terms of being a region for investment. As a de-facto state it could be seen as an extensively risky place to buy property, as any future reconciliation on the island could see the property being forfeit. Conversely, it is seen as a very lucrative area to invest, as the property values in European terms are very low. For the price of a two bedroom apartment in most places in Western Europe, the investor could buy a villa with a swimming pool in North Cyprus. Other redeeming features are the extremely low crime rate, …

The Effects Of Organizational Culture On Information Sharing Attitude, Mohammadi L. Nasrin, Cicek Isik

University of South Florida (USF) M3 Publishing

The effect of technology on businesses and organizations has made it even more important to use the information, which is used as an input in business processes, to achieve the desired organizational goals. Especially in the service sector, organizational culture becomes important as an institutional variation in the use of information in accordance with organizational purposes. With the increasing importance of teamwork, individuals' attitudes towards information sharing in working groups play a critical role in the emergence of group synergy in the IT sector. The increase in the level of task interdependency in the business processes, the increase in the …

The Evolution Of Human Resources Empowerment Theory: A Literature Review (1970–2020), Theodoros Stavrinoudis, Moschos Psimoulis

University of South Florida (USF) M3 Publishing

This paper examines and classifies the methods of human resources (HR) empowerment and their features, as recorded in the international scientific literature. To this end, 132 scientific papers were drawn on and conclusions were reached regarding the evolution of the theory of empowerment from 1970 to 2020, through the method of Content Analysis. The concept of empowerment encompasses many dimensions that are examined separately in the international literature without an extensive grouping and codification of the methods found. This paper classifies the most common methods of HR empowerment and their respective features, so that future researchers have a comprehensive database …

Teamwork, Satisfaction And Mediating Effect Of Affective, Continuance And Normative Commitments On Employee’S Loyalty, Thalita A. C. Nicolleti, Eduardo R. Mangini, Leonardo Aureliano-Silva, Cristiane S. Pires, Carolina A. De Freitas Dias

University of South Florida (USF) M3 Publishing

Teamwork, staff satisfaction, and organizational commitment on employee loyalty have been investigated by previous literature. However, the mediating effects of affective (AC), continuance (CC) and normative (NC) commitments are still a big gap present in theory. Thus, the main purpose of this paper is to explore the mediate role of AC, CC, and NC on employee loyalty. In total, 123 individuals participated in this research. The SEM technique approach was used throughout Smart PLS software version 3.0. The results supported nine hypotheses and rejected one. The theoretical and managerial implications are presented as well as research limitations and avenues for …

Artificial Intelligence In Retailing, Ibrahim Kircova, Munise Hayrun Saglam, Sirin Gizem Kose

University of South Florida (USF) M3 Publishing

Advances in Artificial Intelligence and Machine Learning technologies have brought a completely new level of data processing that provides deeper business insights. Purchasing advice, dynamic pricing, personal content and advice have become widely used in the retail industry thanks to artificial intelligence. Almost real-time results can be achieved by expanding the scope of data obtained from existing customers and algorithms that mimic human-like behavior. In addition, interactions with machines are more widely accepted than before, allowing consumers to accept innovations faster and thus increase brand loyalty. On the other hand, the success of artificial intelligence, which will change the future …

Customer Value In Retailing (2000-2020): A Narrative Review And Future Research Directions, Rajat Gera, Ashish Pruthi

University of South Florida (USF) M3 Publishing

The purpose of this paper is to synthesize and categorize the literature on customer value in retailing through a narrative review of literature by segregating and arranging the accrued knowledge into a thematic framework. The 27 papers extracted were selected from indexed databases through a systematic multi-stage process by applying exclusion and inclusion criteria. The theoretical perspectives adopted in the studies were summarized and the findings from these studies were then categorized and classified and emergent themes were discussed to draw future research directions. The classification framework adopted consisted of the themes of “Theoretical perspectives”, “Dimensions of Customer Value”, “Antecedents, …

Tourism And Women Empowerment: Empirical Findings From Past Experience And Predictions For The Post-Covid Era, Burcu Turkcan

University of South Florida (USF) M3 Publishing

Tourism industry is one of the major industries of today’s world and hence it is in the forefront of current national and international policies. Tourism is perceived as one of the fundamental engines of economic growth and development due to the fact that it has many contributions to the economy. Moreover, tourism has a dimension of women empowerment which is one of the critical issues of modern world. Hence, researchers and policymakers have begun to pay more attention to the issue of gender discrimination and tourism relationships. There are some direct linkages between tourism and women empowerment, and what is …

The Nexus Between Fiscal Freedom And Investment Freedom: The Case Of E7 Countries, Mehmet Bolukbas

University of South Florida (USF) M3 Publishing

The idea that there are no restrictions in the economic attitude and behaviour of individuals and firms in the economy is expressed as economic freedoms. Today, the term of economic freedom still does not have a universal concept. However, it is known that there are free market conditions in countries that support economic freedom and the role of the state in the economy is kept at a minimum. There are many criteria for measuring the economic freedom of countries, and fiscal freedom and investment freedom are among the economic freedom criteria. The aim of the study is to analyse the …

Comparative Measurement Of Working Capital Efficiency For Borsa Istanbul Restaurants And Hotels For The Covid-19 Period And Previous Quarters, Fatih Gunay, Gary Cokins

University of South Florida (USF) M3 Publishing

The working capital of a company is the current assets that should be converted into cash within a year. To meet the goal of value maximization and to survive in a competitive business environment, managing day-to-day operating activities effectively is important. As one of the important outcomes of Covid-19, international tourist numbers decreased dramatically in 2020 and still remain at a low level. Accordingly, countries’ tourism income and tourism companies’ sales revenues have decreased linearly. This paper is aimed at measuring and comparing the working capital efficiency of companies that are operating in tourism and listed in the Borsa İstanbul …

Relationship Between Business Confidence Index And Non-Financial Firms Foreign Exchange Assets And Liabilities: Evidence From Ardl Bound Approach, Ilkut E. Kandil-Goker

University of South Florida (USF) M3 Publishing

The effects of confidence indices on macroeconomic factors and stock returns are widespread in the literature. This study, unlike previous studies, examines the effect of the confidence index on foreign exchange positions of non-financial firms. Are the non-financial firms’ managers considering the business confidence index when they manage their foreign exchange position? According to the findings, while there is no significant relationship between non-financial firms' foreign currency assets and business confidence index; there is a significant relationship between the foreign currency liabilities and the business confidence index in both the long-run and the short-run. Although the coefficient is low, as …

Using The Theory Of Planned Behavior To Explore Green Food Purchase Intentions, Katrina A. Auza, Kamel Mouloudj

University of South Florida (USF) M3 Publishing

Predicting sustainable consumption behavior is particularly important in the field of marketing and public policy making, as environmental sustainability becomes a major concern for the public and private sector. This paper aims to contribute to the development of the extended theory of planned behavior (TPB) and to gain some insight into what drives students' intentions to purchase green food in Algeria as a developing country. Results from multiple linear regression (MLR) using data from the convenience sample of 265 students enrolled at three universities in Algiers, Algeria, shows that attitude, subjective norm, perceived behavioral control (PBC), and environmental concern have …

Understanding Information Technology Acceptance By Physicians: Testing Technology Acceptance Model, Anuruddha I. Jagoda

University of South Florida (USF) M3 Publishing

Information and communication technologies (ICT) have revolutionized modern organizations by assisting them to increase operational effectiveness and efficiency. The knowledge-based companies can benefit enormously by deploying ICT. However, healthcare organizations such as hospitals are lagging in adopting ICT. This is particularly true for the developing countries where managers faced both financial and social obstacles in implementing such technologies. This paper provides experience implanting information technology systems in a major hospital in Sri Lanka: a developing country. By using technology acceptance model as a framework, it aims to investigate critical factors influencing physicians' intention and their acceptance of information technology. The …

Proceedings Of The Global Conference On Services Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte

University of South Florida (USF) M3 Publishing

This is the second volume of the Global Conference on Services Management Proceedings Series.

ISSN: 2641-5062

Socio-Intercultural Entrepreneurship: A Case On A Postgraduate Program In Economics And International Business Of An Indigenous University, Ernesto Guerra-Garcia, Jose G. Vargas-Hernandez

University of South Florida (USF) M3 Publishing

This article presents a critical approach to the proposal of socio-intercultural entrepreneurship. The concept of cultural and social entrepreneurship and that which has been as a product of neoliberalism is limited, so a framework analysis is necessary to improve the understanding of socioeconomic realities. Through an exploratory and analytical research methodology, a review of pertinent literature and the exemplification of the specific case of a postgraduate program in economics and international business at the Universidad Autónoma Indígena de México, it is concluded that socio-intercultural entrepreneurship presents a theoretical and methodological frame that allows entrepreneurs to have a major perception of …

Advances In Global Services And Retail Management: Volume 2, Cihan Cobanoglu, Valentina Della Corte

University of South Florida (USF) M3 Publishing

This is the second volume of the Advances in Global Services and Retail Management Book Series. This volume has the following parts:

• Part 1: Hospitality and Tourism
• Part 2: Marketing, E-marketing, and Consumer Behavior
• Part 3: Management
• Part 4: Human Resources Management
• Part 5: Retail Management
• Part 6: Economics
• Part 7: Accounting and Finance
• Part 8: Sustainability and Environmental Issues
• Part 9: Information Technology

ISBN: 978-1-955833-03-5

Hospitality and Tourism

• Significance of VR in the spa: A spatial analysis
  • Irini Lai Fun Tang, Schultz Zhi Bin Xu, and Eric Chan
• Social media marketing in rural hospitality and tourism destination research
  • Samuel …

Does Coronavirus (Covid-19) Transform Travel And Tourism To Automation (Robots)?, Omar Parvez, Ali Ozturen, Cihan Cobanoglu

University of South Florida (USF) M3 Publishing

Global coronavirus is the name of consternation. It has a depraved impact on world health, the international economy, as well as the travel, tourism, and hospitality (TTH) industry. The World Health Organization (WHO) already declared an international public health emergency in the concern of cases and deaths. Tourism is a human-intensive industry, but on one side, the circumstances of the virus separate people from personal interaction, on the other side, technological development offers automatic robots to the service. So the future of the TTH might be transformed toward automation (robots). The paper aims to extend the knowledge by investigating and …

Ethical Perceptions Of Housekeeping Department Employees: A Study In Izmir Province, Tuba Turkmendag, Bayram Sahin

University of South Florida (USF) M3 Publishing

This study aims to determine the ethical perceptions of housekeeping employees. The field research in the study was conducted with the housekeeping department employees of the hotel enterprises operating in the central district of İzmir in Turkey. The quantitative research method was used in the research and the convenience sampling method was used in collecting the data. The frequency analysis, difference analysis, and relationship analysis were conducted through Jamovi software. Research findings show that the ethical perceptions of housekeeping department employees are high. Further, male employees' perceptions of ethics were higher and there was no significant difference according to their …