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Full-Text Articles in Business

Intuit, Inc.'S Small Business And Self Employed Unit: A Strategic Analysis, Cat Nyberg Apr 2019

Intuit, Inc.'S Small Business And Self Employed Unit: A Strategic Analysis, Cat Nyberg

Honors Program: Senior Projects (Public)

Intuit, Inc. is a business and personal finance software company founded in 1983 by Scott Cook and Tom Proulx. It is headquartered in Mountain View, California, and has offices around the United States and internationally. Intuit’s primary mission is to ‘power prosperity’, whether for small business owners, individuals, or accounting professionals.

Intuit has three major business units: Small Business and Self Employed, Consumer, and Strategic Partner. Each business unit offers one or more flagship software platforms, optimized for specific customer needs in business accounting, professional tax preparation, and individual tax filing. Intuit’s major software flagships are QuickBooks (business accounting and …


The Naa Challenge: Serving Millennials Through Subscription Boxes, Katie Gaul, Tommie Brechbill, Kylee Yakel, Grant Schirmer, Regan Burnham, Paris Gunderson Apr 2019

The Naa Challenge: Serving Millennials Through Subscription Boxes, Katie Gaul, Tommie Brechbill, Kylee Yakel, Grant Schirmer, Regan Burnham, Paris Gunderson

Honors Program: Senior Projects (Public)

As an older generation of University of Nebraska-Lincoln graduates phases out, capturing the attention of millennials becomes more and more important. Unfortunately for the Nebraska Alumni Association (NAA), many soon to be and recent UNL graduates do not see the value in spending hundreds of dollars to become a lifetime member. Although some people we interviewed saw an NAA membership as just a donation and are not expecting much in return.

We believe that the Nebraska Alumni Association can take advantage of its connections with the University of Nebraska-Lincoln to offer experiences through subscription boxes that will engage millennials and …


Catsvision: Smart Lens Marketing Plan, Neeti Verma, Mert Cihan Tonkal, Chaitali Sunil Sawant, Poonam Ganoskar, John Tacco-Melendez Apr 2019

Catsvision: Smart Lens Marketing Plan, Neeti Verma, Mert Cihan Tonkal, Chaitali Sunil Sawant, Poonam Ganoskar, John Tacco-Melendez

Engineering and Technology Management Student Projects

CatsVision is a new product Samsung is interested in developing for improved visibility in low-light conditions. The product is a set of smart contact lenses with graphene coating technology to help generate sharper image for better vision in the people diagnosed with retinitis pigmentosa.

Retinitis pigmentosa is a genetic disease that leads to a breakdown and loss of cells in the retina. It is estimated to affect 1 in 3,500 to 1 in 4,000 people in the United States and Europe. This market segment is chosen to act as a launching vehicle for the product to gain acceptance information from …


Newsletter Spring 2019, College Of Business And Information Systems Apr 2019

Newsletter Spring 2019, College Of Business And Information Systems

BIS Newsletter

No abstract provided.


2019 Ijbe Front Matter, Tamra Connor Apr 2019

2019 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

  1. Editorial Board
  2. President's Letter
  3. SIEC-ISBE International


Three Essays On Banking, Xinming Li Apr 2019

Three Essays On Banking, Xinming Li

Theses and Dissertations

My dissertation includes three essays related to banking. In the first essay, I identify an important channel through which stronger legal enforcement boosts the real economy – by increasing bank liquidity creation. Results suggest that effective enforceability of contracts increases total, asset-side, liability-side, and off-balance sheet- side liquidity creation, implying favorable causal real economic effects.

In the second essay, we conduct the first broad-based international study on bank- level failures covering 92 countries over 2000-2014 and investigate national culture values as bank failure determinants. We find individualism and masculinity are positively associated with bank failure but operate through different channels. …


Non-Monetary Motivation In The Nonprofit Sector, Brianna Gulchuk Apr 2019

Non-Monetary Motivation In The Nonprofit Sector, Brianna Gulchuk

Senior Honors Theses

The nonprofit industry is currently in a state of flux. With the shifting dynamics of generations entering and leaving the workforce and the high turnover rates of volunteers, there is an increasing need for organizations to adjust current practices to hold on to skilled workers. This cannot be accomplished unless organizations make an effort toward sustainable motivational practices that train and retain their workers. This paper examines motivation strategies and how they can presently be seen in the nonprofit sector. There are also several practical applications of these motivational theories, referred to as motivational strategies, which will be presented. Special …


Strategic Audit: Spreetail, Jake Rehwoldt Apr 2019

Strategic Audit: Spreetail, Jake Rehwoldt

Honors Program: Senior Projects (Public)

This report is an in-depth look at the history and trajectory of Spreetail, an ecommerce company based in Lincoln, Nebraska. As the ecommerce market itself grows rapidly, Spreetail is facing challenges and obstacles to success in the industry, especially since it is competing with Amazon. This report breaks down the factors affecting Spreetail both internally and externally (using SWOT and PEST analyses) and outlines several strategic possibilities for moving forward. The final strategy recommendation for Spreetail is to increase their catalog size and focus on exclusives.


Project Manager Leadership Behavior: Task-Oriented Versus Relationship-Oriented, Thomas G. Henkel, James W. Marion Jr, Debra T. Bourdeau Apr 2019

Project Manager Leadership Behavior: Task-Oriented Versus Relationship-Oriented, Thomas G. Henkel, James W. Marion Jr, Debra T. Bourdeau

Publications

In this paper, we examined managers’ leadership behavior when working on a simulated team project regarding task-oriented versus relationship-oriented leadership behavior to effectively achieve successful project completion. Managers attending an advanced project management development program responded to the Fielder Leadership Behavior Style Self-Assessment, which is a useful framework to determine task-oriented versus relationship-oriented leadership behavioral styles. The degree of task-oriented versus relationship-oriented leadership behavior styles was assessed to determine the approach taken by the managers for achieving successful project completion. A Pearson’s chi-square test was conducted to determine whether the observed values were significantly different from an expected value of …


Understanding Well-Being At Work: Development And Validation Of The Eudaimonic Workplace Well-Being Scale, Amy L. Bartels, Suzanne J. Peterson, Christopher S. Reina Apr 2019

Understanding Well-Being At Work: Development And Validation Of The Eudaimonic Workplace Well-Being Scale, Amy L. Bartels, Suzanne J. Peterson, Christopher S. Reina

Department of Management: Faculty Publications

Given the amount of time and effort individuals pour into work, scholars and practitioners alike have spent considerable time and resources trying to understand well-being in the workplace. Unfortunately, much of the current research and measurement focuses on workplace well-being from only one perspective (i.e. hedonic well-being rather than eudaimonic well-being) or by generalizing between workplace well-being and general well-being. In this study, we sought to integrate the workplace context into the current eudaimonic perspective to develop an 8-item measure of eudaimonic workplace well-being. Using multi-wave data, we developed and validated a reliable, two-dimensional eudaimonic workplace well-being scale (EWWS). The …


A Model Of Impression Formation In Recruitment, Jonathan Levi Hendricks Apr 2019

A Model Of Impression Formation In Recruitment, Jonathan Levi Hendricks

Theses and Dissertations

Applicant impressions of organizations are a critical antecedent to applicant decisions within the recruitment process. Recruitment research has examined how applicant perceptions are influenced by organization-specific information within a given industry. However, current recruitment models fail to describe the process of impression formation during recruitment, which inhibits understanding of the recruitment process. Specifically, only limited research has considered how applicants integrate context- related associations (such as perceptions about an industry) with recruitment materials in forming initial perceptions about the organization. Over the course of two experimental studies, I integrate social cognitive research on impression formation into recruitment models to develop …


The Influence Of Publicly-Traded Reits And Market-Based Inflation Expectations On Daily-Priced Private Commercial Real Estate Returns, Tiffany Burns Gherlone Apr 2019

The Influence Of Publicly-Traded Reits And Market-Based Inflation Expectations On Daily-Priced Private Commercial Real Estate Returns, Tiffany Burns Gherlone

Doctoral Dissertations (DBA)

Investors requiring daily Net Asset Values (NAV) represent a large and growing source of capital for the private institutional real estate asset class. Defined contribution and other daily-valued vehicles are increasing their investments into private, direct commercial real estate through funds that estimate changes to income and values in order to mark a daily NAV. Utilizing nine years of daily data from the NCREIF Fund Index – Daily Priced, we optimize a generalized autoregressive conditional heteroskedasticity model with generalized error distribution parameterization (GARCH-GED) to better understand the influence of publicly-traded real estate securities and changes in market-implied inflation expectations on …


A Strategic Audit Of Microsoft Azure, Lee Fitchett Apr 2019

A Strategic Audit Of Microsoft Azure, Lee Fitchett

Honors Program: Senior Projects (Public)

This paper looks at Microsoft Azure's current strategies and proposes possible options for the future. It looks at several competitors and explores how Azure will affect and react to Microsoft’s vision.


Huskers Helping Huskers: A Corporate-Level Analysis Of The Nebraska Alumni Association, Rachel Kleist, Jordan Newsom, Jackson Grasz, Anne Conley, Anna Brodersen, Samantha Turco Apr 2019

Huskers Helping Huskers: A Corporate-Level Analysis Of The Nebraska Alumni Association, Rachel Kleist, Jordan Newsom, Jackson Grasz, Anne Conley, Anna Brodersen, Samantha Turco

Honors Program: Senior Projects (Public)

The Nebraska Alumni Association appears to have become distracted from serving the alumni and has instead focused its energy into advancing University interests. To graduating Huskers, it has become unclear what value the Nebraska Alumni Association provides to them and whose interests they are promoting. This has resulted in a declining alumni membership base and an unstable revenue source. Because of this, we recommend that the Nebraska Alumni Association refocus their resources into serving alumni first.


Adidas: A Strategic Audit, Rebekah Birch Apr 2019

Adidas: A Strategic Audit, Rebekah Birch

Honors Program: Senior Projects (Public)

Adidas is a leader of today’s sportswear industry with its core competencies being footwear and apparel. Adidas employs various strategies to remain competitive in the industry against powerful companies including Nike and Under Armour. The industry is strongly defined by the high levels of competitive rivalry, among other forces. Adidas is directly affected by various factors in their external environment including political, economic, social, technological and environmental factors. It also has various opportunities and threats that affect its external environment and help determine the company’s success. Adidas’s internal environment explains the basis of their strategic decisions and why certain aspects …


Ibm Cloud Strategic Audit, Jack C. Johnson Apr 2019

Ibm Cloud Strategic Audit, Jack C. Johnson

Honors Program: Senior Projects (Public)

An examination of IBM Cloud's strategy and history and a recommendation for what to do moving forward.


The Effects Of Product Feature Complexity, Market Activity, And Update Scheduling On Mobile App Life Cycles, Moonwon Chung Apr 2019

The Effects Of Product Feature Complexity, Market Activity, And Update Scheduling On Mobile App Life Cycles, Moonwon Chung

Theses and Dissertations

Rapid advancements in telecommunication devices and the emergence of the mobile app ecosystem have immensely impacted our lives. Innovative apps have helped improve market efficiency in agriculture, contributed to environmental sustainability through peer-to-peer sharing services, and stimulated financial inclusion in developing economies. However, mobile app developers have to deal with challenges that can hinder the app to reach its full potential. In order to achieve commercial success in the hyper-competitive business landscape where freemium business models are dominating, developers need deep understanding on how non-price operational levers such as product design, delivery, and continued service lead to user adoption.

From …


The Influence Of Consumer Inference About A Company’S Motive On Corporate Social Responsibility (Csr) Evaluation, Taehoon Park Apr 2019

The Influence Of Consumer Inference About A Company’S Motive On Corporate Social Responsibility (Csr) Evaluation, Taehoon Park

Theses and Dissertations

The author investigates the roles of consumer inferences and consumer suspicion in responses to Corporate Social Responsibility (CSR) activities by companies.

Chapter 1 examines how consumers infer a company’s motive for its prosocial activity when the same company is also involved in a socially harmful accident. When a company is involved in both CSR (Corporate Social Responsibility) and CSI (Corporate Social Irresponsibility), consumers can infer the motive for the CSR campaign from the temporal order of these two events. The author further proposes that this effect will be moderated by perceived invested effort in CSR campaign. Specifically, high effort invested …


Reappraising International Business In A Digital Arena: Barriers, Strategies, And Context For Internationalization Of Digital Innovations, Noman Ahmed Shaheer Apr 2019

Reappraising International Business In A Digital Arena: Barriers, Strategies, And Context For Internationalization Of Digital Innovations, Noman Ahmed Shaheer

Theses and Dissertations

This dissertation builds on the eclectic paradigm to explore internationalization strategies in the burgeoning digital economy through a rigorous empirical analysis of a unique big data archive tracking international penetrations of more than 1.5 million mobile apps across 58 countries. While traditional firms internationalize by internalizing physical assets to reap location advantages from foreign markets, many digital businesses internationalize by orchestrating networks of information flows across borders. Such digital internationalization may not be constrained by cross-national distance or lack of resources as digital businesses leverage globally disperse knowledge and innovation networks to develop scale free digital innovations and seamlessly transmit …


Self-Affirmation And Perspective Taking In Organizations: An Integrated Framework For Examining Process-Oriented Phenomena As Trajectories Of Change, Patrick J. Flynn Apr 2019

Self-Affirmation And Perspective Taking In Organizations: An Integrated Framework For Examining Process-Oriented Phenomena As Trajectories Of Change, Patrick J. Flynn

Theses and Dissertations

Individuals’ perceptions of their fit within in an organization unfold as a process over time that is subject to influence and change. This dissertation is a program of research that takes a process-oriented approach to understanding change from patterns of outcome trajectories and trajectory changes. Appendix A presents a study that introduces a conceptual framework for a temporal approach to change. Appendix A showed that strong events serve to change the trajectory of individuals’ affective commitment. Appendix B presents a first intervention study with surprising results where instead of self-affirmation, perspective taking appeared to facilitate positive trajectory changes in individuals’ …


Leadership In Christian Higher Education: The Impact Of Different Leadership Styles On Students, Montana Lynn Hancock Apr 2019

Leadership In Christian Higher Education: The Impact Of Different Leadership Styles On Students, Montana Lynn Hancock

Selected Honors Theses

This is an expanded literature review of leadership in Christian higher education institutions, and how leaders and their leadership style, servant, transformational, transactional, and passive-avoidant, impact developmental factors of students such as academic excellence, professional development, ethical and moral development, faith, and spiritual development. This paper is looking directly at the components of colleges and universities that are members of the Council for Christian Colleges & Universities (CCCU). The expanded literature review analyzed research previously conducted and determined that transformational leadership is the most impactful leadership style on the developmental factors of students that were looked at include academic excellence, …


Optimization Of Automated Guided Vehicles (Agv) Fleet Size With Incorporation Of Battery Management, Ahmed Hamdy Apr 2019

Optimization Of Automated Guided Vehicles (Agv) Fleet Size With Incorporation Of Battery Management, Ahmed Hamdy

Engineering Management & Systems Engineering Theses & Dissertations

An important aspect in manufacturing automation is material handling. To facilitate material handling, automated transport systems are implemented and employed. The AGV (automated guided vehicle) has become widely used for internal and external transport of materials. A critical aspect in the use of AGVs is determining the number of vehicles required for the system to meet the material handling requirements.

Several models and simulations have been applied to determine the fleet size. Most of these models and simulations do not incorporate the battery usage of the vehicles and the effect it can have on the throughput and the number of …


Knowledge Sharing And Creative Confidence In Promoting Employees’ Creative Behavior, Elnaz Dario Apr 2019

Knowledge Sharing And Creative Confidence In Promoting Employees’ Creative Behavior, Elnaz Dario

Engineering Management & Systems Engineering Theses & Dissertations

The purpose of this research is to investigate the influence of knowledge sharing and creative confidence on the relationship between organizations’ creative environment and employees’ creative behavior. This study individually assesses the relationship between factors from heterogeneous survey participant data and compares the result for two groups; engineers and non-engineers. A theoretical framework is adopted to explain how a creative climate stimulates an individual’s creative behavior and how this relationship is moderated and mediated by knowledge sharing and creative confidence. This is a relatively unexplored concept in the current literature. The results demonstrated that knowledge sharing and creative confidence significantly …


Three Essays On Ceo Characteristics And Corporate Decisions, Trung Nguyen Apr 2019

Three Essays On Ceo Characteristics And Corporate Decisions, Trung Nguyen

Theses and Dissertations in Business Administration

Recent studies have stressed the importance of managerial fixed effects on firm investment decisions. Following this stream of research, this dissertation empirically investigates the potential effects of two major Chief Executive Officer (CEO) characteristics, i.e. risk preferences and potential mobility, on corporate decisions such as merger and acquisition (M&A) and corporate social responsibility (CSR) investments.

Essay 1 examines whether the variation of M&A stock returns around the 2008 financial crisis is associated with shareholders’ increased loss aversion as a result of undergoing financial losses. The results show that acquisitions carried out by CEOs with risk-averse inducing compensation (inside debt) before …


اثر تنوع المحفظة الاستثمارية في تقليل المخاطر المالية دراسة تحليلية في عينة من الشركات الصناعية العراقية, سعد مجيد الجنابي Mar 2019

اثر تنوع المحفظة الاستثمارية في تقليل المخاطر المالية دراسة تحليلية في عينة من الشركات الصناعية العراقية, سعد مجيد الجنابي

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.


دور صناديق الثروة السيادية في دعم الموازنة العامة لبلدان نفطية مختارة (النرويج ، الجزائر), عقيل حميد جابر الحلو, زينب شاكر جبير Mar 2019

دور صناديق الثروة السيادية في دعم الموازنة العامة لبلدان نفطية مختارة (النرويج ، الجزائر), عقيل حميد جابر الحلو, زينب شاكر جبير

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.


دور التخصص المهني للتدقيق في زيادة موثوقية المعلومات المحاسبية في الشركات العراقية دراسة استطلاعية في عينة من المصارف وشركات الاستثمار العراقية, عزيز محمد عزيز, عقيل جابر كاظم Mar 2019

دور التخصص المهني للتدقيق في زيادة موثوقية المعلومات المحاسبية في الشركات العراقية دراسة استطلاعية في عينة من المصارف وشركات الاستثمار العراقية, عزيز محمد عزيز, عقيل جابر كاظم

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.


تأثير اليات التعلم التنظيمي في تعزيز الرشاقة الاستراتيجية بحث استطلاعي لآراء عينة من القيادات العليا في المصارف الاهلية لمحافظات الفرات الاوسط, جواد محسن راضي, مثنى توفيق عبد الحسن الموسوي Mar 2019

تأثير اليات التعلم التنظيمي في تعزيز الرشاقة الاستراتيجية بحث استطلاعي لآراء عينة من القيادات العليا في المصارف الاهلية لمحافظات الفرات الاوسط, جواد محسن راضي, مثنى توفيق عبد الحسن الموسوي

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.


السيولة المصرفية واثرها على البطالة في العراق للمدة 2004- 2016, غسان طارق ظاهر, سلام هاشم محمد Mar 2019

السيولة المصرفية واثرها على البطالة في العراق للمدة 2004- 2016, غسان طارق ظاهر, سلام هاشم محمد

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.


الرقابة على المشاريع الاستثمارية ودورها في اصدار التقارير الثلاثية بحث تطبيقي على عينة من المشاريع الاستثمارية في المحافظات, وعد هادي عبد الحساني Mar 2019

الرقابة على المشاريع الاستثمارية ودورها في اصدار التقارير الثلاثية بحث تطبيقي على عينة من المشاريع الاستثمارية في المحافظات, وعد هادي عبد الحساني

Muthanna Journal of Administrative and Economics Sciences

No abstract provided.