Graphic Design Commons^™

The Digital Incunabula: Rock • Paper • Pixels, Patrick Aievoli

Zea E-Books Collection

“The Digital Incunabula is Patrick Aievoli’s personal sonnet through media, interaction and communication design. He carefully crafts each evolutionary step into ripples that are supported by his own storied professional and academic experiences. It’s full of facts, terms and historical information which makes it perfect for anyone looking to flat out learn!” ● James Pannafino, Professor, Millersville University & Interaction Design

“This is a serious work that will find a broad community of readers. The depth and breadth of Aievoli’s experience in the publication industry give his voice and ideas credibility in the extreme. This book will inspire deep reflection.” …

Packaging Design Elements And Users Perception: A Context In Fashion Branding And Communication, Heer Vyas

Journal of Applied Packaging Research

The product packaging has a crucial role to attract consumer, force them to choose the product and act as a brand communication vehicle. The point of focus is how the elements of the package design affect consumer’s perceptions about products and brand. In this study, we collected data through a questionnaire that covered areas such as design elements of the package (size, shape, material, graphic design of package, typography, images and pictures), user’s perception (attention, purchase and repurchase) and their experience (feelings evoked and functional benefits). There is a difference with the professional status and age involvement with respect to …

The Problem With Creativity, Con Kennedy

Conference papers

Creativity would seem to be the single most important competency of design practitioners. The literature would suggest that, in general, creativity is considered to be a positive thing generating positive outcomes of design practices and their clients. This paper investigates how creativity can be defined within the paradigm of design practice and practitioners and draws upon references in international literature to establish themes and concepts. Once identified, these themes are then investigated to identify potential problems or issues with creativity. Problems may include but are not limited to: practices undertaken by the individual designer; attitude responses from the individual designer; …

Designing An Effective User Interface For A Mobile Application, Cynthia N. Kim

Graphic Communication

The purpose of this study was to determine the best user interface design practices for an iOS mobile application created for Pre-R, a local start-up company that offers physician house calls and telemedicine services throughout San Luis Obispo. The study included initial background research on best user interface design practices, mapping out and implementing the entire process of designing for mobile applications, conducting usability tests on potential users, and making changes according to the test results. Usability tests allowed for a greater understanding of the effectiveness of Pre-R’s mobile interface design prototype. Results from the usability tests have indicated a …

Design, Programming, And User-Experience, Kaila G. Manca

Honors Scholar Theses

This thesis is a culmination of my individualized major in Human-Computer Interaction. As such, it showcases my knowledge of design, computer engineering, user-experience research, and puts into practice my background in psychology, com- munications, and neuroscience.

I provided full-service design and development for a web application to be used by the Digital Media and Design Department and their students.This process involved several iterations of user-experience research, testing, concepting, branding and strategy, ideation, and design. It lead to two products.

The first product is full-scale development and optimization of the web appli- cation.The web application adheres to best practices. It was …

Consumer Perception Of Tactile Packaging: A Research Study On Preferences Of Soft Touch And Hi Rise Coatings In Cosmetic Packaging, Malcolm G. Keif Ph.D., Colleen Twomey, Andrea Stoneman

Journal of Applied Packaging Research

A choice-based conjoint study was conducted sampling 400 individuals to determine their preference for Soft Touch and raised tactile coatings, which are sometimes called Hi Rise or profile coatings. Soft Touch coatings have a velvety, warm feel to them, and Hi Rise coatings simulate embossing with a glossy appearance to them. Both are considered tactile coatings, engaging the sense of touch.

Demographic profile data, level of agreement about statements related to cosmetic packaging and packaging choice set selections were collected. The conjoint sets contained three attributes: design color, tactile coatings, and price.

Design choice was split. Approximately half of the …

Impact Of The 3-D Model Strategy On Science Learning Of The Solar System, Mohammed Alharbi

All-Inclusive List of Electronic Theses and Dissertations

The purpose of this mixed method study, quantitative and descriptive, was to determine whether the first-middle grade (seventh grade) students at Saudi schools are able to learn and use the Autodesk Maya software to interact and create their own 3-D models and animations and whether their use of the software influences their study habits and their understanding of the school subject matter. The study revealed that there is value to the science students regarding the use of 3-D software to create 3-D models to complete science assignments. Also, this study aimed to address the middle-school students’ ability to learn 3-D …

Salvaging Print: Letterhead In Post-Industrial Urban America, Nancy Sharon Collins

The Mid-America Print Council Conference

This panel will explore the link between today’s small press movement and the formal aspects of commercial printing during the American 20th century. Panelists include Christine Medley , Philip Gattuso, and Nancy Bernardo.

Using as its primary example letterhead from defunct companies in Detroit, and secondarily, specimens of business and legal letterhead from other urban centers of the industrial United States, this panel will examine and discuss: What did letterhead represent to 20th century printers in local markets such as Detroit? What is the significance of printed letterhead, and stationery, to the art of small press printing in post-industrial cities …

User Interface Design For Online Social Media, Jackie R. Hayes

Graphic Communication

The purpose of this study was to identify implementation techniques of a successful user interface for an online social media application. Interviews were conducted with three employees from three separate social media applications to compare how designers approach user interface design differently. The working professionals were asked a series of user interface design questions about the social media application for which they work and help design. The interview responses were compared to the results of the Voice of the Customer (VOC) survey where 100 online social media (OSM) users were surveyed at random about their user interface design preferences within …

The Quincy Brand, Jessica Pelton

Graphic Communication

The purpose of this study was to find how to effectively brand the Quincy brand by designing multiple platforms that will communicate the company’s intended message to the consumer. After researching the Western industry, designs were created for the brand based on the company’s target market and intended product. Designs were created for a logo, package, and website. A survey was conducted to determine which designs most effectively represented the company and appealed to the consumer. The results of this study can be used to develop Quincy into a distinctive and established brand in the marketplace.

The Effects Of Alternate-Line Shading On Visual Search In Grid-Based Graphic Designs, Michael P. Lee

Theses and Dissertations--Psychology

Objective: The goal of this research was to determine whether alternate-line shading (zebra-striping) of grid-based displays affects the strategy (i.e., “visual flow”) and efficiency of serial search. Background: Grids, matrices, and tables are commonly used to organize information. A number of design techniques and psychological principles are relevant to how viewers’ eyes can be guided through such visual works. One common technique for grids, “zebra-striping,” is intended to guide eyes through the design, or “create visual flow” by alternating shaded and unshaded rows or columns. Method: 13 participants completed a visual serial search task. The target was embedded in a …

Colormoo: An Algorithmic Approach To Generating Color Palettes, Joshua Rael

CMC Senior Theses

Selecting one color can be done with relative ease, but this task becomes more difficult with each subsequent color. Colormoo is an online tool aimed at solving this problem. We implement three algorithms for generating color palettes based off of a starting color. Data is collected for each palette that is generated. Our analysis reveals two of the algorithms are preferred, but under different circumstances. Furthermore, we find that users prefer palettes containing colors that are compatible, but not too similar. With refined heuristics, we believe these techniques can be extended and applied beyond the field of graphic design alone.

Unemployment And Marital Quality In Single- And Two-Earner Marriages, Andrew M. Bland

All-Inclusive List of Electronic Theses and Dissertations

A need was recognized for a broad-based quantitative study on the impact of unemployment upon marital relationship quality in light of recent societal changes and the current economic climate. Recently, researchers have suggested that unemployment is less severe in partnerships that reflect progressive shifts in values and expectations within marital relationships. It was worth exploring whether this claim generalized across a broader sample of contemporary marriages, including those that uphold more traditional values. An ex post facto correlational design was used to assess how unemployment impacts marital quality in single breadwinner vs. dual-earner couples in the current economy. Participants were …

Is Retro Packaging Making A Comeback? Is Old The New “New”?, Andrea Hodgson

Graphic Communication

The purpose of this study was to investigate consumer perceptions of retro packaging vs. modern packaging. A survey was administered to different groups of people around Cal Poly asking participants which packages they preferred in terms of design and perceived quality. The participants indicated their preferences and then expressed their views freely with an open-ended question.

The results of this study indicated that consumers had a strikingly high favor to modern packaging design over retro in terms of design and perceived quality. There was no difference across generations.

Although retro packaging may look appealing, customers are not likely to purchase …

Visual Metaphor In Games Of Chance: What You See Is What You Play, Stephen Andrade

Computer Graphics Department Faculty Publications and Creative Works

Visual images have been a key element in the development of wager-based games. The legacy of visual metaphor in gaming can be traced through paper ephemera such as playing cards and lottery tickets. Both paper and printing technology ushered the age of wide spread playing opportunities in the 19th and 20th centuries. Modern play behaviors have given way to Postmodern gaming norms in digital space. The digital age has presented a new set of challenges for gaming architecture in wager-based play. Action research in prototyping games is beginning to reveal a new and different set of game characteristics.

Silk Scarf Designed For Utep's Centennial Celebration, Anne Giangiulio

Selected Works Temporary Series

I watercolored over 20 buildings located on the campus of The University of Texas at El Paso (UTEP) to design this 100% silk scarf. It is being sold as commemorative merchandising to celebrate UTEP's Centennial Celebration in 2014.

Ip Protection Of Fashion Design: To Be Or Not To Be, That Is The Question, Xinbo Li

IP Theory

No abstract provided.

Delicious-Ology: The Science Of Delicious Food, Sasha Yan

Undergraduate Theses—Unrestricted

You can read this book two ways. If you want to “just cook,” flip to the recipe index, pick a recipe, and skip straight to that page. The surrounding text will explain some aspects of the science behind the recipe. While the recipes in this book are chosen to complement and provide examples of the science, they’re also recipes that are fantastic in and of themselves.

Possible Symbolics 33, Stephen Andrade

Computer Graphics Department Faculty Publications and Creative Works

Professor Steve Andrade is continuously experimenting in a wide range of visual arts and technology. He is an avid researcher in the areas of interactive technology, gaming, modern visual metaphor, archeology, fine arts, Western geology and the sociology of technology space.

When he is not teaching or conducting projects at the University, Professor Andrade can be found traveling or working in his studio (pictured here). His artwork includes digital imaging, graphic art posters, virtual space planning, information graphics, 2d and 3d sculpture, representational sketching, realism, video and his current passion - abstract modern painting with a hint of allegory. He …

What The Health Magazine Redesign, Sarah Glaser

Renée Crown University Honors Thesis Projects - All

I was art director for the Fall 2009 and Spring 2010 issues of What the Health magazine, a student-run publication on campus at Syracuse University. To put together the issues I oversaw an entire design department consisting of photographers and graphic artists. Photography assignments often came in late leaving little time for design work, and I did not feel satisfied with the ultimate layout design of the magazine. For my capstone project I took on the challenge creating a final book combining the strongest pieces from both original issues in a redesigned layout. I wanted to overcome the inconsistency that …

Teaching Design And Communication Through Project-Based Service Learning: Past, Present And Future, Ulrike Gencarelle, Laura Gabiger

Computer Graphics Department Faculty Publications and Creative Works

No abstract provided.

Dit Graduate Exhibition Show Of The School Of Art, Design And Printing 2010, Dublin Institute Of Technology

DIT Publications

Exhibition committee staff Kieran Corcoran Peter Jones Paul White Robert Tully Neville Knott John Short Brenda Dermody Clare Bell Brenda Duggan Annette Buckley Pat Muldowny Joe Hanly Exhibition commitee student representatives Lucy Clarke Margaret Flynn Kate Geoghegan Gavin Gogarty Fiona O'Keeffe Cian McKenna Becky O'Hara Catalogue concept and design Paul Woods - www.paultheillustrator.com Maeve Keane - www.andstudio.ie Photography by Gillian Buckley. Typeset in DIN 9pt and 24pt. Printed on 140gsm Revive 50/50 by Future Print, Dublin. DIT Graduate Exhibition 2010

Human Behavior Centered Museum Guided Tour System, Yenmin Chen

Theses

As new technologies appear, many devices or tools become more and more powerful. New technology also gives us more options to choose from in our daily lives, not only in ways used for school, but also with the devices used to surf the Internet. Certainly, we have more variety available in the various aspects of our lives, such as entertainment, education, work etc.--but new technology brings with it more problems, too. If new technology doesn't come with new thinking, life may not be better than before.

Some designers focus on human factors too much; they forget to consider how people …

Documentary Film Presentation Local Colors: Natural Dyeing In A Milas Carpet Weaving Village, Ulara Tamura, John Wells

Textile Society of America: Symposium Proceedings

This documentary, filmed in 2006, examines the process of naturally dyed carpet production in a village in the Milas region of Muğla Prefecture in southwest Turkey, a region well known as a traditional Turkish carpet production area. In large numbers of villages of this region, carpet weaving is the household based work of every woman who lives there.

In this paper, I aim to add more detailed information and discussion specifically on the colors and dyes of the carpets shown in this film. First I will introduce the varieties of the natural dye materials the villagers use one by one. …

Enterprise Ireland: Student Creativity Day Design Competition, Peter Dee

Other resources

Peter Dee - Strategic Design & Marketing Consultant, was responsible for the design and development of the brand identity for the Enterprise Ireland Student Creativity Day which was used on business cards, letterhead, appliction forms, information literature, large format posters, t-shirts and website. Competing in multi-disciplinary teams, students provided an innovative & creative solution to an exacting design brief. The design brief reflected the following themes: interface, learning, science, media, communications and fashion. The design jury included representatives of Irish business and IDI members.

Proceedings Of The 1st Conference On Doctoral Education In Design (1998), Richard Buchanan, Dennis P Doordan, Lorraine Justice, Victor Margolin

DRS Conference Volumes

The 1st Doctoral Education in Design Conference brought people from diverse institutions and situations together to discuss a common concern: doctoral education in design. Participants from nineteen countries assembled on the campus of The Ohio State University in Columbus,Ohio for a conference sponsored by The Ohio State University Department of Industrial, Interior, and Visual Communication Design, the Carnegie Mellon University School of Design, and academic journal Design Issues. Speakers described educational efforts shaped by diverse motivations, resources, histories, and student constituencies.

The Art Institute Of Boston Course Catalog (1973), The Art Institute Of Boston

Art Institute of Boston (AIB) Course Catalogs

The Art Institute of Boston maintains, and always has maintained throughout the course of its long history, that the artist holds a unique position of responsibility in his society. Because the weight of his contribution is so widely felt in this age of the expanded media, the artist is expected to be not only innovator, but also arbitrator. The decisions which affect his life and his work influence a wide body of people who look to him for illumination.

Art cannot be taught as a development of certain visual talents separate from a larger awareness of life. The Art Institute …

The Art Institute Of Boston Course Catalog (1971-1972), The Art Institute Of Boston

Art Institute of Boston (AIB) Course Catalogs

The Art Institute of Boston maintains, and always has maintained throughout the course of its long history, that the artist holds a unique position of responsibility in his society. Because the weight of his contribution is so widely felt in this age of the expanded media, the artist is expected to be not only innovator, but also arbitrator. The decisions which affect his life and his work influence a wide body of people who look to him for illumination.

Art cannot be taught as a development of certain visual talents separate from a larger awareness of life. The Art Institute …

The Art Institute Of Boston Course Catalog (1969-1971), The Art Institute Of Boston

Art Institute of Boston (AIB) Course Catalogs

In January of 1968 The School of Practical Art changed its name to The Art Institute of Boston as an outward sign of the diversity of ideas and interests that had generated during the past decade. The combined efforts of students, teachers, and administrators have produced a broad program which attracts students with a variety of goals, and affords an opportunity to study in several different disciplines.

The Art Institute of Boston seeks talented young people who wish to make art their lifetime career. The school offers a three-year program leading to diplomas in advertising design, illustration, photography, and fine …

The Art Institute Of Boston Course Catalog (1968-1969), The Art Institute Of Boston

Art Institute of Boston (AIB) Course Catalogs

It is the purpose of the School of Practical Art to train students so thoroughly in the various phases of commercial art, that they may upon completion of the course earn a good living in their chosen career. Earnest effort and thorough preparation are necessary if the student is to become successful professionally. Enthusiastic and excellent working habits must be developed early and maintained throughout the course. Deadlines must be given and met punctually. Good design, composition, color and technical skill must be evident in all finished work. In preparation for this high standard the beginner receives a thorough foundation …