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Customer Perceptions Against Covid-19 Precautionary Measures Of The Restaurants: The Case Of Istanbul-Turkey, Elif Kaymaz, Sevki Ulema 2021 Sakarya University of Applied Sciences

Customer Perceptions Against Covid-19 Precautionary Measures Of The Restaurants: The Case Of Istanbul-Turkey, Elif Kaymaz, Sevki Ulema

University of South Florida (USF) M3 Publishing

The research was conducted to determine consumer perceptions of the measures that restaurants should take during the COVID-19 outbreak. Restaurant measures observed by individuals who went to a restaurant at least once during the outbreak were identified. Meanwhile, new additional measures developed by the researcher were determined by the participants, and suggestions were developed for the implementation of the restaurants. The research was conducted in Istanbul, Turkey. The data were collected through a questionnaire in the research where the quantitative research method was preferred. 388 questionnaires in total were included in the study and analyzed. Analyses were performed with the …


Significance Of Vr In The Spa: A Spatial Analysis, Irini L. F. Tang, Schultz Z. B. Xu, Eric Chan 2021 City University of Macau

Significance Of Vr In The Spa: A Spatial Analysis, Irini L. F. Tang, Schultz Z. B. Xu, Eric Chan

University of South Florida (USF) M3 Publishing

The pandemic became a real part of daily life. We do not know whether it was God’s will or fate to halt worldwide travel. Both worldwide travelers and those who prefer to stay close to home were made more hyper aware of their physical and mental well-being. Keeping healthy and remaining well in terms of living a quality life became a priority. In this regard, spa visitors also desired to visit or travel somewhere else when the opportunity arose and the cost is affordable. Virtual Reality (VR) was one of the Smart Technologies that helped serve this wanderlust need when …


Historical Horse Racing Trends Over The Last Five Years: How Much Does Each Machine Earn?, Thomas E. Lambert 2021 University of Louisville

Historical Horse Racing Trends Over The Last Five Years: How Much Does Each Machine Earn?, Thomas E. Lambert

Faculty and Staff Scholarship

No abstract provided.


Covid-19: A 'Perfect Storm' For The Hospitality Sector, Arthur Huang 2021 University of Central Florida

Covid-19: A 'Perfect Storm' For The Hospitality Sector, Arthur Huang

Rosen Research Review

Fear of infection, strict stay-at-home-orders (SAHOs), and mandated business closures have all combined to severely disrupt supply and demand for many businesses. As a result, COVID-19 devastated the hospitality industry in a way unlike any other. Dr. Arthur Huang of the Rosen College of Hospitality Management and his colleagues assessed the effects of state and local intervention policies on the hospitality industry through the early stages of the COVID-19 pandemic.


Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang 2021 University of Central Florida

Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang

Rosen Research Review

The economic restructuring necessitated by the Covid-19 pandemic has ignited a fundamental transformation of the US workforce driven by powerful digital technologies. No sector has been hit harder than the hospitality and tourism industry (H&T), and no industry has more to gain from reinvention. H&T employs about 32% of the US labor force; however, workers’ wages, benefits, and career support are among the lowest of all industries. Moreover, research shows that numerous jobs in H&T are susceptible to automation due to advancements in artificial intelligence (AI). The fears related to job loss resulting from applying advanced technology, such as AI, …


Rising From The Ashes Of Covid-19 Will Need A Sharp Focus On The Numbers, Manuel Rivera, Murat Kizildag, Robertico Croes 2021 University of Central Florida

Rising From The Ashes Of Covid-19 Will Need A Sharp Focus On The Numbers, Manuel Rivera, Murat Kizildag, Robertico Croes

Rosen Research Review

If there is one sector that cannot move 'online', it is accommodation, and SLEs (small lodging establishments) have taken a merciless beating from COVID-19. Typically family-owned and managed, they have relatively high capital costs and overheads which means that even when revenues stop coming in, those liabilities still have to be met. This study by Dr. Manuel Rivera, Dr. Murat Kizildag, and Dr. Robertico Croes, of the Rosen College of Hospitality Management, shows how a detailed break-even analysis can inform a business’s strategy for survival within the important SLE sector.


How Could Robots Improve The Customer Experience At A Theme Park, Ady Milman, Dr. Asli Tasci, Tingting Zhang 2021 University of Central Florida

How Could Robots Improve The Customer Experience At A Theme Park, Ady Milman, Dr. Asli Tasci, Tingting Zhang

Rosen Research Review

Technology is moving fast, and accordingly, robots are being successfully integrated into several hospitality organizations to improve customer experiences. Theme parks could benefit from robots, to provide efficient and cost-effective services. Yet, there is a lack of research investigating customer perceptions of robots in theme parks. Dr. Ady Milman, Dr. Asli Tasci, and Dr. Tingting Zhang, from UCF Rosen College of Hospitality Management, conducted the first investigation into how certain robotic qualities influence customer’s perceptions of and loyalty to the theme park. Their research could inform the future integration of robot technology into theme parks.


Managers From Hell In The Hospitality Industry, Fevzi Okumus 2021 University of Central Florida

Managers From Hell In The Hospitality Industry, Fevzi Okumus

Rosen Research Review

The majority of employees are disaffected with their work and not engaged in their place of employment. This is a surprising but statistically validated fact revealed in a Gallup poll, and it has prompted Rosen College researchers to investigate how far it applies to hospitality. In what is thought to be the first study to look at the problem in the industry, research by Dr. Fevzi Okumus and his two former Ph.D. students reveal what hospitality employees have to say about "managers from Hell," and what this means for the sector.


The Power Of E-Commerce In The Hotel Industry, Nan Hua, Wei Wei, Ahmet Ozturk 2021 University of Central Florida

The Power Of E-Commerce In The Hotel Industry, Nan Hua, Wei Wei, Ahmet Ozturk

Rosen Research Review

With continuous developments in information technology leading to increasingly sophisticated and fickle customers, the hotel industry is under pressure to invest in e-commerce capabilities. But is it a worthwhile investment or are loyalty programs enough to drive profitable repeat visits? Dr. Nan Hua, Dr. Wei Wei, and Dr. Ahmet Ozturk from the Rosen College of Hospitality Management, University of Central Florida, investigate the synergy between e-commerce, customer loyalty programs, and hotel operating performance.


Dick Pope Sr. Institute For Tourism Studies, Rosen College of Hospitality Management 2021 University of Central Florida

Dick Pope Sr. Institute For Tourism Studies, Rosen College Of Hospitality Management

Rosen Research Review

The Dick Pope Sr. Institute for Tourism Studies is based at at the University of Central Florida.


Rosen College Hosts Five Important Journals In The Hospitality & Tourism Field, Rosen College of Hospitality Management 2021 University of Central Florida

Rosen College Hosts Five Important Journals In The Hospitality & Tourism Field, Rosen College Of Hospitality Management

Rosen Research Review

This page highlights five hospitality journals founded and/or edited by Rosen College of Hospitality Management faculty members.


Rosen Library And Stars: Shining A Light On The Past And Illuminating The Future Of Hospitality & Tourism Industry Research, Susan Vernon-Devlin, Tim Bottorff 2021 University of Central Florida

Rosen Library And Stars: Shining A Light On The Past And Illuminating The Future Of Hospitality & Tourism Industry Research, Susan Vernon-Devlin, Tim Bottorff

Rosen Research Review

The Rosen College Library's print and electronic collections are rich and tailored to the college’s unique programs and degrees, but that’s just the start of what makes it unique. From access to materials both old and new, to reference support for researchers, to partnerships with industry organizations, to conducive spaces for work and study, the Rosen College Library is an integral part of the Rosen College's research mission and success.


Sustainability And Hospitality: People, Planet And Prosperity, Alan Fyall 2021 University of Central Florida

Sustainability And Hospitality: People, Planet And Prosperity, Alan Fyall

Rosen Research Review

An interview with Jared Meyers, Chairman, Legacy Vacation Resorts, a Certified B Corporation, by Alan Fyall


Going 'Above And Beyond' In Stressful Customer Interaction, Xiaoxiao Fu, Youcheng Wang 2021 University of Central Florida

Going 'Above And Beyond' In Stressful Customer Interaction, Xiaoxiao Fu, Youcheng Wang

Rosen Research Review

Rosen College researchers Dr. Xiaoxiao Fu and Dr. Youcheng Wang, along with a collaborator, have undertaken vital research to identify critical factors which heighten employee stress within the hospitality industry. Their research focuses specifically on the stresses associated with 'boundary-spanning' roles, where an employee is required to meet the expectations of both the organization and the customer. The research team go beyond previous attempts at understanding stress, utilizing motivational and emotional theories to shed new light on the nuances of hospitality stress. They also identify stress-protective factors that managers can leverage to reduce the negative impact of stress and motivate …


Assessing Telemedicine Outcomes With Hospitality Principles, Wei Wei, YunYing (Susan) Zhong 2021 University of Central Florida

Assessing Telemedicine Outcomes With Hospitality Principles, Wei Wei, Yunying (Susan) Zhong

Rosen Research Review

Hospitality as a concept has relevance across many industries of service provision, including the health care sector. The COVID-19 pandemic has had a major impact on the way in which patients access health care from their service providers. In this study, Dr. Wei Wei and Dr. Yun Ying (Susan) Zhong build a predictive model outlining the most important factors in enabling patients to experience positive emotional outcomes during telemedicine encounters.


Making Memories: A Consumer-Based Model Of Authenticity Applied To Living History Sites, Muhammet Kesgin, Babak Taheri, Rajendran S. Murthy, Juilee Decker, Martin Joseph Gannon 2021 Rochester Institute of Technology

Making Memories: A Consumer-Based Model Of Authenticity Applied To Living History Sites, Muhammet Kesgin, Babak Taheri, Rajendran S. Murthy, Juilee Decker, Martin Joseph Gannon

Articles

Purpose: Underpinned by the consumer-based model of authenticity (CBA), this study investigated whether leisure involvement, object-based and existential authenticity, host sincerity, and engagement stimulate positive memorable visitor experiences in a distinctive commercial hospitality setting: a living history site. Methodology: Quantitative data were gathered from living history site visitors (n=1004), with partial least squares structural equation modelling used to test the hypothesized relationships. Findings: The results confirm the inclusion of the hypothesized relationships between leisure involvement, sincerity, and authenticity, relative to engagement and subsequent memorability. The findings suggest that engagement can be a predictor of positive memorable experience, contingent on CBA …


An Exploratory Assessment Of Callings: The Importance Of Specialization, Christopher Paul Cain, Lisa Nicole Cain, James A. Busser, Hee Jung Kang 2021 University of Nevada, Las Vegas

An Exploratory Assessment Of Callings: The Importance Of Specialization, Christopher Paul Cain, Lisa Nicole Cain, James A. Busser, Hee Jung Kang

Hospitality Faculty Research

Purpose This study sought to understand how having a calling influenced engagement, work–life balance and career satisfaction for Professional Golfers Association of America (PGA) and Golf Course Superintendent of America (GCSA) professionals. Design/methodology/approach A conceptual model was used to examine callings among golf course supervisors and its impact on their engagement, work–life balance and career satisfaction. This study also explored the moderation effect of employees’ generalized or specialized role on the calling–engagement relationship. Surveys were collected from a single golf management company and partial least squares structural equation modeling (PLS-SEM) was used for data analysis. Findings The results revealed significant …


Cannabis Tourism In Humboldt County - Moving Forward, Shawn Reilly, Reed Switzer, Ara Pachmayer 2021 Humboldt State University

Cannabis Tourism In Humboldt County - Moving Forward, Shawn Reilly, Reed Switzer, Ara Pachmayer

Recreation Tourism

There are a host of issues that may influence the growth of cannabis tourism including for example state and local regulations, resident opinions about cannabis tourism, adequate infrastructure to support tourists, and the fact that cannabis remains illegal federally (Lovelace, 2019). Three years after recreational cannabis sales started in California, this report explores cannabis tourism as an industry in Humboldt County, California. This study involved personal interviews with seven individuals including tourism officials, tour guides, local business owners and entrepreneurs. Multiple topics related to cannabis tourism were explored during the interviews, including for example changes in tourists and tourism visits, …


Sustainable Tourism Challenges: Change Management - Teton County, Katelyn Larrabee, Jonathon Day 2021 Purdue University

Sustainable Tourism Challenges: Change Management - Teton County, Katelyn Larrabee, Jonathon Day

Tourism Insights

This report examines Teton County's change management activities in support of sustainable tourism.


Sustainable Tourism Challenges: Systems Change - Slovenia Tourism's Green Scheme, Hannah Bromm, Jonathon Day 2021 Purdue University

Sustainable Tourism Challenges: Systems Change - Slovenia Tourism's Green Scheme, Hannah Bromm, Jonathon Day

Tourism Insights

The report addresses ways that Slovenia has encouraged the adoption of sustainable tourism practices


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