Business Administration, Management, and Operations Commons^™

Exploring The Effect Of Logos With Animals, Can Trinh

Association of Marketing Theory and Practice Proceedings 2024

Even though the use of logos that feature animals is prevalent (e.g., Porsche, Lamborghini, Hollister), there is a scant number of empirical works that examine the effect of such logos on marketing outcomes. This research represents a pioneering attempt to address this critical theoretical gap. We propose that logos that feature animals (i.e., animal logos) can influence product perceptions. Empirical evidence from two studies supports our propositions. The findings provide meaningful implications for both theory and practice.

Dentistry’S Cdt Code: Its Origins, Use And Future, Frank J. Pokorny Ii, Mba, Facd(Hon)

The Journal of the Michigan Dental Association

Today’s version of the Code on Dental Procedures and Nomenclature – commonly referred to as CDT 2024 -- is the latest iteration of the code set first published in 1969. The CDT Code is ADA intellectual property that serves dentists and the dental community at large as the HIPAA standard for documenting and reporting services delivered to patients. CDT supports multiple needs: e.g., documentation; billing and reimbursement; revenue; data analytics. The code set’s maintenance is an open process overseen by the ADA Council on Dental Benefit Programs’ Code Maintenance Committee. Any dentist or interested party may submit a maintenance request. …

Staff Matters: Implementing A Painless Performance Evaluation Process, Jodi Schafer Sphr, Shrm-Scp

The Journal of the Michigan Dental Association

Jodi Schafer, HRM Services expert, addresses the common struggle of conducting employee evaluations. She emphasizes the importance of frequent, timely feedback and suggests breaking the review process into smaller, more manageable sessions to combat the "Recency Effect." Schafer also advises updating job descriptions, incorporating self-reviews, and simplifying evaluation forms for a more effective process.

Consumers' Brand Loyalty Towards Small Family-Owned Businesses, Christo A. Bisschoff Prof, Christoff Botha Prof, Marco Van Schoor Mr, Doret Botha Prof

Association of Marketing Theory and Practice Proceedings 2024

Family-owned businesses constitute a substantial portion of the workforce and GDP in South Africa and, with limited work opportunities in the public sector, play a significant role in job creation. As a result, family enterprises significantly influence South Africa's economy. This study aims to understand consumer loyalty towards family-owned businesses as brands by investigating family-owned businesses in the small mining town "Stilfontein" in the North-West Province, South Africa. Qualitative data collection involved semi-structured interviews with customers of family businesses to gather insights into brand loyalty. The identified themes and sub-themes highlight the importance of community bonds, personalized services, product quality, …

Harnessing The Power Of Cliftonstrengths®: How Multinational Corporations Can Use Deep-Level Diversity To Enhance Organizational Inclusion, Trapper Kay Pace

Electronic Theses and Dissertations

This research explicitly investigated how multinational corporations can enhance workplace inclusion through the novel use of the CliftonStrengths® assessment as a dimension of deep-level diversity. The study gleaned insights from employees’ perspectives, employing a constructivist grounded theory approach to explicate their experiences in rich qualitative narratives. Through open-ended surveys and intensive interviews, participants were selected using purposeful sampling to ensure meaningful data collection from the study organizations’ three global regions. The researcher conducted the analysis systematically through the constant comparison of data utilizing the NVivo14 software to assist in constructing codes, themes, and a theoretical schema. Results highlighted the significance …

2024-03-29 Agenda Book, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

Agenda booklet for the Board of Regents meeting of March 29, 2024, which includes the meeting minutes for February 2, 2024.

The History Of Water Utility Management In Japan And The Recent Introduction Of Public-Private Partnerships: An Analysis Based On The Transaction Cost Concept, Akira Hachisu

Japanese Society and Culture

Japan’s water utility management is facing severe business challenges. During these circumstances, laws and systems are being developed to restructure the waterworks industry. Water utilities, as local public corporations, need to simultaneously pursue public interest and efficiency through public-private partnerships with private operators (public-private partnerships) and wide-area partnerships with neighboring operators.

The management foundations of Japan's water utilities have weakened, because they focus only on the effectiveness of accounting cost reductions. Specifically, the emphasis has been on the effect of reducing public sector finances, such as value for money. Outsourcing has been considered only by comparing accounting costs, such as …

2024-03-24 Forum With Instructors Presentation Powerpoint, Morehead State University. Office Of The President., Morehead State University. Office Of The Provost.

Faculty Senate Records

A PowerPoint presentation given by the President and Provost of Morehead State University to faculty instructors on March 27, 2024.

Leading Horses To Water During A Pandemic: Assuring Communication Learning For "Quants", Thomas Hall

International Journal for Business Education

Students who are attracted to quantitative disciplines of study can be reluctant to devote much attention to the important task of communicating, and previous research (Hostager, 2018) has identified statistically significant differences in learning approaches by major among undergraduate business students. This paper presents results of learning assurance for writing skills (direct measures) even when the content of the course relates to the highly quantitative topics of data analytics and finance. The approach combines various pedagogical methods in an undergraduate, writing-intensive setting: traditional testing but in an iterative framework, “flipped classroom” intensive work using spreadsheet software, repeated submission of brief …

2024-03-21 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes from March 21, 2024.

2024-03-21 Report From The Provost, Morehead State University. Office Of The Provost.

Faculty Senate Records

A report from the Office of the Provost submitted to the Faculty Senate on March 21, 2024.

2024-03-21 Faculty Senate Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter from March 21, 2024.

Editorial: Introduction To Special Issue On Modern Day Experiential Exercises, Steven Meisel, Dilip Mirchandani

Rohrer College of Business Faculty Scholarship

[No abstract available]

Twenty Years Of The Application Of Rooney Rule And Diversity Practices In The Nfl Workplace, David M. Savino

Journal of the North American Management Society

While the inception of the Rooney Rule has been generally applauded in its intention, the results achieved have been less than noteworthy. In the 20 years since its inception and application in team searches for head coaches of the National Football League, the outcome may be a true sign of the difficulty associated with creating fair and equitable job opportunities in any workplace. Also, there has been a long-standing and deeply entrenched system that has been in place, especially in the sports world, to ensure little change in the overall system. This has not only been true for the sports …

Working Remotely And Corporate Culture Wars In The Post-Pandemic Era, David M. Savino, Danielle C. Foster

Journal of the North American Management Society

Organizational culture is a sacred element of any organization. It is the lifeblood and the guiding force that makes each organization unique in its ability to navigate day-to-day and longer-term perspectives of corporate operations. Strong cultures help identify direction and philosophy and provide confidence in how to proceed to pursue innovative ideas and solve problems. Since 2020, the core value and the strength of many organizational cultures have been tested as a result of the increased reliance on working remotely and the adoption of a hybrid model of business operations not previously utilized to a great degree. While many survived …

Don't Panic! Chatgpt Doesn't Have All The Answers., Elizabeth Tate, Will Phillips, Shawn Keough

Journal of the North American Management Society

This theoretical paper aims to examine the potential benefits and harms of using ChatGPT, a large language model, in post-pandemic higher education institutions. Specifically, we explore how ChatGPT can assist educators in creating more interactive and personalized learning experiences for students. Additionally, we consider the potential negative effects of relying too heavily on ChatGPT. Furthermore, we address the ethical concerns raised by using ChatGPT in the classroom, such as issues of privacy and bias. Overall, this theoretical paper provides an analysis of the use of ChatGPT for promoting quality education in a post-COVID world.

Learning To Be Reflexive In Qualitative Research: Improving Training For Doctoral Students In Business Schools, Eun Su Lee

The Qualitative Report

Doctoral education in business schools is focused on a functional approach to research training. While this approach is necessary, it rarely encompasses reflexivity in qualitative research, despite its importance. This paper provides the groundwork for educators in business schools to reconsider the conventional approach to teaching qualitative methods. It draws on my personal and professional experience as a key resource to shape its examination of doctoral education in conducting qualitative research. The paper offers points of reflection on the struggle students may face in conducting rigorous qualitative research without appropriately understanding the influence of self with previous experience, preconceived ideas, …

Frontier Analysis Of The Container Ports In Taiwan During The Covid Pandemic, Sen-Kuei Kuo, Guo-Ya Gan, Hsuan-Shih Lee

Journal of Marine Science and Technology

The COVID-19 outbreak has severely impacted global trade and cultural exchanges. Among its impacts are those on the international container shipping market, which is directly related to the national economy and trade and has naturally been affected. This market was in the doldrums during the pandemic. In general, COVID-19 has severely constrained shipping industry development in various countries. To this end, this study analyzes the frontier changes in the efficiency development of Taiwan's international container ports by collecting realistic operational data of the major container ports during the pandemic and combining them with measurements of the Malmquist Productivity Index and …

The Experience Of Knowledge Workers In Remote Environments During The Covid-19 Pandemic, Dale F. Knapp

Doctor of Education Program Dissertations

When regional quarantine restrictions were rapidly implemented in March 2020 due to the COVID-19 pandemic, knowledge workers were forced to vacate their traditional shared office spaces and transition to remote work environments. This unprecedented mass exodus from traditional in-person physical workplaces was facilitated by existing and new software and technology that allowed workers to remain connected and working. This phenomenological study explored the lived experiences and perceptions of knowledge workers who experienced this transition to a full-time remote work environment. The study also examined how knowledge workers perceived work performance relative to their experience during the COVID-19 pandemic. Data were …

Aligning Performance Metrics With Business Strategy, Ravi Kathuria, Lorenzo Lucianetti

Business Faculty Articles and Research

Purpose

This study examines whether different strategy archetypes deploy specific performance metrics to support their strategic goals and priorities. If so, does alignment of strategy and metrics positively impact organisational performance?

Design/methodology/approach

The conceptual framework and hypotheses are couched in Contingency Theory. The role of business strategy as a moderating variable is tested using MANOVA, followed by post hoc pairwise comparisons. The results are based on cross-sectional survey data from 372 manufacturing and service organisations in Italy.

Findings

The overall contingency effect of business strategy in selecting and deploying performance metrics and their effect on organisational performance is supported. …