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Full-Text Articles in Sociology

My Last Concussion, Shannon Valkr Aug 2024

My Last Concussion, Shannon Valkr

Department of English: Dissertations, Theses, and Student Research

MY LAST CONCUSSION is a thesis consisting of a critical introduction, a number of poetic influences, and a collection of poems. The introduction touches on the themes of the collection, my personal history with my subject, my changing approach to poetry, and a brief evaluation of the work as a whole. It details my approach to Catholicism, paganism, transgender identity, and oppression. My work grapples with both my current understanding of myself and my inability to enunciate my reality in the past. I aim to view divinity and personal history through a lens of queerness.

Advisor: Kwame Dawes


Assessing, Restoring, And Centering Social–Ecological Relationships For Advancing Social–Ecological Resilience In The Northern Great Plains Grasslands, Katia Pilar Carranza Bernal Aug 2024

Assessing, Restoring, And Centering Social–Ecological Relationships For Advancing Social–Ecological Resilience In The Northern Great Plains Grasslands, Katia Pilar Carranza Bernal

School of Natural Resources: Dissertations, Theses, and Student Research

The Northern Great Plains grasslands are social-ecological systems that were shaped by evolutionary and Indigenous social-ecological relationships. European colonization disrupted many of these interactions, including the coupling of fire and grazing, and degraded social-ecological resilience, shifting these grasslands to a new state. For those reasons, my research focused on assessing, restoring, and centering evolutionary and Indigenous social-ecological relationships for advancing social-ecological resilience in the Northern Great Plains grasslands. I first performed a study in the Nebraska Sandhillls assessing the potential of patch-burn grazing to support grassland resilience by comparing its effects to those of rotational grazing. Through vegetation and bird …


Community Engagement Newsletter, August 2024, University Of Northern Iowa. Office Of Community Engagement. Aug 2024

Community Engagement Newsletter, August 2024, University Of Northern Iowa. Office Of Community Engagement.

Community Engagement Newsletter

Contents:

--- Service-Learning Courses
--- Fall Volunteer Fair
--- Civic Action Academy
--- Seed Coalition (formerly Iowa Campus Compact)
--- Volunteer Center of Cedar Valley
--- Koob Fund for Student Community Engagement


Never Going To Let You Down: Preventing Predictive Shrinkage Via The Strong-R Assessment Method, Zachary Hamilton, Alex Kigerl, Andrew Peterson, Grant Duwe, John Ursino Aug 2024

Never Going To Let You Down: Preventing Predictive Shrinkage Via The Strong-R Assessment Method, Zachary Hamilton, Alex Kigerl, Andrew Peterson, Grant Duwe, John Ursino

Criminology and Criminal Justice Faculty Publications

Widely used sources of crime data, such as the Uniform Crime Reports (UCR) and National Incident-Based Reporting System (NIBRS), provide invaluable information on patterns in reported crime and justice processing. Yet, due to their measurement of crime at the incident level, these data have not been used to determine an individual’s likelihood of justice system involvement. By contrast, in the correctional field, individuals are used as the unit of analysis and common definitions to establish state-level base rates. Used for decades, base rates provide an estimate of justice system involvement, per individual, for a given jurisdiction’s population.


Higher Education On The Texas Blackland Prairie: Trinity University's Civil War Era, Sarah Beth Kaufman Aug 2024

Higher Education On The Texas Blackland Prairie: Trinity University's Civil War Era, Sarah Beth Kaufman

Sociology & Anthropology Faculty Research

The article provides a model for other southern colleges and universities founded during the Civil War era to clarify how they, too, benefited from the slave economy. It describes how Trinity University's founders were able to accomplish their institution's unlikely survival and enrich their own positions by creating a valuable new educational commodity. It also explores the historiography of nineteenth-century higher education.


Is This Home Truly? Reflections On Singapore As It Turns 59, Lily Kong Aug 2024

Is This Home Truly? Reflections On Singapore As It Turns 59, Lily Kong

Research Collection School of Social Sciences

In a commentary, SMU President Professor Lily Kong shared her reflections on Singapore as it turns 59. She discussed Singapore's nation-building process and offered her views on how the country can strengthen its social compact to make Singapore a home for Singaporeans.


Retirement And Life Satisfaction Among Middle-Aged And Older Adults: A Piecewise Growth Mixture Analysis, Jonathan L. Chia, Andree Hartanto, William Tov Aug 2024

Retirement And Life Satisfaction Among Middle-Aged And Older Adults: A Piecewise Growth Mixture Analysis, Jonathan L. Chia, Andree Hartanto, William Tov

Research Collection School of Social Sciences

Retirement represents a significant life transition typically occurring in later adulthood, often accompanied by substantial lifestyle changes. Several theoretical frameworks suggest that these changes present both opportunities and challenges for well-being, and the extent to which individuals experience positive versus negative well-being outcomes may be influenced by various factors. To study such heterogeneity in retirement experiences, researchers have embraced person-centered methodologies. Yet, some previous studies have not robustly delineated retirement- from age-related changes in well-being, accounted for statistical uncertainties, or examined these diverse experiences outside of a Western context. These limitations preclude conclusions about the diverse experience of retirement. Using …


Promoting Cultural Humility, Belonging, And Inclusion To Improve Well-Being Among Direct Care Staff In Oregon Assisted Living, Residential Care, And Memory Care Communities, 2024, Jacklyn Kohon, Dani Himes, Laura Rodriguez, Sarah Dys, Paula Carder, Diana Jacoby, Madeline Fox Aug 2024

Promoting Cultural Humility, Belonging, And Inclusion To Improve Well-Being Among Direct Care Staff In Oregon Assisted Living, Residential Care, And Memory Care Communities, 2024, Jacklyn Kohon, Dani Himes, Laura Rodriguez, Sarah Dys, Paula Carder, Diana Jacoby, Madeline Fox

Institute on Aging Publications

The voices and experiences of those working and living in assisted living, residential care, and memory care (AL/RC) settings in Oregon are highlighted in this study to understand cultural humility, belonging, inclusion, and intersectional experiences related to sustaining the workforce and promoting quality care. This qualitative study collected data through individual and focus group interviews with a total of 68 people, including 25 direct care staff, voice memos or interviews with 9 former direct care staff, interviews with 9 administrators, interviews with 7 management representatives (owner/operators, human resources specialists, directors of operations, among other titles), and interviews with 18 current …


On An Unshakeable Foundation: An Archaeological Investigation Of The Postemancipation Black Community Of Bass Street, The Church They Built, And The Lasting Identity They Formed In Nashville, Tennessee, Clélie Elizabeth Cottle Peacock Aug 2024

On An Unshakeable Foundation: An Archaeological Investigation Of The Postemancipation Black Community Of Bass Street, The Church They Built, And The Lasting Identity They Formed In Nashville, Tennessee, Clélie Elizabeth Cottle Peacock

Master's Theses

The Bass Street Community lived along the northern base of St. Cloud Hill in Nashville, just below the Civil War-era Union fortification, Fort Negley. The fort was built and defended by conscripted free, enslaved, and self-emancipated Black/African Americans and soldiers from the U.S. Colored Troops; some of whom stayed, built residences, founded a church, and established a shared community identity. The objects they left behind reflect a time of transition in the postemancipation urban South.

The former Bass Street Community enclave is a subset of the Fort Negley archaeological site (40DV189). My thesis examines artifacts from the Bass Street Baptist …


Remembering, Forgetting, And Artifact Deposition In Late Prehistoric Florida, Andrew Bowen Aug 2024

Remembering, Forgetting, And Artifact Deposition In Late Prehistoric Florida, Andrew Bowen

Master's Theses

Material culture plays a fundamental role in memory processes. Artifacts are an important means of both connecting with and cutting ties with a real or imagined past. They can be reminders or symbols of connection to other people, places, things, powers, or memories, making them key components within networks and relations. The way materials are deposited or destroyed often follows specific customs or responds to environmental factors. Specific situations, like interactions with outside groups or socio-political changes, prompt particular depositional events. During the Mississippi period, such circumstances were prevalent throughout the Southeast. By treating artifacts in specific ways during deposition, …


Burma Refugees’ Migratory And Resettlement Experiences And Health Practices, Eunice E. Kim Aug 2024

Burma Refugees’ Migratory And Resettlement Experiences And Health Practices, Eunice E. Kim

Loma Linda University Electronic Theses, Dissertations & Projects

Many refugees from Burma (renamed Myanmar) resettled in the U.S. in recent years; however, they are largely unknown to the American public care system. This dissertation aimed to increase understanding of their unique existence and life trajectory and provide a groundwork to identify an effective way to assist their quest to secure health and well-being in their host communities. Guided by Max Weber's Interpretive Sociology and Ideal Type construct principles, this study investigated the Burma refugee’s particular sociodemographic characteristics, narratives of enduring refugee debilitating conditions across multiple contexts, and life adaptations. The sampled Burma refugees comprised 36 former and current …


Examining The Relationship Between Recidivism And Community Size For Previously Incarcerated Individuals, Kayla A. Harbison Aug 2024

Examining The Relationship Between Recidivism And Community Size For Previously Incarcerated Individuals, Kayla A. Harbison

All-Inclusive List of Electronic Theses and Dissertations

Within urban contexts, there has been progress in understanding recidivism through the lens of both individual criminogenic risk factors and ecological factors. However, little research has examined how these factors apply across different community sizes. The current study attempted to address this gap by examining how recidivism differs across different-sized communities at the county level, measured both dichotomously (metro, nonmetro) and across a rural-urban continuum. This study also explored the relationship between specific types of offenses and recidivism across different-sized communities. Archival data from Indiana Department of Correction (IDOC) including 13,875 individuals released from prison within a five-year period was …


Gender As A Predictor Of Parent-Teacher Discrepancies In Child Adhd Evaluations: Consideration Of Gender Bias, Kaitlyn M. Saunders Aug 2024

Gender As A Predictor Of Parent-Teacher Discrepancies In Child Adhd Evaluations: Consideration Of Gender Bias, Kaitlyn M. Saunders

All-Inclusive List of Electronic Theses and Dissertations

This study aimed to advance the current literature on the relationship between informant (parent and teacher) perceptions of ADHD symptoms (hyperactivity, inattention) and gender, considering possible gender bias. Previous research demonstrates that there are consistent differences in the prevalence of ADHD between boys and girls in childhood, between girls in childhood versus adult women, and in the sex-ratio between community versus clinical samples. The current literature is mixed regarding what is causing these discrepancies in prevalence of ADHD, particularly about whether gender bias is a contributing factor. Data was collected from parents and teachers of 116 children (50% male; 50% …


Essays On Education And Labor Market Outcomes, Ishita Ahmed Aug 2024

Essays On Education And Labor Market Outcomes, Ishita Ahmed

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

This dissertation focuses on the labor market or educational outcomes using applied microeconomic methods. Chapter 1 investigates the impact of waiting an additional year to start kindergarten on the socioeconomic achievement gap in Nebraska using longitudinal administrative data from the Nebraska Department of Education. I utilize fuzzy regression discontinuity design to find the effect of waiting on test scores. I find waiting a year to improve the test score, and this impact fades away over time. This fading pattern shows a considerable amount of heterogeneity across different demographic groups, suggesting an acceleration of the achievement gap. The study also investigates …


Do Older Siblings Differentiate From Their Younger Siblings? Predictors And Longitudinal Correlates, Iliana Wilkinson Aug 2024

Do Older Siblings Differentiate From Their Younger Siblings? Predictors And Longitudinal Correlates, Iliana Wilkinson

All Graduate Theses and Dissertations, Fall 2023 to Present

Families are a critical part of an individual's development, yet sibling influences on development are rarely studied. Siblings often share the same genetics and live in the same environment, yet many remark that they are nothing like their brothers or sisters. One proposed reason for these differences is sibling differentiation, a process by which individuals become different from their sibling in order to reduce conflict and rivalry as well as increase intimacy in the sibling relationship. To date, this process has been studied from the perspective of the younger sibling; the current study focused on older siblings. Using longitudinal data …


Exploring The Role Of Whiteness In Sociopolitical Development: Predictive Contexts And Trajectories, Jesiah P. Salazar Aug 2024

Exploring The Role Of Whiteness In Sociopolitical Development: Predictive Contexts And Trajectories, Jesiah P. Salazar

All Graduate Theses and Dissertations, Fall 2023 to Present

Critical consciousness is the ability to understand and challenge oppressive social systems, believe in one's power to create positive social change, and take actions toward making those changes. Sociopolitical development theory suggests that this awareness grows through a mix of social influences, opportunities for activism, and personal identity. Historically, this concept has been viewed as a way to empower youth of color to challenge systemic oppression, rather than just cope with it. Therefore, most research has focused on critical consciousness in youth of color. Recently, however, researchers have begun to explore critical consciousness among White adolescents. Using a person-centered approach, …


The Credit Card Behaviors And Financial Satisfaction Among Emerging Adults During The Covid-19 Pandemic, Jessica Ralphs Aug 2024

The Credit Card Behaviors And Financial Satisfaction Among Emerging Adults During The Covid-19 Pandemic, Jessica Ralphs

All Graduate Theses and Dissertations, Fall 2023 to Present

Using data from the 2021 National Financial Capability Study (NFCS), this study focused on poor credit card behaviors and financial satisfaction of emerging adults ages between 18 and 29 (N=1,944). The descriptive results show that 45.8% reported carrying over a balance in the past 12 months and 51.3% reported paying the minimum payment some months. It was also found that 28.3% reported being charged a late fee for late payment some months in the past 12 months, whereas 21.7% reported being charged an over the limit fee for exceeding their credit limit some months.

The multivariate results indicated …


Human Trafficking Screening Tools Amongst Migrants And Refugees: Current Tools And Future Outlooks, Audra Fox Aug 2024

Human Trafficking Screening Tools Amongst Migrants And Refugees: Current Tools And Future Outlooks, Audra Fox

Student Theses

While various human trafficking screening tools exist to help stakeholders identify indicators and risk of trafficking, few tools are designed specifically for use amongst migrants and refugees. Via interviews with anti-trafficking stakeholders, the following qualitative study describes what tools stakeholders currently use to asses trafficking amongst migrants and refugee, and if stakeholders desire a new tool specific for migrant/refugee populations. Thematic results indicate that most stakeholders are not using validated tools for trafficking victims, let alone migrants and refugees (n=5, 38.5%). Of the total sample, 62% of participants (n=8) reported various screening discrepancies across stakeholders. Additionally, …


Climate And Extreme Weather Event Impacts On Administrators, Direct Care Staff, And Residents In Oregon Assisted Living, Residential Care, And Memory Care Communities, 2024, Dani Himes, Jacklyn Kohon, Madeline Fox, Laura Rodriguez, Sarah Dys, Diana Jacoby, Paula Carder Aug 2024

Climate And Extreme Weather Event Impacts On Administrators, Direct Care Staff, And Residents In Oregon Assisted Living, Residential Care, And Memory Care Communities, 2024, Dani Himes, Jacklyn Kohon, Madeline Fox, Laura Rodriguez, Sarah Dys, Diana Jacoby, Paula Carder

Institute on Aging Publications

This brief report on AL/RC staff and resident experiences with climate events highlights the voices of AL/RC direct care staff, former direct care staff, residents, administrators, and management representatives to promote well-being in these care settings. This study can inform Oregon’s efforts to support long-term care workforce readiness for future climate emergencies and inform future quantitative data collection on AL/RC and other long-term care workers, including those employed in home health agencies, nursing facilities, and adult foster homes.


Antiracism In Higher Education: An Integrated Psychological Perspective, Rhea E. Nesbitt Aug 2024

Antiracism In Higher Education: An Integrated Psychological Perspective, Rhea E. Nesbitt

Dissertations, 2020-current

Antiracism is a complicated and important term with prominent, influential voices claiming that systemic equity and the reconfiguration of white identity are the central solutions to eradicating American racism. Within the profound sociocultural effects of the existing antiracist rhetoric, there is vagueness, conflict, and incoherence. Language serves as a fundamental aspect of human experience, facilitating individual meaning-making and comprehension. Effective communication hinges on the ability to articulate subjective experiences and justifications clearly, a challenge evident in discussions surrounding antiracism. Despite advocating for antiracism as crucial and unending work, scholars recognize significant hurdles, including unclear responsibilities for implementation and entrenched structures …


How Threat Mobilizes The Resurgence And Persistence Of Us White Supremacist Activism: The 1980s To The Present, Pete Simi, Robert Futrell, Adam Burston Aug 2024

How Threat Mobilizes The Resurgence And Persistence Of Us White Supremacist Activism: The 1980s To The Present, Pete Simi, Robert Futrell, Adam Burston

Sociology Faculty Articles and Research

Despite a centuries-long history of violent mobilization, white supremacist activism (WSA) has received relatively little sociological attention outside a small, specialized subfield. Disciplinary interest began to change after Trump's 2016 election; the 2017 violent attack in Charlottesville, Virginia; and the January 6, 2021, insurrection. In recognition, this review article focuses on what has been learned about contemporary WSA since the 1980s. We categorize studies by their unit of analysis—individual or micro, meso, and macro levels—to highlight analytic commonalities and distinctions and to underscore the central role that threat plays in the ebb and flow of WSA. As part of our …


Border Soundscapes: Latinidad, Belonging, And Sense Of Place In The Paso Del Norte Region., Josã© Manuel Flores Fuentes Aug 2024

Border Soundscapes: Latinidad, Belonging, And Sense Of Place In The Paso Del Norte Region., Josã© Manuel Flores Fuentes

Open Access Theses & Dissertations

This dissertation explores the acoustic ecologies of the Juárez-El Paso border, investigating how soundscapes shape and reflect the cultural identity, sense of belonging, and sense of place within this unique transnational region. Guided by the theoretical lenses of belonging (Kohut, Tajfel, Turner, Hooks), sense of place (Feld & Basso), and habitus (Bourdieu), the research takes a phenomenological approach, informed by Merleau-Ponty's concepts of perception and Ceraso's notion of embodied listening. The study analyzes soundscape samples through Krause's categories of biophonies, geophonies, and anthropophonies, uncovering how these sounds contribute to the development of Latino identity and cultural cohesion in the borderlands.Focusing …


Mental Health Calls For Service During The Covid-19 Pandemic: Examining The Geographic Distribution And Correlates Of Service Requests In Little Rock, Arkansas, Mckayla Bishop Aug 2024

Mental Health Calls For Service During The Covid-19 Pandemic: Examining The Geographic Distribution And Correlates Of Service Requests In Little Rock, Arkansas, Mckayla Bishop

Graduate Theses and Dissertations

In response to the Covid-19 global crisis, the United States implemented social interaction restrictions to curb the infection rate amongst citizens, affecting residents' mental health by adding strain from daily routine change. This study examines how mental health has changed during the pandemic by focusing on geospatial differences of volume and concentration within 311 calls in Little Rock, Arkansas in 2018 and 2020. Our data comes from the City of Little Rock’s open database to construct geospatial maps (n= 155 block groups), along with Census survey data logistic regression models to show differences in community characteristics. Overall, mental health worsened …


The Riddle Of Religious Language, Luke Hillman Aug 2024

The Riddle Of Religious Language, Luke Hillman

Graduate Theses and Dissertations

The following project analyzes religious life through the lens of religious language. Motivated by ideas of Wittgenstein and Wittgensteinians, religious language is shown to be nonsensical, and yet significant. Wittgenstein connects how we understand language with how we understand life, and this connection extends to religious life. This project offers an answer to how religious language is unique by comparing religious language to riddles and the process of answering riddles. In addition, religious language becomes understandable with imagination, a relationship with the transcendent, and an understanding of the kinds of language present in religious discourse. These ideas are solidified with …


A Gendered Lens On Mediation And Market Governance: Experiences Of Women Market Vendors In Papua New Guinea, Wilma Langa, Jackie Kauli, Verena Thomas Aug 2024

A Gendered Lens On Mediation And Market Governance: Experiences Of Women Market Vendors In Papua New Guinea, Wilma Langa, Jackie Kauli, Verena Thomas

Research outputs 2022 to 2026

The majority of market vendors at urban informal markets in Papua New Guinea are women. They face vulnerabilities related to safety, security and infrastructural support. They operate within male-dominated mediation structures where women’s contributions to mediation and market governance are often invisible. However, in this article, we demonstrate how women market vendors contribute to the social aspect of market governance, particularly addressing issues of law and order within Awagasi market. Through the efforts of women vendors in mediation and conflict management, safety in the market and normal operation of the informal market have improved. The study involved 18 women market …


The Lived Experiences Of Women Working In The Construction Industry As They Transition To Motherhood, Stacy Kolegraff Aug 2024

The Lived Experiences Of Women Working In The Construction Industry As They Transition To Motherhood, Stacy Kolegraff

All-Inclusive List of Electronic Theses and Dissertations

This research aimed to understand women’s transition to motherhood in the North American construction industry. This study sought to understand what it means to be a woman working in the construction industry while making the transition to motherhood, experiences of re-entry into the workplace, emergent essential themes, and the way women interpret their career decisions and opportunities leading up to, during, and following their transition to motherhood. A qualitative research design was employed to analyze the complexities and dimensions of complex career decisions, and the phenomenological research method was used to understand the full extent of the problem. A total …


Post-Productivism And Rural Revitalization In China: Drivers And Outcomes, Meiling Wu, Qian Forrest Zhang, John A. Donaldson Aug 2024

Post-Productivism And Rural Revitalization In China: Drivers And Outcomes, Meiling Wu, Qian Forrest Zhang, John A. Donaldson

Research Collection School of Social Sciences

We propose that post-productivism offers a useful analytical framework for understanding the multi-scalar and diverse changes that are taking place in China’s rural revitalization. As a theoretical framework that emerged from the study of rural changes in the Global North, the applicability of post-productivism in the Global South has been contested. This paper offers the first comprehensive analysis of the emergence of post-productivism in rural China and uses post-productivism as a framework to conceptualize a wide range of changes in China’s rural revitalization. We conceptually clarify the driving forces that give rise to post-productivism and the outcomes these drivers produce. …


Institution-Wide Retreats Foster Organizational Learning And Action At A Comprehensive Cancer Center, Benjamin R Schrank, John A Fuller, Colleen M Gallagher, Van K Morris, Emma B Holliday, Kelly Merriman, Lynne Nguyen, Lou Weaver, Kelly Nelson, Elizabeth Chiao, Albert C Koong, Ernest Hawk, Shine Chang Aug 2024

Institution-Wide Retreats Foster Organizational Learning And Action At A Comprehensive Cancer Center, Benjamin R Schrank, John A Fuller, Colleen M Gallagher, Van K Morris, Emma B Holliday, Kelly Merriman, Lynne Nguyen, Lou Weaver, Kelly Nelson, Elizabeth Chiao, Albert C Koong, Ernest Hawk, Shine Chang

Faculty, Staff and Student Publications

Providing safe and informed healthcare for sexual and gender minority (SGM) individuals with cancer is stymied by the lack of sexual orientation and gender identity (SOGI) data reliably available in health records and by insufficient training for staff. Approaches that support institutional learning, especially around sensitive topics, are essential for hospitals seeking to improve practices impacting patient safety and research. We engineered annual institutional retreats to identify and unify stakeholders, promote awareness of gaps and needs, identify initiatives, minimize redundant projects, and coordinate efforts that promote improvements in SGM cancer care, education, and research. The 2022 and 2023 retreats employed …


We're Swarming Again! Swarming, Collectivity, And Trope: The Case Of Extinction Rebellion, Tyler J. Behymer Aug 2024

We're Swarming Again! Swarming, Collectivity, And Trope: The Case Of Extinction Rebellion, Tyler J. Behymer

Department of Communication Studies: Dissertations, Theses, and Student Research

This thesis explores the rhetoric of the eco-movement Extinction Rebellion, focusing on the use of swarming and nature tropes to mobilize collective action and revivify contemporary notions of collectivity. Drawing on rhetoric of social movement scholarship, cultural studies, and psychoanalysis, this essay theorizes swarming as a tropological economy that expands the conditions of propriety in the context of collectivity. Through an analysis of Extinction Rebellion’s discourse, this study demonstrates how the naturalization of swarming tropes works in various ways to rewild conventional political discourse, galvanize disruptive collective assembly, and challenge green neoliberalism.

Advisor: Casey Ryan Kelly


Praying To Tiktok, Seeking The Self: How Rhetoric Reveals And Conceals The World’S Most Powerful Guru Of The Postindustrial Age, Samantha L. Gillespie-Hoffman Aug 2024

Praying To Tiktok, Seeking The Self: How Rhetoric Reveals And Conceals The World’S Most Powerful Guru Of The Postindustrial Age, Samantha L. Gillespie-Hoffman

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

Imagine a world where the most powerful leader is a wellness guru that runs an elaborate church with millions of followers. The guru is so powerful that everyone believes they can read minds and make ordinary people rich and famous. The guru controls forms of communication, media channels, consumer tastes, and what people eat, drink, say, and even think. What if this guru was not human but actually an algorithm? Does this sound like the plot of a science fiction novel? I argue that this scenario is closer to reality than most will admit. In this project, readers encounter a …