Open Access. Powered by Scholars. Published by Universities.®

Discourse and Text Linguistics Commons™

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 6 of 6

Full-Text Articles in Discourse and Text Linguistics

The Roles And Functions Of Metaphors In The Malaysian Education Blueprint, Linggatharani Kesavan Jan 2021

The Roles And Functions Of Metaphors In The Malaysian Education Blueprint, Linggatharani Kesavan

Student Works (2020-2029)

Abstract: The Malaysian Education Blueprint (2013 - 2025) seeks to revamp the entire education system in Malaysia, targeting institutions of learning and the stakeholders via a series of radical changes in policy and governance. Upon scrutiny, it was also found to contain several metaphors that are carefully constructed and layered to deliver the contents to the readers. Metaphors have been identified as an effective linguistic tool that can be used to achieve cognitive, semantic and pragmatic goals effectively. More importantly, they are also found to create or alter realities and evoke powerful emotions. This research applies the Conceptual Metaphor Theory …


A Semantic Prosody Analysis Of Swear Words In A Corpus Of English Songs, Hashim Hazri Shahreen Jul 2020

A Semantic Prosody Analysis Of Swear Words In A Corpus Of English Songs, Hashim Hazri Shahreen

Student Works (2020-2029)

This study looks at the semantic prosody of swear words found in a corpus of English songs by looking at their collocations using a corpus software; AntConc. A total of 545 songs were chosen based on the Billboard year-end chart from 2011 to 2016 with 243,689 number of tokens and 8,139 number of word types. Word lists and concordance lines were generated from the corpus for the data analysis. The analysis on the concordance lines showed that not all swear words with negative-based meaning possessed negative semantic prosody. Despite possessing negative semantic prosody, 10 out of 15 swear words possessed …


A Multimodal Study Of The Legitimization Of Violence In Rumiyah / Nazri Mohd Noor, Mohd Noor Nazri Jul 2020

A Multimodal Study Of The Legitimization Of Violence In Rumiyah / Nazri Mohd Noor, Mohd Noor Nazri

Student Works (2020-2029)

This study explored the process of legitimization of violence in Rumiyah magazine produced by al-Hayat Media Center (ISIS). It employs a multimodal approach consists of van Leeuwen (2008) legitimization strategies and Kress and van Leeuwen (2006) visual social semiotics to analyse texts and semiotic resources found in the selected articles. The qualitative method used is an inductive thematic analysis which reveals several thematic categorizations, i.e., (1) the impersonalisation of ‘others’, (2) the legitimization of jihad value, and (3) the (de)legitimization of ‘fasiq’ scholars. The analysis conducted highlights the recurring use of legitimation strategies and visual social semiotic metafunctions to justify …


A Genre Analysis Of Iranian Hotel Homepages, Awal Faranak Bastami Jul 2020

A Genre Analysis Of Iranian Hotel Homepages, Awal Faranak Bastami

Student Works (2020-2029)

The present research is a genre analysis of hotel websites, targeting the main three aspects; the move structure, communicative purposes, and linguistic features on the 23 five-star and four-star hotel homepages in Iran. Bhatia’s (1993) model is used to investigate the communicative purposes of the digital genre, Suen (2013) framework which is a comprehensive model was adapted to examine the rhetorical move structure, and a combination of Bhatia’s (1993) and Cook’s (2001) model was used to analyze the common linguistic features. The findings of this research are going to contribute some knowledge to the production of more effective homepages specifically …


Thanking Strategies In The Filmfare And Academy Award Acceptance Speeches, David Savithiammal May 2020

Thanking Strategies In The Filmfare And Academy Award Acceptance Speeches, David Savithiammal

Student Works (2020-2029)

The present research endeavours to shed light on the thanking strategies that are used by the recipients of the Filmfare Awards and the Academy Awards in their acceptance speeches. Award acceptance speeches are direct expressions of gratitude. However, to date no research has been done on it. Therefore it is imperative to investigate the thanking strategies employed in these acceptance speeches in an attempt to close the gap in this field. To understand and define the thanking strategies, various models and theories of thanking are explored, which in turn shed light on several important concepts. The characteristics of the thanking …


The Rhetoric Of “Faith” In The Malaysian Media’S Representation Of Football, Abas Nadhratunnaim May 2020

The Rhetoric Of “Faith” In The Malaysian Media’S Representation Of Football, Abas Nadhratunnaim

Student Works (2020-2029)

The present study investigates rivalry discourse in football news of the Malaysian media, The Star which has been produced by local news authors who also refer to themselves as the faithful fans of football teams. As they express faith in their team, these news authors tend to compare their team against the others by highlighting their superiority and inferiority. Hence, the study intends to examine the use of “faith” in rhetorically influencing the media representation of football and the social actors involved in the news (the local and international football teams). Corpus-assisted analysis and approaches in Critical Discourse Studies (CDS) …