Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 2 of 2
Full-Text Articles in Econometrics
How Presidential Disapproval Affects Bitcoin Returns: A Product Of The President, Joseph Libretti
How Presidential Disapproval Affects Bitcoin Returns: A Product Of The President, Joseph Libretti
Honors Theses
There has been a growing fascination for decentralized electronic assets, and Bitcoin has emerged as the face and leader of the movement. There have been three different presidents coinciding with the growth of Bitcoin. Since the creation of Bitcoin, each president has faced periods of net disapproval, and these periods have been the norm throughout Obama’s, Trump’s, and Biden’s presidencies. There is currently no existing literature on Presidential ratings as a predictor of Bitcoin, however, there has been research on the predictors of Bitcoin and Presidential ratings as a predictor of financial markets. I hypothesized that increases in net disapproval …
Made In America: The Affects Cognitive Load Consumer Ethnocentrism And Country Of Origin Have On Consumer Purchasing Decisions, Hannah Halstrom
Made In America: The Affects Cognitive Load Consumer Ethnocentrism And Country Of Origin Have On Consumer Purchasing Decisions, Hannah Halstrom
Honors Theses
Previous research suggests that cognitive load affects decision-making tasks. As well, a consumer varies his or her purchasing decisions based off of his or her personal level of Consumer Ethnocentrism (CE) and the Country of Origin (COO) of the product or brand. Eighty individuals participated in the study. Some participants were put under cognitive load by having remembering an 8 digit number span. All subjects were randomly exposed to one of two product sets, where COO was manipulated. Each product set consisted of 5 advertisements followed by a series of 4 questions. These questions regarded their willingness to purchase the …