Social Media Commons^™

Experimental Evidence Of Instagram Influencers’ Impact On Well-Being, Kimberly Yiting T'Ng, Kai Qin Chan, Andree Hartanto

Research Collection School of Social Sciences

With Instagram influencers holding significant sway over public perception, their presumed psychological impact on young adults has gathered public attention. It has been claimed that influencers, known for showcasing enviable lifestyles, have the potential to affect their followers’ well-being. However, these claims have been based on correlational data that focuses on diffused indicators of social media consumption rather than specific features of Instagram. This limits our insight into the direct effects of Instagram on well-being. We experimentally investigated the effects of a brief exposure to Instagram influencers on the well-being. Our results showed that viewing profiles of demographically similar social …

The Psychological Impacts Of Algorithmic And Ai-Driven Social Media On Teenagers: A Call To Action, Sunil Arora, Sahil Arora, John Hastings

Research & Publications

This study investigates the meta-issues surrounding social media, which, while theoretically designed to enhance social interactions and improve our social lives by facilitating the sharing of personal experiences and life events, often results in adverse psychological impacts. Our investigation reveals a paradoxical outcome: rather than fostering closer relationships and improving social lives, the algorithms and structures that underlie social media platforms inadvertently contribute to a profound psychological impact on individuals, influencing them in unforeseen ways. This phenomenon is particularly pronounced among teenagers, who are disproportionately affected by curated online personas, peer pressure to present a perfect digital image, and the …

Female's Digital Self-Making On Tiktok: Identity Construction Through A Framework Of Postfeminist Media And Neoliberalism (2016-2024), Lindsey A. Pritchard

Senior Theses

This thesis explores the relationship between TikTok's algorithmic design, women's identity construction, and the feminist historical context that shapes these constructions. In Chapter 1, "TikTok, Algorithmic Design, and Self-Making," I analyze how TikTok's algorithm functions and how these factors influence the curation and presentation of identity. This chapter establishes the foundational understanding of TikTok as a platform where identity performance is deeply intertwined with algorithmic design.

Chapter 2, "TikTok Feminism and Identity Commodification" examines the commodification of women's identities on the platform. It investigates the historical context of feminism and its evolution into postfeminism, analyzing how these narratives have been …

Praying To Tiktok, Seeking The Self: How Rhetoric Reveals And Conceals The World’S Most Powerful Guru Of The Postindustrial Age, Samantha L. Gillespie-Hoffman

Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–

Imagine a world where the most powerful leader is a wellness guru that runs an elaborate church with millions of followers. The guru is so powerful that everyone believes they can read minds and make ordinary people rich and famous. The guru controls forms of communication, media channels, consumer tastes, and what people eat, drink, say, and even think. What if this guru was not human but actually an algorithm? Does this sound like the plot of a science fiction novel? I argue that this scenario is closer to reality than most will admit. In this project, readers encounter a …

Factors Influencing Online Repurchase Intention In Indonesia’S E-Commerce Market: A Structural Equation Modeling Approach, Egia Etha, Pijar Suciati, Ajenk N. Citra

Jurnal Sosial Humaniora Terapan

The rapid expansion of e-Commerce in Indonesia has revolutionized consumer behavior, shifting preferences from traditional retail to the dynamic world of online shopping. This paradigm shift necessitates a deep understanding of consumer online buying behavior, which unfolds in two critical stages: initial purchase intention and the all-important repurchase intention. The latter is a key determinant of e-Commerce success, reflecting customer loyalty and the overall health of an online business. This research delves into the significant factors driving Indonesian consumers' online repurchase intentions, employing a robust quantitative methodology. A comprehensive survey was conducted with 200 e-commerce shoppers, utilizing both email and …

Social Media For Pr In University: Building Community And Engagement, Ajenk N. Citra, Intan Primadini, Pijar Suciati

Jurnal Sosial Humaniora Terapan

Public relations and stakeholder engagement at universities have been transformed by social media. According to several studies, colleges are using social media more and more to share information, advertise events, and project a positive image. Some claim, however, that colleges have not fully embraced the participatory features of social media and instead use it as a "spectator sport" for one-way communication. This study aims to analyze how social media helps build community and engagement for public relations purposes in the university. This study uses a qualitative descriptive approach with a case study method. Data are collected through interviews and then …

Impacts Of Social Media Use On The Wellbeing Of Older Adults : Evidence From China During The Covid-19 Pandemic, Xuying Dong

Lingnan Theses (Doctoral degree)

Given the trend of increasing use of information and communication technologies among Chinese elder population, more attention should be drawn on the relationship between social media use and wellbeing of older adults. This research explores the social media use situation among older adults in mainland China as well as its influences on their wellbeing, and employs a mixed approach including quantitative questionnaire distributed via WeChat social media platform and qualitative interview among Chinese older adults who are over 60 years of age in Jingzhou, Hubei Province. Generally speaking, social media use can improve the wellbeing of Chinese older adults, more …

The Relationship Between Planning Process And Job Satisfaction Of Part-Time Personnel, Saskia Azalia, Ali Araafi Akbar

Jurnal Sosial Humaniora Terapan

This research investigates the part-time Human Resource Planning process at the Indonesia International Motor Show (IIMS) 2022 event organized by PT Dyandra Promosindo, alongside the job satisfaction levels of the Human Resources during their tenure. Employing a qualitative approach, we utilized methods such as direct field observations, interviews, and the distribution of questionnaires (surveys) to assess Human Resource performance. The findings indicate that the part-time Human Resource Planning process at PT Dyandra Promosindo encompasses forecasting requirements, identifying the requisite number of Human Resources, determining Human Resource needs, training (briefing), and monitoring and controlling. The job satisfaction levels of the Human …

Digital Marketing Strategies For The Jakarta International Handicraft Trade Fair (Inacraft), Ranisya Yasfiani Syafira, Poeti Gladyzka Emiria

Jurnal Sosial Humaniora Terapan

Nowadays, digital marketing is crucial for companies to advertise products or services via digital media or platforms, allowing them to reach a broader audience through the internet. Numerous companies implement digital marketing strategies; one such firm is PT Mediatama Binakreasi. This study examines digital marketing metrics such as expenditure, bidirectional communication, incentive programs, and website design. It also investigates the digital marketing practices employed for the INACRAFT 2023 event by the Marketing Communication division at PT Mediatama Binakreasi. The aim of this study is to evaluate the interaction with existing metrics, identify digital marketing forms, and analyze the content creation …

Exploring Urban Tourism Potential Through Placemaking: A Case Study Of Pluit Muara-Angke, Jakarta, Yvonne Maura Agatha, Lydia Freyani Hawadi

Jurnal Sosial Humaniora Terapan

The potential of Jakarta as a tourist attraction, particularly in urban tourism, continues to expand in line with the city's unceasing developments. Consequently, the Jakarta Provincial Tourism and Creative Economy Agency (Disparekraf) has implemented a program to establish Jakarta as an appealing and competitive urban tourism destination within the region. To achieve this vision, the government issued a mandate under Regional Strategic Activities (KSD) No. 70 regarding the Development of Jakarta Tourism Areas/Destinations, focusing primarily on the activation of urban tourism across the five municipalities of Jakarta. For North Jakarta, the designated area is the Pluit-Muara Angke area. This paper …

Identifying Promotion Strategies For Warungboto Tourism Village, Amri Nur Yahya, Haris Aulia Rahman

Jurnal Sosial Humaniora Terapan

Yogyakarta has about 17 tourist villages, each with its own unique potential as a tourist attraction. One of them is Warungboto Tourism Village, a village in the city of Yogyakarta that is currently used as a tourist destination, featuring four primary concepts: learning, art, culture, and history. However, as the village is relatively unknown due to a lack of promotion by its management. The local government and related tourism agencies should assist in promoting Warungboto Tourism Village as a tourist attraction. This promotion could help diversify tourist experiences and combat tourist fatigue, enhancing the appeal alongside other tourism sites. Additionally, …

Strategic Directions For Developing Smart Tourism: A Policy Framework By The Ministry Of Tourism And Creative Economy, Cintaku Hening Telaga Wibowo, Nusaiba Adzilla

Jurnal Sosial Humaniora Terapan

As the epicenter of Indonesia's government and economy, Jakarta is expected to spearhead the growth of the tourism industry. To meet this expectation in the context of the fourth industrial revolution and the era of digitalization, Jakarta’s tourism sector must be bolstered by various ICT applications. These applications are crucial for enhancing both the city's tourism competitiveness and the visitor experience. The concept of a "Smart Tourism City" has gained traction as a means to achieve these objectives. This concept focuses on smart tourist governance in terms of attractiveness, accessibility, readiness for digitalization, sustainability, and fostering partnerships. This study aims …

The Blessed Assembly: Irreplaceable Physical Co-Presence In Worship And Healthy Hybridity Reimagined After The Pandemic In The Digital Age, Yvette, Ying Wai Lau

Doctor of Pastoral Music Projects and Theses

Because of the unprecedented and unexpected force of the pandemic since 2020, most churches around the world have experienced some online worship during the lockdown of their cities or the mandated closure of the church buildings. For many people, online worship seems to be an equivalent, if not better, alternative for gathering together—a physical co-presence in worship—even after the pandemic has ended. As necessary and vital as online worship experiences have been for Christians during the pandemic, the witness of the church from Pentecost throughout Christian history indicates that gathered worship in physical spaces is irreplaceable for faith formation and …

Same Story, Different Narratives: The Influence Of Refugee Concerned Organizations On Egyptian Media, Shaimaa Gheith

Theses and Dissertations

It has been documented in the literature that media usually portrays refugees negatively, which affects how the public reacts to them. Consequently, organizations catering to refugees, referred to in this thesis as Refugee Concerned Organizations (RCOs), try to influence the media aiming to influence the public. So, they produce prepacked information and employ different communication tools. Using the agenda building theory, this research investigated the influence of communication tools used by RCOs on Egyptian media focusing on Facebook and news websites. Qualitative content analysis was conducted for 615 Facebook posts and 111 News reports and supplemented by semi-structured interviews with …

Cultivating Agriculture - Cultivando Agricultura: Content Creator, Sophia L. Garcia

Agricultural Education: Graduate Internship Reports

Agriculture is rooted in culture, yet we rarely discuss the people who drive the industry today. Many voices have yet to share their stories of influencing or making a difference in the agriculture industry. As a result, the idea of a podcast arose as a free, convenient, and accessible way for everyone to hear and communicate stories. During the project, my co-host, Daniela Ramos, and I will work together to address this issue. To diversify and separate the workload, we will each host three episodes individually. As part of my role, I will also be responsible for marketing, including creating …

An Exploratory Research On The Sexualization Of Young Women On Tiktok, Grace Schmerz

Student Theses

This study adopts a mixed-method approach, utilizing both qualitative content analysis and quantitative metadata assessments to evaluate 1000 TikTok videos tagged under specific hashtags suggestive of youthful and sexualized themes. Qualitative findings highlighted the characteristics of sexualization through thematic content analysis, sorting behaviors, attire, and the context of music and speech within the videos. Themes such as sexualized postures, sexualized attire, sexualized dancing, sexualized speech, and sexualized gestures were categorized and quantified with the support of descriptive statistics. The study found a significant presence of sexualization in the sample, most prominently in post-pubescent women. Quantitatively, engagement metrics provided insight into …

A Rhetorical-Sociological Understanding Of Emotion, Amy Boone

All Dissertations

This project presents a rhetorical-sociological understanding of emotion while foregrounding the place and role of language. Born from Sara Ahmed’s work in The Cultural Politics of Emotion, it presents a simplified equation (contact + orientation = emotion) as both a prescriptive and descriptive formula for making sense of human emotional experience. Starting with an exploration of the difficult-to-understand affect system, this dissertation identifies both rhetoric and affect as energies which cannot be understood apart from their traces, the things they move, produce, and become. As a way to get at these often-invisible forces, two trace studies are conducted which explore …

The Drivers Of Academic Novelty In Digital Capitalism: Job Insecurity, Mental Illness And Time Poverty, Adalberto Fernandes

Emancipations: A Journal of Critical Social Analysis

The present-day digital capitalist academy increases novel academic results by leveraging factors such as precarious academic employment, time poverty, and mental illness. This paradigm reveals a confluence that turns seemingly negative aspects into productive elements. The consequence of this hypothesis is that by enhancing work, time and mental health conditions, there may be a reduction in the number of novelties, with an enhancement of academic's role as producers of truth.

When The Opposition Dominates The Conversation (Twitter Network Analysis About The Controversial Indonesian Constitutional Court Decision), Rifki Nur Priyansyah, Rudi Reynal Sulaiman, Ferdi Raihan Firdaus

JURNAL KOMUNIKASI INDONESIA

The Constitutional Court of Indonesia decided to grant a request of the Deputy Chairman of the Corruption Eradication Commission (KPK) to extend the term of office of the KPK from 4 years to 5 years. This brought up public attention on Twitter, including members of the House of Representatives (DPR). Social network analysis was used to discover how the discussion appeared on the Twitter network and the actors involved (using indegree, outdegree, and betweenness centrality derived from graph theory). The Netlytic program recorded 6,195 uploads from May 25, 2023, to June 1, 2023. the Gephi application detects 3377 nodes and …

Queer Rural Youth Online: A Digital Ethnography, Joseph Robert Burns

Dissertations and Theses

This thesis is based on digital ethnographic fieldwork conducted in 2023 within Queer subcommunities on the social media sites Reddit and Twitter (now known as X) and data collected from interviews with Queer rural youth members of these communities. The data reveal that social media use directly influences the lives and actions of Queer rural youth, who use the space to build social connections, shape their personal identities, and seek advice pertaining to their in-person lives and decisions. By using these spaces, Queer rural youth build both bonding and bridging social capital, learn to subvert restrictions to their Internet access, …

#Getinked: An Anthropological Exploration Of Tattooing And Social Media, Delanee Taylor

Electronic Theses and Dissertations

This thesis aims to address two inquiries regarding contemporary tattooing. The first goal is to explore how social media has changed the practice of tattooing while the second goal is to examine how tattoos are used to express or explore the differing facets of a person’s identity. Identity theory, social identity theory, semiotics, and the concepts of stigma and deviancy form the theoretical framework which allows one to understand the ways in which tattoos can provide insights into the various aspects of someone’s identity as well as how social media can influence members of the tattoo community. An online survey, …

“Eres Un No Sabo Kid”: How Linguistic Discrimination Online Is Shaping Young Heritage Spanish Speakers’ Language Attitudes, Identities, And Community Connections, Diana Camberos, Claudia Pozzobon Potratz

11th National Symposium on Spanish as a Heritage Language (Archived)

We explore how a social media phenomenon impacts the identity, language development, ideologies, and sense of community and self among Heritage Spanish Speakers (HSS) at a PWI in the Midwest. The data reveals the unique experiences and challenges faced by HSS and their perspective on language ideologies and identity.

Algorithmic Love: Twenty-First Century Organizations Of The Romantic, Sandra Moyano Ariza

Dissertations, Theses, and Capstone Projects

This dissertation investigates the highly computed and accelerated experiences of digital love as well as their cultural and artistic representations in order to shed light on the human and more-than-human entanglements producing the algorithmic love experience. The recent turn to love in critical theory and cultural studies examines how love circulates in neoliberal societies and in the subjective processes of the users, foregrounding the control of populations and the very much lamented “end of love” (Illouz 2019). My study of love supplements the neoliberalist critique of algorithmic love with a posthuman and media theory approach that attends to the material …

From The Outside Looking In: Transmasculine Narrative Identity, Experiences, And Larger Narratives On Social Media, Micah Roldan

Dissertations, Theses, and Capstone Projects

Narrative identity development is an essential process in how individuals perceive themselves and the world around them. Often, narrative identity is studied in cisgender heterosexual individuals and applied to others without the acknowledgment of individuals that fall outside of these categories. Drawing upon existing literature and autoethnography, this thesis aims to meaningfully bridge this gap by studying the narrative identity development of transmasculine individuals through the lens of social media. This thesis proposes that the use of social media to share gender transition journeys has created a new digital trans and queer narrative for users and viewers. This narrative is …

The Role Of Social Media In Raising Awareness Against Green Crimes : An Applied Study On Naif University Students, Munahi Bin Shari

Journal of Police and Legal Sciences

Social media platforms are considered among the most important modern tools for raising awareness against green crimes in the Arab world. These platforms have a significant impact on environmental awareness and the advancement of the nation through education and guidance. They play a vital role in influencing various segments of society and drawing attention to various environmental issues. This research aims to explore the role of social media in raising awareness against green crimes.

To achieve these objectives, the researcher employed a descriptive survey methodology and conducted a questionnaire survey among a sample of 591 students at Naif University in …

Digital Phobia: An Inquiry For Mapping The Unseen Dimension Of New Digital Anxiety, The ‘Digiphobia’, Amarjit Kumar Singh ,Library Assistant, Md. Arshad Ali , Professional Assistant, Dr. Pankaj Mathur, Deputy Librarian,

Library Philosophy and Practice (e-journal)

Background: As technology continues to advance, individuals' interactions with digital platforms have become integral to daily life. Amidst this technological evolution, a novel concern emerges—Digital Phobia, hereafter referred to as “Digiphobia.” This phenomenon, although not previously explored in scholarly literature, necessitates an in-depth investigation due to its potential impact on individuals' well-being. Our research employs a two-step methodology to investigate its existence, implications, and manifestations.

Introduction: This research paper introduces and proposes the term "Digiphobia" as a comprehensive conceptualization of anxiety arising from interactions with digital spaces, applications, and environments. The proliferation of digital technologies has led to the emergence …

Religious Symbolism In Rhetoric Of Right Populist Parties, Serhii Kostiuchkov, Dmytro Garaschuk, Viacheslav Serhieiev, Kateryna Volkova

Occasional Papers on Religion in Eastern Europe

This article explores the use of religious symbolism in the populist rhetoric of Poland's Law and Justice (PiS) party and Hungary's Fidesz party. Both parties leverage historical and cultural narratives emphasizing Christianity's role in their national identities to legitimize their political agendas and mobilize support. The study examines how these populist leaders incorporate religious imagery and language to create a moral dichotomy between the “righteous people” and the “corrupt elite,” thereby deepening societal divisions and undermining democratic governance. In Poland, the PiS party's close alignment with the Catholic Church reinforces its nationalist and anti-EU stance, while in Hungary, Fidesz employs …

Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal

West Chester University Master’s Theses

Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …

Effects Of Dehumanization And Disgust-Eliciting Language On Attitudes Toward Immigration: A Sentiment Analysis Of Twitter Data, Katherine S. Wahrer, Cynthia J. Najdowski, John V. Passarelli

Psychology Faculty Scholarship

Attitudes towards immigration have been shown to be driven by dehumanization and disgust. The more people dehumanize immigrants and the more disgusted they feel, the more negative attitudes they tend to have toward immigrants. However, little is known about how exposure to social media content that links dehumanization, disgust, and immigration influences users’ attitudes on this issue. This is important to consider because the majority of adults in the United States are on social media. We used Twitter data, machine learning, and sentiment analysis to investigate whether exposure to dehumanizing or disgust-eliciting tweets about immigration impacts users’ own sentiment toward …

Mapping Cooperation: Insights Into Colombia's Humanitarian Response To Migration From Venezuela, Liss Dayana Romero, Jose J. Padilla, Katherine Palacio, Erika Frydenlund

VMASC Publications

Introduction: Since 2015, Colombia has faced a significant humanitarian challenge, receiving 2.9 million displaced Venezuelans. This study examines organizational cooperation in the humanitarian response to this migration crisis, aiming to understand the coordination dynamics among key organizations and actors.

Methods: Our research combined interviews and web scraping to gather data on key actors and their relationships in the humanitarian response. We employed Social Network Analysis (SNA) to examine these relationships and the collaborative strategies among entities, focusing on how they address the migration challenges.

Results: The results indicate that cooperation occurred through mediated channels, where established NGOs collaborated via coordination …