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Full-Text Articles in Public Relations and Advertising

Circus: An Integrated Curriculum Unit, Institute For The Development Of Gifted Education, Ricks Center For Gifted Children, University Of Denver Jan 2011

Circus: An Integrated Curriculum Unit, Institute For The Development Of Gifted Education, Ricks Center For Gifted Children, University Of Denver

Ricks Curriculum Units Series

An integrated curriculum is an instructional approach that connects the disciplines to an underlying theme or topic. Immersing students in an integrated-thematic unit provides the backdrop for experiences to occur across the disciplines. Shaping coursework around integrated themes is especially appropriate for gifted students, however using an integrated-thematic curriculum is appropriate for all learners as it develops students' abilities to make connections, to solve problems by looking at multiple perspectives, and to integrate information from different fields of experience. An integrated-thematic curriculum permits students to be active participants in their own learning as they design their own explorations and take …


Ua19/16/6 Athletic Media Relations Posters, Wku Archives Dec 2010

Ua19/16/6 Athletic Media Relations Posters, Wku Archives

WKU Archives Collection Inventories

Posters printed to advertise specific events, season schedules and teams.

  1. Baseball
  2. Basketball
  3. Basketball, Women
  4. Football
  5. Softball
  6. Volleyball
  7. Soccer
  8. Track & Field
  9. Swimming & Diving


Social Networking In Collegiate Public Relations, Leon Bracey Dec 2010

Social Networking In Collegiate Public Relations, Leon Bracey

Dissertations, Theses and Capstone Projects (Full IR Collection)

A guide describing the importance of institutions of higher education implement social networking policies and procedures. The project includes a manual and marketing plan that will be implemented by the author of the project at his employer, Georgia Perimeter College.


Selling Knowledge: A Sociological Analysis Of Attorney Advertisement In Las Vegas, Giselle Velasquez Dec 2010

Selling Knowledge: A Sociological Analysis Of Attorney Advertisement In Las Vegas, Giselle Velasquez

UNLV Theses, Dissertations, Professional Papers, and Capstones

I analyze how Las Vegas attorneys represent themselves, their associates and clients in televised law firm commercials. I use attorney commercials as a case to explore cultural beliefs in media representations. Using an inductive method, I analyze the textual, visual, and aural symbols that appear most frequently in television commercials to interpret how law firm advertisements convey themes of attorney expertise, knowledge, ethnic and gender stereotyping. I introduce this study with a historical evaluation of the rise of advertisement in the United States. I continue discussing how the media is an important realm of discourse that affects people's identity. Using …


Sexuality, Exoticism, And Iconoclasm In The Media Age: The Strange Case Of The Buddha Bikini, James Mark Shields Oct 2010

Sexuality, Exoticism, And Iconoclasm In The Media Age: The Strange Case Of The Buddha Bikini, James Mark Shields

Faculty Contributions to Books

No abstract provided.


Business Community Outreach: Exploration Of A New Service Role, Patrick Griffis, Sidney Lowe Aug 2010

Business Community Outreach: Exploration Of A New Service Role, Patrick Griffis, Sidney Lowe

Library Faculty Presentations

Benefits of Business Outreach:

- Promotes value of library in a community
- Increases awareness of library services in a community
- Provides opportunities for external fundraising
- Connects library to other community agencies
- Increases library awareness of community services
- Provides opportunities for programming activities


Ua19/16/1 Wku Women's Basketball, Wku Athletic Media Relations Jan 2010

Ua19/16/1 Wku Women's Basketball, Wku Athletic Media Relations

WKU Administration Documents

2010-11 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.


Ua37/29 Gary Ransdell - Fed. Reserve Board - Ben Bernanke Q&A Session, St. Louis Federal Reserve Board Dec 2009

Ua37/29 Gary Ransdell - Fed. Reserve Board - Ben Bernanke Q&A Session, St. Louis Federal Reserve Board

WKU Administration Documents

Email sent to members of the St. Louis Federal Reserve Board regarding the question and answer session following Bernanke's speech at the Washington Economic Club.


Ua37/29 Gary Ransdell - Fed. Reserve Board - Right Reform For The Fed, St. Louis Federal Reserve Board Nov 2009

Ua37/29 Gary Ransdell - Fed. Reserve Board - Right Reform For The Fed, St. Louis Federal Reserve Board

WKU Administration Documents

Email sent to members of the St. Louis Federal Reserve Board regarding Ben Bernanke's Op-Ed "The Right Reform for the Fed" which appeared in the Washington Post.


Take Two Tablets And Do Not Call For Judicial Review Until Our Heads Clear: The Supreme Court Prepares To Demolish The 'Wall Of Separation' Between Church And State, Terence Lau, William Wines Jan 2009

Take Two Tablets And Do Not Call For Judicial Review Until Our Heads Clear: The Supreme Court Prepares To Demolish The 'Wall Of Separation' Between Church And State, Terence Lau, William Wines

Management and Marketing Faculty Publications

In this article, we examine the issues that bring First Amendment jurisprudence to the grant of certiorari in Pleasant Grove v. Summum, scheduled for oral argument in the Supreme Court of the United States in November. We examine the historical basis for America’s religious heritage, the historical judicial treatment of the religious clauses, and the erosion of the wall of separation between church and state. We examine the Ten Commandments, finding inherent discrimination present in modern-day attempts to advance a particular version of the Ten Commandments as secular. By drawing upon Rousseau’s civic religion, we suggest alternative routes for the …


Ua12/2/1 College Heights Herald, Vol. 84, No. 24, Wku Student Affairs Nov 2008

Ua12/2/1 College Heights Herald, Vol. 84, No. 24, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. This issue contains articles:

  • Bennett, Emily. On Her Toes – Martha Madison
  • Ulber, Emily. Bowling Green Benefits from Adult Literacy Program
  • Carey, Ryan. Sixth-Seeded Lady Tops Win Sun Belt Title - Volleyball
  • Hale, Marianne. Task Force to Evaluate Western’s Growth – Task Force on Quality & Access
  • Be Proactive, Not Reactive: University Officials Need to be Policy Driven
  • Milam, Dustin. Fight for Rights, Liberation, Equality
  • Jones, Ashley. Praxis vs. Western Football – Parking
  • Schwab, Edmond. Change I Can’t Believe In
  • Stewart, Colleen. Vigil Honors Victims of Transgender Hate Crimes …


Ua12/2/1 College Heights Herald, Vol. 84, No. 16, Wku Student Affairs Oct 2008

Ua12/2/1 College Heights Herald, Vol. 84, No. 16, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Articles in this issue:

  • Paul, Corey. Fights & Frenzy
  • Day, Michelle. Gunfire Unconfirmed, Investigation Continues
  • Hale, Marianne. Campus, Community Voice Concerns
  • Timeline of Events
  • Slitz, Alex. A Thousand Words – Charus Changchit
  • Howerton, Christina. Enrollment Increases 2.6 Percent
  • Howerton, Christina. Task Force Explores Ways to Make College Cost Less
  • Gadbois, Chris. Rudeness Isn’t an Issue with Shuttle Drivers
  • Bonneau-Kaya, Chrystal. Objectification of Women is Dehumanizing, Wrong
  • Schwab, Edmond. Learn the Background of the Financial Troubles
  • Bybee, Sarah. Please Slow Down and Watch Out for Pedestrians
  • Cawthorn, Shawna. Poor Football …


The Guacamole Fund Presents... May 2008

The Guacamole Fund Presents...

Native American Forum on Nuclear Issues

Special Bonnie Raitt Benefit Tickets


Ua12/2/1 College Heights Herald, Vol. 83, No. 50, Wku Student Affairs Apr 2008

Ua12/2/1 College Heights Herald, Vol. 83, No. 50, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news. Regular features include:

  • A Thousand Words
  • Annie’s Outlook comic strip
  • Beyond the Hill
  • Classifieds
  • Crime Reports
  • Diversions
  • Letters to the Editor
  • Opinion
  • Sports

Articles in this issue:

  • Brown, Holly Packing Silent Heat
  • Day, Michelle. Regents to Finalize Cuts, Raise Tuition
  • Hale, Marianne. Parking Loses Three Bus Drivers, Updates Shuttle Schedule
  • Greer, Lindsey. A Thousand Words – Mazna Al-Marzooqi
  • Siders, Neil. Ruckus Bill Shelved Because of IT Concerns
  • Wilson, Laurel. City to Auction Surplus
  • Diehm, Jan & Susie Laun. New Editors Bring Fresh Ideas
  • Abston, Jason. Extra Money Going into …


Ua3/9/5 Improving The Education Attainment Of Kentuckians At All Levels, Wku President's Office Jan 2008

Ua3/9/5 Improving The Education Attainment Of Kentuckians At All Levels, Wku President's Office

WKU Administration Documents

Presentation by WKU president Gary Ransdell at the Kentucky Chamber of Commerce Summit.


Ua3/9/5 Kentucky Teacher Hall Of Fame Induction Ceremony, Wku President's Office Jan 2008

Ua3/9/5 Kentucky Teacher Hall Of Fame Induction Ceremony, Wku President's Office

WKU Administration Documents

Speech delivered by WKU president Gary Ransdell at the 2008 Kentucky Teacher Hall of Fame induction ceremony honoring Jan Lanham, Patrice McCrary and Shelia Miller.


Ua1f Wku Archives Vertical File - Regents 1995-2008, Wku Archives Jan 2008

Ua1f Wku Archives Vertical File - Regents 1995-2008, Wku Archives

WKU Administration Documents

Digitized vertical file materials regarding WKU Board of Regents.


Ua12/2/1 College Heights Herald, Vol. 83, No. 24, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 24, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 23, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 23, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 22, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 22, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 20, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 20, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 19, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 19, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news


Ua12/2/1 College Heights Herald, Vol. 83, No. 18, Wku Student Affairs Nov 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 17, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 17, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 16, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 16, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 15, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 15, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 14, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 14, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 13, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 13, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 12, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 12, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.


Ua12/2/1 College Heights Herald, Vol. 83, No. 11, Wku Student Affairs Oct 2007

Ua12/2/1 College Heights Herald, Vol. 83, No. 11, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.