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Full-Text Articles in Public Relations and Advertising

Ua12/2/1 The Hill In Review, Wku Student Affairs Apr 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Apr 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Apr 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Apr 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua19/16/2 Football Press Releases, Wku Athletic Media Relations Apr 2019

Ua19/16/2 Football Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding WKU's football team from January to July 2019.


Ua19/16/1 Spring 2019 Football Guide, Wku Athletic Media Relations Apr 2019

Ua19/16/1 Spring 2019 Football Guide, Wku Athletic Media Relations

WKU Administration Documents

WKU football media guide for Spring 2019.


Ua77/1 Wku Spirit, Wku Alumni Relations Apr 2019

Ua77/1 Wku Spirit, Wku Alumni Relations

WKU Administration Documents

WKU's alumni magazine. Contents:

  • McAdoo, Anthony. Executive Director Notes
  • WKU Honors Veterans, Unveils New Panel at Guthrie Bell Tower
  • Julia Roberts & Tracy Inman Win Legacy Book Award
  • New WKU Graduate Impacts Community Through ENACTUS
  • Office of Scholar Development Celebrates 10 Years of Big Dreams
  • Phi Kappa Phi Grants
  • Emilie Gill: Ogden Foundation Scholar
  • College Heights Herald Wins 17th Pacemaker; Talisman Wins Best of Show
  • Deven Richardson: Rangel Fellow
  • WKU Graduate Student Presents Research at Artic Circle Assembly – Jason Fox
  • Scholarships – Hannah Nafziger, Dominic Castlen
  • Caboni, Timothy. From the President
  • Climbing to Greater Heights: WKU Strategic Plan …


Ua19/16/2 Womens' Basketball Press Releases, Wku Athletic Media Relations Apr 2019

Ua19/16/2 Womens' Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics related to WKU womens' basketball team from January to June 2019.


Ua19/16/2 Basketball Press Releases, Wku Athletic Media Relations Apr 2019

Ua19/16/2 Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding WKU's basketball team from January to July 2019.


Ua52/1 Out Of The Box, Wku Archives Apr 2019

Ua52/1 Out Of The Box, Wku Archives

WKU Administration Documents

Newsletter created by and about WKU Archives and the records management program.


Ua12/2/1 The Hill In Review, Wku Student Affairs Mar 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Mar 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Mar 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Mar 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Messaging For Change Mar 2019

Messaging For Change

DePaul Magazine

A review of the experiences of students from the DePaul College of Communication who traveled to study international advertising and attend the Cannes Lions Festive, the largest global event for professionals in advertising, creative communications and related fields.


Ua12/2/1 The Review Of The Hill, Wku Student Affairs Mar 2019

Ua12/2/1 The Review Of The Hill, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Feb 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Jan 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Ua12/2/1 The Hill In Review, Wku Student Affairs Jan 2019

Ua12/2/1 The Hill In Review, Wku Student Affairs

WKU Administration Documents

Newsletter recapping the top stories of the week.


Secondary Crisis Communication. A Question Of Actual Or Perceived Credibility?, Bengt Johansson Jan 2019

Secondary Crisis Communication. A Question Of Actual Or Perceived Credibility?, Bengt Johansson

International Crisis and Risk Communication Conference

An important aspect of crisis communication is secondary crisis communication, which focuses on how people communicate during a crisis. This study seeks to explore the mechanism of credibility in secondary crisis communication. Respondents in a large-scale experiment (N=2382) were exposed to a fictional news story about a terrorist attack and asked to what degree they would share the news story on social media. The design made it possible to test if the sharing of news stories was determined by its actual credibility (through the use of semiotic disclaimers in the news story), or by perceived credibility (the perceived credibility of …


Persuasion, Marita Gronnvoll Jan 2019

Persuasion, Marita Gronnvoll

Syllabi

This class will study symbolic communication intended to influence beliefs, attitudes, values, andbehaviors. The course will focus on the critical assessment of persuasive messages, with additionalattention to the theories and research behind persuasive message construction.


Ua19/16/1 Lady Topper Basketball Media Guide, Wku Athletic Media Relations Jan 2019

Ua19/16/1 Lady Topper Basketball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2019-20 women's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.


Ua19/16/2 Softball Press Releases, Wku Athletic Media Relations Jan 2019

Ua19/16/2 Softball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding WKU's softball team for 2019.


Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations Jan 2019

Ua19/16/2 Track & Field Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding WKU's track and field teams for 2019.