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Full-Text Articles in Public Relations and Advertising

Ua19/16/2 Soccer Press Releases, Wku Athletic Media Relations Jan 2023

Ua19/16/2 Soccer Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases and game statistics for WKU soccer team in 2023.


Ua19/16/2 Athletics Press Releases, Wku Athletic Media Relations Jan 2023

Ua19/16/2 Athletics Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding general activities of the WKU Athletics Department for 2023.


Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations Jan 2023

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases and game statistics for WKU volleyball team in 2023.


Ua19/16/2 Baseball Press Releases, Wku Athletic Media Relations Jan 2023

Ua19/16/2 Baseball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases and game statistics for WKU baseball team in 2023.


Ua19/16/1 Bowl Bound, Wku Athletic Media Relations Dec 2022

Ua19/16/1 Bowl Bound, Wku Athletic Media Relations

WKU Administration Documents

Media guide for the R+L Carriers New Orleans Bowl, WKU vs. University of South Alabama.


Professional Partners Dec 2022

Professional Partners

DePaul Magazine

DePaul students draw on specialized skills to serve business and industrial clients.


Ua12/2/1 College Heights Herald: A Place To Call Home, Wku Student Affairs Nov 2022

Ua12/2/1 College Heights Herald: A Place To Call Home, Wku Student Affairs

WKU Administration Documents

Magazine issue of the College Heights Herald for the period October 24 - November 27, 2022.

  • Downtown Bowling Green – Restaurants
  • Homecoming 2022
  • Stone, Damon. WK Liquors Rebuilds After Tornado
  • Reed, Bailey. The Making of an SGA President – Cole Bornefeld
  • Fountain Row Creates a New Atmosphere Downtown
  • Renovated Apartments Offer Home-like Feel – Campus Flats
  • Richardson, La’Quan. Kappa Alpha Psi Sponsor Comes Home After 53 Years – Craig Taylor
  • Turner, B. Life Continues for Ukrainian Student in the Bluegrass – Mariia Novoselia
  • Collins, Michael. Family 5,730 Miles in the Making – Frank Aryee, Immigration, Naturalization


Ua12/2/1 College Heights Herald: Kickin' It, Wku Student Affairs Nov 2022

Ua12/2/1 College Heights Herald: Kickin' It, Wku Student Affairs

WKU Administration Documents

Magazine edition of College Heights Herald, includes Adulting section.

  • Moore, Jake. Here’s to a Mag-nificent Semester
  • Turner, B & Debra Murray. Students, Alumni React to Loss of Folk Studies Graduate Program
  • Crimmins, Michael. Faculty Leaders Concerned with Timothy Caboni’s Lack of Faculty Senate Attendance
  • Trickett-Wile, Arthur. Cop a Pair - Melissa Bailey, Michael Jordan
  • The Suspension of Humanities Programs Shouldn’t Come as a Shock
  • Dock, Emma. Student Guide: Writing a Professional Email
  • Johnson, Nicole. Bang for Your Buck: Party Edition
  • Dock, Emma & Alyssa Butler. A Guide to Flying Alone
  • Moore, Haden. How to Use Dark Humor
  • Preparing for Grad …


Ua12/2/1 College Heights Herald, Wku Student Affairs Oct 2022

Ua12/2/1 College Heights Herald, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald for the period September 6 - October 24, 2022.

  • Murray, Debra & Jake Moore. Letter from the Editors
  • Murray, Debra & Jake Moore. The Man in the Seat – Timothy Caboni
  • By the Numbers – Caboni Presidency Statistics
  • Timeline 2017-2022
  • Covey, Tucker. Arabic Major Students Grapple with Suspension of Program
  • Sparkman, Wyatt. Jack Harbaugh Reflects 20 Years After Title – Football


Journal Of Communication Pedagogy, Complete Volume 6, 2022 Oct 2022

Journal Of Communication Pedagogy, Complete Volume 6, 2022

Journal of Communication Pedagogy

No abstract provided.


Engaging Pre-Med Students In Field-Related Dialogue: Best Practices For A Dialogic Approach To A Health-Specific Oral Communication Course, Natalie Grecu Oct 2022

Engaging Pre-Med Students In Field-Related Dialogue: Best Practices For A Dialogic Approach To A Health-Specific Oral Communication Course, Natalie Grecu

Journal of Communication Pedagogy

Using a dialogic framework as the backdrop to course curriculum, I developed an Oral Communication course for pre-med students with the goal to enhance students’ public speaking skills while also incorporating health communication and applied communication research and activities to create opportunities for engagement. I propose best practices for teaching pre-med oral communication by deconstructing “bedside manner,” emphasizing a dialogic, audience-centered approach to communication, illustrating the praxis of genuine communication, creating a supportive climate through nonverbal and small group communication tenets, and creating a space to practice genuine communication. Using this approach, the layperson understanding of “bedside manner” becomes an …


A Pedagogical Mystique?: Lessons Of Incorporating Feminism Into Skills-Based Communication Courses, Daniela Molta, Regina M. Luttrell Ph.D., Christopher J. Mccollough Oct 2022

A Pedagogical Mystique?: Lessons Of Incorporating Feminism Into Skills-Based Communication Courses, Daniela Molta, Regina M. Luttrell Ph.D., Christopher J. Mccollough

Journal of Communication Pedagogy

It is imperative that today’s advertising, journalism, mass communication, and public relations students are prepared to engage in corporate activism and corporate social responsibility communications once in the workforce. This article explores the need for incorporating equity-based pedagogy, using feminism as one of many approaches, into skills-based communication courses. The researchers conducted 20 qualitative interviews with academics to discuss various approaches, examples, and learnings. The findings suggest that using a feminist framework to teach skills: (1) enhances the skill being taught, (2) allows students to communicate more effectively, (3) builds life skills, and (4) comes in many forms. The article …


Ua45/1 Registrar Updates, Wku Registrar Oct 2022

Ua45/1 Registrar Updates, Wku Registrar

WKU Administration Documents

Newsletter created by and about the WKU Registrar's Office. Articles:

  • Drop for Non-Attendance
  • Attendance Policy
  • Fall 2022 Grad Fair
  • College Recognition Ceremonies
  • 2022-23 Academic Catalogs
  • Fall 2022 Survival Guide
  • Fall 2022 Important Dates
  • Finals Week Fall 2022
  • Connect with Our Team


Ua52/1 Out Of The Box, Wku Archives Oct 2022

Ua52/1 Out Of The Box, Wku Archives

WKU Administration Documents

Newsletter created by and about WKU Archives and the records management program.


Ua3/10 President's Messages - Fall Semester, Wku President's Office - Caboni Oct 2022

Ua3/10 President's Messages - Fall Semester, Wku President's Office - Caboni

WKU Administration Documents

President's Message emails sent by Timothy Caboni to faculty & staff during fall semester, 2022.

  • Budget Executive Committee
  • College Heights Foundation
  • Commencement
  • Commencement Traffic
  • Compensation Analysis
  • Convocation
  • Homecoming
  • MASTER Plan
  • Parent & Family Weekend
  • Regional Campuses
  • Semester Kickoff
  • Summer at WKU


Ua19/16/2 Women's Basketball Press Releases, Wku Athletic Media Relations Oct 2022

Ua19/16/2 Women's Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU women's basketball team from August to December 2022.


Ua19/16/2 Basketball Press Releases, Wku Athletic Media Relations Oct 2022

Ua19/16/2 Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU men's basketball team from August to December 2022.


Review Of Writing Like A Pr Pro: Why Writing Is Still Crucial In A Digital And Visual World, Christopher Ortega Jul 2022

Review Of Writing Like A Pr Pro: Why Writing Is Still Crucial In A Digital And Visual World, Christopher Ortega

Communication and Theater Association of Minnesota Journal

Review of Writing like a PR pro: Why writing is still crucial in a digital and visual world (2017) by Mary Sterenberg found at https://ohiostate.pressbooks.pub/writelikeapro/


Academic Brands And Cognitive Dissonance, Mark Bartholomew Jul 2022

Academic Brands And Cognitive Dissonance, Mark Bartholomew

Contributions to Books

Published as Chapter 7 in Academic Brands: Distinction in Global Higher Education (Mario Biagioli & Madhavi Sunder, eds., Cambridge University Press, 2022).

It is hard to reconcile the research university’s supposed reason for being – the reasoned pursuit of knowledge – with its methods for building brand awareness and equity. Just like pitches for other luxury goods, the selling of higher education depends on irrational appeals devoid of information and marketing missives meant to hug the line between legally protected puffery and outright fraud. Although universities have always borrowed from the selling strategies of the commercial sphere, in recent years, …


Muslim Fashion Influencers Shaping Modesty In The Twenty-First Century On Social Media, Awa Sanno May 2022

Muslim Fashion Influencers Shaping Modesty In The Twenty-First Century On Social Media, Awa Sanno

Student Theses and Dissertations

The depiction of Muslim women in Western media has been a long-running joke, as they are framed to be oppressed by the burdens of their religion and the hijab. However, Muslim women have used the power of social media to counter that narrative through their large followings as fashion influencers, digital creators, food bloggers, makeup artists, lifestyle bloggers, musicians, and so much more. Specifically, Muslim fashion influencers are changing and redefining the notion of modesty throughout their posted content on social media. Many people in Muslim communities see this redefinition of modesty as a conflict with the "proper" ways of …


Ua12/2/1 College Heights Herald, Vol. 97, No. 8, Wku Student Affairs May 2022

Ua12/2/1 College Heights Herald, Vol. 97, No. 8, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald for the period April 25 - May 5, 2022.

  • Murray, Debra. Anything But Common - Helm Library
  • Anderson, Alexandria. If We Want Something Now, We Can Get Something Now - Hookup Culture
  • Donnelly, Rose. The Expectation to Find Your Person in College
  • Murray, Debra & Jake Moore. College Heights Herald to Change Print Format
  • Our Year in Review
  • Eenisse, Lynda. From Houchens-Smith Stadium to the NFL: The Story of Devon Key & Kristen Dadisman


Ua12/2/1 Grad Guide, Wku Student Affairs May 2022

Ua12/2/1 Grad Guide, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald featuring the Class of 2022.

  • Crawford, Ashlyn. Dear 2022 Graduates
  • Jones, Tea. Survival Guide for Post Graduate Job Prep
  • Wilson, Gabby. Time for Your Close-up!
  • Wilson, Gabby. Your Grad Book List
  • Honeck, Adelle. Taking Risks: Advice to Graduates
  • Potter College of Arts & Letters
  • College of Health & Human Services
  • College of Education & Behavioral Sciences
  • Ogden College of Science & Engineering
  • Gordon Ford College of Business
  • Brush, Bailey. Grad Playlist


Ua12/2/1 College Heights Herald: The Social Issue, Vol. 97, No. 7, Wku Student Affairs Apr 2022

Ua12/2/1 College Heights Herald: The Social Issue, Vol. 97, No. 7, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald for the period March 21 - April 25, 2022.

  • Murray, Debra. How Social Media Shapes Creative Lives – Alexis Mueller, Andre Swai, Gatlin Milam
  • West, Christina. The Bottomless Pit of Social Media
  • Anderson, Alexandria. Campus Organizations Utilize Social Media to Improve Outreach to Students
  • Rutherford, Lucy. WKU Freshman Showcases Passion for Photography with Instagram Challenge – Brett Phelps


Ua12/2/1 Best Of The Hill, Wku Student Affairs Apr 2022

Ua12/2/1 Best Of The Hill, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald.

  • WKU Favorites
  • Food & Drink
  • Cambridge Market
  • Clothing & Gifts
  • Things to Do
  • Miscellaneous


Ua19/16/2 Men's Basketball Press Releases, Wku Athletic Media Relations Apr 2022

Ua19/16/2 Men's Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU men's basketball team from January to July 2022.


Ua19/16/2 Women's Basketball Press Releases, Wku Athletic Media Relations Apr 2022

Ua19/16/2 Women's Basketball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases, photos and game statistics for WKU women's basketball team from January to July 2022.


Ua3/10 President's Messages - Spring Semester, Wku President's Office - Caboni Apr 2022

Ua3/10 President's Messages - Spring Semester, Wku President's Office - Caboni

WKU Administration Documents

President's Message emails sent by Timothy Caboni to faculty & staff during spring semester, 2022.

  • Budget
  • Commencement
  • Commons at Helm Library
  • Compensation Analysis
  • COVID-19
  • COVID-19 – Masks
  • End of Semester
  • Enrollment / Recruitment
  • Scholarship Celebration
  • Semester Kickoff
  • Student Retention


Ua45/6 Commencement Program, Wku Registrar Apr 2022

Ua45/6 Commencement Program, Wku Registrar

WKU Administration Documents

Combined fall 2021 and spring 2022 commencement programs.


Ua12/2/2 Talisman: Illuminate, Wku Student Affairs Apr 2022

Ua12/2/2 Talisman: Illuminate, Wku Student Affairs

WKU Administration Documents

Spring 2022 Talisman:

  • Brant, Jess. Illumninate
  • Johnson, Grant
  • Shackelford, Ali & Raegan Steffey. The Land Before Western - Native Americans
  • Quinn, Jack. Through the Light - Theatre & Dance
  • Wilson, Gabby. Team Edward or Team Jacob? Is My Kind of Hymn
  • Johnston, Rhiannon. Dusk to Dawn
  • Plescia, Audrey. Molten Masterpiece - Art
  • Richer, Cailyn. When They Shine - Light of Chance, Inc.
  • Polston, Weather. The Mantis
  • Spears, Kayla. Healing Within - Eating Disorders
  • Dobelstein, Maya. Waste Not, Want Not - Environmentalists
  • Crask, bethany. Egg Roll In a Bowl - Recipe
  • Gore, Abbey. By Hand
  • Story, Miriam. The People's Princess - …


Ua12/2/1 Housing Guide, Wku Student Affairs Feb 2022

Ua12/2/1 Housing Guide, Wku Student Affairs

WKU Administration Documents

Magazine edition of the College Heights Herald.

  • Crawford, Ashlyn. Dear Readers
  • Honeck, Adelle. Houseplant Tales
  • Honeck, Adelle. How Well Do You Know Your Roommate?
  • Jones, Tea. The B Word: 3 Tips to Budget Finances
  • Jones, Tea. Get Your Space Together
  • Wilson, Gabby. The Perfect at Home Game Night
  • Wilkerson, Abigail. Adventures in Dorm Living