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Articles 3631 - 3660 of 89485
Full-Text Articles in Communication
A Comparative Study Of Hpv Vaccine Acceptability Across Global North And South Countries: Usa And Kenya, Robert Nyaga, Prince Adu Gyamfi
A Comparative Study Of Hpv Vaccine Acceptability Across Global North And South Countries: Usa And Kenya, Robert Nyaga, Prince Adu Gyamfi
Faculty Publications
This study examined the HPV vaccine landscape in Kenya and the USA with
a focus on if differences exist in the perceptions of HPV knowledge, vaccine
attitudes, subjective norms, perceived behavioural control, and vaccine
intention among students across country and gender. It also provides useful
findings that can inform the design of persuasive health messages to promote
the uptake of HPV vaccines among college students in Kenya and the USA.
The study used surveys to recruit 1,033 participants (511 Kenyan and 522 USA
students). The two-way MANOVA analysis revealed that the multivariate
main effects showed no significant differences for gender, …
We're Swarming Again! Swarming, Collectivity, And Trope: The Case Of Extinction Rebellion, Tyler J. Behymer
We're Swarming Again! Swarming, Collectivity, And Trope: The Case Of Extinction Rebellion, Tyler J. Behymer
Department of Communication Studies: Dissertations, Theses, and Student Research
This thesis explores the rhetoric of the eco-movement Extinction Rebellion, focusing on the use of swarming and nature tropes to mobilize collective action and revivify contemporary notions of collectivity. Drawing on rhetoric of social movement scholarship, cultural studies, and psychoanalysis, this essay theorizes swarming as a tropological economy that expands the conditions of propriety in the context of collectivity. Through an analysis of Extinction Rebellion’s discourse, this study demonstrates how the naturalization of swarming tropes works in various ways to rewild conventional political discourse, galvanize disruptive collective assembly, and challenge green neoliberalism.
Advisor: Casey Ryan Kelly
Praying To Tiktok, Seeking The Self: How Rhetoric Reveals And Conceals The World’S Most Powerful Guru Of The Postindustrial Age, Samantha L. Gillespie-Hoffman
Praying To Tiktok, Seeking The Self: How Rhetoric Reveals And Conceals The World’S Most Powerful Guru Of The Postindustrial Age, Samantha L. Gillespie-Hoffman
Dissertations and Doctoral Documents, University of Nebraska-Lincoln, 2023–
Imagine a world where the most powerful leader is a wellness guru that runs an elaborate church with millions of followers. The guru is so powerful that everyone believes they can read minds and make ordinary people rich and famous. The guru controls forms of communication, media channels, consumer tastes, and what people eat, drink, say, and even think. What if this guru was not human but actually an algorithm? Does this sound like the plot of a science fiction novel? I argue that this scenario is closer to reality than most will admit. In this project, readers encounter a …
Press Benefits And The Public Imagination, Erin C. Carroll
Press Benefits And The Public Imagination, Erin C. Carroll
Georgetown Law Faculty Publications and Other Works
In an era when the press faces unprecedented challenges, those who believe in the importance of a free press find themselves playing defense. Press advocates have been forced to articulate, with renewed clarity and urgency, why the press is not merely important but vital to an effective democracy and why it needs to be saved from a “death spiral” and an “extinction-level event.” These arguments often focus on the crucial role the press plays—the “press function,” as lawyers call it—in informing the public, holding power to account, and facilitating democratic discourse.
Scholars and commentators generally discuss the press function through …
News Media Coverage And Framing Of Human Trafficking In The United States, Chloe Junkerman
News Media Coverage And Framing Of Human Trafficking In The United States, Chloe Junkerman
Graduate Theses and Dissertations
This study examines what makes mainstream news media representations of human trafficking cases newsworthy, and how news media choose to frame sensationalized human trafficking stories. While there have been several notable studies examining news media framing of human trafficking as a social issue more generally, prior research has yet to empirically investigate how the news media cover specific human trafficking cases, thus overlooking what types of attributes make cases newsworthy. This is an important gap in research as the types of cases that get covered, or ignored, by news media, and how stories frame various aspects of these crimes, informs …
To Be Framed: Investigating The Influence Of American Media Frames On Gun Control, William C. Chamblee
To Be Framed: Investigating The Influence Of American Media Frames On Gun Control, William C. Chamblee
Graduate Theses and Dissertations
Gun control may be one of the most polarizing political issues facing America today. While there are many factors that contribute to gun control controversy, one may be how it is framed by news organizations. Research suggests that the emergence of partisan news media, differing levels of issue salience, and the public’s increased willingness to selectively expose could widen the gap between both Republicans and Democrats through their opinions on the issue of gun control, causing polarization. Using a survey, this study found that both Republicans and Democrats are likely to selectively expose to partisan media outlets and that a …
Reachability-Aware Fair Influence Maximization, Wenyue Ma, Maximilian K. Egger, Andreas Pavlogiannis, Yuchen Li, Panagiotis Karras
Reachability-Aware Fair Influence Maximization, Wenyue Ma, Maximilian K. Egger, Andreas Pavlogiannis, Yuchen Li, Panagiotis Karras
Research Collection School Of Computing and Information Systems
How can we ensure that an information dissemination campaign reaches every corner of society and also achieves high overall reach? The problem of maximizing the spread of influence over a social network has commonly been considered with an aggregate objective. Less attention has been paid to achieving equality of opportunity, reducing information barriers, and ensuring that everyone in the network has a fair chance to be reached. To that end, the fairness objective aims to maximize the minimum probability of reaching an individual. To address this inapproximable problem, past research has proposed heuristics, which, however, perform less well when the …
“We Need To Wake Our World Up”: Collegiate Athletes’ Communicative Constitution Of Activism, Lillian B. Feder, Diane L. Jackson, Sean M. Eddington
“We Need To Wake Our World Up”: Collegiate Athletes’ Communicative Constitution Of Activism, Lillian B. Feder, Diane L. Jackson, Sean M. Eddington
College of Communication Faculty Research and Publications
This study examines National Collegiate Athletic Association (NCAA) Division I athletes’ experiences engaging in activism through the lens of the communicative constitution of organizations. Specifically, we investigated the modalities and approaches collegiate athletes employ in their activism. Findings indicate that collegiate athletes gravitate toward online and offline channels, and fiscal, ideological, and organizational activities as modalities for their activist efforts. We also uncovered that collegiate athletes’ inclination to call-in versus call-out is characterized by their willingness to engage with the recipients of their cause-related messages. This inquiry demonstrates the discursive and material nature of collegiate athlete activism, highlighting the call-in …
“Koláče In The Blogosphere: Cultivating Food Expertise Through Domesticity, Femininity, And Ethnicity”, Cathryn Janka
“Koláče In The Blogosphere: Cultivating Food Expertise Through Domesticity, Femininity, And Ethnicity”, Cathryn Janka
Institute for the Humanities Master's Papers, Projects, and Capstones
Koláče in the Blogosphere is an analysis of food blogs to determine how female food bloggers cultivate food expertise through domesticity, femininity, and ethnicity. Their readership are predominately the adult children and grandchildren of immigrants seeking rediscovery of lost recipes or the completion of partial recipes of loved ones that have passed on. The bloggers are typically recent immigrants themselves or native writers in their home countries sharing recipes with those seeking rediscovery. Gender and food studies scholars have studied women as guardians of domesticity, ethnicity, the world of ethnic cuisine, and food authenticity along with the matrilineal transmission of …
Tiktok For Adlab's Brand Awareness, Apriansyah Wicaksono, Besty Priyandhini
Tiktok For Adlab's Brand Awareness, Apriansyah Wicaksono, Besty Priyandhini
Jurnal Vokasi Indonesia
Currently, social media has become a communication tool that exists in almost every aspect of life. Social Media marketing has become a form of marketing that is very relevant with advances in social web technology. A Social Media Specialist has an important role in increasing the existence of a TikTok account to expand the brand awareness. The focus of this thesis is to highlight the role of Social Media Specialists in developing TikTok Adlab UI brand awareness, outline the message to form Adlab brand awareness, and describe the content strategy implemented. The methodology used in this writing includes observation and …
Factors Influencing Online Repurchase Intention In Indonesia’S E-Commerce Market: A Structural Equation Modeling Approach, Egia Etha, Pijar Suciati, Ajenk N. Citra
Factors Influencing Online Repurchase Intention In Indonesia’S E-Commerce Market: A Structural Equation Modeling Approach, Egia Etha, Pijar Suciati, Ajenk N. Citra
Jurnal Sosial Humaniora Terapan
The rapid expansion of e-Commerce in Indonesia has revolutionized consumer behavior, shifting preferences from traditional retail to the dynamic world of online shopping. This paradigm shift necessitates a deep understanding of consumer online buying behavior, which unfolds in two critical stages: initial purchase intention and the all-important repurchase intention. The latter is a key determinant of e-Commerce success, reflecting customer loyalty and the overall health of an online business. This research delves into the significant factors driving Indonesian consumers' online repurchase intentions, employing a robust quantitative methodology. A comprehensive survey was conducted with 200 e-commerce shoppers, utilizing both email and …
Karanasan Ng Mga Pilipinong Dubber Sa Panahon Ng Pandemya: Mga Hamon, Tugon, At Pagkakataon, Kirsten Rianne S. Siu, Dea A. Uy, Elisha V. Lopez, Trisha Mae O. Arcilla, Christian P. Gopez
Karanasan Ng Mga Pilipinong Dubber Sa Panahon Ng Pandemya: Mga Hamon, Tugon, At Pagkakataon, Kirsten Rianne S. Siu, Dea A. Uy, Elisha V. Lopez, Trisha Mae O. Arcilla, Christian P. Gopez
Dalumat: Multikultural at Multidisiplinaryong E-Journal sa Araling Filipino
Inilarawan sa pag-aaral kung paano nagbago ang buhay ng mga Pilipinong dubber sa panahon ng pandemya at ang epekto ng COVID-19 sa industriya ng dubbing sa bansa. Mula sa pakikipanayam sa pitong dubber, natuklasan ang sumusunod: 1) Nawalan ng pangunahing pinagkukuhanan ng kita ang mga dubber mula nang magkaroon ng pandemya at maipatupad ang serye ng lockdown sa bansa; 2) Sinikap ng mga dubber na humanap ng ibang paraan upang kumita katulad ng pagtatayo ng mga sariling negosyo, pagbuo ng YouTube channels, pagtanggap ng mga proyekto sa pagsulat, at pamamasukan bilang driver; 3) Bagaman mahirap at malayo sa nakasanayang proseso …
Increasing Social Entrepreneurship In Digital Media For Individuals With Lupus And Low Vision, Firmansyah Firmansyah, Andalusia Neneng Permatasari, Arba'iyah Satriani, Ratri Rizki Kusumalestari, Septiawan Santana Kurnia
Increasing Social Entrepreneurship In Digital Media For Individuals With Lupus And Low Vision, Firmansyah Firmansyah, Andalusia Neneng Permatasari, Arba'iyah Satriani, Ratri Rizki Kusumalestari, Septiawan Santana Kurnia
ASEAN Journal of Community Engagement
This paper discusses the development of social entrepreneurship empowerment for individuals with lupus and limitations in vision through Asset-Based Community Development (ABCD), defined based on identifying their substantial aspects. After defining the characteristics of conditions of individuals with disadvantaged health, such as lupus and low vision, an ABCD approach is developed. The approach is planned within the framework of business development using digital media, carrying out five key steps—Discovery, Dream, Design, Define, and Destiny. It is argued that the ABCD concept can be effective in the continuity of the empowerment process, particularly in helping individuals with health inequalities. This study …
Human-Ai Teams In Aviation: Considerations From Human Factors And Team Science, Jenna Korentsides, Joseph R. Keebler, Crystal M. Fausett, Sabina M. Patel, Elizabeth H. Lazzara
Human-Ai Teams In Aviation: Considerations From Human Factors And Team Science, Jenna Korentsides, Joseph R. Keebler, Crystal M. Fausett, Sabina M. Patel, Elizabeth H. Lazzara
Journal of Aviation/Aerospace Education & Research
Artificial Intelligence (AI) has transformed the way human-computer interaction (HCI) teams can collaborate and coordinate in various domains, including aviation and crew resource management (CRM). AI's transformative capabilities enhance teamwork, efficiency, and safety, particularly in risk management. AI's ability to process vast amounts of data and provide real-time insights enables informed decision-making and automation of repetitive tasks in aviation. By combining the strengths of AI and humans, outlined in our modified version of the ‘HABA-MABA’ framework, a dynamic teamwork relationship emerges, provided roles are successfully allocated. AI systems are able to act as intelligent assistants, offering timely recommendations, fostering effective …
Lindenwood Digest, July 31, 2024, Lindenwood University
Lindenwood Digest, July 31, 2024, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
The Gender Ideology Of State Ibuism And Women’S Roles In Care Practices At The Rawa Panjang Waste Bank, Bojonggede, Bogor, Marini Purnamasari
The Gender Ideology Of State Ibuism And Women’S Roles In Care Practices At The Rawa Panjang Waste Bank, Bojonggede, Bogor, Marini Purnamasari
Masyarakat: Jurnal Sosiologi
This article examines women's involvement in community-based waste management through the Waste Bank program. It argues that women’s participation in managing waste banks reflects the state’s gender ideology, which reinforces the reproduction of female labor and caregiving roles within society. Applying Suryakusuma’s (2011) concept of state ibuism, this study explores women’s roles in the Waste Bank program in Rawa Panjang, Citayam, Bogor Regency. Employing a qualitative approach, it utilizes methods such as observation, focus group discussions (FGDs), photoelicitation interviews, and in-depth interviews. The findings indicate that the Waste Bank program in Rawa Panjang serves as a contemporary manifestation of state …
Double Burden Of Persons With Disabilities: Are Those More Likely To Suffer From Chronic Disease?, Salsabila Kusumawardani, Hardiyani Puspitasari, Muhammad Ciro Danuza, Yusuf Faisal Martak
Double Burden Of Persons With Disabilities: Are Those More Likely To Suffer From Chronic Disease?, Salsabila Kusumawardani, Hardiyani Puspitasari, Muhammad Ciro Danuza, Yusuf Faisal Martak
Masyarakat: Jurnal Sosiologi
This study examines the likelihood of persons with disabilities experiencing chronic diseases compared to those without disabilities, emphasizing the role of demographic characteristics. Prior research shows that individuals with disabilities have a higher risk of chronic diseases due to pre-existing health conditions, secondary complications, healthcare access barriers, and limited health education. Beyond these factors, we argue that demographic characteristics—such as age, gender, insurance status, and living environment—also shape daily habits and lifestyles that influence long-term health outcomes. Using probit regression analysis, this study quantifies the probability of chronic disease among persons with disabilities. Our findings indicate that individuals with disabilities …
Social Capital, Institutional Change, And Rural Development In Transmigration Area, West Muna Regency, Indonesia, Ahmad Imron Rozuli, La Ode Machdani Afala, Muhtar Haboddin, Anif Fatma Chawa
Social Capital, Institutional Change, And Rural Development In Transmigration Area, West Muna Regency, Indonesia, Ahmad Imron Rozuli, La Ode Machdani Afala, Muhtar Haboddin, Anif Fatma Chawa
Masyarakat: Jurnal Sosiologi
This study examines the development process in transmigration areas, utilizing the social capital concept in the study of three transmigration villages: Mekar Jaya, Wapae, and Suka Damai. We interviewed stakeholders, made observations, and analysed documents to collect data. Our findings highlight the important role of social capital and institutional change in supporting village development. Three critical factors emerged: First, village development involves the transfer of skills from the area of origin to the area of migration endowed with strong work ethics (etos kerja), particularly in agricultural and business sectors. Second, strong networks formed through ethnic and religious ties facilitate …
Suicide And Its Nexus: A Theoretical Reconstruction Of Suicide, Nastiti Soegeng Lestari
Suicide And Its Nexus: A Theoretical Reconstruction Of Suicide, Nastiti Soegeng Lestari
Masyarakat: Jurnal Sosiologi
In Indonesia, suicide research has largely overlooked structural factors at the meso and macro levels, whether as primary causes, contributing factors, or considerations for prevention strategies. The dominance of psychological and psychiatric approaches has marginalized sociological perspectives, limiting a more holistic understanding of suicide. Existing heuristic models primarily frame suicide as a consequence of mental health disorders or economic conditions, reinforcing a dichotomy: one perspective views suicide as a psychological and/or psychiatric phenomenon, while the other treats it as a sociological fact. However, suicide encompasses a far more complex reality that transcends this binary. This study offers a comprehensive theoretical …
Bunuh Diri Dan Untai Problematikanya: Sebuah Rekonstruksi Teoritik Atas Bunuh Diri, Nastiti Soegeng Lestari
Bunuh Diri Dan Untai Problematikanya: Sebuah Rekonstruksi Teoritik Atas Bunuh Diri, Nastiti Soegeng Lestari
Masyarakat: Jurnal Sosiologi
In Indonesia, suicide research has largely overlooked structural factors at the meso and macro levels, whether as primary causes, contributing factors, or considerations for prevention strategies. The dominance of psychological and psychiatric approaches has marginalized sociological perspectives, limiting a more holistic understanding of suicide. Existing heuristic models primarily frame suicide as a consequence of mental health disorders or economic conditions, reinforcing a dichotomy: one perspective views suicide as a psychological and/or psychiatric phenomenon, while the other treats it as a sociological fact. However, suicide encompasses a far more complex reality that transcends this binary. This study offers a comprehensive theoretical …
Social Media For Pr In University: Building Community And Engagement, Ajenk N. Citra, Intan Primadini, Pijar Suciati
Social Media For Pr In University: Building Community And Engagement, Ajenk N. Citra, Intan Primadini, Pijar Suciati
Jurnal Sosial Humaniora Terapan
Public relations and stakeholder engagement at universities have been transformed by social media. According to several studies, colleges are using social media more and more to share information, advertise events, and project a positive image. Some claim, however, that colleges have not fully embraced the participatory features of social media and instead use it as a "spectator sport" for one-way communication. This study aims to analyze how social media helps build community and engagement for public relations purposes in the university. This study uses a qualitative descriptive approach with a case study method. Data are collected through interviews and then …
“How I Dress Is No One’S Business!”: Fashion As A Subversive Language Of Resistance Among Female Christian Celebrities In Ghana, Amanda E. Gyesi
“How I Dress Is No One’S Business!”: Fashion As A Subversive Language Of Resistance Among Female Christian Celebrities In Ghana, Amanda E. Gyesi
Communication ETDs
Influenced by burgeoning literature on feminism and feminist theories, specifically within the African context, I analyze the intersection of religion and celebrity culture among a select group of women in Ghana. Using the African feminist critical discourse analysis, guided by Stuart Hall’s encoding and decoding model, this research examines how female Christian celebrities in Ghana enact resistance, project their agency, and shape their identities through their fashion statements and sartorial choices, hence contributing to the broader discourse on fashion communication among religious women.
Through a critical analysis of Instagram comments and YouTube interview transcripts, I argue that fashion communication among …
(Dis)Connecting Incommensurable Relationalities: Aesthetics Of Desirable Citizenship & Interethnic Solidarity In Vietnamese/American Diasporic Media, Anh A. T. Nguyen
(Dis)Connecting Incommensurable Relationalities: Aesthetics Of Desirable Citizenship & Interethnic Solidarity In Vietnamese/American Diasporic Media, Anh A. T. Nguyen
Communication ETDs
Employing critical diasporic rhetoric to articulate the pull and push glimmer of essentialist and nationalistic agendas of constructing Vietnamese diasporic subjectivities, I elucidate the complicated structure of diasporic nationalism that gives shape to ambiguities, paradoxes, and contradictions of Vietnamese diasporic withdrawal and regroupment in interethnic politics. Through three case studies explicating Vietnamese diasporic responses to the Chinese virus rhetorics, the appearance of the South Vietnamese flag on January 6 Capitol grounds, and the Atlanta shootings in Saigon Broadcasting Television Networks (SBTN), I highlight how Vietnamese diasporic authorities perform and enact citizenships of becoming desirable, which elevates oppressive forces of ideological …
Impacts Of Social Media Use On The Wellbeing Of Older Adults : Evidence From China During The Covid-19 Pandemic, Xuying Dong
Impacts Of Social Media Use On The Wellbeing Of Older Adults : Evidence From China During The Covid-19 Pandemic, Xuying Dong
Lingnan Theses (Doctoral degree)
Given the trend of increasing use of information and communication technologies among Chinese elder population, more attention should be drawn on the relationship between social media use and wellbeing of older adults. This research explores the social media use situation among older adults in mainland China as well as its influences on their wellbeing, and employs a mixed approach including quantitative questionnaire distributed via WeChat social media platform and qualitative interview among Chinese older adults who are over 60 years of age in Jingzhou, Hubei Province. Generally speaking, social media use can improve the wellbeing of Chinese older adults, more …
Modeling The Effect Of Human Behavior On Disease Transmission, Katie Yan
Modeling The Effect Of Human Behavior On Disease Transmission, Katie Yan
Rose-Hulman Undergraduate Mathematics Journal
Many infectious disease models build upon the classic Susceptible-Infected-Recovered (SIR) model, a compartmental system that is used to simulate disease transmission in a population. The SIR model focuses on the transmission of disease but rarely includes behavioral or informational components that explore how disease perception influences transmission. In this paper, we propose a six-compartment behavioral SIR model that further segments the classic SIR system based on knowledge of information about the disease, and we explore how sharing information affects disease transmission. We designate two states as aware and unaware based on whether the relevant information is known by the population. …
Enhancing Credibility And Fairness: A Qualitative Study Of Transparent Judging In The Festival Film Indonesia, Ngurah Rangga Wiwesa, Wan Hartini Wan Zainodin Dr, Dzaa Imma Abdul Latiff
Enhancing Credibility And Fairness: A Qualitative Study Of Transparent Judging In The Festival Film Indonesia, Ngurah Rangga Wiwesa, Wan Hartini Wan Zainodin Dr, Dzaa Imma Abdul Latiff
Jurnal Sosial Humaniora Terapan
The implementation of a transparent judging process is vital for the credibility of the Festival Film Indonesia (FFI). Clear evaluation criteria, including aspects like theme, originality, technical execution, and cultural impact, should be publicly accessible to foster trust in the system. A diverse jury pool, comprising established filmmakers, rising talents, regional representatives, and experts in various film aspects, is essential to ensure a balanced perspective and reduce bias. Strengthening FFI's credibility also involves a robust nomination and selection process, with preliminary screenings by specialized committees to ensure high-quality contenders. Ensuring the judging process is free from undue influence through measures …
The Relationship Between Planning Process And Job Satisfaction Of Part-Time Personnel, Saskia Azalia, Ali Araafi Akbar
The Relationship Between Planning Process And Job Satisfaction Of Part-Time Personnel, Saskia Azalia, Ali Araafi Akbar
Jurnal Sosial Humaniora Terapan
This research investigates the part-time Human Resource Planning process at the Indonesia International Motor Show (IIMS) 2022 event organized by PT Dyandra Promosindo, alongside the job satisfaction levels of the Human Resources during their tenure. Employing a qualitative approach, we utilized methods such as direct field observations, interviews, and the distribution of questionnaires (surveys) to assess Human Resource performance. The findings indicate that the part-time Human Resource Planning process at PT Dyandra Promosindo encompasses forecasting requirements, identifying the requisite number of Human Resources, determining Human Resource needs, training (briefing), and monitoring and controlling. The job satisfaction levels of the Human …
Digital Marketing Strategies For The Jakarta International Handicraft Trade Fair (Inacraft), Ranisya Yasfiani Syafira, Poeti Gladyzka Emiria
Digital Marketing Strategies For The Jakarta International Handicraft Trade Fair (Inacraft), Ranisya Yasfiani Syafira, Poeti Gladyzka Emiria
Jurnal Sosial Humaniora Terapan
Nowadays, digital marketing is crucial for companies to advertise products or services via digital media or platforms, allowing them to reach a broader audience through the internet. Numerous companies implement digital marketing strategies; one such firm is PT Mediatama Binakreasi. This study examines digital marketing metrics such as expenditure, bidirectional communication, incentive programs, and website design. It also investigates the digital marketing practices employed for the INACRAFT 2023 event by the Marketing Communication division at PT Mediatama Binakreasi. The aim of this study is to evaluate the interaction with existing metrics, identify digital marketing forms, and analyze the content creation …
Exploring Urban Tourism Potential Through Placemaking: A Case Study Of Pluit Muara-Angke, Jakarta, Yvonne Maura Agatha, Lydia Freyani Hawadi
Exploring Urban Tourism Potential Through Placemaking: A Case Study Of Pluit Muara-Angke, Jakarta, Yvonne Maura Agatha, Lydia Freyani Hawadi
Jurnal Sosial Humaniora Terapan
The potential of Jakarta as a tourist attraction, particularly in urban tourism, continues to expand in line with the city's unceasing developments. Consequently, the Jakarta Provincial Tourism and Creative Economy Agency (Disparekraf) has implemented a program to establish Jakarta as an appealing and competitive urban tourism destination within the region. To achieve this vision, the government issued a mandate under Regional Strategic Activities (KSD) No. 70 regarding the Development of Jakarta Tourism Areas/Destinations, focusing primarily on the activation of urban tourism across the five municipalities of Jakarta. For North Jakarta, the designated area is the Pluit-Muara Angke area. This paper …
Pengaruh Konten Media Instagram Dan Tiktok Pada Akun Himprodia Dalam Menarik Minat Anak Muda Terhadap Jurusan Produksi Media, Ngurah Rangga Wiwesa, Alya Shafa Ridhoni, Amarza Zacky Maulana, Raihana Azra, Zahra Zahwana, Ananda Diska Alifah, Mohamad Adi Nurwahyudi, Jihan Aliifa
Pengaruh Konten Media Instagram Dan Tiktok Pada Akun Himprodia Dalam Menarik Minat Anak Muda Terhadap Jurusan Produksi Media, Ngurah Rangga Wiwesa, Alya Shafa Ridhoni, Amarza Zacky Maulana, Raihana Azra, Zahra Zahwana, Ananda Diska Alifah, Mohamad Adi Nurwahyudi, Jihan Aliifa
Jurnal Sosial Humaniora Terapan
Studi ini mengeksplorasi pengaruh konten media sosial terhadap minat mahasiswa dalam memilih jurusan Produksi Media di Universitas Indonesia. Melalui akun resmi HIMPRODIA, platform media sosial seperti Instagram dan TikTok dimanfaatkanuntuk menarik perhatian calon mahasiswa baru. Penelitian menggunakan pendekatan kuantitatif dengan survei terhadap 40 mahasiswaangkatan 2023. Hasilnya menunjukkan bahwaInstagram dan TikTok memilikipengaruh signifikanterhadapminat calon mahasiswa, terutama melaluikonten yang sesuaidengan preferensidan karakteristik target audience. Namun, studi merekomendasikan penelitian lebih lanjut untuk mengidentifikasi platform yang paling berpengaruh dan jenis konten spesifik yang lebih menarik minat mahasiswa, seperti kajian lebih lanjutterhadap konten Study Visit yang dinilai memiliki dayatarik tersendiribagi individu dalam memilih jurusan. Kesimpulan …