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Articles 1261 - 1290 of 89489
Full-Text Articles in Communication
Technology-Facilitated Violence And Abuse: Portrayals And Perceptions, Christina S. Walker
Technology-Facilitated Violence And Abuse: Portrayals And Perceptions, Christina S. Walker
University of Kentucky Doctoral Dissertations
In the past, intimate partner violence (IPV) was primarily perpetrated in person. However, due to new mediated communication technologies and capabilities like social media and artificial intelligence (AI), perpetrators can use this technology for various purposes including subjecting others to violence, harassment, and abuse. Such violence can be a form of IPV and is referred to as technology-facilitated violence and abuse (TFVA). TFVA is becoming increasingly prevalent and is encountered by a staggering percent of women. Furthermore, unlike traditional forms of IPV, even men are subjected to TFVA at increasing and disproportionate rates, particularly male teens.
In the current state …
The Power Of A Picture: Building Visual Depictions Of The Eppm Bolstering Sunscreen Application Motivation, Ansley M. George
The Power Of A Picture: Building Visual Depictions Of The Eppm Bolstering Sunscreen Application Motivation, Ansley M. George
University of Kentucky Doctoral Dissertations
This study investigates visual depictions of efficacy skin cancer health risk messages. Using Witte's Extended Parallel Processing Model (EPPM) and existing literature on fear appeals and visual persuasion as a theoretical framework, the study aims to explore how self and response efficacy imagery impacts individuals' perceptions of health risk messages in the context of skin cancer prevention when emphasizing specific principles of design. Formative research was employed via qualitative photo sorts and participants were exposed to an assortment of images depicting efficacy in the context of skin cancer prevention where they discussed why they felt they were or were not …
Multidimensional Analysis Of Social Discourse On Twitter (X) Around Venezuelan Migration In Columbia, Joseph Martínez, Melissa Miller-Felton, Jose J. Padilla, Erika Frydenlund, Katherine Palacio
Multidimensional Analysis Of Social Discourse On Twitter (X) Around Venezuelan Migration In Columbia, Joseph Martínez, Melissa Miller-Felton, Jose J. Padilla, Erika Frydenlund, Katherine Palacio
VMASC Publications
Colombia has become the principal host of Venezuelan migrants in Latin America, prompting a complex mix of solidarity, anxiety, and discrimination. This study offers a multidimensional analysis of Twitter (now X) discourse on Venezuelan migration in Colombia between 2014 and 2022, using natural language processing, geolocation inference, sentiment analysis, and manual annotation of derogatory terms. Drawing from 7.4 million posts, we examine how online discourse evolves across time, space, and language. While negative sentiment is pronounced in original tweets during periods of political and social unrest, our findings highlight that users tend to amplify neutral and positive messages—over 67% of …
Sex Differences In Freezing Behavior And Extinction Learning Among Wistar Rats Exposed To Social Isolation And 15cgy Gcrsim Space Radiation Both Alone And In Combination, Zachary N. M. Luyo, Riley S. Heerbrandt, Alea F. Boden, Frederique E. E. Keumeni, Richard A. Britten, Laurie L. Wellman, Larry D. Sanford
Sex Differences In Freezing Behavior And Extinction Learning Among Wistar Rats Exposed To Social Isolation And 15cgy Gcrsim Space Radiation Both Alone And In Combination, Zachary N. M. Luyo, Riley S. Heerbrandt, Alea F. Boden, Frederique E. E. Keumeni, Richard A. Britten, Laurie L. Wellman, Larry D. Sanford
Department of Biomedical and Translational Sciences Faculty Publications
Long-term space missions traveling beyond the Earth’s magnetosphere will expose astronauts to prolonged periods of social isolation (SI) and exposure to space radiation (SR). Throughout these missions, astronauts will have to cope with these stressors and adapt to their environment to carry out mission objectives. It is known that SI and SR can impact mission performance and overall health. Additionally, behavioral stress responses can differ between sexes. However, the independent and interactive effects of SI and SR on fear behavior and extinction learning between sexes is unknown. This study compared freezing behavior and stress-induced hyperthermia (SIH) in female and male …
Speaking For The Families: Organizational Socialization Of Military Spouses In Volunteer Leader Positions, Virginia Klaus
Speaking For The Families: Organizational Socialization Of Military Spouses In Volunteer Leader Positions, Virginia Klaus
Murray State Theses and Dissertations
Military spouses holding volunteer leadership positions in military unit family readiness groups, provide a link between commanders and families of service members. They act within military organizations as the only official voice of spouses, a stakeholder group recognized as influential in retention rates and force readiness. Despite their importance, military spouses are often portrayed in research as passive members, taking on roles to meet the expectations of their peers and military organizations. That contradicts historical evidence of military spouses as active organizational members who have socialized other spouses, and as family advocates who have challenged military organizational practices and policies. …
From Deference To Dialogue: How International Gtas From High Power Distance Cultures Adapt To U.S. Classroom Dynamics, Deborah Akua Afi Appiah
From Deference To Dialogue: How International Gtas From High Power Distance Cultures Adapt To U.S. Classroom Dynamics, Deborah Akua Afi Appiah
Theses and Dissertations
International graduate teaching assistants (GTAs) from high power distance cultures play a significant role in undergraduate education at U.S. universities, yet they face challenges that go well beyond language proficiency. Coming from educational backgrounds where teacher authority is unquestioned and hierarchical, these GTAs must navigate American classrooms that operate on fundamentally different assumptions, where authority is earned rather than assumed, informality is the norm, and students expect to question, negotiate, and be personally known by their instructors. The present study examined how eighteen (18) international GTAs from seven (7) high power distance countries perceived and adapted to these differences while …
Leading The Temporary Workforce: Leadership Communication And Adaptation Among Seasonal Employees, Alfred Kwabena Obiri
Leading The Temporary Workforce: Leadership Communication And Adaptation Among Seasonal Employees, Alfred Kwabena Obiri
Theses and Dissertations
Seasonal employees constitute an essential yet understudied workforce sustaining organizational operations during peak demand periods across industries. Despite the growing organizational reliance on temporary employees, organizational communication studies have primary focused on permanent employees with extended socialization periods, leaving important questions about how leadership communication operates in compressed timeframes inadequately addressed. This qualitative study examined how leadership communication practices shape seasonal employees’ adaptation, belonging, and morale within the temporal constraints characteristic of temporary employment. Drawing on organizational socialization theory, leader-member exchange theory and cultural dimensions, this study employed semi-structured interviews with 19 seasonal employees across hospitality, camp, retail, and education …
Turnover Talk: Organizational Turnover Communication And Its Effects On Turnover Intention, Organizational Identification, And Job Satisfaction, Ethan L. Carroll
Turnover Talk: Organizational Turnover Communication And Its Effects On Turnover Intention, Organizational Identification, And Job Satisfaction, Ethan L. Carroll
Theses and Dissertations
Employee turnover intention has been a focus of organizational research within the field of communication. Communication can affect organizational culture, relational dynamics, and even information flow throughout organizations, which all have influence over employee decisions. The body of literature that pertains to turnover is vast; however, the gap that this study aimed to fill was looking at communication about turnover. The purpose of this study was to investigate and explore communication related to turnover within organizational practices and interactions. This study used a mixed methods approach that first explored the concept of turnover talk and, second, investigated the impact of …
Rhetoric Of Realignment: An Analysis Of Trump's 2024 Campaign Rhetoric, David Valadez
Rhetoric Of Realignment: An Analysis Of Trump's 2024 Campaign Rhetoric, David Valadez
Theses and Dissertations
When political coalitions include groups with opposing policy goals, leaders face a challenge: satisfying all constituencies without making commitments that alienate essential supporters. The present study examines strategic ambiguity in the form of deliberately vague political messaging as a tool for managing this challenge. Combining rhetorical analysis with selectorate theory, which explains how leaders achieve and maintain power through reward distribution, the research analyzes Donald Trump’s 2024 Republican National Convention acceptance speech, focusing on immigration rhetoric.
The analysis reveals that Trump’s ambiguity was selective rather than habitual. On immigration, where tech/corporate interests wanting skilled workers clashed with nationalist groups demanding …
Customers' Perceptions Of Customer Service After The Covid-19 Pandemic, Marissa Young
Customers' Perceptions Of Customer Service After The Covid-19 Pandemic, Marissa Young
Theses and Dissertations
This thesis examines how customers perceive customer service after the COVID-19 pandemic, using qualitative data from an open-ended survey to evaluate how expectations, experiences, and the meaning of service have shifted. The findings demonstrate that consumers view customer service as a holistic process influenced by interpersonal communication, operational efficiency, product availability, and pricing transparency. Participants emphasized both positive and negative encounters, stating that the COVID pandemic fostered lowered expectations due to staffing shortages and work stress, while also remaining observant of service inconsistencies. These results relate to theories of service quality, emotional labor, and organization-public relationships by illustrating how crisis …
From Stage To Screen: Hamilton: An American Musical, Emotional Communication, And Digital Audience Discourse, Christopher J. O'Quinn Jr
From Stage To Screen: Hamilton: An American Musical, Emotional Communication, And Digital Audience Discourse, Christopher J. O'Quinn Jr
Theses and Dissertations
This study examines how musical theatre functions as a communicative and affective medium that extends beyond live performance into digital spaces where audiences actively construct and share meaning. Focusing on the Broadway musical Hamilton: An American Musical (throughout the thesis, I will refer to it as Hamilton), this research explores how audiences interpret, express, and create emotional responses through social media platforms. Using a modified digital ethnographic approach, data were collected from Instagram comments on posts from 2024 to 2026. Subsequently, a discourse analysis was employed to identify patterns in emotional expression, lived experience, meaning-making, performer appreciation, and shared …
Industrial And Organizational Psychology Researchers’ Positive And Negative Experiences With The Peer-Review Process, Alexa Weaver
Industrial And Organizational Psychology Researchers’ Positive And Negative Experiences With The Peer-Review Process, Alexa Weaver
Honors Undergraduate Theses
Peer review plays a critical role in advancing the field of psychology; however, limited empirical research has examined psychologists’ experiences with the peer review process. The present study investigated both positive and negative peer review experiences among industrial and organizational (I/O) psychologists and assessed the prevalence of specific reviewer behaviors. A two-phase survey design was administered via Qualtrics. Study 1 employed open-ended questions to identify recurring themes in researchers’ experiences with peer review. Thematic analysis revealed distinct positive and negative patterns of reviewer behavior, which informed the development of Study 2.
Study 2 quantitatively assessed the prevalence of behaviors associated …
Lessons On Generative Artificial Intelligence From The American Association Of Dental Editors And Journalists (Aadej), Christopher J. Smiley
Lessons On Generative Artificial Intelligence From The American Association Of Dental Editors And Journalists (Aadej), Christopher J. Smiley
Journal of the American College of Dentists
The American Association of Dental Editors and Journalists (AADEJ) recently released "Guidance for Authors, Editors and Publishers on the Use of Generative AI". Developed by an 11-member stakeholder panel, this guidance paper serves a dual purpose: It provides practical strategies for mitigating the risks that generative artificial intelligence (GAI) poses to professional writing and explains how GAI creates these risks. Understanding both the underlying vulnerabilities of GAI and how to address them is critical for users at all levels, from authors and reviewers to editors, publishers, and general users, to maintain the validity and reliability of their written work. This …
Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein
Life In Laughter: Comedy’S Impact On Student Health And Success, Julia Weinstein
Honors Undergraduate Theses
College students face rising rates of anxiety, depression, and stress, highlighting the need for accessible, stigma-free wellness interventions. While comedy is often seen as entertainment, research indicates laughter produces measurable psychological and physiological benefits, including reduced cortisol and increased endorphins. Life in Laughter, a creative-research hybrid project, investigates how live and digital comedy experiences affect college students’ mood, stress, and sense of belonging. Using mixed methods, data were collected through anonymous audience surveys, app-based reflections via JoyScroll, and interviews, supplemented by a mini-documentary. Findings suggest humor functions as both an emotional regulation tool and a means of fostering …
Per My Last Email: Analyzing Social & Emotional Cues In Digital Workplace Communication, Lauren Hunt
Per My Last Email: Analyzing Social & Emotional Cues In Digital Workplace Communication, Lauren Hunt
Theses, Dissertations and Culminating Projects
As virtual work arrangements expand and email becomes an increasingly central workplace communication tool, the function of virtual communication norms provide valuable insight into workplace email dynamics. This study draws from social information processing theory, expectancy violations theory, and channel expansion theory to model how behavioral and linguistic features associated with virtual communication norms shape email perceptions and downstream conflict. The present research examines key communication features from real workplace email threads. Specifically, I extracted response time, sentiment, and linguistic mimicry (e.g., text length, word use), using Natural Language Processing techniques. Data was collected from 461 participants, resulting in 245 …
Developing Identity After Goodbye: Social Identity Theory And How Adolescent Survivors Navigate Suicide Loss, Elizabeth Susan Lawton
Developing Identity After Goodbye: Social Identity Theory And How Adolescent Survivors Navigate Suicide Loss, Elizabeth Susan Lawton
Graduate Student Theses, Dissertations, & Professional Papers
Adolescents who lose a loved one to suicide, known as suicide-loss survivors, face a disruption to identity development, a life stage defined by identity formation (Adler et al., 2018) and group belonging (Pittman & Richmond, 2008). Suicide bereavement is complicated not only by grief but also by stigma, which can fracture social ties and undermine self-concept. Social identity theory (SIT) provides a framework for examining how young adults, now ages 18 to 30, reconstruct their social identities after experiencing suicide loss in adolescence. Research in other stigmatized contexts shows that adopting positive in-group identities can buffer against stigma and protect …
Between Care And Protection: Constraints On Political Authority In Kamala Harris's 2024 Presidential Campaign, Marissa Barbara Pax
Between Care And Protection: Constraints On Political Authority In Kamala Harris's 2024 Presidential Campaign, Marissa Barbara Pax
Graduate Student Theses, Dissertations, & Professional Papers
Competing expectations about strength, care, and protection shape how presidential leadership and authority are constructed in contemporary U.S. politics, particularly for members of marginalized communities. This thesis examines Kamala Harris’s 2024 presidential campaign as a case study to explore how candidates negotiate competing understandings of political authority through appeals to Lakoff’s (2002, 2008) Strict Father Morality and the Nurturant Parent Morality. An analysis of her campaign reveals that Harris repeatedly appeals to both moral frameworks, constructing authority through empathy, mutual responsibility, and care while also emphasizing threat identification, protection, discipline, and moral strength. Although Harris successfully mobilizes the rhetorical resources …
Illusions Of Fairness And Sacrifice, Brady Schwertfeger
Illusions Of Fairness And Sacrifice, Brady Schwertfeger
Graduate Student Theses, Dissertations, & Professional Papers
The American West is a shifting landscape. An incongruous expanse of isolation and urbanity, wilderness and extraction, wealth and welfare, clear water and fire. Fifteen years ago, I moved to my mother’s ancestral homeland of Montana, and have been here ever since. Before that, I was born and raised in Texas, both the West and the South (and often something else entirely), depending on who you ask. My experiences in this region have shaped me indelibly, and have inspired this collection of essays built around culture, politics, and justice in the West. “Pinedale, Wyoming” considers the musician as itinerant wanderer …
The Laymen's Conceptualization Of The “Safe Space”, Tiffany A. Nord
The Laymen's Conceptualization Of The “Safe Space”, Tiffany A. Nord
Graduate Student Theses, Dissertations, & Professional Papers
The term "safe space" appears frequently across academic, organizational, therapeutic, and social contexts, yet lacks conceptual clarity. While originating from LGBTQ+ and women's activist movements, contemporary usage has expanded without theoretical development, making it confusing and challenging to effectively implement for researchers and practitioners alike. This two-phase qualitative study examined how individuals define safe spaces. Phase 1 employed an open-ended questionnaire with 62 general population participants. Phase 2 involved semi-structured interviews with 22 self-identified LGBTQ+ individuals. Data were analyzed using a constructivist grounded theory methodology. Findings revealed five core elements: specified setting, enacting responsiveness, allowing candor, perceiving security, and sensing …
An Exploration Of The Professionalization Of Graduate Students Using Rhetorical Theory, Jennifer M. Crowell
An Exploration Of The Professionalization Of Graduate Students Using Rhetorical Theory, Jennifer M. Crowell
Graduate Studies Theses and Dissertations 2026
This qualitative study examines the professionalization of graduate students as a rhetorically mediated and relational process of identity development within an interdisciplinary doctoral program. While existing scholarship emphasizes institutional structures and formal mechanisms of professional preparation, less attention has been given to how graduate students experience professionalization at the individual level. This study addresses that gap by exploring how students interpret expectations, use rhetorical strategies, and construct professional identities across multiple disciplinary contexts.
Grounded in organizational rhetoric and community of practice theory, the study investigates how graduate students in the Texts & Technology Ph.D. Program at the University of Central …
Vaccine Hesitancy In Arabic Discourse: A Multi-Method Social Media Study, Nada Dimashkieh Chehab
Vaccine Hesitancy In Arabic Discourse: A Multi-Method Social Media Study, Nada Dimashkieh Chehab
Graduate Studies Theses and Dissertations 2026
Vaccine hesitancy — the state of uncertainty about vaccination — poses global public health challenges, undermining efforts to prevent infectious diseases. It is also a contextual phenomenon, shaped by social and political forces. While survey-based research on vaccine hesitancy is abundant both globally and in the Arab world, humanities-oriented approaches using discourse analysis remain limited especially in Arabic on social media: some have tracked trends on Twitter, but virtually none have done so on Facebook. This dissertation addresses these gaps through a multimethod design combining Textual and Trend Analyses and Critical Discourse Study. It examines vaccine-related trends and discourses among …
Independent And Interacting Effects Of Co-Presence And Social Media 'Likes' On Online Disinhibition, Margaret M. Doheny
Independent And Interacting Effects Of Co-Presence And Social Media 'Likes' On Online Disinhibition, Margaret M. Doheny
Graduate Studies Theses and Dissertations 2026
Social media platforms have fundamentally transformed interpersonal communication by creating environments in which behaviors are publicly reinforced through visible social feedback systems such as “likes.” Although prior research has linked online environments with increased disinhibition and negative behavior, existing literature has primarily focused on anonymity and invisibility as the primary mechanisms underlying these effects. However, the mechanistic role of physical and psychological co-presence in driving online disinhibition has received little empirical investigation. The central aim of the present study was to determine whether reduced social presence and the selective reinforcement of negative content contribute to online disinhibition and anticipatory reward-seeking …
“How Far Do These Roots Go Down”: An Exploration Of Latinx And Latina Fans On Representation In Disney's Encanto, Noemi Nunez
“How Far Do These Roots Go Down”: An Exploration Of Latinx And Latina Fans On Representation In Disney's Encanto, Noemi Nunez
Graduate Studies Theses and Dissertations 2026
In this dissertation, I examine how Latinx and Latina audiences engaged with and interpreted Disney’s 2021 Encanto, an animated film celebrated for its representation of Colombian and broader Latinx culture. While scholarship on Latinx representation in media has expanded, less attention has been given to how Latinx audiences themselves respond to narratives that are meant to represent them, particularly within fan studies. Focusing on both a broader Latinx fan community and first-generation Latinas in the United States, this project explores how audiences negotiate representation and recognition using Encanto as a media text that centered a Latinx story. Drawing from …
Performing The Digital Identity: A Media Discourse Analysis Of Online Identity Construction, Dalya Qasem
Performing The Digital Identity: A Media Discourse Analysis Of Online Identity Construction, Dalya Qasem
Graduate Studies Theses and Dissertations 2026
This dissertation investigates how news media construct narratives about TikTok and its role in shaping digital identity. While existing scholarship has examined issues such as privacy, marketing, and entertainment, less attention has been given to how identity is represented, negotiated, and understood within public discourse. Using Critical Discourse Analysis (CDA) combined with computational text analysis through Voyant Tools, this study analyzes a corpus of 111 news articles published between 2020 and 2025 that explicitly reference TikTok and identity. The analysis identifies prominent keywords, topics, and rhetorical patterns across media texts. Furthermore, the research demonstrates a critical analysis of popular understandings …
Online Risk And Harm For Marginalized Users: How Social Influence Amplifies Or Mitigates Vulnerability, Tangila Islam Tanni
Online Risk And Harm For Marginalized Users: How Social Influence Amplifies Or Mitigates Vulnerability, Tangila Islam Tanni
Graduate Studies Theses and Dissertations 2026
Social media has reshaped how people connect, communicate, and influence one another, yet these environments also create harms that disproportionately affect marginalized users. Participation in online communities can expose users to identity-based harassment, emotional distress, and the normalization of harmful attitudes, shaping identity, well-being, and participation online and offline. Prior work has documented many forms of online harm, yet less is understood about how harmful norms and behaviors are reinforced across different forms of social media interaction, from private direct messages to online communities. Guided by the Social Ecological Model, this dissertation investigates how online harms toward marginalized users emerge …
The Role Of Cultural Intelligence In Hotel Employee Engagement, Self-Efficacy, Job Satisfaction, Performance, And Intent To Stay, Meaad Eid F Almotairi
The Role Of Cultural Intelligence In Hotel Employee Engagement, Self-Efficacy, Job Satisfaction, Performance, And Intent To Stay, Meaad Eid F Almotairi
Graduate Studies Theses and Dissertations 2026
This research examined how Cultural Intelligence enhanced hotel employees’ engagement, self-efficacy, job satisfaction, performance, and intent to stay. CQ was defined as an individual’s capability to understand, adapt to, and work effectively in culturally diverse situations. This thesis utilized a quantitative methodology based on the Job Demands–Resources (JDR) model and self-efficacy theory. The study focused on the hospitality industry in Saudi Arabia, where increasing diversity has created a need for stronger cross-cultural skills among employees. Data were collected from hotel employees and managers to examine the relationships between CQ and key employee outcomes. The findings indicated that Cultural Intelligence significantly …
Motivational Interviewing Impact On Provider Burnout, Julie Cook
Motivational Interviewing Impact On Provider Burnout, Julie Cook
Graduate Studies Theses and Dissertations 2026
The study of patient–provider communication rarely considers the impact of provider–patient dialogue on providers themselves. This dissertation explores why motivational interviewing (MI) has been shown to reduce burnout among health care providers who use it. Using the empathic communication model (ECM) as a lens, it examines possible explanations for how MI contributes to lower burnout in providers. A mixed‑methods approach was used, consisting of a survey‑based quantitative study and a qualitative study using semi‑structured interviews. The quantitative study surveyed physicians, nurse practitioners, and physician assistants. Participants were asked questions assessing their knowledge of MI, the types of empathy they experience …
Do Emerging Social Media Platforms Shape The Gender Gap In Surveillance Political Knowledge?, Saskia Papsova
Do Emerging Social Media Platforms Shape The Gender Gap In Surveillance Political Knowledge?, Saskia Papsova
Graduate Studies Theses and Dissertations 2026
Abstract
Research shows that men consistently score higher than women on standard political knowledge measures, but as Americans increasingly obtain political information through social media, it is unclear whether different platforms affect this gender gap. This study investigates whether social media platforms shape the gender gap in surveillance political knowledge—knowledge of current political facts and contested claims circulating in the contemporary information environment, and which platforms have the biggest impact. Using data from the ANES 2020 Social Media Study, I estimate weighted OLS regression models testing whether platform-specific usage is associated with surveillance political knowledge and whether these associations differ …
Children's Peer Selection In Stem: The Influence Of Gender, Ethnicity, And Disability, Meagan Girard, Kim P. Roberts
Children's Peer Selection In Stem: The Influence Of Gender, Ethnicity, And Disability, Meagan Girard, Kim P. Roberts
Theses and Dissertations (Comprehensive)
The present study examined how children’s peer selection in STEM (science, technology, engineering, and mathematics) may be influenced by gender, ethnicity, and physical disability. Sixty-four children (ages 6-12) from elementary schools in Southwestern Ontario completed three tasks: a simulated peer selection task, an attribution of ability task, and a stereotype belief questionnaire. In the peer selection task, participants were repeatedly asked to select one peer from a set of AI-generated photographs showing children who differed by gender (male, female), ethnicity (White, Black, East Asian), and physical disability status (able-bodied user vs. nondisabled). The Peer Selection Task was based on the …
The Phone Eats First: Reconfiguring Cultural Capital And Performing Taste On Tiktok’S #Torontoeats, Annie M. Willick
The Phone Eats First: Reconfiguring Cultural Capital And Performing Taste On Tiktok’S #Torontoeats, Annie M. Willick
Theses and Dissertations (Comprehensive)
This study investigates how TikTok reconfigures cultural capital through the visual commodification and performative display of Toronto’s food culture using the hashtag “#TorontoEats”. Through a digital ethnographic multimodal critical discourse analysis, my research considers Bourdieu’s (1984) definition of cultural capital as the guiding definition of distinction, status, and personal taste. This analysis considers how cultural capital manifests through algorithmic engagement, adherence to platform norms, and TikTok’s multimodal format that blends video, sound, text, and gesture to entice audiences. Findings suggest that mundane food practices and activities are transformed into conspicuous commodities on TikTok, where creators position themselves as tastemakers and …