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Social and Behavioral Sciences Commons™

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2012

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Articles 14101 - 14130 of 15698

Full-Text Articles in Social and Behavioral Sciences

Jour 3421: Public Relations Writing (Syllabus), E. Willis Jan 2012

Jour 3421: Public Relations Writing (Syllabus), E. Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Emphasis on communication tactics; plan, write and produce public relations tools; audience and media selection; print and electronic media. Two lecture hours, two laboratory hours per week.


Jour 3130: Feature Writing (Syllabus), Darrin M. Devault Jan 2012

Jour 3130: Feature Writing (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced practice in writing, publishing feature stories for magazines and newspapers and the Web; finding and developing publishable ideas; freelance techniques; advanced reporting skills; writing techniques with emphasis on leads, endings, description, effective use of anecdotes and quotations; critiques of student work.


Jour 3400: Introduction To Public Relations (Syllabus), R. Spielberger Jan 2012

Jour 3400: Introduction To Public Relations (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Development, scope and modern role of public relations; emphasis on problem solving, lectures and application of major public relations tools and practices.


Jour 3900: Visual Journalism (Syllabus), Lana Sumpter Jan 2012

Jour 3900: Visual Journalism (Syllabus), Lana Sumpter

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.


Jour 3900: Visual Journalism (Syllabus), Andrew A. Smith Jan 2012

Jour 3900: Visual Journalism (Syllabus), Andrew A. Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.


Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell Jan 2012

Jour 3526: Photojournalism/Digital Image (Syllabus), Greg Campbell

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.


Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell Jan 2012

Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.


Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins Jan 2012

Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.


Jour 4124/6124: Computer Assisted Reporting (Syllabus), Joe Hayden Jan 2012

Jour 4124/6124: Computer Assisted Reporting (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced use of computer technology and investigative techniques to access, analyze and develop database information in combination with traditional news reporting.


Jour 4120/6120: Advanced Reporting (Syllabus), Candy Justice Jan 2012

Jour 4120/6120: Advanced Reporting (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.


Jour 4130/4330/4430/4630/7600 Internship (Syllabus), Lurene Kelley Jan 2012

Jour 4130/4330/4430/4630/7600 Internship (Syllabus), Lurene Kelley

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media under supervision of qualified practitioners.


Jour 4140/6140: News Design (Syllabus), Jason R. Terrell Jan 2012

Jour 4140/6140: News Design (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Basic principles of design and production for newspapers and magazines; typography, story and page design, graphics; copy, images and infographics and presentation in clear, well-organized way; headlines, titles, subheads, captions, and other copy.


Jour 4328/6328: Strategic Advertising Campaign (Syllabus), Sandra H. Utt Jan 2012

Jour 4328/6328: Strategic Advertising Campaign (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: Development of creative strategy and its execution to include layouts, audio tapes, slide shows, storyboards and sales promotion application.


Jour 4420: Public Relations Case Study (Syllabus), Darrin M. Devault Jan 2012

Jour 4420: Public Relations Case Study (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Case studies and typical public relations problems; planning and preparation of communications materials for various media; application of public relations techniques.


Jour 4440: Public Relations Campaigns (Syllabus), Erin Willis Jan 2012

Jour 4440: Public Relations Campaigns (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Application of theory, research data, and problem-solving techniques in the development of comprehensive public relations strategies.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith Jan 2012

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Grant Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang Jan 2012

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang Jan 2012

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus), Jin Yang Jan 2012

Jour 4550/6550: Web Publishing Ii: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4700: Mass Communication Law (Syllabus), David Arant Jan 2012

Jour 4700: Mass Communication Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.


Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford Jan 2012

Jour 4702/6702: Mass Media/Diversity/Society (Syllabus), Otis L. Sanford

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced study of recent, critical issues faced by mass media with exploration of complexities that cause them and their impact on society.


Jour 4702: Mass Media/Diversity/Society (Syllabus), Jim Redmond Jan 2012

Jour 4702: Mass Media/Diversity/Society (Syllabus), Jim Redmond

Journalism and Strategic Media Syllabi Archive

Course Description: Advanced study of recent, critical issues faced by mass media with exploration of complexities that cause them and their impact on society.


Jour 4801: Social Media/Mass Communication (Syllabus), Carrie Brown-Smith Jan 2012

Jour 4801: Social Media/Mass Communication (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: This course will introduce you to the basics of using social media in strategic ways as reporter and/or as a public relations or advertising professional. It will help you develop an understanding of the many changes rocking the media landscape and build the skills you will need in today’s media careers. Social media is altering how journalists and public relations professionals do their jobs and how we communicate in a Web 2.0 world. We will be using blogs, Facebook, Foursquare, RSS feeds, Twitter, widgets, mapping, and many other Web 2.0 tools to produce and curate content and interact …


Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley Jan 2012

Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.


Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley, Jen Simmons Jan 2012

Jour 4998: Multimedia News Lab (Syllabus), Lurene Kelley, Jen Simmons

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.


Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith Jan 2012

Jour 4900/6900: Multimedia Mass Communication (Syllabus), Andrew A. Smith

Journalism and Strategic Media Syllabi Archive

Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.


Jour 7025/8025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin Jan 2012

Jour 7025/8025: Law Of Mass Communication (Syllabus), Elinor Kelley Grusin

Journalism and Strategic Media Syllabi Archive

Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.


Jour 7050/8050: Mass Communication Theories (Syllabus), E. W. Brody Jan 2012

Jour 7050/8050: Mass Communication Theories (Syllabus), E. W. Brody

Journalism and Strategic Media Syllabi Archive

Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidisciplinary overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.


Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer Jan 2012

Jour 7075/8075: Mass Communication Research Methods (Syllabus), Rick Fischer

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.


Jour 7100/8100: Mass Communication Administration Methods (Syllabus), Lurene Kelley Jan 2012

Jour 7100/8100: Mass Communication Administration Methods (Syllabus), Lurene Kelley

Journalism and Strategic Media Syllabi Archive

Course Description: This course will examine business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include environment assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.