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Articles 61 - 90 of 177

Full-Text Articles in Agricultural Economics

Comparison Of Conservation Instruments Under Long-Run Yield Uncertainty And Farmer Risk Aversion, Meilin Ma, Carson Reeling, Megan N. Hughes, Shalamar Armstrong, Richard Roth Sep 2023

Comparison Of Conservation Instruments Under Long-Run Yield Uncertainty And Farmer Risk Aversion, Meilin Ma, Carson Reeling, Megan N. Hughes, Shalamar Armstrong, Richard Roth

Department of Agricultural Economics Faculty Publications

Consumers and policymakers are increasingly concerned with environmental sustainability in food production. Yet rates of adoption of many conservation practices vary and are generally low. Existing instruments for practice adoption increase farmers’ expected net benefits from sustainable practices but do not manage associated risks which may be critical to risk-averse farmers. We build a model to characterize practice adoption by risk-averse farmers given practice-driven, long-run yield dynamics under various instruments, including price premiums, lump-sum subsidies and green insurance. We find rich scale and compositional effects that differ across instruments and that green insurance is significantly more cost-effective under plausible conditions.

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Employing A Transitivity Violation Detection Algorithm To Assess Best–Worst Scaling Designs, Courtney Bir, Nicole Olynk Widmar, Natalya Slipchenko, Addison Polcyn, Christopher A. Wolf Jun 2023

Employing A Transitivity Violation Detection Algorithm To Assess Best–Worst Scaling Designs, Courtney Bir, Nicole Olynk Widmar, Natalya Slipchenko, Addison Polcyn, Christopher A. Wolf

Department of Agricultural Economics Faculty Publications

When choosing a partial factorial design for best–worst scaling (BWS) or other discrete choice experiment, researchers are faced with design size choices. This work investigates differences between two case 1 (object) BWS choice experiment designs that varied in choice set size and number of questions. Using a random-parameter logit model, preference shares were determined and statistically compared between models. The number of transitivity violations occurring between the experimental designs was analyzed employing a newly developed directed graph algorithm. The relative importance consumers placed on dairy milk attributes differed between the designs studied. The design presenting fewer attributes per choice set …

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The Geography Of Payment Activity On Paypal, Russell Hillberry, Kornel Mahlstein, Simon Schropp Jun 2023

The Geography Of Payment Activity On Paypal, Russell Hillberry, Kornel Mahlstein, Simon Schropp

Department of Agricultural Economics Faculty Publications

We use data from PayPal to study the geography of online payment activity. An empirical gravity model finds a distance elasticity of −0.58 for payment value, a result that is 40% lower than typically observed in conventional trade data. The firm-extensive margin is approximately half as sensitive to distance. The link between the scale of merchants' exports and transaction distance is considerably weaker than observed in conventional international trade data. Zipf's Law holds for PayPal merchants in some countries, but fails in smaller PayPal markets. Merchants' account ages only marginally affect the scale and average distance of their export sales.

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Estimating A Model Of Forward-Looking Behavior With Discrete Choice Experiments: The Case Of Lifetime Hunting License Demand, Yusun Kim, Carson Reeling, Nicole Olynk Widmar, John G. Lee May 2023

Estimating A Model Of Forward-Looking Behavior With Discrete Choice Experiments: The Case Of Lifetime Hunting License Demand, Yusun Kim, Carson Reeling, Nicole Olynk Widmar, John G. Lee

Department of Agricultural Economics Faculty Publications

Sales of deer licenses, one of the most important revenue sources for wildlife management at the Indiana Department of Natural Resources (IDNR), have been declining for a decade. To increase its revenue, the IDNR is considering introducing a new lifetime deer license for sale. This license would allow hunters to harvest deer (and possibly other species) each year for the rest of their lives in exchange for a relatively large up-front fee. The forward-looking nature of the decision to buy a lifetime license means hunters' choice behavior is necessarily dynamic. Prior work estimates preferences for long-lived, durable goods using standard …

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Global-To-Local-To-Global Interactions And Climate Change, Uris Baldos, Maksym Chepeliev, Brian Cultice, Matthew Huber, Sisi Meng, Alex C. Ruane, Shellye Suttles, Dominique Van Der Mensbrugghe Apr 2023

Global-To-Local-To-Global Interactions And Climate Change, Uris Baldos, Maksym Chepeliev, Brian Cultice, Matthew Huber, Sisi Meng, Alex C. Ruane, Shellye Suttles, Dominique Van Der Mensbrugghe

Department of Agricultural Economics Faculty Publications

Climate change by its very nature epitomizes the necessity and usefulness of the global-to-local-to-global (GLG) paradigm. It is a global problem with the potential to affect local communities and ecosystems. Accumulation of local impacts and responses to climate change feeds back to regional and global systems creating feedback loops. Understanding these complex impacts and interactions is key to developing more resilient adaptation measures and designing more efficient mitigation policies. To this date, however, GLG interactions have not yet been an integrative part of the decision-support toolkit. The typical approach either traces the impacts of global action on the local level …

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The War In Ukraine, Food Security And The Role For Europe, Maksym Chepeliev, Maryla Maliszewska, Maria Filipa Seara E Pereira Apr 2023

The War In Ukraine, Food Security And The Role For Europe, Maksym Chepeliev, Maryla Maliszewska, Maria Filipa Seara E Pereira

Department of Agricultural Economics Faculty Publications

Food-security implications of the war in Ukraine are exacerbated by adverse weather events, spillover effects from the distortion of energy and fertiliser markets, and domestic policies that countries around the world have implemented in pursuit of food security. Estimates suggest that the cumulative effect of these channels in terms of restricting agricultural and food trade is in the order of over 10 times larger, and their cumulative effect on global food supply is on average three times more substantial than the direct agricultural supply disruptions in Ukraine. The latter, however, disproportionally impacts low-income countries that are particularly vulnerable to food …

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Data On Data: An Analysis Of Data Usage And Analytics In The Agricultural Supply Chain, Lourival Carmo Monaco Neto, Brady Brewer, Allan Gray Feb 2023

Data On Data: An Analysis Of Data Usage And Analytics In The Agricultural Supply Chain, Lourival Carmo Monaco Neto, Brady Brewer, Allan Gray

Department of Agricultural Economics Faculty Publications

The amount of data being collected throughout the agricultural supply chain has increased in both volume and velocity. All signs indicate that this will only increase as data collection technologies become more cost effective and prevalent throughout the supply chain. Previous work in this area has focused on data collection at the farm level. Our study focuses on data that originates at five different stages of the agricultural supply chain off the farm and how these stages view their firm's data collection and analysis efforts. We find that there is heterogeneity in the data collection efforts and analysis across the …

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Incentive Mechanisms To Exploit Intraseasonal Price Arbitrage Opportunities For Smallholder Farmers: Experimental Evidence From Malawi, Tabitha Nindi, Jacob Ricker-Gilbert, Jonathan Bauchet Feb 2023

Incentive Mechanisms To Exploit Intraseasonal Price Arbitrage Opportunities For Smallholder Farmers: Experimental Evidence From Malawi, Tabitha Nindi, Jacob Ricker-Gilbert, Jonathan Bauchet

Department of Agricultural Economics Faculty Publications

Seasonal commodity price fluctuations can potentially offer farmers arbitrage opportunities to increase their income. However, smallholder farmers in most of sub-Saharan Africa often do not exploit these opportunities to the fullest extent possible. To inform this issue, we conducted a randomized controlled trial among 1739 smallholder farmers in Malawi to estimate the impact of two key post-harvest constraints, lack of appropriate storage technology and commitment issues, on farmers' legume storage and sales decisions. The treated groups received (i) an improved storage technology in the form of two hermetic (airtight) bags, (ii) the same improved storage technology under the condition that …

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Perennial Warm-Season Grass Forages Impact On Cow-Calf Profitability In The Fescue Belt, Kyle A. Brazil, Patrick D. Keyser, Andrew P. Griffith, Christopher N. Boyer, J. Travis Mulliniks Sep 2022

Perennial Warm-Season Grass Forages Impact On Cow-Calf Profitability In The Fescue Belt, Kyle A. Brazil, Patrick D. Keyser, Andrew P. Griffith, Christopher N. Boyer, J. Travis Mulliniks

Journal of Applied Farm Economics

Incorporating a perennial warm- season grass (WSG) into tall fescue (Lolium arundina-ceum [Schreb.] Darbysh.) forage systems in the fescue belt can help avoid the effects of fescue toxicosis on beef cattle (Bos taurus) reproduction and animal performance and provide forage during summer when fescue production is low. However, little information is available on the economics of incorporating WSG into fescue-based forage systems. We developed a simulation model to compare profitability of three forage systems—100% tall fescue, 70% tall fescue/30% bermudagrass (Cynodon dactylon), and 70% tall fescue/ 30% switchgrass (Panicum virgatum)—while also comparing spring- …

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Are U.S. Consumers Willing To Pay More By The Lake? An Analysis Of Preferences For Great Lakes Region Fish, April Athnos, Simone Valle De Souza, Kwamena Quagrainie, Chinonso Etumnu, William Knudson, Ronald E. Kinnunen, Paul Hitchens Sep 2022

Are U.S. Consumers Willing To Pay More By The Lake? An Analysis Of Preferences For Great Lakes Region Fish, April Athnos, Simone Valle De Souza, Kwamena Quagrainie, Chinonso Etumnu, William Knudson, Ronald E. Kinnunen, Paul Hitchens

Department of Agricultural Economics Faculty Publications

U.S. per capita seafood consumption is historically high due to population and income growth and consumer preference shifts toward healthy protein options. Despite this expansion, U.S. fisheries, especially those in the Great Lakes region, no longer fulfill domestic demand due to pressure on fish stocks and regulatory constraints. Instead, aquaculture and imports fill the gap. Rainbow trout, yellow perch, and walleye—three species historically produced in the North Central Region (NCR)—exemplify such trends. To expand marketing opportunities for NCR aquaculture producers, this study estimates willingness to pay (WTP) for these species and several search and credence fish attributes. We designed and …

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Cutting Russia's Fossil Fuel Exports: Short-Term Economic Pain For Long-Term Environmental Gain, Maksym Chepeliev, Thomas Hertel, Dominique Van Der Mensbrugghe May 2022

Cutting Russia's Fossil Fuel Exports: Short-Term Economic Pain For Long-Term Environmental Gain, Maksym Chepeliev, Thomas Hertel, Dominique Van Der Mensbrugghe

Department of Agricultural Economics Faculty Publications

In response to the invasion of Ukraine, most OECD countries have announced punishing sanctions against Russia. In addition to targeting financial markets and service sectors, some countries have begun to impose restrictions on exports of Russia's fossil fuels. We analyse a scenario whereby most OECD countries put major restrictions on Russia's energy exports. The short-term implications are likely to be non-trivial for the EU – Russia's largest energy export destination. Households' real income could drop by 0.7 to 1.7 percent (relative to the reference case) with energy prices growing by as much as 11 percent. But in the longer run, …

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The Researcher–Practitioner Symbiosis: Evolving Mutualisms From Parachutes, María Teresa Vargas, Máximo Garcia, Tito Vidaurre, Alex Carrasco, Natalia Araujo, Camille Medema, Nigel Asquith, Edwin Pynegar, Conrado Tobon, Yurani Manco, Zhao Ma, Jonathan Bauchet, Tara Grillos, Brooke Mcwherter May 2022

The Researcher–Practitioner Symbiosis: Evolving Mutualisms From Parachutes, María Teresa Vargas, Máximo Garcia, Tito Vidaurre, Alex Carrasco, Natalia Araujo, Camille Medema, Nigel Asquith, Edwin Pynegar, Conrado Tobon, Yurani Manco, Zhao Ma, Jonathan Bauchet, Tara Grillos, Brooke Mcwherter

Department of Agricultural Economics Faculty Publications

Researchers and practitioners often exist symbiotically, but this relationship does not always benefit both parties. We here discuss a mutualistic research symbiosis that our organizations have developed over the last decade, the challenges which we have experienced as part of this process, and how our experiences may help others intending to develop such mutualisms. The defining characteristic of our model is that conservation implementers, not investigators, lead the research. This power balance has promoted synergies between researchers and practitioners and has resulted in one of the first ever Randomized Control Trials of a conservation intervention. We have shortened the distance …

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Valuation Of Dry And Wet Aged Beef By U.S. Consumers, Mario Ortez, Nicole Olynk Widmar, Nathan M. Thompson, Yuan H. Brad Kim Apr 2022

Valuation Of Dry And Wet Aged Beef By U.S. Consumers, Mario Ortez, Nicole Olynk Widmar, Nathan M. Thompson, Yuan H. Brad Kim

Department of Agricultural Economics Faculty Publications

Aged-beef has historically been available in high-end establishments, but investigation into consumer preferences for aging is increasingly important as it has become more readily available. Consumer perceptions of and willingness-to-pay (WTP) for aged-beef under two methods dry-aging and wet-aging, were studied in a representative sample of n = 1,275 US residents alongside USDA quality grades. In general, US residents are not knowledgeable regarding aged-beef but have a positive direct-stated perception of the practice. Respondents self-reported familiarity with USDA grades Prime and Choice and perceived them as superior beef attributes. Half of respondents were randomly assigned to receive a low information …

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Centering Community Voices In Mining Governance, Anna Erwin, Zhao Ma, Emma Patricia Salas O’Brien, Jonathan Bauchet, Nelly Ramírez Calderón, Eliseo Zeballos Zeballos, Glenn Roberto Arce Larrea, Ruxandra Popovici, Laura Zanotti, Chelsea A. Silva Mar 2022

Centering Community Voices In Mining Governance, Anna Erwin, Zhao Ma, Emma Patricia Salas O’Brien, Jonathan Bauchet, Nelly Ramírez Calderón, Eliseo Zeballos Zeballos, Glenn Roberto Arce Larrea, Ruxandra Popovici, Laura Zanotti, Chelsea A. Silva

Department of Agricultural Economics Faculty Publications

Peru has shifted away from centralized mining management to governance among government, companies, and communities. Various mechanisms facilitate community participation, including the mining canon, dialogues, and corporate social responsibility programs. Even with these laws and mechanisms, mining pollution and conflicts continue. In this study, we ask: how do communities perceive and participate in mining governance? And what are some alternative ways, driven by community priorities, to address governance in mining contexts? We collected 53 semi-structured with agricultural actors in two Peruvian districts with mining activity and analyzed those perspectives through the lens of community-centered governance. Our analyses revealed how centering …

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Developing An Air Pollutant Emissions Database For Global Economic Analysis, Maksym Chepeliev Dec 2021

Developing An Air Pollutant Emissions Database For Global Economic Analysis, Maksym Chepeliev

Department of Agricultural Economics Faculty Publications

According to the Global Burden of Disease study (Cohen et al., 2017), in 2015 ambient air pollutant emissions caused 4.2 million deaths and a loss of 103.1 million disability-adjusted life-years, making it the fifth-ranked global risk factor. In terms of the welfare costs of mortality and illnesses associated with outdoor air pollutant emissions, global estimates for 2015 range between $2.7-3.2 trillion (Coady et al., 2015; OECD, 2016). Still, while greenhouse gas emissions are usually well represented in many global economic databases and models, air pollutant emission accounts in most cases are not included. In particular, this is the case for …

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Linking Migration To Community Resilience In The Receiving Basin Of A Large-Scale Water Transfer Project, Anna Erwin, Zhao Ma, Ruxandra Popovici, Emma Patricia Salas O’Brien, Laura Zanotti, Chelsea A. Silva, Eliseo Zeballos Zeballos, Jonathan Bauchet, Nelly Ramírez Calderón, Glenn Roberto Arce Larrea Dec 2021

Linking Migration To Community Resilience In The Receiving Basin Of A Large-Scale Water Transfer Project, Anna Erwin, Zhao Ma, Ruxandra Popovici, Emma Patricia Salas O’Brien, Laura Zanotti, Chelsea A. Silva, Eliseo Zeballos Zeballos, Jonathan Bauchet, Nelly Ramírez Calderón, Glenn Roberto Arce Larrea

Department of Agricultural Economics Faculty Publications

Large-scale water transfer projects (LWTPs) transfer water to urban and agricultural areas. The Majes-Siguas canal, established in 1983, is an LWTP that created a thriving agricultural area through irrigating the Majes district in the Atacama Desert of Peru. Like other LWTP receiving basins, the project has attracted an influx of migrants who work on the farms. At the same time, the Majes LWTP is the district’s only source of water and has an aging infrastructure which presents significant risks. While many studies critically analyze the consequences of LWTPs in water supply basins, few evaluate the resilience of communities living in …

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Social Pressure, Altruism, Free-Riding, And Non-Compliance In Mask Wearing By U.S. Residents In Response To Covid-19 Pandemic, Courtney Bir, Nicole Olynk Widmar Nov 2021

Social Pressure, Altruism, Free-Riding, And Non-Compliance In Mask Wearing By U.S. Residents In Response To Covid-19 Pandemic, Courtney Bir, Nicole Olynk Widmar

Department of Agricultural Economics Faculty Publications

Human behavior, such as wearing a mask in public, affects the trajectory of the COVID-19 pandemic. A nationally representative survey of 1198 U.S. residents was used to study demographics, perceptions, and stated beliefs of residents who indicated they believe masks have a role in society in response to COVID-19 but self-reported not wearing masks in at least one public place studied. Individuals who believed wearing masks protected others were more likely to report voluntarily wearing them, providing possible evidence of altruism. Perceiving social pressure negatively impacted the probability of voluntary mask wearing amongst those who believed masks have a role …

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The Ethically Conscious Flower Consumer: Understanding Fair Trade Cut Flower Purchase Behavior In Germany, Meike Rombach, David L. Dean, Nicole Olynk Widmar, Vera Bitsch Nov 2021

The Ethically Conscious Flower Consumer: Understanding Fair Trade Cut Flower Purchase Behavior In Germany, Meike Rombach, David L. Dean, Nicole Olynk Widmar, Vera Bitsch

Department of Agricultural Economics Faculty Publications

Fair trade flowers are an important niche product relevant to ethically conscious consumers. The study proposes a model that investigates key factors affecting the behavior of these cut flower consumers in Germany. The study serves to complement the existing studies dedicated to preferences for flower attributes and products, as well as consumers’ willingness to pay. It builds on an online survey with a representative sample of 772 German cut-flower consumers. Partial least squares structural equation modelling shows that concern for the treatment of workers from countries with poor environmental and labor reputations, the breadth of fair trade cut flower information …

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Determining The Accuracy Of Holstein Bull Semen Prices With A Two-Tier Efficiency Model, Loren W. Tauer Oct 2021

Determining The Accuracy Of Holstein Bull Semen Prices With A Two-Tier Efficiency Model, Loren W. Tauer

Journal of Applied Farm Economics

The pricing accuracy of dairy bull semen available for artificial insemination is investigated using a price model cast in terms of a two-tier efficiency model, which allows estimating an overprice and underprice given the net return the bull’s daughter is expected to contribute to the farm based upon the transmittable trait characteristics of a bull. The estimation produces statistically significant coefficients, including the coefficients for the overpricing and underpricing of the semen. The average estimate of overpricing is around 25%, and the average estimate of underpricing is around 33%. As expected, low semen prices tend to be underpriced and high …

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“Oh, You Shouldn’T Have!” Understanding Key Factors Impacting Cut Flowers Gifting Preferences In Germany, Meike Rombach, David L. Dean, Nicole Olynk Widmar, Vera Bitsch Oct 2021

“Oh, You Shouldn’T Have!” Understanding Key Factors Impacting Cut Flowers Gifting Preferences In Germany, Meike Rombach, David L. Dean, Nicole Olynk Widmar, Vera Bitsch

Department of Agricultural Economics Faculty Publications

Cut flower gifting preferences are relatively unexplored in Germany. This study proposes a model that investigates the impact of attitudinal, experiential, and socio-demographic factors on the cut flower gifting preferences of German consumers. For this purpose, an online survey with a representative sample of 978 German residents was conducted. Partial least squares structural equation modelling shows that active and passive engagement with plants and nature positively impact cut flower giving preferences through cut flower knowledge, cut flower fondness, and perceived versatility of cut flowers. For German women and men, the largest driver of cut flower giving preferences is the versatility …

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Does The Covid-19 Pandemic Change Consumers’ Food Consumption And Willingness-To-Pay? The Case Of China, Wei Yue, Na Liu, Qiujie Zheng, H Holly Wang Sep 2021

Does The Covid-19 Pandemic Change Consumers’ Food Consumption And Willingness-To-Pay? The Case Of China, Wei Yue, Na Liu, Qiujie Zheng, H Holly Wang

Department of Agricultural Economics Faculty Publications

Since COVID-19 was first detected in China in 2019, governments around the world have imposed strict measures to curb the spread of the coronavirus, which substantially impacted people’s life. Consumers’ food consumption behavior has also changed accordingly with reduced grocery shopping frequency, replaced in-person grocery shopping with online shopping, and increased valuation on food. In this paper, we aim to investigate the change in Chinese consumers’ food consumption and their willingness to pay (WTP) for vegetables and meat, using a dataset with 1206 online samples collected between February and March 2020. Consumers’ WTP for vegetables and meat is estimated using …

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Commitment Behaviour In The World Trade Organization's Trade Facilitation Agreement, Russell Hillberry Jul 2021

Commitment Behaviour In The World Trade Organization's Trade Facilitation Agreement, Russell Hillberry

Department of Agricultural Economics Faculty Publications

We use a new database of commitments made during the process of ratifying the Trade Facilitation Agreement (TFA) to study variation in countries’ commitment behaviour. The TFA is a novel World Trade Organization agreement because it allows developing countries to select commitments from a menu of best practices in trade facilitation, rather than to consent, or not, to a comprehensive package of negotiated commitments. The operation of this á la carte approach to concluding trade agreements is worthy of study in its own right, but the commitment data also offer a high-level description of progress in an international effort to …

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Hemp Production Network Effects: Are Producers Tipped Toward Suboptimal Varietal Selection By Their Neighbors?, Tanner Mccarty, Jeffrey Young Feb 2021

Hemp Production Network Effects: Are Producers Tipped Toward Suboptimal Varietal Selection By Their Neighbors?, Tanner Mccarty, Jeffrey Young

Journal of Applied Farm Economics

The 2018 farm bill removed industrial hemp from the Schedule 1 Controlled Substance List. In response, states scrambled to enact hemp legislation. Some hemp flower producers report their hemp fields were cross- pollinated by a neighbor growing a different hemp cultivar. For hemp flower crops, cross- pollination reduces cannabinoid concentration levels within the flower; these concentration levels dictate flower price. We show that in a repeated game, once a sufficiently large percentage of growers decide to plant hemp fiber/seed crops, cross-pollination forces flower growers to convert to fiber/seed to avoid the negative network externality. Over time, a stable, suboptimal Nash …

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Consistently Biased: Documented Consistency In Self-Reported Holiday Healthfulness Behaviors And Associated Social Desirability Bias, Courtney Bir, Nicole Olynk Widmar Dec 2020

Consistently Biased: Documented Consistency In Self-Reported Holiday Healthfulness Behaviors And Associated Social Desirability Bias, Courtney Bir, Nicole Olynk Widmar

Department of Agricultural Economics Faculty Publications

Holiday healthfulness conversations are dominated by overindulgence of consumption and then, largely in reference to resolutions to do better, physical activity, and exercise aspirations. Consistency was found in self-reported agreement with a series of holiday healthfulness statements, across time, holidays (Thanksgiving versus Christmas), and samples of respondents. The largest proportion of respondents displaying social desirability bias (SDB) were found in response to two statements, namely “I will consume more alcohol during the holiday season than at other times of the year” at (63–66%) and “I make it a New Year’s Resolution to lose weight” (60–63%). Cheap talk was tested as …

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Intersectionality Shapes Adaptation To Social-Ecological Change, Anna Erwin, Zhao Ma, Ruxandra Popovici, Emma Patricia Salas O'Brien, Jonathan Bauchet, Nelly Ramirez Calderón, Glenn Roberto Arce Larrea Dec 2020

Intersectionality Shapes Adaptation To Social-Ecological Change, Anna Erwin, Zhao Ma, Ruxandra Popovici, Emma Patricia Salas O'Brien, Jonathan Bauchet, Nelly Ramirez Calderón, Glenn Roberto Arce Larrea

Department of Agricultural Economics Faculty Publications

People from across the Caylloma Province of Peru are adapting to social-ecological changes, such as decreasing water supplies and rapidly retreating glaciers, in different and unequal ways. In this study, we show how this inequality is intersectional; identities like gender and age compound and interact with systems of power to shape how people adapt to these changes at the individual, household, and district scales. We draw from 130 semi-structured interviews with agricultural actors and participant observations in district and regional meetings across four districts, to demonstrate how intersectionality shapes adaptation to social-ecological change. Our results show (1) what social-ecological changes …

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#Eggs: Social And Online Media-Derived Perceptions Of Egg-Laying Hen Housing, Nicole Olynk Widmar, Courtney Bir, Christopher Wolf, John Lai, Yangxuan Liu Oct 2020

#Eggs: Social And Online Media-Derived Perceptions Of Egg-Laying Hen Housing, Nicole Olynk Widmar, Courtney Bir, Christopher Wolf, John Lai, Yangxuan Liu

Department of Agricultural Economics Faculty Publications

Enormous quantities of data are generated through social and online media in the era of Web 2.0. Understanding consumer perceptions or demand efficiently and cost effectively remains a focus for economists, retailer/consumer sciences, and production industries. Most of the efforts to understand demand for food products rely on reports of past market performance along with survey data. Given the movement of content-generation online to lay users via social media, the potential to capture market-influencing shifts in sentiment exists in online data. This analysis presents a novel approach to studying consumer perceptions of production system attributes using eggs and laying hen …

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Presenting Smaller ‘Component Designs’ In Place Of Large Discrete Choice Experiment, Courtney Bir, Michael S. Delgado, Nicole Olynk Widmar Oct 2020

Presenting Smaller ‘Component Designs’ In Place Of Large Discrete Choice Experiment, Courtney Bir, Michael S. Delgado, Nicole Olynk Widmar

Department of Agricultural Economics Faculty Publications

Employing a sample of US residents, a new WTP (willingness-to-pay) data collection method using component discrete choice experiments is proposed and compared to the traditional method. The WTP experiments elicit consumer's WTP for potentially animal welfare improving production practices and product attributes in yogurt. The new data collection method was designed to decrease complexity by having respondents participate in fewer choice scenarios. Incidences of attribute non-attendance (ANA), a potential simplifying heuristic, occurred less frequently for all but one attribute in the new WTP data collection method. Exhibiting ANA for any attribute was negatively correlated with the time for completion.

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Dairy Product Purchasing In Households With And Without Children, Mario Ortez, Courtney Bir, Nicole Olynk Widmar, Jonathan Townsend Oct 2020

Dairy Product Purchasing In Households With And Without Children, Mario Ortez, Courtney Bir, Nicole Olynk Widmar, Jonathan Townsend

Department of Agricultural Economics Faculty Publications

Dairy products are considered a staple in the American diet due in part to their nutritious content and appealing flavor. Consumption patterns may differ among age segments influenced by preferences for fat content and taste in dairy. Furthermore, having children in their household may influence the amount, frequency, and type of dairy products that a consumer chooses to purchase. This study finds that households that frequently bought food for children generally purchased larger quantities of fluid milk and more fluid milk with a higher fat content. Households with children also bought yogurt more frequently than other households. Labeling information of …

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#Goingtothefair: A Social Media Listening Analysis Of Agricultural Fairs, Julie A. Mahoney, Nicole Olynk Widmar, Courtney Bir Jul 2020

#Goingtothefair: A Social Media Listening Analysis Of Agricultural Fairs, Julie A. Mahoney, Nicole Olynk Widmar, Courtney Bir

Department of Agricultural Economics Faculty Publications

Agricultural fairs provide one of the last frontiers, and largest stages, for showcasing livestock agriculture to the public. However, public funding, attendance revenue, animal biosecurity, and public health concerns are all aspects worthy of conversation and increased research attention given the interaction between livestock animals and the general public in fair and festival settings. A prominent social media listening and data analytics platform was used to quantify online and social media chatter concerning agricultural fairs during a 27-mo period. A general search for online media referencing agricultural fair keywords was designed; social and online media mentions of agricultural fairs ( …

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Public Perceptions Of Veterinarians From Social And Online Media Listening, Nicole Olynk Widmar, Courtney Bir, John Lai, Christopher Wolf Jun 2020

Public Perceptions Of Veterinarians From Social And Online Media Listening, Nicole Olynk Widmar, Courtney Bir, John Lai, Christopher Wolf

Department of Agricultural Economics Faculty Publications

The public perception of the veterinary medicine profession is of increasing concern given the mounting challenges facing the industry, ranging from student debt loads to mental health implications arising from compassion fatigue, euthanasia, and other challenging aspects of the profession. This analysis employs social media listening and analysis to discern top themes arising from social and online media posts referencing veterinarians. Social media sentiment analysis is also employed to aid in quantifying the search results, in terms of whether they are positivity/negativity associated. From September 2017-November 2019, over 1.4 million posts and 1.7 million mentions were analyzed; the top domain …

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