Computer Engineering Commons^™

Personalized Persuasion In The Digital Age: A Data-Driven Approach To Effective Communication, Annye Braca

Doctoral

This thesis investigates the potential of Machine Learning (ML) to personalize persuasive marketing messages. It explores the identification of individuals receptive to specific persuasion techniques based on their psychometric profiles. By developing ML models that incorporate these profiles, the thesis aims to predict the impact of tailored messages and improve the effectiveness of marketing communication.

Predicting Crises On The African Frontier Stock Markets With Investor Sentiment Indicators: A Machine Learning Approach, David Korsah, Lord Mensah

Journal of International Technology and Information Management

This study examined the predictive ability of machine learning algorithms in identifying crises within African stock markets. The study employed seven distinct machine-learning models, analyzing historical stock prices from eight stock markets, three major sentiment indicators, and the exchange rates of local currencies against the US dollar, with each data spanning from May 1, 2007, to April 1, 2023. Extreme Gradient Boosting (XGBoost) emerged as the most effective algorithm for predicting crises. Historical stock prices and exchange rates were identified as the most critical features for prediction. On the sentiment side, investors’ perceptions of potential volatility on the S&P 500, …

A Conceptual View Of Data For Decision-Oriented Databases: A Knowledge-Driven Approach, Sung-Kwan Kim, Wenjun Wang, Seunghyun Kim

Journal of International Technology and Information Management

Typical database design goes through three levels of data modeling: conceptual modeling, logical modeling, and physical modeling. In particular, conceptual modeling is important since it captures and documents user data requirements. Conceptual modeling serves as a blueprint for designing a database by defining information content to be included in a database. Presently, decision-oriented databases have no well-accepted conceptual modeling approach to apply. While some use conceptual modeling approaches for transaction-oriented databases such as the ER (Entity-Relationship) model, they are not well-suited for decision-oriented databases. It is hard to map from the ER Model to decision-oriented data models. Others attempt to …

Preventive Health Care Information Seeking Behaviors Among Baby Boomers In Taiwan, Alexander N. Chen, Michael J. Rubach, Tracy Suter, Hsin Ke Lu, Mark E. Mcmurtrey

Journal of International Technology and Information Management

Preventive health care is widely acknowledged as one of the most effective ways to reduce medical costs and enhance people's health. Preventive health care information (PHCI) is a crucial component. This study examines the PHCI-seeking behaviors of Taiwanese baby boomers. The study found some support for the idea that the preferred media used influenced the likelihood of Information seeking behavior. People with good health conditions were found to be more likely to seek PHCI, while people with greater health care needs sought out PHCI less frequently. The study examined social influences, which were found to be important. Three different types …

Pedagogy In The Age Of Ai: Exploring Generative Ai For Higher Education, Alison Munsch Phd

Journal of International Technology and Information Management

Generative Artificial Intelligence (AI) presents transformative opportunities for higher education, enabling personalized learning, enhanced student engagement, and efficient pedagogical practices. This tutorial-style article guides educators in integrating generative AI into their classrooms through hands-on activities, practical strategies, and reflective exercises. It explores the capabilities of AI tools such as ChatGPT, their applications across disciplines, and the ethical considerations for their use. By cultivating critical thinking and fostering student readiness for AI-driven futures, this article underscores the transformative potential of generative AI in higher education with an emphasis on the academic areas of business analytics, information systems, and computer science.

Surviving And Thriving In The Hybrid Cloud: A Review Of The Current Cloud Computing Landscape, Peter Munsch, Alison Munsch

Journal of International Technology and Information Management

Background and Purpose

Both academic and industry institutions have increasingly migrated essential services to public cloud providers (e.g., Microsoft, AWS, Google) with mixed outcomes. Some industry leaders attempted to fully replace their on-premises data centers with public cloud services, a move not advised without thorough performance and cost analyses (Potel, 2023). Despite some organizations pulling back from the “Cloud First” strategy, the public cloud services market continued to grow, with revenue increasing by approximately 20% year-over-year since 2020 and surpassing half a trillion dollars in 2022 (IDC Worldwide Semiannual Public Cloud Services Tracker, 2H 2022). Cloud technologists suggested that hybrid …

Predicting Global Healthcare Supply Chain Delays: A Machine Learning Approach Leveraging Country-Level Logistics Metrics, Jeevan Sai Gali, Nima Molavi, Sepideh Alavi

Journal of International Technology and Information Management

In global healthcare logistics, ensuring the timely delivery of medical commodities is critical, particularly in low- and middle-income countries characterized by infrastructural limitations and operational uncertainties. This research introduces an advanced, data-driven predictive framework designed to forecast delivery delays by synthesizing granular, internal shipment-level data from the USAID Global Health Supply Chain Program (GHSC-PSM) with external country-level logistics capabilities indicators derived from the World Bank’s Logistics Performance Index (LPI). Rather than relying on retrospective trend analyses, this study employs machine learning algorithms such as Random Forest, XGBoost, Support Vector Machines (SVM), and Multi-Layer Perceptron (MLP) to detect …

Insider Threat Agent: A Behavioral Based Zero Trust Access Control Using Machine Learning Agent, Michael Fojude

College of Graduate Studies: Theses & Dissertations

Hybrid work, cloud adoption, and freely available AI‑enabled attack tools have exposed critical weaknesses in perimeter‑centric security. Current breach reports attribute more than one‑third of incidents to insider misuse or credential compromise, yet many organizations still depend on static Role‑ or Attribute‑Based Access Control that neither verifies intent continuously nor adapts to subtle behavioral change. This research addresses that gap by designing and validating a behavioral based Zero Trust Access Control (ZTAC) Agent. A five‑year enterprise log Dataset was extracted and cleansed to establish a high‑fidelity baseline of normal user behavior. Feature engineering captured temporal regularity (login sequence, session duration), …

The Role Of Customers In Strategic Information Technology (It) Initiatives, Siddharth Aggarwal

Doctoral Dissertations and Projects

This study focused on a small organization in the United States of America. The organization has IT departments that cater to the IT needs of its internal and external customers through IT products and services. Such organizations run full life cycles of product management and product development and often face off with situations to prioritize the use of their limited resources. Ideally, organizations focus on strategic IT initiatives that might be in the company's and its customers' best interest. However, instances occur when IT-driven initiatives lose that focus and might end up diverting resources toward the latest shiny technology and …

The Role Of Qa Automation In Eliminating Waste In Project Teams, Ejiro Esiri

Harrisburg University Dissertations and Theses

This study explores the impact of Quality Assurance (QA) automation on reducing waste in Search Engine Optimization (SEO) projects within enterprise organizations. Manual QA processes often result in bugs and defects that negatively affect project quality and business outcomes. Although automated QA testing promises improved accuracy and fewer errors, its implementation and effectiveness in SEO projects have yet to be thoroughly researched. This study uses qualitative research methods, including surveys of SEO professionals, QA specialists, and project managers in enterprise organizations, to examine how automated QA testing influences the performance and outcomes of SEO projects. The results show that companies …

An Analysis Of Security Risks Posed By Text-Based Generative Ai And Corporate Security Weaknesses Leading To Data Leaks, Tashya Rakshana Byreddy

Electronic Theses, Projects, and Dissertations

ABSTRACT

Generative AI (GenAI) has become a fundamental part of modern life, influencing how we work, learn, and interact with technology. This project focuses specifically on text-based GenAI, which is widely used for tasks such as information gathering, code improvement, and content creation. Despite its benefits, it presents significant security risks that are often underestimated by users. This project investigates these risks and the corporate security gaps that lead to unintentional data leaks. The project also provides a brief overview of Large Language Models (LLMs), which are based on the deep learning technique known as Transformer architecture, used for performing …

Juegos De Rol En El Desarrollo De Projectpipe: Una Inmersión En El Uso De Metodologías De Diseño, Julieth A. Gómez Hernández, Cristian C. Orozco Ospina, Nicolas Restrepo Henao

Journal of Roleplaying Studies and STEAM

En el entorno digital actual, la evolución del concepto de juegos de rol ha llevado al desarrollo de aplicaciones web interactivas y educativas. En sintonía con este planteamiento, se presenta la siguiente propuesta, que adopta una metodología integrada para aprovechar la versatilidad del método de Bruno Munari y el Diseño Centrado en el Usuario (DCU). La metodología de Munari descompone la gestión macro del proyecto en pasos manejables; mientras que el DCU se enfoca en la creación de una interfaz intuitiva y funcional mediante prototipos iterativos y pruebas continuas de usabilidad. Como complemento a estas estrategias se integra la metodología …

Benchmarking Pretrained Models For Speech Emotion Recognition: A Focus On Xception, Ahmed Hassan, Tehroom Masood, Hassan A. Ahmed, H. M. Shahzad, Hafiz Muhammad T. Khushi

Business Faculty Publications

Speech emotion recognition (SER) is an emerging technology that utilizes speech sounds to identify a speaker’s emotional state. Computational intelligence is receiving increasing attention from academics, health, and social media applications. This research was conducted to identify emotional states in verbal communication. We applied a publicly available dataset called RAVDEES. The data augmentation process involved adding noise, applying time stretching, shifting, and pitch, and extracting the features zero cross rate (ZCR), chroma shift, Mel-Frequency Cepstral Coefficients (MFCC), and a spectrogram. In addition, we used many pretrained deep learning models, such as VGG16, ResNet50, Xception, InceptionV3, and DenseNet121. Out of all …

Data Security In The Apple Ecosystem: An Evaluation, Kayrene Woods

Cybersecurity Undergraduate Research Showcase

This study provides a comprehensive evaluation of data security within the Apple ecosystem, focusing on the company’s privacy policies, user perceptions, and the effectiveness of its App Store review processes. Employing an interdisciplinary methodology, the research examines Apple’s commitment to data protection, emphasizing transparency and user trust. A survey of user experiences revealed varying levels of engagement and understanding of Apple’s privacy practices, with only 32.8% of respondents having read the Privacy Policy and mixed opinions on its clarity. Additionally, concerns persist about third-party app security, with 39.7% of users expressing apprehension and skepticism about Apple’s App Store review process. …

Importance Of Soft Skills Comparative Study With Cybersecurity Professionals In The Manufacturing And Finance Critical Sectors, Stanley Mierzwa, Mary Lind

Center for Cybersecurity

Cybersecurity professionals require and will benefit from having strong and competent technical and soft skills, knowledge, and abilities. Cyber-attacks continue to plague our organizations and businesses, and finding the individuals with the skills needed for industry teams to contend with these broad and varying types of breaches is essential. This research article will outline the results of a comparative quantitative study that compares the importance of soft skills or nontechnical competencies by information security and cybersecurity professionals in the finance and manufacturing critical infrastructure sectors. This research study used a validated survey instrument from a previous seminal study to capture …

Feasibility Of Creating A Non-Profit And Nongovernmental Organization Cybersecurity Incident Dataset Repository Using Osint, Stanley Mierzwa, Iassen Christov

Center for Cybersecurity

Organizations of all types are prone to cybersecurity and information security attacks. Non-Profit Organizations (NPOs) and Non-Governmental Organizations (NGOs) are not exempt from using information technology solutions and, thus, have been the recipient victims of cyber attackers. There exist many areas and venues where data are collected to report back annually on the status and numbers of cybersecurity attacks against many sectors of our society. The Department of Homeland Security (DHS) Cybersecurity and Infrastructure Security Agency (CISA) catalogs sixteen critical sectors that are considered vital to the United States. However, finding where the NPO and NGO community should reside with …

Leveraging Convolutional Neural Network (Cnn)-Based Auto Encoders For Enhanced Anomaly Detection In High-Dimensional Datasets, Aetsam Javad, Madiha Anjum, Hassan Ahmed, Arshad Ali, H. M. Shahzad, Hamayun Lhan, Abdulaziz M. Alshahrani

Business Faculty Publications

This study presents an Auto-Encoder Convolutional Neural Network (AECNNs) approach for anomaly detection in high-dimensional datasets. Unsupervised learning-based algorithms have a strong theoretical foundation and are widely used for anomaly detection in high-dimensional datasets, but some limitations significantly reduce their performance. This study proposes an algorithm to address these limitations. The proposed AECNN combines various convolutional layers, feature extraction, dimensionality reduction, and data preprocessing and was evaluated using accuracy, precision, recall, and F1-score. The performance of the proposed model was evaluated using a large real benchmark dataset. The proposed CNN-based autoencoder distinguished anomalies with an AUC score of 0.83 and …

Prompt Engineering Principles For Generative Ai Use In Extension, Paul A. Hill, Lendel K. Narine, Aubree L. Miller

Journal of Extension

The prevalence of Generative AI (GenAI) and Large Language Models (LLMs) is increasing rapidly. For Extension professionals, the utilization of prompt engineering is key to leveraging GenAI and LLMs effectively. Prompt engineering involves crafting prompts that elicit desired LLM responses. This article discusses prompt engineering principles, providing examples and guidance. The application of prompt engineering in Extension is explored, showcasing its potential to enhance programs, deliver personalized advice, engage audiences, and disseminate research-based information. By learning prompt engineering skills, Extension professionals can harness the power of GenAI and LLMs, enhancing their ability to address complex challenges in the 21st century.

Cyber Threat Intelligence Sharing In Nigeria, Muhammad Abubakar Nainna, Julian Bass, Lee Speakman

Communications of the IIMA

Cybersecurity challenges are common in Nigeria. Sharing cyber threat intelligence is essential in addressing the extensive challenges posed by cyber threats. It also helps in meeting regulatory compliance. There are a range of impediments that prevent cyber threat intelligence sharing. We hypothesise that we want to maximise this cyber threat intelligence sharing to resist malicious attackers. Therefore, this research investigates factors influencing threat intelligence sharing in Nigeria's cyber security practitioners. To achieve this aim, we conducted research interviews with 14 cyber security practitioners using a semi-structured, open-ended interview guide, which was recorded and transcribed. We analysed the data using an …

Scla 521 Ai In Society, Bert Chapman

Libraries Faculty and Staff Presentations

Provides access to information resources on societal impacts of artificial intelligence from multiple libraries databases covering multiple disciplines including government information resources.

Faids: Artificial Intelligence Developmental Systems Framework For Predicting And Preventing Cyberattacks In Supply Chain Networks, Lordt Becklines

Research & Publications

Cyber threats and attacks disrupt and damages supply chain networks (SCNs), which are complex and interlinked. Current methods to predict and prevent cyberattacks are inadequate and ineffective. This research proposes an AI developmental systems framework (FAIDS) to protect SCNs from cyberattacks. The framework has four components: (1) an AI threat intelligence system; (2) an AI risk assessment system; (3) an AI decision support system; and (4) an AI learning and adaptation system. The framework is tested on a simulated retail SCN. The results show that the framework can predict and prevent cyberattacks and improve the network's resilience and security. The …

The Effects Of Using Artificial Intelligence Techniques In The Security Work System, Abdalla Alnaqbi

Journal of Police and Legal Sciences

The goal of the research is to shed light on the techniques of artificial intelligence in the work of experts and groups, and to achieve this goal by seeking to search for the concept of artificial intelligence, as well as the classification of artificial intelligence, and clarifying the role of artificial intelligence in organizations and bodies, and it also reached the definition of the positive and cooperative effects of artificial intelligence in... the job. And the. The researcher followed the descriptive model of analysis in order to achieve the objectives of the study, and the study reached one of the …

Exploring The Impact Of Artificial Intelligence On Project Management Across The Manufacturing, Technology, And Construction Industries, Susie Diaz Ferrera

Harrisburg University Dissertations and Theses

This study explores the impact of Artificial Intelligence (AI) on project management across the manufacturing, technology, and construction industries. The research focuses on understanding the benefits, challenges, and long-term implications of AI utilization in these sectors. Key findings indicate that 46% of participants use AI mainly for task automation and enhancing functions like brainstorming and communication, which significantly boosts efficiency and team productivity. Despite these benefits, the research identifies several obstacles, including high initial costs, inadequate training, technical issues, and unclear regulatory guidelines. The study addresses four main questions, revealing that AI not only enhances project management processes but also …

Sustaining Digital Assets Through Mobile Estate Planning, Norliza Katuk, Asvinitha Muniandy, Norazlina Abd. Wahab, Ijaz Ahmad

An-Najah University Journal for Research - B (Humanities)

Many people own online accounts, with some having financial values like Internet banking, e-wallet and cryptocurrency. In the case of sudden death, their heirs are unaware of the digital assets possessed by the deceased person, which causes the assets to be lost forever, and the heirs might not receive the assets. If an estate plan did not account for digital assets properly, the beneficiaries would not be able to access them. Therefore, this paper addresses this issue by implementing a software development approach in designing a suitable model for sustaining digital assets through smartphones to allow the inheritance of digital …

Bidding Strategy For A Wind Power Producer In Us Energy And Reserve Markets, Anne Stratman

Department of Electrical and Computer Engineering: Dissertations, Theses, and Student Research

Wind power is one of the world's fastest-growing renewable energy resources and has expanded quickly within the US electric grid. Currently, wind power producers (WPPs) may sell energy products in US markets but are not allowed to sell reserve products, due to the uncertain and intermittent nature of wind power. However, as wind’s share of the power supply grows, it may eventually be necessary for WPPs to contribute to system-wide reserves. This paper proposes a stochastic optimization model to determine the optimal offer strategy for a WPP that participates in the day-ahead and real-time energy and spinning reserve markets. The …

Automatic Speech Recognition For Air Traffic Control Using Convolutional Lstm, Sakshi Nakashe

Electronic Theses, Projects, and Dissertations

The need for automatic speech recognition in air traffic control is critical as it enhances the interaction between the computer and human. Speech recognition helps to automatically transcribe the communication between the pilots and the air traffic controllers, which reduces the time taken for administrative tasks. This project aims to provide improvement to the Automatic Speech Recognition (ASR) system for air traffic control by investigating the impact of convolution LSTM model on ASR as suggested by previous studies. The research questions are: (Q1) Comparing the performance of ConvLSTM with other conventional models, how does ConvLSTM perform with respect to recognizing …

Effectiveness Of Cnn-Lstm Models Used For Apple Stock Forecasting, Ethan White

Electronic Theses, Projects, and Dissertations

This culminating experience project investigates the effectiveness of convolutional neural networks mixed with long short-term memory (CNN-LSTM) models, and an ensemble method, extreme gradient boosting (XGBoost), in predicting closing stock prices. This quantitative analysis utilizes recent AAPL stock data from the NASDAQ index. The chosen research questions (RQs) are: RQ1. What are the optimal hyperparameters for CNN-LSTM models in stock price forecasting? RQ2. What is the best architecture for CNN-LSTM models in this context? RQ3. How can ensemble techniques like XGBoost effectively enhance the predictions of CNN-LSTM models for stock price forecasting?

The research questions were answered through a thorough …

The Impact Of Using Standard Quality Measures Such As Iso 9001:2015 On Emerging Software Companies Created With Agile Methodologies., Elisa Orillac

Harrisburg University Dissertations and Theses

This qualitative research aimed to analyze the impact of applying quality measure standards, specifically ISO 9001:2015, in emerging software companies that have decided to manage their projects through Agile methodologies. While Agile methodologies are well known for their continuous delivery of software, the quality that results from these projects is not always guaranteed. This research aimed to evaluate what benefits in terms of cost, timely delivery of working software, and production have companies who already applied QMS had. Or, if applying the QMS had a negative result, why was this the case? The hypothesis for the research was that those …

The Impact Of Government Data Open Platform Construction On Promoting The Development Of Digital Government: An Econometric Analysis Based On Psm Model, Taitian Mao, Tang Gan, Jinliang Chen

Journal of Scientific Information Research

[Purpose/significance]Open government data is the direction of the digital development of government, and exploring the impact of the Open Government Data Platform （OGDP） on the development of digital government is of guiding significance in advancing the goal of modernizing the national governance system and governance capacity. [Method/process]Based on the establishment or not of OGDP, this paper uses the propensity score matching method to investigate the causal relationship between OGDP construction and digital government development by using the cross-sectional data of 101 prefecture-level cities across China in 2019 as the research sample for empirical analysis. [Result/conclusion]Overcoming sample selection bias and eliminating …

Drivertech Vehicle Monitoring System, Sarah Aldhafeeri, Fillip Cannard, Kaitlyn Ledon, Shea Spellman

Posters - 2024

DriverTech provides critical data to shipping companies about their fleets of vehicles and drivers. This is done through their vehicle monitoring system. Unfortunately, Windows 10 is reaching end of life, and DriverTech is looking for a new software solution.