Sports Management Commons^™

The Perpetuation Of Nineteenth Century Amateurism As A British Virtue In Modern Olympic Track & Field, Katrina Marie Smith

CGU Theses & Dissertations

This thesis explored the financial plight of modern track and field from a historical perspective. Historically, track and field was governed by organizations originally founded on the concept of amateurism. These organizations included the International Olympic Committee, the International Amateur Athletic Federation (now called World Athletics), the Amateur Athletic Union, Amateur Athletic Association, and amateur athletic clubs of Britain. From the mid-nineteenth century to the 1970s, amateurism dominated track and field worldwide beginning in Britain. In order to understand the financial structure of track and field historically, this thesis endeavored to examine amateurism as a British virtue.

Sports Leadership And Administration Program Annual Report 2019-20, Joseph N. Cooper, Shantal Petrie, Tara Parker

Sports Leadership and Administration Publications

The SLA Program is designed to foster critical consciousness among future leaders in sport and preparation for successful pursuits in sport administration, marketing, finance, management, and recreation.

Mission of the Program: The mission of the SLA Program is to cultivate equity-minded, character-driven, and transformational leaders who will positively improve society through sport.

Vision Statement: The vision of the SLA Program is to be the premier space and place for producing life-changing and society-shifting leaders in sport.

Strategies To Mitigate Negative Social Media Communications In Collegiate Athletics, Jennifer A. Parks

Walden Dissertations and Doctoral Studies

Harmful social media communications in collegiate athletics are challenging, compelling athletic administrators to implement strategies to mitigate costly damage to the university. Grounded in framing theory, the purpose of this qualitative multiple case study was to explore strategies some collegiate athletic administrators use to mitigate negative social media communications by their student-athletes and coaches that may cause problems resulting in reputational damage to the brand, negative publicity, financial loss, sanctions, and fines for the university or college. Participants were 4 collegiate athletic administrators located in the southeastern United States, who had a social media policy and strategies to successfully mitigate …

Strategies For Increasing Revenues For Sun Belt National Hockey League Teams, Dewey Gantz

Walden Dissertations and Doctoral Studies

Failure to increase revenues negatively impacts the sustainability and viability of businesses on a long-term basis. Some organizational leaders of the United States Sun Belt National Hockey League (NHL) teams do not possess the skills or experiences to take advantage of the opportunities developed from successful business applications to increase revenues. Grounded in Porter's 5 forces model and Porter's competitive strategy theory, the purpose of this qualitative multiple case study was to explore strategies used by organizational leaders of Sun Belt hockey teams to increase revenues. The participants comprised 5 organizational leaders from NHL teams located in Sun Belt locations …

Revisiting The Beneficiaries Of The Scotus Ruling Striking Down Paspa, Sam Fullerton, Ronald Dick, Michael Mccall

AMTP Proceedings 2020

A Supreme Court ruling in 2018 essentially rendered restrictions on sports gambling to run counter to states’ rights, thus in conflict with the Constitution of the United States. As a consequence, 13 states and the District of Columbia now have legalized sports gambling. Initial research into the consequences of this ruling identified 12 potential beneficiaries. Subsequent research entailing an assessment of new literature and a survey of executive opinion involving a number of marketing executives who work within the field of sports marketing expanded the findings from the earlier study. This extension of the preliminary study found 14 beneficiaries rather …

Digital Transformation And Strategic Sponsorship: The Case Of Bbva, James Santomier, Sten Soderman, Reinhard Kunz

WCBT Faculty Publications

The overall purpose of this paper is to describe and explain the strategic sponsorship program of Banco Bilbao Vizcaya Argentaria (BBVA) and, specifically, the partnership of its U.S. subsidiary, BBVA Compass (BBVAC), with the American National Basketball Association (NBA) using a case study method. This paper demonstrates how BBVA, initially through the transformational leadership of former BBVA Group Executive Chairman Francisco González, has leveraged digital transformation and strategic sponsorship to increase its brand equity and revenue. BBVA’s effective sponsorship strategy represents an innovative, agile, and digitally focused model for marketing executives and sport marketers considering a long-term investment in strategic …

Systemic Barriers And Facilitators Of Help-Seeking And Highly Performing Individuals In Business And Sports, Jonathan N. Weller

Theses and Dissertations

The mental health and wellbeing of highly performing individuals in business and sport demands attention due to the high costs (personal and financial) that disruptions can create for these individuals and their organizations or teams. Utilizing 13 interviews with support professionals (e.g., executive coaches, psychologists), this study explored factors affecting help-seeking and wellbeing amongst high-performing athletes and executives, consequences of not seeking help, and similarities present in business and elite sports environments. Themes including stigma, career consequences, logistics, culture, and isolation of leadership were identified as factors inhibiting help-seeking and wellbeing. Service delivery factors, organizational resources and policies, and leadership …

Important Factors Influencing Attendance At Northwoods League Games, Ryan Eiche

Masters Theses

The purpose of this study was to examine the importance of various factors as they related to attendance at Northwoods League baseball games. This league was an ideal fit for the study as little research has been conducted on this level of baseball. A survey was sent out via the Facebook page of the Lakeshore Chinooks to gather responses from fans on what factors encouraged attendance. Fans were asked to then rate how important each factor was on a five-point sliding scale. The research revealed that situational factors such as convenience, day and time, and weather of the game were …