Business Commons^™

A Circular Economy Approach To Improve E-Waste Recycling In California: Economic Potential And Policy Options, Kripa Shah

Master's Projects and Capstones

The higher consumption rates of electronic devices along with their short life cycles and few repair options poses a huge challenge for E-waste industries to manage them effectively. E-waste comprises of hazardous materials and toxic constituents that can affect the environment and public health through improper disposal. However, they also contain few valuable materials that, if recovered, can reduce the dependence on virgin raw materials. Circular economy has the potential to utilize these valuable materials and gain environment and socio-economic benefits. The research explains how the adoption of a circular economy approach can help improve the E-waste recycling in California …

The Shopping Experience: Pandemic Edition, Katie De Paula

Student Theses and Dissertations

This study is an initial dive behind the decline of shopping malls and stores across America. More specifically, how did the pandemic caused by COVID-19 contribute to the closure and bankruptcies of many shopping malls. Will the e-commerce business eventually take over and be the primary way consumers obtain their items?

Differences Between Brand Activism And Corporate Social Responsibility In Consumer Perception, Erika Marchiondo

Student Theses and Dissertations

The purpose of this thesis is to determine if there is a perceived difference among consumers between brand activism and corporate social responsibility. Taking a stand in social and political causes has become an unspoken requirement for major brands. Consumers are selective about purchasing from brands that do not adhere to ethical practices. Consumers are also demanding increased brand transparency about the philanthropical causes brands support. I want to determine how aware consumers are of acts of corporate social responsibility and brand activism, and if consumers are able to identify a fundamental difference between behaviors associated with the two terms. …

The Stigmatization Of Mental Health And Wellness Programs In The Corporate World, Sumiya Chowdhury

Student Theses and Dissertations

This research paper will discuss the importance of mental health and work-related stress, increasing in today's adult population. Employees are more vocal about their challenges with depression, PTSD (Post-Traumatic Stress Disorder), and anxiety. Many big corporations like Google and LinkedIn have supported mental health causes in their organizations and discussed coping methods on different platforms. Even though this kind of help breaks down the stigma around this issue, unfortunately, it is not enough to make employees in the corporate world feel safe to talk about mental health at work. Also, mental health stigma makes the environment hostile for those who …

The Significance Of Sonic Branding To Strategically Stimulate Consumer Behavior: Content Analysis Of Four Interviews From Jeanna Isham’S “Sound In Marketing” Podcast, Ina Beilina

Student Theses and Dissertations

Purpose:
Sonic branding is not just about composing jingles like McDonald’s “I’m Lovin’ It.” Sonic branding is an industry that strategically designs a cohesive auditory component of a brand’s corporate identity. This paper examines the psychological impact of music and sound on consumer behavior reviewing studies from the past 40 years and investigates the significance of stimulating auditory perception by infusing sound in consumer experience in the modern 2020s.

Design/methodology/approach:
Qualitative content analysis of audio media was used to test two hypotheses. Four archival oral interview recordings from Jeanna Isham’s podcast “Sound in Marketing” featuring the sonic branding experts …

Millennials In The Workplace: Recalling Critical Incidents Of Negative Feedback, Jocelyn C. Key

Student Theses and Dissertations

The Millennial generation has become one of the largest groups in the workplace and reports needing constant feedback from their supervisors. However, previous research has suggested that while Millennials desire feedback, they only want it to be positive. This research study examined the critical incidents of negative feedback that Millennials employees and supervisors recall receiving and giving. The study consisted of a qualitative survey with multiple-choice and open-ended questions. The sample comprised of 61 respondents who identified as a Millennial – born between 1981-2000 and between the ages of 22-41 – and full-time employees, the equivalent of 35 or more …

The Belt And Road Initiative In Kenya, As Represented By The Standard Gauge Railway (Sgr), Its Effects And The Response Of Kenyans To It., Kiplangat Arap Yegon

Master's Theses

China has sought to strengthen ties with many countries in the Global South, and many African countries have signed Memorandum of Agreements(MoU) with China leading to trade treaties, foreign direct investments, loans and grants flowing into the African continent from China. This aggressive push by China into Africa has come under intense scrutiny with different actors, scholars and powers having mixed takes on the move. In my thesis, I look at the ways in which China’s Belt and Road Initiative has been undertaken in Africa. I use Kenya as a main case study in looking at the ways in which …

Becoming A More Empathetic Leader And Person, Rachel Shellstrom

Undergraduate Honors Theses

When defining empathy, the most common definition is “stepping into someone else’s shoes.” Along with this definition, many also share that it is important to have empathy and be an empathetic person. Yet, when thinking about its importance and this definition, a few questions arise: can we actually step into someone else’s shoes? Can we truly understand what someone else is feeling and experiencing if we are not them or do not hold the same identities that they do? Through a deeper exploration of existing empathy building certificate programs and empathy research, this thesis project explores these exact questions and …

Resume Research Questions Through The Seven Philosophical Foundations Of Communication, Michael W. Major

Faculty & Staff Scholarship

While there is no lack of peer-reviewed publications that focus on resumes, there is a lack of theory-based research in the genre. Most studies on resumes report observations rather than test theories to predict screener behaviors, and recent calls to action have advocated for more theory-based resume research. This paper answers the call and offers ways in which scholars can introduce theory into the existing body of knowledge in the resume genre by exploring research questions guided by the various philosophical foundations of the communication discipline. Future resume research should reference Craig’s constitutive metamodel that offers more than 250 communication …

A Guide To Abductive Thematic Analysis, Jamie Thompson

The Qualitative Report

Thematic analysis is an increasingly popular method for analysing qualitative data within the social sciences. Current guides for conducting thematic analysis promote the method’s broad flexibility across research designs, which has resulted in criticism that the method lacks the rigour and structure necessary for credible academic research. Recognizing the challenges faced by qualitative scholars, I developed and present an 8-step prescriptive approach specific to abductive methodologies incorporating many concepts from seminal works in thematic analysis, and importantly maintaining the balance of theorising with empirical data, which is the core of abductive research.

Hosts E-Newsletter: Jul 2021

HoSTS e-Newsletter

No abstract provided.

The Status Of Utah Black Women, Tasha Toy, Marin Christensen, Susan R. Madsen

Marketing and Strategy Faculty Publications

Utah is becoming increasingly diverse, and this has brought wide disparities between most minority groups and the White population in terms of education, housing, and health outcomes.¹ Last year, the Kem C. Gardner Policy Institute at the University of Utah released a report on race, ethnicity, and sex that started the conversation more broadly, and now the Utah Women & Leadership Project (UWLP) is expanding and deepening this discussion by focusing a series of research snapshots on Utah women of color. As the UWLP focuses on strengthening the impact of all Utah girls and women, research that increases our …

On “The Grand Strategic Thought Of Colin S. Gray” And Author's Response, Phillip Dolitsky, Lukas Milevski

The US Army War College Quarterly: Parameters

This commentary responds to Lukas Milevski’s article, “The Grand Strategic Thought of Colin S. Gray,” published in the Winter 2021–22 issue of Parameters (vol. 51, no. 4).

Tomorrow’S Wars And The Media, Alexander G. Lovelace

The US Army War College Quarterly: Parameters

Distilling lessons from the author’s book, The Media Offensive: How the Press and Public Opinion Shaped Allied Strategy during World War II, this article provides applicable suggestions for the US military today. As in World War II, the press is both a weapon and a possible vulnerability in modern warfare. Consequently, this article offers practical suggestions for how the press can be used by public affairs officers, commanders, and policymakers to achieve victory in coming conflicts.

2022-May-18-Seventh Annual Big Train Show Coming To Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (May 18, 2022) – After a two-year hiatus, the annual Big Train Show is coming back to East Tennessee State University. 

 The event happens June 3-4 in the Ballad Health Athletic Center, formerly known as the Mini Dome. 

“We have not been able to host the Big Train Show for the past 2 years,” said Geoff Stunkard, one of the event organizers. “This show brings in people and model displays from all over, and we will fill that 64,000-squarefoot field with railroad models and history. We are really excited to finally say, ‘All Aboard!’ for it again …

2022-May-18-Strengthening The Nursing Pipeline, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. (May 18, 2022) – East Tennessee State University brought together leaders from Ballad Health and from colleges and universities from Northeast Tennessee and Southwest Virginia for a strategic planning meeting to brainstorm ways to increase the pipeline of students into the field of nursing.

This was the first regional gathering of the Appalachian Highlands Center for Nursing Advancement, which was created in October 2021 thanks to a $10 million investment from Ballad Health to create a center dedicated to bringing the region’s academic nursing, clinical nursing and school systems together to increase the pipeline of opportunity and …

2022-May-18-Research Spotlight- Dr. Yaa Yamoah Anane ('20), Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

Pursuing research at ETSU Bill Gatton College of Pharmacy has paid off for alumna Yaa Yamoah Anane ('20), PharmD, MBA, MSc, who currently serves as the Oncology Brand Marketing Manager with Astrazeneca as part of their Commercial Leadership Development Program.    Learn more about her story and research pursuits:   What did you research at Gatton?   •Examination of Asymmetric Dimethylarginine Levels in the Presence and Absence of Type 2 Diabetes with Exploratory Genetic Association Analysis •Type 2 Diabetes: An Exploratory Genetic Association Analysis and Effects on Cardiovascular and Renal Biomarkers •Evaluation of Orally Administered Poly(lactic-coglycolic) Acid Nanoparticles on Rat Brain   Why was …

Contributor's Guidelines, Usawc Press

The US Army War College Quarterly: Parameters

No abstract provided.

Srad Director's Corner: Russia’S Strategy And Its War On Ukraine, George Shatzer

The US Army War College Quarterly: Parameters

In this contribution, Colonel George Shatzer, director of the Strategy Research and Analysis Department of the Strategic Studies Institute at the US Army War College, discusses books of relevance to US Joint planners and strategists, as well as those of allies and strategic partners. He applies his experience and education as a US Army senior strategist to extract insights useful to anyone contemplating how to confront the challenges of today’s strategic environment.

Economic Statecraft And Us-Russian Policy, Ryan J. Orsini

The US Army War College Quarterly: Parameters

This article assesses the American-Russian economic relationship, identifying how Russia exploits strategic asymmetries to gain advantage in the space below armed conflict and how the United States can modernize its economic statecraft. It draws upon a wide range of comparative research, from US-Russian military thought to the American-Eurasian economic interrelationship, to evaluate the full range of economic statecraft within a single dyad of countries in the context of coercion theory. This analysis will assist American policymakers in reforming priorities and processes according to principles of economic statecraft to sustain ongoing American coercion and set conditions for advantage upon the return …

Infoswarms: Drone Swarms And Information Warfare, Zachary Kallenborn

The US Army War College Quarterly: Parameters

Drone swarms, which can be used at sea, on land, in the air, and even in space, are fundamentally information-dependent weapons. No study to date has examined drone swarms in the context of information warfare writ large. This article explores the dependence of these swarms on information and the resultant connections with areas of information warfare—electronic, cyber, space, and psychological—drawing on open-source research and qualitative reasoning. Overall, the article offers insights into how this important emerging technology fits into the broader defense ecosystem and outlines practical approaches to strengthening related information warfare capabilities.

Book Reviews, Usawc Press

The US Army War College Quarterly: Parameters

No abstract provided.

Defining And Deterring Faits Accomplis, Brandon Colas

The US Army War College Quarterly: Parameters

This article describes faits accomplis—how states attempt to seize disputed territory using military force, hoping to avoid war in the process—and offers suggestions for how to deter them. Since 1945, faits accomplis have become the most common means by which states attempt to take over territory, even though they frequently result in armed conflict. US deterrent efforts, however, often focus on stopping invasions, not limited land grabs. This study combines the traditional literature on deterrence with Dan Altman’s recent research on faits accomplis to suggest Department of Defense leaders should frame territorial disputes as a real estate market they can …

Character Traits Strategic Leaders Need, Tami Davis Biddle

The US Army War College Quarterly: Parameters

Strategic leaders must possess a range of skills to work successfully in complex environments. To use those skills to best effect, they rely on character traits that enhance the likelihood of their effectiveness as leaders and maximize their success when working in teams. Certain elements of character facilitate work in demanding settings that rely heavily on communication, integration, and cooperation. Programs designed to educate senior leaders must help future national security professionals identify these traits and then practice and hone them. Highlighting individuals with challenging roles in World War II, this essay analyzes the qualities of character that enabled them …

Strengthen Arctic Governance To Stop Russian And Chinese Overreach, Mark T. Vicik

The US Army War College Quarterly: Parameters

This article argues shortfalls in the international institutions governing the Arctic have allowed Russia and China to expand control over the region. It provides an overview of regional governance and power dynamics, outlines a three-part approach to correcting deficiencies, highlights attempts by Russia and China to circumvent international governance, examines how the Arctic’s governing institutions address Russian and Chinese growth in the region, and focuses on the institutional failures that have allowed Russia and China to expand—failures academic scholarship and US policy have not adequately addressed. Practitioners will find specific steps for rectifying issues with Arctic institutions to support the …

Putin’S Invasion Of Ukraine In 2022: Implications For Strategic Studies, Antulio J. Echevarria Ii

The US Army War College Quarterly: Parameters

This special commentary examines critical issues for the field of strategic studies raised by Russia’s invasion of Ukraine, including the waning of major war, strategic coercion, and “War Amongst the People.” Drawing on previous scholarship and current events, this commentary considers the questions raised by the first major war of the twenty-first century. It provides recommendations for scholars and senior leaders on how to work together to address the questions of strategy and policy that have and continue to arise as the war progresses.

The Effect Of Management’S Focus On Sasb Measures On Financial Performance: A Study Of The Health Care Supply Chain Sector, James C. Morell

College of Business Theses and Dissertations

Publicly traded companies are coming under increasing pressure from investors and the media to demonstrate their commitment to Environmental, Social, and Governance (ESG) sustainability, and there are many ESG models competing for the attention of the board and senior management team (Burke, 2020, Fatemi, 2017, and Jebe, 2019). In response to this pressure the Sustainability Accounting Standards Board (SASB) has prepared a “Directors’ Guide to the SASB Standards” for eleven industries (Value Reporting Foundation, 2021). The objective of this study was to provide evidence to support the Sustainability Accounting Standards Board’s claim that organizational adoption and strategic focus on its …

The Voluntary Carbon Market: Managing The Private Provision Of Public Goods, Atticus Maloney

Gettysburg College Headquarters

While much work has examined the large-scale compliance-based carbon offset programs associated with the Kyoto Protocol and Clean Development Mechanism, there has been far less focus on the voluntary purchasing of carbon offsets. This critical literature review will look at the formation and management of the demand for voluntary carbon offsets within the United States. It will frame carbon offsets as impure public goods and review possible explanations as to why private provision has been so active in the U.S. market. The paper will then survey the efficiency gains and other benefits associated with the voluntary market. It will highlight …

Lindenwood To Host Women’S Lacrosse National Championship, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Open Meeting Minutes — May 17, 2022, American Institute Of Certified Public Accountants. Professional Ethics Division. Professional Ethics Executive Committee

Association Sections, Divisions, Boards, Teams

No abstract provided.