Business Commons^™

Online Marketing Strategies For Increasing Sales Revenues Of Small Retail Businesses, Asia R. Lockett

Walden Dissertations and Doctoral Studies

Small retail business leaders use online marketing to connect with consumers and the community. The purpose of this qualitative multiple case study was to explore the strategies some small retail business leaders use to implement online marketing to increase sales. Data were collected from 4 small retail business owners who successfully used strategies to implement online marketing in California. The conceptual framework for this study was Rogers's diffusion of innovation theory. Data collection techniques and sources were semistructured, face-to-face interviews, and review of public business documents, company websites, social media websites, and analytical tools. A thematic analysis of the data …

Corporate Social Responsibility And The Welfare Of Nigerian Niger Delta Landowners, Charles Oboh

Walden Dissertations and Doctoral Studies

The perception by any group of ineffectiveness in the dispensation of corporate social responsibility (CSR) to major stakeholders may result in friction, reduction in productivity, and an overall loss of social and economic capital. The problem addressed in this study, which represented the gap in knowledge and practice, was that CSR initiatives in the Niger Delta region lack a community-centric framework to ensure optimal and sustainable returns on CSR investments for multinational corporations and local Nigerian landowners. The purpose of the study was to develop a deeper understanding of what it means to experience CSR for Nigerian landowners in the …

Cultural Backgrounds And Leadership Styles In The Virtual Work Environment, June Reid

Walden Dissertations and Doctoral Studies

The introduction of the virtual work environment has resulted in the creation of a new work structure where interaction between employees and leaders occurs through technological innovations such as teleconferencing, emails, and text messages. The absence of physical workspace has also created a diverse work environment with people from various cultural backgrounds working together as virtual teams. Existing studies have been conducted on leadership styles and culture in the traditional work environment, but few empirical studies have been conducted on leadership styles and culture in the virtual work environment. The purpose of this quantitative, nonexperimental survey study was to identify …

Strategies Small Business Owners Use To Decrease Voluntary Employee Turnover, Rose Mary Carter

Walden Dissertations and Doctoral Studies

Decreasing employee turnover among small businesses is a problem because employee turnover is costly and adversely affects business owners' ability to gain and maintain a competitive advantage. The purpose of this multiple case study was to explore strategies that small business owners use to decrease voluntary employee turnover to remain competitive. The target population was composed of small business owners located in the southeastern region of the United States who used strategies to decrease voluntary employee turnover. The conceptual framework for the study was Herzberg's 2-factor theory. Data were collected from semistructured interviews with 4 small business owners and review …

Advancement Of Social Service Delivery Through Cross-Sector Partnerships In Nigeria, Emmanuel Chukwudi Ihenacho

Walden Dissertations and Doctoral Studies

Nonprofit organizations and the social services they provide have often engaged the attention of organizational scholars and practitioners. There is also a general perception of nonprofits as agents of social development in cases of public service failure. However, with the proliferation of many small nonprofits, their capacity for effective service delivery has been debated. Some have proposed cross-sector organizational partnerships (CSPs) as a means of assuring service effectiveness; however, such initiatives have been limited and not well understood in Nigeria. This study used a qualitative case study approach to focus on a CSP involving a nonprofit vocational training institute and …

Association Of Insider Trading Patterns With Earnings Management Citations From 2002-2012, Anne-Mary Emuobonuvie Nash-Haruna

Walden Dissertations and Doctoral Studies

Insider trading and earnings management (EM) have traditionally been associated with fraud and corporate scandals. Corporations involved in fraudulent financial reporting or earnings manipulations were assumed to have used insider trading patterns to manipulate earnings, thereby concealing information from investors. The purpose of this quantitative, non-experimental study was to examine the association between insider trading patterns and EM citations among a randomly selected sample of publicly traded companies. The research question pertained to the association between the number of EM citations and whether a firm exhibited patterns of insider trading among publicly traded firms. The theoretical framework was based on …

Niger Delta Youths' Views On Entrepreneurship Education For Combating Poverty And Unemployment, Sylvanus Obidinma Ohakam.

Walden Dissertations and Doctoral Studies

Abstract

Education policymakers in Nigeria lack the knowledge on the views of Niger Delta youths, who rely on entrepreneurship education and its contents to fight poverty and unemployment in their area. This study's purpose was to gain deeper understanding of the views of Niger Delta youths on entrepreneurship education, its contents, and its role in fighting their area's high rate of poverty and unemployment. This study was framed and guided by three key concepts that focus on the challenges of poor communities: youth unemployment in sub-Saharan Africa, entrepreneurship education, and youth entrepreneurship. To address this issue properly, a qualitative multiple-case …

Retail Business Managers' Strategies For Enhancing Workplace Diversity Planning, Daniel M. Ortiz

Walden Dissertations and Doctoral Studies

Lack of workplace diversity planning leads to negative financial outcomes. The purpose of this qualitative multiple case study was to explore strategies that business managers in the retail sector use to enhance workplace diversity planning for assuring compliance with Equal Employment Opportunity Commission (EEOC) regulations. The population included a single focus group of retail business employees as well as business managers of 5 distinct retail stores located in the Southeastern United States who have successfully instituted workplace diversity plans for assuring compliance with EEOC regulations. The conceptual framework for this study was cultural intelligence theory, which researchers have used to …

Correlates Of Job Satisfaction Among Bank Employees In Nigeria, Nosayaba Ernest Oumwense

Walden Dissertations and Doctoral Studies

Job dissatisfaction among bank employees may adversely influence the financial performance of banks due to employee turnover, decreased productivity, poor service quality, decreased customer satisfaction, and negative employee attitudes in the workplace. The purpose of this correlational study was to examine how work on the present job, pay, opportunities for promotion, supervision, and coworker relationships predict job satisfaction among bank employees in Nigeria. The population of the study was 167 bank employees in 3 commercial banks in Nigeria. The 2-factor theory (TFT) served as the theoretical foundation in this study. Data collection was through a survey instrument called the job …

Strategies To Sustain Small And Medium-Size Manufacturing Enterprises In Jamaica, Hugh Anthony Blake

Walden Dissertations and Doctoral Studies

Jamaica's small and medium-sized enterprises (SMEs) have a high failure rate. In 2016, the Global Entrepreneurship Monitor (GEM) recorded Jamaica's SME start-up rate at 4.06% and the discontinuance rate at 9%. The purpose of this qualitative descriptive multiple case study was to explore the strategies some Jamaican SME owners used to achieve business sustainability in the manufacturing sector for longer than 5 years of operation. The conceptual framework used was the entrepreneurship theory, which provided insights into business sustainability. A purposive sample of 5 owners of SMEs who had achieved business sustainability in the manufacturing sector for longer than 5 …

Project Manager Strategies To Improve The Delivery Of Construction Projects, Luis Gaspar Crespo

Walden Dissertations and Doctoral Studies

The return on investment of construction organizations is at risk because construction managers fail to execute projects efficiently. The purpose of this single case study was to explore strategies that construction managers used to deliver projects efficiently. The selected population was 10 construction managers from a single construction organization operating in Panama. The conceptual framework for this study was the McKinsey 7S. Data were collected using semistructured interviews, observations, and a review of public documents. Collected data were compiled, disassembled, reassembled, interpreted, and then conclusions were reached, as noted in Yin's 5-step analysis. Themes that emerged from the study included …

Strategies To Minimize The Bullwhip Effect In The Electronic Component Supply Chain, Augustina Tina Onuoha

Walden Dissertations and Doctoral Studies

Supply chain leaders in the information technology industry face challenges regarding their ability to mitigate amplified demand and supply variability in a supply chain network--the bullwhip effect--and reduce adverse implications on their component supply chain networks. The purpose of this multiple case study was to explore the strategies supply chain leaders in the United States used to reduce the bullwhip effect. Bullwhip effect theory served as the conceptual framework. Participants in the study were 5 purposefully selected supply chain leaders in the state of Texas who successfully implemented strategies to reduce the bullwhip effect on their networks. Data were collected …

Using Succession Strategies To Increase Workplace Productivity, Dayton Dave Robinson

Walden Dissertations and Doctoral Studies

Approximately 70% of small and medium-sized enterprises fail due to a lack of effective leadership succession planning. The purpose of this qualitative single case study was to explore strategies that some business leaders in the manufacturing sector in Jamaica used to implement leadership succession plans. Data were collected from semistructured interviews conducted with 5 business leaders who participated in the succession strategies of a manufacturing organization in Jamaica. Data were analyzed according to Yin's 5-step process. Analysis of data collected from interview sessions and review of company documentation were used to conduct methodological triangulation to validate the findings. Five themes …

Strategies For Assessing The Effectiveness Of Certification Programs For Youth Workers, Allen R. Turner

Walden Dissertations and Doctoral Studies

Leaders of youth intervention programs provide a significant social service by redirecting at-risk youth onto a productive path. The standards for youth-serving organizations are inconsistent from 1 organization to another across a wide range of youth-worker training certification programs in the United States. A single-case study was conducted to explore the strategies that 3 leaders of a nonprofit organization located in Minnesota, use to select, collect, and analyze data to assess the effectiveness of training certification programs for youth workers. The 2017-2018 Baldrige Excellence Framework provided the structure for a systems-based evaluation of the client organization; Freeman's stakeholder theory was …

Strategies That Chinese Small And Medium-Sized Enterprises Use To Attract Venture Capital, Chenjiazi Zhong

Walden Dissertations and Doctoral Studies

Small and medium-sized enterprises (SMEs) contribute to China's economic growth and help maintain social stability. However, SME business leaders have cited access to finance as an obstacle of SMEs' survival and success. The purpose of this multiple case study was to identify main strategies SME entrepreneurs and business leaders used to attract venture capital (VC) investments to achieve financial sustainability and business expansion. Data were collected from a purposive sample of 23 entrepreneurs and leaders from 4 SMEs in China and an analysis of organizational artifacts. The resource-based view theory served as the primary conceptual framework. The data analysis process …

Marketing Strategies Of International Pharmaceutical Companies In The Middle East And North Africa Region, Ali Abou Abbas

Walden Dissertations and Doctoral Studies

The declines in oil and gas prices in 2014 by 50% or more led governments in the Middle East and North Africa (MENA) region to decrease healthcare budgets correspondingly by more than 30%. The purpose of this multiple case study was to explore the marketing strategies that managers of international pharmaceutical companies have successfully implemented in the MENA region to ensure profitability after the 2014 decreases in the healthcare budgets, which followed the decline in oil and gas prices. The study involved data collection through semistructured interviews of 6 middle and executive managers working in 2 international pharmaceutical companies located …

Procurement Total Cost Analysis: A Supply Chain Strategy For The Aviation Industry, Tulia S. Badillo

Walden Dissertations and Doctoral Studies

In the aviation industry, purchasing departments spend approximately 80% of revenues on procurement. Additionally, 62% of companies experience unforeseen expenses or hidden costs in the procurement process. Grounded in a conceptual framework of activity-based costing, the purpose of this case study was to explore strategies used by 5 upper-level supply chain management leaders at a maintenance repair and overhaul company in the aviation industry in the Southeastern United States to accurately forecast procurement costs. Data collection included 5 semistructured interviews, company documents, and annual reports. Through thematic analysis, the major themes that emerged from the data analysis were accuracy, competitive …

The Effects Of Increased Emotional Intelligence On Information Technology Professionals, Reba Alexander Businsky

Walden Dissertations and Doctoral Studies

Information technology professionals effectively manage complex, tactical processes and procedures for internal and external customers. At the time of this study there was a gap in the literature regarding the effects of emotional intelligence on information technology professionals. An organization's internal and external customers may become dissatisfied with the information technology professionals because of their communication style lacking an increased level of emotional intelligence. The purpose of this quantitative study was to research the effects of increased emotional intelligence by surveying 315 information technology professionals. Data were collected using 3 electronic surveys including a general questionnaire to collect demographic data, …

Women's Perceptions Toward Mobile Advertising, Shona Dolson

Walden Dissertations and Doctoral Studies

The use of technology is changing at a very rapid pace, and companies must strategically design advertising messages for the ever-changing devices and platforms. The general business problem was that business owners have not been able to maximize the profitability of mobile advertising messages directed at women. The specific business problem was that business leaders need strategies to enhance mobile advertising returns by targeting messages that incorporate women's perceptions of mobile advertising. The purpose of this case study was to explore how business leaders can enhance mobile advertising returns by incorporating women's perceptions of mobile advertising into the design of …

Urban And Suburban Differences In Cultural Identification, Life-Guiding Principles, And Person-Organization Fit, Joseph Edigin

Walden Dissertations and Doctoral Studies

Diversity practitioners in the United States have taken steps to implement programs for integration of people in organizations from across the socioeconomic and demographic spectrum. Despite changes in U.S. discrimination laws and work by diversity practitioners, maintaining equitable workplace diversity continues to be a problem in U.S. corporations. This correlational study was conducted to examine differences in life-guiding principles, urban identification, and person-organization fit between urban and suburban residents. A purposive sample of 180 adults was drawn in a voluntary online survey from industries in two U.S. representative counties with a mix of urban and suburban sprawl. This study was …

Strategies To Implement Succession Planning In A Nonprofit, Talecia Y. Parks

Walden Dissertations and Doctoral Studies

Surveys of nonprofit organizations conducted between 2004 and 2014 showed that 74% of the 6,923 leaders surveyed did not have a succession plan. In this qualitative single case study, the human capital theory was used as a guide to explore strategies used to implement a succession plan by 3 nonprofit leaders in a single nonprofit organization in a large metropolitan city in Southeastern Georgia. The participants were selected based on their implementation of succession plan strategies and geographical location. Semistructured interviews and document review were used to collect the data, which were analyzed using Yin's 5-step approach. Three themes emerged: …

The Relationship Between Personality Traits And The Income Of Small Business Owners, Staci Lashawn Parker

Walden Dissertations and Doctoral Studies

Abstract

Researchers have found that the Big Five personality trait of conscientiousness correlated consistently with high performance across industries. However, previous research was limited to self-reported data collected based on the opinions of the participants and did not include the subtraits of conscientiousness (achievement and dependability). Previous studies also did not provide data specific to entrepreneurs operating as small business owners and did not compare them to their peers. Thus, the purpose of this quantitative, correlational study was to explore whether or not there was a relationship between the personality traits of achievement and dependability and the income of U.S. …

Copreneurs' Coping Strategies For Work-Family Conflict, Eunice Peregrino-Dartey

Walden Dissertations and Doctoral Studies

Family businesses including copreneurships have a high failure rate. Copreneurs experience work-family conflict (WFC), which can have a negative effect on business sustainability. The purpose of this qualitative multiple case study was to explore strategies that copreneurs used in managing WFC to achieve business sustainability for longer than 10 years. Three copreneurs from 3 copreneurial businesses located in the Greater Accra region of Ghana, who have employed effective strategies to cope with WFC to achieve business sustainability longer than 10 years, participated in the study. The WFC model for business/marriage partners (copreneurs) and the reciprocal coping model served as the …

Organizational Policy Prohibiting Marriage Between Coworkers In The Nigerian Banking Sector, Pamela Obi

Walden Dissertations and Doctoral Studies

The Human Resources (HR) policy prohibiting marriage between coworkers contributes to employee attrition and an unhappy, demoralized, and unengaged workforce in commercial banks in Nigeria. Marriage between coworkers has resulted in forced resignations in commercial banks in Nigeria and employees' perception of being unfairly treated in their organizations. The purpose of this qualitative case study, based on the conceptual framework of organizational justice, was to explore how bank employees whose spouses resigned due to the HR policy prohibiting marriage between coworkers respond to this policy. Fifteen such employees participated in semistructured, one-on-one interviews, and 5 other employees participated in a …

Groupthink Among German, British, American, And Soviet Leaders During The Holocaust, Alan Woolf

Walden Dissertations and Doctoral Studies

Understanding the psychology behind the perpetrators of the Holocaust has been difficult because experiments on conformity and obedience cannot readily simulate the reality of the Holocaust. There exists historical documentation surrounding the leaders of the Nazi organization instrumental for the perpetration of the Holocaust, but the underlying motives of Hitler's leaders relating to governmental policies of systematic extermination of the Jews in Europe, are not known, as the strategy and operationalization of the actions were kept extremely secret, disguised by euphemisms, or only discussed verbally. This research study was to further understand the thought processes behind the manipulation tactics applied …

Corporate Governance Implementation In The Nigerian Banking Industry, David Nkata Bassey

Walden Dissertations and Doctoral Studies

The increasing level of fraud, the collapse of banks, and the loss of confidence in the Nigerian banking industry have been attributed to poor corporate governance. The problem of this study was effective implementation of corporate governance in Nigeria where multiple regulations are in place. The purpose of this qualitative single case study was to understand how corporate governance is implemented in the Nigerian banking industry in the face of a multiplicity of regulations. The research question investigated how Nigerian bank managers implement corporate governance regulations in the face of a multiplicity of regulations. The conceptual framework was grounded in …

Successful Strategies Of Small Business Owners To Recruit Veterans, Michelle Duncan

Walden Dissertations and Doctoral Studies

Approximately 300,000 highly skilled veterans leave military service every year, yet some small business owners lack strategies to recruit these skilled workers. The specific business problem addressed in this multiple case study was that some small information technology business leaders lack strategies to recruit military veterans. The research sample included 3 owners of small businesses serving the information technology industry in the mid-Atlantic region of the United States who developed and implemented successful strategies for recruiting veterans. Data were collected from interviews and review of documents. Data analysis resulted in the identification of 3 major themes: understanding of veterans as …

Increasing Universities' Tuition Fee Revenues From International Undergraduate Students, Marc Jan Ledermann

Walden Dissertations and Doctoral Studies

Universities are losing expected tuition revenues due to attrition of international undergraduate students. The purpose of this multiple case study was to explore strategies that university leaders use to increase tuition fee revenues from international undergraduate students. The participants in this study were 3 former leaders of the European division of Laureate International Universities, a global university group with university locations in the United Kingdom, Germany, France, Spain, Portugal, Italy, and Cyprus. The conceptual framework of this study was institutional theory as part of the change management of universities. Data collection included semistructured interviews of 3 former leaders of the …

Exploiting Synergies To Leverage Operational Performance And Efficiency With Collaborative Business Strategies, Victor Oluwi

Walden Dissertations and Doctoral Studies

Resource and knowledge recombination activities of manufacturers, suppliers, and service providers have evolved with the advent of globalization and increased market complexities. Such changes in resource and knowledge recombination activities have enabled and advanced the relevance of well-forged and properly implemented collaborative partnerships. Collaborative partnerships are credible alternatives in the provision of goods and services. The participants in this multiple case study design were 12 senior business managers from three oil, gas, and energy companies in a metropolitan area in a western province of Canada. Participants revealed the strategies they used to forge profitable collaborative business partnerships. The resource-based view …

Employee Retention Strategies In Trinidadian Small Enterprises, Alicia Singh

Walden Dissertations and Doctoral Studies

Organizational leaders face obstacles stemming from the lack of employee retention. An ineffective retention strategy can result in the loss of employees and the loss of institutional knowledge. Lack of appropriate retention strategies can negatively impact the reputation of the organization and ultimately affect the financial standing of an organization. Grounded by Herzberg's 2-factor theory, the purpose of this multiple case study was to explore strategies small retail business managers in Trinidad used to retain employees. I collected data through face-to-face semistructured interviews with 5 small business managers and a review of company documents. Data were analyzed using methodological triangulation, …