Business Commons^™

2014-April-17-Etsu Bands To Present 'Symphonic Soundtracks', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Order On Second Motion To Show Cause And Renewed Motion To Remove Trustees, Melvin K. Westmoreland

Superior Court of Fulton County: Metro Atlanta Business Case Division Opinions

No abstract provided.

Alabama's Women In Agriculture: The Road To Gaps Harmonization And Global Addendum - Tuskegee's Walmart Initiative, Gertrude D. Wall, Walter A. Hill, Barrett Vaughan, Barbara Shipman, Assata Maat, Rose Hill, Shirley Tyson

Professional Agricultural Workers Journal

This paper shares challenges faced and overcome by four African American women on their 2013 journey to secure USDA’s Produce Good Agricultural Practices (GAPs) Harmonized Food Safety Standards with the Global Addendum (Global Markets Primary Production Assessments: GMPPA). Collaboration, consistent training, and technical support from the Tuskegee University Extension and Research staff, and the Small Farmers Agricultural Cooperative undergirded the preparation of the farms for GAPs Certification. The timely sharing of staff expertise and experience from commercial partners (Walmart, Purivida, C.H. Robinson, W.P. Rawls), and support from the USDA (Strike Force Initiative) were important contributors to the positive outcomes described. …

Psycap And The Impact On The Development Of Intercultural Sensitivity Of Healthcare Educators: A Mixed Methods Study, Helen A. S. Fagan

Department of Agricultural Leadership, Education, and Communication: Dissertations, Theses, and Student Research

This purpose of this explanatory sequential mixed methods study was to examine the intercultural sensitivity development process of faculty and staff at a health sciences college in the Midwest. In the quantitative phase, this study investigated changes in intercultural sensitivity over a three year period, along with the relationship between developmental level of intercultural sensitivity (as measured by Intercultural Development Inventory [IDI] [Hammer, Bennett, & Wiseman, 2003]) of participants and Psychological Capital (PsyCap, a multidimensional construct consisting of hope, efficacy, resiliency, and optimism [Luthans, Youssef, & Avolio, 2007]). In the qualitative phase (Case Study) data collection and analysis further explored …

A Transformative Partnership Between Socially And Historically Disadvantaged Farmers, 1890 Land Grant Institutions, And Walmart, Walter A. Hill, Raymon Shange, Miles Robinson, Tasha M. Hargrove

Professional Agricultural Workers Journal

Ensuring a sustainable future for socially and historically disadvantaged farmers (SHDFs) remains a central mission of many 1890 land grant universities. As major corporations adopt socially responsible and sustainable policies they are exploring new partnerships, including those with the aforementioned farmers and institutions. This article explores the opportunity presented by the partnership between Tuskegee University and Walmart during 2011, 2012, and 2013 that focused on assisting SHDFs to work together to expand their produce marketing opportunities to include large commercial retailers. This article provides perspective for the articles that follow in this issue of the Professional Agricultural Workers Journal (PAWJ). …

A Case Study Analysis Of A Regional Food System: The Sustainable Agriculture Consortium For Historically Disadvantaged Farmers Program, Tasha M. Hargrove, Walter A. Hill, John Brown, Miles Robinson, Iris Cole-Crosby, Elizabeth Myles, Billy Lawton, Karla Martin

Professional Agricultural Workers Journal

The Sustainable Agriculture Consortium for Historically Disadvantaged Farmers Program (SACH) was designed to carry out an experiment by five 1890 Land-Grant Universities in partnership with five farmer based cooperatives in five states to assess marketing fruits and vegetables to Walmart from a regional perspective. Using the Consortium as a case study, this study assessed the Consortium within the framework of implementation evaluation; data were collected using semi-structured interviews and document analysis. The study answered questions such as, what did the Consortium do, and what were some of the accomplishments of the Consortium? The farmers were able to: negotiate price points; …

Small Farmers Agricultural Cooperative Launched, Miles Robinson, John Brown, Alice Paris, Walter A. Hill, Tasha M. Hargrove, Barrett Vaughan, Raymon Shange, Al Hooks, Demetrius Hooks, Thomas Turner, Bobby England, Audrey Zeigler

Professional Agricultural Workers Journal

The Walmart Initiative was designed to provide technical support to train at least 200 farmers on best practices in marketing produce to larger companies and corporations like Walmart. This support was provided through specialized training, workshops, informational group meetings, and overall awareness of market opportunities. The specialized training included Food Safety Standards and Food Safety Certification requirements, effective production techniques, harvesting, grading, packaging, refrigeration/cold chain requirements, transportation, fiscal responsibility, financial management, record-keeping, and insurance and product liability. As part of a five state initiative, Tuskegee University identified and assisted in the formation of the Small Farmers Agricultural Cooperative comprised of …

Segmenting Segmentation: A Taxonomy Bridging Theory And Practice Of Strategic Consumer Segmentation, Andrew Thomas Thoeni

Dissertations, Theses and Capstone Projects (Full IR Collection)

Beginning with Chamberlin’s explanations of market variation in 1933, segmentation has been formally studied for eighty years. While more than 2,700 studies have been published (most as studies on statistical methods of segmentation), scant evidence has been gathered on the role market segmentation plays in strategy formulation and what has been presented has not been adequately classified to provide a basis for further comparative study. Based on Resource-Advantage theory, this dissertation defines a taxonomy of strategic segmentation that depicts how a firm’s view of a market relates to its assumed heterogeneity of the market and how a firm approaches a …

Vendor Firm Characteristics And Buyers' Perceptions Of Transaction Costs And Relationship Governance, Imran M. Khan

Dissertations, Theses and Capstone Projects (Full IR Collection)

The utilization of outsourced business services continues to grow as organizations focus on core competencies. Outsourced services span the gamut from financial services to information processing to engagement of third party logistic services by enterprise customers. When outsourcing business services, organizational buyers often have to select from a plethora of small, mid-sized, and large vendors that offer competing services at comparable prices. Given this choice conundrum, what factors influence buyers’ perceptions of vendors and their capacity to deliver expected value?

The current research integrates three distinct, yet related, theoretical streams including transaction cost, vendor selection, and buyer-seller relational exchange in …

Employers Need To Do More To Help Maintain Careers Of Employees With Babies, Leandra Preston-Sidler

UCF Forum

It’s amazing how quickly humans adapt to changing circumstances. A few months ago I wrote about how incredibly challenging my first month of life was with a newborn—what many refer to as “baby boot camp,” a perfect term since that’s exactly what it was like thrust into a completely new state of being where life is organized around one thing.

2014-April-16-Etsu Applied Social Research Lab Connects To Community, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-April-16-Multicultural Center Planning Team To Host Focus Groups, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-April-16-Etsu Women Golfers Earn Second Straight A-Sun Title, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Maintaining Routine By Co-Authoring Repair And Reinforcement, Lyndon Garrett, Dr. Curtis Lebaron

Journal of Undergraduate Research

Routines within organizations enable members to execute their work plans and achieve their strategic objectives. Because routines involve replication and repetition, some researchers have regarded them as rather mindless patterns of action, but recently scholars have begun to view routines as “mindful” accomplishments—especially routines that are changeable and open to variation1. Although there has been widespread attention to evolution and variation in routines, few studies have specified how routines actually stay the same, or how they are maintained2. Empirical studies increasingly conclude that routines are not objectively given, but are constantly in the process of being accomplished in a particular …

Successfully Social: A Non-Profit’S Guide To Modern Social Media Marketing, Deana D. Dennis

Senior Honors Theses

Social media has revolutionized modern business and marketing practices by providing a mass audience of potential stakeholders for all business entities. Nonprofit organizations that learn to utilize social media affectively could benefit in virtually every organizational initiative, including marketing, fundraising, and advocacy, by easily connecting to target audiences through the power of virtual social networking. The specific focus of this work is on Christian ministries and charitable organizations. Case studies of two differing Christian organizations are discussed: the relief organization, Samaritan’s Purse and the young adult ministry, Love and Respect (NOW). The case studies explore the organizations’ background and mission, …

The Compass, Issue 1, Arcadia University Honors Program

The Compass

Issue 1 of The Compass, a scholarly journal edited and produced by students in the Arcadia University Honors Program.

Prediction Rules Of The Employees' Expatriation Willingness For Engineering Consulting Companies, Jieh-Haur Chen, Jia-Zheng Lin

Journal of Marine Science and Technology–Taiwan

To assure efficient expatriate assignments, the objective of this study is to establish prediction rules of employees’ expatriation willingness using the rough set theory and decision tree. We summarized 22 impact factors from literature regarding expatriation willingness and used them to develop a questionnaire. A total of over 413 questionnaires were returned and effective for data analysis. The adoption of the rough set theory classified these factors into three categories. Among them 18 out of 21 factors were set as the inputs for the decision-making model to construct the prediction rules of employees’ expatriation willingness. Six rules regarding the refusal …

Hammond Institute To Co-Host Forum On Tax Credit Scholarships, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2014-April-15-Devanshu Agrawal, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-April-15-Etsu Invites The Public To Earth Day Activities On Campus, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-April-15-Natural History Museum To Host Discussion On Weather, Climate, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2014-April-15-Krystian Tkaczewski To Perform In Powell Piano Series, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Crisis Management: A Qualitative Study Of Extreme Event Leadership, Charles A. Casto

Dissertations, Theses and Capstone Projects (Full IR Collection)

Several extreme events are examined in this dissertation to better understand the implications of such events for expanding the existing knowledge of crisis leadership. Through interviews with leaders that had direct leadership roles in extreme events such as the Fukushima nuclear reactor explosions, Deepwater Horizon oilrig explosion, and Super Storm Sandy, in addition to national leadership, e.g. White House Situation Room, an in-depth, cross-case analysis of leadership in extreme crises is presented. Previous literature concludes that the abilities of leaders are second only to the cause of the event itself in determining the outcome of a disaster but due to …

Stuck In The Middle: The Impact Of Implementing Corporate Decisions On Middle Managers' Justice Perceptions, Lee A. Macenczak

Dissertations, Theses and Capstone Projects (Full IR Collection)

Prior research in the field of organizational justice has primarily focused on the specific justice dimensions and their impact on individual workers. This study takes a new direction by examining justice perceptions in a previously unexamined group, middle managers. Recent studies have argued that specific dimensions of justice influence the development of an individual’s overall justice perceptions and that a focus on overall justice may provide a more complete understanding of the justice construct and more accurately capture the individual’s experience. Missing from the literature is an examination of how the justice perceptions of middle managers are impacted when implementing …

2014-April-14-About The Civil War, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Masters Golf Tournament, Richard C. Crepeau

On Sport and Society

On Sunday, as I usually do on Master’s weekend, I turned to CBS to get an overdose of saccharine. Jim Nantz was in fine form developing storylines, both real and contrived, to keep the focus on the players and the natural beauty of Augusta National. The camera guys had all the obligatory shots of the dogwoods and redbud trees, the flaming and cooling azaleas, and to complete the scene, an occasional magnolia. Words like “idyllic” were used with abandon and those close ups of tense competitors nearly made golf look like an action sport.

Building A Successful Publishing Company, Joshua M. Buechner

Senior Honors Theses

Abstract

In the present book publishing industry, it is becoming increasingly difficult for traditional book publishing companies to compete and adapt due to the changing structure of the industry. By examining the history and industry of book publishing and lessons from Disney, TOMS Shoes, and the film industry, a feasible business strategy will be formulated for a book publishing company. Trends such as the rise in self-publishers and the balance between print books and eBooks are dramatically changing the industry environment, shifting the power towards authors more than ever before. Where once the only way to publish was through a …

2014-April-13-Etsu Recognized For Efforts To Address Prescription Drug Abuse, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Estimating The Effect Of Home Court Advantage On Wins In The Nba, Jason Kotecki, Robert Leekley, Faculty Advisor

John Wesley Powell Student Research Conference

What is the effect of home court advantage in the National Basketball Association (NBA)? Based on the Economic Theory of Professional Sports and the concept of shirking, teams should perform better at home than they do on the road. Descriptive statistics support this expectation. Therefore it is hypothesized that a home court advantage exists through the selected variables of attendance, field goal percentage, free throw percentage, fouls called by the referee, and days of rest. Following every NBA team and every game played over a three year span (2008-2011), this paper examines the probability of producing a win at home …

A Call To Leadership: The Awakening, Robin A. Roberts

Office of Diversity & Inclusion

A presentation given to student leaders at Bethune-Cookman University highlighting the transition from student to young professional.