Business Commons^™

Mt Scorp: Facility And Natural Resource Recreation Area Needs: Facility Manager Responses 2012, Elizabeth Covelli Metcalf, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

A survey of local, state, federal, school and tribal mangers were surveyed to understand the quantity and quality of outdoor recreation facilities and area needs. This study was conducted for use in the State Comprehensive Outdoor Recreation Plan process.

Adjusting Medical School Admission: Assessing Interpersonal Skills Using Situational Judgement Tests, Filip Lievens

Research Collection Lee Kong Chian School Of Business

Context: Todays formal medical school admission systems often include only cognitively oriented tests, although most medical school curricula emphasise both cognitive and non-cognitive factors. Situational judgement tests (SJTs) may represent an innovative approach to the formal measurement of interpersonal skills in large groups of candidates in medical school admission processes. This study examined the validity of interpersonal video-based SJTs in relation to a variety of outcome measures. Methods: This study used a longitudinal and multiple-cohort design to examine anonymised medical school admissions and medical education data. It focused on data for the Flemish medical school admission examination between 1999 and …

Step By Step: The Benefits Of Stage-Based R&D Licensing Contracts, Pascale Crama, Bert De Reyck, Zeger Degraeve

Research Collection Lee Kong Chian School Of Business

We examine how a licensor can optimally design licensing contracts for multi-phase R&D projects when he does not know the licensee’s project valuation, leading to adverse selection, and cannot enforce the licensee’s effort level, resulting in moral hazard. We focus on the effect of the phased nature typical of such projects, and compare single-phase and multi-phase contracts. We determine the optimal values for the upfront payment, milestone payments and royalties, and the optimal timing for outlicensing. Including multiple milestones and accompanying payments can be an effective way of discriminating between licensees holding different valuations, without having to manipulate the royalty …

A New Look At The Corporate Social-Financial Performance Relationship: The Moderating Roles Of Temporal And Inter-Domain Consistency In Corporate Social Performance, Heli Wang, Jaepil Choi

Research Collection Lee Kong Chian School Of Business

The authors develop the argument that the establishment of good stakeholder relations is influenced not only by a firm’s having a high level of corporate social performance but also by its ability to deliver consistent social performance. Therefore, both level and consistency in corporate social performance should have significant financial implications. More specifically, the authors suggest that level and two types of consistency in corporate social performance—temporal consistency and interdomain consistency—interact positively to influence a firm’s financial performance. Using a sample of 622 firms and 2,365 firm-year observations based on the Kinder, Lydenberg, Domini, & Co. data, the authors found …

Rules Or Consequences? The Role Of Ethical Mind-Sets In Moral Dynamics, Gert Cornelisson, Michael Ramsay Bashshur, Julian Rode, Marc Le Menestrel

Research Collection Lee Kong Chian School Of Business

Recent research on the dynamics of moral behavior has documented two contrasting phenomena—moral consistency and moral balancing. Moral balancing refers to the phenomenon whereby behaving ethically or unethically decreases the likelihood of engaging in the same type of behavior again later. Moral consistency describes the opposite pattern—engaging in ethical or unethical behavior increases the likelihood of engaging in the same type of behavior later on. The three studies reported here supported the hypothesis that individuals’ ethical mind-set (i.e., outcome-based vs. rule-based) moderates the impact of an initial ethical or unethical act on the likelihood of behaving ethically on a subsequent …

Adding Small Differences Can Increase Similarity And Choice, Jongmin Kim, Nathan Novemsky, Ravi Dhar

Research Collection Lee Kong Chian School Of Business

Similarity plays a critical role in many judgments and choices. Traditional models of similarity posit that increasing the number of differences between objects cannot increase judged similarity between them. In contrast to these previous models, the present research shows that introducing a small difference in an attribute that previously was identical across objects can increase perceived similarity between those objects. We propose an explanation based on the idea that small differences draw more attention than identical attributes do and that people’s perceptions of similarity involve averaging attributes that are salient. We provide evidence that introducing small differences between objects increases …

Managing A Global Partnership Model: Lessons From The Boeing 787 'Dreamliner' Program, Suresh Kotha, Kannan Srikanth

Research Collection Lee Kong Chian School Of Business

Little research has examined the integration challenges in globally disaggregated value chains in a complex NPD effort or the tools managers use to overcome such challenges. Drawing on Boeing's 787 program, we highlight integration challenges Boeing faced and how it addressed them through recourse to partial co-location, establishing a centralized integration support center, reintegrating some activities performed by suppliers, and using its bargaining power to facilitate changes. The integration tools Boeing employed were geared toward two primary objectives: (1) gaining increased visibility of actions and visibility of knowledge networks across partner firms; and (2) motivating partners to take actions to …

Letter From Jeffrey A. Porter, Cpa, Chair, Aicpa Tax Executive Committee, To Steven T. Miller, Acting Commissioner, Internal Revenue Service, Re: Availability Of Application Process To Obtain Preparer Tax Identification Numbers (Itins)., Jeffrey A. Porter, American Institute Of Certified Public Accountants. Tax Executive Committee

Association Sections, Divisions, Boards, Teams

No abstract provided.

Women And Leadership In Bahrain, Susan R. Madsen, Linzi J. Kemp

Marketing and Strategy Faculty Publications

Most leaders in public, private, and social sectors across the globe now acknowledge the importance of developing both men and women for formal leadership positions, and scholars (e.g., Bass, 1990; Bennis, 1989) have conducted leadership studies for decades in various disciplines (e.g., education, management, psychology) to better understand how to effectively do this. Within the human resource development (HRD) field, Kowske and Anthony (2007), Ardichvili and Manderscheid (2008), and Madsen (2009, 2012a, 2012b) have specifically highlighted the importance of studying leadership development within the United States of America and beyond. Yet, studies coming from any discipline about developing women leaders …

The Santa Clara, 2013-01-31, Santa Clara University

The Santa Clara

No abstract provided.

Marketing Experts: Important Tips On Avoiding “Green Marketing Myopia”, Usu Jon M. Huntsman School Of Business, Lowell F.

Jon M. Huntsman School of Business News Collection

Recently, I read a fascinating article on green marketing (Promoting the Value of Sustainably Minded Purchase Behaviors) by Professors Cathy Hartman and Edwin R. Stafford of the Center for the Market Diffusion of Renewable Energy and Clean Technology at Utah State University. The gist of the argument Stafford and Hartman are making is threefold.

Q&A Platforms Evaluated Using Butler University Q&A Intelligence Index, Trent Ritzenthaler, Richard Fetter, Ginger Lippert

Scholarship and Professional Work - Business

A new study using the Butler University Q&A Intelligence Index measures how various mobile Q&A platforms deliver quality, accurate answers in a timely manner to a broad variety of questions. Based on the results of our analysis, ChaCha led all Q&A platforms on mobile devices.

Results of the study are based upon review of a large set of responses from each of the major Q&A platforms, coupled with a comparison of disparate Q&A platforms that serve answers in different ways. Our methodology included the creation of a new metric, termed the Butler University Q&A Intelligence Index, which measures the likelihood …

The Use Of Internships As A Work Placement Option On Quantity Surveying Courses In Light Of The Current Economic Downturn In The Irish Construction Industry, Fiacra P. Mcdonnell

Other Resources

This research examines the concept of internships as a Work Placement option on undergraduate Quantity Surveying courses in light of the economic climate that prevails in Ireland at present. The Irish Construction Industry has experienced unprecedented decline over the last six years, with reduced employment prospects as a result. Graduates on construction related courses are having difficulties sourcing employment, and many feel that they are disadvantaged if they have not experienced work placement as part of their undergraduate course. The benefits of work placement as a mode of learning have been well documented, however this study explores work placement on …

2013-01-31 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Meeting Minutes for January 31, 2013.

Student Dance Concert February 14-17 At Scheidegger Center, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2013-January-30-Etsu One Billion Rising, University Marketing And Communications

ETSU News

No abstract provided.

Did Focusing On Asia Pacific Emerging Markets Provide Much Benefit To Portfolio Diversification During The Late 2000s Recession?, Bambang Hermanto, Fajar Indra

The Indonesian Capital Market Review

This research studies the international co-movement among Asia Pacific emerging markets stock price indices during the late 2000s recession by using the monthly observations start from 1st October 2001 until 1st April 2011. The co-integration analysis and parsimonious Vector Error Correction Model employed in this research reveal a long-term relationship and inter-dependencies among seven Asia Pacific emerging market stock price indices. This research finds that the unique co-integration exists on the equations. Specifically, two indices from China and Taiwan having meteor shower potential while the rest indices from Thailand, Malaysia, and Indonesia are known to have heat waves effects or …

Influences Of Seasoned Equity Offerings On Stock Return Of Ho Chi Minh Market, Ho Viet Tien, Dinh Thi Thu Ha

The Indonesian Capital Market Review

This paper investigated the impact of seasoned equity offerings (SEO) on stock return of listed companies in Ho Chi Minh City market using the method “event study” which has been basically formed by Campbell, Lo, and MacKinlay (1997). The sample includes 332 SEOs from 2007 to 2010. The main findings show evidence that the Ho Chi Minh City market was not efficient in terms of the semi-strong form because the price has increased significantly on the ex-right date, day 0. In an opposite way, the market also reacted significantly negatively from T-4 to T-2. There are some significant impacts of …

The Impact Of Indonesia Sovereign Credit Rating Upgrades And Investment Grade Status On The Sovereign Spread Changes, Dwi Anggi Novianti, Dwi Nastiti Danarsari

The Indonesian Capital Market Review

Getting sovereign credit rating upgrades and achieving investment grade status are main goals for countries in order to gain lower yield spread and cost of borrowing. By using ordinary least square method, this research is aimed to analyze the impact of Indonesia sovereign credit rating up-grade and investment grade status on sovereign spread changes. The result shows that the sovereign credit rating upgrades within speculative grade category and investment grade status for Indonesia do not significantly impact sovereign spread reduction. On the other hand, the global condition, especially global risk appetite, has significant impact to Indonesia sovereign yield spread. The …

Applying Monte Carlo Concept And Linear Programming In Modern Portfolio Theory To Obtain Best Weighting Structure, Tumpal Sihombing

The Indonesian Capital Market Review

The world is entering the era of recession when the trend is bearish and market is not so favorable. The capital markets in every major country were experiencing great amount of loss and people suffered in their investment. The Jakarta Composite Index (JCI) has shown a great downturn for the past one year but the trend bearish year of the JCI. Therefore, rational investors should consider restructuring their portfolio to set bigger proportion in bonds and cash instead of stocks. Investors can apply modern portfolio theory by Harry Markowitz to find the optimum asset allocation for their portfolio. Higher return …

The Influence Of Good Corporate Governance Mechanism On Earnings Management: Empirical Study In Indonesian Stock Exchange Listed Company For Periods Of 2006-2010, Hermiyetti Hermiyetti, Evita Nora Manik

The Indonesian Capital Market Review

The purpose of this research is to examine the influence of good corporate governance mechanism about earnings management in companies listed in Indonesian Stock Exchange during 2006 to 2010. The independent variables include the size of commissioner board, independent commissioner board percentage, size of audit committee, and commissioner meeting frequency. The dependent variable is earnings management which is measured by discretionary revenue model (Stubben, 2010). Size of company is used as the control variable in this research. The population of this research is 465 samples from companies listed at Indonesian Stock Exchange during 2006 to 2010. The sampling method used …

The Effect Of Emotional Certainty On Attitudes In Advertising, Sang Yong Bok, Dong Won Min

Asia Marketing Journal

It is a well-established theory that emotion is influential in cognitive processing. Extensive prior research on emotion has shown that emotional factors, such as affect, mood, and feeling, play as in-formation indicating whether he or she has enough knowledge. Most of their findings focused on the effect of emotional valence (i.g., one`s subjective positivity or negativity related with the emotion). Recently, several studies on emotion suggest that there is another dimension of emotion, which affects the type of cognitive processing. The studies argue that emotional certainty facilitates heuristic proc-essing, whereas emotional uncertainty promotes systematic processing. Based on the findings, current …

We Can Cookies, Dae Ryun Chang, Kyong On Choi

Asia Marketing Journal

This case focuses on WE CAN Cookies, a social enterprise in South Korea that was founded in 2001 with support of the Korean Roman Catholic Church. WE CAN Cookies specializes in the making of high quality organic cookies. As a nonprofit organization that uses a labor force of mostly mentally disabled workers, the company faces many challenges that normal companies do not experience. The company had to initially overcome the social prejudice that the handicapped cannot make good cookies. Despite the religious background and social of the company, it started making inroads as a cookie-making business only its managers, including …

What Explains The Failure Of Google In The Korean Market? The Impact Of Multicultural Pr Strategy, Hye Jung Kim, Won Seok Woo, Hyoung Goo Kang

Asia Marketing Journal

The era of globalization provides us with both opportunities and threats. The success of a multina-tional corporation depends largely on its ability to itself to new market environment. We believe that understanding and implementing multicultural PR strategy can be a key to the multinational corporations` success in foreign markets. We argue in this paper that even a global iconic company such as Google needs to focus on how to understand local consumers` needs and preferences before formulating and implementing PR strategy. Having a global hit product or service is not sufficient enough to be successful in some foreign markets. It …

A Moderating Role Of Personal Need For Structure On The Effects Of Process Versus Outcome Simulations On The Evaluation Of Really New Products, Jun San Kim, Min Yeosun Yoon, Min Hi Hahn

Asia Marketing Journal

Really new products (RNPs) provide novel benefits yet many consumers are reluctant to accept these highly innovative new products. Previous literature has shown that mental simulation is an ef-fective method for enhancing the evaluation of RNPs. However. Castano et al. (2008) and Zhao, Hoeffler, and Zauberman (2011) demonstrate conflicting results as to which type of mental simu-lation (i.e ., process versus outcome) is more effective for the enhancement of RNP evaluation. The authors try to reconcile these results by incorporating a moderating variable which is personal need for structure (PNS). PNS is an individual difference variable that taps the differences …

How Amorepacific Became A Globally Successful Cosmetic Company Through Unconventional But Sensational Marketing?, Chung K Kim, Jeong Soo Han, Mina Jun, Kim, Joshua Y Kim

Asia Marketing Journal

AMOREP ACIFIC has rapidly grown to become a successful global brand by persistently seeking and achieving success in foreign markets. In 2011, AMOREPACIFIC was ranked as one of the global top 20 cosmetics companies. What makes AMOREPACIFIC`s global success noteworthy is that AMOREPACIFIC challenged the France and the US market where competition level is the toughest. Lolita Lempicka, AMOREPACIFIC`s perfume brand, was chosen as one of the top seven most popular brands in the women`s perfume market in France. In addition Amorepacific, AMOREPACWIC`s namesake skincare brand, is cur-rently recognized as a top prestige brand in the USA. Their success played …

Does Brand Orientation Matter? An Empirical Study Of Korean Smes, Sang Il Park, Mi Jeong Kim

Asia Marketing Journal

Brand orientation is a relatively new paradigm in marketing which was first introduced in the 1990s. Since then, an accumulating body of research has addressed the strategic importance of brand orientation. Although there is a growing body of literature on brand orientation, there have been no empirical studies examining the mediation effect of brand orientation on market orientation-performance relationship to date. Moreover, most studies on brand orientation have been carried out in the context of large enterprises. Hence, the aim of this research is to extend the literature and address market orientation, brand orientation. and firm performance against the backdrop …

Inverse Effects Of Information, Yong Seok Sohn, Sung Eun Kim

Asia Marketing Journal

In today`s society with its emphasis on unlimited information access, control of available information about high-technology products is often vital to their success. When a product is released, consumers may initially be attracted through information about its remarkable internal and external features. They may also perceive a degree of congruence between their own personalities and the product image as more information becomes available over time. Consumers` changing impressions of the product may influence personality congruence negatively or positively. These changes and their effects on prefer-ence for high-technology products are the focus of this paper. A survey was given to a …

Jeju Air: Branding Of A K-Pop Airline, Wu Jin Chu, Eun Soo Baek, Eyung Pyo Ko

Asia Marketing Journal

No abstract provided.

Brand Revitalization By Strategic Repositioning, Young Sik Shin, Kyoung Cheon Cha

Asia Marketing Journal

A growing gap between market needs and the capabilities of the enterprise prompts repositioning (Corstjens and Dolye 1989). This article examines the strategic repositioning of ``Korando Sports`` un-dertaken by SYMC throughout the period from Jan. 2012 to Jun. 2012, to boost sales volume and market share by entering market of active-lifestyle consumers currently occupied by SUVs. SYMC`s experience indicates that it is essential to close the gap between the market needs and the ability of the enterprise to make a shift to new consumer segment with a new positioning. The successful re-positioning framework(Ryan et al. 2007) were employed in this …