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On Kathleen E. R. Smith's God Bless America: Tin Pan Alley Goes To War, Matthew Hein

Reconstruction: Studies in Contemporary Culture

[First paragraph]

When America's Top 40 starts counting down, are those best-sellers of popular music the results of clever top-down marketing ploys and mass-psyche machinations, or do those lists reflect vox populi, making itself heard with its purchasing dollars above the din of preplanned propaganda? Kathleen E.R. Smith doesn't seem to care. Perhaps it isn't her place to consider such possibly unsolvable questions. Smith's place, apparently, is to research the records in disarray that detail an interesting phenomenon: that of the top-down attempt to create and popularize a great American fight song (assuming the role Over There filled during WWI) …

The Power Of Interfacing Departments In Shaping B2b Customer Satisfaction, Srinivas Durvasula, Steven Lysonski, Subhash C. Mehta

Marketing Faculty Research and Publications

Extant research identifies service quality and service encounter perceptions as the key determinants of satisfaction. However, no study in a business-to-business environment has examined the simultaneous effect of these two determinants on overall satisfaction. Hence, we do not know which of these two determinants has a stronger impact on service satisfaction. We investigated this issue by collecting data from shipping managers of several firms in Singapore that used the services of ocean freight shipping companies. Results of path analysis indicate that perceptions of service encounters have a relatively stronger impact compared to service quality. Implications of these results are discussed.

Do Different Cost Systems Make A Difference?, S. B. Hughes, Kathy A. Paulson Gjerde

Scholarship and Professional Work - Business

Presents a survey of several U.S. manufacturing companies to determine whether managers within companies that use different cost systems believe the information provided by those systems differs. Reason for the decision of companies to continue to use other types of cost systems; Emphasis on activity-based costing; Association of variable costing with the theory of constraints literature.

A Renewable-Resource Approach To Database Valuation, Xavier Dreze, Andre Bonfrer

Research Collection Lee Kong Chian School Of Business

We demonstrate in this paper that firms should view customers in a database as a renewable resource when valuating them. Indeed, customer names flow in and out of the firm’s databases, and the goal of the firm is to optimize the overall customer acquisition/cultivation/attrition process. The renewable resource approach to the problem of maximizing the profits generated by a flow of customer names is more appropriate than the traditional Customer Lifetime Value (CLV) approach. We show that CLV underestimates the true value of names (by more than 400% in some cases) and leads to sub-optimal customer relationship management and acquisition …

Resolution Of Multiple Ssdna Structures In Free Solution Electrophoresis, Eve F. Fabrizio, Ali Nadim, James D. Sterling

Business and Information Technology Faculty Research & Creative Works

By using high concentrations of buffer, electroosmotic flow within uncoated channels of a microfluidic chip was minimized, allowing the free solution electrophoretic separation of DNA. More importantly, because of the ability to efficiently dissipate heat within these channels, field strengths as high as 600 V/cm could be applied with minimal Joule heating (< 2 °C). As a result of the higher field strengths, separations within an 8-cm-long channel were achieved within a few minutes. However, when the electrophoretic separation of single-stranded DNA (ssDNA) less than 22 bases in length was performed, containing the fluorophore Texas Red as an end label, more than the expected single peak was observed at this high electric field. On the other hand, the free solution electrophoresis of a double-stranded DNA (dsDNA) consisting of a random sequence did exhibit the expected single peak. The appearance of these multiple peaks for ssDNA is shown to be dependent upon the base content and sequence of the ssDNA as well as on the chemical structure of the fluorophore used to tag the DNA for detection. Specifically, the peaks can be attributed to different secondary structures that result either from hydrophobic interactions between the DNA bases and an uncharged fluorescent dye or from G-quadruplexes within guanine-rich strands.

Evaluation Of The Hud Elder Cottage Housing Opportunity (Echo) Program, C Theodore Koebel, Julia Beamish, Karen A. Danielsen, Virginia Polytechnic Institute And State University

Public Policy and Leadership Faculty Research

ECHO housing was introduced in the United States in the 1980s based on a program started in Australia in 1975. An ECHO unit is a small house in which an elderly person resides and which is placed near the home of a host (either relatives or close friends of the elderly person). The purpose of this arrangement is to make it convenient and efficient for the occupants of the host family dwelling to provide assistance to the elderly person residing in the smaller ECHO house.

Although ECHO housing provides a means for keeping an elderly resident close to family and …

Inside Unlv, Cate Weeks, Diane Russell, Carol C. Harter, Martin Watson

Inside UNLV

No abstract provided.

Unlv Magazine, Barbara Cloud, Jennifer Vaughan

UNLV Magazine

No abstract provided.

2003 October, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for October of 2003.

Montana Nonresident Traveler Expenditures And Economic Contribution: 2002, Norma Nickerson

Institute for Tourism and Recreation Research Publications

This report shows the economic contributions, expenditures, and average daily spending of nonresident visitors to Montana during 2002.

The Enhancement Bias In Consumer Decisions To Adopt And Utilize Product Innovations, Shenghui Zhao, Robert J. Meyer, Jin K. Han

Research Collection Lee Kong Chian School Of Business

The ability of consumers to anticipate the value they will draw from new product generations that expand the capabilities of incumbent goods is explored. Drawing on previous research in affective forecasting, the work explores a hypothesis that consumers will frequently overestimate the benefits they envision drawing from new added product features and underestimate the learning costs required to realize those benefits. This hypothesis is tested using a computer simulation in which subjects are trained to play a Pacman-like arcade game where icons are moved over a screen by different forms of tactile controls. Respondents are then given the option to …

Store Brands: Who Buys Them And What Happens To Retail Prices When They Are Introduced?, Andre Bonfrer, Pradeep K. Chintagunta

Research Collection Lee Kong Chian School Of Business

In this paper we study store brand demand behavior by examining a panel of household level and store-level data in five stores located in a competing market area. We seek to address three fundamental questions from this data. First, is there a link between store loyalty and brand loyalty? Second, does store loyalty raise store brand choice probabilities? Third, if a store brand is introduced into a category, what happens to the retail prices of the incumbent brands in the category? We find that store loyalty is negatively associated with brand loyalty, and that store loyalty increases the likelihood of …

Corporate Social Responsibility Reputation Effects On Mba Job Choice: Controlling For Region Of Origin, David B. Montgomery, Catherine A. Ramus

Research Collection Lee Kong Chian School Of Business

In a preliminary study with 279 MBA’s from two European and three North American business schools we find that reputation-related attributes of caring about employees, environmental sustainability, community/stakeholder relations, and ethical products and services are important in job choice decisions. We use an adaptive conjoint analysis survey tool to discover the relative weighting of a new set of social responsibility job search criteria, including these attributes with traditional job search criteria like financial package, geographical location, etc. In addition, our results show that more than ninety percent of the MBAs in the sample were willing to forgo financial benefits in …

Entrepreneurship And Social Endeavours In Singapore, Wee Liang Tan

Research Collection Lee Kong Chian School Of Business

Many people would confine entrepreneurship to the business arena and entrepreneurs to profit enterprises. In truth, entrepreneurship can extend to all aspects of human activity as defined by Raymond Kao as “the process of doing something new and/or different to create wealth for oneself and to add value to the society” (Kao, 1993). Apart from entrepreneurship that is solely “for profit” and in the business sphere, there is social entrepreneurship. Social entrepreneurship spans a continuum of community-based enterprises and entrepreneurial activities by volunteers for the good of their communities. It also includes philanthropic acts by successful individuals. While many may …

Incorporating Diversification Into Risk Management, Mitchell Craig Warachka, A. Purnanandam, Y. Zhao, W.T. Ziemba

Research Collection Lee Kong Chian School Of Business

No abstract provided.

Multi-Agent Coalition Via Autonomous Price Negotiation In A Real-Time Web Environment, Hoong Chuin Lau, Wei Sian Lim

Research Collection School Of Computing and Information Systems

In e-marketplaces, customers specify job requests in real-time and agents form coalitions to service them. This paper proposes a protocol for self-interested agents to negotiate prices in forming successful coalitions. We propose and experiment with two negotiation schemes: one allows information sharing while the other does not.

2003 Faculty Senate Meeting Minutes, Fall, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes for the fall of 2003.

Ua25/2 25 Year Club Recognition Banquet, Wku Human Resources

WKU Administration Documents

Program for 25 year service awards banquet with list of recipients.

Accelerated Program For Adults Shatters Enrollment Record, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

The Economic Impact Of The Yucca Mountain Nuclear Waste Repository On The Economy Of Nevada, Mary Riddel, Martin Boyett, R. Keith Schwer

Publications (YM)

Current Yucca Mountain Project (YMP) operations provide relatively high-wage employment to the Nevada economy and constitute an economically stable proportion of the total gross state product (GSP). If the YMP were discontinued, economic losses, relative to the current economy, would be substantial. In 2000, the YMP contributed $195.7 million to the Nevada economy and an additional $188.6 million in 2001. The YMP was responsible for 3,650 jobs in 2000. This translates into a real disposable income of roughly $131 million earned each year in the state of Nevada.

Nsu News Release - 2003-09-28 - Nova Southeastern Women's Golf Team Wins Lady Falcon Invitational, Nova Southeastern University

NSU Athletics Press Releases

No abstract provided.

관람동기를 기준으로 한 엔터테인먼트 산업간 경쟁구조 분석에 관한 연구, 찬경 김, 현주 최

Asia Marketing Journal

No abstract provided.

소비자의 분할가격에 대한 반응에 있어서 묶음화 전략 유형별 차이, 남기 조

Asia Marketing Journal

No abstract provided.

웹사이트 신뢰도, 만족도, 친숙도가 구매의향에 미치는 상호조절 역할에 관한 연구, 성준 윤, 주호 김, 미영 백

Asia Marketing Journal

No abstract provided.

라이프스타일 유형에 따른 지각된 서비스품질이 재구매 의사와 로열티에 미치는 영향에 관한 연구, 명식 이, 천규 최

Asia Marketing Journal

No abstract provided.

브랜드자산 형성과정의 재정립, 구현 원

Asia Marketing Journal

No abstract provided.

Rain, Money, Eligibility, And Gordon Gee: All Problems, Richard C. Crepeau

On Sport and Society

I tuned in Thursday night to see how bad the weather was in Virginia. I wasn't so much interested in Virginia Beach or Pat Robertson's bunker as I was the situation in Blacksburg. Sure enough the Virginia Tech/Texas A&M game was going ahead in wind and rain, not hurricane force, still and all a fairly formidable downpour.

American Warfare In The Twenty-First Century, Paul R. Camacho

New England Journal of Public Policy

Over the last several years there have been a number of calls for the development of a new theoretical doctrine to govern the force structure of the United States military. The last big change in doctrine occurred in the post-Vietnam era. It involved not simply the change to the all-volunteer force, but an abandonment of escalation brinkmanship and open-ended missions. The subsequent Powell Doctrine demanded the use of overwhelming force and clear objectives and boundaries for military intervention. As the new millennium approached, the deficiencies of the Powell Doctrine became apparent — the multilateral approach of coalition building and the …

2003-09-19, Morehead State University. Board Of Regents.

Morehead State Board of Regents Agenda Books and Meeting Minutes

No abstract provided.

Overtime In College Football: The Latest Idiocy In Sport, Richard C. Crepeau

On Sport and Society

Would someone please, please, stop the dismal spectacle of overtime in college football!