Business Commons^™

Riding The Waves Or Rocking The Boat? Benefits And Unintended Consequences Of Customer Growth Strategies, Andrew T. Crecelius, Justin M. Lawrence, Jessica Ogilvie, Adam Rapp

Marketing Faculty Research and Publications

Suppliers can grow sales by offering expanded solutions to specific, promising customer accounts via relationship expansion proposals. Extant perspectives offer conflicting advice on which accounts to target and how to price such proposals. The authors investigate how expansion proposals can be strategically targeted and designed to enhance supplier financial outcomes. A novel conceptual framework provides direction for targeted account growth based on three relationship metrics: sales potential, prior profitability, and service level. Two studies with a major industrial supplier assess the effects of relationship expansion proposals contingent on these three metrics. A quasi-experiment in Study 1 reveals that higher sales …

Taking Flight, Georgia Southern University

College of Business: News & Publications

• Taking Flight- November 2022
• Message from the Dean

2022-November-01-Clinchfield Railroad Focus Of Saturdays Heritage Day, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – The Clinchfield Railroad – among the many enterprises created by East Tennessee State University founding donor George L. Carter – will be the focus of this month’s Heritage Day at the university’s Carter Railroad Museum. 

The event is on Saturday, Nov. 26, from 10 a.m.-3 p.m.  

“Our Clinchfield-focused Heritage Day remains one of our best events of the entire year,” said Geoff Stunkard, coordinator of the museum’s Heritage Day programs. “There are still many people who recall the original railroad, riding behind engine No. 1 or seeing freight trains running through Johnson City. The initial CC&O mainline …

The Tax Implications Of H.R. 5376: Inflation Reduction Act Of 2022, Michelle Freeman

ETSU Faculty Works

The Inflation Reduction Act of 2022 was signed into law by President Biden on Aug. 16. Interestingly, this Act began its journey into becoming law under a completely different name and year. The Act was originally introduced to the House of Representatives in Septembers 2021 as the Build Back Better bill.

2022-November-01-Eating Healthy In College - Bucwire, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Busy college students can find it awfully hard to maintain a healthy diet while juggling classes, work, club activities, and more. But senior ETSU nutrition student Caroline Dos Santos Medeiros shares some useful advice on how to do just that.

“Include a good variety of fruits, vegetables, whole grains, and proteins in your day,” she said. “Drink plenty of water to stay hydrated, and make sure to have healthy snacks in your backpack – we all need that extra brain energy between classes. My personal favorite on-the-go-snacks are nuts, trail mix, protein or granola bars, string cheese, …

2022-November-01-Etsu Announces Notable Women Award Winners, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY— East Tennessee State University’s Women’s, Gender and Sexuality Studies program has announced Dr. Cerrone Foster and Dr. Mary Mullins as the 2022 recipients of the Notable Women of ETSU Award.  

The two award recipients will be honored at the annual Notable Women of ETSU Colloquium on Wednesday, Nov. 16, from 5-7 p.m. via Zoom. The event highlights the expertise and accomplishments of women at ETSU, provides a forum for the exchange of ideas, research and projects generated by faculty, and identifies faculty whose work advances understanding of lived experiences. 

The public is invited to this free event, and …

2022-November-01-Sbi Resilience Presentation, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – “The Power of Belonging: The Role of Secure Base Leadership in Organizational Health and Success” is the topic of a virtual talk in the ETSU Ballad Health Strong BRAIN Institute Resilience Presentation Series on Tuesday, Nov. 15, at 1 p.m.

Speakers will be Heather Taylor Griffith of Heather Taylor Griffith LLC, Nashville, and Jenn Drake-Croft, project director of the Infant and Early Childhood Mental Health Technical Assistance Center at Georgetown University.

The health of an organization directly affects its ability to realize its mission, engage and retain employees, provide quality services and support, and enhance productivity and …

2022-November-01-Skating On The Etsu Commons, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY, Tenn. – East Tennessee State University is adding to the list of fun holiday activities in Johnson City with an outdoor synthetic ice-skating rink located on the ETSU University Commons, adjacent to the D.P Culp Student Center.  

The rink officially opens on Dec. 2 from 4-8 p.m., with a grand opening Bucky’s Blizzard Block Party for students and the community. It will be open again on Saturday, Dec. 3, from noon to 7 p.m., following the Johnson City Christmas Parade, and on Sunday, Dec. 4, from 2-7 p.m. Additional days and hours of operation will vary throughout …

2022-November-01-Etsu's Jesse Graves Featured Writer At Appalachian Event, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY – Dr. Jesse Graves, the poet-in-residence and a professor of English at East Tennessee State University, is the featured writer at the 40th Annual Appalachian Literary Festival at Emory & Henry College in Virginia.  

The event is Nov. 3-4. 

“I feel especially humbled and grateful to be recognized by the Emory & Henry College festival, as many of my mentors and my literary heroes, like Robert Morgan, Jeff Daniel Marion, Lee Smith and Charles Wright, have been their featured authors in the past,” said Graves. “For me, this celebration represents the essence of the warmth and fellowship in …

Patterns Of Health Care Use Among Rural-Urban Medicare Beneficiaries Age 85 And Older, 2010-2017, Yvonne Jonk Phd, Heidi O'Connor Ms, Amanda Burgess Mppm, Carly Milkowski Mph

Access / Insurance

The purpose of this study was to examine rural-urban differences in health care use among Medicare beneficiaries age 85+. Understanding these differences, and the socioeconomic characteristics that contribute to them, can have important implications for Medicare policies aimed at serving the age 85+ population. Using the Medicare Current Beneficiary Survey 2010-13 Cost and Use and 2015-17 Cost Supplement Files, we examined whether and how rural and urban Medicare beneficiaries age 85+ differ in terms of their:

1. socioeconomic and health characteristics that may inform health care use;
2. trends in health care use, including use of inpatient and emergency department (ED) care; …

Optimizing Cybersecurity Budgets With Attacksimulation, Alexander Master, George Hamilton, J. Eric Dietz

Faculty Publications

Modern organizations need effective ways to assess cybersecurity risk. Successful cyber attacks can result in data breaches, which may inflict significant loss of money, time, and public trust. Small businesses and non-profit organizations have limited resources to invest in cybersecurity controls and often do not have the in-house expertise to assess their risk. Cyber threat actors also vary in sophistication, motivation, and effectiveness. This paper builds on the previous work of Lerums et al., who presented an AnyLogic model for simulating aspects of a cyber attack and the efficacy of controls in a generic enterprise network. This paper argues that …

Did David Win A Battle Or The War Against Goliath? Dynamic Return And Volatility Connectedness Between The Gamestop Stock And The High Short Interest Indices, David Y. Aharon, Renatas Kizys, Zaghum Umar, Adam Zaremba

All Works

Can a short-squeeze incident trigger financial contagion over heavily shorted companies? The recent GameStop frenzy provides a unique natural experiment to explore this question. This study examines the static and dynamic return and volatility connectedness among the GameStop stock, the novel market-wide and sectoral short-interest indices, and the U.S. stock market. Contrary to anecdotal evidence, we find that the GameStop stock is not a net transmitter but a net recipient of return and volatility spillovers from other companies shorted in the market. This result agrees with the view that short-interest indices provide price discovery for shorted stocks. Therefore, although David …

Can The Resource Curse For Well-Being Be Morphed Into A Blessing? Investigating The Moderating Role Of Environmental Quality, Governance, And Human Capital, Suzanna Elmassah, Eslam A. Hassanein

All Works

One of the most pressing global concerns is ensuring high levels of human well-being without overburdening natural resources. The impact of natural resource abundance on the economy’s monetary dimensions has long been controversial, with researchers debating whether it is a blessing or a curse. Recently, focus has shifted to its impact on non-monetary attributes (i.e., human well-being), with conflicting empirical evidence with respect to existence of the resource curse. However, studies on the indirect impact of natural resources on well-being are rare. This inquiry extends previous research by investigating the effect of natural resource abundance on human well-being and the …

Value Of Membership-Based Free Shipping In Online Retailing: Impact Of Upstream Pricing Model, Geng Sun, Huseyin Cavusoglu, Srinivasan Raghunathan

Information Systems Faculty Publications

A consumer-side innovation in online retailing is membership-based free shipping (MFS) in which a retailer bears the shipping cost for purchases made by members that have paid an upfront membership fee. On the supplier side, the agency model of selling, where a retailer allows a third-party manufacturer to sell his product on the site for a commission, has been gradually replacing the wholesale model, where the retailer buys from the manufacturer at a wholesale price and resells to consumers at a retail price. We show that the shift to the agency model enhances the value of the MFS program to …

Professional Development Newsletter, November 2022, Odu Career Pathways Program, Old Dominion University

Career Pathways

November 2022 issue of ODU Career Pathways Professional Development Newsletter.

Tourgether360: Collaborative Exploration Of 360° Videos Using Pseudo-Spatial Navigation, Kartikaeya Kumar, Lev Poretski, Jianan Li, Anthony Tang

Research Collection School Of Computing and Information Systems

Collaborative exploration of 360 videos with contemporary interfaces is challenging because collaborators do not have awareness of one another's viewing activities. Tourgether360 enhances social exploration of 360° tour videos using a pseudo-spatial navigation technique that provides both an overhead "context" view of the environment as a minimap, as well as a shared pseudo-3D environment for exploring the video. Collaborators are embodied as avatars along a track depending on their position in the video timeline and can point and synchronize their playback. We evaluated the Tourgether360 concept through two studies: first, a comparative study with a simplified version of Tourgether360 with …

A Comparison Of The Economic Impact Of Horse Racing Tracks In Kentucky Versus Neighboring Indiana, Thomas E. Lambert

Faculty and Staff Scholarship

The Louisville metro area is one that spans two states—Kentucky and Indiana. Since the University of Louisville has many students and employees who come from the Hoosier State, it would be interesting to see how the two states compare when it comes to what has been labeled a “signature” industry for the Commonwealth of Kentucky—horse racing.

The Economic Impact Of The Red Mile On The Lexington Metro Area, Thomas E. Lambert

Faculty and Staff Scholarship

The Red Mile Racetrack and Red Mile Gaming Center in Lexington, Kentucky have a harness racetrack, and the track has had a solid tradition for quality harness racing going back to its start in 1875 (Red Mile 2022). This paper examines what economic impact the racetrack and gaming center have on the Lexington metro area (Bourbon, Clark, Fayette, Jessamine, Scott, and Woodford counties in Kentucky) on a yearly basis.

Governance, Risk And Compliance (Grc) In Digital Transformation: Investor Views, Clarence Goh, Yuanto Kusnadi, Gary Pan, Poh Sun Seow

Research Collection School Of Accountancy

Companies are embracing digital transformation to enhance their competitiveness. Existing studies show that it is important for companies to manage the governance, risk, and compliance (GRC) aspects of their digital transformation initiatives. While companies are increasingly understanding the importance of the role of GRC in digital transformation, it is unclear from the investors’ views. Thus, this study examines whether investors are placing importance on the role of GRC in digital transformation for their investment decisions. The results show that investors care about the GRC aspects of digital transformation initiatives undertaken by companies. The findings of this study are consistent with …

Responsible Hedge Funds, Hao Liang, Lin Sun, Song Wee Melvyn Teo

Research Collection Lee Kong Chian School Of Business

Hedge funds that endorse the United Nations Principles for Responsible Investment (PRI) underperform other hedge funds after adjusting for risk but attract greater investor flows, accumulate more assets, and harvest greater fee revenues. Consistent with an agency explanation, the underperformance is driven by PRI signatories with low environmental, social, and governance (ESG) exposures and is greater for hedge funds with poor incentive alignment. To address endogeneity, we exploit regulatory reforms that enhance stewardship and show that the ESG exposure and relative performance of signatory funds improve post reforms. Our findings suggest that some hedge funds endorse responsible investment to pander …

Is There A Strategic Organization In The Behavioral Theory Of The Firm? Looking Back And Looking Forward, Henrich R. Greve, Cyndi Man Zhang

Research Collection Lee Kong Chian School Of Business

In the 20 years of Strategic Organization, how well has knowledge drawn from the behavioral theory of the firm contributed to the field of strategy? We see progress both in the pages of SO! and elsewhere in the field of strategy, but this progress has been held back by divisions between strategy and organization theory in what theories should predict, what mechanisms are preferable predictors, and what outcomes are of interest. Despite these divisions, the last few years have seen particularly rapid progress, turning the behavioral theory of the firm into one of multiple organization theory sources of strategy knowledge. …

Can Big Data Cure Risk Selection In Healthcare Capitation Program? A Game Theoretical Analysis, Zhaowei She, Turgay Ayer, Daniel Montanera

Research Collection Lee Kong Chian School Of Business

Problem definition: This paper analyzes a market design problem in Medicare Advantage (MA), the largest risk-adjusted capitation payment program in the U.S. healthcare market. Evidence exists that the current MA capitation payment program unintentionally incentivizes health plans to cherry pick profitable patient types, which is referred to as “risk selection”. However, the root causes of the risk selection are not comprehensively understood, which we study in this paper. Academic / Practical Relevance: The existing literature primarily attributes the observed risk selection in MA market to data limitations and low explanatory power (e.g. low R2) of the current risk adjustment design. …

The Road To A Human-Centred Digital Society: Opportunities, Challenges And Responsibilities For Humans In The Age Of Machines, David De Cremer, Devesh Narayanan, Andreas Deppeler, Mahak Nagpal, Jack Mcguire

Research Collection Lee Kong Chian School Of Business

The growing adoption of intelligent technologies has brought us to a crossroad. The creators of intelligent technologies are acquiring the power to influence a wide variety of outcomes that are important to human end-users. In doing so, those same intelligent technologies are being used to undermine and even actively harm the interests of those same end-users. In the absence of a recalibration, we are almost certainly headed down a path wherein intelligent technologies will primarily serve the interests of developers and owners of technology rather than humankind at large. In an attempt to push for such a recalibration, we present …

2022-11-00 Newsletter, Morehead State University. Staff Congress.

Staff Congress Records

Staff Congress newsletter from November of 2022.

The Effects Of Authentic Leadership On Individual Occupational Well-Being, Tedd A. Wheeler

All Faculty and Staff Scholarship

Leaders play a critical role in an organization, and their presence and behavior significantly affect nonmanagement employee work performance, behavior, and well-being. Authentic leadership has a positive effect on an organization. The problem was nonmanagement employees spend so much time at work and desire meaningful experiences and relationships during the workday to counter feelings of uncertainty and a lack of job satisfaction. The purpose of this transcendental phenomenological study was to identify and report the lived experiences of nonmanagerial employees of the architect, engineer, and construction (AEC) industry located in the Northeastern United States about work-related well-being defined as people’s …

Social Performance Feedback And Firm Communication Strategy, Heli Wang, Ming Jia, Yi Xiang, Yang Lan

Research Collection Lee Kong Chian School Of Business

Although corporate social performance has become an important measure of firm performance, there is little understanding about how firms respond to social performance feedback and how impression management may function as an important firm response to the feedback. Building upon and extending the literature on the behavioral theory of the firm and the strategic use of language, we examine how discrepancies between firms’ social performance and their aspiration levels affect how firms use visual expressions in their CSR reports. In addition, we argue that the relationship between social performance discrepancies and the use of visual expressions in CSR reports is …

Revisiting Meta-Analytic Estimates Of Validity In Personnel Selection: Addressing Systematic Overcorrection For Restriction Of Range, Paul R. Sackett, Charlene Zhang, Christopher M. Berry, Filip Lievens

Research Collection Lee Kong Chian School Of Business

This paper systematically revisits prior meta-analytic conclusions about the criterion-related validity of personnel selection procedures, and particularly the effect of range restriction corrections on those validity estimates. Corrections for range restriction in meta-analyses of predictor–criterion relationships in personnel selection contexts typically involve the use of an artifact distribution. After outlining and critiquing five approaches that have commonly been used to create and apply range restriction artifact distributions, we conclude that each has significant issues that often result in substantial overcorrection and that therefore the validity of many selection procedures for predicting job performance has been substantially overestimated. Revisiting prior meta-analytic …

Avoiding Bias In The Search For Implicit Bias, Wilson Cyrus-Lai, Warren Tierney, Christilene Du Plessis, My Nguyen, Michael Schaerer, Elena Giulia Clemente, Eric Luis Uhlmann

Research Collection Lee Kong Chian School Of Business

To revitalize the study of unconscious bias, Gawronski, Ledgerwood, and Eastwick (this issue) propose a paradigm shift away from implicit measures of intergroup attitudes and beliefs. Specifically, researchers should capture discriminatory biases and demonstrate that participants are unaware of the influence of social category cues on their judgments and actions. Individual differences in scores on implicit measures will be useful to predict and better understand implicitly prejudiced behaviors, but the latter should be the collective focus of researchers interested in unconscious biases against social groups.

2022 November, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November of 2022.

Towards Automated Safety Vetting Of Smart Contracts In Decentralized Applications, Yue Duan, Xin Zhao, Yu Pan, Shucheng Li, Minghao Li, Fengyuan Xu, Mu Zhang

Research Collection School Of Computing and Information Systems

We propose VetSC, a novel UI-driven, program analysis guided model checking technique that can automatically extract contract semantics in DApps so as to enable targeted safety vetting. To facilitate model checking, we extract business model graphs from contract code that capture its intrinsic business and safety logic. To automatically determine what safety specifications to check, we retrieve textual semantics from DApp user interfaces. To exclude untrusted UI text, we also validate the UI-logic consistency and detect any discrepancies. We have implemented VetSC and applied it to 34 real-world DApps. Experiments have demonstrated that VetSC can accurately interpret smart contract code, …